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VOLUME 7 ISSUE 11 • DECEMBER 2011

LAKELAND EDITION

Sara ROBERTS Carries the legacy

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FOCUS Magazine lakeland december 2011

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Table of Contents 7 8 18 10

Volume 7 Issue ll • December 2011

focuslakeland.com

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06-08 Local

Enjoy this month’s news of Youth Alliance assemblies at Polk County schools and of opportunities to display generosity to others in need during the Christmas season.

10-11 Spotlight

Meet Sara Roberts, the young widow who established the Randy Roberts Foundation in honor of her husband, the Publix lobbyist who dreamed of helping to build a better Florida by involving and encouraging young potential leaders.

14-15 Feature

Read to learn more about the Randy Roberts Foundation, a Lakeland-based nonprofit organization dedicated to cultivating Florida future leaders by providing public service initiatives, civic engagement opportunities and scholarships.

20 dining profile

The casually sophisticated La Porta Rossa features Italian/Mediterranean specialties - boldly flavored made-from-scratch dishes created as often as possible with locallysourced fresh produce, sustainable meats and organic products

on the cover Sara Roberts

focuslakeland.com Licensing Opportunity

Licensed territories are available. We are looking to expand the family and are looking for motivated individuals to join our award winning team. If you are interested in owning your own Focus Magazine contact Mike Floyd at 813.707.8783 ext 26.

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Full digital version of the current and past magazines Extended features, interviews, dining profiles and business profiles with extra content Community news updates

Letter From The Publisher

Come Experience the Napa Valley Of Tampa Bay

Attending community Christmas functions is a special thrill this time of year for the Floyd family. There’s not much we enjoy more than experiencing the generosity of friends and neighbors during the giving season as we share in local happenings.

Lakeland’s First Friday events are a perfect venue for displaying and benefiting from the joy of giving. The slightly cooler weather this month added to December’s holiday adventure. It doesn’t get much better than a stroll through a charming downtown district lit up to remind us of a long ago, now famous star that pointed shepherds to The Babe in the Manger. And of course, what person of any age doesn’t get excited about welcoming Santa and Mrs. Claus.

This event has become one that makes you realize what a great town Lakeland is. The brightly lit shops combined with the laughter of generous merchants and local shoppers offer an appeal that money can’t buy. With every light’s twinkle, we’re reminded of the joy of giving.

Generosity abounds here and it’s evidenced this month by the story of the CEO who magnified life by giving free gift cards to strangers with the only expectation that they pay some kindness forward.

Generous living is also displayed in the feature about the Randy Roberts Foundation and the spotlight interview with Sara Roberts, his young widow and mother of their two children. The generosity involved here is that of time, energy, and concern. The Roberts and the RRF will leave a giving legacy.

We trust the stories in this month’s magazine will remind you why you love living in this town.

As we close out 2011 and look forward into 2012, we sincerely hope that reading Focus has become one of your monthly traditions.

From our home and offices to yours, we wish you a Merry Christmas and a Happy New Year -- and we give thanks that Lakeland folks live so generously.

Warmest Regards, Mike and DeDe Floyd

Our Tasting Room & Gift Shop is open daily until 6PM Sample 12 wines for just $5 We have added two new wines Dry Blackberry and Sweet Blackberry Host Your Next Special Moment at Keel & Curley Wedding Ceremonies & Receptions Showers, Parties, & Corporate Events Friday Evening After Hours Wine Bar Happy Hour 6PM - 7PM Wine Tasting until 9PM Live Music 6:30PM - 10:30PM $5 Cover Charge Our wines are available at:

Got a story idea? Looking to advertise in Focus? Contact us for more information.

Publisher Mike Floyd mike@floydpublications.com

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Office Manager Dede Floyd dede@floydpublications.com

Office 813.707.8783 Fax 813.764.0990

Copy Editor Cheryl Johnston cjohnston@floydpublications.com

www.focusplantcity Credit Manager Angel Carter acarter@floydpublications.com Standards of accuracy: The goal of the writers at FOCUS Magazine is to provide heart-warming stories that are accurate from the start. Being human, however, we sometimes make mistakes. Please forgive us.

So if you notice anything that is incorrect, then please do not hesitate to contact the editorial department and inform it about the fact error. To do so, call (813) 707-8783 or e-mail editorial@floydpublications.com. The staff will fix the error in a timely manner.

FOCUS Magazine is published monthly and is available through local Plant City businesses, restaurants and many local venues.

Advertisers warrant and represent the descriptions of their products advertised are true in all respects.

Focus Magazine assumes no responsibility for claims made by advertisers. All letters and their contents sent to Focus Magazine become the sole property of Floyd Publications, Inc and may be reproduced thereof. All views expressed in all articles are those of the authors and not necessarily those of Floyd Publications, Inc. Use or duplication of material used in this publication is prohibited without approved written consent from Floyd Publications, Inc.

Sales Julie Hasting | Kelleigh Klein | David Brandt Production Anthony Sassano Tony Cartagena FOCUS TV Shana Johnson Distribution Byron Spradlin Belva DeVane Photographers Billy Friend Lori Blaser | Stephanie Humphrey Staff Writers Cheryl Johnston Brian West | Joe Bowles Derek Maul | Kelleigh Klein Heather Davis | Laura Estes | Dan Conrod | Kristi Linbaugh | Heather Davis Megan Braglin | Brittany Cerny Contributors Al Ruechel | Gil Gott Bruce Rodwell | Jo-An Lusk | Nate Davis

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Local » Focus

Magnify Credit Union M agnify Credit Union takes the “Pay It Forward” philosophy seriously.

John Santarpia, company president and CEO, believes an organization should do as much giving in its community as receiving, if not more.

Magnify has become known now for its generosity as well as its approach to service.

It’s known for doing things differently. And in the process its customer base is growing.

