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Global raw sugar market

The global raw sugar market is expected to rise at a 4.6% Compound Annual Growth Rate (CAGR) from 2022 to 2032. [
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2]. The causes for the anticipated growth are discussed below- a.Increased production- In countries like Brazil, Thailand and China caused the growth of the market [3]. b.Consumers’ awareness – of the ill effects of refined sugar, like causation of obesity, cardiovascular disease and type-2 diabetes, is a factor for a surge in demand for raw cane sugar. c. Increased demand among food manufacturers- Since it contains no saturated fats, the demand for raw cane sugar is rising among food manufacturers. Food manufacturers are aware of the consumers’ preference for raw cane sugar over refined sugar and therefore are using raw sugar instead in confectioneries and other eatable items.
Since demerara sugar contains magnesium, manganese, cobalt, chromium and zinc, it is increasingly consumed by health-conscious individuals [4].

Raw sugar is an alkalizing agent that can assist in defending against cancer, which is the reason behind raised demand from food and beverag e manufacturers for raw cane sugar.
There is an increased demand for food manufacturers who produce diabeticfriendly food, for it is believed that raw cane sugar is healthier than refined sugar. contd.
Innovations are occurring in the food and beverage industries; wherein refined sugar is replaced by raw cane sugar like turbinado. For exampleStarbucks launched two products in January 2018, Starbucks Okinawa d. Raw cane sugar in the cosmetic industry- A rising interest in maintaining cleanliness and hygiene leads to an increased demand for face scrubs and wax products. Since cane sugar is used as a raw material in the manufacture of wax, the demand for raw cane sugar in the beauty industry is likely to increase as well. e. As a livestock feed- Raw cane sugar is increasingly used as a food source for livestock to promote weight gain and prevention of diseases caused by bacteria- contaminated grains. This will cause a spike in demand for raw cane sugar in the animal feed sector [2].
Brown Sugar Latte and Salted Caramel Mocha Crumble, using whipped cream, caramel sauce and turbinado sugar. This led to a growth of the turbinado industry’s market size [5].

