Skip to main content

The Farm Progress Portfolio

Page 1


The Power of the Farm Progress Network

Advancing Agriculture, Together, Through the Unmatched Power of Our Network.

About

Formorethan200years,FarmProgresshasbeenthename farmer'strust.Ourlegacyisbuiltonadeepunderstandingof agriculture’schallengesandopportunities.Today,weleverage thattrusttoleadtheindustryforwardwithcutting-edge content,unmatchedregionalexpertise,andplatformsthat connecttheagriculturecommunityinmeaningfulways.

WhyPartnerwithFarmProgress?

• Wedelivertargetedinsightsanddeepmarketreach, ensuringyourmessageresonateswiththerightaudience whethertheymanage50acresor5,000.

• Weconnectyourbrandwithagriculture’stopinnovators, decision-makers,andleadersthroughhigh-impactevents, media,data,andbroadcasting.

• Wearecommittedtothefutureofagriculture,helping businesseslikeyoursbuildlastingrelationshipswiththe farmersandrancherswhogrowourfood,fuel,andfiber.

FarmProgressisn’tjustamediabrand it’sagriculture’smost powerfulinformationnetwork,connectingfarms,fields,and agribusinessestothetools,knowledge,andinspirationthey needtothriveanddrivegrowth.

Experiencethetrust.

Agriculture’s Most Powerful Information Network

CombinedTotalAudienceReach

1.6M+

Activefarmerand ranchercombined audiencereachacross print,e-newsletter, websiteviewers, TVandRadio,and eventattendees.

Farm Progress is more than a media brand—it’s an agricultural cornerstone.

FarmProgressstandsatthecenterofagriculture,uniting farmers,ranchersandagribusinessprofessionals throughtheindustry’smosttrustedandcomprehensive informationnetwork. Steepedinhistorywithareach thatspanscoasttocoast andbeyond wedeliver theinsights,connectionsandtoolsthatfuelsuccess acrosstheindustry.

AgricultureLeadership andMarketReach

Supportinglarge-scalefarmandranching operatorsanddecision-makerswithstrategic insightsintoglobalmarkets,advanced technologies,andleadershipexpertise throughstrongeditorial.

Reachwith RegionalRelevance

Connectingfarmerstothestories, solutions,andsuccessstrategiesthat resonateintheirfields,communities, andmarketsthroughourseriesof publications.

Real-TimeEngagement withBroadcastTV&Radio

Bringingtimelynews,trends,and expertisedirectlytoscreens,keeping theagriculturalcommunityinformed andinspired.

ImmersiveExperiences throughEvents

Hostingtheindustry’slargestandmost influentialevents,aswellasnichespecialty events,allwherefarmers,ranchersand agribusinessescometogethertoinnovate, network,andshareknowledge.

TargetedAudienceAccessthroughDigitalOpportunities

Deliveringreachdeepintotheagriculturecommunitythroughdigitalopportunitiesthat includenationwidereaders,websiteviewers,anddatabasetargeting.

Trusted Pages. Lasting Impact.

Trusted by farmers for generations, Farm Progress publications deliver the insights producers rely on to guide their operations. Place your brand alongside the trusted content that shapes real decisions in the field.

Rooted in Trust. Meet the Editors.

Builtontheexpertiseofoureditorialstaffin partnershipwithourshowteam,FarmProgress isproudtobeagriculture’sinformationleader, withthebestfarmshows,trusted publications,andtimelynewsthatenablesag professionalstomakeinformeddecisionsto improvetheiroperations.

About

FarmProgresspublicationsaretheheartbeatoftheir communities,connectingfarmersandrancherstopractical advice,localsuccessstories,andtoolsthatdrivedaily operations.Thesemagazinesarecraftedbyeditorswholive andbreatheagricultureintheirregions manyarefarmers themselves.Theyunderstandthechallenges,thetriumphs, andtheuniquenatureoffarmingoperationsintheirregion.

