March Network Newsletter Volume 18

The Network Newsletter

VOLUME 18

March 2021

T HE NET WORK MARCH 2021

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

MARCH IS WOMEN’S HISTORY MONTH

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

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3 CHRISTY’S NOTE & QUOTE

CONTENT

If Opportunity doesn't knock, build a door.

TOPS IN THE COMPANY

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4 SUCCESS STORIES Another AutoFlow Success Story!

6 TEAMBUILDER All you need is Love 8 EVENTS & ACTIVITIES Company Calendar & Anniversaries

7 CORE SERVICES

TO THE TEAM

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10 MARKETING Monthly Marketing Update EXTRA BUZZ 12 March Madness

13 BHHS FNR Concierge Webinar

11 ON THE LIGHT SIDE OF REAL ESTATE

14 Sales Convention 2

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

TECH TIPS

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Note from Christy

The Network Newsletter

March 2021

Quote: “People who are crazy enough to think they can change the world are

the ones who do.” ~Rob Siltanen

Christy Budnick

president and ceo

WE GREW

Dear Team, I know how much you like to be able to share stats and other relevant information with your clients during your coffee and cocktail conversations so we thought that it would be good to provide you with the stats that we used to create the 2020 Year in Review video! One of my favorite mentors, Tom Petway, always said, “it ain’t bragging if it’s fact” and these are the facts!

We welcomed 134 professional Realtors, growing our agent count by 11.1%!

We closed 3,354 transaction sides vs 3,124 transaction sides 2019, that’s 7.4% Growth over 2019!

We closed $1.44B in volume vs $1.21B volume sold 2019, equating to +19.3% Growth over 2019!

Our average sales price increased 11% over 2019, ending 2020 at $429,639!

Our Luxury Market Share totaled 13.2%, sustaining our #1 in position in Northeast Florida!

Overall 6,741 clients and customers received Trusted Advisor treatment from our Family of Services, thank you!

In addition to “normal” marketing practices, we are PROACTIVE:

• Listings are translated online into 13 languages and 49 currencies • 5,484,675 eCards sent promoting properties and adding value • 128,162 Just Listed and Just Sold Cards sent out • SEO and Blog strategy to drive 379,823 additional users to BHHS FNR websites WE ADVOCATED FOR THE COMMUNITY

• 5,415 Buyside Home Valuations Completed / $2.2B in value • 350 Homes held open “Virtually” creating: -441,472 Impressions on Facebook

WE ACHIEVED MAXIMUM EXPOSURE FOR OUR CLIENTS’ ADVANTAGE

-212,889 Users Reached -9,237 clicks to see property information

• 38,567 issues of the Luxury eCard and Flipbook sent highlighting our luxury properties

• Launched public webinars on the economy, first its 21st Annual Backpack Challenge time homebuyers, and selling during COVID • Another 50+ organizations supported financially • Donated $25,608 to Dreams Come True of and through volunteer hours by our team of Northeast Florida ($293,909.83 since 2015) professionals • $7,540 raised for Blessings in a Backpack • Our entire Leadership Team went through NAR’s delivered to provide meals to 58 children over At Home With Diversity Program 38 week school year • Created Diversity, Equity, and Inclusion Council • Collected 268 backpacks filled with school that launches in 1Q2021 with employees and supplies for Northeast Florida children during later in the year with agents

• Guest speakers for our Business meetings: • Rising Star program delivered remotely to 62 John Maxwell, Jon Gordon, Gino Blefari, Chris agents Stuart, Matthew Ferrara, Don Tennessen, Aundra • Held over 200 virtual trainings including Wallace, Allan Dalton, Lauren Tomlin, Dr. Jerry “Pathway to Digital Mastery” and “Using Parrish, plus panels hosted by our own best in Technology to Maximize Your Relationships” class Realtors and more!

• Over 200 How-to Recordings to help our agents • 500+ coaching sessions held by our nonget the highest exposure for our listings competing Broker team

WE EMBRACED LIFELONG LEARNING TO GET BETTER FOR OUR CLIENTS

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

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If Opportunity doesn't knock, build a door.

What’s your success Story?

Another AutoFlow Success Story!

KAT WETMORE REALTOR® FLEMING ISLAND OFFICE

I just had a call from someone I sold a home to 15 years ago, and they’re considering moving. I thanked her for thinking of me and she said “We were so happy when you started sending us postcards every month because that meant you still felt a connection to us! I save each one.”