But company growth was not the motivation on the December day recently when Santarpia shared a little Christmas spirit by offering $100 gift cards to some unsuspecting shoppers who looked like they might be able to use a little help.

An online video and published report by Fox 13 News reporter Ken Suarez details Santarpia surprising grocery shoppers at a Lakeland Winn-Dixie store. He offered $100 gift cards to five different people with

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december 2011 focuslakeland.com

only one condition - if given the opportunity, they were to help someone else in need by paying it forward.

Rebecca Harris, 28 and a mother of six children, was overwhelmed by the free gift from a stranger. Twins born three months prematurely meant the family would struggle to live on only one income. On this day, she felt blessed and planned to help someone else, too.

The video also captured one of the recipients when she returned to the store and paid for another stranger’s groceries with what remained on the gift card she had received. To catch a bit of this Christmas contagion, view the video at http://www.myfoxtampabay. com/dpp/news/local/polk/ceo-gives-awaygift-cards-12052011, but warning: have the tissues handy.

Be on the lookout, too, because the Mulberry-headquartered company plans more surprise giveaways between now and the 25th.

CEO Surprises Shoppers with Gift Cards Story and photos by: Cheryl Johnston

The energetic Santarpia has transformed Magnify (formerly IMC Federal Credit Union and then Community First) since he joined the company in 2003. The CPA, real estate broker, and former CEO of the DVA Federal Credit Union in Washington, D.C., is a self-taught marketing specialist who believes people deserve more than in-yourface advertising campaigns. That 12-year experience with the Department of Veterans Affairs had a positive effect. He prefers that Magnify and its employees serve customers by demonstrating hospitality, compassion, and friendship. And he models it, too.

Magnify Credit Union Centers act and feel different than most. The company’s slogan captures the corporate philosophy in only four words: “Simplify banking. Magnify life.”

At its five locations, customers experience a more casual “community gathering place” atmosphere. Magnify events such as gardening or couponing workshops, among others, enhance the relationship building approach

to business. It’s a “serve more than sell” mentality that has established Magnify as a leader in local banking.

Magnify belongs to a Shared Branch Network with over 4,000 branches throughout the U.S. available for Magnify customers to use for their banking needs. Anyone living or working in Polk County and Hillsborough County (west of I-75) can join Magnify.

Magnify branches are even open on Saturdays and ATMs are located in most CVS Pharmacy stores in Polk, which adds to the convenience factor. For company details, visit www.magnifycu.org or phone 863-425-5611 / 800-470-8742.

When it comes to managing money, word of mouth promotion goes a long way. And in tighter economic times, free gift cards are definitely something to talk about.

All Santarpia asks this Christmas is that the receivers magnify the generosity. He’s betting that they will.

Local » Focus

Where and How to Share This Christmas Written By: Cheryl Johnston

C

hristmas is the season for giving, and this year, the following could use your help:

• Lighthouse Ministries needs nonperishable food items to feed those in need. 863-6792665.

• “Street Angels Help Hunger” needs nonperishable food items and donations to serve the weekly outreach hot meal on Thursday nights and supply groceries to those in need on Tuesdays. Visit www.streetangelhouse. com or phone Kim Norris, 863-956-0457, to get involved. Big Lots and Save-a-Lot in Winter Haven are also collection points for non-perishables.

• The Fourth Annual Willie Bush Toy Drive hopes to provide toys for 1,500 needy children throughout Polk County. The event on Thursday, December 22 from 1-5 p.m. at Carver Recreation Center in Bartow will also include lunch. To donate, contact Lisa Williams (407-486-1333) or Bonnie McFarland (863-440-2991).

• The Salvation Army’s Christmas Angel program expects to help 3,000 children this year. To donate, select an ornament from Christmas trees in area businesses and at Lakeland Square Mall. For direct contact, call Lakeland (863-853-2214) or Winter Haven (863-294-7493).

• Bartow’s Church Service Center needs new toys, food, blankets and anything to help those in need. The CSC at 495 E. Summer-

lin Street accepts donations 9 a.m.- 2 p.m. weekdays, except Wednesday when it closes at noon. Phone 863-533-5822 or email cscbartow@hotmail.com.

• Senior Orphans of Polk County needs new white crew socks and hygiene/toiletries kits to assist seniors living on $600 maximum monthly income with no family support.

Deliver donations to Asbury United Methodist Church in Bartow (863-533-2301) during weekday office hours or Sundays at 10:30a.m.worship. Call Bev at Senior Orphans, 863-859-6547.

.com

• Lake Wales Care Center’s 26th annual Giving Trees event hopes to provide Christmas for 650 families in need. To help, take a specific card from Giving Tree locations at Lake Wales area banks and restaurants, then deliver unwrapped gifts or food to any Giving Tree site or the Care Center at 140 E. Park Avenue weekdays (8:30a.m.-4:30p.m.)

Phone 863-676-6678 or visit www.lakewalescarecenter.org for details.

• CentreState Banks in Polk County are collection points for the Project Hearth’s Fill-a-Bag event sponsored by the Dick Pope Chapter of the Florida Public Relations Association. Items needed to fill one-gallon bags include shampoo/conditioner, toothbrush/toothpaste, bath soap, brushes/combs, deodorant and washcloths. For large quantity pick-up or information, call Shirley Whitney (863-644-4145) or Cassie Jacoby (863-7341210).

FOCUS Magazine lakeland december 2011

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Local » Focus

Seth Franco, a former Harlem Globetrotter, presents the Youth Alliance message of encouragement to students at Kathleen Elementary.

Photos courtesy of TYA

Youth Alliance Visits Polk Shcools T Written By: Cheryl Johnston

he Youth Alliance visited four Polk schools on December 8, 2011 to present assemblies focused on character, choices, and motivation. Students also learned about the impact bullying can make on the lives of those involved.