Asabridgetotheknowledge,innovations,andsolutions thatfarmersneedtosucceed,ourmagazinesdeliverthe newsthathelpproducersmakereal-timedecisions.Rooted intrust,thesemagazinesareyourconnectiontothefields, pasturesandbarnsacrossAmerica.

• AmericanAgriculturist

• DakotaFarmer

• FarmPress

• IndianaPrairieFarmer

• KansasFarmer

• MissouriRuralist

• NebraskaFarmer

• PrairieFarmer

• TheFarmer

• WallacesFarmer

• WisconsinAgriculturist

LocalFarms.LocalStories.RealResults.

Content That Shapes Real Decisions in the Field.

CombinedTotalAudienceReach

+492K

Totaltouchpoints across11stateand regionalbrands combinedincluding print,digitaleditions, andnewsletters. Togetheroffering nationwidecoverage.

$1.5M AVERAGEAUDIENCENET FARMINCOME

11

1,400 AVERAGEOPERATION SIZE STATE&REGIONAL MAGAZINEBRANDS ACRES

About

IrrigationExtraisFarmProgress’premiernationalspecial edition,deliveringtargetedinsightsandsolutionsforthe country’stopagriculturalirrigators.Publishedthreetimesper year,thisdedicatedissueprovidesacustomeditorial environmenttailoredtothelatestinnovations,equipment,and strategiesinwatermanagement.

Withdistributionacross11leadingFarmProgressstateand regionalpublications:

• AmericanAgriculturist

• DakotaFarmer

• FarmPress

• IndianaPrairieFarmer

• KansasFarmer

• MissouriRuralist

• NebraskaFarmer

• PrairieFarmer

• TheFarmer

• WallacesFarmer

• WisconsinAgriculturist

IrrigationExtraoffersunparalleledverticalmarketcoverage combinedwiththetrusted,localizedreachofourstateand regionalbrands.

Forbrandslookingtoconnectwithprogressive,high-acreage growersinvestinginirrigationtechnology,IrrigationExtra providesastrategicplatformtoshowcaseproductsandservices inanengaged,solutions-drivenenvironment.

Irrigation Extra:SmartWater.StrongerYields.

Market Insights. Strategic Advantage.

Trusted by progressive growers, Farm Futures delivers the intelligence producers rely on to navigate markets, manage risk and drive profitability across their operations. Align your brand with the insights shaping high-value decisions across today’s most advanced farms.

About

FarmFuturesisthebusinessintelligencebrandforprogressive agriculture deliveringmarket-movinginsights,analysisand perspectiveacrosstoday’smostimportanttopics,from commoditiesandpolicytoriskandprofitability. Withmoderneditorialcontent,FarmFuturesconnectsyour brandwithhigh-valuedecision-makersseekingclarityin complexmarketsandconfidenceincriticalbusinessdecisions acrosstheiroperations.

Nowreachingproducersthroughamulti-channelcontent deliverynetworkincludingdailyAMandPMnewsletters,video series,podcasts,webinarsandaspecialbusinessprintfeature sectionacrosstheFarmProgresspublicationnetwork,Farm Futuresdeliverstimelyinsightswhenandwhereitmatters most.

Morethancontent—it’s theintelligence behindbetterdecisions.

Multi-Channel Content Delivery

FarmFuturesdeliversbusinessintelligencetoprogressiveproducersthroughadynamicmixofprint, digital,videoandliveexperiences meetingdecision-makerswhereverandwhenevertheyengage.

DailyAM&PMNewsletters Twice-dailydeliveryoftimelymarketupdates,analysisandkeyheadlines reachingproducersatthestartandcloseoftheirdaywhendecisionsarebeingshapedandrefined.

AgMarketingIQBlog:In-Depth&ThisWeek Timelyandstrategiccontentdeliveringdeeperanalysis andweeklyperspectivesontrendsimpactingagmarketersandproducers.

TheWeekenderVideoSeries Arecurringvideoseriesdeliveringmarketinsightsandforward-looking perspectivestoproducersheadingintokeydecisionperiods.

