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The Company
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Windsor Fitness Club is a group exercise studio located in Windsor, CA founded in 2022.
We began strategizing Windsor Fitness Clubs brand identity and social media plan of action about a month before they opened up shop in mid-April.
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At the time, these were the challenges they were facing:
→ They were a brand new business
→ The gym industry is extremely competitive
→ They had no social media presence
→ There was no plan on how they were going to get customers
→ Nobody knew who they were
→ They knew they had to sell recurring memberships to survive