Fort Worth Weekly Media Kit

2017 MEDIA KIT

PRINT | ONLINE | MOBILE

ƒ Tarrant County’s News & Arts Weekly 3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Ï ƒ

a bou t u s

Since 1995, Fort Worth Weekly has provided a vibrant alternative to North Texas’ often-timid mainstream media outlets by offering incisive, irreverent reportage that keeps readers well informed and the powers-that-be worried.

The Weekly’s editorial staff may have more decorations per capita than any newsroom in the country: one George Polk Award for courageous reporting, plus numerous awards from the Houston and Dallas press clubs, the State Bar, National Women’s Political Caucus, Association of Alternative Newsweeklies, and Investigative Reporters and Editors.

The Weekly makes a difference. Our stories have helped expose the corruption that brought down MCI Worldcom, sparked investigations of an alleged high-society pedophile, and helped victims of human trafficking, corporate racism, and government-sanctioned pollution receive justice.

Our Readers Median Age – 39 Male – 52% Female – 48%

60,000 copies of the Weekly are distributed throughout Tarrant County including Fort Worth, Arlington, the Mid Cities, Southlake, Colleyville, and Grapevine, reaching 130,000 readers every week. 2,000 Distribution points in high traffic areas like:

Attended College or Post Graduate Studies – 72% Single – 58.7% Married – 40.5%

3 – Number of times a typical Fort Worth Weekly reader refers back to a particular issue 85 – Number of minutes a Fort Worth Weekly reader reads a particular issue -Mediamark Research Inc. (MRI) Insert Study May 2011

If you’re interested in being a Distribution point for the Fort Worth Weekly please e-mail: circulation@fwweekly.com

contacts

Publisher bob.niehoff@fwweekly.com

Associate Publisher/Sales/Events michael.newquist@fwweekly.com Owner lee.newquist@fwweekly.com Retail Sales Director carrie.rehorn@fwweekly.com Classified Sales stacey.hammons@fwweekly.com

Editor anthony.mariani@fwweekly.com Associate Editors eric.griffey@fwweekly.com jeff.prince@fwweekly.com Advertising Account Manager trish.bermejo@fwweekly.com Circulation Director will.turner@fwweekly.com

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Ï ƒ EATS 3/29/2017

s pe cia l issues Special Issues, Sections, Insertions, and Guides

Full color, glossy restaurant magazine inserted 3/29, then distributed at destinations year ’round

Alive & Kicking The Fitness & Wellness Issue January 18

Summer 5/24/2017

Full color, glossy magazine inserted 5/24, then distributed at destinations from May - Sept

Valentine’s Day February 1 & 8

Tarrant County's Premier Restaurant Directory

St. Pat’s Day March 8 & 15 Spring Art Issue March 22 Eats Restaurant Magazine March 29 Summer Magazine May 24

SUMMER FASHION TAILS REFRESHING COCK

Music Awards Program June 21

ARTS & CULTURE

Fall Art Issue September 6

F

f

September 21-27, 2016 FREE fwweekly.com

FAMILY FUN

Best Of 2017 September 20 Halloween Guides October 18 & 25 Shop Local • Entertain Guests Odds & Ends • Gift Ideas

The Beer Issue November 15

2016

Holidays

Holidays Magazine November 21 Turkey Awards (Best Of parody) November 21 New Years Eve Guides December 20 & 27

BEST OF 9/20/2017

Premium issue (stitched, trimmed and wrapped) covering what is best in Tarrant County & distributed at destinations year ’round

All issues are supplements or expanded sections except Best Of. Best Of is the full issue, magazine style.

Extra distribution destinations include Convention and Visitor Bureaus, bookstores, hotels, convention centers, and more!

holidayS 11/21/2017

Full color, glossy magazine inserted 11/21, then distributed at destinations from Nov - Dec

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Ï ƒ

events

Events & Opportunities (Sponsorship, Logo Placement, Signage, Display, Tickets, Giveaways)

Celebrity Chef Chili Cook Off March 5 Vino-Palooza April 8 Brewfest April 22 FW Tacofest May 6 Cowtown Spring Rally May 20 Music Awards Festival June 24 & 25

Party on the Porch September 23 FW Cocktail Week October 16-20 Homebrew Throwdown 2017 November 19 Friday on the Green 2nd Friday of the Month (April-Oct) Stir Bartender Competition Monthly For updated calendar, go to www.fwweekly.com

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Ï ƒ 1

2 3

LEADERBOARD TOP 728 x 90 pixels 25K impressions $250 50K impressions $425 100K impressions $500 Flash or Rich Media files additional $75 2 RECTANGLE 300 x 250 pixels 25K impressions $225 50K impressions $425 100K impressions $475 Video ads additional $100 SKYSCRAPER 120 x 600 pixels 25K impressions $200 50K impressions $375 100K impressions $425 Flash or Rich Media files additional $75

online

More than 1.8 million page views and more than 300,000 unique visitors each month