TipsforTodayContentFeature Quick-hit,actionableinsightsdesignedforimmediateapplication keepingproducersinformedandresponsiveinrealtime.

FarmFuturesWebinars Expert-ledvirtualsessionsexploringmarkets,policyandoperationalstrategy creatingdeeperengagementwithhigh-valueaudiences.

Thought-LeaderEventStageSponsorships Premiumopportunitiestoalignyourbrandwithindustry leadersthroughlivediscussions,panelsandforward-lookingconversationsatFarmProgressevents.

PrintOpportunity:SpecialBusinessFeature Anexcitingconversionbeginningin2026,adedicated FarmFuturessectionfeaturedacrossFarmProgresspublications bringingnationalbusinessinsights intoregionallytrustedenvironments.Stilldeliveringvaluablebusinessinsightsacrossthenation alongsidethepowerfulsetofstateandregionalprintfromFarmProgress.

More Reach to Top Tier Agriculture Audiences

+120K

reachhigh incomeproducers throughonline, newslettersand print

Herd-Level Insights. Operation-Wide Impact.

Trusted by livestock producers for generations, Farm Progress livestock publications deliver the insights operators rely on to improve herd performance and profitability. Place your brand alongside the content that influences purchasing decisions across the operation.

About

FarmProgress’nationallivestockbrandsserveasthetrusted voiceforproducerswhodrivethefutureofanimalagriculture. Thesepublicationsgobeyondthebasics,deliveringin-depth marketanalysis,cutting-edgeresearch,andbusiness strategiesthathelpranchersandlivestockoperatorsthrive.

Fromgeneticsandherdmanagementtosustainabilityand policyimpacts,ourcoveragekeepslivestockproducers informed,competitive,andpreparedforwhat’snext.

• BEEF

• Feedstuffs

• NationalHogFarmer

Withapulseontheindustry’sbiggestchallengesand opportunities,thesedigitalmagazinesserveasbotha resourceandacommunityforthoseshapingthefutureof beef,dairy,pork,poultry,andbeyond.

StrongerHerds.SmarterBusinesses.

Agriculture’sLivestockAuthority.

Leading the Herd with Insight and Innovation

CombinedTotalAudienceReach

+375K

Livestockbrands’ nationalcombined audiencetouchpoints acrossdigitaleditions, newsletters,and websitesession. Focusedonlarge scaleproducers shapingthe

of

and

$13M+ INAVERAGENET LIVESTOCKINCOME

Voices Amplified. Communities Connected.

Farm Progress broadcast and radio programming reaches more than 350K rural viewers and listeners across a vast affiliate network—bringing trusted ag insights to producers while amplifying brand messages across connected communities.

About

Agriculturemovesfast,andsodowe.FarmProgress’ Broadcastplatformsdeliverreal-timeinsights,expert analysis,andcriticalnewsstraighttofarmers,ranchers,and agprofessionals.

Whetherit’sontheairwavesoron-screen,ourtrusted agriculturevoicesbreakdowncomplexissues,highlight emergingtrends,andprovidethetimelyinformationthe industryneedstostayahead.

• ThisWeekinAgribusiness

• FarmProgressAmerica

Fromin-depthmarketreportstoon-the-groundcoverageat majorfarmevents,FarmProgressBroadcastkeeps agricultureconnected anytime,anywhere.

Ournetworkofexperts,journalists,andindustryleaders ensuresthateverysegmentistailoredtoinform,educate, andinspirethosewhogrowourworld.

TrustedVoices.TimelyInsights.

Agriculture’sNetwork.

The Voice of Agriculture, Wherever You Are

TotalAudienceReach

+350K

Broadcastreachacross theUS,makingita leadingnetworkacross ruralagriculture content.

