A-1 FENCE
V O I C E O F A - 1 April 2018, Vol-1
From The Editors’ Desk Dear All Happy New Financial Year 2018 It would be no exaggeration if the year 2017 is marked as a blockbuster year in the history of A-1. With this stupendous year ending, the year 2018 opened up with huge possibilities. The vision journey which started in mid-2016 found its true soul n structure in the mid2017. This journey of our being, past, present and future was brilliantly communicated across all levels in the organization & has empowered each one in the organization to realize our collective dream. This was the year when we also shared our life @ A-1 to the external world through a very engaging and exciting video. It showcased what exactly we really live & believe in, i.e. a great place to work!
INSIGHTS From the editor’s desk
01
Director’s message
02
A-1 journey
03
Jammu operations
03
10X – vision communication
04
Introduction to C cube
04
Spotlight – Featuring Chemey Tech Solutions LLP
05
Middle East diary
06
Life @ A-1 – Great place to work
07
"A NEW ME"- Inspired excellence Life changing workshop
08
Vision communication
09
MBTI
10
Employee engagement activity
10
Fun zone
12
Sanjan plant activities
13
Exhibitions
16
Welcoming tiny tots & newly weds
17
Connect the dots - crosswords
18
In this newsletter you would come across exciting news on people, thoughts & action and also on one of the most awaited factory establishment in Jammu, of which we are proud of. This newsletter has also attempted to maintain the region specific individuality to its best possible natural self but there are times where the people, action and comments have been merged under one roof, thereby celebrating oneness in diversity. The Spotlight section will highlight more on our association with our revered clients & customers making an excellent example of a win-win relationship wherein they are more like a family member than a channel partner or customer. This year was a year of looking within, external as well as internal. Inspired Excellence / MBTI, aimed at self-discovery was an extremely rewarding exercise which helped us look beyond & open up many possibilities. It was truly a life changing experiential exercise, which had great impact on each one of us. A-1 Fence has made its presence felt, like many times in the past, this time too through active participation in exhibitions like BIG 5-India, Kisan 2017-India, Intersect –Dubai, Securex-Kenya , Securex -Nigeria etc. The fun time @ A-1 family within India & ME occupied the major part of excitement in the year 2017. There have been many exciting moments which are beyond our description, it's etched in our memory pods, such beautiful moments some captured in camera & some in our hearts! Well said by PKG, we might be getting older by years, but this time ahead we will be growing with a purpose ie, Explore, Connect, Grow.
FLORENCE NAIR
Director’s Message SAURABH GUPTA
My dear A-1ites, What a wonderful phase we are all experiencing in A-1. I can best describe the feeling citing a few lines from "Wind of Change" song -
Deeply moving experiences we all have had over several Inspired Excellence workshops, have brought us closer to the most important person in our lives - self. Without this discovery of self, the dream of A-1 cannot be realised.
The world is closing in Did you ever think That we could be so close, like brothers The future's in the air I can feel it everywhere Blowing with the wind of change Aint we feeling the winds of change everywhere. We all experienced the euphoria which started from Dubai and traveled all the way across to Sanjan passing through MCA in Mumbai - when the core ideology of A-1 was articulated and vision for 2025 was communicated. As the euphoria settled down, the dream has started to grow on all of us. I feel it for myself. Through all the actions or reflections, one eye is firmly on the dream. As each day passes by, the desire to realize that dream is growing, and that fuels us through the path which is not easy. We all know that it is going to take a lot out of all of us, and we have signed up for it. But the good news is, we are together, and together we will put it across. Steps towards 2025 have started. If we want to see what the future at A-1 Fence will look like, peep inside the crystal ball of A-1 Fence Sanjan factory, and see the Wire Storage System. A state of the art system with automatic fetching of huge coils. So the future is here. The leadership workshop at Jumeriah Lake Towers in Dubai was an experience to remember. Days like these would give us the Leaders for tomorrow. Deeply moving experiences we all have had over several Inspired Excellence workshops, have brought us closer to the most important person in our lives self. Without this discovery of self, the dream of A-1 cannot be realised. The ABP journey initiation day at Dubai was another wow moment, just as the day we finalised the SFA’s - Strategic Focus Areas. Harnessing the power of our AND, together we have initiated few important teams to enable our 10X: Formation of Steering Committee (enabled by the Program Management team) to guide us through the entire Change Journey and the Executive Management team towards managing the execution are the two key pillars on which the Grand Dream of A-1 will be built into a reality.