PLACEMENT *• EPREMIUM xclusive for one advertiser at a time • Static placement • Unlimited impressions

1 * *

Banner Leaderboard Top 728 x 90

Pencilbar 930 x 90 Jumbo Pencilbar 930 x 270

Pencilbar 930 x 90 pixels $150/day $400/3 days $600/5 days

Rectangle Right 300 x 250

2

Jumbo Pencilbar 930x270 pixels $250/day $650/3 days $900/5 days Ask your account executive for availability.

Targeting options: Geo-targeting (Specify zip codes) Day-parting (Specify hours & days) Roadblocking (own 100% of a page for a period of time) Fort Worth Weekly can build your web ad at no additional cost to you. Logo and additional art or fonts to be used must be provided. Deadline for art submission is one week prior to run date. Client supplied ads submitted exceeding maximum file size of 150 KB will be adjusted for optimum load time. Standard formats accepted are GIF (static or animated), JPG and SWF. Image resolutions should be 72 pixels per inch and RGB color. See rates for premiums on flash media files.

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Banner Skyscraper 120 x 600

3

Ï ƒ

newSlet t er s

Tuesdays

2

ThursdaYS 1 1 In-Line Event

Advertising / per week

1x 4x 12x

$200 $150 $100

2 Anchor / per week 1x $125 4x $100 12x $75 Newsletter anchor pixels: 280 wide X 167 high

Reach our 19,000 subscribers with special offers and event information – your ad will link directly to your website, print ad or coupon!

Contact your Weekly Sales Representative for more details and to place your advertisement today. Or Call

817-321-9700

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Ï ƒ

r eskin

• 100% homepage impression* • Skin 1599px x 999px • Add leaderboard 728px x 90px for $100

• $300 per day $1200 for five days (non-consecutive)

• Add preproduced 30 second video for $200 ($300 standalone). Youtube URL must be provided.

*Full production details on next page 3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

reskin

Ï ƒ

prod u c ti on d e ta i ls 1600 pixels

1000 pixels

800 pixels

680 pixels

142 pixels

Live area for left and right panels is indicated by the red box, left and right.

• Impression tracking supported • File format JPG/GIF • File size limit 90 KB or less • Reskins are fixed to the page following the user as scroll is engaged

680 pixels

1000 pixels

142 pixels

300 pixels

300 pixels

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Ï ƒ

uniq u es September 30-October 6, 2015 FREE fwweekly.com

Books over Abuse

Post It notes (cover) $3,000 Two week lead time minimum

3

Many North Texas women are returning to college after surviving violent relationships.

B Y E R I N R AT I G A N

Mobile anchors 320px x 50px $200 per day $800 for 5 days

4

EATS Ferrari’s Italian Villa and Chop House delivers old-school decadence and portion sizes.

BY LAUREN PHILLIPS

MUSIC The Toadies, Ryan Tharp, Mean Motor Scooter, and more have new tunes for your earholes.

B Y W E E K LY S TA F F

Ask us about post cards, club cards, rack cards, posters, and more!

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

Ă? Ć’ COLOR

Sizes Full page 3/4 page Junior page (premium placement) 1/2 page 1/3 page 1/4 page 1/6 page 1/8 page 1/12 page 1/16 page

BLACK & WHITE Sizes Full page 3/4 page Junior page (premium placement) 1/2 page 1/3 page 1/4 page 1/6 page 1/8 page 1/12 page 1/16 page

For print-only rates, contact your Account Executive.

bundled rates

Open Rate $1,955 1,525 1,366 1,015 712 582 394 344 282 250

4 Wk $1,646 1,289 1,175 858 607 499 339 308 247 220

8 Wk $1,563 1,226 1,124 816 579 477 324 286 234 212

13 Wk $1,491 1,171 1,079 780 555 458 312 275 229 205

26 Wk $1,388 1,093 1,015 727 520 430 293 260 217 195

Open Rate $1,855 1,425 1,266 965 662 532 369 319 257 225

4 Wk $1,546 1,189 1,075 808 557 449 314 283 222 195

8 Wk $1,463 1,126 1,024 766 529 427 299 261 212 187

13 Wk $1,391 1,071 979 730 505 408 287 250 204 180

26 Wk $1,288 993 915 627 470 380 268 235 192 170

All rates are net, per week, and include alternate week newsletters and 25,000 online banner impressions. Additional banner impressions are $5 CPM.

