Brand legacy

The roots of the company go back 200 years, when the founder of the company, Anna, was still a servant of the famous Herzog in Jelgava Palace. At this time, servants did not have surnames. She performed her work duties brilliantly and quickly, especially cleaning the palace. She quickly became in high demand throughout all of the territory of Latvia, so she earned the honor of being the first maid to be given a surname. She was named “Liepiņa” in honor of her first broom, which she made herself from a linden tree growing near the palace.

Anna Liepiņa traveled in a special carriage around all Latvian castles, manors and villages and trained the local maids with her secret cleaning methods. It was because of these methods that she became so famous. All who are allowed access to the secret take an oath of secrecy. She quickly became rich and founded her own company, which was passed down to her daughters and granddaughters. Every Latvian knows the story of Anna Liepiņa and her name is like a legend that travels from place to place and from generation to generation.