SA | 360FIVE | Training Manual | SS22-23

360FIVE Everyday Training Manual Spring/Summer 2022-23 | SOUTH AFRICA

Everyday Headwear

Introduction

Enjoy the affordable quality of our 360FIVE everyday headwear collection, available in a wide range of styles to suit your lifestyle.

With experience in the headwear industry for many years we noticed a need for a range of headwear that was relatively inexpensive at a lower price point, but still of a high quality. Developing a range of sun hats that could be purchased as an impulse buy or bought by those with a limited range of expendable income meant designing a range that would not only be appealing to a wider group of consumers, but still offer superior sun protection with a choice in designs and materials.

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Sun Hat Shapes - Characteristics

Fedora Shapes • •

Pinched crown Distinctive band/trim around the base of the crown

Capeline Shapes • •

Soft and wide-brimmed Classic and feminine

Trilby Shapes • • •

Casual look with a short brim, wider crown Up-turned back brim Not UPF Rated

360FIVE TRAINING MANUAL | SA 2022/23

Bucket Shapes • •

Downward sloping brims Soft and feminine

Boater Shapes • •

Wide brim Chic with a rustic edge

Visor Shapes • •

Sporty look Not UPF Rated

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How our sun hats are made

How Our Sun Hats Are Made Our sun hats are created using various materials: natural fibres are crocheted or braided, ribbon is machine stitched, while other materials are machine knitted.

The designs are then “blocked” using a hat block. A hat block is a metal mould that is heated to specific temperatures to create unique characteristics and behaviours in a material, as well as to create the actual shape of the hat style – like a Bucket, Fedora or Trilby.

Our hats are machine stitched by hand by talented machinists.

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Unique Selling Points (USP)

Unique Selling Points

These are the core selling points and features of our headwear collections:

Perry

Sun Safe • Highest grade of sun protection: UPF50+ certified UV protection (where applicable) protecting skin from the sun’s harmful UV rays • Laboratory tested in South Africa Travel-friendly Materials • Packable: either squash flat, or pack around the hat in your suitcase • Crush-resistant (where applicable) Easy to Clean • Hand wash or spot clean, depending on the type of material Size Adjustable • Easy to adjust the size for a tighter more comfortable fit 360FIVE TRAINING MANUAL | SA 2022/23

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Sun Hat Architecture

1. Crown The crown is the area at the top of the hat that denotes the hat shape, e.g. Fedora and offers sun protection

2. Trim / Band The detailed area around the base of the crown. Varies from a cotton band to detailed rope, a belt or a patterned scarf

3. Brim The sun protective part of the hat that provides the most shade.

Under 5 cm = Not UPF Rated 360FIVE TRAINING MANUAL | SA 2022/23

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Sun Hat Architecture

1. Internal Adjustment Internal adjustments provide the perfect fit and help keep the hat securely on the head, even in windy conditions!

Simply tie to the correct size: • Pull drawstring in gently • Tie a single bow • Fit onto your head • Remove from your head and make a secure bow at the same size

2. Cotton Lining / Headband All hats have a matching cotton headband for added comfort.

Some hats may have a cotton lining to ensure that it meets the UPF50+ rating requirements.

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Sun Safe with UPF50+

CANSA Seal of Recognition The CANSA SunSmart™ Choice endorsement symbolises that our products offer the assurance of protection against the harmful effects of the sun.

Our hats are tested in a laboratory using sophisticated equipment that measures the amount of UV light that passes through the material.

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Sun Safe with UPF50+

UPF50+ Rating All hats that carry the UPF50+ swing tag and internal fabric label have been specially tested and verified as meeting CANSA’s strict UPF50+ requirements.

The UPF50+ label is globally recognized as the highest sun protective rating available. Visor peaks as well as short brim Trilbies that have a brim size of less than 5 cm are not UPF rated. They still provide shade for the eyes and nose & are sporty and fashionable.

SPF vs UPF – What is the Difference?

Both SPF (Sun Protection Factor) and UPF (Ultraviolet Protection Factor) are standards used to measure sun protection. SPF is the standard used to measure the effectiveness of sunscreens and UPF is the standard created specifically for sun protective fabrics.

