Merchant Marketing
Monthly Community Email
A curated ‘Happenings’ email sent 1–2 times per month, featuring the latest events, news, and updates at Village at Shirlington, connecting with 10K+ engaged community subscribers.
View an example here.
Our marketing team works as an extension of your business bringing expertise in strategy, PR, digital marketing, events, and more to help you achieve your goals and accelerate success.
Website
The Village at Shirlington has a dedicated website featuring your business listing, along with an event calendar that highlights community happenings. Be sure to submit your events to boost visibility and reach a wider audience.
Social Media
Connect with us on Instagram and Facebook, where we actively promote and support our merchants Tag our handles in your stories, posts, and reels to extend your reach
VAS on Instagram
VAS on Facebook
snorth@federalrealty com JasminaZulic
jzulic@federalrealty com
Community Events
We host a series of community events throughout the year from summer celebrations to festive holiday experiences designed to attract thousands of visitors to Village at Shirlington We encourage tenants to participate to drive sales and visibility If youre planning your own event, our team can partner with you to amplify your efforts
Public Relations
Our team provides dedicated public relations support through strategic media outreach and placement opportunities. We can partner with you to develop a tailored PR strategy or support your existing efforts, leveraging strong relationships with local and regional press to help generate awareness and elevate your brands presence.
ories, posts, and reels to extend your reach. .
Upcoming Events