CAA 2022 Congress Partnership Prospectus

2022

CAA Congress Partnership Prospectus

About CAA The Council of Ambulance Authorities is the peak industry body for Australian, New Zealand and Papua New Guinea statutory ambulance services.

CAA represents a unified voice for the pre-hospital sector working to respond to changing community needs by collaborating on issues of metropolitan, regional, national and international significance.

“

The CAA was set up in 1962 to provide ambulance service leaders with a networking opportunity to discuss issues, learnings and achievements current to the pre-hospital industry.

Together, we work tirelessly to collaborate on ambulance and pre-hospital issues of metropolitan, regional, national and international significance.

- David Waters, Chief Executive, CAA

CAA Congress Prospectus 2022

St John Ambulance Papua New Guinea

St John Ambulance NT

Queensland Ambulance Service

St John Ambulance WA SA Ambulance Service

NSW Ambulance

Ambulance Victoria

Ambulance Tasmania

ACT Ambulance Service Wellington Free Ambulance St John Ambulance NZ

About CAA Today, the board consists of CEOs from each member service.

Member services collective knowledge and expertise provide a sound foundation to explore opportunities for improvement and innovation, and to advocate on the sector’s behalf in key areas.

Ambulance service representatives on committees, forums and working groups contribute to CAA’s focus on evidence-based initiatives and projects designed to keep ambulance services at the forefront of paramedicine.

CAA Congress Prospectus 2022

CAA’s national events and representations in international forums build on strategic relationships with government and agencies to help address challenges and deliver optimum services.

23,544

18,670

4,565,524

Staff

Volunteers

Patients

The Ambulance Sector by the numbers

4,565,524 patients

1,801 locations including

23,544 staff (FTE)

7,378 fleet vehicles including

4,969,409 incidents

1,409 Ambulance Response Locations

18,670 volunteers

4,329 general use ambulances

97%

1,801

7,378

112

182,397,610

Patient Satisfaction

Locations

Vehicles

Aircraft

Kilometres Travelled

CAA Congress: 10-13 August 2022 Join us for an event that meets and transcends delegate expectations. Be inspired, think outside the box, and join us in elevating the pre-hospital sector.

CAA Congress will run from the 10th- 13th of August, 2022.

Complete with heavily anticipated specialised forums, a jam-packed Expo, captivating welcome function, and the glamorous Awards for Excellence Gala Dinner, CAA Congress is truly Australasia’s industry premiere event.

CAA Congress Prospectus 2022

The CAA Congress will be held in Sydney’s world class International Convention Centre on the picturesque Darling Harbour.

CAA Congress Inspire, Innovate, Elevate.

10-13 August 2022

Wednesday, 10 August Board Meeting Thursday, 11 August Specialised Forums and Welcome Function Friday, 12 August Congress Plenary & Expo Awards for Excellence Gala Dinner Saturday, 13 August Congress Plenary & Expo

CAA Congress

Infection Control Forum Following on from the successful forum in 2019 and on the back of the COVID pandemic, join us and our experts in hearing about new innovations and programs in the infection space.

Women in Leadership Forum

Global Resuscitation Alliance (GRA) Forum

CAA Congress Welcome Function

We are proud to again bring to you a day dedicated to empowering female managers and fostering thriving new leadership careers for emerging leaders across ambulance services.

GRA Forum will bring you the latest developments in out-of-hospital cardiac arrest, including experts from around Australia and globally. The day will offer a High-Performance CPR (Train the Trainer) session. In 2019 the GRA Masterclass was sold out and we expect the same for this new Forum.

Finish off the busy day by joining the CAA team, colleagues and partners on the ICC balcony overlooking Darling Harbour, and mingle with friends over welcome drinks and nibbles.

3 Welcoming Networking Function

11 Australian and New Zealand Services CEOs

CAA Congress Prospectus 2022

CAA Award for Excellence Gala Dinner

2 day Exhibition

CAA AGM and Board meeting includes updates from key sponsors

Three days of Professional Development

CAA Congress

Delegate Networking Breakfast Be the first to see our exciting Expo space with a chance to meet and network with our delegates, partners, exhibitors, and speakers.

350+ Delegates

Congress Plenary & Expo

Expo Floor

Over two days, our world-class speakers will discuss how ambulance services must adapt and adjust their service delivery in a constantly changing world.

This year the Expo will also feature an engaging program: Mini Masterclasses, and Demos ensures this space will be the innovative hub of the week.

Two day Congress

Health & EMS Professionals

University Leaders

Awards for Excellence Gala Dinner A night to celebrate the best projects and innovations across the ambulance industry, overlooking the spectacular Darling Harbour at Dockside Restaurant.

200+ Executive and Senior Managers

Three Forums: Women in Leadership, Infection Control, and GRA

Sponsorship Packages We cordially invite you to consider the opportunities offered in this prospectus and encourage you to collaborate with us at this anticipated event.

Showcase your organisation’s offerings and achievements on a thought-provoking and memorable platform. We interlace your organisations offerings, values and achievements with

CAA Congress Prospectus 2022

captivating presentations and innovative communications to strategically elevate your profile in front of a significant national and international audience.

Platinum Sponsor x4 Opportunities Available Gold Sponsor x6 Opportunities Available Silver Sponsor Unlimited Opportunities Exhibitor Unlimited Opportunities Forum Sponsor x3 Opportunities Available Awards for Excellence Major Sponsor x1 Opportunity Available Awards for Excellence Category Sponsor x6 Opportunities Available Events Sponsor x3 Opportunities Available Beverage Sponsor x2 Opportunities Available

Platinum Sponsor $50,000 + GST (AUD) Four opportunities available

EXHIBITION 9m x 6m or larger Priority Exhibition Stand (size can be personalised) Expo Passport Drive delegates to your Expo Booth by having it included as an Expo Passport Destination. Sponsors additionally have the exclusive opportunity to donate a gift to the Passport Initiative.

Mini Masterclasses & Demos An exclusive opportunity to connect with delegates on the Expo floor further through a Mini-Masterclass presentation. Presented on a stage, 20-minute Mini Masterclasses will

CAA Congress Prospectus 2022

MAJOR ACTIVATIONS leave Expo attendees with additional skills and knowledge as well as a deepened connection with your brand.

10-minute Demos will give you the opportunity to showcase your products in action.

All Mini Masterclass presentations and booth demonstrations will be included in the official Congress Program and promoted through premium pre-event channels for our platinum sponsors, ensuring prominence on the Expo Floor and Congress Program.

Board Meeting Presentation A 15-minute presentation opportunity to the CAA Board Meeting during CAA Congress.

Branded Breakout Rooms Immerse delegates in your organisation by having one of four Congress Break Out Rooms named and branded after your organization.

Video Advertising Your organisation’s digital advertisement on a large 6 x 2m state of the art priority situated screen. The option exists to provide either video or eye-catching static advertisements.

Delegates Address Opportunity to address all delegates and formally introduce your organization at the open or close of Congress.

Opening & Closing Acknowledgement Acknowledgment as a major sponsor at Congress opening and closing.

MARKETING & COMMUNICATIONS Website The Congress standalone website will be the hub of information for all events and activities. Your branding will feature prominently.

Social Media & Newsletters Featured posts on CAA’s social media channels and in Congress e-newsletters throughout the entirety of Congress communications.

Program A comprehensive guide to the Congress, the program will feature advertising and sponsor acknowledgment.

TICKETS App The Congress app will be the goto digital exploration experience showcasing your sponsorship.

Digital Signage & Advertising On top of your organisation’s digital advertisement on a huge 6 x 2m state of the art priority situated screen, advertisements on additional screens around the Congress venue including housekeeping and plenary screens. An option exists to provide either video or eye-catching static advertisements.

Congress Showcase Tote An insert flyer or gift to be added into the CAA Congress Showcase Satchel.

The Satchel is received by all delegates upon arrival to the venue.

Logo Promotion Your logo will be featured on all digital media platforms and signage throughout the length of Congress marketing and communications.

4 x Full Access delegate tickets Full Access delegate tickets include access to the Welcome Function, Awards for Excellence Gala Dinner, Networking Breakfast, both days of Plenary & Expo including meals amongst other scheduled events to ensure your organization receives an excess of networking opportunities and a significant face-to-face presence throughout the entirety of Congress.

Discounted Tickets Receive a 15% discount for all additional Congress tickets purchased.

Gold Sponsor $25,000 + GST (AUD) Six opportunities available

EXHIBITION 6m x 6m Priority Exhibition Stand (size can be personalised) Expo Passport Drive delegates to your Expo Booth by having it included as an Expo Passport Destination. Sponsors additionally have the exclusive opportunity to donate a gift to the Passport Initiative.

MAJOR ACTIVATIONS Mini Masterclasses & Demos An exclusive opportunity to connect with delegates on the Expo floor further through a Mini-Masterclass presentation. Presented on a stage, 20-minute Mini Masterclasses will leave Expo attendees with additional skills and knowledge as well as a deepened connection with your brand.

10-minute Demos will give you the opportunity to showcase your products in action.

CAA Congress Prospectus 2022

All Mini Masterclass presentations and booth demonstrations will be included in the official Congress Program and promoted through premium pre-event channels for our sponsors, ensuring prominence on the Expo Floor and Congress Program.

Video Advertising Your organisation’s digital advertisement on a huge 6 x 2m state of the art priority situated screen. The option exists to provide either video or eye-catching static advertisements.

Delegate Address Acknowledgement Acknowledgment as a major sponsor at Congress opening and closing.

MARKETING & COMMUNICATIONS Website The Congress standalone website will be the hub of information for all events and activities. Your branding will feature prominently.

Social Media & Newsletters Featured posts on CAA’s social media channels and in Congress e-newsletters throughout the entirety of Congress communications.

TICKETS Program A comprehensive guide to the Congress, the program will feature advertising and sponsor acknowledgment.

App The Congress app will be the goto digital exploration experience showcasing your sponsorship.

Congress Showcase Tote An insert flyer or gift to be added into the CAA Congress Showcase Satchel.

The Satchel is received by all delegates upon arrival to the venue.

Digital Signage & Advertising On top of your organisation’s digital advertisement on a large 6 x 2m state of the art priority situated screen, advertisements on additional screens around the Congress venue including housekeeping and plenary screens. An option exists to provide either video or eye-catching static advertisements.

Logo Promotion Your logo will be featured on all digital media platforms and signage throughout the length of Congress marketing and communications.

2 x Full Access delegate tickets Full Access delegate tickets include access to the Welcome Function, Awards for Excellence Gala Dinner, Networking Breakfast, both days of Plenary & Expo including meals amongst other scheduled events to ensure your organization receives an excess of networking opportunities and a significant face-to-face presence throughout the entirety of Congress.

Discounted Tickets Receive a 15% discount for all additional Congress tickets purchased.

Silver Sponsor $15,000 + GST (AUD)

EXHIBITION

MARKETING & COMMUNICATIONS

6m x 3m Priority Exhibition Stand

Website The Congress standalone website will be the hub of information for all events and activities. Your branding will feature prominently.

Demos 10-minute Demos will give you the opportunity to showcase your products in action. Demos will be included in the official Congress Program and promoted through premium pre-event channels for our Silver Sponsors, ensuring prominence on the Expo Floor and Congress Program.

ACTIVATIONS Opening & Closing Acknowledgement Acknowledgment as a sponsor at Congress opening and closing.

CAA Congress Prospectus 2022

Social Media & Newsletters Featured posts on CAA’s social media channels and in Congress e-newsletters throughout the entirety of Congress communications.

Program A comprehensive guide to the Congress, the program will feature advertising and sponsor acknowledgment.

TICKETS App The Congress app will be the go-to digital exploration experience showcasing your sponsorship.

Congress Showcase Tote An insert flyer or gift to be added into the CAA Congress Showcase Satchel.

The Satchel is received by all delegates upon arrival to the venue.

Logo Promotion Your logo will be featured on all digital media platforms and signage throughout the length of Congress marketing and communications.

2 x Two-Day Pass & Welcome Function tickets Two-Day Passes for Plenary Sessions and Expo including meals as well as access to the Welcome Function to ensure your organisation receives superior networking opportunities and a significant face-to-face presence throughout networking events at Congress.

Discounted Tickets Receive a 15% discount for all additional Congress tickets purchased.

Exhibitor $8,000 + GST (AUD)

EXHIBITION

MARKETING & COMMUNICATIONS

6m x 3m Exhibition Stand

As an Exhibitor at CAA Congress your company name will feature in the list of Exhibitors on the following channels through the entirety of the Congress marketing execution.

Website The Congress standalone website will be the hub of information for all events and activities.

TICKETS Social Media & Newsletters CAA’s social media channels and regular Congress e-newsletters will keep delegates updates on innovations and activations throughout the entirety of Congress communications.

Program A comprehensive physical guide to the Congress.

App The Congress app will be the go-to digital exploration experience.

CAA Congress Prospectus 2022

1x Two-Day Pass ticket Two-Day Passes for Plenary Sessions and Expo including meals.

Discounted Tickets Receive a 15% discount for all additional Congress tickets purchased.

Forum Sponsors

INFECTION CONTROL FORUM SPONSOR $15,000 + GST, one opportunity available

WOMEN IN LEADERSHIP FORUM SPONSOR $15,000 + GST, one opportunity available

GLOBAL RESUSCITATION ALLIANCE FORUM SPONSOR $15,000 + GST, one opportunity available

Never has the importance of Infection Control been more prevalent than as we navigate the COVID-19 pandemic, this full-day forum is dedicated to the importance of infection control in the ambulance sector and wider health community.

After the launch of the CAA Women in Ambulance campaign and the sector-wide Women in Ambulance strategy in 2020, the 2022 Women in Leadership forum will further build on these foundations with inspirational presenters and discussions.

The GRA Forum will be in a two-part format, a GRA seminar paired with a High-Performance CPR (Train the Trainer) Session. In 2019, the GRA Masterclass was packed out and we expect the same for this new Forum.

Following on from the successful launch of this forum at the 2019 CAA Congress, 2022’s event will see presentations and recommendations from leading experts in the field of Infection Control.

CAA Congress Prospectus 2022

EXHIBITION

MARKETING & COMMUNICATIONS

Sponsor Exhibition Pod at Forum

Website The Congress standalone website will be the hub of information for all events and activities. Your branding will feature prominently.

ACTIVATIONS Branded Room Immerse delegates in your organisation by branding the Forum room branded with signage and banners.

Delegates Address Opportunity to address all forum delegates for five minutes and formally introduce your organization at the open or close of the day.

Social Media & Newsletters Featured posts on CAA’s social media channels and in Congress e-newsletters throughout the entirety of Congress communications.

Program A comprehensive guide to the Congress, the program will feature advertising and sponsor acknowledgment.

TICKETS App The Congress app will be the go-to digital exploration experience showcasing your sponsorship.

Digital Signage Your branding will feature on screens around the venue including housekeeping and forum screens.

Logo Promotion Your logo will be featured on all digital media platforms and signage throughout the length of Congress marketing and communications as a Forum Sponsor.

2 x Two-Day Pass & Welcome Function tickets Two-Day Passes for Plenary Sessions and Expo including meals as well as access to the Welcome Function to ensure your organisation receives superior networking opportunities and a significant face-to-face presence throughout networking events at Congress.

Discounted Tickets Receive a 15% discount for all additional Congress tickets purchased.

Awards for Excellence Major Sponsor

AWARDS FOR EXCELLENCE MAJOR SPONSOR $15,000 + GST, one opportunity available The CAA Awards for Excellence have been run for over 10 years to recognise the hard and innovative work of member ambulance services from Australia, New Zealand and Papua New Guinea.

The awards are independently judged by a panel of industry-respected judges from across the globe, with winners announced at our prestigious Gala Dinner event at the beautiful Dockside restaurant overlooking Darling Harbour.

CAA Congress Prospectus 2022

ACTIVITIES Opening & Closing Acknowledgement Acknowledgment as the Awards for Excellence Gala Dinner Major Sponsor throughout the event.

Award Presentation Present the coveted Star Award to the winner at the Awards for Excellence Gala Dinner.

TICKETS Marketing & Communications Your logo will feature prominently on the following platforms throughout the marketing execution of the Awards for Excellence:

Awards For Excellence Publication Double-page advertisement in the Awards for Excellence Publication that features all entrants project synopses.

CAA Website

Logo featured throughout publication, particularly in Star Award section.

CAA Social Media & Newsletters

Finalist Announcements Branding featured in finalist announcement video and digital media.

2 x Awards for Excellence Gala Dinner tickets.

Awards for Excellence Category Sponsors The CAA Awards for Excellence feature six categories that are available for sponsorship.

EXCELLENCE IN TECHNOLOGY (INNOVATION OR CAPABILITY) SPONSOR $2,000 + GST, one opportunity available

EXCELLENCE IN CLINICAL PRACTICE (INNOVATION OR CAPABILITY) SPONSOR $2,000 + GST, one opportunity available

CAA Congress Prospectus 2022

EXCELLENCE IN STAFF DEVELOPMENT (EDUCATION IMPROVEMENT OR INNOVATION) SPONSOR $2,000 + GST, one opportunity available

EXCELLENCE IN PATIENT CARE (PATIENT EXPERIENCE IMPROVEMENT OR INNOVATION) SPONSOR $2,000 + GST, one opportunity available

EXCELLENCE IN LEADERSHIP (MANAGEMENT PRACTICE, OPERATIONAL IMPROVEMENT, AND INNOVATION) SPONSOR $2,000 + GST, one opportunity available

EXCELLENCE IN MENTAL HEALTH AND WELLBEING (INNOVATION OR OPERATIONAL IMPROVEMENT) SPONSOR $2,000 + GST, one opportunity available

ACTIVITIES Award Presentation Present the sponsored category award to the winner at the Awards for Excellence Gala Dinner.

Marketing & Communications Your logo will feature alongside your sponsored category on the following platforms throughout the marketing execution of the Awards for Excellence.

TICKETS CAA Website CAA Social Media & Newsletters Awards For Excellence Publication One-page advertisement in the Awards for Excellence Publication that features all entrants project synopses.

Logo featured on sponsored category section.

Finalist Announcements Branding featured in finalist announcement video and digital media.

1 x Awards for Excellence Gala Dinner ticket.

Events Sponsors

WELCOME FUNCTION SPONSOR $5,000 + GST, one opportunity available

DELEGATE NETWORKING BREAKFAST SPONSOR $5,000 + GST, one opportunity available

EXCLUSIVE VIP BREAKFAST SPONSOR $5,000 + GST, one opportunity available

This cocktail-style event is held the evening before the plenary sessions and expo starts and provides an excellent networking opportunity for all our delegates, exhibitors and speakers.

Held in our Exhibition Space, the ICC’s Gallery, this networking event will kick off the Expo and provide delegates with an opportunity to meet and mingle with exhibitors before the two-day plenary kicks off.

CAA will work with you to build a relevant guest list (maximum 30 guests) to strategically target your audience and strengthen relationships made during the Congress at this private invitation only networking event held before the final day of plenary and expo.

CAA Congress Prospectus 2022

ACTIVATIONS

MARKETING & COMMUNICATIONS

Acknowledgment as the Event Sponsor in all marketing activities as well as at the opening and closing of event.

As an Event Sponsor at CAA Congress, your company branding will feature on the following channels through the entirety of the Congress marketing execution.

Opportunity to address attendees during formalities.

Website The Congress standalone website will be the hub of information for all events and activities.

Social Media & Newsletters CAA’s social media channels and regular Congress e-newsletters will keep delegates updates on innovations and activations throughout the entirety of Congress communications.

Program A comprehensive physical guide to the Congress.

App The Congress app will be the go-to digital exploration experience.

Beverage Sponsors

JUICE BAR SPONSOR $8,000 + GST, one opportunity available

COFFEE CART SPONSOR $8,000 + GST, one opportunity available

Two branded juice bars executed by ICC staff providing fresh, exciting juices to delegates throughout plenary and expo breaks.

Two branded coffee carts executed by ICC staff providing hot, quality coffee to delegates throughout plenary and expo breaks.

CAA Congress Prospectus 2022

ACTIVATIONS

MARKETING & COMMUNICATIONS

Two branded bars/carts on the Expo floor.

Your brand will be acknowledged as your chosen Beverage Sponsor on the following platforms throughout the marketing execution of the CAA Congress.

Branded sustainable cup options (supplied by sponsor or by CAA at an additional cost).

Website The Congress standalone website will be the hub of information for all events and activities.

Media & Newsletters CAA’s social media channels and regular Congress e-newsletters will keep delegates updates on innovations and activations throughout the entirety of Congress communications.

Program A comprehensive physical guide to the Congress.

App The Congress app will be the go-to digital exploration experience.

THANK YOU