Marshall Pet Products Pet Store Handbook 2023

HANDBOOK for

PET STORES

ESS R E C E I V I N G P RO C S for

BA BY FE RR ET

www.MarshallPet.com

BABY FERRET NUTRITION

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Baby ferrets have difficulty eating dry ferret food until their adult canine teeth come in at about 12-13 weeks of age.

Until then, it is important to moisten the Marshall Premium Ferret Diet into a soft consistency. Slowly introduce them to dry food by offering it along with the wet food starting at about week 10. Add more dry food and less wet food weekby-week until they have completely switched to dry food.

Fresh water should be available at all times.

Marshall Farms has been the premier ferret provider since 1939 and has been known to breed the world’s friendliest ferrets. Marshall Pet Products, established in 1993, continues that tradition with quality products for all aspects of a ferret’s life.

DIRECTIONS FOR THE SHAKER CUP

Marshall Pet Products offers ferret supplies in every category including nutrition, treats, grooming, health care items, supplements, toys, cage accessories, litter and odor control, harnesses, travel accessories & more!

Our Premium Ferret Diet is formulated and made right here in the USA. It boasts more fresh meat protein than any other ferret food with fresh chicken used as a main ingredient! There is no added fat or sugars and very little carbohydrates… perfect for their carnivorous diet needs. You can rest assure that more veterinarians, breeders and ferret owners are convinced that the Marshall Premium Ferret Diet is the key to good ferret health.

At Marshall, we are continually researching and developing new products in order to enhance the special bond that pet owners have with their pets. We love your ferret almost as much as you do.

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• Fill with Marshall Premium Ferret Diet to the food line • Add warm water to the water line • Tighten cap and shake for 30 seconds • Let mixture sit for 1-2 minutes FP-25

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• Pour into feeding bowl • Wash the container after each use • Dispose of unused wet food after 24 hours

MARSHALL FERRET GUARANTEE Marshall Pet guarantees that your ferret is neutered and de-scented and free of congenital defects.

Congenital defects are abnormalities that are present at birth and are not considered hereditary. The following are NOT covered by the Marshall Guarantee: colds, influenza, bacterial conditions, viruses, acquired diseases, growths, tumors, cancers or any condition caused by parasites or unknown loss. The guarantee is effective for one year from the date of purchase and claims may not exceed the original purchase price. Your ferret must remain on Marshall Premium Ferret Diet to keep the guarantee valid.

6 LB BAG

FD-44

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22 OZ BAG

FD-38

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PRINT YOUR BIRTH CERTIFICATE Visit https://www.marshallferrets.com/resources/ register-your-ferret/ to register your ferret and print a ferret birth certificate for your records.

QUICK FACTS

All Marshall Ferrets are neutered and descented prior to leaving our farm.

All Marshall Ferrets are tattooed in the right ear with two blue dots.

Adult females weigh an average of 1-3 lbs. and males weigh 3-5 lbs.

The average life span of a ferret is 5-8 years.

All ferret babies need to be given a wet food diet until 12 weeks of age. (one part Marshall Premium Diet to three parts water, see previous page)

FERRET ESSENTIALS FERRET ESSENTIALS SHOPPING LIST

FD-381

Marshall Premium Ferret Diet

FP-266

Lock-On Litter Pan OR

FP-032

High Back Litter Pan

FG-480

Fresh & Clean Litter

FP-394

Snap-N-Fit Food Dish

FS-186

GoodBye Odor™

FC-257

Large Folding Mansion

FP-226

Water Bottle

FP-364

Hanging Nap Sack

ITEM # FC-270 FERRET STARTER KIT WHAT’S INCLUDED: FD-381

Marshall Premium Ferret Diet 22oz.

FP-266

Lock-On Litter Pan

FP-049

FG-480 FP-394 FP-226 FS-186

Nylon Leisure Lounge

Fresh & Clean Litter 5 lbs.

Snap-N-Fit Food Dish Water Bottle

GoodBye Odor™ 8oz.