The seven-day tour to address assemblies in 53 schools in Hillsborough and Polk counties was coordinated by Mike Nelson, Area Director for Youth Alliance Florida.

Two teams covered the schedule with nationally known presenters Reggie Dabbs and Seth Franco, a former Harlem Globetrotter, speaking at separate venues.

Franco did the Polk presentations at Kathleen Elementary, Kathleen High School, Westwood Middle School, and Griffin Elementary.

Today’s youth are bombarded by messages of what it takes to be cool. For some, cool

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december 2011 focuslakeland.com

is being in a gang. For others, it’s drugs, alcohol, or sex. The Youth Alliance believes that youth need to discover and understand who they are before they can make sound decisions about their future. They need to know what they believe in, what they’re good at, and what their goals and dreams are. TYA hopes to inspire them to achieve their goals and to encourage them to be true to themselves.

Last year, the highly qualified speakers from the multi-faceted, not-for-profit organization addressed more than 1.5 million students and in the process impacted the lives of youth, families and communities across the country.

Their mission to encourage, train, and equip youth with tools necessary to break the chains of poverty, addiction, and psychological and spiritual under-achievement is accomplished using a variety of

resources and collaborations with likefocused community-based organizations.

View a complete list of themed presentations online at Theyouthalliance.com.

Heroes and Mentors was the theme for this year’s presentations. In brief the message is, “The choices we make dictate the life we lead.” At the Polk schools, Franco encouraged young people to have a longterm vision for their lives, in order that their ongoing choices lead to life, hope and purpose.

TYA also believes it is unacceptable for youth to sacrifice their goals to peer pressure, violence or victimization. TYA excels at working with troubled youth because staffers provide acceptance, love, and respect. The goal is to inspire youth to become the leaders of tomorrow and to overcome the many challenges they may face in their home, school, or community.

The board, staff, and volunteers of The Youth Alliance are comprised of fully qualified teachers, counselors, executives, clergy, musicians, professional athletes and business owners from around the world.

TYA works collaboratively to empower

generations of young people to initiate positive changes in their lives and the lives of those they influence.

Top quality presentations are available for public, private, and alternative schools and include the following categories: - Heroes and Mentors assembly presentations for students - Staff development workshops - Family/community nights - K-12 anti-bullying lessons, including activities for an anti-bullying week TYA team members are passionate about delivering a message of hope to tomorrow’s young adults. They work to inspire a commitment to achievement through personal efforts by encouraging them to discover, develop, and apply their strengths, talents and abilities.

To learn more about TYA’s new anti-bullying initiative, visit www.livingbullyfree. com. To schedule an assembly, contact The Youth Alliance at 1-888-480-SJYA or email at info@theyouthalliance.com.

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Inspiring Young Leaders to Impact Their World Story by Cheryl Johnston | Photos courtesy of Rhissa Parker

The story of the Randy Roberts Foundation is one that’s bigger than life, like the very special man for whom it was named.

The story behind RRF is Randy Roberts, the highly regarded government relations director for Publix Super Markets who died suddenly two years ago in 2009 at age 36 from a heart aneurysm.

From his pre-teen years, the Florida native believed in public service, a lifestyle his parents had also modeled for him. He was proud of his Civil Air Patrol involvement and was the first student ever elected to serve with the Broward County School Board. His education in public relations and succeeding career path led through Leadership Florida involvement and positions with Disney (college years), Cingular Wireless and the Orlando PR firm of Carlman Booker before he was hired as Publix’s only lobbyist.

Randy was known among his peers for his passion, integrity, and sincerity. He represented clients and employers well and worked tirelessly to develop public affairs partnerships that produced solutions to the problems America’s citizens faced.

Because of Randy’s winning ways and his love for people in general, he affected many lives. Each of the 1,000-plus who attended his funeral would have their own “Randy” story to tell.

At only 36, he had touched thousands.

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Congressional Classroom RRF also coordinates the Congressional Classroom Program for high school juniors in Florida’s Twelfth District.

In January 2012, the Foundation will do a follow-up with the group of 15 who spent five days in September 2011 in the nation’s capitol where they experienced government in action, met legislative officials and participated in related learning activities.

The September group was privileged also with the priceless experience of meeting and speaking with Honor Flight WWII veterans who were visiting Arlington Cemetery and the monuments built to honor their service. This unplanned conjunction of schedules provided the perfect opportunity for students to meet their elders who served at great cost. It is important that future leaders learn humility and respect for the sacrifice that so many have made for America’s freedom and this experience deeply impacted the teens.

Board of Directors RRF founder and president Sara Rust Roberts directs the twelvemember board which consists of Paul Bernstein, Derek Bruce, Jacob DiPietreRob Kathryn Nohe Franco (Treasurer), Blake Gable, Clayton Hollis, Ron LaFace, Jr., Cindi Marsiglio, Seth McKeel, Rob Meis, Melissa Putnam, Todd Renner (Secretary), and Jamie Sims (VP).

Fundraising and Sponsorships The 501(c)(3) non-profit Foundation views all financial contributors as partners and provides regular updates on RRF’s impact.

With the help of close friends, his widow Sara started RRF within two weeks after his passing.

Her mission now is to encourage high school students to follow Randy’s lead in public involvement as they move into college and community careers.

The RRF red, white, and blue logo illustrates the influence one person like Randy Roberts can use to make the world a better place. The red star symbolizes Randy reaching down to earth to begin a ripple effect that continues to encircle others who also set out to improve their world. Randy always cared more than enough about his fellow man to ask the next question, take the next step, and offer support because that’s what leaders and civic-minded citizens do. They put words into action.

Impact for the Greater Good Because of Randy’s winning ways and his love for people in general, he affected many lives.

