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comcast Town Hall Brand Book

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JOIN US IN REDEFINING TRANSFORMATIVE EXPERIENCES.


LO O K B E YO N D T H E T R A D I T I O N A L A N D C E L E B R AT E T H E T R A N S FO R M AT I V E W I T H A F R E S H D E F I N I T I O N O F C O L L A B O R AT I O N , PA R T I C I PAT I O N , A N D I M M E R S I O N .

engage /in’gāj/ verb. At the core of every successful event is an invitation. So let’s get started. We’re inviting you to expand your horizons with perspective from top-notch speakers, thought leaders, and visionaries. Inside Comcast Town Hall, we are passionate about transforming events into fully immersive experiences that pack the wow into right here and now.

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ANCHORED WITHIN THE 18TH AND 19TH FLOORS OF COMCAST TECHNOLOGY CENTER, TOWN HALL IS MORE THAN AN EVENT DESTINATION OR A VENUE.

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We are the team behind an active participation space where hearts, senses, and minds are free to intersect. From our monumental amphitheater to each tech-enabled lounge, our stage is constantly set for greatness. We partner with hosts to create multi-sensory engagements with the power to stimulate, educate, and inspire.

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inspire /in’spī(ə)r/ verb. Comcast Town Hall is a vibrant environment that serves as the heartbeat of the campus—and we trace that pulse back to a single visionary, Comcast’s founder Ralph J. Roberts. As the ultimate entrepreneur, Ralph believed that a good idea could come from anywhere. The Ralph J. Roberts Forum is dedicated to the dreamers, creators, disruptors, and newsmakers who are making a difference in our world.

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COMCAST TOWN HALL EXISTS TO PROVIDE AN INSPIRING PLACE WHERE PEOPLE CAN SHARE STORIES, SPARK IDEAS, AND COLLABORATE WITH EACH OTHER AS WELL AS WITH THE COMMUNITY AT LARGE. 7


our purpose inspires us

TO INVITE TRANSFORMATION WITH EXPERIENCES THAT ENGAGE, INSPIRE, AND CONNECT. 8

Our purpose guides our goals for the long term. It is our North Star. It shows what we are working toward when we think about the big picture. It shapes the direction of our future. 9


our mission focuses us

WE CURATE AND ACTIVATE ELEVATED MOMENTS OF CONNECTION FOR EACH MEMBER OF THE COMCAST COMMUNITY AND BEYOND. 10

Our mission keeps us focused on the specific ways we can achieve our vision for the near future of our brand. We use our mission as a guide for day-to-day decision-making.

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our how guides us

THIS IS WHO WE ARE, AND HOW WE OPERATE. OUR VALUES ARE THE FUNDAMENTAL GUIDING PRINCIPLES THAT ALLOW US TO FUNCTION AS A TEAM AND WORK TOWARDS OUR PURPOSE AND MISSION. We are a team of dedicated producers, detailed event planners, and experienced technicians. We are here to partner with you to amplify your team’s biggest moments. We are: CREATIVE | COLLABORATIVE | CONSULTATIVE | IMPACTFUL 12

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connect /kə’nekt/ verb.

YOU ARE INVITED TO EXPERIENCE THE TRANSFORMATIVE POWER OF COMCAST TOWN HALL. NICK SWETT

FREDERICA BRAITHWAITE

Executive Director, Town Hall nick_swett@comcast.com

Senior Manager, Town Hall frederica_braithwaite@comcast.com


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