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A-1 Journey MEHUL MISTRY
The thing that should not change is the self or the identity of A-1 Fence. This includes the core ideology - in layman’s term, discovering who we are and what we want to achieve. This marked the beginning of the transformation journey.
A-1 Fence over the last 2 decades has grown substantially. A-1 started with 6 employees in a small block, today it has grown into a global organization having close to a 1000 employees, multiple manufacturing and sales setups worldwide capable of producing a gamut of products in different domains like security, safety & landscaping and serving wide range of customers from farmer to army spread across the globe. The complexities have increased, earlier we had two levels of management and today we have 4 sometimes 5 levels. With different people joining from different backgrounds, it became a challenge to understand what the organization as a whole is and what it wants to do. At the same time, the world outside has changed drastically and is changing continuously at breathtaking pace. So there was a constant realization that the way of working that brought us from inception to today, may not be able to take us much further in future. And thus began our transformation journey. But when we are speaking about transformation and changes, is there anything that should not change? The thing that should not change is the self or the identity of A-1 Fence. This includes the core ideology - in layman’s term, discovering who we are. Core ideology includes core values (something we stand for) and purpose (our reason for existence). This marked the beginning of the transformation journey at A-1. We started by discovering our core ideology and then went on to put down our shared vision. Shared vision is the definition of where we want to reach and what we want to achieve in future. Having established who we are and what we want to achieve, we are now busy planning on how we are going to achieve the vision. Further details on how we discovered and what is our core ideology, how we went about creating the vision and how are we going to achieve it, who facilitated and who formed all these will be a part of coming newsletters. All we can say for now is that exciting times lie ahead!
Jammu Operations HARSH TYAGI
A-1 Fence has added one more feather in their cap as Jammu Operations were launched. The whole idea came into being to enhance the organization’s manufacturing capabilities, mainly, to cater to North & North Eastern regions of India. Situated in the picturesque location of Samba town in J&K State around 35 km from Jammu, the plant became operational in September, 2017 and started supplies to India & Overseas markets. The Safety & Quality Standards of Jammu Operations are best as per Industry norms and in line with various standards of our organization. Jammu has already been a transit point for our Major supplies to Northern Command of Indian Army who has been deploying our Fencing at Line of Control of Indo Pak Border. Our presence here, through this plant, has augmented the whole process of these supplies.
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10X - Vision Communication NIEL LE HANIE
The 10X concept in the A-1 Vision was the strongest message to trigger me to think out of the box. When it comes to implementing 10X in the current business scenario, first thing that comes to my mind is total customer delight. Which implies, focussing on the customer need, and try & get into the mind set of offering the best integrated system solution to them. This way as a company we standout & have a certain edge over our competitors.
event, a one day seminar called IOSK (Institute of Quantity Surveyors Kenya) at Nairobi, where our product had a live exhibiting area & where the Quantity Surveyors could openly interact with us. During this time I also delivered a product presentation to the 150 Quantity Surveyors attending the seminar. This was the time when I realised that the need of the hour is to reach out to as many people as possible and educate them about our vast range of products.
We recently exhibited at East Africa Securex (Nairobi, Kenya) and West Africa Securex (Lagos, Nigeria), where the customer response & interest in our products was outstanding. We also participated in another engaging
Thus "The single most important step is to have a clear intention of generating exponential growth in our company through the 10X mind set. Which means seeking & being open to every opportunity that can help us grow by 10X.
Introduction To C Cube ANISHA BALAN
It is not the distance that keeps people apart, but lack of communication. Communication - the human connection is the key to personal and career success. For several years, corporate communications was all about drafting speeches for your CEO, distributing communication material at the office, and creating content for the internal newsletter. However, the definition of corporate communication and what it stands for is fast changing. Today, the manner in which employees are informed and engaged is evolving rapidly. “A happy employee is a productive employee”, as the adage goes. To take it a step further, an informed employee is a happy employee. To communicate at A-1, we have begun to adopt new and inspiring corporate communication tools. Let’s break the ice together.
