Mediakit 2018

PRINT ONLINE MOBILE EVEnTS

Tarrant County’s News & Arts Weekly 3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

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Since 1995, Fort Worth Weekly has provided a vibrant alternative to North Texas’ often-timid mainstream media outlets by offering incisive, irreverent reportage that keeps readers well informed and the powers-that-be worried.

The Weekly’s editorial staff may have more decorations per capita than any newsroom in the country: one George Polk Award for courageous reporting, plus numerous awards from the Houston and Dallas press clubs, the State Bar, National Women’s Political Caucus, Association of Alternative Newsweeklies, and Investigative Reporters and Editors.

The Weekly makes a difference. Our stories have helped expose the corruption that brought down MCI Worldcom, sparked investigations of an alleged high-society pedophile, and helped victims of human trafficking, corporate racism, and government-sanctioned pollution receive justice.

Our Readers Median Age – 39 Male – 52% Female – 48%

48,000 copies of the Weekly are distributed throughout Tarrant County including Fort Worth, Arlington, the Mid Cities, Southlake, Colleyville, and Grapevine, reaching 110,000 readers every week. 1,800 Distribution points in high traffic areas like:

Attended College or Post Graduate Studies – 72% Single – 58.7% Married – 40.5%

3 – Number of times a typical Fort Worth Weekly reader refers back to a particular issue 85 – Number of minutes a Fort Worth Weekly reader reads a particular issue -Mediamark Research Inc. (MRI) Insert Study May 2016

If you’re interested in being a Distribution point for the Fort Worth Weekly please e-mail: circulation@fwweekly.com

contacts Publisher bob.niehoff@fwweekly.com

Editor anthony.mariani@fwweekly.com

Associate Publisher/Sales/Events michael.newquist@fwweekly.com

Associate Editors eric.griffey@fwweekly.com jeff.prince@fwweekly.com

Owner lee.newquist@fwweekly.com Classified Sales stacey.hammons@fwweekly.com

Advertising Account Manager trish.bermejo@fwweekly.com Circulation Director will.turner@fwweekly.com

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Ï ƒ EATS 3/28/2018

Full color, glossy wrapped restaurant magazine inserted 3/28, then distributed at destinations year ’round

Sp E C iAliSS U ES Special Issues, Sections, Insertions, and Guides Alive & Kicking The Health Issue January 24

Summer 5/23/2018

Full color, magazine-style piece.

Additional distribution at select destinations from May - Sept

Valentine’s Day January 31 & February 7 St. Pat’s Day March 7 & 14 Spring Art Issue March 21 Eats Restaurant Guide March 28 Career Minded April 25 Summ er Art S

Summer Guide May 23

& SpeNDING

FAmIly FuN

Music Awards Program June 20

CoCktA IlS

Fall Art Issue September 5 Best Of 2018 September 19

FREE HOLIDAY BOOK

December 6 - 12, 2017 FREE

FW WEEKLY

Halloween Guides October 17 & 24 The Beer Issue November 14 Turkey Awards (Best Of parody) November 21

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Holidays 2018 December 5

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New Years Eve Guides December 19 & 26 MUSIC FEATURE LAST CALL In what’s become a seasonal Christmas means family, and for Hosting a holiday party on the this writer, family means “ugh.” cheap? Follow this easy 5-step plan. tradition, a local pop group

BY JEFF PRINCE

BY SUSIE GEISSLER dorks out.

BY STEVE STEWARD

BEST OF 9/19/2018

Premium issue (stitched, trimmed and glossy-wrapped) covering what is best in Tarrant County & distributed at destinations year ’round

Extra distribution on special issues including Convention and Visitor Bureaus, bookstores, hotels, convention centers, and more!

F

holidayS 12/05/18

Full issue, magazine-style piece.

Additional distribution at select destinations November through December.