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

pro du c ti o n r e qu i r e me nts

Ï ƒ FULL

JUNIOR

10”w x 11.25”h

7.46”w x 8.41”h

3/4V

7.46”w x 11.25”h

1/3H

10”w x 3.63”h

2.38”w x 11.25”h 4.92”w x 5.54”h

1/4H

10”w x 2.69”h

1/6sq

ACCEPTABLE FILE FORMATS

• A dobe Acrobat .pdf file (PDF/X-1a:2001), high resolution with all fonts embedded, and CMYK color • Adobe Photoshop files (psd, jpeg, or tif) 150dpi minimum, 300dpi preferred The Fort Worth Weekly is produced on a Macintosh platform and is unable to support Windows or PC-based documents. We cannot accept files in Pagemaker, Corel Draw, InDesign, Freehand, Microsoft Publisher, PowerPoint or Word.

10”w x 5.54”h

1/8V 1/8H

2.38”w x 7.44”h

Ads must be produced to specific page sizes (i.e.: FULL, 1/2h, 1/4v) 30% press gain, 85 line screen, highlights 3-8%, shadows 72-78% Minimum resolution of 150dpi for photos, 300dpi for line art Black and white ads must be saved as grayscale or line art All color ads must be converted to CMYK. No RGB, Lab or index colors.

Please use 100% Black (not CMYK black) for text

4.92”w x 11.25”h

1/6ST

4.92”w x 3.63”h

REQUIREMENTS • • • • • •

1/2H

10”w x 8.398”h

1/4ST 1/4V

1/2V

3/4H

4.92”w x 2.69”h 2.38”w x 5.54”h

1/12H

1/12V

4.92”w x 1.74”h 2.38”w x 3.63”h

1/3v

4.92”w x 7.45”h

1/16v

2.38”w x 2.69”h

The Fort Worth Weekly will provide typesetting and professional ad design assistance to display advertisers at no additional cost. The Fort Worth Weekly does not accept responsibility for the printing quality of client-provided ads. If advertiser chooses to provide a camera-ready ad, it must be in a digital format and follow these guidlines.

ELECTRONIC AD SUBMISSION • Ad files under 5mb should be emailed directly to your Account Executive.

• Ad files over 5mb may be uploaded to our FTP site:

address: ftp.fwweekly.com

username: weeklyftp

password: hamilton

Fort Worth Weekly deadlines for art are the Fridays prior to publication date.

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

CLASSIFI cl assified advertising

Ï ƒ 3

Display Ads Starting at $90 per week

TO ADVERTISE IN THIS SECTION, CALL JENNI

WE LOVE OUR DRIVERS! Locally based company is hiring for

LOGISTIC SERVICES

CLASS A DRIVERS Great Miles • Great Weekly Home Time Full Benefits Including Medical/Dental, 401K, Vacation, Paid Holidays Must have clean MVR and background w/two years of experience.

Call 972-905-3910 Apply online at ReddenTransport.com

HIRING

Employment Mind-Body-Spirit Public Notice Back Page Starting at $50 per week

3

FORKLIFT OPERATORS ALLIANCE & NORTH FORT WORTH AREA

$10.50 - $11.25/hr GENERAL WAREHOUSE/PACKERS $9/hr

817-740-4405 • www.applyplx.com

59395 Fort Worth Weekly 09/09/15 1/16 pg 2.38 x 2.56 tg

BE A HERO! Kelly Services is Hiring for hundreds of positions in the Fort Worth/Alliance area!

Get Paid Weekly with competitive pay rates starting at $10.75 Visit us on line at:

www.kellyhero.com Questions? Call: 817-222-2247 You could receive a job offer on the spot!

155 Restaurants/Hotels/Clubs

Line Ads (text only)

LAND A GREAT NEW CAREER! FUN AND EXCITING JOBS!

Is Now Hiring ENTRY LEVEL POSITIONS TO SCHEDULE AN INTERVIEW EMAIL: eulessadmin@prospectair.com

Must be able to work flexible hours and overtime in a fast paced and exciting work environment. DFW Airport 1331 West Airport Freeway Suite 410, Building D Euless, TX 76040

817-695-9005 DFW Airport

101 Notices NOTICE OF SALE PODS Enterprises, LLC - Dallas hereby publishes notice, as required by Texas Self-Storage Facility Liens Act (TX Sect. 59.041) of a public sale of the property listed below to satisfy a landlord’s lien. All sales are for cash to the highest bidder and are considered final PODS Enterprises, LLC - Dallas reserves the right to reject any bids. The sale will be held at: 7555 Jack Newell Blvd.

