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FLEET CARD ADVERTORIAL SAMPLE

CREATED BY FLYING CORK MEDIA

Train Your Brain (Creatively)

This week we saddle up with Mark Jacobs, more dedication to their craft– resulted in higher creativity. (It is worth noting that the longer-trained participants also had increased brain activity, even while passively listening.)

Knowing the keys on a piano does not land you a solo in Carnegie Hall. Making the high school football team doesn’t secure you a position in the NFL. You may have some raw, innate talent, but it takes dedication to transform that talent into something remarkable. And this goes for creativity as well.

Given that the brain is a muscle, it makes sense. If a bodybuilder doesn’t maintain a weightlifting regimen, their muscles will eventually begin to fade away. The same goes for limbs inside of a cast: the lack of use causes atrophy. Only by continually working out the brain does it reach its full potential. As the researchers put it, “[t]he task-related differences in upper alpha synchronization that we observed support the view that creativity can be conceptualized as a distinct mental state occurring during spontaneous musical performance.”

It may seem odd, given that being creative sounds less like a skill and more of a trait given to you at birth. There is a speck of truth in that: some people are naturally more creative than others. But being creative takes time and effort to yield satisfying results. It takes a fair bit of concentration and patience as well. Winging a project is far less productive than actually buckling down and focusing on it. Opening a notebook won’t make a novel appear, and even if one does, it’s unlikely to be a masterpiece.

The report concludes with the following: “Our findings further imply that creativity can be nurtured through training, and illustrate that immersion in the creative state has high cultural and economic value because it yields higher quality products.” In simpler terms, dedicating your time to a craft will result in a better final product than rushing and making it slap-dash.

Yes, the first few end results may not be of the best quality, but it will improve with time.

In a study conducted at the University of Western Ontario, pianists were equipped with EEG caps and their brainwaves were measured as they performed. The participants, who had been playing between 4 and 48 years, were either tasked with listening to a jazz melody, performing a rote playback of the same, or improvising their own. Those who had been playing longer and asked to improvise had the highest level of creative activity in their prefrontal cortex.

The conclusion? Having more training– and thus

And time is key to training your creativity. Give yourself a good chunk of the day (at least thirty minutes, if not more) and do whatever creative endeavor you want.

Limit your distractions and put all your attention on the project in question. Don’t worry about it coming out “perfect,” seeing as “perfect” isn’t a solid construct and more based on opinion. Focus on just getting something, no matter how lackluster, done. To use the weightlifting analogy again, you don’t walk into the gym on your first day and immediately lift fully-loaded dumbbells. You slowly add more weight as the days go by until you reach that point.

As the old adage goes, “Practice makes perfect.”

While “perfect” is subjective, the sentiment remains the same.

The same goes for creative skills. It can be disheartening to fail to draw a straight line or have your photos develop out-of-focus. But if you keep at it, dedicating your time and focus on your craft, you’ll improve. You can be more creative. It just takes practice.

a driver from Memphis, Tennessee who loves life on the open road, providing for his family, and having the freedom to control his finances with the Guttman Fleet Card.

With security, stability, and detailed reporting, we discover how the Guttman Fleet Card simplifies Mark’s life and gives him more time for the things that matter.

Jacobs grew up in a rural suburb of Memphis, Tennessee, and always had a fascination with trucks and heavy machinery.

“As a kid I can remember seeing these massive trucks rolling down the highway, and always wondered how they worked, and what it would be like to drive one. And now, my job gives me the opportunity to see the world from a whole new perspective,” said Jacobs.

Now 35, with 2 children, Jacobs is focused on building a solid financial foundation for his wife and family while maintaining his schedule on the road. Time is his most important asset, and he’s adamant about doing everything he can to work efficiently.

“Fuel is obviously one of a driver’s biggest concerns while they’re on the road. The fact that my fleet card has so many gas station

locations that don’t take me very far off my route, make the driving experience so much better. You don’t know the pain of having to drive 20 miles off route to find a gas station…Do that 3 or 4 times during a trip, and you’re 2 hours behind,” said Jacobs.

Finances are also a big concern for drivers.

With rigorous schedules and the demand to remain agile, drivers can find it difficult to balance expenses and report accurately.

“I can’t tell how much time I spend on reporting and figuring out how to balance my costs and expenses. The fleet card I use makes life a lot easier by allowing me to separate my personal costs from my fuel, which makes reporting, and taxes much easier during that time of year,” said Jacobs.

The Guttman Fleet Card also reduces the chance for accidental charges.