This Stuff Works!!

Kat

More Reviews, More Leads.

Did you know that 88% of consumers trust online reviews as much as personal recommendations?

Building up your reviews builds up the likelihood that a Google searcher will engage with your business upon finding it.

Great job Jane for on the Shout Out she received on Google pages.

JANE SLATER REALTOR® AVONDALE OFFICE

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“We worked with Jane Slater on our move from out-of-state. If you are looking for an agent that is knowledgeable, responsive, and a Jacksonville expert-choose Jane!” ~Alisha Watkins

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

The Network Newsletter

TOPS IN THE COMPANY

TOP AGENTS IN THE COMPANY

TOP TEAMS IN THE COMPANY

FEBRUARY 2021

anita vining top lister san

marco

FEBRUARY 2021

jennifer sexton

top transactions beaches

bonne jones st.

top sales

augustine/world golf village

priscilla johnson

top producer ponte

March 2021

the sold sisters

tops in listings

st.

the jw group

tops in transactions beaches

augustine/world golf village

ott couple the jw group the tops in production tops in sales beaches

vedra

st.

augustine/world golf village

TOP OFFICE AWARD WINNERS - FEBRUARY 2021 SAN MARCO/SAN JOSE

AVONDALE/ORTEGA

listings:

Anita Vining

listings:

liz bobeck

sales:

Anita Vining

sales:

elizabeth o’steen

transactions:

Anita Vining

transactions:

elizabeth o’steen

top producer:

Anita Vining

top producer:

elizabeth o’steen

MANDARIN/ST. JOHNS

PONTE VEDRA/NOCATEE

listings:

marcus genson

listings:

gary denman

sales:

anita gray

sales:

elizabeth hudgins

transactions:

anita gray

transactions:

Priscilla Johnson

top producer:

teresa ferguson

top producer:

Priscilla Johnson

BEACHES/ICW/SOUTHSIDE

FLEMING ISLAND/ORANGE PARK

listings:

tansy moon

listings:

kay lyerly

sales:

Jennifer Sexton

sales:

kathy coletti

transactions:

Jennifer Sexton

transactions:

kathy coletti

top producer:

Jennifer Sexton

top producer:

kat wetmore

ST. AUGUSTINE/WORLD GOLF VILLAGE listings:

deb krantz

sales:

bonne jones

transactions:

bonne jones

top producer:

christine matthaei

Congrats

Team!

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

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If Opportunity doesn't knock, build a door.

Fling into Spring with TeamBuilder Register talent for the team by April 12 and you could win

$250 "To plant a garden is to believe in tomorrow." - Audrey Hepburn MUST BE VIRTUALLY PRESENT ON APRIL 13 TO WIN. A member of the franchise system of BHH Affiliates, LLC. Equal Housing Opportunity.

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BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

The Network Newsletter

March 2021

Welcome to the team

Steve Penava

Sean Crotty avondale

world golf village

Ruth Seibert

Melanie Cavanaugh

Deb Krantz

Paul Marshall

Cynthia Combs

Aubrey Wessolowski

Kevin Hoey

Donna Weyer

Celine Sayers

Ilka Goitia-Sepulveda

Kelly Boston

Mack Tolbert

beaches

st. augustine

st. augustine

mandarin

avondale

avondale

st. augustine

mandarin

st. augustine

avondale

avondale

beaches

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

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If Opportunity doesn't knock, build a door.

events and act ivit ies

DESCRIPTIONS & DETAILS ON THE EVENTS LISTED HERE CAN BE FOUND ON AE UNDER COMPANY CALENDAR

Wednesday 10th

- March 2021 -

Thursday 11th

Monday 15th

Tuesday 16th

Ninja Preview 9:00am-10:00am

Rising Star: Rising Star: Companywide Business Building Income Producing Rising Star: Buyer Business Meeting Consultation and Activities Activities Process 10:00am-2:00pm Thursday 18th Rising Star: Market Evaluation

Wednesday 17th Rising Star: Seller Consultation 1 BHHSFNR Concierge Training option 1 9:30am Tuesday 23rd