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

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EV EnTS

Events & Opportunities (Sponsorship, Logo Placement, Signage, Display, Tickets, Giveaways)

Celebrity Chef Chili Cook Off March 4 Vino-Palooza March 25 El Fuerte/FW Tacofest May 5 Music Awards Festival June 23 & 24

Party on the Porch September 30 FW Cocktail Week October 15-20 Friday on the Green 2nd Friday of the Month (April-Oct) Stir Bartender Competition Monthly

For updated calendar, go to www.fwweekly.com

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

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LEADERBOARD TOP 728 x 90 pixels 25K impressions $250 50K impressions $425 100K impressions $500 Flash or Rich Media files additional $75 2 RECTANGLE 300 x 250 pixels 25K impressions $225 50K impressions $425 100K impressions $475 Video ads additional $100 SKYSCRAPER 120 x 600 pixels 25K impressions $200 50K impressions $375 100K impressions $425 Flash or Rich Media files additional $75

More than 1.8 million page views and more than 300,000 unique visitors each month

PLACEMENT *• EPREMIUM xclusive for one advertiser at a time • Static placement • Unlimited impressions

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1 * *

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Pencilbar 930 x 90 Jumbo Pencilbar 930 x 270

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Rectangle Right 300 x 250

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Jumbo Pencilbar 930x270 pixels $250/day $650/3 days $900/5 days Ask your account executive for availability.

Targeting options: Geo-targeting (Specify zip codes) Day-parting (Specify hours & days) Roadblocking (own 100% of a page for a period of time) Fort Worth Weekly can build your web ad at no additional cost to you. Logo and additional art or fonts to be used must be provided. Deadline for art submission is one week prior to run date. Client supplied ads submitted exceeding maximum file size of 150 KB will be adjusted for optimum load time. Standard formats accepted are GIF (static or animated), JPG and SWF. Image resolutions should be 72 pixels per inch and RGB color. See rates for premiums on flash media files.

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Banner Skyscraper 120 x 600

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Tuesdays

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ThursdaYS 1 1 In-Line Event

Advertising / per week

1x 4x 12x

$200 $150 $100

2 Anchor / per week 1x $125 4x $100 12x $75 Newsletter anchor pixels: 280 wide X 167 high

Reach our 22,000 subscribers with special offers and event information – your ad will link directly to your website, print ad or coupon!

Contact your Weekly Sales Representative for more details and to place your advertisement today. Or Call

817-321-9700

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

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• 100% homepage impression* • Skin 1599px x 999px • Add leaderboard 728px x 90px for $100

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*Full production details on next page 3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

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r ES K inproD UCTion D ETA ilS 1600 pixels

1000 pixels

1000 pixels

1000 pixels 594 pixels

594 pixels

Live area for left and right panels is indicated by the red box, left and right.

142 pixels

• Impression tracking supported • File format JPG/GIF • File size limit 90 KB or less • Reskins are fixed to the page following the user as scroll is engaged

142 pixels

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Fort Worth Weekly reskin template

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

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U ni Q U ES September 30-October 6, 2015 FREE fwweekly.com

Books over Abuse

Post It notes (cover) $3,000 Two week lead time minimum

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Many North Texas women are returning to college after surviving violent relationships.

B Y E R I N R AT I G A N

EATS Ferrari’s Italian Villa and Chop House delivers old-school decadence and portion sizes.

BY LAUREN PHILLIPS

MUSIC The Toadies, Ryan Tharp, Mean Motor Scooter, and more have new tunes for your earholes.

Ask us about post cards, club cards, rack cards, posters, and more!

B Y W E E K LY S TA F F

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Ă? Ć’ COLOR

Sizes Full page 3/4 page Junior page (premium placement) 1/2 page 1/3 page 1/4 page 1/6 page 1/8 page 1/12 page 1/16 page

BLACK & WHITE Sizes Full page 3/4 page Junior page (premium placement) 1/2 page 1/3 page 1/4 page 1/6 page 1/8 page 1/12 page 1/16 page

For print-only rates, contact your Account Executive.

b U n Dl E D r AT ES

Open Rate $1,955 1,525 1,366 1,015 712 582 394 344 282 250

4 Wk $1,646 1,289 1,175 858 607 499 339 308 247 220

8 Wk $1,563 1,226 1,124 816 579 477 324 286 234 212

13 Wk $1,491 1,171 1,079 780 555 458 312 275 229 205

26 Wk $1,388 1,093 1,015 727 520 430 293 260 217 195

Open Rate $1,855 1,425 1,266 965 662 532 369 319 257 225

4 Wk $1,546 1,189 1,075 808 557 449 314 283 222 195

8 Wk $1,463 1,126 1,024 766 529 427 299 261 212 187

13 Wk $1,391 1,071 979 730 505 408 287 250 204 180

26 Wk $1,288 993 915 627 470 380 268 235 192 170

All rates are net, per week, and include alternate week newsletters and 25,000 online banner impressions. Additional banner impressions are $5 CPM.