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THE ULTIMATE FERRET ENVIRONMENT WHAT’S FEATURED: FC-257

Large Folding Mansion

FP-391

Pirate Ship

FP-364 FT-455

FP-032

FG-480 FP-394 FP-226 FT-190

FC-263 FC-224 FC-261 FP-266 FT-300 FT-461

Give your ferrets a luxurious home with The Ultimate Ferret Environment. Keep your ferrets safe and secure while your ferrets play, nap and do their business in a spacious three level mansion, thruway tunnel connector and eight panel playpen. Expand their square footage with the three panel expansion panels available and the complementary eleven panel playpen mat. Accessorize their space with a variety of toys, hammocks, nap sacks and tunnels available.

Hanging Nap Sack Shark Hide-N-Play

High-Back Litter Pan Fresh & Clean Litter

Snap-N-Fit Food Dish

Talk to your local pet product distributor or Marshall Pet Product Sales Representative at 800.292.3424 to make this package available to your customers.

Water Bottle

Super Thruway

Playpen Skylight Cover 8 Panel Playpen 8 Panel Playpen Mat/Cover

Lock-On Litter Pan Octo-Play Fish Toy

FC-25

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FP-36

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FP-39

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FC-26

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FT-45

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FC-22

FP-26

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FP-22

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FG-4

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FT-30

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FP-03

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FP-39

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FT-46

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FC-26

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FERRET HEALTH CARE

The information included is not intended to replace the medical advice of a qualified veterinarian. If your ferret’s health is in question, please seek veterinary assistance.

FG-4

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FS-38

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FS-34

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PROLAPSED RECTUM

A PROLAPSED RECTUM IS GENERALLY CAUSED BY ONE OF TWO THINGS:

1. Not enough water in their diet. Baby ferrets’ food

TO HELP RESOLVE IT:

should be wet down (one part food to three parts water). NOTE: We do not recommend feeding any dry or canned cat food.

2. A bacterial or viral infection that will

1.

Wet down their food.

2.

Administer an antibiotic (Clavamox, Cefa-Drops or Baytril) to prevent any infection to the exposed area. Dosage should be .1 ml every 12 hours.

3.

Keep the area clean and apply Preparation H to soothe it.

4.

Give daily doses of Marshall Furo-Vite high-calorie vitamin supplement to help keep the ferret healthy during healing.

cause the ferret to have a runny stool.

FG-0

73

PRO TIP: Using the Marshall Fresh & Clean Litter in-store allows caretakers to easily spot potential problems in the pan of white, dust-free, virgin, paper pellets.

Recommending this product with every ferret sale has the potential to create a loyal customer.

FG-4

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UPPER RESPIRATORY

ECE (EPIZOOTIC CATARRHAL ENTERITIS)

INFECTIONS AND INFLUENZA FS-12

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ECE, or “green slime,” is still a bit of a mystery. Much is unknown about how the virus is spread, but any situation that brings ferrets together seems to have the potential to do so. It can also be transmitted by clothing or human contact.

Ferrets are very susceptible to problems related to stress when introduced to a new environment. They are prone to upper respiratory infections and influenza and can catch these diseases through human contact.

If a ferret is sneezing, pay close attention to the color of its mucus and check to see if its eyes are clear. This will help determine if an infection is present or if the sneezing is due to another cause, such as litter. Dusty litters cause ferrets to sneeze. We recommend Marshall Premium Ferret Litter, made with 100% recycled paper. If sneezing is present along with yellow or green discharge:

Aggressive treatment should begin at the first signs of green diarrhea.

Give an antibiotic (we recommend Clavamox, Cefa-Drops or Baytril) to fight • off any secondary infection Treat ECE with Pedialyte

• Feed a soft diet of moistened

• Marshall Premium Ferret Diet mixed with FS-38

9

• Treat your ferret with an antibiotic (we recommend Clavamox, Cefa-Drops or Baytril) • Use Marshall Ferret Rx for congestion • Feed a very wet (soupy consistency) mixture of Marshall Premium Ferret Diet and water • Keep the ferret hydrated by adding Pedialyte to the water

chicken baby food or feed Marshall’s Uncle Jim’s Duk Soup

In the absence of Uncle Jim’s Duk Soup, crush a 10 mg tablet of Pepcid AC and add 10 cc of water. Administer .25 cc’s 2-3 times a day.