C Cube is the A-1 Corporate Communication Cell which aims at enhancing two-way communication amongst the internal as well as external stakeholders. This cell is meant to enable strengthening of communication at A-1 group, which will then help us strengthen the connect internally and externally. Thus the purpose of C Cube is Communicate, Connect & Change. Also the exponential function representation in C Cube has a connotation of nonlinear or quantum growth-10x. C Cube will play a key role in managing and orchestrating all communication. Our first initiative is the internal newsletter ‘The Voice of A-1’. Many other employee engagement ideas and communication initiatives are in the pipeline, which will be shared in due course of time. C Cube Champions - Anisha, Florence, Dawson, Sumedha, Saurabh, Deepali, Rudy.
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10X Spotlight CONCEPT – VISION COMMUNICATION ANKUR SHAH
I was intrigued by the 10x concept in the vision communication sharing..
A-1 is in my heart & it's a brand that I want to introduce to everyone as I love the brand and products.
"By following & implementing the 10x... concept, applying it by focusing on the need of the customer, with emphasis Opportunities fencing afor A-1 Fence are galore but a on resourcefulofsolution, mindset towards providing scattered across several regions, having a localbased presence on complete integrated solution. By our customer behalf of the in every region practically attention you company gain customer trust and won’t build aberelationship. possible, hence to expand reach alwaysfor need an Your interest in the client‟sour needs willwe speaks itself. engagement outside its organization who are ideologically Walk the journey with the customer. Be proud of yourself aligned, ensuring not diluted while as I am very proudbrand of A-1image FenceisProducts, after all business it‟s the is generated. best fencing company worldwide.
10x will improve the ability to help us be even better as a Family and company to reach our goals and milestones." Chaitanya uses freedom to approach clientto every 10X mindset.” It his means seeking and beingaopen irrespectivethat of sector within region, uses ability to opportunity can help youhis grow by 10x, andhis avoiding deeplythings engage with clientto&that withgrowth” A-1 Fence team those thathimself don't contribute and offer right fencing solution to client based on application. At A-1, we value the transparency with which Chemey conducts its business.
Success Story Of Mutual Growth CHEMEY TECH SOLUTIONS LLP
One such example is an association with M/s. Chemey Tech Solutions LLP, based at Ahmedabad, led by Chaitanya Vyas , lovingly we call him, “Chaitanyabhai”. Chaitanya met Saurabh about 8 years back, he took initiative and approached us with a proposal of promoting UNICO welded mesh in Gujarat region, he initiated selling welded mesh to few residential societies in Ahmedabad and over a period with his passion for learning became technically sound with our range of products, he is now energetically promoting not just welded mesh but also electric fence, gates, welded gabions, honeycomb system etc. A1 Fence – Chemey association till date served challenging Perimeter like people Large Solar Parks, Large It is not theSecurity distanceFencing that keeps apart,but lack of Industries, Sports Area, Landscapes Personal Bungalows. communication..Communication -the&human connection is
INTRODUCTION TO C CUBE
the key to personal and career success. For several years, corporate communications was all about drafting speeches for your CEO, distributing communication material at the office, and creating content for the internal newsletter. However, the definition of corporate communication and what it stands for is fast changing. Today, the manner in which employees are informed and engaged is evolving rapidly. A happy employee is a productive employee, as the adage goes. To take it a step further, an informed employee is a happy employee. To communicate at A-1,we have begun to adopt new and inspiring corporate communications tools. Let‟s break the ice together..
Few Key accounts generated with this association are Perimeter Security Fencing solution for Adani Group companies like Adani Solar Parks, Adani Corporate House, Club @ Shantigram Township and Few Key Properties, Ultratech Cement Limited, Sanghi Industries,Torrent Niel le Hanie Power Limited, Valeo Industries (French Company – OEM to Ford), Viega Industries & the list goes on. A-1 Fence's association with Chemey is an excellent example of a WIN-WIN relationship wherein they are more like a family member than a channel partner.
