GonFLé à BLOCK par Lisa Schreiber

Par Lisa Schreiber

SUMMARY

EDITO The second line

is an

extend of the brand Fatboy , particulary known for his huge beanbag chair (yes, the famous big red pile!). This clothes line follows the red thread..... oh no , the red label of the brand , with a reflexion about praticity, adaptation and accessibility. We also hilight a form of simplicity in a color set, wich leads to have a remarkable brand image .

GENERAL MOODBOARD

TEXTILE / COLORZZ

COLORZZZZZZZ Soot Sky

Mandarin

White Dark vivid green Bright red

CLASSIFICaTION 1ST LINUP Soot

Sky Mandarin

White Dark vivid green Soot Bright red

2ND LINUP

BRAND DNA

MARKETING DNA This second line can bring something interresting to the brand fatboy . I try to create a collection with many links between every outfits in order to create many matching outfits . And it also try to give an outfit for each type of peopl, you need to be chic , fun , exentric or practical ? Normally you’ll find what you need here !

SECOND LINE DNA The logo is important because it is used many times in the outfits as label, it keep the identity of the brand , leading to create a real impact .

TARGETS

CONCURRENCES

As competitors , we This brand is made for families , even if outfits can be wear mostly by young people , the goal is to create a familialcommunity around the project.

And eventually group a entire family around this Line .

will find all the technical brand , in middle budget. Brands will send products from 50 to 250 euros. But you will find a good quality with this products . Brands like Carhartt , COS , The north face , Muji ,Rain or others . Mostly it’s outwear / workwear brands .

ECO RESPONSABLE PAGE Today , it s paramount to think about acology , mostly for the fashion Industry , we have lot of work to do ...

ECO PATROn AND SCRAPS

In this collection , the modularity of one part of the collection leads to have 2 clothes in one , the goal is to mitigate our compulsive shopping and by more intelligently .

Using eco patron and fabric scraps of the furnitures . Because the materials are the same than some products of the brnds

ECONYL

A big part of the collection is made with nylon , but there is a way to use it in an ecoresponsable way ...

Econyl is a 100% recycled and recyclable nylon fiber, made from plastic waste collected in garbage dumps and oceans (fishing nets, bottles...). They are crushed, melted, transformed into a new fiber, to give a new garment.

Econyl can be found in the same garments as nylon, for which alternatives in natural materials are still rare: swimwear, sportswear, carpets... It has the same technical properties: elasticity and resistance Ancient beanbag’s fabric straps are reused to make new clothes and accessories. This allows us to preserve our brand identity while keeping in mind the ecological imperative that we hold dear.

Primar red

Soot

White

HARMONies

FABRICS

FABRICS

HARMONies Dark vivid green

Mandarin

Sky

Soot

LINE UP 1

LINE UP 2

Silhouette

Take the sleeves off

Primar red

White

FABRICS POLYAMYDE/NYLON

(HAMMAC)

Silhouette

FABRICS

Primar red

Soot

Silhouette

Primar red

Soot

FABRICS

Silhouette

Primar red

Soot

FABRICS POLYAMYDE/NYLON

Silhouette

This is a view of the pant at le knees level , you have 3 layers : - the layer at the extremity is the part of the pant wich leaves from the waist to the knees.

- The 2nd layer , the smaller one , in a sort of pocket made by 2 faces you have to attach together w/ velcro at each extremity ( top and bottom) - The last layer is the bottom of the pant , wich leaves from the knees to the ancles.

2

1

Catchstitch wich link every layers

velcro

You have to pleat the bottom of the pant with the stop cord. With the nylon , all this mass of fabric can turn into a really small piece .

You pull the stop cords at the maximun to reduce the mass as much as possible.

3

4

You close the pocket with the velcros and catch the bottom of the pant inside. there is a hole in the right , at the junction between the seams to let the cordof the bottom part fall .

THE PANT

SEASON Spring Summer 2022

PRODUCT A pant / A short

DESCRPTION A technical pant in appearance, with elastics links it become a short. It’s a modular clothe .

FURNITURES 2 white thread bobins; 4 metal eylets ; 1 zipper of 18 cm; 4 elastic links; Thermocollant , a label .

FABRIC REF/NAME

Nylon/polyamide

COMPO

Nylon / polyamide

PRICE

15 E /m

SIZE

2m

THE t-shirt

SEASON Spring Summer 2022

PRODUCT Adjustable t-shirt

DESCRPTION A simple oversize t-shirt in appearance. There is an elastik link at the bottom of the t-shirt , when you pull it , the bottom thighten and gathering appears.

FURNITURES 2 bobins of white thread ; 2 metal eyelet; A double stop cordons in platic; An elastic cordon ;

FABRIC REF/NAME

Nylon

PRICE

Nylon 15 E /m

SIZE

2m

COMPO

Silhouette

Soot

Sky

FABRICS

Silhouette

Mandarin

Sky

FABRICS

Silhouette

Soot

Dark vivid

FABRICS

Silhouette

Soot

Dark vivid

FABRICS

Silhouette

Soot

Dark vivid

FABRICS

THE Top

SEASON Spring Summer 2022

PRODUCT A top

DESCRPTION A top made with polyamide and néopréne , pleated with a big box pleat

FURNITURES Fabrics , 3 neopren biais , ! black thread bobin

FABRIC REF/NAME COMPO PRICE

Nylon/polyamide

Nylon / polyamide 15 E /m

THE Skirt

SEASON Spring Summer 2022

PRODUCT A Skirt

DESCRPTION A Skirt made with polyamide and néopréne , pleated with a big box pleat

FURNITURES Fabrics , black thread bobin , @ scratches .

FABRIC REF/NAME

Nylon/polyamide

COMPO

Nylon / polyamide

PRICE

15 E /m

Collection plan

Collection plan

ACCESSORIEZZZZZZZ

Accesories represents an importantpart of the collection because they add a fun touch.

With sharp shapes , big hats and big bags . This accessories are reallycolorfull and made with padding.