Saturday 20th

Sunday 21st

Monday 22nd

Senior Downsizing Expo 10:00am-2:00pm

MEGA OPEN HOUSE WEEKEND

No Class

MEGA OPEN HOUSE WEEKEND

BHHS SALES CONVENTION DAY 1

Thursday 25th

Friday 26th

Saturday 27th

Monday 5th

Rising Star: Purchase and Sale Agreement

Rising Star: Contract to Close

Rising Star: Seller Consultation 2

Essential Steps of Downsizing Webinar 11:00am

Rising Star: Orientation

Tuesday 6th

Wednesday 7th

Thursday 8th

Monday 12th

Tuesday 13th

Office Sales Meeting

Rising Star: Business Planning

Rising Star: Vital Focus

Rising Star: Tools and Technology

Office Sales Meeting

BHHSFNR Concierge Training option 2 2:00pm Wednesday 24th

BHHS SALES CONVENTION DAY 2

BHHS SALES CONVENTION DAY 3

- March Anniversaries -

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Team Member

Office

Years

Dixie Andrade

San Marco

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BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

The Network Newsletter

March 2021

CORE SERVICES NEWS DO YOU WANT MORE CONTROL? In today’s market,

having as much control to impact the process and outcome of the homebuying experience is critical.

By leveraging your wholly owned mortgage partner, you give yourself the most control possible to positively impact you and your clients. You can get better control over appraisals by using a BHHS hand selected panel of appraisers that are local to the area. You gain control over the service and communication by having Mortgage Consultants that are available 7 days a week and deliver an average of 4.97 out of 5 stars on their reviews. You gain control to be able to resolve issues faster and have more access to decision makers by having local leadership available whenever you need them. You gain control over the competitive bidding process by allowing your clients access to the Buyers Advantage program that offers updates to your client’s pre-approval letter for free to a Loan Commitment for clients while they shop. You gain all that while also providing your clients with a friendly and consultative approach to setting up their loan and access to some of the best rates in the market. Make sure you’re taking control over the process and making the most out of every transaction by partnering with Prosperity Home Mortgage and your local Mortgage Consultant on your next loan.

Do you have military members in your sphere to whom you’d like to offer a “Thank You for Your Service” incentive when purchasing MILITARY ADVANTAGE HOUSING PROGRAM or selling real estate with you?

STEP 1: If buyer-customer is using a VA Loan, submit fully executed Military Advantage Addendum and PASA to the lender and title company. If buyer -customer is not using a VA Loan, then Disclosure (provided by Relocation) must be signed by all parties including buyer’s lender OR put language in the PASA that “A credit is being provided to the buyer in the amount of $X paid from BHHSFNR’s purchase side commission.” If seller-customer, then Disclosure (provided by Relocation) must be signed by Seller and Buyer.

Berkshire Hathaway HomeServices Florida Network Realty and Prosperity Home Mortgage, LLC appreciate your military service and offer you the following housing incentives.

There is no requirement to combine these offerings; either or both can be used.

A FOUNDATION OF SERVICE At its core, our company has been shaped by a dedication to extraordinary service. That is why on Veterans Day 2014, Prosperity Home Mortgage, LLC began extending incentive offers—in addition to the beneficial features of a VA home loan—to help lower the cost of purchasing a home for veterans in need of housing within the communities we serve. Since the VA Home Loan Advantage program began, it has been a tremendous success thanks to the many outstanding clients who have chosen to work with us to obtain home financing.

Berkshire Hathaway HomeServices Florida Network Realty offers you a cash reward when you sell or purchase a home through our Military Advantage Housing Program.

A DEDICATION TO SERVICE Prosperity Home Mortgage, LLC continues to place our men and women in uniform at the forefront of our new ideas and promotions.

Since the program’s inception, our exclusive VA loan program has accomplished the following: • Over $2.6 million in appraisal savings • Over $6.2 million in origination savings • Total borrower savings of over $8 million • Over 5,970 military families served

Your rewards will add up quickly when you buy or sell through our MILITARY ADVANTAGE HOUSING PROGRAM.

OUR COMMITMENT TO SERVICE We want your help spreading the word that our VA home loan incentives continue to be available. Our goal is to give back even more in savings to service members and veterans. Here is an overview of the exclusive incentives we offer: • No loan origination fee (up to $1,200 value) through Prosperity Home Mortgage, LLC • Complimentary appraisal1 (up to $525 value)

Just contact our Military Advantage Housing Program department at 904-672-4351 or at Military@FloridaNetworkRealty.com to register for this benefit, before speaking with a REALTOR®, and enjoy the following cash back amounts*. *Your lender of choice must approve the cash back contribution.