C CUBE is the A-1 Corporate Communication Cell which aims at enhancing communication two-way communication amongst the internal as well as external stakeholders. This cell is meant to enable strengthening of communication at A-1 group, which will then help us strengthen the connect CHAITANYA internally andVYAS externally. Thus the purpose of C CUBE is communicate, connect and change . Also the exponential function representation in C CUBE has a connotation of non linear or quantum growth - 10x which is the chief component of our vision. C CUBE will play a key role in managing and orchestrating all internal and external communication. Our first initiative is the internal newsletter. “The Voice of A-1”.Many other employee engagement ideas and communication initiatives are in the pipeline. Corporate communication would empower the below. C CUBE Champions - Anisha Balan, Florence Nair, Dawson Rodrigues, Sumedha Rode, Saurabh Gupta, Deepali Bindra,Rudy Janssens, Harshad Parmar, Janhavi Salvi, Mehul Mistry
Anisha Balan
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Middle East Diary DEEPALI BINDRA
A-1 Fence Products Company Pvt. Ltd. LLC, Oman 100% subsidiary of A-1 Fence Products Company Pvt. Ltd. India Aravali Fence LLC, Dubai Associate Business Partner A1 Fence, India felt a need to have presence in Middle East for capturing and efficiently catering demand for Fencing Products in Middle East markets. This is how ME- Operations came into existence in year 2011. Over the period ME -Operations has witnessed a substantial growth as follows FEATURES
YEAR 2011
YEAR 2017
Number of staff
6 Persons
40 Persons
Total Work Area
500 Sq Mtr
7000 Sq Mtr
Production base
1 in Dubai
1 in Oman
Activities
Supply of fencing products imported from India
In House Manufacturing of the following: - All Perimeter Fencing Products - Gabion - Guard Rail -Along with design and installation services
New factory land is being allocated to our ME Operations measuring 24,000 Sq.Mtr, Production is expected to start from March 2019.
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Life @ A-1 - Great Place To Work Staff Facilities provided by the company in Middle East - Home away from Home - AL GHADEER – A HOME AWAY HOME
Life @ A-1 – A Great place to work !
The Staff accommodation @ Dubai is located in Al Ghadeer, a village community at the border of Dubai /Abu Dhabi. Strategically located, within 10 minutes’ drive to our work place, this location offers a wonderful ambience. Full of land scape, many parks, swimming pools, Cricket / Tennis grounds, Gyms etc., it offers great time for relaxing and it’s our answer to our mind & body fitness. Weekends are wonderful time to spend, waking up late, a good swim, great dinner and not to forget a fabulous late night “Bachelor Party”, it’s truly fun being here. Syed Rizwan
Proud member of an enthusiastic team which is bonded together with personal and emotional connects. Accommodation, food and transportation facilities provided by company are above par. Utpal Mhatre
Good. Limitless opportunities for learning & free thinking. S. Thiagarajan
Facilities are beyond expectation, accommodation, food, entertainment etc. Emphasis more on comfort, privacy, health (having Gym Swimming Pool’s, Jogging track. Being close to our company, reduces the stress of long travel. Syed Rizwan
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"A NEW ME"- Inspired Excellence Life Changing Workshop Few Insights on IE Everyone is unique, creative and more valuable than they appear. Appreciate others freely and they will do anything for you. Appreciate your own worth and abilities and you can do wonders.
I felt nice, it was a welcoming change in terms of my personal growth and people and circumstances around me. Chitra Singh
Utpal Mhatre
Inspired Excellence workshop has definitely made an impact on my day today life, Whatever negative thoughts which lingers in my mind gets eradicated and positive thoughts bloom up due to 2 days Inspired Excellence workshop 'BE POSITIVE’
I feel very energetic now, but it needs constant follow up to sustain and maintain this outlook or else it will get diluted in the busy work life! thumbs up. Nitin Sanap
Pravin B
After attending this workshop, I started self exploring. All my self imposed internal barriers, which were limiting my possibilities are now sorted out. I recommend this workshop for all!
IE-Dashing Dubai Team
Hiren Kose
It was awesome, Karuna has given me a santa gift in advance this year 2018. If we expect a change, then it has to be me first to bring about this change. Now I believe that all dreams can come true - you just need courage and self belief to make it happen.
