November 2019 Network Newsletter Volume 3

the

NET

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY NEWSLETTER

NOVEMBER 2019 VOL. 3

Top Agent Awards Holiday Photo Contest

Safety Tips: When Showing Property Alone

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Christy’s note and quote of the month

Holiday Photo Contest

CON

WELCOME!

volume 3

CONTEST

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TOPS IN THE CO.

Featuring the October 2019 Top Agents and Teams

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WELCOME TO THE TEAM!

RETHINK COUNCIL HIGHLIGHTS

EVENTS & ACTIVITIES

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09

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New Team Members

CORE SERVICES CORNER

HEAR FROM YOUR PEERS!

Success Story

Tips from our Partners

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HELPFUL TIPS

Tech and Safety Tips

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Company Calendar and Anniversaries

MARKETING

Monthly Marketing Update

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HUMOR & SOCIAL MEDIA

BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY NEWSLETTER

note from christy Dear Team, Last week’s Business Meeting featuring Jon Gordon was exactly what Linda and I needed.

Sometimes life is tough and lately that has been the case for our family.

Linda and I were so touched by the emails, texts, and comments so many of you sent and said to us expressing that you, too, needed Jon’s shot of energy and positivity. So that we keep his message in front of us throughout this holiday season, below is a recap of a few of the points that stood out most to me:

Quote of the

WEL

month Being positive won’t guarantee you will succeed.

But being negative will guarantee you won’t.

Jon Gordon

There are three keys to success: 1. Start with Love. If you don’t love what you do you won’t ever be great at it. This business can be tough, we work with a lot of people who are dealing with different emotions, we face rejection and disappointment on a regular basis. But we also enjoy great triumph when we are able to help our clients achieve their dream of homeownership…there is no other feeling like it!

2. Serve Others. When you serve others you learn and grow…be intentional about it, plan for it just as you would any other part of your day.

3. Care. Put we before me and remember that it is the little things that put a smile on someone’s face and show you care.

Ninja Selling is a system based on a philosophy of building relationships, listening to your customers and helping make their dreams come true. The goals of Ninja Selling are to increase your income per hour, increase your referrals and repeat business, and improve the quality of your life.

Registration cost is $750 Audit cost is $450

Just as he was wrapping up, Jon shared the Greek word, Meraki. It means to do something with passion, with absolute devotion, with undivided attention and to leave a piece of yourself behind in everything you do. Do this day in and day out, one person at a time and the impact you have and the legacy you leave will be amazing. You won’t just experience success for yourself. You will be a true success by helping others be successful.

Much Love,

President and CEO

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ANNOUN

y a d i l o H

CATE

t s e t n o c o t pho

Capture the spirit of the season. Send us your best “Sweetest Moment”, 3

“Embrace the Chaos” or “Throwback Memories” and win one of three fun holiday prizes! Send pictures to Linda.Christy@FloridaNetworkRealty.com by December 2nd.