Sara and friends believe through RRF that his vision and their determined mission will facilitate many high school seniors to become active leaders in their colleges and communities. The Foundation accomplishes its mission with scholarships, mentoring and with opportunities to participate in Congressional Classroom.

Scholarships Presently, RRF has 10 scholarship recipients. Students are expected scholarship to earn acceptable grades, communicate regularly about their college activities, and expand their own leadership commitments in order to be eligible for continued funds the following year.

The beauty of this also is that these students are building their own broadbased network of contacts and associations through their connections to RFF board members and supporters.

The Foundation has aggressive goals to ensure support for the education and leadership training necessary to prepare future leaders throughout Florida. These goals are accomplished by the generosity of individuals and corporations who realize the importance of RRF’s work. Five levels of sponsorships are available as follows: Founding Father ($20,000), Patriot ($10,000), Loyalist ($5,000), Nationalist ($1,000), Flag Waver ($500).

Each spring, RRF hosts two fundraising events: 2012 will mark the third year for the annual RFF Golf Tournament and for the annual Ice Cream Social.

Of course, donations of any amount are always welcomed and appreciated.

You’re invited to help When the Roberts’ friend David Steele wrote in memory of principles that “Randy knew…”, he included this one: “We are rarely more valuable than when we are at the moment we introduce strangers to one another. Be a bridge.”

And now, Randy’s friends invite you to become part of that rippling effect. They want to connect people who shared Randy’s passion and principles and invest in the next generation.

This Foundation’s mission isn’t to win elections or to change policy.

It exists to help young men and women who care enough about their communities to make an impact. Its goal is to identify talent and help students develop it through the tools of education, networks and experience. RRF wants its students to be difference makers.

The Foundation is here to do what Randy did. Another thing that Randy would have us know is, according to Steele, “Don’t just leave. Make the rounds.”

And Randy might add, “Ripple the waters.”

To help RRF continue its work, please mail your tax-deductible donation payable to the Randy Roberts Foundation to P.O. Box 2753 Lakeland, Florida 33806-2753. To become actively involved through mentoring, sponsoring, or in another volunteer capacity, please email: Sara@randyrobertsfoundation.org FOCUS Magazine lakeland december 2011

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DECEMBER 24 & 31 RALPH ALLOCCO & SECOND DECEMBER 25 CHRISTMAS BUFFET

The holiday isn’t complete without a fabulous array of delicious foods.

Roasted turkey, traditional dressing, seasoned prime rib, glazed ham, fresh fish, sweet potato casserole, mashed potatoes, fresh fruits, and much more! Santa will stop by for photos. Three seating times available: 12 Noon, 2 p.m. & 4 p.m. Call to reserve your table soon!

DECEMBER 31 NEW YEARS EVE

WITH THE WORLD FAMOUS PLATTERS AND THE LEGACY OF THE TEMPTATIONS It’s a celebration not to miss! Ballroom and Dining room performances of The Legacy of the Temptations and the World Famous Platters. Join the party and be part of the big COUNTDOWN for 2012... Call for our tiered pricing and details.

– 2012– JANUARY 6 & 21 BRIAN ROMAN

One of Canada’s finest entertainers! Roman performs the classics – spanning the Golden Era, ranging from Sinatra to Tom Jones.

Destiny also performs.

DECEMBER 17 THE MYSTICS (A CHRISTMAS SHOW)

The Mystics, including, original members of the group, George Galfo and Phil Cracolici, will celebrate the spirit of the season with classical Christmas songs. The Las Vegas Sounds also perform.

DECEMBER 23 RICHIE MERRITT

Richie Merritt, formally of the Marcels, will be performing in the Red Rose Dining Room. Also, The Las Vegas Sounds perform before and after the show.

JANUARY 7, 13 & 27 JOHNNY ALSTON’S - MOTOWN ROCK & ROLL REVUE A dynamite crowd pleaser!

JANUARY 14 & 28 THE CONTOURS

Performing their hits, including: Do You Love Me, in the Red Rose Ballroom. Johnny Alston’s Motown Rock ‘n Roll Review also performs. Call for our tiered pricing for this fabulous dinner show!

JANUARY 14, 27 & 28 RALPH ALLOCCO & SECOND Performing in the Red Rose Dining Room.

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WIND

Performing in the Red Rose Dining Room and opening and closing for the World Famous Platters on NYE.

december 2011 focuslakeland.com

WIND

JANUARY 20 BOBBY PALERMO

Performing in the Red Rose Dining Room, plus Destiny.

Coming Soon in FEB

FEBRUARY 10 - WALT MADDOX JANUARY 28 BEAUTIFUL BOBBY BLACKMON IN A TRIBUTE TO NAT KING COLE & THE B3 BLUES BAND FEBRUARY 11 - THE FOUR PREPS Bobby Blackmon's career began in a small town not far from the Dallas, Texas area. His Texas blues influence is heard loud ‘n’ proud in his soulful guitar playing. He's worked with the likes of Barbara Lynn, Jimmy Reed, ZZ Hill, Johnny Taylor, Lavelle White and Lou Rawls. Destiny opens and closes in the Red Rose Dining Room.

JANUARY 28 THE VAN DELLS WITH THE LAS VEGAS SOUNDS

WITH THE LAS VEGAS SOUNDS

FEBRUARY 18 -

TROY “SATCHMO” ANDERSON A TRIBUTE TO LOUIE ARMSTRONG

FEBRUARY 25- THE FABULOUS

HUBCAPS

Back by popular demand. This trio is a fireball of entertainment and not to be missed! Dinner served in a supperclub atmosphere in the Red Rose Ballroom.

MRS. EVELYN MADONIA OWNER FOCUS Magazine lakeland december 2011

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Sara Roberts Founder and President of the Randy Roberts Foundation

S

Story by Cheryl Johnston | Photos coaurtesy of Rhissa Parker

ara Roberts is smart, strong, and sincere.