IE Team
IE-Self Discovery Team India
Abhilasha Kadam
I am fortunate to be part of an Inspired Excellence workshop, Its gives me a lot of confidence. From the learning I have learned in the workshop I like most is "Take the first step without fear"
IE-Drafting a certificate of love
Sambhajee Sanap
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IE-Mr.Now-Ashique
IE-Mr.Now-Prashant
Vision Communication
Very thoughtful articulation of who we are, what we believe in, what are our strengths and where we want to reach. The way it was presented itself highlighted one of our core competencies, i.e. “Passion and Energy”. It energized everyone to be a contributing factor in company’s growth journey Utpal Mhatre
It has been almost two years since I joined this company, and never ever I have felt that A-1 Fence is not my workplace and that I am far away from home. I am very passionate about manufacturing and its setup and here I have learnt a lot and able to implement my skills and knowledge to the fullest. I feel that the vision statement defines our target and the way it was communicated was the best part because at one point of time I could feel that I am in Year 2025 and we are much ahead of our target Piyush Jain
My take away from the shared Vision Communication is “always think and work towards 10X “ through constant scouting for new opportunities and work with team with openness & freedom and make use of our strength of global sourcing to make A-1 Fence first choice of customer through resourceful solutioning. Jitesh Arora
A Unique & trustworthy experience to attend & as well as to Convey A-1‟s Vision Communication to the Peers. Since then, till today I am living & breathing every word & essence of it. Proud to be an A-1ite. Ramrao Jejurkar
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MBTI – Workshop On Personality Type Indicator It has the power to change how we interact with the world, on both personal and professional front. Apart from developing ability to understand others better, MBTI can be used as tool for arriving at a Win-Win solution for every situation. – Utpal MBTI has provided altogether a different perspective of looking at people, be it a professional & personal. – Mushir. K
“There are only 2 types of personalities in the world, one is your own and 2nd is others "That is what i use to think until the MBTI workshop. It was fun and surprising to discover 16 types of personalities. I think it has given us an opportunity to look at individuals differently. Understanding self and looking at flexing you non preferred side. The best part is more you understand people more accepting we become. - Manish Bhosle
MBTI for me was more like Corporate Astrology, Type indicating my personal behaviour pattern and my role in the corporate scenario. Engaging and true to its core. - Florence
EMPLOYEE ENGAGEMENT ACTIVITY
A-1 promotes Menstrual Hygiene Menstrual hygiene continues to be amongst the most challenging development issues today in India. Not only it’s a deep-rooted taboo, myths and misinformation create the illusion that menstruation is inherently shameful, gross and weird, but in many developing countries, women and girls often lack access to hygienic sanitary materials and basic facilities (such as toilets, clean water and soap) necessary for good menstrual hygiene management (MHM). It is appalling that something that is taken for granted by most of us affects the education and income of nearly half of India’s female population, therefore Breaking taboos & raising awareness on menstrual hygiene, A-1 promoted Menstrual hygiene session for Women at Sanjan plant, aiming to educate women masses about menstruation, this session was conducted with Sanjan factory women workers on 20th Sept 2017.The entire event was organized with support of Mr. Harshad Parmar & Mr. Ashok Singh from Sanjan factory HR team. The event had a participation of nearly 120 women workers. Doctor Aruna Shah with her team enlightened the women through their presentation & videos. This message on menstrual hygiene was not only limited to the Sanjan plant, but HO too was swept in its wing. The movie Padman was sponsored by the company & maximum viewers hit the cinema theatres on the 21st Feb 2018.The message conveyed through the movie was bold and clear and later Manish and Mehul shared some powerful insights on the movie through a power packed presentation to all at HO. A-1 family once again makes us feel proud of our values...
Har Sapna Sach Karega India Banega Swachh India
“Padman” m ov
Presenta
ie watching n@
Sessio
Sanjan
tion @ H O
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Fun Zone
All work makes Jack a dull boy !! True to the word, Game & Fitness, annual Cricket matches are being held, which has a team mix of all company employees (management, staff and workmen). Benefits of which are evident as below: Ÿ Better fitness and health Ÿ Enhanced productivity and morale Ÿ Improved team spirit, trust and job satisfaction Ÿ Lower stress Ÿ Improved communication and interpersonal
relationship among employees Ÿ Improved concentration and mental sharpness
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HEY WHAT’S HAPPENING IN
SANJAN
PLANT
LET’S GET TO KNOW ABOUT IT!