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

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JUNIOR

10”w x 11.25”h

7.46”w x 8.41”h

proD UCTionr EQ U ir E m EnTS 3/4V

7.46”w x 11.25”h

1/3H

10”w x 3.63”h

2.38”w x 11.25”h 4.92”w x 5.54”h

1/4H

10”w x 2.69”h

1/6sq

ACCEPTABLE FILE FORMATS

• A dobe Acrobat .pdf file (PDF/X-1a:2001), high resolution with all fonts embedded, and CMYK color • Adobe Photoshop files (psd, jpeg, or tif) 150dpi minimum, 300dpi preferred The Fort Worth Weekly is produced on a Macintosh platform and is unable to support Windows or PC-based documents. We cannot accept files in Pagemaker, Corel Draw, InDesign, Freehand, Microsoft Publisher, PowerPoint or Word.

10”w x 5.54”h

1/8V 1/8H

2.38”w x 7.44”h

Ads must be produced to specific page sizes (i.e.: FULL, 1/2h, 1/4v) 30% press gain, 85 line screen, highlights 3-8%, shadows 72-78% Minimum resolution of 150dpi for photos, 300dpi for line art Black and white ads must be saved as grayscale or line art All color ads must be converted to CMYK. No RGB, Lab or index colors.

Please use 100% Black (not CMYK black) for text

4.92”w x 11.25”h

1/6ST

4.92”w x 3.63”h

REQUIREMENTS • • • • • •

1/2H

10”w x 8.398”h

1/4ST 1/4V

1/2V

3/4H

4.92”w x 2.69”h 2.38”w x 5.54”h

1/12H

1/12V

4.92”w x 1.74”h 2.38”w x 3.63”h

1/3v

4.92”w x 7.45”h

1/16v

2.38”w x 2.69”h

The Fort Worth Weekly will provide typesetting and professional ad design assistance to display advertisers at no additional cost. The Fort Worth Weekly does not accept responsibility for the printing quality of client-provided ads. If advertiser chooses to provide a camera-ready ad, it must be in a digital format and follow these guidlines.

ELECTRONIC AD SUBMISSION • Ad files under 5mb should be emailed directly to your Account Executive.

• Ad files over 5mb may be uploaded to our FTP site:

address: ftp.fwweekly.com

username: weeklyftp

password: hamilton

Fort Worth Weekly deadlines for art are the Fridays prior to publication date.

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Display Ads Starting at $90 per week

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CLASSIFI Cl ASS iFi E D ADV E rTiS inG

TO ADVERTISE IN THIS SECTION, CALL JENNI 155 Restaurants/Hotels/Clubs

Line Ads (text only) Employment Mind-Body-Spirit Public Notice Back Page Starting at $50 per week

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59395 Fort Worth Weekly 09/09/15 1/16 pg 2.38 x 2.56 tg

101 Notices NOTICE OF SALE PODS Enterprises, LLC - Dallas hereby publishes notice, as required by Texas Self-Storage Facility Liens Act (TX Sect. 59.041) of a public sale of the property listed below to satisfy a landlord’s lien. All sales are for cash to the highest bidder and are considered final PODS Enterprises, LLC - Dallas reserves the right to reject any bids. The sale will be held at: 7555 Jack Newell Blvd.

N. Fort Worth, TX 76118 and will be held at 10:00 AM on Thursday September 24, 2015.

Customer Name Container # Jackson, Shelley 418A20 Jones, Wendy 31129BX Kee, Julia 13659BX Smith, Tanikia 849B1 Contents include but not limited to: Household items, books, exercise equipment stereo equipment and more.