ANNOUN

BRATE

TOPS IN TOP AGENTS IN THE COMPANY - OCT. 2019 TOP LISTER

TOP TRANSACTIONS

san marco

san marco

GENNI JETT

GENNI JETT

TOP LISTERS

TRANSACTIONS KRISTOFF WALTERS TOP LISA BARTON TEAM TEAM ponte vedra ponte vedra

TOP SALES

TOP PRODUCER

beaches

ponte vedra

TRACEY PAULSEN

TOP TEAMS IN THE COMPANY - OCT. 2019

DEB PETTRY

TOP SALES

LISA BARTON TEAM ponte vedra

TOP PRODUCERS

LISA BARTON TEAM ponte vedra

TOP OFFICE AWARD WINNERS SAN MARCO SAN JOSE

listings: GENNI JETT sales: ANITA VINING

AVONDALE ORTEGA

listings: JOSH NUGENT sales: LEIGHTON TESCHE

transactions: GENNI JETT

transactions: JULIA FATTAHI

top producer: ANITA VINING

top producer: SUSAN TUOHY

BEACHES/ICW SOUTHSIDE

listings: TRACEY PAULSEN sales: TRACEY PAULSEN transactions: JOE COLLERD

JENNIFER top producer: SEXTON

MANDARIN ST. JOHNS

listings: JIMMY LEWIS

PONTE VEDRA NOCATEE

listings: PRISCILLA JOHNSON

sales: ANITA MCNEILL transactions: ANITA

MCNEILL NICOLE top producer: SHERMAN

FLEMING ISLAND ORANGE PARK

listings: KATHY COLETTI sales: SARAH ROTHSTEIN transactions: SARAH

ROTHSTEIN SARAH top producer: ROTHSTEIN

sales: PRISCILLA JOHNSON transactions: PRISCILLA

JOHNSON

top producer: DEB PETTRY

ST. AUGUSTINE MURABELLA

listings: JUSTIN PETRUCCI sales: JUSTIN PETRUCCI transactions: JUSTIN

PETRUCCI STEFANIE top producer: BERNSTEIN

Congratulations Team!

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ANNOUN

E M O C L E

W

!

M A E T TO THE

• • • • • • • •

ZANE CLEVELAND AV BARRY CLARK AV MARIA FLOARES SM MARILYN GILMAN AV HARRY PRICE SA BRUCE WHITMAN PV TIM SETTERLUND PV BETSY CORBETT PV

• • • • • • • •

ANDREEA LIGHT PV CYNTHIA LUPI PV SHANNON BRANGHAM AB JOHN MELOCHE PV KIMBERLY DAVIS AB SAM SAFFMAN PV KATIE WENDELL PV MARIA WILKES CORP

Teambuilder

IN WONDERLAND Register a Holly Jolly Agent by December 9 and you could build a snowman with

$250 In Snowballs MUST BE PRESENT ON DECEMBER 10 TO WIN.

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A member of the franchise system of BHH Affiliates, LLC. Equal Housing Opportunity.

OUR

rethink council highlights

BORATE

The REthink Council was at it again on October 10th with “Maximizing Your Digital Footprint.”

Mattamy Homes was our main sponsor, along with Riverside Homes and Andy Reynolds Homes. They hosted the gathering at the beautiful Rivertown Community. We’d like to give a Big thanks to the REthink Council, led by Metro Offices Broker Josh Cohen, and also to the 100+ agents that showed up to learn how we keep going that extra mile for our clients.

In the context of becoming the Forever Agent with the Forever Brand, it is important to understand and utilize the digital resources available to you.

Many of these marketing components are “set it and forget it.” The work is done for you, other than the follow up which is essential. This allows you to set your focus on what matters most: your relationship with your clients.

ADWERX: Our listings continue to receive the extra web, social, and mobile app exposure

during the first 7 days of marketing, when that splash is so important. The key takeaway is to add your seller’s email address so they will see the ads more often.

WAZE: Our listings are now rotating through 55,000 impressions per month with pins and

banner ads. Waze is the most widely used traffic app that will also drive more traffic to our open houses. A large percentage of usage is local traffic looking for the best route. What great impressions for our listings!

RISMedia: The premium version for Autoflow agents will be turned on in early November.

This will allow for more frequent and targeted social media posts and a dedicated rss feed to agent websites with real estate content.

make sure you take full advantage of all we offer to: 1. Represent your Sellers far better than the norm 2. Be the voice of real estate within your Network 3. Be the voice of real estate in the communities you serve

Click here to download our REthink flyers.

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EVENTS & ACTIVITIES DESCRIPTIONS & DETAILS ON THE EVENTS LISTED HERE CAN BE FOUND ON AE