She believes in giving back, helping others, and pointing the way. Together she and her late husband Randy were a team.

Two years ago Randy Roberts, the lobbyist for Publix, died suddenly at age 36 of a heart aneurysm while at home preparing for a morning run. In an instant, the world was turned upside down for Sara and their two young children, Charlotte and Samuel, then 6 and 2 1/2. But with support and encouragement 14 december 2011 focuslakeland.com

from some amazing friends, Sara knew that she must continue the mission that drove Randy - the mission to challenge young adults to be civically engaged and to be a positive force in their own communities.

Within two weeks, plans were underway to establish the Randy Roberts Foundation. Within three months, the Foundation had presented scholarships to its first high school senior. In the 2010-

2011 school year, three more seniors received scholarships.

We interviewed Sara recently for an update on her world without Randy and what the Foundation has planned for the future. Read on to meet a remarkable young woman and mother who, through example, is teaching her children what Randy would have wanted - to persevere.

Focus: Thank you, Sara, for your willingness to share about your life with Randy and about the Foundation’s work.

For those who didn’t know him, tell us a little about the man he was.

Randy was a gregarious giver. He loved to tell jokes and stories and knew how to really draw people into relationship. In conversations, he always asked the next question. He wanted to know the whole person. When people first met Randy, they either liked him or they didn’t, but ultimately he could win them over. As he aged, this was just such a gift. He could make a person feel like they were the only one in the room.

He was larger than life - warm, caring, and loving. He loved his family and his many friends and he loved to have a good time.

Focus: How did he die, Sara?

He had just had a physical with a good report that week. He got up to go running and collapsed. He died at Lakeland Regional of a heart aneurysm - it’s rare - a vessel that just burst. Our world changed that day, but our very deep faith, family and friends have carried us through.

Focus: So what is family life now, without him?

We’re very open and talk a lot about him, but the hardest thing is his physically not being here. The children and I pray together every morning on the way to school, an idea I copied from one of my dear neighbor friends. We take turns and we always bless ‘Daddy.’ Sometimes we say ‘I just wish I could tell him...’ and we speak it out.

Two weeks after Randy died, our daughter Charlotte said, ‘We’re not a family anymore.’ After choking back tears, I had to explain, ‘You know babe, just because he’s not physically here with us doesn’t’ mean we’re not a family.’

The hard things come in the day-to-day.

Perhaps it was a blessing that Randy traveled so much with his lobbying work for Publix, because we were used to him being gone during the week, so the children’s daily life hasn’t changed much. We live in Beacon Hill - a wonderful neighborhood - it’s a throwback to the ‘50s where neighbors make big circles around each other’s families.

Also, we have the most incredible friends and church family. They’ve been there beyond words.

I have recently ratcheted back on some of my involvements because a friend said, ‘Your own kids need a mom.’ I can very easily overdo. I’m Charlotte’s Brownie Troop leader and Samuel played YMCA youth football for the first time this year.

We go to Gator games and Disney, and the Sunday Night SPLASH program at church.

We like to have people over, too. Their dad was their best cheerleader, so now my brothers and many other close friends help play that role.

We have always been very open with the children. They learned the way the world works very early and I don’t know any other way. Seeing daddies with their children is hard, but the Bethany Center has been a tremendous help to the three of us. They have a remarkable hospice therapy program for children and we’ve all had counseling.

We’re doing OK - different, but OK. Focus: You spoke of your faith, Sara. Can you explain a little more how that has helped you and the children?

Here’s how I know that Randy and I were doing something right with our children.

When I asked Charlotte before this interview what I should say about her Daddy, she said: ‘First you should say he’s a Christian.’

Our faith is a huge part of our lives, as it was Randy’s. I was raised in mine and Randy came to his as an adult. We have a great church family at First United Methodist Church of Lakeland and I attend Bible Study Fellowship weekly. The year Randy died, the study was Moses. Samuel went with me to study in his age group. I will never forget how my discussion leader, Beth Bagwell, came to my home that Sunday and placed Scripture on green post it notes all over my house, even in some obscure places, so that I would find them and be encouraged.

Most of our friends have a strong faith, too.

What a difference that makes in the depth of friendships.

Before Randy died, we never allowed the children to say, ‘That’s not fair.’ But it’s OK for them to say that about losing their Daddy.

My children know that many children have it much worse. I believe the Holy Spirit led me to instruct them, ‘We will not be bitter.

We can be sad and cry, but we will not blame God.’ Then I explained that time and perspective are different in heaven, and even if their daddy did have the option to return to us, he might not, because he sees an even bigger picture now.

What I do know is that our church and our faith carries us. It was a big part of who we were before Randy went to heaven, and it continues to be.

Focus: Please give us a little background that led you and Randy to public relations work.

Randy graduated from Miramar High School and in 1995 from the University of Florida School of Journalism with a Bachelor of Science degree in Public Relations. His mother is an attorney in Orlando and his dad was a lobbyist. While in high school, Randy was the first student advisor elected to the Broward County School Board by students throughout the county. He was engaged in civic service because his parents were and his dad was active in the democratic process.

Randy was part of Leadership Florida and loved working in the spring and summer as a Main Street cast member at Disney. We laughed about his ‘Ductorate’ degree at his funeral. Disney gave him a good basis to

begin corporate work. When he joined the Carlman Booker firm in Orlando, he handled accounts for Kennedy Space Center, WinnDixie, the LYMMO part of the LYNX public transport system and BellSouth Mobility.

I’m from Haines City and graduated from Davenport High School. My parents are both Davenport city council members and my father is the current mayor. I graduated in 1993 from Florida Southern College with a B.A. in Mass Communications with Advertising/PR emphasis. I interned with and later worked for the Lakeland Regional Medical Center Foundation, which got me into the non-profit realm. I worked also with YMCA Central Florida and was then hired

by Best Buddies, which was only a college program then, to establish their high school program. In 1996 I became the state director for that work in Florida.