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Why UPF50+ rated protection is important

Laboratory UPF50+ Testing To obtain the UPF (Ultraviolet Protection Factor) ratings necessary to meet the requirements of UPF50+ relies on the way the hat is manufactured, and not in having a “coating” on the hat as is sometimes thought.

Factors to be considered in the manufacture of our hats and how they rate when tested are: • • • • • •

Fabric type (Polyester Braid, Straw, Raffia etc.)

Weave (Knit, Braid or Crochet) Colour Weight The use of an extra cotton lining in the crown Different weaves in the brim (Straw/Raffia hats)

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Why UPF50+ rated protection is important

Ultraviolet Radiation (UVR) The “holes” in the fabric will make a difference depending on whether the fabric absorbs or scatters the UV rays.

It is difficult to tell how protective clothing is by looking at it or holding it up to the light, because the human eye responds to visible radiation, and not to UVR. The transmission through fabrics in the visible range is often higher than in the UVR range. Laboratory UPF testing simulates a worst case situation, where the UVR is incident at right angles to the fabric and transmission is therefore maximal.

UPF50+ means that the hat will block out up to 98 % of the sun’s harmful UV rays and is considered to offer “Excellent” sun protection.

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Find Your Size

How To Measure Your Head •

You can measure your head size with a soft tape measure or piece of ribbon/string

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Place the ribbon, string or tape around your head just above your ears, about mid-forehead

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You should hold it firmly, but not too tight!

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It should feel as comfortable as you would want it to feel when you wear the hat

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Mark the soft tape measure with a pencil, and you’ll see which size is best for you. Or tie a little knot in the ribbon or string and measure the length in centimetres

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Find Your Size

Basic Size Guidelines Most women’s hats are a 57 – 58 cm size. Some women however prefer a 59 – 60 cm size, depending on head size or hair style.

Men’s hats are generally a 59 – 60 cm size; however some men wear a 57 – 58 cm size, it all depends on your preference and how the hat feels on your head, some like a loose fit some prefer a tighter fit.

If your measurement falls between a size, round it up to the next largest size so that you’re guaranteed of a comfortable fit that you can just adjust if you need to.

Adult Sizing •

S/M: 56 cm: Petite

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M/L: 57 – 58 cm: Medium

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L/XL: 59 – 60 cm: Large

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Cleaning Methods

How to Clean Your Sun Hat There is a tag on each hat that has recommended cleaning instructions to ensure your hat will last even longer, and keep its stylish shape. Hand washable styles are also crush-resistant, where spot washable styles should be handled with care. We never advise machine washing!

Hand Washable Rinse hat under cold water to remove sweat or wrinkles. Hand wash with mild soapy water, rinse. Air dry in the shade or dry with a hairdryer on a cool setting.

Spot Clean Use a wet wipe, or soft damp cloth to clean the dirty area. Air dry in the shade or dry with a hairdryer on a cool setting. Do not submerge in water.

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Packing Methods

Ideal for Travelling!

You can pack and flatten most of our hats into your suitcase or backpack and they simply bounce back on arrival. Refer to the fabric features and care chart for detailed information on specific fabric types.

Hand washable & Crush-resistant: To pack these styles, push the crown of the hat straight down to flatten out the hat. Lay flat in your suitcase so that it won't get folded or creased. We don’t recommend folding your hat. Gently steam your hat to remove any creases or wrinkles. Cotton and Polyester sun hats are crush-resistant.

Spot clean only for Natural Fibres: Handle with care when packing, these hats are not crushable. Although their natural materials are durable, spot cleaning and handling with care ensures they last even longer and keep their stylish shape. To pack these styles, pack your clothes around the edges of your case leaving the middle of your case free for your hat. Place your hat upside down inside your case, and put scarves and other soft accessories inside the hat.

360FIVE TRAINING MANUAL | SA 2022/23

Hand washable. Crush-resistant This method is ideal for crush-resistant & hand washable styles made from Polyester, Cotton etc.