Sometimes after a long road trip, I pick up the wrong card to grab lunch, thankfully my fleet card only works for gas, and the less time I have to think about separating costs, the quicker I get back on the road, and back home,” said Jacobs.

“It also keeps an open line of communication and allows me to build trust between me and the management team. Being able to give them clear numbers definitely makes my life easier and saves time and energy on both sides.”

Mark Jacobs is living his dream of being on the open road and being able to provide for his family in a real way. With the help of the Guttman Fleet Card, he can streamline his driving route, make less stops, accurately manage his expenses, and count on Guttman to provide detailed reporting that helps his company remain efficient, and on the route to progress.

Elsewhere...

This week we saddle up with Mark Jacobs, a driver from Memphis, Tennessee who loves life on the open road, providing for his family, and having the freedom to control his finances with the Guttman Fleet Card.

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They Call It The Garden Of Gods

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With security, stability, and detailed reporting, we discover how the Guttman Fleet Card simplifies E Mark’s life and gives him more time for the things that matter.

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The Garden of Gods- shockingly enough, this natural wonder most certainly lives up to its name. The Garden of Gods was discovered in 1859 by surveyor Rufus Cable. Upon beholding the rocks, which tower over 300 feet in the air, he declared that the area near Pikes Peak was, “a fit place for the gods to assemble!” Hence how this Colorado Springs park received its name.

According to Denver Magazine 5280, the history of this wonder of nature began hundreds of millions of years ago. The Garden was once home to what is referred to as the “Ancestral Rockies” which was a mountain range similar to our modern Rockies. Around 280 million years ago, the mountains wore away and the climate began to dry out. Large sand dunes soon formed across the area and the mountainous region soon turned into a place comparable to the Sahara desert.

Then, millions of years later, the dunes retreated and the sands were buried and compacted into uniform sandstone (locally referred to as the Lyons Formation). The Lyons was originally deposited in horizontal sheets, but when the Rockies rose the older igneous sediments were uplifted. This uplift is what tilted the rocks and created the God-like inexplicable effect for which they’ve gained their fame. Although it’s been hundreds of years since its discovery, all those who behold the garden today still echo the exact sentiments expressed by its founder- that it’s fit for the gods themselves.

A Giant (Technically) Living Sculpture Earth Goddess was at one point, the largest living plant sculpture in the world. While on display at the Atlanta Botanical Garden in 2014, this living sculpture stood a tremendous 25 feet tall and was made using 18,000 annual flowers. Thousands of meticulously groomed flowers were planted into soil and moss which encompassed steel skeletons that gave the living sculpture its shape.

J a c o b s g re w u p i n a rural suburb of Memphis, Tennessee, and always had a fascination with trucks and heavy machinery.

“As a kid I can remember seeing these massive trucks rolling down the highway, and always wondered how they worked, and what it would be like to drive one. And now, my job gives me the opportunity to see the world from a whole new perspective,” said Jacobs.

Now 35, with 2 children, Jacobs is focused on building a solid financial foundation for his wife and family while maintaining his schedule on the road. Time is his most important asset, and he’s adamant about doing everything he can to work efficiently.

“Fuel is obviously one of a driver’s biggest concerns while they’re on the road. The fact that my fleet card has so many gas station locations

that don’t take me very far off my route, make the driving experience so much better. You don’t know the pain of having to drive 20 miles off route to find a gas station…Do that 3 or 4 times during a trip, and you’re 2 hours behind,” said Jacobs.

Finances are also a big concern for drivers.

With rigorous schedules and the demand to remain agile, drivers can find it difficult to balance expenses and report accurately.

“I can’t tell how much time I spend on reporting and figuring out how to balance my costs and expenses. The fleet card I use makes life a lot easier by allowing me to separate my personal costs from my fuel, which makes reporting, and taxes much easier during that time of year,” said Jacobs.

The Guttman Fleet Card also reduces the chance for accidental charges.

Sometimes after a long road trip, I pick up the wrong card to grab lunch, thankfully my fleet card only works for gas, and the less time I have to think about separating costs, the quicker I get back on the road, and back home,” said Jacobs.

“It also keeps an open line of communication and allows me to build trust between me and the management team. Being able to give them clear numbers definitely makes my life easier and saves time and energy on both sides.”

Mark Jacobs is living his dream of being on the open road and being able to provide for his family in a real way. With the help of the Guttman Fleet Card, he can streamline his driving route, make less stops, accurately manage his expenses, and count on Guttman to provide detailed reporting that helps his company remain efficient, and on the route to progress.

ADVERTORIAL CREATIVE AND SAMPLE ARTICLE PLACEHOLDERS CREATED BY FLYING CORK MEDIA