PURCHASE OR SALE PRICE $0 to $99,999 $100,000 to $199,999 $200,000 to $299,999 $300,000 to $399,999 $400,000 to $499,999 $500,000 to $599,999 $600,000 to $699,999

CASH BACK

$350 $500 $1,000 $1,250 $1,500 $2,000 $3,000

Please contact us for cash back amounts at $700,000 and above.

Please contact our Military Advantage Housing Program department today at 904-672-4351 or at Military@FloridaNetworkRealty.com to register for these benefits.

STEP 2: Email either fully executed PASA and Addendum, OR Disclosure to Relocation no later than one week prior to closing.

Prosperity Home Mortgage, LLC is not affiliated with any government agencies.

1. Borrowers are eligible for a lender credit toward closing costs on the Closing Disclosure on a new purchase, secured by a first mortgage or deed of trust (New Loan), subject to qualification, approval and closing with Prosperity Home Mortgage, LLC. Loan must close within 90 days from the date of loan application. Lender credit may not exceed $525.00 for appraisal. This offer must be presented at time of application and all eligibility requirements met no later than 2 days prior to the New Loan closing date. This lender credit is void where prohibited and is non-transferable, subject to the terms herein, and valid on all complete applications received on or before 12/31/20.

All Incentive offers valid on complete VA home loan applications received between 01/01/20 and 12/31/20. Loan must close within 90 days from the date of loan application. Only one discount permitted per New Loan.

All first mortgage products are provided by Prosperity Home Mortgage, LLC. (877) 275-1762. Prosperity Home Mortgage, LLC products may not be available in all areas. Not all borrowers will qualify. Licensed by the NJ Department of Banking and Insurance. Licensed by the Delaware State Bank Commissioner.

Also licensed in AL, AR, AZ, CA, CO, CT, DC, FL, GA, IL, IN, KS, KY, LA, MA, MD, MI, MN, MO, MS, MT, NC, ND, NE, NH, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, VT, WA, WI, WV and WY. NMLS#75164 (NMLS Consumer Access at http://www.nmlsconsumeraccess.org/) ©2020 Prosperity Home Mortgage, LLC. All Rights Reserved. (01/20)

© 2020 BHH Affiliates, LLC. An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of HomeServices of America, Inc.® Equal Housing Opportunity. Information not verified or guaranteed. If your home is currently listed with a Broker, this is not intended as a solicitation

STEP 3: Agent should ensure that correct cash-back amount is properly shown on the Closing Disclosure.

Please contact Linda Lindenmoyer in Relocation for more information about our Military Advantage Program or refer to the details on AE, under “Resources” and under “Relocation Resources”.

GTS EXCHANGE PORTAL

Here are the three steps to using the Exchange Feature!

STEP 1: Submit a New Order STEP 2: Register for the Portal STEP 3: Progressing To Closing

OVERVIEW OF DEPOSIT, RENT REQUIREMENTS AND ON VACATING THE PREMISES FOR TERMINATION OF THE LEASE. CLICK HERE FOR INFORMATION

CLICK HERE FOR FULL DOCUMENT BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

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CREATIVE SERVICES 21

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If Opportunity doesn't knock, build a door.

Monthly Marketing Update

Mega Open House Weekend Mega Open House Weekend is March 20 - March 21!

We have eCards and social media images for you to share!

Click the link to download the social media images: https://bit.ly/2PtyuLy eCard available in Marketing Resource Center!

Quarter 1 Postcard We are excited to announce the first quarterly postcard of 2021 which is also available in Spanish! Enjoy 50 company-paid postcards to send to your sphere of influence! You can combine both English and Spanish versions of the postcard to meet the 50 free postcards (for example, you can order 40 English and 10 Spanish postcards. The eCard is also available to share.

Click here for detailed instructions on where to access and how to order these materials: *If you are part of AutoFlow, your postcards have already been ordered for you and delivered.

Spanish AutoFlow We are excited to announce that we are now offering a Spanish version of each month's Autoflow pieces. You can combine English and Spanish contacts to equal a minimum of 50 (for ex. 30 English and 20 Spanish). To get started, email your database(s) to autoflow@floridanetworkrealty.com. Be sure to remove any duplicate contacts that may be on both lists so that you are not billed twice!