JOIN McAlistars Deli We’re America’s largest and fastest growing McAlister’s Deli franchisee. What’s that mean for you? We provide a huge runway to launch a career in the hospitality business! We’re proud of the fact that many of our company executives and leaders started their careers serving guests in our restaurants as hourly team members. Want to be next?

Get ready to learn and grow.

We prepare all team members with training to set them up for success. Remember, we want you to advance in your career and can’t wait to help you do just that. http://www. thesaxtongroup.com/APPLY Learn More About Our Culture on Facebook!

The Point Restaurant on Lakeworth

Now hiring experienced cook.

English or Spanish speaking 817-246-9168 1349 Bomber Rd, Fort Worth 76108

115 Computer/Technical Database Engineer SQL (Fort Worth, TX): Prfrm installation upgrades & patch’g of SOL Srvrs in clustered & non-clustered environ. Reqs Bach’s deg (or FDE) in CS or a rltd fld & 7 yrs exp in job offered or in roles of Database Architect/Admin. All stated exp must involve install’g upgrad’g, configur’g & patch’g SQL Srvr (versions 2000 to 2012) in clustered & nonclustered environ.; & other specific skills. Must have 1 yr exp rprt’g tools like SQL Srvr Rprt’g Srvcs (SSRS).

Mail resume to Sylvia Cruz, Alcon Laboratories, Inc., 6201 South Freeway, Fort Worth, TX 76134, ref job# DB Eng SQL

Effective Ads. Affordable Prices. .

COME JOIN OUR TEAM! 3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com • Licensed Vocational Nurses • Certified Nurse Aides

TRUC OTR/C

Ashley Dis in Dall

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What our advertisers are saying…

“The FW Weekly is a valued media partner and community connector. Their commitment to community outreach programs has proven extremely beneficial to what I do as an advertiser. They serve, they connect, they inform and they are a great resource!”

- Brad Evans, Advertising & Promotions Manager, Performing Arts FW/Bass Hall “We are definitely growing! Everything’s great! Our live music on Thursdays are a hit as well.

There are a bunch of new customers directly due to the Ft. Worth Weekly ads.”

- Kris Koke, Owner, Circle S Catfish “Thank you, our event went well, we had a good turn out that produced several applications.”

- Bill Harmeyer, Saddle Creek Transportation “You guys have the best creative of any print we work with by the way and we work with a lot… they are way better than other papers and media outlets we have used.”

- David Treadway, Continental Express “Ever since we started advertising with the coupon we get a ton of those back every week.”

- Chris Garver, Recycled Books “I wish everyone I dealt with was as easy as my rep at Fort Worth Weekly.”

- Tommy Lutes, Tommy Lutes Auctions “Thank you so much for all of your help with this! I’ve had several customers from Fort Worth come to our store because of the ad! So cool! Thanks again for everything!”

- Heather Webster, Sweet Haddie’s, Aledo “When we first opened, we were able to fill many positions quickly with your help.”

- Keith, Bird Cafe “I really appreciate the Fort Worth Weekly. My rep keeps up with me and what I am doing so we can adjust my advertising accordingly.”

- Omar Gomez, Endurance Music Productions “The Fort Worth Weekly is like the blood of the city.”

- Amos, Fellowship Church “All of our ten GAS PIPE stores in Tarrant and Dallas counties appreciate how well Forth Worth Weekly’s weekly print and web ads help us get butts in the door.”

- David Michnoff, The Gas Pipe

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

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C U rr EnT STATS

w The Numbers You Should Know w Average Age of the Weekly Reader

48k

Weekly Circulation

We print enough papers to put a copy in each seat at a sold out Rangers game. The remaining would then fill the seats at Verizon Theater and Lone Star Park.

390k

477k

Monthly Unique Visitors to fwweekly.com

More visitors than the population of cities like Cleveland, Minneapolis, St. Louis, Honolulu, New Orleans or even Arlington!

Monthly Readership

On a weekly basis, our readers would more than fill the capacity of AT&T Stadium.

(We reach 125k, they hold 110k!)

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1.8 million Average Monthly Views at fwweekly.com

70k

Average Daily Page Views 4 Pages per Visit Average

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com