NOVEMBER 11TH MONDAY

NOVEMBER 18TH MONDAY

NOVEMBER 25TH MONDAY

DECEMBER 5TH THURSDAY

INC - The Buyer Process Deb - Fleming

INC - Prospecting Deb - St. Augustine

Deb - Ponte Vedra 1-on-1 Training

INC - Contract to Close

NOVEMBER 12TH TUESDAY

NOVEMBER 19TH TUESDAY

NOVEMBER 26TH TUESDAY

Deb - Ponte Vedra 1-on-1 Training

Deb - Mandarin 1-on-1 Training

Deb - San Marco 1-on-1 Training

NOVEMBER 13TH WEDNESDAY

NOVEMBER 20TH WEDNESDAY

NOVEMBER 27TH WEDNESDAY

INC - Selecting & Showing Property Deb - Beaches

INC - Market Evaluation Deb - Avondale

On-Boarding Deb - Corporate

NOVEMBER 14TH THURSDAY

NOVEMBER 21ST THURSDAY

DECEMBER 2ND MONDAY

INC - Purchase & Sale Contract & Addenda Deb - Murabella

INC - Prospecting Deb - Ponte Vedra

INC - Listing Power 1st Step

NOVEMBER 15TH FRIDAY

NOVEMBER 22ND FRIDAY

DECEMBER 4TH WEDNESDAY

On-Boarding Deb - Corporate

On-Boarding Deb - Corporate

INC - Listing Power 2nd Step

Holiday Office Parties: Avondale/San Marco Mandarin Fleming Island DECEMBER 12TH THURSDAY

Holiday Office Parties: Beaches Ponte Vedra DECEMBER 19TH THURSDAY

Holiday Office Party St. Augustine/Murabella

NOVEMBER - ANNIVERSARY

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DAY OF MONTH

TEAM MEMBER

OFFICE

# YEARS

3

Joe Collerd

Beaches

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ANNOUN

success story • 12 months prior to joining AutoFlow: closed $1,821,017 • 12 months following joining AutoFlow: closed $4,555,500 • 150.2% increase!

Margee shared that, “Autoflow has been such a positive experience for me and my clients love it too. We were leaving church one morning, someone came up to me and said I can’t wait to see where we are going to dinner next. I looked at her with a look of what are you talking about, then realized she was referring to AutoFlow!”

Margee Michaelis Avondale

Another client wrote to thank me for my follow up:

“Dear Margee, Thank you for following up with your email of listings, your kind note, and for your mailings. You’ve never failed to keep in touch, while many Realtor friends have.

Please continue to keep me in mind and I will call YOU to be my Realtor if I see some

thing I’d like to look at.

Thank you again Margee!”

Ninja & AutoFlow = Strong Results

We looked at our results and we can clearly say that Ninja paired with AutoFlow is a successful marketing plan for your business.

Agents who attended Ninja and participate in AutoFlow sold 10 or more homes in 2018 than those who did not.

Further, those same agents sold an average of $5 million more in volume!

If you want to elevate your 2020 results, the proven and cost effective solution is Ninja and AutoFlow.

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Mail Away

CORE SERVI

CLOSING TIPS As opportunities for real estate transactions expand across county and state lines, the frequency of mail-away closings increase. Here are some tips that can help you avoid delays: • Inform your closing agent of the need to mail documents as soon as possible. This will allow them to coordinate the document preparation and signing process with the lender.

• Provide your closing agent with a physical address and the best phone number for each party involved in the transaction. Most overnight delivery services will not deliver to a P.O. Box. • Be aware that lenders have specific closing practices that may differ from local customs. Not all lenders allow documents to be signed in advance of the closing date, and some require that the documents be signed in the presence of an attorney or title officer.

• Allow sufficient turnaround time for the documents to be signed. In order to disburse funds on a transaction, your closing agent may require the original documents to be in their possession.

Typically,the minimum time required to send and receive documents is three business days.

Don’t leave your appraisals to chance! Over 90% of lenders use Appraisal Management Companies whose appraisers may or may not be local to the area or know the nuances of each specific market.

Leveraging Prosperity Home Mortgage ensures that you will use a pool of appraisers that were all hand selected by Berkshire Hathaway HomeServices Realtors® and local to the area. Just another advantage of staying local and having more control over your loan process.

Florida Network PROPERTY MANAGEMENT

PROPERTY MANAGEMENT LAW

Once a tenant moves out of a property, we reduce the owner’s liability by changing the locks on the home. Per the terms of the lease, Florida Network Property Management hires a locksmith to re-key all of the locks and charge the tenant’s security deposit. This provides comfort for the new tenant knowing that a neighbor or friend of the former tenant doesn’t have a key that still works to gain access to the property.

DID YOU KNOW?

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Our company’s digital version of the First Coast Relocation Guide and Northeast Florida Education Guide can be found on AE. Go to “Resources”, then “Relocation Resources.”