I recruited Randy to serve on the board of Best Buddies where I’d worked for 11 years after another staffer, David Quillen, introduced us. We realized very quickly that this was it, that we would be married. In the old fashioned way, he had asked my parents for their permission to marry me weeks before he asked me in the parking lot at Ft. Wilderness at Disney. And if we had the time, I could tell you story after story of how funny and engaging he was. Music was very big for us - he loved Sinatra especially - and we had a great repartee during our almost ten years of marriage.

I tell people that Randy and I were privileged in opportunity, not necessarily materially. We had opportunities for civic engagement and both were privy to how things worked, how they ran. Both of my grandmothers were poll workers. We were just raised with the expectation that you would be involved and give back.

Focus: How did Randy come to be a lobbyist for Publix?

He was hired in 2003 and worked for Clayton Hollis, who is one of the most amazing people to walk the face of the earth. He’s sincere, kind, and smart and was such a mentor to Randy about being a father, husband, and Christian. Randy adored Clayton Hollis.

Publix only has one lobbyist, so Randy handled all five states (FL, GA, SC, AL, TN). His gift was that he could find a way to make people agree with him eventually and do that in a sincere manner. He had very high standards and he could not lie. It wasn’t in him. And he cared very much about Florida and America.

Focus: So tell us about the Randy Roberts Foundation.

The RRF mission is to work to cultivate Florida’s future leaders through providing public service initiatives, civic engagement opportunities, and allocating resources to students who excel in these areas. Our vision is to cultivate the next crop of Randy Roberts

(future leaders) while working to promote a political process that is positive, polite, and productive.

We accomplish this by providing support for students who excel at public service and student leadership through scholarships, funding for leadership development opportunities, and unique educational events.

One such example of this is our coordination of the Congressional Classroom Program for high school juniors in Congressional District 12.

We’re proud of the ten students now on scholarship.

It was insane to do this so quickly after his death, but it was also a perfect storm. Adam and Melissa Putnam suggested it and we announced it at the funeral, even though we had not formulated the plan yet. What we did know is that it would involve young people. So many people called to offer their support that we were able to award our first scholarship in June 2009.

Like Randy’s life did, and like our logo symbolizes, we want to create a ripple effect - lives that touch, encircle, support one another and reach outward in order to make the world a better place.

Focus: What prompted his motivation to encourage young leaders?

Even as a young man, Randy was engaged in the culture, value-driven and involved.

He was also astute in the political realm.

One thing he did more recently was to find young people interested in politics and help cultivate/encourage them to get involved. He wanted to be able to demonstrate the answer to the question ‘How can parents make good citizens of their children?’ He spoke at schools and did a ton of stuff that I don’t even know about. He did not want people to be bystanders. He had a fair and balanced approach and a good mind for strategy. And he cared enough about young people to dialogue with them and model it for them.

Focus: What is a lesson you’ve learned through all of this, Sara?

I still have those ‘I want us all to be together’ days.’ When I see daddies holding hands with their children - that just about does me in. But each day is a new one in the evolution of continual faith. My dad’s mother always reminded us that you must persevere. Interestingly, when a friend and I were searching for life verses for our children, based on their birth dates, I came across Hebrews 10:25. Yesterday (the day before our interview) at BSF, I was tracking back to that verse again, and do you know what the sub-heading for that section is titled? - A Call to Persevere.

And in honor of Randy and his commitment to make a difference, we will. And hopefully, in the process, we’ll help others do that, too.

FOCUS Magazine lakeland december 2011

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business » business profile

Greenstar Panels P Written By: Cheryl Johnston \ Photos courtesy of: Madrid Engineering Group

aul White, President of Greenovative Homes, believes that new homes should be constructed to conserve energy - and his more than do.

The company established in Bartow in 2011 is a builder of energy efficient homes that feature Greenstar Panels, a product of Madrid Engineering Group. This patent pending insulation system is uniquely designed to deal with the three types of heat in homes: conductive, convective, and radiant.

Greenstar Panels hyper-insulate attics and exterior walls. The 6 ½-inch thick extruded polystyrene panels cause heat to reflect away from the home, while natural convection will cool its interior.

In the recent Fall Parade of Homes, the company showcased its 2,000 square foot Oasis Verde three-bedroom model in Bartow. While touring the home, visitors met White and Larry Madrid, Greenovative Managing Member and President of Madrid Engineering Group, sitting in the attic of their model home. Their purpose was to demonstrate how comfortable the temperature was, which never exceeded 78

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degrees during the exposition. Visitors were also impressed to learn that with average electrical use, a family could enjoy total monthly energy expenses of just over $100.

John and Deeanna Delashaw moved into the Oasis Verde model they purchased at 1817 Charleston Lane in the Magnolia Walk subdivision just before Christmas. As Chief Geotechnical Engineer for Madrid Engineering, John was privileged to watch construction in process. He said, “We purchased the home for several reasons: to be closer to work; we loved the home; and we thought it would be cool to be the first buyer of a home built with the Greenstar Panels that Madrid produces.”

Delashaw added, “I also know Larry Madrid and Paul White are good people. We have a big comfort level in this purchase because I saw the data from when Larry did the energy retrofit on the office. We are definitely looking forward to lower energy costs - absolutely!”

The Oasis Verde featured construction with GreenStar panels, a high efficiency heating/ cooling system, and energy-efficient windows.

Luxury touches included such as wood floors, granite countertops, a brick driveway and a very large patio under roof. According to

december 2011 focuslakeland.com

Greenovative personnel, results from a thirdparty energy rater determined that the average estimated monthly hearing and cooling cost of the Oasis Verde would be $21.46.

Madrid Engineering’s hope with Greenstar Panels is to supply customers and ultimately home and business owners with a product that exceeds energy efficiency expectations and saves money for those who will occupy the structures.

Madrid noted that his firm slashed its own Bartow headquarters’ energy expenses last year when it installed solar panels on the roof. With that experience and other design work to impact energy usage, Madrid decided to establish a separate business to promote products that help folks “Go green.”

Greenovative doesn’t have to stake its entire future on home building because the company also has started taking jobs installing its GreenStar panels into existing homes. White and Madrid see even greater opportunities for the panels, which have a patent pending.

The GreenStar panels can also be used for renovations and other construction applications. They reflect heat away and

use natural convection to cool a building’s exterior. White said, “Our panels lower attic temperatures by 50 degrees. In one case, a homeowner’s next electric bill was $150 less than the previous one.

To learn more about Greenstar Panels, visit the new office/warehouse at 3306 Waterfield Road in Bartow or contact Paul White by phone 863-559-3781. Additional information, explanations, and diagrams are available online at www.greenstarpanels.com.

Expect to be impressed enough to begin the plans for your own retrofit or new construction project.

GreenStar Panels 3306 Waterfield Road Bartow, FL 33830 863-559-3781; 863-533-9007 Websites www.mygreenovativehome.com www.greenstarpanels.com

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dining & entertainment » dining profile

La Porta Rossa O Written By: Cheryl Johnston \ Photos courtesyof: LPR

h, Lakeland! Be prepared for a special treat when you visit La Porta Rossa, the casually elegant neighborhood bistro on Edgewood Drive.

We dined recently and were absolutely impressed with the ambiance, the service, and the extraordinary evening meal.

From the miniature white lights framing the exterior to the classically refined Mediterranean interior, we sensed the owners and Culinary Director/Executive Chef Patrick Schaefer cared about first impressions.

Simon, our server, was also impressive. He seated us promptly and immediately served cool water infused with mint and lemon very refreshing and a special touch. Next and quickly came fresh made bread with a perfectly crunchy crust, served with both sweet potato butter and organic olive oil from Greece. Something told us that the staff knows how to win patrons’ hearts from

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the get-go. What a way to begin!

For an appetizer, Simon suggested the Buffalo Carpaccio - and we will never be the same. Fine slivers of the delicious meat joined to cover the plate like a blanket.

Served with a tomato, onion, caper, berries, aioli and balsamic glaze, this dish alone is a reason to return over and over. As a plus, tender Greek olives enhanced the mildly seasoned meat.

Rather than salads, we opted for the creamy, flavorful lobster bisque, which was served with soupspoons so special that we plan to shop for some on the weekend.

We could have stopped our meal at this point and been fully satisfied, but after all, this was dinner and we wanted the whole experience.

For entrees, we ordered at opposite ends of the spectrum - Pan-Seared Market Fresh Fish and Spaghetti Polpette. Without a

december 2011 focuslakeland.com

doubt, the Mahi-Mahi was the best fish dish we had ever tried. Served with Lemon Zest Risotto, grilled long-stemmed artichokes, and tomato, olive & caper berries, an herb butter sauce complemented the moist and flaky filet. This main course is now on our list of ones we crave.

The Spaghetti Polpette is described on the menu as “The Biggest Meatball in Town.”

With that in mind, we ordered only the half serving - more than enough and a definite price value item at only $10. The hearty pasta dish with the more-like-a-small-meatloaf meatball was tasty and satisfying. Obviously, Chef Patrick knows Italian.

As if we weren’t impressed enough already, the three desserts Simon suggested and delivered to the table sent this experience over the top. We found the Sweet Potato Bread Pudding with Whiskey Pecan Caramel Sauce to be a uniquely Southern creation and “muy delicioso.” We each zeroed in on a favorite: the high-five, house specialty Crème Brule and the irresistible thumbs-up Chocolate Tart with Dark Fudge topping.

Needless to say, the desserts sealed the deal.

Following the meal we toured the private dining facility, an intimate setting for special occasions or corporate meetings. The friendly staff was also very excited to have our reaction to the additional plated meals they had prepared just so we could take a few extra photos. Wow! Talk about exceeding expectations - they did.

Research prior to our visit had informed us of the restaurant’s Slow Food and SLO influence. The Slow Food alternative to fast food strives to preserve traditional and regional cuisine through plants, seeds, and livestock from the local ecosystem.

The concept evolved further into SLO - Sustainable, Local, & Organic (where possible). La Porta Rossa and its sister business, Red Door Wine Market, practice this philosophy.

We encourage you to visit the restaurant’s website and their Facebook page to view photos, read other diners’ remarks, and check the upcoming events tab. Chef Schaefer also offers group cooking classes and an annual Swamphead Beer Dinner, among other special celebrations.

La Porta Rossa is now on our list of favorites and it’s one we hope to share with friends over and over. We believe that after one trip, you will feel the same. Kudos for a job well done. Make haste, Lakeland, and make those holiday reservations or purchase gift certificates now. There couldn’t be a nicer gift than a great dining experience in an establishment committed to the community.

La Porta Rossa 1833 East Edgewood Drive Lakeland, FL 33803 863-688-9616 www.lprlakeland.com Hours: M-Th 5-10PM; Fri-Sat. 5-11PM

entertainment » event calendar

Lakeland

calendar of events

If you have an upcoming event and would like us to add it to our calendar of events, please email the information to: editorial@floydpublications.com

WEDNESDAY, DEC 21 thru FRIDAY DEC 23

SUNDAY, JANUARY 1

» Joseph and The Amazing Technicolor Dreamcoat

701 W. Lime Street, Lakeland $19 to $44 For more information call 863-834-8100

$10.95 For more information call 863-646-5731

» PlanetWisdom

Zumba 5:30 pm to 6:30 pm A fast paced, fun moving dance party that keeps you in shape during the holidays 1104 Martin Luther King Jr Avenue, Lakeland $5 For more information call 863-834-3350

» Wednesday

7:00 p.m.

