Volume 4 Issue 8
August 2022
LETTER FROM We Rent Apartments... ...And We're So Much More
A colleague used to remind me in stressful situations to relax. “Laura, we’re not brain surgeons and we’re not curing cancer. We rent apartments.” At the time, I’d laugh it off and check myself. The more I spend time in property management however, the more I realize how FALSE this statement was, at least in its diminishment of the importance and value of what we do each day that impacts the lives of others. We don’t just rent apartments – we help people find their homes. Beyond that, we’re agents, counselors, dog sitters, babysitters, or simply a friendly face they needed on a bad day. In follow-up to Brett’s company update from June, we’re in the process of selling a few assets in the portfolio. Synergy at the Mayfair Collection and The Bevy are among the assets for sale. For me, these are near and dear... true labors of love. Brett touched on a number of things that lead to a company’s decision to sell and the ability to take value, capitalize, and reinvest to make our company continue to grow. Value is derived from a number of factors. Consider our market surveys; we assign value to a number of tangible items, from location and age, to a property’s walkability and interior finishes. Not all are so easily quantifiable, however. We know it to be true, but it’s our PEOPLE who build value in our communities. They are the foundation of our reputation and leave lasting impressions with all those they interact with. This article is a sincere Thank You to our PEOPLE for all they contribute each day, to our stabilized sites, those we build and those that we may choose to sell. Without you, we’re just bricks and mortar. You are our FRONT LINE and we thank you.
Laura Kleczkowski Laura Kleczkowski Director of Property Management Milwaukee
TOBY NOMINEES Every year, FRED is proud to nominate its outstanding properties and team members for the AOMA 'TOBY' Awards, presented in September. FRED has taken home numerous 'TOBYs' in the past, and with the amazing work done throughout 2021-2022, we know our team is award worthy no matter the outcome.
1505 APARTMENTS & TOWNHOMES
FORTÉ AT 84 SOUTH Greenfield, WI
Grafton, WI
Best Model of the Year
DOMAIN
STONE POINT
Property Excellence Over 150
Best Curb Appeal of the Year
Property Excellence Under 150
Madison, WI
Menomonee Falls, WI
SEASONS AT ORCHARD HILLS
MANCHESTER OAKS Franklin, WI
Oak Creek, WI
Outstanding Amenities of the Year
THE 85
SADDLE BROOK
New Construction (2016-2019)
Outstanding Amenities of the Year
THE WOODLANDS
SEASONS AT RIVER VIEW
New Construction (2016-2019)
Madison, WI
Menomonee Falls, WI
Millennial (2000-2015)
Pewaukee, WI
Pleasant Prairie, WI
Outstanding Amenities of the Year
MORE NOMINATIONS
LISA MILLARD
MIKE BUTTON
Property Manager Under 150
Outstanding Maintenance
1505 Apartments & Townhomes
1505 Apartments & Townhomes
Under 150
LYNDSEY WILSON
TONY PETTKE
Property Manager Under 150
Outstanding Maintenance
Foxcroft
State Street Station
Under 150
EVAN DIECE
KEN POSTO
Property Manager Over 150
Outstanding Maintenance
High Bluff Townhomes
Seasons at Orchard Hills
Under 150
JUDY HOFFMILLER
COLIN WELCH
Property Manager Over 150
Outstanding Maintenance
ALLISON KIDDELL
CRYSTAL HUG
Property Manager Over 150
Outstanding Maintenance
Arbor Lakes
Drexel Ridge
Foxcroft
Under 150
Ridge View
Over 150
NICK BREIDENBACH Stone Point
Outstanding Maintenance
Under 150
FIDUCIARY REAL ESTATE DEVELOPMENT, INC. Milwaukee, WI
Innovative Marketing of the Year
ALI MERHI
KATIE SIKORA
Outstanding Maintenance
Over 150
Assistant Manager of the Year
KEVIN MINTER
BOONE BAKER
Outstanding Maintenance
Over 150
Leasing Consultant of the Year
ALLEN PARNELL
MICHAELA MOORE
Outstanding Maintenance
Over 150
Leasing Consultant of the Year
ADRIANA PEREZ
JILL SHOTOLA
Assistant Manager of the Year
Leasing Consultant of the Year
KELLIE PETTKE
SAVANNA TAULMAN
Assistant Manager of the Year
Leasing Consultant of the Year
Ridge View
22 Slate
High Bluff Townhomes
Riverwood
The Junction
Domain
The 85
Seasons at Orchard Hills
Manchester Oaks
The Bevy
SPOTLIGHT! June Winner
CODY HALE
Welcome to the Team June 16 - July 15, 2022
ALEX FRINAK
Leasing Coordinator | Creekwood As a part-time (weekend) leasing agent who works alone, I often have questions or problems in the office that I cannot solve myself. My wonderful co-worker Cody has been my go-to resource for these questions and issues. He always makes himself available on his days off to answer my questions and help me serve the residents as best as I can. Not only that, but his attitude towards helping me, as well as our residents, has always been with optimism and kindness! Thank you Cody!
Maintenance Tech I 22 Slate
Good News?
WE WANT TO HEAR IT! Follow the QR Code to submit your good news for a chance to be featured in an upcoming newsletter!
Nominated By: Taylor Sullivan
GROUNDBREAKING NEWS If you haven't already heard the news, FRED broke ground on not one but TWO of our newest communities in the past few months! High Bluff at
FRED TEAM ON THE MOVE
Creekwood Crossing broke ground in late May and will feature 120-units ideally situated in
MAX SAMPSON
Menomonee Falls, WI.
Staff Accountant
This community will be
Joined the FRED Team
unique in its plethora of green space! Seasons at Plainfield in Plainfield, IL will have 320-units modeled after the traditional Seasons brand with similar amenities and outstanding services. This project broke ground in early May. Both communities expect to welcome residents
WILL KERN
Operations Assistant Promoted
early 2023. COVER PHOTO: The 85 Pool
789 N WATER STREET SUITE 200 | MILWAUKEE, WI 53202 | 414-226-4535 | FRED-INC.COM