Opening of Canteen @ Sanjan The much awaited Sanjan canteen was inaugurated by PKG on 26th January 2018, in the presence of all plant staffs and workers and the architects of this monumental feat. This canteen is truly a visual delight with its spaciousness & natural lights, huge window panes & a natural cross ventilation, its positive features are endless. What more we need for a dining place, which is spic & span with hygiene given a top priority. It is not only a great place to dine to gather but ever since its inception, the canteen has witnessed many employee get to gathers, many productive gatherings. The Canteen centre wall with A-1 Purpose – Explore, Connect , Grow has already become the new found selfie spot for all resident diners and visitors. Congrats! Sanjan Plant
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Safety Week Celebration at A-1 Fence became a memorable week for all the th th employees. It started on 5 march’ 18 till 10 March’18.
th
Safety Awareness - 5 March’ 18 th
Fire Drill Demo - 6 March’ 18 Safety Poster making competition - 7th March’ 18 th
Volley Ball Match - 8 March’18 th
Women’s Day Celebration - 8 March’ 18
?
?
??
th
?
Quiz Competition - 9 March’ 18
Safety Awareness Safety week started with introduction on Safety along with safety training at Athal & Sanjan location. The topic on Safety Awareness was shared by Mr. Rupesh Patil & Training on Safety was conducted by Pradyush Kar.
Fire Drill Demo Fire demo was conducted, wherein a small demo fire was put up demonstrate practically as to how to use fire extinguisher in case of emergency fire.
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Safety Poster making competition The theme was “Safety”. There were about 20 participants including Staff and workers wherein 8 posters were selected. Mohsin Khanji - 1st Winner (Theme+safety) Raju Rajbhar - 2nd Winner Vikram Prajapati - 3rd Winner Lakhi Ram Rajbhar - Consolation prize (Theme+Safety) Ashvin Rathod - 1st Winner M.Irfan - 2nd Winner Rahul Garnayak - 3rd Winner Manjeet Chauhan - Consolation prize (Theme)
Volley Ball Match Volleyball match was held for the first time th in A-1 Fence on 7 March’ 18. There were all together 6 teams in the tournament. Intermatches were carried on between teams. Winning team: Raghunath Deore, Rupesh Patil, Raushan Jha, Ashvin Rathod, Pramod Singh, Akshay Baria, Sanju Dhodi
Women’s Day Celebration Womens Day was celebrated on 8th March’ 18 with all the ladies at A-1 fence. All the ladies were given a batch written -“proud to be a woman”. A small programme was planned for the ladies on “Women’s Health, Hygiene & Fitness” by Mrs. Mona (Head Nurse-CHC Bhilad) along with Ms. Pooja Shah & Mr. Harshad Shah between 3-4pm. After the session women were made to play games and lots of fun.
Quiz Competition th
Quiz competition was held on 9 March’18. wherein questions were on GK, Current affairs, Safety & Audio visual rounds. There were 25 participants divided into 5 teams - Team Red, Team Adani, Team Night Surfer, Team Ninja & Team Veer. Team Night surfer won the competition with 16 score.
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Exhibitions
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Welcoming the A-1
Tiny Tots with a
BIG hug
CHINMAY MANDAR PINGLE
SNEHANSH NITIN SANAP
SHANAYA RODRIGUES NAMASVI ROSHAN MHANKAL
CHARVIKA POOJARI
Newly Weds Congratulations!
ASHIQUE & MANSI THAKKAR
ARTI & DIVYESH MEHTA
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Connect The Dots - Crosswords Take a break! Solve this within the next 2 working days and the first among the 3 will be chosen through a lucky draw. So hurry and solve the crossword and be the lucky one.
1
2
3
5
4
6
7
8
Across
Down
5. Make things happen
1. Enthusiasm
6. Available
2. Partnering
7. Stamina
3. Individuality
8. Start
4. Approachable
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CORPORATE OFFICE A-1 Fence Products Company Pvt. Ltd. 21, Raju Industrial Estate, Dahisar (East), Mumbai - 401 104, India T: +91 (22) 28977540 / 7252 F: +91 (22) 28485014 sales@a1fenceproducts.com www.a1fenceproducts.com
GLOBAL REPRESENTATION DUBAI OFFICE Aravali Fence LLC. Associate Business Partner M17 (Phase 1), Dubai Industrial City, PO Box 82072, Dubai, UAE T: +97144214398 | F: +97144214394 sales@aravalifence.com www.aravalifence.com SOUTH AFRICA OFFICE A-1 Fence Products SA Pvt. Ltd. sales@a1fenceproducts.com OMAN OFFICE A-1 Fence Products Pvt. Ltd. LLC. sales@a1fenceproducts.com