MARKETING

Creative Services

MONTHLY MARKETING UPDATE

November 2019

Our listings now on Waze!

Waze is an app that helps riders and drivers get where they’re going—faster, smoother, safer, and happier—while working to beat traffic.

• Our listings and Open Houses now have additional exposure through one of the most utilized apps in the country: WAZE • Pins and banner ads will rotate on and off for all our listings.

• 55,000 impressions per month will help “drive” more people to our listings!

30M+

monthly active users

1.2

average sessions per day

53M+

community-provided map reports globally

Social Media Images Visit www.FloridaNetworkRealty.com/SocialMediaImages to post and share now!

November AutoFlow Lineup • Postcard

Whit’s Frozen Custard Arriving early-November

Whit’s will you choose, one scoop or two?

And for a limited time... get 20% off your purchase!

Compliments of Ashley Agent REALTOR® 904.000.000

• Postcard

73% of home buyers consider their drive time to work a key factor in buying a home*

INRIX Drive Time Arriving mid-November

• eCard

*National Association of Realtors®

We are partnering with Whit’s Frozen Custard to share this delicious treat with you!

Here in Northeast Florida, we know a thing or two about ice cream... but when it comes to frozen custard, nothing beats Whit’s Frozen Custard! And for a limited time, you are invited to enjoy 20% off your purchase. Stop by one of their five locations for your next scoop!

123 Your Office Address Your City, FL 00000

As your trusted real estate advisor, I am grateful to have clients like you! Connect with me today!

Happy Thanksgiving Arriving late-November

Ashley Agent REALTOR® 000.000.0000 Cell AAgent@FloridaNetworkRealty.com AAgent.FloridaNetworkRealty.com

TO REDEEM: Bring postcard to any Whit’s Frozen Custard location in Northeast Florida at time of purchase. For store locations, please visit www.WhitsFrozenCustard.com. Not valid with any other offers. Good until January 31, 2019.

A member of the franchise system of BHH Affiliates, LLC

For more information about AutoFlow or to join, please contact: AutoFlow@FloridaNetworkRealty.com Custom marketing? Please visit: www.AgentMarketingForm.com

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MONTH

tech tip : adwerx

INTRODUCING INCREASED DIGITAL EXPOSURE FOR YOUR HOME

In order for your sellers to receive the daily marketing performance report and be targeted with the ad, please be sure to attach the seller's email address to the Adwerx ad in the Resource Center.

safety tip : safety

at property showings

• Check county property records to confirm the ownership of a property before you go to a listing appointment or approach a for-sale-byowner listing.

• Always let someone know where you are going and when you will be back; leave the name and phone number of the client you are meeting.

• Never list a property as “vacant” in MLS remarks. This is an open invitation to criminals.

• Show properties before dark when possible.

If you must show a property after dark, turn on all lights as you go through the home.

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• If you think it may be some time before a property sells (and you may, therefore, be showing it often), get acquainted with a few of the immediate neighbors. You will feel better knowing they know your vehicle, and they will feel better about the stranger (you) who frequently visits their neighborhood.

• Be familiar with the area so you know the location of the nearest police station. Drive there immediately if you feel you are in danger.

• When showing a property, always leave the front door unlocked for a quick exit while you and the client are inside. As you enter each room, stand near the door.

• It is better to lock your purse in the car trunk before you arrive. Carry only non-valuable business items (except for your cell phone), and do not wear expensive jewelry.

• Park at the curb in front of the property rather than in the driveway. You will attract much more attention running and screaming to the curb area. It is much easier to escape in your vehicle if you don’t have to back out of a driveway. Besides, parked in a driveway, another vehicle could purposefully or accidentally block you.

Sources: Louisiana REALTORS® Association; Washington Real Estate Safety Council; City of Albuquerque, NM; City of Mesa, AZ

Me literally any time my clients have a pet or the house I’m showing has a pet.

social media images

Find them on www.FloridaNetworkRealty.com/SocialMediaImages

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Š 2019 BHH Affiliates, LLC. An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of HomeServices of America, Inc.Ž Equal Housing Opportunity. Information not verified or guaranteed. If your home is currently listed with a Broker, this is not intended as a solicitation.