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BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

The Network Newsletter

March 2021

TECH TIPS ON HOW TO MAINTAIN YOUR SUCCESSFUL BUSINESS

TESTIMONIAL TREE HOW TO VIDEO LINK

GOOGLE BUSINESS HOW TO VIDEO LINK

WEBSITE DESIGN AND MAINTENANCE RESULTS! “Sooo, I received a message through my website this morning from a woman looking to move to PVB with her husband and two young children.

They have a $900,000 - $1,200,000 budget and I have never met her before - nor have I had anyone tell me that they are referring someone to me that meets her description. Could be coincidence but I think it could be my new website….. Thank you, Ann!!!”

~Devon Witt

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

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If Opportunity doesn't knock, build a door.

MARCH MADNESS Berkshire Hathaway HomeServices Florida Network Realty proudly presents the 2021 March Madness! Get AHEAD OF THE GAME with this incredible line-up of events happening this month.

TUE

3/16

9:30AM

WED

3/17

9:30AM

THUR

3/18

2:00 PM

SAT

3/20

12

COMPANYWIDE BUSINESS MEETING Register at: https://bit.ly/2Old1Hq

BHHSFNR CONCIERGE TRAINING (OPTION 1) Register at: https://bit.ly/3e6Olgz

BHHSFNR CONCIERGE TRAINING (OPTION 2 REGISTER AT: https://bit.ly/3bdWjTq

MEGA OPEN HOUSE WEEKEND Submit Open Houses in MLS by March 12th

SUN

3/21 SUN

3/21 SEE AGENDA

MON

3/22 SEE AGENDA

TUES

3/23 SEE AGENDA

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

MEGA OPEN HOUSE WEEKEND Submit Open Houses in MLS by March 12th

BHHS SALES CONVENTION (DAY 1)

More Info and to Register: https://www.bhhsevents.com

BHHS SALES CONVENTION (DAY 2)

More Info and to Register: https://www.bhhsevents.com

BHHS SALES CONVENTION (DAY 3)

More Info and to Register: https://www.bhhsevents.com

The Network Newsletter

March 2021

REGISTER FOR THE

BHHS FNR Concierge Webinar Powered by MoveEasy, the complimentary Berkshire Hathaway HomeServices Concierge for life platform will help your buyers and sellers effortlessly manage all post-transaction tasks from an online dashboard and send them a week by week moving checklist. Register for one of the training sessions today!

Both training sessions are the same but offered on two different days.

Agent Training Option #1 • March 17, 2021 at 10:30 AM Register Here: https://bit.ly/3sKXa3B Agent Training Option #2 • March 18, 2021 at 2:00 PM Register Here: https://bit.ly/3sQgVaf We highly recommend that you attend a training session so you are away of all the features and automation offered to your client when MoveEasy goes live!

Be the hero in your client's move!

march AUTOFLOW LINEUP

World's Most Admired Companies eCard Arrived Early-March

Bono's Pit Bar-B-Q Postcard Arriving Mid-March

Regional Newsletter Arriving Late-March

For more information about AutoFlow or to join, please contact: AutoFlow@FloridaNetworkRealty.com BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

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If Opportunity doesn't knock, build a door.

UNCONVENTIONAL UNBREAKABLE UNSHAKEABLE

SPEAKERS GINO BLEFARI ceo, homeservices of america

March 21-23, we’ll celebrate your achievements and discover new ways to reach your Unstoppable goals.

Experience unforgettable General Sessions, world-class entertainment, 30+ live and on-demand University Sessions, an incredible Virtual Exhibitor Showcase, keynote presentations, digital networking events and live Q&As, and so much more.

Oh and did we mention, it’s FREE? Yes, Sales Convention 2021 is 100% free. So, we’ve got one more question for you … Are you in?

REGISTER NOW

CHRIS STUART ceo, berkshire hathaway homeservices

VERNICE “FLYGIRL” ARMOUR former combat pilot, former police officer

& world-famous presenter

PERFORMING

WWW.BHHSRESOURCE.COM

JOHN LEGEND multi-platinum singer-songwriter

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BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

The Network Newsletter

March 2021

THE FACE YOU MAKE WHEN THE LENDER CALLS AND SAYS “WE HAVE A PROBLEM”

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY

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If Opportunity doesn't knock, build a door.

Florida Network PROPERTY MANAGEMENT

©2021 BHH Affiliates, LLC. An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. Equal Housing Opportunity.

Information not verified or guaranteed. If your home is currently listed with a Broker, this is not intended as a solicitation.

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BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY