Blue Wings Fashion issue October 2013

FANCY FOOTWEAR FROM FINLAND

INSIDE AIRBUS

Fashion issue

THE MYSTERIES OF GOTLAND

FOREST PIONEER: JOENSUU

Trends, destinations and insights for travellers • October 2013

Your l na perso y cop

GRITTY GENEVA

WINE TASTING IN SPAIN AND FRANCE

style & Fashion feature: dance

COUTURE REBEL

DANIEL PALILLO

Kauppahalli, Oulu, 22. ElOKuuTa 2013

Jarno Mettovaara ostaa päivällistä varten paavolalaisia porkkanoita T:mi Riikka Hyväriltä.

Miten tämä vaikuttaa sinuun?

Monet hakevat nyt ruualta aitoutta ja paikallisuutta. Pienet yritykset sekä ruokaosuuskunnat ottavat osuutta markkinoista. Mutta miten lähiruoka muuttaa elintarviketeollisuutta? Me Nordea Private Bankingissä seuraamme puolestasi maailman muutoksia, jotka muokkaavat sijoitusympäristöä.

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Lue lisää: nordeaprivatebanking.fi/vaikutus S ijoitusneuvonta | Verotus | Perhe oikeus | Perintö suunnit telu | Vakuutus s ijoit taminen

EDITORIAL

BY ARJA SUOMINEN SENIOR VICE PRESIDENT, COMMUNICATIONS AND CORPORATE RESPONSIBILTY

WWW.FINNAIR.COM

DEPUTY EDITOR Laura Palotie laura.palotie@sanoma.com +358 9 120 5815 ART DIRECTOR Miia Taskinen miia.taskinen@sanoma.com LAYOUT DESIGNER Peter Sade CONTENT MANAGER Kati Heikinheimo REPROGRAPHICS Anne Lindfors, Tuukka Palmio ENGLISH TRANSLATION Wif Stenger EDITORIAL OFFICES Lapinmäentie 1, 00350 Helsinki, Finland, Postal address P.O.Box 100, 00040 Sanoma Magazines, Finland, tel. +358 9 1201, fax +358 9 120 5988, e-mail firstname.lastname@sanoma.com ADVERTISING SALES Media Assistant Sirkka Pulkkinen tel. +358 9 120 5921 PUBLISHER Sanoma Magazines Finland Oy Custom Publishing PRINTED BY Hansaprint, Turku, Finland 2013 PAPER Nova Press 70g Cover paper Lumi Art Silk 200g CIRCULATION 60,000 ISSN-0358-7703

The power of meeting face-to-face

In

our virtual world where we tend towards the internet, Facebook and conference calls, it’s easy to forget that human networks and face-to-face meetings really do make a difference.

I was recently reminded of this when I met a group of old

friends and colleagues at our annual reunion in Finland. We have a shared past, and have celebrated life’s many challenges and successes together.

We all felt a sense of belonging as we shared our news, sorrows and joys.

It doesn’t matter how much time has passed since I’ve last seen them, these true friends always understand me immediately – with one word, sometimes even without any words. They help put things into perspective and encourage me when it’s necessary. They also inspire new ideas and share their experiences.

Meeting face-to-face also makes good busines sense.

A study by Oxford Economics research firm found that business travel leads to an increase in both corporate rev-

EDITOR-IN-CHIEF Arja Suominen arja.suominen@finnair.com FINNAIR HEAD OFFICE Tietotie 11 A, Helsinki-Vantaa Airport, 1053 Finnair, Finland, tel. +358 9 81881, Postal address: P. O. Box 15, 01053 Finnair, Finland CUSTOMER FEEDBACK www.finnair.com > Information and services > After the flight or by mail: Customer Relations, SL/08, FI-01053 FINNAIR. www.finnair.com www.finnair.fi www.finnairgroup.com

enue and profits. Every dollar invested in business travel resulted in a total of $16.30 (€12.30) in revenue and new profit. The study also indicated that if a company eliminated business travel, corporate profits would drop 17 per cent in the first year.

Whether you’re travelling for business, leisure, or both, I’m happy that Finnair helps bring people together.

Wishing you an inspirational journey, Arja Suominen PS Finnair’s new Airbus 321 has just joined our fleet. We are the first airline to operate this impressive aircraft, equipped with fuel-saving wingtip devices. Read more on page 46.

OCTOBER 2013 46

12

20

GENEVA GETS COOL

28

FALL FASHION FEATURE

38

TOP 5 BODEGAS IN RIOJA

40

BOND & BOLLINGER

46

AIRBUS IN TOULOUSE

54

GLOBAL FORESTRY CAPITAL

62

DON’T CALL IT FASHION

68

GOTLAND’S MYSTERIES

New hotspots liven up the city

Featuring Tero Saarinen Company dancers

Spain’s grand wine cathedrals

A visit to the stylish Champagne region

An inside look at the aircraft manufacturer

Joensuu’s innovation in the woods

Daniel Palillo designs beyond convention

The swedish island inspires authors

62

54 TRAVEL COLUMNS 8

10

12

14

16

18

NEWS

DESIGN

FASHION

COMEDY

DESTINATION

CULTURE

Finnair’s Asian strategy

Critic Alice Rawsthorn

Rain boots and sparkly heels

India’s stand-up scene

Mythology in Singapore

Alexander Stubb’s new book

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OCTOBER 2013

40 IN THIS ISSUE

REGULARS

Bali, p. 6 Delhi & Mumbai, p. 14 Singapore, p. 16 Helsinki, p. 18 Geneva, p. 20 La Rioja, p. 38 Champagne, p. 40 Toulouse, p. 46 Joensuu, p. 54 Gotland, p. 68

6

TRAVEL MOMENT

26

SIXTEN KORKMAN

52

ALEXANDER STUBB

77

THIS MONTH AROUND THE WORLD

80

FINLAND IN FIGURES

16

68

38

FLYING FINNAIR

COVER PHOTO BY LAURI ERIKSSON, STYLING MILA PENTTI

New border crossings

82

Before and during the flight

83

In-flight entertainment

85

Helsinki Airport

86

Maps and destinations

88

Corporate responsibility

92

Fleet

94

Frequent flyer benefits

95

OCTOBER 2013

BLUE WINGS

5

TRAVEL MOMENT

BY TIM MARTIN

SPLASH AND BOOM DOWN PAST THE LUXURIOUS BEACHES of Nusa Dua in Bali is a ruggedly ­volcanic coastline offering sweeping views of the ocean. During high tide at a spot called Water Blow, the ocean swells up and crashes into the coast.

The water sprays a dozen metres into the air with a thundering boom that is soon replaced with the sound of water trickling back into the ocean.

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BLUE WINGS

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COMPILED BY KATJA PANTZAR

THE ASIAN

ISTOCKPHOTO

CONNECTION

Finnair expects 80 to 90 per cent of its growth to come from Asia.

F

innair will add one new Asian destiBeijing and Singapore. That compares with nation to its roster every year in its about 40 per cent from European routes bid to double revenue from Europeand about five per cent from North AmerAsia traffic by 2020. The new destiican traffic, according to data from the nation will likely be in China, first two quarters of 2013. where it’s estimated that Iho also told the Post every day about 7,000 that Finnair wants to “THE FINNS Chinese citizens board a capitalise on Finland’s plane for the first time. geography to attract should really give all those Gulf carriers something to think “Eighty to 90 per more Asian travelabout and make more noise cent of growth will lers and maximise the about the advantages of flying come from Asia,” Finefficiency of its fleet. over the top of the world.” nair’s chief operaFinnair’s hub, Helsinki, – Financial Times columnist tions officer Ville Iho is ideally located for Tyler Brûlé recently told the South travel to Asia, allowing China Morning Post. shorter flight times and In transit traffic connections than many between Asia and Europe, the corother European hubs. nerstones of Finnair’s growth strategy, are According to FlightStats, Finnair was Asia’s growing market, the best flight conthe most punctual international airline nections and cost competitiveness. again during the month of August.

Half of Finnair’s revenue already comes from its 13 Asian routes, which include WWW.FINNAIR.COM Bangkok, Tokyo, Hong Kong, Shanghai,

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OCTOBER 2013

HELSINKI AIRPORT UPDATES THE FINNAIR LOUNGE (non-Schengen between gates 36 and 37) will be expanded over the upcoming months. An exclusive new lounge will be created for Finnair Plus Platinum/Gold and oneworld Emerald/ Sapphire cardholders.

FINNAIR’S TAX-FREE SHOP (opposite Gate 28) has just re-opened following extensive renovations.

It offers a world of shopping options including the airport’s largest selection of fine wines and a new tax-free lifestyle world (second floor) with international quality brands such as Ted Baker, Guess, Liu Jo, and Wolford. There’s also a wide selection of toys and accessories for children including favourites such as Angry Birds, Älskling and the Moomins.

All purchases receive Finnair Plus points.

UPGRADE YOUR MEAL FINNAIR has introduced a pre-order service for European flights that allows passengers to select a hearty inflight meal for €10. Five different options are available and can be booked online 72 or more hours before departure. For further details, see page 83.

FINNAIR

TRAVEL NEWS

Dangerously Appealing For hunters of elegance, there is nothing that rouses the senses like a high quality magazine. Smoothly stealing through jungles of jewels and fountains of thoughts, we feast our eyes upon the strikingly beautiful pages.

Pictures roaring with colours so vibrant and contrasts so sharp they are almost an improvement on reality. For every prey to be caught and every story to be told, Stora Enso has the paper for the purpose.

cr af te d

by Yu lia Br od ska ya

This Blue Wings magazine is printed on our NovaPress paper from Veitsiluoto, Finland. Sold exclusively by the Stora Enso sales network worldwide, presented on www.storaenso.com

na igi Or

ar er ap lp

d an th

TRAVEL DESIGN

COMPILED AND WRITTEN BY LAURA IISALO

Alice Rawsthorn

S

ocietal challenges such as global warming and economic inequality are raising questions about the way in which we live and consume. “Design” is a word often associated with lavish life, but its function goes beyond aesthetic values. Thoughtful design can have a positive impact on a community level.

Alice Rawsthorn, design critic at The International New York Times and the author of Hello World: Where Design Meets Life, spoke at the seventh International Alvar Aalto Design Seminar, New Wave, in August.

“If design is to fulfil its true potential, particularly with regard to social and environmental projects, designers need to develop new ways of working and be more amenable to collaboration with other disciplines,” Rawsthorn says. She adds that designers should work with sociologists and other experts to help determine how design can help make the most of scientific breakthroughs, develop new forms of transport and ensure that consumers don’t have to feel guilty about the way in which products are made, tested, shipped, sold and disposed of.

Harri Koskinen, acclaimed Finnish designer and curator of the New Wave seminar, believes that

OCTOBER 2013

HELSINKI DESIGN EXHIBITS MUSEUM OF FINNISH ARCHITECTURE: • Transformation: Towards a Sustainable Future examines the dimensions of sustainable architecture, focusing on issues related to social, cultural and ecological sustainability (October 2 to February 2, 2014).

• The Global Award for Sustainable Architecture is granted annually to five architects who share the ethic of sustainable development and have constructed an innovative and ecological approach. This exhibition displays the work of the 15 winners of the most recent editions of the award (October 2 to February 2, 2014). mfa.fi DESIGN FORUM: •The Nordic Surf House exhibition by Jussi Takkinen and Visa Malinen was first seen in Milan this spring. The display of furniture, lighting, accessories and rugs was inspired by surfing (October 2 to 15).

Visa Malinen : Hanko / Modular carpet

• Design collective Kaamos celebrates its fifth anniversary with a display of lighting, textiles, textiles, tableware and containers (October 18 to November 3). designforum.fi/en Harri Koskinen’s Cyclebar

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NINA KELLOKOSKI

Nordic design has an intuitively down-toearth attitude. “Long-lasting quality and functionality have always been priorities,” he says. As design companies look into the future, Koskinen acknowledges that green issues are as vital as ever. “There is ongoing interest in how we can better use materials and come up with new techniques,” he says.

Rawsthorn agrees that Scandinavian design is known for its smart, economic thinking. “It is heartening to see how skilful the Scandinavian design community has been in redefining its design values, specifically by embracing the challenges of sustainable and social design,” she says.

Whilst technological advantages are crucial, Rawsthorn thinks that we will also crave freshness and spontaneity in the form of artisanal objects and public lectures, for example.

Koskinen notes that young designers are taking more ownership of their professional paths as well. “[Today’s] designers are more likely to be entrepreneurs.”

In addition, boundaries between disciplines blur and it is not uncommon for industrial designers to cooperate with other specialists such as chefs or fashion designers. Koskinen is a big fan of local cuisine and is involved in the Eat&Joy Farmers Market concept that has a shop at Helsinki Airport.

“I find design endlessly fascinating, because it is constantly changing and reflecting broader changes in our lives.

Design never allows you to relax: you always have to learn about new issues and revise old opinions,” Rawsthorn says. The future should always be perceived as an opportunity to invent and create.

JUHO HUTTUNEN / DUOTONE

OLLI-PEKKA ORPO

CAN DESIGN CHANGE THE WORLD?

petrifun.fi

TRAVEL FASHION

S

COMPILED AND WRITTEN BY KATJA PANTZAR AND LAURA PALOTIE

Let it RAIN

hoe designer Julia Lundsten, best known for her FINSK line of avantgarde women’s wooden wedges, has teamed up with iconic Finnish rainboot brand Nokian Footwear to create a stylish line of rubber boots for women. The collection debuted this fall.

“They’re like city wellingtons, a bit more practical than some of my previous designs,” says the London-based Finnish-born designer. Her striking FINSK platforms have garnered fans including mega pop stars Rihanna and Lady Gaga, and netted awards

including the Manolo Blahnik Award – twice – and Finnish Young Designer of the Year.

“For a long time I’d wanted to design something for the Finnish woman. The Scandinavian lifestyle requires a sensible yet beautiful boot,” says Lundsten, 38.

Nokian Footwear has more than 100 years of experience in manufacturing boots made with natural rubber.

Julia Lundsten’s five Nokian models, priced between 110 and 150 euros, include the Wedge High, an elegant black rubber boot with a low wedge heel that effortlessly traverses from boardroom to bush. On the heels of the debut line’s success, a spring 2014 collection featuring eight models (five of which are totally new) will launch.

Brought up in Finland by an architect father and interior design mother, Lundsten moved to England in 1996 and went on to attend the Royal College of Art in 2001.

“All of my work definitely has references to Finland,” says Lundsten. “The clear lines of Finnish design and architecture, the natural materials that are commonly used in Finnish buildings and furniture as well as colour combinations inspired by the landscape.

However, I mix this with my life in London and other cultures I visit.”

NOKIANJALKINEET.FI/EN

NOKIAN FOOTWEAR

FINSK.COM

Five models comprise the Nokian

by Julia Lundsten fall line.

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OCTOBER 2013

REV UP YOUR JEANS

Minna Parikka Universum marks its first anniversary.

CLICK YOUR HEELS MINNA PARIKKA’S playful shoe designs,featuring shapes such as hearts, ears and wings in bold and glittering colours, are among the most recognisable in Finnish fashion. Parikka studied footwear design in the UK and launched her brand in 2005. Her flagship shop in the centre of Helsinki, Minna Parikka Universum, celebrates its first anniversary this autumn.

Aleksanterinkatu 36 MINNAPARIKKA.COM

FINNISH FORMULA 1 driver Kimi Räikkönen is the brand ambassador for global clothing company Wrangler’s new Denim Performance collection. The line of jackets and jeans emphasises versatility and durability, incorporating multiple pockets and water- and oilproof fabric technologies.

Many of the jackets are reversible, and some even include a bottle opener or a cleaning cloth for one’s phone or glasses.

Räikkönen is also promoting a limitededition line of motorcyclist-friendly jeans and jackets, developed as a collaboration between racing apparel company Alpinestars and Wrangler. Both collections are part of Wrangler’s fall 2013 line.

“Kimi is a free rider and has a performance lifestyle. He is also an innovator in his space,” says Adam Kakembo, vice president of product and marketing for Wrangler in Europe, the Middle East and Africa, referring to Räikkönen’s departure from Formula 1 into American Nascar in 2011. He recently announced his 2014 move from Lotus to Ferrari’s F1 team.

The branding of Wrangler, whose history goes back to the 1940s, is rooted in the cowboy tradition in the US, while in Europe its image is trendier and more polished. This year, for example, Wrangler has introduced women’s jeans with moisturising technologies. “We believe we have the best denim in our segment between 80 and 100 euros,” Kakembo says.

Denim Performance is available in Finland at Moda in Kamppi shopping centre and in JC stores around the country. Jeans start at 90 euros and jackets at 200 euros.

WRANGLER-EUROPE.COM/STORES/ DENIMPERFORMANCE

WRANGLER

MINNA PARIKKA UNIVERSUM

Kimi Räikkönen

OCTOBER 2013

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TRAVEL COMEDY

TEXT AND PHOTOS BY ASHA GOPALKRISHNAN

INDIAN COMEDIANS STEP TO THE MIC

“I

ndia is the only country in the world where Captain Obvious is a job description”, says comedian Rohan Joshi, mocking mindless local job profiles like that of an attendant standing next to a parking ticket dispenser in a mall.

As the audience in this Mumbai auditorium, a mix of predominantly college students and young professionals, roar with laughter, Joshi swiftly moves to his next segment on politics.

Stand-up comedy in English is fast becoming a fad in clubs, bars, private parties and corporate events in urban India, making it, as Rohan enthusiastically points out, “a viable alternative for a night out.”

Although Russell Peters, Papa CJ, Vir Das and Ash Chandler have enjoyed popularity within India since the early 2000s, stand-up comedy became truly serious business following the 2010 launch of The Comedy Store in Mumbai, modelled after Comedy Stores in the UK. Homegrown comedians have moved beyond slapstick humour and mimicry, typical of Hindi stand-up, and mock everything from cultural idiosyncrasies to relationships. Some are also venturing into unchartered territories by poking fun at religion and revered personalities.

“It’s fascinating to see some new guys take a simple premise like being a Muslim and talk about it intricately for over 15 minutes without offending anyone,” says Tom Course, creative director at Canvas Laugh Factory, another Mumbai venue

dedicated to standup comedy. Having worked with the Comedy Store in the UK, Course says that the Indian audience is “very forgiving, friendly and polite,” compared to the British scene where heckling is common. Local comedians rely on interaction with the audience and are constantly experimenting, due to the fact that there isn’t a defined premise for Indian humour as there is for British or American stand-up comedy.

The Indian audience demographic is both broad and dynamic. “We have a repeat audience of just two per cent, which means 98 per cent of the audience is brand new,” notes Aditi Mittal, a comedian who is carving out her own niche in a male-dominated industry.

From opening for international veteran comics and toying with open mic nights to performing solo half-hour shows, India’s 20 odd ace stand-up comedians like Mittal and Joshi have come a long way. They are also performing in smaller towns such as Jamshedpur and Hubli, which are waking up to the idea of English-language stand-up comedy.

FINNAIR FLIES nonstop to Delhi six times weekly with excellent connections to Mumbai.

COMEDY TIPS IN INDIA CANVAS LAUGH FACTORY: Palladium Mall, 3rd Floor, High Street Phoenix, Mumbai CANVASLAUGHFACTORY.COM

Comedian Sahil Shah

14 BLUE WINGS

OCTOBER 2013

THE COMEDY STORE: Changing venues THECOMEDYSTORE.IN

THE OPEN MIKE SERIES Anything from poetry to comedy.

Caferati@Habitat, Indian Habitat Centre, Lodhi Road, Delhi

RUSSELL PETERS NOTORIOUS WORLD TOUR The acclaimed Canadian comedian performs in Delhi, Mumbai, Chennai and Bangalore

HABITATWORLD.COM

NH7.IN/RPLIVE

THERE ARE EXCEPTIONS TO EVERY RULE.

ROYAL OAK DIAMOND SET IN PINK GOLD.

TRAVEL DESTINATION

TEXT BY RADHA CHITALE PHOTOS BY EDWIN KOO

MYTH AND MORALITY IN SINGAPORE

E

L

“The sculptures talk to you silently,” says Haw Par Villa’s park manager Lawrence Na.

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OCTOBER 2013

ong before the glittering Marina Bay Sands hotel and casino complex came to dominate Singapore’s skyline, the sculpture garden of Haw Par Villa was the city’s central cultural attraction. Containing over 1,000 figures depicting scenes from Chinese myths and fables, it reminds one of a time a few decades ago when the now-ultramodern Singapore was little more than a fishing village.

The grand house was originally built in 1937 by Tiger Balm ointment tycoon Aw Boon Haw as a home for his brother and business partner Aw Boon Par. It was settled in the Pasir Panjang neighbourhood overlooking the Singapore Strait, and surrounded by manicured gardens filled with sculptures and ponds. These were open for the public to enjoy and learn about traditional Chinese values. The gardens also did bit of advertising for Tiger Balm.

After the Second World War, Aw Boon Haw restored and expanded the grounds.

Haw Par Villa became a popular leisure

destination, particularly during festival weekends when the Aw family would distribute red ang pao envelopes of money for good luck.

Although Haw Par Villa’s figures lack the exquisite craftsmanship of ancient Chinese sculptures – they are utilitarian, made of painted cement over metal frames, and easy to repair – park manager Lawrence Na says the collection is unique in its comprehensive anthology of tales.

“Even if you go to China it is not easy to find a collection of legends in one place,” Na says. “Here you see everything from the Song Dynasty [starting in the 900s] down to the Ming Dynasty and the Qing Dynasty, the last dynasty.”

The giant dioramas feature well-known Chinese myths such as Journey to the West, in which pilgrims travel to India in search of enlightenment, and the Legend of the White Snake, a tale of thwarted romance between a virtuous young man and a magical female snake spirit. Perhaps the most notorious exhibit, however,

Haw Par Villa gathers stories of Confucian cultural values in one place.

is the Ten Courts of Hell. These vivid and funding and park attendance dropped less than family-friendly scenes depict the considerably. tortures that befall those who stray from In a country as focused on progress Confucian virtues before being allowed to as Singapore, it can be difficult to prereincarnate. Agonized figures are crushed, serve space for old things. Na, who has impaled and frozen into worked here for 12 blocks of ice for transyears, believes Haw Par gressions including robVilla still has value, and INFORMATION bery, gambling and disrenot just for those who Haw Par Villa is located at 262 specting elders. remember the park Pasir Panjang Road, and open Side-by-side with in its heyday: he says daily from 9 am to 7 pm (last the fantastical dioramas it’s a great place for entry 6 pm). Admission is free. are colloquial scenes of conversation.

Take the MRT to Haw Par Villa. farming, business, fam“When you go to ily and friendship, which McDonalds, you eat extol the value of worka hamburger and talk ing together and the wholesome fun of the about hamburgers. But here you talk about countryside compared with the excess of life, you talk about behaviour – and at the rowdy and sometimes transgressive life in end of the day you hope that the children cities. retain it. It is not food eaten and forgotten.

The Haw family sold the park in 1985 This is a different kind of food.” to the Singapore government. Haw Par Villa reached its zenith over the next decFINNAIR FLIES nonstop daily to ade, with art workshops and theatre perSingapore. formances, but soon began receiving less

Top: A replica of the Statue of Liberty is a nod to American culture.

OCTOBER 2013

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JUHO RAHIJÄRVI

TRAVEL CULTURE

COMPILED AND WRITTEN BY LAURA PALOTIE

HELSINKI HIGHLIGHTS THIS MONTH THE ROOTS OF THE annual Herring Fair in Helsinki (October 6−12) date back to 1743. Fishermen haul an estimated 50,000 kilos of herring − from traditional salted fish to creative varieties of marinated fish − to the city’s seaside Market Square.

Visitors have a chance to satisfy their herring cravings, and the tastiest creations receive awards.

WWW.PORTOFHELSINKI.FI/ HELSINKIBALTICHERRINGFAIR2013

Yhe Pianist

THE BIANNUAL NIGHT VISIONS FILM FESTIVAL (October 30−November 3) showcases horror, fantasy, sci-fi and action and coincides conveniently with Halloween. The event dates back to 1997 and includes roughly 30 full-length features, including 1959’s Finnish-Russian collaboration Sampo, actor Joseph Gordon-Levitt’s directorial debut and the latest from director Renny Harlin.

NIGHTVISIONS.INFO

CIRCO AEREO, Finland’s foremost modern circus company, presents a clownery-based work entitled The Pianist at Alexander Theatre in Helsinki on October 8th. A one-man show by actor Thomas Monckton of New Zealand, the performance narrates the tragicomic interactions between an artist and his grand piano.

CIRCOAEREO.NET/ENG/ KALENTERI.HTML

A COLLECTION OF

INFLIGHT COLUMNS

F

or the second time, our long-time contributor and Finland’s minister of European Affairs and Foreign Trade, Alexander Stubb, has compiled his Blue 18 BLUE WINGS

OCTOBER 2013

Wings columns into a book. Entitled The Power of Sisu, the collection takes a look at Finnish culture, from its oddities to its role in European politics and commerce. We chatted with Stubb about the book and his time as a columnist.

BW: How would you define “the power of sisu?”

Stubb: Sisu is a funny Finnish word mixing courage and perseverance: it basically means that you never give up.

BW: In the social media age, what’s the role of a columnist?

Stubb: The digital age is a blessing for a columnist, because it helps you to spread your ideas around the world. Twitter, for instance, is probably the best place to link good articles with a global community.

My columns have a much wider wingspan than before, because they are tweeted and retweeted in cyberspace. You do not have to be on a Finnair flight to read them. I’m fortunate enough to get lots of feedback; most of it is on the more personal columns, the ones that deal with time management, work or sports, for example.

BW: You travel about 120 days out of the year. Any long-haul tips for frequent business travellers?

Stubb: Sleep, drink water and relax.

Try to sleep as much as possible. Accommodate yourself to the new time zone.

When you are not sleeping, take a walk and stretch, and drink lots of water. Only amateurs drink alcohol when travelling for business. To relax, read a good book or watch a movie.

BW: How has your perspective as a writer evolved?

Stubb. I am much more relaxed about what I write nowadays; probably a bit more provocative too. It’s nice to look back at my old columns in my first Blue Wings book, The Naked Truth (WSOY, 2009).

Every column is little picture of time.

Many of them are linked to something that I have read or felt at the time – and all of them are a bit crazy.

THE POWER OF SISU is available at bookstores around Helsinki.

20 BLUE WINGS

OCTOBER 2013

GRIT

ENERGETIC NEIGHBOURHOODS, WHERE HIPSTERS AND BUREAUCRATS RUB SHOULDERS, ARE BRINGING A JOLT OF FUN INTO THE SWISS PEACE CAPITAL.

THE OF GENEVA

TEXT AND PHOTOS BY SILJA KUDEL

or

a capital city with a population of less than 200,000 people, Geneva wears big boots.

A global finance and diplomacy hub, it hosts the European headquarters of such clout-heavy organisations as the UN, the Red Cross and WHO. It is also home to CERN, the European Organisation for Nuclear Research, where scientists from 113 countries work in subterranean labs coaxing particles to unlock the mysteries of the universe.

But now this city of bankers and bureaucrats has the effrontery to also call itself a hot spot for cool-hunters. It may once have been dismissed as a yawn-worthy stopover en route to the ski resorts of France, but today the capital of Frenchspeaking Switzerland is getting friendlier with its adventurous side.

Café de la Presse draws an eclectic crowd on the Boulevard de Saint-Georges.

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OCTOBER 2013

Encircled by snow-capped mountains, the downtown cityscape is postcard-pretty to the point of surrealism. But unless your special passion is floral clocks and couture timepieces, venture beyond the bling of the Rive shopping district and head for the city’s new cultural nerve centre, Plainpalais.

ENFANTS TERRIBLES The rejuvenated spirit of Geneva’s university district is captured par excellence at Les Enfants Terribles, a boho bistro and concept store installed in a converted garage on the Rue Prèvost-Martin. Students perched on designer stools nibble on pastries while hipsters shop for Scandi-French design and rare Swiss wines.

“We chose this location because of the magnificent space, and because Plainpalais is like a creative village. We wanted something edgier than what is offered by the city centre, where there’s nowhere for

young people to go for a reasonably priced cup of coffee,” says the proprietor, Geneva trend-setter and ex-restaurateur Arnaud Choisy.

“Geneva is gradually moving from the centre and the old town in the direction of Les Acacias-Vernets, a new area where everything is really taking off right now,” says Choisy. This former industrial

THIS CITY OF BANKERS AND BUREAUCRATS IS ALSO A HOT SPOT FOR COOL-HUNTERS.

Turn of the century meets casual chic at the Restaurant du Parc des Bastions.

precinct is in the midst of a major urban regeneration scheme that will see deserted workshops transformed into a hub of green technology and creative enterprise over the next ten years.

ROUGH-EDGED CHARM But for now, it’s all happening in Plainpalais, where a buzzing cluster of bistros, cafés and art galleries has sprung up

HOT HOOD GUIDE between the university and the Boulevard de Saint-Georges. Harmless cappuccinos can easily turn into a late-night bar crawl winding up at l’Usine (The Factory), a graffiti-splattered club venue housed in a refurbished metalworks.

The best days to visit Plainpalais are on Wednesday and Saturday for the eccentric flea market. After picking up a bargainpriced antique sword, oversized cowbell or (no kidding) kitchen sink, pop around the corner and visit MAMCO, Geneva’s centre of contemporary art. Showcasing lesserknown local artists, it is housed– typically for the new Geneva – in a converted factory complex.

GASTRO GOES BISTRO “Geneva is not the boring place it was ten years ago,” affirms Gabriele Azoulai, proprietor of one the city’s hottest bistros, L’Adresse. She and daughter Valérie Azoulai took a risk ten years ago and opened this brasserie-cum-fashion showroom in the unlikely location of sleepy Eaux-Vives.

“Financial advisors told us we would go bankrupt in three months: no one would walk up the grimy stairs to find us. But climb they did and word-of-mouth took

PLAINPALAIS Fanning outwards from the diamond-shaped Plaine de Plainpalais – the square that hosts the biweekly flea market – is an arty student district offering plenty in the way of alternative culture. The streets around the Rue de l’École de Médicine have recently witnessed a boom in great dining spots and relaxed drinking holes.

PÂQUIS Behind the stately facades of the Rive Droite is a gutsy district favoured by the party crowd.

Packed with colourful bars and ethnic restaurants, it is also home to the city’s small but thriving red light district.

CAROUGE A short ride on the no. 12 tram brings you to a pretty Italianate village of pastel-shaded window shutters. Designed in the 18th century for the Kingdom of Sardinia, this trendy quarter is becoming gentrified, but still makes a great escape for a relaxed evening of bar-hopping around the Place du Marché.

LES ACACIAS-VERNETS A future showcase for mobile and green technology, the 230 hectare Praille-Acacias-Vernets area is in the midst of a major regeneration scheme. What is now a drab industrial district will become a vibrant community of 15,000 new housing units and jobs over the next 10−15 years.

Do as the locals do and take a dip at the Bains de Pâquis.

Opened in 1872, the sky-blue cabins of Geneva’s public baths have iconic status.

The Globe of CERN is the world’s largest wooden domed structure.

Trend-hunter Arnaud Choisy runs Les Enfants Terribles.

BISTRONOMY BEAT LES ENFANTS TERRIBLES Raw concrete walls lend a special industrial charm to this bistro and design boutique. Shop for imaginative homewares and try the irresistible pastries by renowned Swiss pâtissier Cristophe Berger.

Rue Prévost-Martin 24 LES-ENFANTS-TERRIBLES.CH

L’ADRESSE Don’t be deceived by the nondescript exterior: this is the address. A red staircase leads you up to a luminous loft and elegant rooftop terrace serving up an unusual mix of creative cuisine and fun fashion. Vegetarian heaven.

32 Rue du 31 Décembre LADRESS.CH/EN

LES HALLES DE L’ÎLE Housed in a former slaughterhouse on an island in the middle of the Rhone, this down-to-earth eatery serves elegant, affordable fare and relaxed evenings of live music. The omelettes are perfect for those bleary-eyed mornings.

Place de de l’île 1 BRASSERIEDESHALLESDELILE.CH

CURIOSITAS Located in the courtyard of MAMCO, this appropriately named bistro occupies a high-ceilinged industrial space decorated with taxidermied creatures, vintage erotica and other eyebrow-raising curios.

Rue des Vieux Grenadiers 8-10 WWW.CURIOSITAS.CH

CAFÉ UNIVERSALE The interior of this bistro is memorably decorated with stuffed animals, hunting trophies and a nostalgic British phone box. To-die-for salads are top favourites on the no-nonsense menu. And the website is adorable.

Boulevard du Pont d’Arve 26 UNIVERSALCAFE.CH

Café La Ferblanterie on the Rue Ecole-de-Médecine.

Flea market day brings a carnival atmosphere to the Rue Prévost-Martin.

care of the rest. It seemed like everyone was just waiting for something new in Geneva.”

Occupying a former scenography school, the brasserie is creatively furnished with second-hand furniture and serves Asian-Mediterranean fusion grub at less-thanpainful prices (prices for main courses fall in the ballpark of 30 euros). Gabriele Azoulai is recognised as a pioneer of Geneva’s “bistronomy” movement (a portmanteau of “bistro” and “gastronomy”), which caters to diners craving imaginative cuisine without the “ouch” that usually follows the arrival of the bill at local restaurants.

CITY OF CLANS Azoulai shares some interesting theories on why Geneva is undergoing a process of self-reinvention. “It’s the influx of international students and the large expat community,” she says; roughly 40 per cent of the population are foreigners. “People come here from London, New York and Sydney, all bringing their own mix of cultures and expectations.”

She also credits the socialist government as a driver of positive change. The recession, too, has been a positive wake-up call, forcing the conservative Genevois to draw on their creativity rather than cash coffers.

“Geneva still remains a city of clans,” adds Azoulai.

“There are the bankers, the Protestants, the UN bureaucrats, the hipsters and the students, but now Geneva caters to them all. Ten years ago, when students wanted a fun weekend, they jetted to Berlin. Now with all the bars and bistros that have mushroomed around Plainpalais, they can have their fun in Geneva, too.” l FINNAIR FLIES nonstop to Geneva twice daily.

Rennes Opera, Rennes, France

A mark of true design

Baroncelli Moonphase Chronograph Elaborate automatic movement, stainless steel case with PVD coating, non-reflecting sapphire crystal, transparent caseback, water-resistant up to a pressure of 5 bar (50 m / 165 ft).

www.mido.ch

TAX FREE

EUROPEAN VOICES

BY SIXTEN KORKMAN

Juncker is right, unfortunately

F

ormer prime minister of that these governments are losing electoral Luxemburg and Eurogroup popularity – in line with what Juncker chairman Jean Claude said. This is a regrettable indication of Juncker has famously said: how difficult it is to generate support for “We all know what to do, actions that many of us deem sensible and we just don’t know how to essential. get re-elected if we do it.”

Politicians who are courageous enough This is, indeed, an importo put their careers at risk are worthy of tant political dilemma. respect, whatever their particular affiliaTake the case of Italy. Many observers tion. We need more of this kind of politithink that Berlusconi, who held power for cian. Citizens need to become more aware almost a decade, did little to improve the of the futility of imagining that serious difpoor growth perforficulties can be solved mance of the Italian without facing painful POLITICIANS WHO ARE economy. His succeschoices between consor Mario Monti took flicting objectives.

COURAGEOUS ENOUGH action to improve Governments usuTO PUT THEIR CAREERS public finances and ally undertake seriAT RISK ARE WORTHY pave the way for ous efforts only when a growth. Monti, crisis is undeniable to OF RESPECT. however, lost the politicians and obvious elections. Or conto voters. This is why sider Germany, which used to be the reforms are delayed for political reasons sick man of Europe until Chanceluntil, from an economic point of view, it lor Gerhard Schröder reformed social is quite late to take action. Crises are not security and labour markets at the turn just exogenous shocks, alien to the econof the millennium. Germany became omy. They are also a political necessity, the the strongest economy in Europe. But only way to generate the decisions that we Schröder was not re-elected either. need.

Finland, too, is facing serious difI wish for our democratic system to ficulties. The primary markets for work better. Hopefully the day will come Finnish paper products are shrinking when we can point to experience and while the Nokia-led ICT cluster has prove Juncker wrong. l dwindled. Exports and investments are down and the outlook for public Aalto University professor Sixten finances is not positive.

Korkman has worked as Managing Director of TO COMBAT economic problems, several European governments have put together structural reform packages in order to enhance productivity, increase labour supply and improve public finances. But many polls suggest

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the Economic Research Institute of the Finnish Economy (ETLA) and Director General at the Council of the European Union’s Directorate for Economic and Social Affairs. His latest book is Talous ja Utopia (“Economy and Utopia”).

M-Boxi Airport

Helsinki-Vantaa Airport Gates 27 & 33 01510 Vantaa www.m-boxi.fi

M-Boxi City

Galleria Esplanad Pohjoisesplanadi 33 00100 Helsinki

www.rimowa.com

LEAPS

AND

FINNISH DANCERS NINU LINDFORS AND PEKKA LOUHIO OF THE ACCLAIMED TERO SAARINEN COMPANY SHOWCASE THIS AUTUMN’S MOST VERSATILE FASHIONS.

BOUNDS STYLE BY MILA PENTTI

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PHOTOS BY LAURI ERIKSSON

OCTOBER 2013

On her: Sweater €229 by Hunkydory, Knit sweatpants €193 and Trippen Geisha boots €280 by 2or+byYAT. On him: Wraparound jacket €220, sweatpants €110 and pullover €250, all by 2or+byYAT. Boots €275

by Filippa K.

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High neck cotton shirt €280 and cashmere shorts €340, both by Anna Ruohonen. Brown leather belt €70 by J.Lindeberg, from Stockmann.

Suede boots €249 by Saint Vacant.

AMBASSADORS OF FINNISH DANCE TERO SAARINEN COMPANY, founded in 1996, is Finland’s most globally prominent dance group. It has toured in nearly 40 countries, runs an international teaching programme and collaborates with other dance companies.

Tero Saarinen’s distinctive movement language combines influences from butoh, martial arts, ballet and contemporary dance.

His works have been praised for a multidi-

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mensional artistry that appeals to all senses, involving expressive dancers, live music and striking visuals.

The company will perform in Leipzig, Germany and Nairobi, Kenya in November. In Spring 2014, Tero Saarinen and his team will premiere commissioned works at Saitama Theater in Tokyo on February 2 and Haeroreum Grand Theater in Soeul on April 16. The latter is a grand-scale collaboration

with the National Dance Company of Korea featuring live music by a local ensemble.

Other highlights in 2014 include performances at Théatre National de Chaillot in Paris (13–15 March) and the premiere of a new Tero Saarinen Company piece in the autumn.

TEROSAARINEN.COM

On her: Silk dress €1100 and leather fringe vest €1200, both by 2or+byYAT. Orange boots €449 by Chie Mihara, from Zio. On him: Wool jersey sweater €240 and jodhpur georgette trousers €460, both by Anna Ruohonen. Pleat skirt by Hanne Jurmu, price available by request.

Suede boots €249 by Saint Vacant.

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Denim jacket €459, pants €249 and tie €69 by FRENN. Denim shirt €39,95 by Hennes&Mauritz. Suede boots €249 by Saint Vacant.

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Silk chiffon tunic €2230 by Valentino, from Della Marga. String body €155 by Wolford. Fringe boots €539 by Pura Lopez, from Zio.

On her: Dress €199 by Design by Katri/n and knee-high socks €13,90 by Bleuforet, from Stockmann. Sunglasses by Siloa&Mook, price available upon request.

On him: Jacket with an adjustible hem €380 and denim shirt €150 by Diesel, from Stockmann. Kiltty woolskirt €520 and wool cigarette trousers €420 by Anna Ruohonen.

Suede boots €339 by Church, from Stockmann.

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Poola Kataryna handmade fringe skirt made from recycled materials by Paula Kasurinen. Tube dress by Wolford €185.

Biker jacket €99 by Hennes&Mauritz.

Boots €405 by Minna Parikka.

HAIR AND MAKEUP BY LEENA WAGGONER LOCATION VARPULA ORGANIC FARM, VARPULA.FI

Stockists: 2or+byYAT +35844 706-0722, Anna Ruohonen Concept Store Helsinki +35850 555-0966, Boutique Kaarina K +3589 633-901, Della Marga +3589 260-0265, Diesel +3589 452-0855, Filippa K +358400 575-837, FRENN +35850 341-3887, Hanne Jurmu hanne.jurmu@aalto.fi, Hennes&Mauritz +3589 343-4950, Hunkydory +35840 552-6580, Katri/n +35846 902-4655, Minna Parikka +3589 667-554, Poola Kataryna tied. Paula Kasurinen +35850 461-3631, Saint Vacant +35850 543-0750, Siloa&Mook +35840 759-6137, Stockmann +3589 1211, Wolford +3589 478-90907, Zio +35820 749-7290

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On her: Earrings €290 by Balmain and ring €430 by Versace, from Boutique Kaarina K. Metallic top €269 by Malene Birger, from Stockmann. Silver pleather skirt €79,95 by Hennes&Mauritz. Boots €405 by Minna Parikka.

On him: Wool jacket €300 and wool pants with ribbed waist €170 by Diesel. V-neck knit wool sweater €375 by Anna Ruohonen.

Boots €340 by Filippa K.

OCTOBER 2013

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SPAIN’S CATHEDRALS OF WINE

1

MOUNTAIN MAJESTY Designed in 2001 by Santiago Calatrava, Bodega Ysios from a distance mimics the glorious backdrop of the Sierra de Cantabria mountains. Up close it looks like a modern cathedral. For a truly spiritual experience, try the Ysios Reserva 2004 while looking out across the vineyards to the walled village of Laguardia. A tour and tasting costs 12 euros.

YSIOS.COM

FINNAIR FLIES daily to Madrid and on to Bilbao.

3 2 5

4 1

TOP

CATHEDRALS OF WINE

MADRID

MANY BODEGAS, OR WINE CELLARS, IN THE RIOJA REGION OF NORTHERN SPAIN HAVE BEEN CREATED BY THE WORLD’S BEST ARCHITECTS. BOTH THE GRAND CONSTRUCTIONS AND THE FINE WINES MAKE FOR A MEMORABLE BODEGAS TOUR. TEXT BY TREVOR BAKER

PHOTOS BY KARL BLACKWELL

2

SUBTERRANEAN TREASURES The best place to start a visit to Bodega Protos is in the wine museum at Peñafiel Castle, where you can look down on its roof designed by Richard Rogers of the UK. Buried underneath Protos are more than two kilometres of tunnels storing some of Spain’s favourite wines. At around seven euros for the Protos Roble, the cost-quality ratio is great, and sales have soared despite – or because of – the recession. A tour and tasting is ten euros.

3

RIOJA REVOLUTION It’s not just grand architects who have changed the image of the Rioja wine region. Fernando Remirez de Ganuza’s family-run bodega looks like a startlingly pristine farm, but his patented techniques, including delicately crushing grapes with a water balloon, have produced great wines. The Gran Reserva 2004 garnered the maximum 100 points from influential US wine critic Robert Parker. A tour and tasting is 20 euros.

REMIREZDEGANUZA.COM

BODEGASPROTOS.COM

4

THE CITY OF WINE Marques de Riscal winery’s Spa Hotel at the “City of Wine” offers the opportunity to literally immerse oneself in wine culture.

Here you can enjoy “wine therapy,” which includes, among other things, a massage with whole grapes. However, if you don’t fancy getting sticky you can always stay in nearby Logroño (hotelsercotelportales.com) and drive up to look at the exuberant, Frank Gehry-designed construction. A tour with tasting starts at ten euros.

MARQUESDERISCAL.COM

5

OUT OF THIS WORLD Looking like a spaceship that has slowly sunk into the earth, the Norman Fosterdesigned Bodega Portia in Ribera del Duero is a potent symbol of the esteemed position of wine in this area.

To fully appreciate it, you need to be inside Bodegas Portia’s elegant restaurant with a glass of Ebeia Crianza in hand. At dusk, the light sweeps in through the floor-level windows, illuminating a vast theatre of barrels. Tours with tastings start at five euros.

BODEGASPORTIA.COM/INDEX_PORTIA.ASP

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CHAMPAGNE IS THE JAMES BOND OF BEVERAGES: ICONIC, SUAVE AND SLIGHTLY FANTASTICAL. THE REAL THING ONLY COMES FROM THE CHAMPAGNE REGION OF NORTHERN FRANCE. TEXT BY ANU PIIPPO

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PHOTOS BY TUOMAS KOLEHMAINEN

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Bollinger is the British royal family’s Champagne supplier.

Reims’s famed cathedral celebrated its 800th anniversary in 2011.

Bollinger’s cavernous cellars are not open to the general public.

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A

barrels, are at their best with food. Food plays a visible narrow road winds role in James Bond stories as well; particularly in the along the edge of a books and the early films, the spy was portrayed as a valley from Reims, bon vivant and culinary appreciator. northern France, to In the novel Dr. No, for example, Fleming’s hero the small town of Aÿ, where it narrows fur- enjoys both an English and continental breakfast: “Bond sat down at the breakfast table. There was a ther. It’s easy to imaglarge tumbler of pineapple juice in a silver-plated bowl ine James Bond, 007, of crushed ice. He swallowed it down and lifted the whizzing along its cover off his individual hot-plate. Scrambled eggs on cobblestone lanes in toast, four rashers of bacon, a grilled kidney and what his Aston Martin. looked like an English pork sausage. There were also An equally legtwo kinds of hot toast, rolls inside a napkin, marmaendary – and real – lade, honey and strawberry jam. The coffee was boilcharacter, Lily Boling hot in a large Thermos decanter. The cream smelled linger, also famously fresh.” whirred along these lanes. Her bicycle may not have John Gardner, who wrote Bond books after Flembeen as a fast as a sports car, but it was steered with an equally iron will. When Lily’s husband Jacques died ing’s death, focused more on action, but he too included moments of dining and drinking pleasure. during the Second World War, she took control of In 1983’s Icebreaker, the secret the Bollinger house of champagne, agent joins Paula Vacker for steering it determinedly until the champagne and smoked salmon early 1970s. at a hotel in Finnish Lapland.

Bollinger, which is still family“ROOM SERVICE? owned, cherishes the memory of This is Mr Bond, bungalow 12.

KEEPING IT CONSTANT Tante Lily – but it also knows how I’d like a bottle of Bollinger, “It’s no accident that Bond drinks to network. Bollinger has been desplease. Slightly chilled. Two Bollinger. Their champagnes are ignated as the exclusive purveyor to glasses. Thank you.” conservative yet contemporary,” the British Royal Family since the (Roger Moore as James Bond says Master of Wine Essi Aveldays of Queen Victoria. in Live and Let Die, 1973) lan, Finnish author and chamAnother valuable alliance was pagne expert. forged in the 1970s, when the Broc“Bollingers typically have an coli-Wilson and Bollinger famiintentionally oxidised edge to lies agreed on a partnership for the them, which divides opinions. These wines age wonJames Bond films. derfully, but when they are young, they’re often excesThe first Bond flick featuring Bollinger champagne was Live and Let Die, which was released 40 years ago. sively dominated by oxidised aromas reminiscent of apple cores,” Avellan adds. Bollinger has recently But Bond creator Ian Fleming had already mentioned began focusing on controlling oxidation and acidithe brand in the 1956 novel, Diamonds are Forever. fication: for example, it has changed the shape of its Bond occasionally sips other wines, but always bottle into a magnum-shaped “mini-magnum.” As a returns to his old standby. No wonder, then, that Bolresult, there is less airspace inside the bottle than in linger CEO Jérôme Philipon is already anticipatan ordinary champagne bottle, which slows oxidation. ing the next Bond film, the 24th edition of the series, One of the greatest challenges facing a house which is planned for a 2015 release. of champagne is creating a distinctive non-vintage “James Bond and 2012’s Skyfall were really helpful champagne that can remain constant from year to in driving the visibility of Bollinger,” he says, adding that this kind of unparalleled visibility doesn’t cost the year − the same conundrum facing directors of new Bond films. Bollinger’s non-vintage champagne, the company anything.

Special Cuvée, is a blend of more than 200 wines, rep“It was all based on a handshake,” says Philipon. resenting a myriad villages, vineyards and grape variBond has helped spur the popularity of Bollinger in eties. Champagne is considered a creation of cellar markets such as Asia, although Britain remains its masters, who present the previous year’s harvests for largest single market. evaluation at exclusive Vins clairs events each spring.

CHAMPAGNE PAIRINGS Several thematic connections can be made between BIG AND BEAUTIFUL The house of Bollinger in Aÿ only accepts visitors on Bollinger and Bond. Bollinger champagnes, which are a strictly limited basis. Moët & Chandon, meanwhile, dominated by Pinot Noir grapes and aged in old oak OCTOBER 2013

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THE CHANGING

WORLD OF CHAMPAGNE ESSI AVELLAN, Finnish Master of Wine, follows champagne trends for a living. She notes that rosé champagnes have now attained respectability. Pink bubbly is available in youthful, berry-like styles and more mature versions.

The move toward drier champagne flavours is still on, both because of a change in tastes and because of riper grape harvests as a result of climate change.

Global economic challenges can particularly be seen in the shrinking of the vintage category: a class of champagnes between non-vintage and the top-notch prestige cuvée.

“That is a pity from the point of view of wine enthusiasts, because these are better-thanaverage champagnes with reasonable price tags,” Avellan says.

A WINE MASTER’S RESTAURANT PICS AS BEFITS A SPECIALIST, Avellan visits Champagne often. Here are her favourite restaurants in the area: L’ASSIETTE CHAMPENOISE, 40 av Paul-Vaillant-Couturier, Tinqueux (two Michelin stars). “Unlike many of the restaurants in nearby Reims, this place is dignified but also relaxed and surprising. Dining in the kitchen here is one of my best culinary memories,” she says.

ASSIETTECHAMPENOISE.COM

LE JARDIN LES CRAYERES, 7 av du General Giraud, Reims. This upscale brasserie is located near the Pommery house of champagne.

LESCRAYERES.COM/#/LE-JARDIN

LES AVISÉS, 59 rue de Cramant, Avize. The restaurant is located on an old champagne estate, which also has a hotel.

SELOSSE-LESAVISES.COM/ CHAMPAGNE-HOTEL-RETAURANT

which is headquartered just ten kilometres away the town of Épernay, welcomes large numbers of them, starting at 16.50 euros per person (see moet. com/Visit-us/Visit-our-cellars).

Moët & Chandon is the world’s largest and probably best-known champagne brand. That can be a double-edged sword, as some consumers assume that anything this big cannot be top-notch.

“You have to respect them for being able to produce such high-quality wine as the Brut Impérial in huge quantities,” says Avellan. “Moët’s Grand Vintages and Grand Vintage Collections meanwhile are really fine, underrated champagnes.”

There is a shift in champagnes toward drier wines, and Moët is following this trend. Avellan notes that the amount of sugar in its Brut Impérial champagne has been reduced from 13 to nine grams per litre over the past eight years.

The know-how developed in the Champagne region is now being exported, too. This autumn Moët & Chandon will launch a sparkling wine made in India, and next year one made in China. They also have sparkling wine estates in Australia, California, Argentina and Uruguay, although most of their production is aimed at domestic markets.

MOËT & CHANDON WILL LAUNCH A SPARKLING WINE MADE IN INDIA.

CHAMPAGNE TIPS For those visiting Champagne for the first time, Avellan has some advice: “don’t just visit big or small wineries. Try some of both.”

Of the many villages in Champagne, Avellan recommends a visit to Vertus. This little town is home to three completely different types of champagne-makers, which all grow their own grapes.

Since these are small wineries, it is best to set up a time to visit in advance.

Veuve Fourny & Fils (champagne-veuve-fourny. com) is, as the French name suggests, an estate run by a widow and her two sons. They produce dry, oaky champagnes that are intended to be enjoyed with food.

Larmandier-Bernier (www.larmandier.com) specialises in biodynamic viticulture. This does not, however, preclude the use of modern equipment, including a helicopter.

Doyard (www.champagnedoyard.fr) is the brainchild of Yannick Doyard, a history buff who has revived such old types of wines as sweet champagne and rosé champagne in an 18th century style. l FINNAIR FLIES nonstop five times daily to Paris; Reims is only 150 kilometres away.

The oldest Champagne houses, including Moët & Chandon, date back to the 1700s; Bollinger was founded in the 1800s.

HELSINKI AIRPORT’S Finnair Tax-Free Shop, opposite Gate 28, stocks a wide variety of ­champagne brands.

FINE DINING THE CHAMPAGNE AREA makes it easy to eat well. Here are a few more restaurants worth a visit – each has one Michelin star.

LES BERCEAUX, 13 rue des Berceaux, Épernay.

A restaurant in the heart of the Champagne capital. At the same address is also the more casual ­Bistrot Le 7.

LESBERCEAUX.COM

LE FOCH, 37 boulevard Foch, Reims.

It has been called Reims’s best restaurant.

LEFOCH.COM

LE GRAND CERF, 50 route Nationale, Villers-Allerand.

Located on the road from Reims to Épernay, this restaurant is worth a detour.

LE-GRAND-CERF.FR

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Final assembly of Airbus’s new A350 aircraft is done at the company’s Toulouse headquarters.

THE EUROPEAN AIRCRAFT MANUFACTURER, WHICH IS SUPPLYING FINNAIR WITH THE LATEST ADDITIONS TO ITS MAJOR FLEET UPGRADE, SHOWCASES INNOVATION AT ITS TOULOUSE HEADQUARTERS. TEXT BY LAURA PALOTIE

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PHOTOS BY ANTOINE DOYEN

BEHIND THE SCENES

AT AIRBUS OCTOBER 2013

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Before being painted, aircraft fuselages are a shade of musky green.

Finnair is the first airline to have received Airbus’s A321 with fuel-saving Sharklets.

A close-up of model seats at the Airbus mock-up centre

Patrick Candelier demonstrates the latest cabin technologies at Airbus’s mock-up centre.

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T

he city of Toulouse in southern France, known for its pink-tinted houses, rugby team, foie gras and lively student population, is also a European aviation capital. In the 1920s and ‘30s it was home to military aircraft manufacturer Dewoitine, and in 1969 the rocket-like Concorde made its maiden flight from here. Accomplished pilot and writer Antoine de Saint-Exupéry (1900−1944), author of The Little Prince, famously stayed at the Hôtel Le Grand Balcon. Today about 50,000 people out of a population of 600,000 in the Toulouse area are associated with aircraft manufacturer Airbus. Some families have both spouses or multiple generations working for the company.

“You’re always running into colleagues here,” says Heidi Carpenter, media relations manager at Airbus.

Airbus’s sprawling headquarters campus near the Toulouse-Blagnac International Airport houses departments including customer service, finance, design and marketing. In addition, final assembly of the A320 family, A330, the giant A380 and new A350 planes is carried out here.

Finnair is currently in the process of upgrading to an all-Airbus fleet that, in addition to its fuelefficiency and greater passenger comfort, helps better accommodate the company’s growing passenger numbers between Europe and Asia. This month Finnair became the first airline to receive an Airbus A321 with fuel-saving sharklet wing tips, and starting in 2015, Finnair will receive 11 of Airbus’s next-generation A350 aircraft, the prototype of which took flight for the first time this summer.

A WHALE-SIZED ASSEMBLY LINE Inside Airbus’s enormous factory buildings, portions of green, hefty aircraft fuselages are wheeled in, joined together and fitted with parts including landing gear, wings, the vertical tail and the engine before entering testing phase. Surrounded by tall scaffolding, the aircraft stand in place as factory employees work on hundreds of tiny, individual tasks.

A curiously shaped beluga plane, which, true to its name, resembles an enormous whale, shuttles components from 15 Airbus sites all across Europe. Airbus has factories in six countries, including the US and China, and produces about 54 aircraft each month.

To accommodate the company’s plan to construct ten A350 planes monthly, a new assembly line extension has been constructed in Toulouse: Airbus will complete all final assembly under one roof instead of transporting the fuselage between buildings.

In a separate facility, Airbus invites airline representatives to walk through life-sized mock-up versions of its various aircraft models to get a better idea of the size of the cabin and the options available. Conference rooms look into a glowingly white hall where four shiny, life-sized planes in Airbus livery stand side

by side. The cabin interiors themselves are installed at Airbus’s Hamburg site.

A NIMBLE FLEET Airbus emphasizes that air traffic has doubled every 15 years, and a similar upward trend is expected in the future. Growth in commercial aviation is driven particularly by large Asian economies, with China and Japan leading outbound travel from the area. For Finnair, which plans to add one new Asian destination annually and double its revenue from the region by 2020, the greatest benefits of a modern Airbus fleet are fuel savings and versatility. The same cabin should be adaptable for a popular leisure route or a long-haul business route, for example.

“In fleet planning, cost-efficiency means operating as small of a number of different aircraft types as possible,” says Riku Aho, assistant vice president, fleet management at Finnair’s Aircraft Finance division.

“We should be able to adapt our fleet to changes in both our route network and customer demand.”

“The best way to reduce emissions is technological development; each new generation of aircraft cuts emissions by about 20 per cent,” adds Kati Ihamäki, vice president of sustainable development at Finnair.

The new Sharklet wingtips on the A321, modelled after an eagle’s wings, can reduce fuel burn by four per cent on its longest routes. On a per-seat basis, this aircraft is about seven per cent more fuel-efficient than the planes it replaces. The A350, meanwhile, stands out with its quietness, fuel-efficient Trent XWB engine and fuselage made up 53 per cent of composite materials.

CABIN INNOVATION Another aspect that appeals to airlines including Finnair is cabin versatility: the option to modify the size of economy, business or first class, choosing a lighter or more luxurious seat option and tailoring the size

FINNAIR ENTERTAINS WITH TABLETS STARTING IN EARLY OCTOBER, leisure travellers onboard Finnair’s new A321 aircraft with Sharklets will have the option of renting a Samsung tablet with about 40 hours of video content and dozens of music albums, including plenty of entertainment for families.

According to Finnair’s director of customer entertainment Jouni Oksanen, the tablets will allow Finnair to easily modify and upgrade its inflight services.

“For example, customers will be able to make taxfree purchases or select menu items via their tablets in the future,” says Oksanen.

Final assembly involves the joining of fuselage sections, engine installation, painting and aircraft testing.

The Maison des Vins is housed in the Abbey of Saint Michel.

THE GRAPES OF GAILLAC of the galley based on route are all aspects emphasized by Airbus in its marketing. Because fuel makes up a third of an airline’s budget, reducing weight inside the cabin is a priority for seat manufacturers and suppliers of inflight entertainment (IFE) systems.

In terms of inflight entertainment, about 30 per cent of weight is reduced between IFE generations.

“Because the fastest pace of innovation in aviation is inside the cabin, the mock-up centre is always under work,” says Patrick Candelier, aircraft interiors marketing manager at Airbus, during a tour of the mock-up centre.

Airlines can improve comfort for discerning passengers with customisable lighting, a competitive inflight system and comfortable seats. Mood lighting can, for example, help reduce the jet lag of long-haul passengers; Finnair, too, adjusts the shade and amount of light throughout the flight.

According to a recent IATA survey, travellers value sleeping and comfort above meals, snacks or cabin temperature, and by autumn 2014, all of Finnair’s long-haul Airbus fleet will have full-flat seats in business class.

“What’s inside the cabin is what the passenger feels: it’s the brand and the image of the airline,” says Candelier.

Airbus offers tours of its Toulouse facilities: prices start at 13 euros per person. For more information, see manatour.fr/Let-s-visit-Airbus-Theshop. l FINNAIR OFFERS several daily ­connections to Toulouse via Paris.

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WITHIN A DAY TRIP FROM INDUSTRIAL TOULOUSE LIES A WELL-KEPT SECRET – A WORLD OF WEIRDLY WONDERFUL WINES IN A HISTORICAL SETTING.

BY KATJA PANTZAR

THE 50-KILOMETRE TRIP to Gaillac with unique characteristics that are not from Toulouse is like travelling back in grown in other part of France. time. As the city rolls away, the road As online travel magazine Trufflepig reveals lush vineyards, manor houses, wrote: “If Willy Wonka was a wineand finally the striking 1,000-year-old maker he’d move here. In Gaillac, just as town built of reddish pink brick on the in a handful of other lesser-known wine Tarn River. regions of France, the gloves are really Gaillac is nestled between Toulouse, off, the silly hats are on, and the wines Albi and Montauban in the Midi-Pyréare really weird.” nées and is known for its obscure But rest assured, they local grape varieties, includare quite charming, as ing mauzac, len de l’el and is the region.

GOOD TO KNOW ondenc (white) and duras and braucol MUST-SEE: The Tourisme de Terroir association (red). They also grow The Maison des provides information on more than Cabernet, Merlot, Vins (Wine 150 service providers in and around Syrah, Sauvignon and House), the the vineyards, from tastings to tours, Muscadelle. Rosé and museum of accommodations – chambres d’hôtes sparkling wines round vineyards and (bed & breakfast), campsites and out the list. wine, is housed hotels – to museums and more.

One of the country’s in the Abbey of TERROIRDUGAILLAC.COM oldest viticultural areas, Saint Michel, Gaillac dates back to whose monks were Roman times. The Arles route responsible for the of the ancient Way of St James to development of the vineSantiago de Compostela pilgrimage yards during the Middle Ages. The Mairoute winds through this region of son showcases the region’s wine history Southern France. The monks in the and more than 100 different types of abbeys were a key influence in the wine by offering tastings of a large development of local vineyards. selection of Gaillac wines. There’s also The region has three different terroir an onsite shop where the average price with a range of soil conditions from sand of locally produced wine runs between to gravel, and varying climate condifive and ten euros a bottle. tions. Coupled with special grape varieWWW.VINS-GAILLAC.COM ties, this gives rise to a range of wines

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EUROPEAN VOICES

BY ALEXANDER STUBB

Long live Nokia!

O

n September 3rd, most Finns woke up to startling news: Nokia was selling its devices and services, i.e. mobile and smart phones, to Microsoft.

How could this be possible? Our beloved Nokia. Our pride and joy. The key to Finland’s success over the past 25 years.

The initial reactions were emotional, NOKIA WAS PART OF as expected. Many of THE DNA OF MODERN us had grown up with FINLAND. Nokia phones in our pockets. It was part of the DNA of modern Finland, and certainly of my generation. I have owned a Nokia since the early 1990s.

Social media was laden with Nokia obituaries. Commentators were lamenting the 5.4 billion-euro sales price and coming up with all sorts of conspiracy theories linked to the cooperation between Nokia and Microsoft.

The initial reactions were understandable, but once the smoke settled, more rational voices began to emerge.

What was the deal actually all about?

NOKIA’S BUSINESS had been based on five pillars: mobile phones, smart phones, networks, patents and maps. Now two parts were sold off.

The three remaining parts have been the profit makers of Nokia over the past few years.

Microsoft bought the Nokia brand for mobile devices, but the company is not allowed to use the name in smart phones. More than a third of Nokia’s 90,000 employees will be working for Microsoft.

About half of the turnover of Nokia goes to Microsoft.

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The markets reacted by increasing Nokia’s share price by more than 30 per cent in a day. Microsoft, meanwhile, came down some five percent. But it’s naturally too early to make a judgment call about the sale.

Nokia did not really have an option.

They were lagging behind in the handset market and needed to do something about it. Microsoft needed to get into the market, and Nokia was an obvious choice. The real question for Nokia is what it will do with its newly acquired cash. The issue for Microsoft is whether it will be able to claw back a market share from the iPhone and the Android-based world of Samsung.

FOR FINLAND, the sale seems to have been a blessing in disquise. Suddenly Finland gets two giants in one go and becomes the IT hub of Europe.

As part of the package, Microsoft decided to invest 200 million euros in a new data centre to northern Finland.

Google has a similar centre in Hamina.

Microsoft will have over 5,000 employees in Finland, more than anywhere else outside of the US and China. The restructuring of Nokia over the years has created hundreds, if not thousands, of new IT companies. The country is now buzzing with entrepreneurs and talented engineers.

Over the years I have often been asked where the new Nokia is going to come from. Actually, we already have a new Nokia: one without mobile and smart phones.

I do not want a single new Nokia, which at its height accounted for four per cent of our GDP. I want hundreds of new, small Nokias. l alexander stubb is Minister of European Affairs and Foreign Trade of Finland.

OSLO TEEMA

ANNMA A J H PO YT AT N SOHV TA! IS ISKU

TEXAS

Raikasta skandinaavista muotoilua edustavat Pohjanmaantuotteet valmistetaan alueen luontoa ja pitkiä käsityöperinteitä kunnioittaen. Valmistajan missiona on tehdä maailmasta mukavampi tuottamalla ekologisesti kestävällä tavalla laadukkaita huonekaluja. Laadusta kertoo sohville ja lepotuoleille myönnettävä 20 vuoden runkotakuu.

www.pohjanmaan.fi

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WHERE FOREST EXPERTS ROAM

JOENSUU, THE REGIONAL CAPITAL OF NORTH KARELIA IN EASTERN FINLAND, IS A WORLD-CLASS BREEDING GROUND FOR INNOVATION AND PRODUCTS FOR EUROPE’S FORESTRY SECTOR. TEXT BY FRAN WEAVER

ILLUSTRATIONS BY KIRSI NUPPOLA

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pproaching Joensuu in eastern Finland by air, it’s easy to guess which natural resource most drives the local economy.

Dense spruce and pine forests stretch off to the horizon in all directions, broken only by broad blue lakes and a few scattered fields. The area’s stunning nature has inspired generations of painters, poets, composers and photographers.

But Joensuu is also the hub of the country’s vital forestry sector, and this city of 74,000 people has also become Europe’s leading centre of forestry expertise.

The European Forest Institute (EFI) was first established in Joensuu 20 years ago to coordinate and conduct international research on crucial issues related to forests and forestry. The institute studies issues including the impacts of climate change, the multiple uses of forests, and global efforts to combat illegal logging and deforestation.

“Our primary goal is to provide scientific information to help policy-makers make sustainable decisions on issues related to forests,” says EFI’s director Risto Päivinen.

EFI’s annual budget of about 15 million euros is largely EU-funded. More than 50 members of the staff are based at the Joensuu headquarters.

“This includes many foreign researchers who find this a professionally attractive and enjoyably exotic posting,” says Päivinen.

EFI’s most popular printed product is a highly detailed map of Europe’s forests. Päivinen points out that Joensuu lies right at the centre of the map’s largest swathe of dark green, extending from the Nordic countries into Russia.

“Joensuu’s position as a gateway to Russia is very important. Having our base here also

JOENSUU’S POSITION AS A GATEWAY TO RUSSIA IS IMPORTANT.

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facilitates collaboration with the Finnish Forest Research Institute, the University of Eastern Finland and Karelia University of Applied Sciences,” he says.

BUILDING A BIOECONOMY FROM WOOD “Joensuu can fairly be described as the forestry capital of Europe,” says Pentti Hyttinen, mayor of the North Karelia region. “We have a combination of forest knowhow, research and educational institutes, key industrial players, and of course the raw materials.”

North Karelia suffered badly during the recession that hit Finland in the 1990s and unemployment is still high at 13 per cent, but prolonged population decline caused by net outmigration was reversed in 2011. Almost half of the region’s population live in Joensuu, and the city attracts students and young professionals from further afield.

According to Hyttinen, this turnaround has been achieved by building up new ideas from the region’s traditional strengths: “Forestry and wood-based products like timber, pulp and paper have always been important here, but we’re now attracting business and investment related to innovative ways of using our key resource – wood – that can make us a forerunner in the growth of Finland’s future bioeconomy.”

ENERGY SOURCES FROM NATURE North Karelia’s “forest bio-cluster” today encompasses hundreds of forest experts working in R&D, education and administration, as well as 500 companies large and small. These companies account for about ten per cent of the region’s jobs and income.

Joensuu is also a world-leading centre for the production of modern forest harvesting machines by manufacturers including Kesla and John Deere. More than two-thirds of Europe’s forestry machines are made in Eastern Finland.

Local firms are also creating innovative materials such as Plasthill’s Kareline wood-plastic

composites, used in products from kitchenware to musical instruments. Meanwhile, two Karelian firms Tulikivi and NunnaUuni are enjoying international success selling super-efficient wood-fired stoves made of locally mined soapstone. Soapstone is an attractive and workable stone for designers, and its unique heat-retaining properties make it an ideal material for stoves and fireplaces.

But perhaps the greatest potential concerns making the most of wood-based energy sources from traditional firewood to high-tech biofuels.

“Almost two-thirds of the energy used in North Karelia already comes from renewable sources – mainly wood – and our goal is for the region to be completely fossil fuel free by 2030,” says Hyttinen. “This is certainly possible, as the necessary technologies are all available locally.”

GREEN OIL FROM GREEN FORESTS One key milestone on Karelia’s road to a fossil free future was passed this autumn when the energy company Fortum opened a major bio-oil production facility at Joensuu’s wood-fired district heating and power plant.

Distilled through a process known as pyrolysis, the new bio-oil can replace imported fuel oil. The Joensuu plant should produce up to 50,000 tonnes of bio-oil annually – enough to heat 10,000 homes.

North Karelia is already an internationally recognised centre for wood energy expertise. The Joensuu-based Wenet network links the region’s leading experts, organisations, manufacturers and suppliers. Wenet regularly arranges study visits and conferences for visitors from other countries seeking to utilise wood more widely.

The biennial Koli Forum, held in the nature tourism resort of Koli 70 kilometres north of Joensuu, brings together hand-picked Euro-

NORTH KARELIA IS A CENTRE FOR WOOD ENERGY EXPERTISE.

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pean movers and shakers to discuss economic and environmental aspects of natural resource use. The most recent Koli Forum in September 2013 focused on forests and water as key resources for a sustainable future bioeconomy.

AN INNOVATIVE CITY In June of this year, Joensuu was chosen as the national centre of excellence for the bioeconomy segment of the Finnish government’s new INKA Innovative Cities Programme. In 2014 a new Forest Bioeconomy Centre will be set up at Joensuu Science Park.

“The centre particularly aims to help small companies find new business ideas by strengthening their links with the research world,” says development manager Harri Välimäki. “The idea is to commercialise know-how to gener-

ate jobs and income in growing areas like new wood-based materials and biorefinery products, wood-fired district heating systems, and modern timber construction.”

Joensuu already boasts several modern wooden buildings of architectural interest, including the 7,000-capacity Joensuu Areena, a major new student housing complex made of cross-laminated timber elements, and the striking three-storey Metla House, which serves as a base for both the Finnish Forest Research Institute and the European Forest Institute.

Karelia’s natural beauty has always enticed travellers, but the region is also increasingly attracting visitors keen to see how its natural wealth is used to drive the local economy. l

KARELIAN DELIGHTS FOR TRAVELLERS JOENSUU IS THE CAPITAL OF NORTH KARELIA, a scenic region with a distinctivecultural character influenced by nearby Russia.

• THE REGION’S BEST-LOVED NATURAL BEAUTY SPOT is the hilly national park of Koli, about an hour’s drive from Joensuu.

The national park provides scenic settings for energetic activities from hiking and canoeing to skiing and caving – or for just peacefully contemplating the beauty of nature (WWW.OUTDOORS.FI/KOLI).

• HIKERS can wind down in the new Koli Relax Spa at Sokos Hotel Koli, just a stone’s throw from the spectacular summit of Ukko Koli hill. The view over Lake Pielinen from the hot tubs out on the terrace is as breathtaking as the spa’s icy plunge pool or 80 °C Finnish sauna (KOLIRELAXSPA.FI).

• KARELIAN FOOD has a rich flavour of its own. Hearty Karelian stews and open ryecrust pies filled with rice, barley or mashed potato

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are ubiquitous. Locally sourced fish, game, berries and mushrooms top the menus of venues in the Karelia à la Carte culinary network (WWW.KARELIAALACARTE.FI).

In Joensuu hungry travellers can savour quality local fare at Kielo (Suvantokatu 12, RAVINTOLAKIELO.FI), Teatteriravintola ­(Rantakatu 20, TEATTERIRAVINTOLA.FI) or Kerubi ­ (SILTAKATU 1, KERUBI.FI).

• TRADITIONAL KARELIAN HANDICRAFTS are taught, created and sold in Joensuu’s riverside Taitokortteli art and crafts quarter (Koskikatu 1, TAITOKORTTELI.FI). Taitokortteli’s picturesque old buildings house an art gallery, a smithy and many craft shops, studios and workshops, where local skills from weaving and basket-making to pottery and wirework are lovingly nurtured.

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THE BAD BOY OF

FINNISH FASHION

TEXT BY SILJA KUDEL

PHOTOS BY SUSANNA KEKKONEN AND PAAVO LEHTONEN

INDUSTRY-AVERSE DESIGNER DANIEL PALILLO DOES SCARY THINGS WITH HAUTE STREETWEAR.

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Daniel Palillo was photographed at the Kulosaari Secondary School in Helsinki, which he attended as a teenager.

e loathes catwalk shows, refuses to market his label, and claims to detest fashion. But, paradoxically, Helsinki-based designer Daniel Palillo is a cult name in edgy couture, worn by celebrities the likes of Lady Gaga. His underground label graces exclusive boutiques from Paris to Tokyo.

Bundled in a tatty jersey, fingers laden with chunky skull rings, Palillo tucks into his veggie salad and chats in a manner incongruously affable for someone who designs “in your face” fashion.

Let’s be clear from the get-go: the Palillo label is challenging. It takes attitude to wear a spiked hoodie printed with expletives or an oversized fleece adorned with bloody eyeballs skewered on a fork. His 64 BLUE WINGS

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signature style is dystopian, fusing eccentric proportions with provocative black humour and anarchic imagery. Grinning skulls, grisly aliens, vampire bunnies and creepy clowns stare from his garments with unapologetic cheek, loud splashes of screaming colour punctuating a stark palette of black and white.

ate an outrageously floppy pair of Ronald McDonald pants,” he reveals.

“Outrageously floppy” is certainly true of his new spring-summer 2014 collection, dubbed Me Against the World. Sporting slogans such as “Work sucks,” “I hate my job” and “Eat my,” the collection is “a call for slackers to wear pyjamas to work if they want to.”

The message of the new collection is “find your own empowering music” – and that’s strictly ’90s classics in Palillo’s case.

Beck, Nirvana and Pearl Jam are among the artists he loves to spin while deejaying around the world, filling club floors from Helsinki to Hong Kong.

“A defining moment for me was my first

PALILLO LOVES BECK, NIRVANA AND PEARL JAM.

ME AGAINST THE WORLD Palillo’s mischievous pop imagery is inspired by everything from horror films to comic book heroes such as the Toxic Avenger.

“My designs are a visual diary of my experiences. I might visit McDonald’s and then return to my studio and cre-

Me Against the World is Palillo’s biggest collection to date.

day of high school, when a group of students hijacked the intercom and blasted Beck’s “Loser” through the cafeteria. That song became an anthem for me,” he recalls.

DAZED AND CONFUSED Palillo’s autumn/winter 2013 collection, Wasted Youth, is a humorous nod to American high school culture and the uniforms worn by teens to express their identity, whether jock, geek, cheerleader or Goth.

“I watched every high school film I could get my hands on, from Dazed and Confused to The Breakfast Club. I recently turned 32, and it hit me, horribly, that I can never go back and do all the things I missed out on in high school. I never even smoked in the school toilets!”

Wasted Youth also featured an exclusive line of fat-soled creepers designed for British indie label Underground Shoes. “When I met OCTOBER 2013

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“I’M MAKING ART, NOT FASHION.”

FILE PALILLO • Born 1981 to an Italian father and Finnish mother • Launched the Daniel Palillo label in 2006 • Designed the ‘Daniel Palillo for Roxy’ summerwear collection for the Quiksilver surfwear brand in 2012 • Entered creative collaboration with Underground Shoes in 2013 • Showrooms in Milan, Paris, New York, Los Angeles and Tokyo DANIELPALILLO.NET DANIELPALILLO.BLOGSPOT.FI

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with their people, we were instantly on the same page.

Apparently I was exactly what they were looking for.”

Averse to the glitzy trappings of the fashion industry, Palillo has no business mission, no marketing strategy and no time for any whip-cracking financiers.

“Well, if someone offered me a stack of cash, I’d say: ‘OK, let’s talk’,” he says with a laugh, “but creative control is what matters most to me.”

CATWALK ALLERGY His reticence with the media has less to do with coyness than a conscious intent to cultivate an antiestablishment image. “I want to keep it underground so that people have to dig to find me,” he says.

But if publicity is distasteful, how exactly does a hype-allergic designer unveil a new collection twice a year? “I send emails and photos to my loyal customers. Word of mouth takes care of the rest.”

Playing hard to get seems to be keeping fans ravenous for more. One long-time admirer is Japanese designer Nene Tsuboi, who describes Palillo’s garments as “unique living beings.”

“Each of his garments has its own life. The Palillo pieces in my wardrobe are like my old friends. What makes Daniel different from other designers is his total autonomy,” says Tsuboi.

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But make no mistake: it takes more than a subversive image to build a hard-core fan base such as Palillo’s. The key to his success is a unique vision and a rock-solid work ethic: he creates an average of three garments every day of the year.

DOG EAT DOG Palillo never reads fashion magazines and has zero interest in what is happening in the industry.

“When I was younger, fashion seemed the right thing, but I soon realised it’s a competitive, dog-eatdog world. I don’t want any part of that. I’m making art, not fashion,” he affirms. Fashion for him is a creative outlet that could easily have been painting, or film.

“I dropped out of art school because I became allergic to the chemicals. If you look at my designs, there are elements of painting in the way I use materials such as patchwork,” he says. “And if you look at my collections, there is a strong storytelling element that satisfies the frustrated movie director in me.”

With a wicked grin, Palillo reveals a final irony: he teaches fashion design at Lahti University in southern Finland. “But I honestly don’t know how anyone can teach anything as absurd as fashion.” l

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THE MYSTERIOUS ISLAND THE MEANDERING, ROCKY COASTLINE AND SUNNY WEATHER IN SWEDISH GOTLAND ATTRACT TRAVELLERS AND INSPIRE THE AUTHORS OF ACCLAIMED NORDIC CRIME NOVELS. IT’S A PLACE OF ROMANTIC STROLLS AND IMAGINED MURDER MYSTERIES. TEXT BY KATRI SAUKKONEN

PHOTOS BY TUUKKA ERVASTI

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Gotland is known for its giant limestone formations.

GOTLAND IN A NUTSHELL • Sweden’s largest island, located in the Baltic Sea, is 3,140 square kilometres in size. It’s 176 kilometres long and 50 kilometres wide. Its coastline stretches for 800 kilometres.

• Gotland’s population is about 57,300.

• Capital city Visby is on UNESCO’s World Heritage list.

• Climate is mild and mostly sunny.

• The island’s attractions include stalagmite caves and Kneippbyn theme park and resort (kneippbyn.se/en).

• Gotland is Sweden’s 2013 Culinary Capital. Its delicacies include lamb and saffronflavoured pancakes.

Visby’s charming cobblestone streets invite neighbourhoodexploration.

Visby’s botanical garden provides a lush escape in the heart of the city.

G

otland, an island located less than 100 kilometres off the coast of Sweden, contains valuable secrets beyond its sandy beaches and rugged cliffs. During the Viking era, which stretched from the eighth to the 11th centuries, the second-largest island in the Baltic Sea became wealthy from international trade. Traces of these riches have been left behind: according to Gotland Museum guide Sofia Hoas, more ancient coins have been found on this island than in the Middle East.

Treasure discoveries are so common here that Gotlanders don’t always have the energy to get excited about coins in the dirt. Sometimes farmers re-bury the artefacts they unearth in order to avoid years of archaeological digging on their properties. Metal detectors aren’t allowed here without permission from the police.

This island of buried history has also provided material for the booming Nordic crime fiction scene.

“Gotland has an enclosed feel; it’s like a closed room,” says crime novelist Anna Jansson, who is best known for her series of books starring police officer Maria Wern.

SOME OF GOTLAND’S LEGENDS HAVE ENDED UP IN MYSTERY NOVELS.

CHILLING INSPIRATION Jansson grew up in Gotland. As a child she sometimes snuck out of her preschool and hid around the capital, Visby. ”That’s when I knew that this was my city,” Jansson says.

Jansson’s father has always been eager to share Gotland’s legends with her daughter, who has used them as inspiration. In one of these tales, explored in Jansson’s 2010 novel, Killer’s Island, a bride drowns on her wedding night and becomes a mermaid. When her widower is about to remarry, mist rises over the island and the dead bride steals him from the altar. Later his body is discovered on the shore.

The dangers of the surrounding sea aren’t confined into legends, however. “Every year a few people drown into the currents around

ANNA JANSSON • Born in 1958 in Visby • Worked as a nurse for 25 years. Inspired by the stories she heard at the hospital, she began writing crime stories at night. Split her time as an author and part-time nurse for seven years.

• Her first novel was published in 2000 • Beyond mysteries, she has authored children’s books and books for nurses • Her books have been translated into 14 languages. Strange Bird (2006) and Killer’s Island (2010) are available in English.

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here,” says Jansson, who also bases many of the crimes in her books on real-life incidents.

Places mentioned in her books can be spotted around Visby, as well as elsewhere on the island. According to Jansson, a majority of these locations exist in real life.

“GOTLAND HAS MORE SUN THAN ANY OTHER PLACE IN SWEDEN.”

HÅKAN NESSER • Born in 1950 • Splits his time between Sweden and London, and is a Swedish and English teacher by training • Authored a series of crime novels starring officer Van Veeteren. Has also written four volumes of the Barbarotti series, which he has planned as a five-part series.

• Nesser has received several accolades for his work, including the 2010 European Crime Fiction Star Award.

• Nesser’s books have been translated into 21 languages. The Van Veeteren series is available in English.

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“I work on the plots with local police officers; they are happy to help,” she says with a laugh.

Today Jansson lives on the mainland, but spends about one week out of every month in Gotland. She collects material, observes people and places and takes photos.

These days she concentrates on her writing career, but worked as a nurse for many years. In fact, nursing was why she decided to pursue writing, and many of her experiences and stories heard in hospital hallways have found their way into Jansson’s books. One of them, in which Maria Wern is stabbed with a bloody syringe, happened to Jansson herself: a patient in a rage pushed her, causing the syringe to jam into Jansson’s hand. For six months she was unsure of whether or not she had contracted an infection.

Visby appears in Jansson’s novels as a place of crimes and murders, but in reality, Gotland has low crime rates. Jansson says that she has no qualms about moving around town by herself, and doesn’t consider the island dangerous for travellers.

“In strange places I sometimes get scared, especially if I don’t share a language with the locals,” she admits.

PREVAILING LIGHT Unlike Anna Jansson, who uses her trips here for research, bestselling author Håkan Nesser has come to Gotland specifically to write.

“My wife and I fell in love with Gotland and decided to move here. It has more sun than any other place in Sweden. The sceneries

AN AGE OF SCANDI-NOIR

Fridhem, originally built

by Swedish princess Eugenie in the 1800s, operates as a hotel.

Sheep outnumber people in Gotland.

THE ONGOING NORDIC MYSTERY BOOM has been explored by culture critics worldwide, most recently in lieu of the American remake of the acclaimed Swedish-Danish TV series, The Bridge.

However, decades before Jø Nesbo’s and Stieg Larsson’s creations became global hits, a foundation was laid for the current golden age.

According to Paula Arvas, Ph.D, who has edited a collection of articles on the Scandinavian crime fiction genre at the University of Helsinki, the first series of police novels that garnered wider success was Swedish Maj Sjöwall and Per Wahlö’s Beck series in the 1960s. A subsequent trailblazer was Swedish Henning Mankell’s series about Kurt Wallander.

“His books caught the attention of European mystery readers,” says Arvas.

The Swedish success story has continued with the likes of Håkan Nesser and Liza Marklund. Germany has long been the gateway to international success for Scandinavian crime authors. This shift towards the Anglo-American market happened when Swedish author Stieg Larsson’s Millennium trilogy reached John Grisham-sized fame. ”His addictive mysteries achieved enormous success abroad. Because the author’s untimely death prevented any subsequent instalments, other Nordic mystery authors have been able to benefit from his success. Finnish Leena Lehtolainen, for example, has recently broken into the English-language market,” Arvas says.

She adds that the Nordic culture carries a sense of exoticism abroad, which in part drums up interest in mysteries from the area. ”In many ways, the plots and police protagonists of Nordic crime fiction are familiar from the angloamerican world in general – in other ways the Nordic milieu and our social welfare system represent something new and exciting to readers outside of the region.”

Light summers and dark winters, as well as a gloomy attitude about life, play a role in the books. The protagonists often have haunted, contemplative personalities.

Nordic mystery authors have traditionally had a strong sense of realism and main characters that are police officers. “There’s a strong sense of social critique present in the books, which deal with things like the unravelling of the Nordic welfare society and gender dynamics.”

According to Arvas, the current trend is the so-called Nordic Noir movement, which is marked by its bluntness and grimness. Storytelling in Nordic mysteries may now be moving away from realistic police stories. Finnish Antti Tuomainen, author of The Healer, represents this new wave. ”Nordic mysteries may soon conquer the Asian market as well,” Arvas predicts.

There’s plenty of coastline in Gotland, from steep cliffs to soft, sandy beaches.

are so beautiful that staring at a wall would probably be better for my productivity,” says Nesser, whose books have been translated into 21 languages and are popular in Germany, Switzerland, Australia, Denmark, Italy, the Czech Republic and Finland.

Although he lives on the island, his books aren’t set here. Should he pen a Gotland-themed murder mystery, he says that it would probably happen in a small village outside of Visby. ”I see the story being a family drama. Gotland still has inhabitants who have always lived here and never been anywhere else.”

Gotland is a popular place for out-of-towners especially during summer season, when the island fills with various events: politicians flock to Visby in early July for an annual forum, and a week devoted to the Middle Ages is held in early August. Summer is also when Gotland’s restaurants are bustling. One of Nesser’s favourites is the cosy Krakas Krog (krakas.se), located roughly 50 kilometres from the centre of Visby, in Katthammarsvik. Serving local cuisine, the restaurant is only open in summers and during Christmas season.

Nesser recommends visiting after the summer. ”Many restaurants stay open but the island is less crowded,” he says. The light, too, prevails long into autumn, and some harvests are done as late as October and November. l

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FINNAIR FLIES to Stockholm’s Arlanda and Bromma airports up to 11 times daily with excellent connections to Visby.

74 BLUE WINGS

OCTOBER 2013 Ilmoitusmyynti: Oy Suomen Myyntitieto Ab | Mirja-Liisa Vuorenmaa | P. 09-7742 3316

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Tutustu talo- ja huvilamallistoomme ja löydä lähin Kuusamo-myyjäsi osoitteessa: www.kuusamohirsitalot.fi

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TOGETHER ACROSS THE ATLANTIC Are you flying between Europe and North America? Finnair has teamed up with American Airlines, British Airways and Iberia to provide you with more flight choices, smoother connections and better pricing on transatlantic routes. Make your global travel experience easier and more rewarding.

Learn more at finnair.com

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NOW BETWEEN EUROPE AND NORTH AMERICA

GATEWAYS IN NORTH AMERICA

ONWARD DESTINATIONS IN NORTH AMERICA

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DAILY RETURN FLIGHTS

ONWARD DESTINATIONS IN EUROPE

THIS MONTH AROUND THE WORLD WHERE TO GO, WHAT TO DO AND SEE COMPILED AND WRITTEN BY MIRVA LEMPIÄINEN

DESIGN FOR GOOD The Design Helps exhibition at the Habitat Centre’s Open Palm Court in Delhi uses design as a tool to promote global wellbeing, sustainable employment and functioning infrastructure.

Devised by the India-based Finnish NGO Tikau Share, the event will be opened by Alexander Stubb, Blue Wings columnist and Finland’s Minister for European Affairs and Foreign Trade.

TIM BIRD

October 13–16 TIKAUSHARE.ORG

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THIS MONTH AROUND THE WORLD

Desert gems

Crafts in Korea

Bloggers in Dublin

Brazilian Oktoberfest

The MidEast Watch and Jewellery Show in Sharjah is a biannual trade exhibition showcasing the latest trends in watches, gold and diamonds. Now in its 35th edition, some 50,000 jewellery collectors will be exploring the offerings of more than 450 exhibitors. India, Italy and Singapore are among the represented nations.

Attracting 500,000 visitors, the semi-annual Cheongju International Craft Biennale in South Korea is the Cannes Film Festival of its field. This year’s theme is “Something Old, Something New.” In addition to exploring contemporary Korean art and craft culture, the fair focuses on Germany as this year’s guest country.

Hundreds of travel writers swap business cards and adventure tales in Dublin at the Travel Bloggers Exchange (TBEX) conference.

The world’s largest gathering of new media folks occurs once a year in Europe and once in North America. Bloggers are matched with sponsors and PR contacts during eight-minute speed dating sessions.

Founded by German immigrants in 1850, the Southern Brazilian city of Blumenau organises one of the world’s largest Oktoberfests. Some 600,000 people attend the 30-year-old festival, enjoying the events galore: a beer drinking contest, beauty pageant and costume parades, where German dance groups mix samba, polka and waltz.

October 1–5 MIDEASTJEWELLERY.COM

Until October 20 ENG.OKCJ.ORG

October 3–4 TBEXCON.COM/2013-EUROPE

October 3–20 OKTOBERFEST-BRAZIL.COM

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ISTOCKPHOTO

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THIS MONTH AROUND THE WORLD

Vegetarian traditions

Balloon flights

Sahara cinema

Squash in Manchester

More than its promotion of good health and peaceful living, the Phuket Vegetarian Festival is known for its shock value: parade participants pierce their cheeks with sharp objects and flower stems. The Chinese-origin carnival dates back to the 19th century. Daily processions start from Phuket’s Chinese temples.

All shades of the rainbow fill the sky as 600 hot air balloons take off from the Balloon Fiesta Park in New Mexico. The Albuquerque International Balloon Fiesta and its four mass ascension events gather nearly 750,000 visitors.

Called the most photographed event on earth, the fun started in 1973 with 13 balloons.

The FISahara International Film Festival takes place in a refugee camp in Algeria where 165,000 Saharawi people have been living in exile since Morocco occupied Western Sahara in 1976. A joint project between Spanish filmmakers and the refugees, the festival features 15 films. This year marks its 10th anniversary.

A record of four world champions hit the court as Manchester hosts the Men’s 2013 AJ Bell World Squash Championship. The leaders, including current No. 1 Ramy Ashour of Egypt and the British two-time winner Nick Matthew, compete for the top prize of US$45,600 (about 34,000 euros).

October 5–13 PHUKETVEGETARIAN.COM

October 5–13 BALLOONFIESTA.COM

October 8–13 FESTIVALSAHARA.COM

October 26–November 3 AJBELLWORLDSQUASHCHAMPS.CO.UK

OCTOBER 2013

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ECONOMIC STRUCTURE Employed persons by industry, 2nd quarter 2013

FINLAND IN FIGURES

MANUFACTURING Food prod. and textiles 13%

Construction and energy Miscellaneous services

FOREIGN TRADE 2012 EXPORTS BY PRODUCTS

BY ACTIVITY: 56,777 MEUR (per cent of total)

14%

34%

19%

Forest industry prod

Other manufactured goods 24%

8%

23%

Chemical ind prod

13%

Electric and electronics

Agriculture

5%

16%

Other industries

IMPORTS BY USE IN 2012: 59,158 MEUR (per cent of total)

Energy Capital goods

Metal and engineering products 47%

Trade and hotel

Transport and communications

MONTHLY TEMPERATURES AND RAINFALL IN HELSINKI 2012 MEAN MAX MIN RAINFALL AVERAGE 1971-2000

Intermediate goods

Financial and business services

16%

10%

14%

Machinery and equipment

Forest products 15%

13%

15%

Metals and metal products

Manufacturing

C C C mm

I

II

III

IV

V

VI

VII VIII

IX

X

XI

XII

52

36

38

32

37

57

63

56

76

70

58

-3,4 -6,8 0,8 4,1 10,9 13,7 17,7 16,0 12,5 6,7 4,2 -5,3 4,6 3,9 9,3 14,8 22,5 24,5 26,6 24,2 19,8 14,0 8,9 2,5 -15,9 -26,2 -14,3 -5,5 3,5 5,6 10,2 8,0 5,3 -6,2 -7,5 -16,2 80

Non-durable goods Durable consumer goods 0% 5% 10% 15% 20% 25% 30% 35%

EXPORTS AND IMPORTS (MEUR) TOTAL 2012 SWEDEN GERMANY RUSSIA USA NETHERLANDS CHINA GREAT BRITTAIN FRANCE

EXPORTS

56,777 6,283 5,238 5,688 3,580 3,561 2,961 2,885 1,689

IMPORTS

59,158 6,220 7,282 10,579 1,970 3,327 4,642 1,752 1,808

POPULATION 5.4 mil­lion, giv­ing an av­er­age den­sity of 18 people per sq. km of land area; an­nu­al ­growth ­rate 0.5%­ Life ex­pec­tan­cy: men 77.2 and women 83.5 years. As in most oth­er in­dus­tri­al coun­tries, t­ he middle-aged ­groups predominate.

Av­er­age house­hold s­ ize: 2.1 persons. 55% of the households ­live in single-family hous­es; 44% in apart­ment b ­ locks. 84.4% are urban-dwellers, ­with 1 mil­lion in the Hel­sin­ki Area, which includes Es­poo and Vantaa.

FOR MORE INFORMATION ON CURRENT TRENDS IN FINLAND, SEE:

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OCTOBER 2013

Oth­er ma­jor cit­ies in Finland in­clude Tam­pere, Tur­ku, Ou­lu and Jyväskylä.

Languages: 90% ­speak Finn­ish; 5.4% Swedish.

Religion: 78% are Lu­ther­an; 1% Orthodox.

Education: 81% of the pop­ul­a­ tion aged 25 to 64 ­have com­ plet­ed upper secondary or tertiary ed­u­ca­tion and 37% (the highest percentage in the EU countries) ­have uni­ver­sity or other tertiary qualifications.

AREA 390,920 sq. kil­o­me­tres or 150,900 sq. m ­ iles, of ­which 9% is fresh water; land area is 303, 909 ­sq. kil­o­me­tres or 117,337 sq. miles. There are 188,000 lakes.

6% of the l­and is ­under cul­ti­va­tion, ­with bar­ley and ­oats the ­main crops. Fo­rests (main­ly ­pine and ­spruce) cov­er 68% of the country.

GOVERNMENT Sove­reign par­lia­men­tary re­pub­lic ­since 1917. From 1809– 1917, au­ton­om ­ ous G ­ rand D ­ uchy with­in the Rus­sian Em­pire; be­fore ­that ­part of the King­dom of Swe­den for centuries.

The pres­i­dent is elect­ed eve­r y six years. The new president of Finland, Sauli Niinistö took office in March 2012. The 200 mem­bers of Par­lia­ment are elect­ed for fouryear terms.

Finland has been a member of the European Union since January 1995.

WORKING LIFE 80% of wom­en aged 25–54 are employed outside the home.

Av­er­age month­ly earn­ings, 2nd

quarter 2013: men 3,555 euros; women 2,948 euros. Un­em­ploy­ment ­rate 6.6%, in July 2013 according to Labour Force Survey.

ECONOMY GDP 2012: 193 billion euros, the annual change in volume -0.8%.

Annual inflation rate as of June 2013: 1.6%.

Currency: Euro.

GROSS DOMESTIC PRODUCT PER CAPITA 2012* (EUR)

Nominal

Adjusted for Purchasing Power Standard

NORWAY 77,500 49,900 DENMARK 43,800 32,000 SWEDEN 43,000 32,800 USA 38,800 37,900 FINLAND 35,900 29,400 GERMANY 32,300 31,100 FRANCE 31,100 27,500 UK 30,500 28,400 EU27 25,600 25,600

Eurostat

Source: Statistics Finland

This is Finland at WWW.FINLAND.FI (English, Russian, Chinese, French, German, Spanish and Portuguese) News by Finnfacts at WWW.GOODNEWSFROMFINLAND.COM Findicator: WWW.FINDICATOR.FI

Tervetuloa / Välkommen/ Welcome / Bienvenue / Willkommen / Добро пожаловать / Tere tulemast / ようこそ / Bienvenido / 欢迎 / Benvenuti / Velkommen / 환영 / Witamy /

www.finnair.fi www.finnair.se www.finnair.com

www.finnair.fr

www.finnair.de

www.finnair.com/ru

www.finnair.ee www.finnair.com/jp

www.finnair.es

www.finnair.dk

www.finnair.com/cn

www.finnair.kr

www.finnair.it

www.finnair.fi/pl

Flying Finnair AUTOMATED BORDER CONTROL

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BEFORE AND DURING THE FLIGHT

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IN-FLIGHT ENTERTAINMENT

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HELSINKI AIRPORT

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MAPS

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CORPORATE AND ENVIRONMENTAL RESPONSIBILITY

92

FLEET

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FREQUENT FLYER BENEFITS

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FINNAIR INFO HOW TO USE THE AUTOMATED BORDER CONTROL GATES

Place your passport with the info page face down on the reader. Please wait while your passport is being read for biographical and biometric data. When the scan is complete, the gate will open.

Enter through the gate and turn right.

Remove your glasses and hat. Look directly at the screen keeping your face visible. The camera will compare your facial image with the biometric feature scanned from your passport.

Wait until the second gate opens.

The border check for EU, EEA, and Swiss nationals is completed when the gate opens. Third country nationals must now move towards the border guard, who will check your entry stamp and mark your passport with an exit stamp.

Smooth crossings ARRIVING AND DEPARTING PASSENGERS at Helsinki Airport can use the 25 automated border control gates. Ten of these are located in the departure hall; the rest are located at arrivals. The Finnish Border Guard’s automated border control helps serve growing passenger volumes at Helsinki Airport.

EU, EEA and Swiss nationals with biometric passports can take advantage of the automated border control gates. Third country nationals, who are exempt from the visa requirement and hold a biometric passport, may also use the automated border control upon departure.

The service is available for Japanese and South Korean citizens. The automated border control is monitored by a border guard ensuring secure border crossings.

Please note that passengers travelling with an infant or wheelchair must use the manual border control line.

Have a nice journey!

Finnair in a nutshell

日本人で、ICパスポート（※）をお持ちの方 は、2012年5月から試験的に、出入国審査場におい て自動化ゲートをご利用頂けます。 ヘルシンキ空港のシェンゲンエリアから、日本に 向けて出国される際にお使い頂くことが可能です。

• Finnair is Number One in air traffic between Northern Europe and Asia.

まず、パスポートの顔写真ページを読み取りま す。該当ページを開き、読み取り機に向けて置い てください。

• In 2012, Finnair carried 8.8 million passengers.

こちらで個人情報と生体認証データを読み取りま す。

• Close to one and a half million passengers fly between Asia and Europe via Helsinki each year.

ゲートが開いたら中に入り、右を向いてくださ い。カメラで顔認証を行い、パスポートの顔写真 と照合します。

• In 2012, the number of passengers on scheduled flights totalled 8 million. Domestic travel accounted for 1.6 million passengers.

Passenger total on leisure flights was nearly 813,600.

二番目のゲートが開いたら、出入国審査官のカウ ンターにお進み下さい。パスポートの入国スタン プを確認した後、出国スタンプを押印致します。 ご協力頂きまして有難うございます。

• In 2012, Finnair transported more than 148,000 tonnes of cargo.

※ ICパスポートとは、2006年3月20日から申請受 付を開始したIC旅券、つまり冊子中央にICチップ 及び通信を行うための

• Established in 1923, Finnair is one of the world’s oldest operating airlines.

• Finnair’s route network includes more than 50 international destinations.

アンテナを格納したカードが組み込まれているバ イオメトリック・パスポートのことです。

www.finnair.com/jp

FINNAIR INFO BEFORE THE FLIGHT

BEFORE DEPARTURE

Speed up your takeoff!

Feeling hungry?

Checking in to your Finnair flight is quick and easy.

You can save time and reduce hassle by checking in at a self-service kiosk at the airport, online or by text message.

Find out more about our check-in services at WWW.FINNAIR.COM.

ONLINE CHECK-IN Check in over the internet at your convenience, 24 hours a day, for all scheduled Finnair departures from Finland or destinations abroad (except from Ljubljana, where check-in can be completed on the airport’s own website), as well as connecting flights. Online check-in is also available for leisure flights departing from Finland. The service opens 36 hours before departure.