Give a high-calorie vitamin

• supplement such as Marshall Furo-Vite or Ensure

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DIARRHEA DIARRHEA IS A NON-SPECIFIC SYMPTOM WITH MANY DIFFERENT CAUSES: No matter the cause, if left untreated, diarrhea may lead to death due to poor nutrient absorption and dehydration.

• Stress caused by change in environment, diet or water supply • Intestinal parasites or bacterial or viral intestinal infections • Eating too many treats Overall, the most important things to remember are:

1. Keep the ferret hydrated 2. Feed a soft-food diet

3. Give a high-calorie supplement

Use Uncle Jim’s Duk Soup Mix to supplement your ferret’s regular diet.

It helps stimulate their appetite, boost the immune system and balance the ferret’s digestive system. Uncle Jim’s mixes readily with warm water to form an easyto-feed paste. It can also be mixed in with the wet food and syringe-fed to an ailing ferret.

FS-34

1

LITTER

LAX

Both our Premium Ferret Litter and our Fresh & Clean Litter are made from recycled sources with excellent absorbency. In fact, our paper litters are up to 400% more absorbent than clay litters, completely dust free, biodegradable and flushable!

This great-tasting paste is a must-have for all ferret owners. Ferrets that lick their fur are prone to hairballs. Ferret Lax is the perfect remedy for both eliminating existing hairballs and preventing the formation of new ones. It also aids in removing other items which may have been accidentally ingested.

FP-26

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Use our High Back Litter Pan to help keep your ferret’s space clean.

FP-03

FG-0

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FG-4

80 FS-38

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ODOR CONTROL

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2FT PET STORE PLAN-O-GRAM www. M ar s hallP e t.c o m

WHY MARSHALL?

In a word: OPPORTUNITY! When you join Marshall’s authorized network of distributors, you become part of a very powerful team. Whether you’re an entrepreneur or established commercial business, Marshall Pet will offer you the products, training and opportunities you need to move your business forward.

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There’s more to being the industry leader than providing the highest quality ferret products–we take care of our dealers! We’ve created the Marshall Pet 2FT and 4FT pet store plan-o-grams to help grow your business. Marshall Pet supports its stellar network of dealers with consistent marketing, sales and product education at both the business and consumer levels. In return, we request that you maintain inventory on our best selling ferret & small pet items.

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Our best-selling products with the ferret essentials highlighted in blue. #

ITEM#

QTY. & PRODUCT

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FT-372 FP-360 FP-394 FP-364 FP-226 FD-384 FT-467 FT-463 FP-004 FP-094

(2) Pop-N-Play Ball Pit (2) Hangin’ Monkey Hammock (2) Snap ‘N Fit Food Bowl, 2 C. cap.

(2) Hanging Nap Sack (2) Water Bottle, 27 oz.

(2) Bandits Treats - Chicken (2) Ferret Face Toy (2) Sneaker Toy (2) Harness & Lead, Red (2) Harness & Lead, Blue

11 12 13 14 15 16

FP-014 FP-089 FG-131 FD-382 FS-341 FD-422

17 18 19 20

FT-190 FS-218 FS-127 FS-388

(2) Bell Collar, Red (2) Bell Collar, Blue (2) Nail Clippers (2) Bandits Treats - Bacon (2) Uncle Jim’s Duk Soup Mix (2) Ferret Extreme Munchy Minnows Treats (2) Super Thru-way (2) ProBiotic (2) Ferret Rx (2) Ferret Lax

21 22 23 24 25 26 27 28 29 30 31

FS-389 FS-390 FG-227 FG-021 FS-186 FD-430 FD-381 FD-177 FD-440 FP-032 FG-073

(2) Furo-Vite (2) Furo-Tone (2) Ferret Shampoo Tear Free (2) Ferret Daily Spritz (2) GoodBye Odor for Ferrets (4) Chicken Entrée Canned Diet (4) Premium Ferret Diet, 22 oz.

(3) Premium Ferret Diet, 4 lb.

(3) Premium Ferret Diet, 6 lb.

(3) High Back Litter Pan (3) Premium Ferret Litter, 10 lb.

4FT RETAIL PLAN-O-GRAM

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ITEM#

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FT-372 FT-373 FP-364 FP-094 FP-004 FP-095 FD-384 FD-382 FD-385 FD-386 FS-380 FD-422

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5 5 P R ODU C TS TO S E RV E T HE 3 R D M O S T P OPUL AR D OME S TIC P E T I N A M E RI CA !