A compilation of skits, worship music, and guest speakers like Mark Matlock and Dutton, share practical life advice with young teens.

701 W. Lime Street, Lakeland For more information call 863-834-8100

» Cabaret at the Polk: The Songs of Johnny Cash

8:00 p.m.

Lindsey Alley returns to the stage to set the Holiday mood for family and friends during her much acclaimed holiday show.

Polk Theatre, Lakeland Fore more information call 863-682-8227

7:00 p.m.

All Saint’s Academy presents this contemporary school music production created by Tim Rice and Andrew Lloyd Webber’s. Children of all ages are encouraged to join.

Polk Theatre For more information call 863-682-8227

10:00 p.m.

Director Paul Hughes and Musical Director Patrick Fleitz invite all families to join them during this intimate show that presents original arrangements of the music performed by Johnny Cash Polk Theatre, Lakeland $3 per order For more information call 863-682-8227

MONDAY, DECEMBER 26

FRIDAY, JANUARY 6

SATURDAY, JANUARY 14

1:00 p.m.

Bring the family out for a time of entertaining education. Polk Museum of Art is proud to present the celebration of Kwanzaa (an African-American holiday culture party) for everyone.

Polk Museum of Art, Lakeland FREE For more information call 863-88-7743

Come out for a good, refreshing laughs as Improv Addicts perform an unscripted and unrehearsed show.

Lakeland Community Theatre, Lakeland $5 For more information call 863-873-2386

7:30 p.m.

Florida Southern College Theatre presents the story of a timid sales clerk whose life is drastically changed after meeting a giant man-eating plant.

Florida Southern College Branscomb Auditorium $18 for adults, $9 students Fore more information call 863-680-4296

» Lindsey Alley Holiday Show

» Kwanzaa Celebration and Performance

THURSDAY, DECEMBER 29

» Moscow Ballet’s Great Russian Nutcracker 7:30 p.m.

Enjoy the classic Christmas ballet, The Nutcracker, performed by top graduates of Perm, Vaganova, Moscow State Academic Choreographic and Kiev schools.

Lakeland Center Jenkins Arena 701 W. Lime Street, Lakeland $27.50 to $68.00 For more information call 863-834-8100

» Laughs by the Lake

THURSDAY, JANUARY 12 » Romeo and Juliet

7:30 p.m.

Shakespeare’s classic tragedy of lovers and family rivalries can be enjoyed by all members of the family.

701 W. Lime Street, Lakeland $23 to $53 For more information call 863-834-8100

FRIDAY, JANUARY 13

» Lakeland Rodeo Classic

8:00 p.m.

A riveting event filled with entertainment of a classic rodeo.

» Little Shop of Horrors

Susan G. Komen Polk Race for the Cure

7:00 am 5K and 10K races that help benefit breast cancer research.

2301 Lakeland Hills Blvd, Lakeland For more information go to www.komensuncoast.org

ON-GOING DECEMBER EVENTS » Tuesdays

Early Bird Entertainment and Revue and Buffet 4:30 to 8:30 p.m.

Adults 21 and up are invited to join Jim Hendrick for laughs, karaoke, and fine food Ruby’s at the Avenue, Lakeland

FOCUS Magazine lakeland december 2011

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Tickets go on sale Dec. 5th, 2011 at 8:00 am • www.flstrawberryfestival.com

FLORIDA STRAWBERRY FESTIVAL

®

s e i r o m e M t e e w Growing S

REBA

HANK WILLIAMS, JR. “TAKING BACK THE COUNTRY TOUR”

VINCE GILL

MAR. 1 - MAR. 11, 2012 - PLANT CITY, FLORIDA

THE BAND PERRY

THE CHARLIE DANIELS BAND

LUKE BRYAN

JOSH TURNER

THE OAK RIDGE BOYS

GRETCHEN WILSON

THE GATLIN BROTHERS

CRYSTAL GAYLE

DEMI LOVATO

LEE GREENWOOD

LOUISE MANDRELL

THE JANEDEAR GIRLS

You see them in T.V. commercials and in magazines!

We offer a wide range of nursing services: Infusion & Enteral, Therapy~Wound, Respiratory, Tracheotomy, and Total Parenteral Nutrition Care

Providing short Term and Long Term Care.

We accept Medicare and Most Major Manage Care Policies.

To Schedule a tour Please call:

2202 West Oak Ave. • Plant City 33563 • 813-754-3761

JESSICA CARDWELL Lakeland Airshow ($750.00 for 5 Days) CALL FOR AN APPOINTMENT TODAY!

KEYLAND HOWARD

REGAN ERICKSON

Wrangler Jeans National TV Commercial and Print Ad Principal Role. Book Holder.Com Website Principal Role ($175.00 for 2 Hours)

Boston Red Sox Spokesperson for Kids’ Nation Fan Club ($450 A Day)

They’re the JESS ANDERSON MODELS!

All ages & types needed • No experience necessary • Free training

863-688-9939 1037 SOUTH FLORIDA AVENUE, SUITE 115 • LAKELAND, FL 33803 LIC#1290000013

U.S. 98 North, Lakeland • 816-2800 (next to Big Lots, 1 mile North of 1-4 on left)

AMBER WOODIE Publix Supermarkets Print Ad ($450.00 for 2 Days)

AVERY HOWARD Disney World ($600 A Day) Geico ($450 A Day) Lakeland Chamber of Commerce

JAMA KARL Publix Supermarkets Print Ad ($450.00 for 2 Days)

www.jessandersontalentandmodelagency.com

Jess Anderson index JAN12.indd 1

11/28/2011 8:09:23 AM

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FOCUS Magazine lakeland december 2011

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