N. Fort Worth, TX 76118 and will be held at 10:00 AM on Thursday September 24, 2015.

Customer Name Container # Jackson, Shelley 418A20 Jones, Wendy 31129BX Kee, Julia 13659BX Smith, Tanikia 849B1 Contents include but not limited to: Household items, books, exercise equipment stereo equipment and more.

JOIN McAlistars Deli We’re America’s largest and fastest growing McAlister’s Deli franchisee. What’s that mean for you? We provide a huge runway to launch a career in the hospitality business! We’re proud of the fact that many of our company executives and leaders started their careers serving guests in our restaurants as hourly team members. Want to be next?

Get ready to learn and grow.

We prepare all team members with training to set them up for success. Remember, we want you to advance in your career and can’t wait to help you do just that. http://www. thesaxtongroup.com/APPLY Learn More About Our Culture on Facebook!

The Point Restaurant on Lakeworth

Now hiring experienced cook.

English or Spanish speaking 817-246-9168 1349 Bomber Rd, Fort Worth 76108

115 Computer/Technical Database Engineer SQL (Fort Worth, TX): Prfrm installation upgrades & patch’g of SOL Srvrs in clustered & non-clustered environ. Reqs Bach’s deg (or FDE) in CS or a rltd fld & 7 yrs exp in job offered or in roles of Database Architect/Admin. All stated exp must involve install’g upgrad’g, configur’g & patch’g SQL Srvr (versions 2000 to 2012) in clustered & nonclustered environ.; & other specific skills. Must have 1 yr exp rprt’g tools like SQL Srvr Rprt’g Srvcs (SSRS).

Mail resume to Sylvia Cruz, Alcon Laboratories, Inc., 6201 South Freeway, Fort Worth, TX 76134, ref job# DB Eng SQL

Effective Ads. Affordable Prices. .

COME JOIN OUR TEAM! 3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com • Licensed Vocational Nurses • Certified Nurse Aides

TRUC OTR/C

Ashley Dis in Dall

TRUCKLOAD

Earning potent

• Home Week • Full Be • Pai

Class A CDL & OTR exp. Clea

Call 1-8 for info jobs@ashleydis or www.ashleydi to appl

Ï ƒ

te st imonials

What our advertisers are saying…

“The FW Weekly is a valued media partner and community connector. Their commitment to community outreach programs has proven extremely beneficial to what I do as an advertiser. They serve, they connect, they inform and they are a great resource!”

- Brad Evans, Advertising & Promotions Manager, Performing Arts FW/Bass Hall

CLASS A CDL DRIVERS OPEN HOUSE!

Wed. October 1st & Thurs. October 2nd Wed. October 8th & Thurs. October 9th

“We are definitely growing! Everything’s great! Our live music on Thursdays are a hit as well.

There are a bunch of new customers directly due to the Ft. Worth Weekly ads.”

- Kris Koke, Owner, Circle S Catfish

Home Daily

“Thank you, our event went well, we had a good turn out that produced several applications.”

- Bill Harmeyer, Saddle Creek Transportation “You guys have the best creative of any print we work with by the way and we work with a lot… they are way better than other papers and media outlets we have used.”

- David Treadway, Continental Express

Great Pay • Great Benefits BuSineSS iS BOOming!

We need YOu!

“Ever since we started advertising with the coupon we get a ton of those back every week.”

- Chris Garver, Recycled Books “I wish everyone I dealt with was as easy as my rep at Fort Worth Weekly.”

- Tommy Lutes, Tommy Lutes Auctions “Thank you so much for all of your help with this! I’ve had several customers from Fort Worth come to our store because of the ad! So cool! Thanks again for everything!”

- Heather Webster, Sweet Haddie’s, Aledo

Saddle Creek Transportation 4600 Railhead Rd. Fort Worth, TX 76106 For more info please call

866-432-2244

“When we first opened, we were able to fill many positions quickly with your help.”

- Keith, Bird Cafe

FREE SCALE CALIBRATIONS All Daze Every Daze

Some Limits Apply

Fort Worth 817-763-8622

N. Arlington 817-461-7711

S. Arlington 817-375-5012

Dallas Plano Austin Albuquerque

thegaspipe.net

“I really appreciate the Fort Worth Weekly. My rep keeps up with me and what I am doing so we can adjust my advertising accordingly.”

- Omar Gomez, Endurance Music Productions “The Fort Worth Weekly is like the blood of the city.”

- Amos, Fellowship Church “All of our ten GAS PIPE stores in Tarrant and Dallas counties appreciate how well Forth Worth Weekly’s weekly print and web ads help us get butts in the door.”

- David Michnoff, The Gas Pipe

3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com

facebook.com/recycledbooks

Bring This Ad And Receive

15% OFF

Your Entire Purchase!