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QTY. & PRODUCT

(2) Pop-N-Play Ball Pit (2) Pop-N-Play Extra Ball Pack (2) Hanging Nap Sack (2) Harness & Lead, Blue (2) Harness & Lead, Red (2) Harness & Lead, Black (4) Bandits Treats, Chicken (4) Bandits Treats, Meaty Bacon (4) Bandits Treats, Banana (4) Bandits Treats, Peanut Butter (4) GoodBye Odor Ferret Chews (4) Ferret Extreme Munchy Minnows Treats FP-369 (2) Banana Hammock FP-360 (2) Hangin’ Monkey Hammock FP-089 (2) Bell Collar, Blue FP-014 (2) Bell Collar, Red FP-090 (2) Bell Collar, Black FP-394 (2) Snap ‘N Fit Bowl, 2 C. cap.

FG-131 (2) Nail Clippers FT-300 (2) Octo-Play FP-367 (2) 2-in-1 Ferret Bed FP-400 (2) Small Animal Bear Rug FT-460 (2) Teaser Toy - Snake FT-467 (2) Ferret Face Toy FT-463 (2) Sneaker Toy FG-130 (2) Grooming Brush FP-226 (2) Water Bottle, 27 oz.

FT-190 (2) Super Thru-way FS-218 (2) ProBiotic FS-127 (2) Ferret Rx FG-084 (2) Ferret Ear Cleaner FS-388 (2) Ferret Lax FS-389 (2) Furo-Vite FS-390 (2) Furo-Tone FS-341 (4) Uncle Jim’s Duk Soup Mix FG-227 (2) Ferret Shampoo Tear Free FG-229 (2) Ferret Creme Rinse FG-020 (2) Ferret Shampoo Original FG-021 (2) Ferret Daily Spritz WSS-709 (2) Foaming Waterless Shampoo FG-352 (2) Ferret Shampoo Tea Tree Formula FG-353 (2) Ferret Spray Tea Tree Spray FG-085 (2) Ferret Odor Remover Spray FS-186 (4) GoodBye Odor for Ferrets, 8 oz.

FS-212 (2) GoodBye Odor for Ferrets, 32 oz.

FT-471 (2) Ferret Swimming Pool FD-430 (4) Chicken Entrée Canned Diet FD-381 (4) Premium Ferret Diet, 22 oz.

FD-177 (2) Premium Ferret Diet, 4 lb.

FD-259 (2) Premium Ferret Diet Senior Formula, 4 lb.

FD-362 (2) Premium Ferret Diet Select Chicken Formula, 4 lb.

FP-032 (3) High Back Litter Pan FG-480 (3) Fresh & Clean Ferret Litter, 5 lb.

FG-073 (3) Premium Ferret Litter, 10 lb.

FD-440 (3) Premium Ferret Diet, 6 lb.

5 TIPS

for SETTING-UP a BRANDED SECTION START BY GROUPING LIKE PRODUCTS.

FILL IT IN.

As you begin to fill in the product with your inventory, make sure that all of the product is facing forward, to be clearly seen from the aisle. Check expiration dates to put product expiring sooner out first. As product is shopped and filled, all existing product should be moved to the front and filled from the back.

It is more than just bottles on shelves and hanging bags on pegboard. Make sure that the neighboring products make sense next to it. All grooming products should be together. Hang the brush above the shampoo on the shelf.

ONLY SET ONE FIRST!

Pull just one of each product and place them. Get a snapshot of how everything looks before you fill in the back. This allows you to rearrange, try new flows and adjust spacing without moving your entire inventory.

BRAND YOUR AISLE.

Your packaging starts to do this if your products are branded well. Your family of products should look like just that, a family — related to each other yet each different in their own ways. Anything you can add to reinforce your brand in the aisle is a benefit to the shoppers’ experience. Aisle headers, shelf talkers and supporting marketing materials like coupons or informational brochures are all recommended to engage and inform the shoppers.

HOW DOES IT SHOP?

Test the section of singles by asking these questions: Do the products make sense next to each other? Does the family of products shop nicely from left to right, top to bottom? Does the space on the shelf allow the product to be clearly identified?

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ISSUE NO.6

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