Spot clean. Handle with care This method is best used for Natural Fibre styles which are packed for an extended period of time 15

HAND WASH, COLOURFAST

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NATURAL FIBRE/ PAPER STRAW

Reeds and grasses are renewably harvested and dyed before being woven into a braid. This braid is then stitched together to create the hat.

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POLYESTER BRAID

Threads of durable Polyester fibre are woven together to form a braid, and then stitched together to create the hat. Crush-resistant, breathable and ideal for travel.

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COTTON

A crush-resistant, durable material that can be packed and folded. Cotton sun hats can be washed by hand and are ideal for travel.

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360FIVE TRAINING MANUAL | SA 2022/23

Fabric Features & Care Chart

HANDLE WITH LOVE & CARE

CRUSH RESISTANT

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DURABLE

PACKABLE, TRAVEL FRIENDLY

The tight knit of the Polyester materials create a soft, supple hat that is easy to wear and can be washed by hand in cold water. The material is also colourfast.

MATERIAL DESCRIPTION

SPOT CLEAN

UPF50+

POLYESTER KNIT

MATERIAL TYPE

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Material: Natural Fibre & Paper Straw

Natural Fibre & Paper Straw Sun hats designed using natural materials are durable, long lasting and lightweight to wear. The natural fibre materials are sustainably sourced from around the globe, ensuring the trees and plants remain unharmed and can regrow before the next renewable harvest.

Materials are dyed and made into fibres which are woven together to form a braid. This braid is then stitched together to make the hat.

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100% Natural Fibres

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UPF50+ rated material (where applicable)

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Lightweight & breathable

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Spot clean. Handle with care

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Material: Natural Fibre & Paper Straw

Natural Fibre & Paper Straw 100% Natural Fibre and Natural Fibre blends

Cooper Fedora

Tyler Fedora

Moore Fedora

Dianne Fedora

Sharon Fedora

Clarke Fedora

Emily Fedora

Julia Fedora

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Material: Natural Fibre & Paper Straw

Natural Fibre & Paper Straw 100% Natural Fibre and Natural Fibre blends

Faye Capeline

Zeta Capeline

Nina Bucket

Blanchett Cloche 360FIVE TRAINING MANUAL | SA 2022/23

Kiera Capeline

Naomi Boater 19

Breton

Material: Polyester Braid

Polyester Braid Threads of durable Polyester fibre are woven together to form a braid, and then stitched together to create the hat. Crush-resistant, breathable and ideal for travel.

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100% Polyester Braid

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UPF50+ rated material (where applicable)

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Durable, lightweight and colourfast

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Hand washable. Crush-resistant

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Travel-friendly

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Polyester Braid

Material: Polyester Braid

100% Polyester Braid – easy to clean and pack!

Shauna Fedora

Carey Visor

Perry Fedora

Lacey Bucket

Reese Trilby 360FIVE TRAINING MANUAL | SA 2022/23

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Material: Polyester Knit & Blends

Polyester Knit & Blends

Breton

During manufacture, the knitted fibres are heated to a specific temperature for a prescribed length of time.

This gives the hat not only its shape, but also gives a softness & suppleness to the hat.

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100% Polyester

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UPF50+ rated material (where applicable)

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Durable, lightweight and colourfast

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Hand washable. Crush-resistant

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Travel-friendly

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Material: Polyester Knit & Blends

Polyester Knit & Polyester Blends: Best Sellers! Hand washable, the ideal travel companion

Talia Fedora

Felicity Fedora

360FIVE TRAINING MANUAL | SA 2022/23

Olsen Fedora

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Material: Cotton

Cotton & Cotton Blends

Oscar

Cotton is a natural product and is comfortable to wear, durable and hypo-allergenic. Cotton is simple to clean and pack into a suitcase, our cotton sun hats are highly practical and travel friendly.

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Cotton

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UPF50+ rated material (where applicable)

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Hand washable. Crush resistant

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Travel friendly

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Cotton:

Material: Cotton

100% Cotton and Cotton Blends

Jody Bucket

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Contact Details

We hope this headwear manual has provided you with information you need to identify sun hat styles and their fabrics, and to learn more about what makes 360FIVE Everyday sun hats unique.

www.360five-everyday.com orders@figdistribution.com Instagram: @360fivehats

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