120+

AFFILIATETVNETWORKS NATIONWIDE

95+

RADIOAFFILIATE NETWORKS NATIONWIDE

LIVE EVENTAPPEARANCESFROM

NOTABLEAGTVPERSONALITIES

5

KEYBROADCAST OPPORTUNITIES

WeeklyTVprogramming

Weekdayradioprogramming

Specialeventbroadcasts

Always-onwebcasts

Customproductionservices

Immersive Events. Endless Opportunities.

Farm Progress events place your brand face-to-face with farmers and ranchers through hands-on demos, live experiences and real conversations. Exhibiting provides powerful opportunities to build relationships and influence buying decisions.

About

Fromthelargestoutdoorfarmshowstohighlyfocused specialtygatherings,FarmProgressEventssetthestagefor innovation,collaborationandprogress. Ourindustry-leadingexperiencesbringtogetherfarmers, ranchers,andagribusinessleadersindynamic environmentsdesignedtodriveagricultureforward.

Whetherit’sshowcasinggroundbreakingrowcrop innovationsatFarmProgressShow,exploringthelatestin livestockandirrigationmanagementatHuskerHarvest Days,discoveringcutting-edgetechnologyindoorsatthe NewYorkFarmShow,ordivingintoorganicandspecialty farmingattheOrganicGrowerSummit,oureventsprovide hands-onopportunitiestolearn,network,anddobusiness.

FarmProgresseventsaren’tjustgatherings theyarethe meetingplacesforagriculture’sbrightestmindsand boldestideas.

Gather.Grow.Lead. Agriculture’sStage.

Where Agriculture Connects

PURCHASINGPOWER

$2.8B

Inpurchasingpower bythe2025Farm ProgressPlatinum VIPfarmshow attendees. 4 INDUSTRYLEADING, IMMERSIVELIVE EVENTS

2,113

Digital Solutions. Timely Insights.

Farm Progress digital platforms deliver trusted insights that guide decisions and drive action. Connect your business brand with our network of over 1.2M producers when attention is highest and buying intent is real.

About

Intoday’sfast-pacedworld,reachingtherightaudienceat therighttimeisessential.FarmProgressdigitalharnesses thepowerofdata-driveninsights,expansivereach,and targetedcontentdeliverytoengagetheagriculture communitywhereitmattersmost.

Withanexpansivenationwidenetworkofreaders,website visitors,andindustryprofessionals,weprovidedeep, meaningfulconnectionsthroughtailoreddigital experiences.Whetherit’sthroughourhigh-trafficwebsites, newsletters,socialmediachannels,orprecision-targeted databasemarketing,webridgethegapbetween agribusinessesandthefarmerswhorelyonthem.

• DigitalWebsiteAds

• FarmProgressRCSAlerts

• DailyNewsletters

• CustomTargetedEblasts

• IndustryVoiceNativeMktg

• ContinuingEducation

• FPNextPodcasts

• ExpandedDigital thoughFarmProgress

Reach.Engage.Influence. Agriculture’sDigitalNetwork.

Farm Progress Digital Website Ads

Maximizeyourreachwithpersonalizeddigitaladvertising acrossthebroadnetworkofFarmProgresswebpages,withan engagedreadershipofagproducers.Viewwebsiteadspecsand pricinginsidetheFarmProgressMediaKit.

BannerandRichMediaAds

Yourstaticorinteractiveadsareincorporated andsplashedacrosstheFarmProgresswebsite.

RevealAds

ArevealadontheFarmProgresswebsiteisa high-impactdisplayunitthatappearsonpage loadandthensmoothlyretractstorevealthe sitecontent.

In-articleVideoAds

Yourvideoplacedasanadvertisementinlinein theengagingarticlesfromtheFarmFutures editorialteamincludingapromptforthereader totakeaspecificaction.

NativeContentMarketing|IndustryVoice

BigSkyAds

AbigskyadontheFarmProgresswebsiteisa premium,high-visibilitydisplayunitpositioned attheverytopofthepage,deliveringawide, immersivebrandpresencethatdominatesthe headerandcapturesattentionimmediatelyas usersarriveonthesite.