AUTOMATIC CHECK-IN Save time before departure and leave the check-in to us: if you haven’t completed online check-in, we will automatically take care of it for you and send your boarding pass to your mobile phone. If your flight departs in the morning, you will receive a check-in confirmation between 5 pm and 7 pm the previous evening. If your flight departs in the afternoon, you will get a confirmation approximately three hours before the flight takes off.

This service is available for Finnairoperated flights and Flybe-operated AY2000-series flights departing from most airports in Finnair network.

CHECK-IN VIA A SELF-SERVICE KIOSK To check in at an airport selfservice kiosk, all you need is your passport or your Finnair Plus membership card or credit card. Finnair check-in kiosks are available at the following airports: Helsinki, Amsterdam, Beijing, Brussels, Budapest, Copenhagen, Frankfurt, Geneva, Hong Kong, London, Manchester, Munich, Oulu, Prague, St Petersburg, Stockholm-Arlanda, Tallinn, Vienna, Warsaw and Zurich.

The kiosks at Helsinki Airport can also be used when departing on a leisure flight.

BAG DROP SERVICE If you only have carry-on baggage, proceed directly to security control. After selfservice check-in, checked baggage should be left at the Bag Drop desk within the normal check-in times.

ONLINE CHECK-IN is available for leisure flights departing from Finland, and at check-in kiosks for departures from Helsinki.

IN CASE A FLIGHT IS DELAYED OR CANCELLED, Finnair will inform you about the situation via SMS. Please make sure that you have provided Finnair with your mobile phone number. Find out more information on flight disruptions at FINNAIR.COM/FLIGHTINFO.

AS OF OCTOBER 1, 2013 Finnair will offer Economy Class customers on European scheduled flights the option to select and preorder a meal to enjoy onboard. Choose between five delicious options: a fresh salad with smoked salmon, an all-day breakfast enchilada, beef burgundy, pasta bolognese and chicken korma with rice. The price of each meal is ten euros.

We will also offer a few meals for purchase onboard at a price of 12 euros, but the availability is very limited.

Go to WWW.FINNAIR.COM and select “My Booking” 72 hours before your flight or earlier. Choose a meal, and pay using a credit card. You will get a confirmation email and an EMD receipt.

The preorder meal is an optional, chargeable service available for Economy Class customers travelling on all scheduled European flights operated by AY and on AY2000-series flights operated by BE (Flybe), with the following exceptions: flights within Finland, to/ from Baltic countries, to/from Stockholm, to/from St Petersburg and Madrid-Helsinki return flights.

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FINNAIR INFO DURING THE FLIGHT

IN THE AIR

Welcome aboard!

SAFETY

PERKS FOR KIDS

• Safety information is presented by the cabin crew at the start of each flight. This information is also listed on the safety instruction card in your seat pocket.

• Children are offered puzzles or colouring books on intercontinental scheduled flights and leisure flights.

• Safety belts must remain fastened when the “Fasten safety belt” sign is on. For safety reasons we recommend keeping them fastened even when the sign has been switched off.

• Passengers may use MP3, CD or DVD players as well as laptop computers when the “Fasten safety belt” sign is off.

• Music and video entertainment is available on intercontinental scheduled flights and leisure flights.

• On the Airbus A340-300 and Airbus A330-300 aircraft, games are available as part of the personal entertainment system.

MEALS • Meals or snacks are served on most international flights. Pre-order meals are available for Economy Class passengers on most European flights.

• Complimentary non-alcoholic beverages are available on scheduled flights.

ENTERTAINMENT • Inflight entertainment on intercontinental scheduled flights and leisure flights includes music, movies and an Airshow programme, which allows passengers to track their flight on a map.

• On scheduled flights, headphones are available free of charge. On leisure flights, the entertainment fee includes headphones.

• Alcoholic drinks are for sale in Economy Class on European scheduled flights, except on routes to and from Riga, St. Petersburg, Stockholm and Tallinn.

• In Economy Class on intercontinental scheduled flights we serve a hot meal with complimentary wine and beer.

• On European and intercontinental scheduled flights, coffee, tea, juice and soft drinks are complimentary.

• In Business Class all drinks are free of charge. On leisure flights, there is a charge for all beverages.

• On flights to and from northern Finland, alcoholic beverages are sold after 9 am.

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Inflight shopping • You may order products in advance from our large and affordable pre-order assortment at www.finnairshop.com. On most flights we also have onboard sales items. The selection varies by route.

• Tax-free products, alcohol and tobacco are sold on aircraft flying to and from destinations outside the European Union. These include all intercontinental flights, as well as Ekaterinburg, Geneva, Moscow and Zurich. On flights within the EU, products are affordable but not tax-free.

• Due to limited space onboard, alcohol and tobacco products are not for sale on flights operated with Embraer aircraft, but these products may be ordered through the pre-order service.

• Gift items, cosmetics, fragrances and confectionary are sold on scheduled flights to and from the following destinations: Amsterdam, Barcelona, Berlin, Brussels, Budapest, Dubrovnik, Düsseldorf, Ekaterinburg, Frankfurt, Geneva, Hamburg, Ljubljana, London, Madrid, Manchester, Malaga, Milan, Moscow, Munich, Nice, Paris, Prague, Rome, Venice, Vienna and Zurich.

• SHOP WITH POINTS Pamper yourself with Finnair Plus points at www.finnairplusshop.com

FINNAIR INFO INFLIGHT ENTERTAINMENT

THIS MONTH ’ S INFLIGHT PICKS BW P

ICK

OF T

HE M

Movies, TV, music and games onboard

ONT

The Way, Way Back This 2013 Sundance Film Festival success is the coming-of-age story of 14-year-old Duncan (Liam James), who begins to find his place in the world after befriending a water park manager played by Sam Rockwell. (Chinese Subtitles, Rating PG-13)

H

S The Lone Ranger Native American warrior Tonto (Johnny Depp) recounts the untold tales that transformed John Reid (Armie Hammer), a man of the law, into a legend of justice. Director Gore Verbinski updates this classic adventure tale. (Rating PG-13)

NEWS UPDATES DAILY NEWS ROUNDUPS from the BBC, RT, FINNISH YLE and JAPANESE NHK are now available on your personal inflight entertainment system.

Scooby-Doo! Mask of the Blue Falcon Scooby and the gang are attending a comic book convention when a real life comic book villain attacks. Now they must solve the mystery before the villain ruins the convention and a big movie premiere. (Rating G)

The East This 2013 American thriller tells the story of an operative for an elite private intelligence firm (Brit Marling) who is tasked with infiltrating an anarchist group known for executing covert attacks upon major corporations. (Rating PG-13)

Les Gamins In this French film, Thomas (Max Boublil) meets his future father-in-law, Gilbert (Alain Chabat). Gilbert thinks he has missed out on life and convinces Thomas not to marry his daughter. They dive into a new life as big kids. (English Subtitles, Rating NR)

it back, relax and enjoy your flight with your personal entertainment system. Use your handset or touchscreen to choose from 72 movies, 150 TV shows, 24 music channels, up to 200 CD albums and 15 games.

From films to news and sports, there’s always something for you to enjoy, including programs from Hollywood, Asia and around the globe.

Available language tracks include English, Japanese, Korean, Thai, German, French, Italian, Spanish, Swedish and Finnish, depending on the program, as well as Finnish and Chinese subtitles. We also offer family films and cartoons on all international and leisure flights. Selection may vary by aircraft type.

You can also create a music playlist from up to 200 CDs (on select aircraft).

Most entertainment systems also include a satellite phone for texting and emails, and a power outlet so you can use your own laptop computer or personal entertainment device. The system also offers an Airshow moving map that displays the progress of your flight.

Personal entertainment systems are available on Airbus A330 and Airbus A340 aircraft.

Headphones are free of charge on intercontinental scheduled flights. On leisure flights (AY1000 series) there is an entertainment fee including headphone rental (on Boeing 757, €5.00 per person including return flight; on Airbus A330 and A340 aircraft, €8.00 per person per flight). Most Airbus A340 aircraft and all Airbus A330 aircraft are equipped with an electricity socket, telephone and the option to send SMS & email messages via the Inflight Entertainment System (not available for inbound SMS to the US or Canada). Messages cost $2.00 each. Calls cost $7.00/first minute and $3.50/every 30 secs thereafter.

Entertainment/communication systems may vary by aircraft.

FINNAIR INFO BEFORE AND AFTER THE FLIGHT HELSINKI AIRPORT

TRANSFER SERVICE

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33

32

32a

31x 31

31a-e 30

HOW TO TRANSFER • Check your gate and departure time on the airport monitors.

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• If your baggage has not been checked through to your final destination, collect it from the baggage claim area and go to check-in and security control.

SHOP

Security control

Finnair Tax-Free Shop

FINNAIR LOUNGE

AIRPORT SHOPPING

Finnair Plus members receive special discounts at the Finnair Tax-Free Shop when presenting their membership card.

37

2ND FLOOR

37a-d

GROUND FLOOR

AUTOMATED BORDER CHECKS are available to passengers with biometric EU, EEA or Swiss passports.

Place your passport on the reader with the photo page down, then pass through the first gate, turn towards the monitor, and wait for the second gate to open.

NON-SMOKING Smoking at Helsinki Airport is prohibited outside of designated smoking rooms.

SHOPPING Receive special offers for airport services when you show your Finnair Plus card. You will recognise our partners by the Finnair Plus symbol.

Helsinki Airport features more than 30 shops and boutiques and various restaurants and cafés.

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Borde contro

36

Border control

SHOP

SHOP

2ND FLOOR

38

CHILDREN Children’s playrooms offer videos, microwave ovens and baby care facilities.

SHOP

Transfer Service 3

• All Finnair and Flybe departures are located in the same terminal.

WIRELESS INTERNET is available free of charge. An eService Bar is located across from gate 21.

Border control

LONG-HAUL AREA NON-SCHENGEN

• If you don’t have a boarding pass for your connecting flight, please contact the transfer service desk.

• Most passengers transferring from nonEU countries to EU countries have to go through security and passport control.

Please note that liquids are restricted in carry-on baggage.

SHOP

LOST AND FOUND INQUIRIES, Lentäjäntie 1 (next to terminal T2, street level) Open Mon-Fri 07:00-17:00 and Sat 08:00-15:00.

Tel 0600 41006 (1,97€/min +local network charge) WWW.LOYTOTAVARA.NET

SHOP

WALKING TIME GATE 24-30: 7 MIN

CHECK OUT

T2 29

28

Restaurant & Deli Fly Inn

27

FINNAIR LOUNGE 26

Finnair Tax-Free Shop

23

GATE AREA

Security check

er ol

CHECK-IN 240–270

CHECK-IN 201–232 SHOP

SHOP

24

25 Transfer Service 2

SHOP

Security check

22

Finnair Service Desk

GROCERY

21

20

SH

OP

SCHENGEN AREA

THE LATEST FINNAIR PLUS TAX-FREE OFFERS ON PAGE 97.

LOUNGE 2

SHOP

1ST FLOOR

19

Tourist info

18

Pharmacy

17 16

Transfer Service 1

15

CHECK-IN 101–114

14

Security check

Baggage storage

T1

GROUND FLOOR

13

GATE AREA 12

2ND FLOOR

11

FINAVIA

SHOP BUS CONNECTIONS The Finnair City Bus to the Helsinki railway station leaves from Terminal 2 every 20 minutes, stopping also at Terminal 1. Travel time is about 30 minutes. Price: €6.30

1ST FLOOR

OCTOBER 2013

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INTERNATIONAL FLIGHTS FROM HELSINKI

Great Circle Estimated Distances Flight km Times

ALGHERO 2473 03:35

AMSTERDAM 1525 02:35 ANTALYA 2637 03:40 AQABA 3494 05:05 ARRECIFE 4518 05:55 BANGKOK 7912 09:45 BARCELONA 2632 03:55 BEIJING 6325 07:55 BERGEN 1112 03:30 BERLIN 1123 02:00 BILLUND 1060 01:50 BODRUM 2572 03:55 BRUSSELS 1651 02:40 BUDAPEST 1481 02:20 BURGAS 1982 03:00 CANCUN via Scandinavia 9127 13:40 non-stop 12:05 CATANIA 2636 03:45 CHANIA 2756 03:50 CHONGQING 6736 08:40 COPENHAGEN 895 01:40 DALAMAN 2639 03:40 DELHI 5229 06:50 DUBAI 4537 05:55 DUBROVNIK 2027 03:00 DÜSSELDORF 1512 02:25 EKATERINBURG 2098 03:05 FARO 3480 04:45 FRANKFURT 1543 02:35 FUERTEVENTURA 4578 06:05 FUNCHAL 4310 05:45 GENEVA 1994 03:00 GOA via Sharjah 6739 10:15 GOTHENBURG 785 01:25 HAMBURG 1172 02:00 HANOI 7478 10:10 HÔ CHI MINH CITY (Saigon) 8510 10:50 HONG KONG 7821 09:35 HURGHADA 3743 05:05 INNSBRUCK 1701 02:35 IRÁKLION 2777 03:55 KAVALA 2159 03:15 KERKYRA 2331 03:25 KIEV 1171 01:55 KOS 2620 03:45 KRABI 8350 10:20 KRAKOW 1186 02:00 LANGKAWI 8560 10:25 LAS PALMAS 4700 06:10 LISBON 3369 04:50 LJUBLJANA 1713 02:40 LONDON 1863 03:10 MADRID 2950 04:25 MALAGA 3357 04:35 MANCHESTER 1817 03:00 MARSA ALAM 3932 05:10 MILAN 1953 03:05 MINSK 740 01:25 MOSCOW 876 01:40 MUNICH 1577 02:30 NAGOYA 7780 09:40 NEW YORK 6626 08:45 NICE 2202 03:25 NORRKÖPING 530 01:30 OSAKA 7751 09:30 OSLO 766 01:30 OVDA 3457 04:30 PALMA DE MALLORCA 2777 04:00 PAPHOS 2898 04:00 PARIS 1900 03:05 PHUKET 8312 10:05 PONTA DELGADA 4316 05:50

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Great Circle Estimated Distances Flight km Times PRAGUE 1322 02:10 PREVEZA 2397 03:25 PUERTO PLATA via Scandinavia 8417 12:40 RHODES 2668 03:45 RIGA 382 00:55 RIMINI 1993 03:00 ROME 2235 03:25 SANTORINI 2660 03:40 SEOUL 7050 08:40 SHANGHAI 7410 09:05 SHARM EL SHEIKH 3664 05:00 SINGAPORE 9272 11:30 SKIATHOS 2353 03:30 SPLIT 1956 02:55 ST. PETERSBURG 301 01:00 STOCKHOLM 400 01:00 TALLINN 101 00:30 TARTU 245 00:50 TEL AVIV 3230 04:25 TENERIFE NORTE 4691 06:10 TENERIFE SUR 4745 06:10 TOKYO 7849 09:45 TORONTO 6619 08:50 VARADERO via Scandinavia 8665 12:55 VARNA 1911 02:55 VENICE 1847 02:55 VERONA 1903 02:55 VIENNA 1462 02:30 VILNIUS 633 01:15 WARSAW 940 01:40 XIAN 6421 07:50 ZAKYNTHOS 2526 03:55 ZÜRICH 1781 02:45

SCHEDULED DESTINATIONS LEISURE DESTINATIONS PARTNER-OPERATED CODE-SHARE OR MARKETING DESTINATIONS SEASONAL ROUTE EW SCHEDULED DESTINATION N IN 2013

Atl Oc antic ean

DOMESTIC FLIGHTS FROM HELSINKI ENONTEKIÖ IVALO JOENSUU JYVÄSKYLÄ KAJAANI MARIEHAMN KEMI/TORNIO KITTILÄ KOKKOLA/PIETARSAARI KUOPIO KUUSAMO OULU PORI ROVANIEMI SAVONLINNA TAMPERE TURKU VAASA VARKAUS

900 02:15 931 01:35 360 01:00 235 00:45

464 01:00 282 00:55 609 01:30 823 01:25 391 01:05 335 01:00 667 01:15 514 01:05 214 00:40 697 01:20 281 00:55 143 00:35 150 00:35 348 00:55 259 00:50

Bay of B isca ya

Arct ic

Ocea n

Nor weg ian S ea

Nort

h Sea

Black Sea

Medit erranea n Sea OCTOBER 2013

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Arctic Ocean FINNAIR-INFO WORLD MAP

Finnair Plus members earn Plus points from travelling on any scheduled flight with a oneworld airline.

Atlantic Ocean

Cartagena

Pacific Ocean

Ocea n Atlantic Ocean

oneworld: more than 800 destinations

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Arctic Ocean

Taiwan

Pacific Ocean

Indian Ocean

OCTOBER 2013

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FINNAIR INFO CORPORATE RESPONSIBILITY

Society and the environment Finnair wants to be the number one choice for quality- and environmentally-conscious travellers.

The airline collaborates with many environmental and humanitarian organisations, and invites its frequent flyers to participate in these efforts by donating Finnair Plus points.

Here are a few other examples of Finnair’s societal involvement in a changing world:

FIGHTING CANCER IN OCTOBER Finnair participates in the Pink

• From 1999 to 2009, Finnair cut its carbon dioxide emissions per seat by 22 per cent.

By 2017, it intends to reduce this number by another 24 per cent; total reductions per seat from 1999 to 2017 will equal as much as 41 per cent.

Finnair supports the International Air Transport Association’s (IATA) goal of zeroemissions air travel by 2050, as well as a global emissions trading scheme.

• Finnair flies one of the youngest fleets in the business. The average aircraft age is 8.4 years. Operating with new aircraft cuts back on fuel consumption and emissions by 20 to 30 per cent. The airline also flies the shortest routes between Europe and Asia via Helsinki, reducing fuel consumption. Passengers and cargo are carried on the same flights.

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• As part of the Aircraft Meteorological Data Relay (AMDAR) program, Finnair provides weather measurements to the Finnish National Weather Service and to a number of meteorological institutes globally.

• Through its collaboration with Nordic Offset, a Finnish company, AREA travel agency offers companies the opportunity to offset their carbon emissions from business travel by donating to renewable energy projects in growing markets such as China and India.

• Finnair employees are offered continuous training and development opportunities.

The company also conducts an annual employee wellbeing survey, participates in campaigns promoting equal treatment at the workplace, and places a strong focus on occupational safety.

OCTOBER 2013

Ribbon Campaign, which is overseen by the Cancer Society of Finland. Proceeds fund toplevel research grants, as well as support services including a free helpline for individuals directly or indirectly affected by the illness. Breast cancer is the most common cancer among women; in Finland 4,800 are diagnosed annually. ”The Pink Ribbon campaign provides an assurance that all donations are reliably directed towards Finnish breast cancer research, support services and awareness initiatives,” says Mervi Perkinen, fundraising director at the Cancer Society of Finland. Last year Finland’s Pink Ribbon campaign raised nearly 900,000 euros.

Finnair is showing its support in various ways: some staff members, for example, are taking part in Vantaa Marathon (October 13), where two euros from each entry fee go to the campaign.

Finnair Plus members can make donations ranging from 1,000 to 50,000 points, which are used to transport researchers and support personnel to training programmes around Finland.

POINTSHOP.FINNAIR.COM > PARTNERS BY CATEGORY

FINNAIR INFO ENVIRONMENTAL RESPONSIBILITY

PARTNER OF THE MONTH Finnair Plus members can help promote multiple causes with donations: one of these is the Finnish Association for Nature Conservation, which supports a reforestation project in Madagascar (1,000 Finnair Plus points buy three seedlings). www.sll.fi/ madagascar

HOW YOU CAN HELP At pointshop.finnair.com, members of Finnair’s frequent flyer programme can donate points to the following organisations: ☛ The Finnish Association for Nature Conservation ☛ The Association of Friends of the University Children’s Hospitals ☛ The Cancer Society of Finland

• Finnair supports groups such as the Finnish Association for Nature Conservation and UNICEF, and has provided humanitarian assistance during environmental crises including the 2011 earthquake and tsunami in Japan. The airline has also worked with smaller organisations including Tikau and ENO, an environmental education programme.

• Finnair prioritises recycling: for example, the airline has donated cabin crew uniforms, blankets and other textiles to Uusix and GlobeHope, companies that turn used materials into design items.

• Finnair serves 16,000 meals

onboard daily, with more than 55 per cent of the waste going to recycling or re-use.

• Plastic wine bottles, mugs, packages and utensils, as well as cardboard cups and paper napkins are burned to produce energy. Aluminium cans and clear plastic bottles are recycled. The recycling process begins during the flight.

• Plastic trays are washed and reused. In Business Class, washable dishes and utensils are used.

F

· innair’s emissions calculator (at www.finnair.com/emissionscalculator) allows travellers to check their personal fuel consumption and CO2 emissions by plugging in their departure and destination cities. Data assurance is done

by PricewaterhouseCoopers and updated on a quarterly basis.

☛ The Finnish Red Cross ☛ UNICEF ☛ The Baltic Sea Action Group ☛ Hope

FIND OUT MORE Finnair has published an annual overview of its sustainability efforts since 1997. The 2012 Sustainability Report, available online, offers information on Finnair’s efforts in four areas: customers, personnel, operations and safety.

Visit www.finnairgroup.com/

responsibility/index.html to access the report.

BLOGS.FINNAIR.COM

OCTOBER 2013

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FINNAIR-INFO FLEET

AIRBUS A340-300 Number 7 Seating capacity 270/269 Length 63.6 m Wingspan 60.3 m Cruising speed 890 km/h Maximum cruising altitude 12,500 m AIRBUS A330-300 Number 8 Seating capacity 297/271/263 Length 63.6 m Wingspan 60.3 m Cruising speed 890 km/h Maximum cruising altitude 12,600 m AIRBUS A321 (ER) Number 7 Seating capacity 136–196 Length 44.5 m Wingspan 34.1 m Cruising speed 840 km/h Maximum cruising altitude 11,900 m AIRBUS A320 Number 10 Seating capacity 110–165 Length 37.6 m Wingspan 34.1 m Cruising speed 840 km/h Maximum cruising altitude 11,900 m AIRBUS A319 Number 9 Seating capacity 105–138 Length 33.8 m Wingspan 34.1 m Cruising speed 840 km/h Maximum cruising altitude 11,900 m EMBRAER 190 Operated by Flybe Number 12 Seating capacity 100 Length 36.2 m Wingspan 28.7 m Cruising speed 850 km/h Maximum cruising altitude 12,300 m BOEING 757 Number 4 Seating capacity 227 Length 47.3 m Wingspan 41.4 m Cruising speed 860 km/h Maximum cruising altitude 12,800 m

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OCTOBER 2013

Enjoy your Finnair Plus benefits FINNAIR PLUS is a frequent flyer program open to all Finnair passengers. Children between the ages of two and 17 can join the Finnair Junior Plus program. Enter your Finnair Plus membership number upon booking or show your card at check-in to earn Plus points on Finnair and oneworld flights.

FINNAIR PLUS POINTS can be collected from more than 300 Finnair Plus partners around the world, including car rental companies, restaurants, hotels, airport shops and more.

award with a set amount of points, or a flight on a oneworld airline. An Any Seat flight award can be purchased on the Finnair Plus site and used when booking a Finnair flight.

MEMBERS can use points to buy services from Finnair Plus partners or make purchases from the online Finnair Plus­Shop, which stocks more than 3,500 items from gadgets More benefits to design classics. Shop with points, money or a combina& offers for tion of both. members!

Join now!

FINNAIR OFFERS its frequent flyers a variety of benefits and flight award options. Purchase an Any Seat flight award with a flexible combination of points and money, a Classic flight

JOIN FINNAIR PLUS at www. finnair.com/plus or by filling out an application in your seat pocket. The Finnair Plus site also includes information on collecting and using points and allows you to check your points balance, book flight awards, and browse special offers.

There are four Finnair Plus tiers: Basic, Silver, Gold and Platinum. Move up to higher tiers by collecting qualifying tier points on Finnair or oneworld flights.

See more information at www.finnair.com/plus.

BASIC BENEFITS:

+ C lassic and Any Seat flight awards

+ T ext message check-in for + + + + +

Finnair flights P ayment for excess baggage charges with points W aiting list priority based on tier P lusShop and partner service purchases with points D iscounts and points for partner services P oints for credit card purchases

ADDITIONAL SILVER BENEFITS:

+ B usiness Class check-in with

Finnair -Priority Lane* security checks + O ne extra piece of baggage free of charge and Finnair lounge access when flying with Finnair + 1 0% points bonus on Finnair flights + 1 0% discount on purchases made in Finnair Shops and on flights outside of the EU

Finnair Plus

oneworld

BASIC SILVER GOLD PLATINUM

--RUBY SAPPHIRE EMERALD

Benefits by tier

ADDITIONAL GOLD BENEFITS:

+ C onfirmed seat 48 hours before

+ + + + + +

Finnair flights (European or intercontinental for Business Class, intercontinental for Economy Class) P riority Lane* security checks t ravel class upgrades for Finnair flights U se of a service phone number S pecial baggage free of charge on Finnair flights O neworld Business Class and Frequent Flyer lounge access + 1 guest 1 5% points bonus on Finnair flights

ADDITIONAL PLATINUM BENEFITS:

+ N o expiration of points during tracking period

+ Oneworld First Class checkin and lounge access

+ 25% points bonus on Finnair flights

* For example: Helsinki, Stockholm-Arlanda

OCTOBER 2013

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FINNAIR PLUS FREQUENT FLYER BENEFITS

Buy points, get there faster

Need a few extra Finnair Plus points for that dream getaway? Top up your account by purchasing them.

WHETHER YOU’RE a few points short of an award flight or travel class upgrade in the Finnair Plus program, you can now buy points to reach the rewards you want faster.

“Purchasing points is a convenient way to increase your account balance. You can even buy points as a gift for someone else. All it takes is a few clicks,” says Finnair Plus Partnerships Manager Pasi Hakala.

Go to Finnair’s web pages, choose the Finnair Plus tab and click on the Buy Points banner. Log in to your Finnair Plus account and enter the amount of award points you wish to purchase.

“After making a payment by credit card, you receive an email confirmation and the points appear in your account within three days,” says Hakala.

convert them to tier points at a three-to-one ratio,” explains Hakala.

Launched last April, the Finnair Plus Points purchase engine is powered by Points.com, a leading global company offering point purchase and exchange platforms for frequent flyer programs.

“For the time being, we only offer options to buy points, but trading and exchanging will be considered based on feedback,” Hakala adds.

Top-up points can also be spent on products and services offered by Finnair partners, from hotel stays and car rentals to restaurant vouchers and concert tickets – not to forget the online Finnair PlusShop selling more than 3,000 items. Members can shop with points or a combination of money and points.

FAST TRACK TO ADDITIONAL BENEFITS Buying points is also a handy short-cut to higher tiers. “If you are 5,000 points short of upper tier status, you can purchase 15,000 award points and

FOR MORE DETAILS ON PURCHASING FINNAIR PLUS POINTS, VISIT:

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OCTOBER 2013

WWW.FINNAIR.COM/PLUS

FINNAIR PLUS FREQUENT FLYER BENEFITS PARTNERS

Offers fOr finnair Plus members in

october

The Finnair Tax-free shop at the Helsinki Airport welcomes Finnair Plus members with monthly offers and benefits. Just show your Finnair Plus card and save 20% or more on our regular tax-free prices on certain items.

TAX-FREE SHOP

GAte 28

selected nomination jewelry

–20% from tax-free prices

NEW & IMPROVED!

avgvstvs Cabernet franc Tempranillo

€11.90

Normal tax-free price €14.00

WINE WORLD & 2ND FLOOR LIFESTYLE WORLD DESIGN ITEMS • EXCLUSIVE BRANDS FROM FINLAND LUXURy COSMETICS • TOp FRAGRANCES • GIFT ITEMS JEwELLERy • qUALITy wINES • SwEETS AND TOyS…

WIN A TRIP TO NeW YorK VISIT OUR RENEWED GATE 28 STORE AND WIN TWO RETURN TICKETS TO THE BIG APPLE!

Show your support Finnair Plus members can support the invaluable work of the Cancer Society of Finland by making a donation ranging from 1,000 to 50,000 Finnair Plus points.

Donations go to purchase flights for researchers and consultation personnel who travel to different parts of Finland for educational events. Find out more on page 92.

Clarins multi-active and extra firming line products

–20% from tax-free prices

FINNAIR PLUS PLUSSHOP

Shop online with Finnair Plus points HOME DELIVERY

UGG® Australia Classic short boot for women As the weather cools, the comfy sheepskin UGG boot helps keep autumn chills at bay. For decades, the UGG brand has been synonymous with a relaxed lifestyle, from surf shops to ski resorts.

Regular price €249 Member offer €199 + 1,000 Finnair Plus points

THE ONLINE FINNAIR PLUSSHOP stocks over 3,000 items and delivers around the world. Pay with Finnair Plus points, money or a combination of both. Items will be shipped to your home or to your nearest post office.

FINNAIR PLUS PLUSSHOP

More PlusShop offers NEW!

RIEDEL O CABERNET GLASS, 4 PCS + SYRAH DECANTER €104.3 Member offer €50 + 1,000 points

SILKEBORG TWIST A TWILL PLAID €105, different colours Member offer €79 + 1,000 points

SAMSUNG GALAXY S4 ZOOM 3G SMARTPHONE/COMPACT CAMERA €549 Member offer €499 + 1,000 points

SAMSONITE THALLO BOSTON BAG €119, black, beige or blue Member offer €90 + 1,000 points

HAGLÖFS ESSENS II DOWN JACKET for men HAGLÖFS ESSENS II Q DOWN HOOD JACKET for women, €249/€299 Member offer €199/€249 + 1,000 points

MARIMEKKO TOIMI SHOULDER BAG €179 Member offer €149 + 1,000 points

FINLAYSON ILTAMUUMI BEDSET €48, black/white Member offer €35 + 1,000 points

MARIMEKKO HELINÄ WALLET women/ ERNO WALLET men, €69/€49.5 Member offer €49/€39 + 1,000 points

KONTIO CLASSIC RUBBER BOOTS €69, black, white, red Member offer €55 + 1,000 points

PRICES SUBJECT TO CHANGE.

WWW.FINNAIR.COM/PLUS

Greenland Down Jacket Klassinen untuvatakki kestävää G-1000 Original-materiaalia, kiinteä, hyvin istuva huppu. Lantiopituinen malli, jossa on paljon käteviä taskuja.

Greenland Jacket-takki tuli myyntiin vuonna 1968, ja siitä tuli nopeasti tuon ajan vuorikiipeilijöiden suosikkitakki.

Se oli tuulenpitävä ja vettä hylkivä, ja siinä oli pään liikkeitä mukaileva huppu ja kätevät rintataskut, joita pystyi käyttämään myös kiipeilyvaljaiden kanssa. Se on edelleenkin rakastettu ulkoiluklassikko. Takki on nyt saatavilla useina eri versioina vuorattuna tai ilman, sekä myös parka-mallina.

GREENLAND - TAKKI

Greenland Winter Jacket Klassinen takki, joka pitää tuulta ja kestää käytössä vuosia. Lämmin vuori. Kuusi taskua ja kiinteä, hyvin istuva huppu. G-1000 Original-materiaalia.

Rakastettu suosikki jo vuodesta 1968 Ulkoiluvaatteet eivät olleet 1960-luvulla yhtä toimivia kuin ne ovat nykyisin. Toimimattomuus kävi erityisen selväksi pohjoismaisen Grönlannin tutkimusmatkan aikana vuonna 1966.

Vuorikiipeilijöiden takki Fjällräven tarjosi tutkimusmatkan osanottajille teltat ja rinkat. Kotiin palattuaan Hasse Hellström ja Per-Åke Sjöman kävivät pitkiä keskusteluja ulkoiluvaatteista Fjällrävenin perustajan, Åke Nordinin kanssa.

Heidän ideoidensa pohjalta Åke teki kiipeilytakin alun perin telttaan tarkoitetusta kankaasta.

Tuo kangas oli tiiviiksi kudottua puuvillan ja polyesterin sekoitetta. Kangas osoittautui erinomaiseksi ulkoiluvaatteiden materiaaliksi, etenkin sitten, kun se vahattiin mehiläisvahan ja parafiinin seoksella.

Kun Fjällrävenin ensimmäinen takki tuotiin myyntiin vuonna 1968, se nimettiin Grönlannin tutkimusretken mukaan. Greenland Jacket-takissa oli helppo liikkua, se oli kestävä ja vettä hylkivä

ja se kuivui nopeasti – toisin kuin aiemmat puuvillaiset vaatteet. Niinpä takista tulikin pian vuorikiipeilijöiden suosikki.

Alkuperäinen konsepti 1970-luvun alussa Greenland Jacket-takista tuli suosittu laajemmankin ulkoilijajoukon piirissä.

Takkiin lisättiin etutaskut, mikä paransi sen yleistä soveltuvuutta muuhunkin ulkoiluun.

Mallistoon on lisätty myös pitempi parka-malli ja talvikäyttöön soveltuva lämminvuorinen versio. Nyt saatavilla on useita malleja. Uusimpana Greenland Down Jacket, jossa on lämmin untuvatäyte.

Yhden konseptin olemme säilyttäneet kaikki nämä vuodet, nimittäin alkuperäisen g-1000kankaan. Yhä vieläkin tämän Fjällrävenin oman, mukautuvan ja toimivan kankaan katsotaan olevan maailman parhaita ulkoilumateriaaleja.

Greenland Winter Parka Pitkä parka kestävää G-1000 Original-materiaalia, lämmin teddyvuori. Ajaton malli, jossa on kiinteä huppu ja paljon taskuja.