TheIndustryVoiceprogramembedsyour contentdirectlyintoourcontentmanagement system,soit’soptimizedforsearchandflowsin thesamefashionasourbrands’editorial content.

InfeedSidebar&End-of-article Ads

EnhancingtheFarmProgressvisitors experience,youradswillbeplacedwithinthe flowoftheeditorialcontentand/orattheend ofanengagingFarmFuturesarticle.

SiteSkins

Haveyourbrandvisually“wrapped”acrossthe differentpagesoftheFarmProgresswebsite, reflectingyourbrandidentitythrough substantialbanneradimageplacements.

CustomContentChannels

Promoteyourunique,brandedcontentin channelsspecificallytailoredtothetargeted FarmProgressaudienceutilizingonlinetargets.

Farm Progress RCS Alerts

Buildbrandawarenessanddrive engagementwithproducers’fromacross theU.S.viatheFarmProgressopted-in RCSalertnetwork.

17,000+ Subscribers

Optedinsubscribersformobilemessages

• Fastestgrowingadvertisingchannel. Mobileusage continuestoincreasemakingit today’sgo-tomeansof communication.

• Providesaccesstoaqualified,highlyengagedaudience. SMSsubscribersarerequiredtooptin,meaningthatyour audienceisfilledwithpeoplewhoactivelywanttoengage.

• Enhancesothermarketingchannels.SMSpromotions workwellwithothermarketingmediumstohelpincrease overallcampaignengagement.

• Easytomeasure. Inadditiontocustomerdata,SMSalerts allowyoutogatherawealthofinformationtocontinually improveyourcampaignsROI.

Farm Progress Daily Newsletter

FarmProgressDailyisanafternoonroundupofthenationalandlocalagricultural newsfromtheentireFarmProgressfamily.

It'saquickwayforfarmerstokeepuponissuesimpacting agricultureacrossthecountryaswellashavethe latestnationalnewsonhand.

23,523 NewsletterSubscriberAudienceReach

Delivers Top Daily Insights from Farm Progress News

FarmProgressdistributes16dailynewsletters.The topstoriesareroundedupintothisDaily newsletterfromacrossallthebrands.

Toreachthefull 128K AUDIENCE REACH acrossalltheFarmProgressnewsletters,askyour accountrepresentativeforinformation.

Farm Progress Custom Targeted eBlasts

Emailisstilloneofthebestwaystoreachtherightpeoplewiththeright message.Withourdeeprootsinagriculture,wetapintoInforma’sextensive audienceofengagedfarmers,ranchersandagprofessionals.Targetby production,sizes,geography,crops,irrigationandmore.

Tellusyourgoals,andourteamwillcraftandsendtargetedemailcampaigns thatconnectyouwiththegrowersanddecision-makerswhomattermost.

• BuildCredibility–Alignyourmessagewithatrustedbrandtobuild awarenessandcredibility.

• TargetedOutreach–Ourexperiencedteamhelpsyoucreateatargeted distributionlist.

• ConsistentMessaging–Choosesingleormultipleemailtouchestokeep yourmessagetopofmind.

• DriveTraffic–Drivetraffictoyourwebsiteandincreasebrandvisibilitywith therightaudience.

• BoostEngagement–Boostengagementforproductlaunches, announcements,andpressreleases.

• EventPromotion–Promoteyourpresenceattradeshowsandindustry events.

JOIN US

Industry Voice

Native Marketing

IndustryVoicehelpsyouexpandthereachofyoureducational contentbyplacingitwithinarelevantcategoryonanInforma agriculturebrandsite.Yourbrand’smessageseamlessly integrateswithourtrustededitorialcontent,maintainingthe lookandfeelofourwebsite.Thisensuresanauthentic experienceforreadersactivelysearchingforvaluableinsights. Engageyourtargetaudiencewithrelevant,helpfulinformation whileestablishingyourbrandasathoughtleaderinagriculture.

• ExtendedVisibility–HostedonanInformaagriculture brandsitefor12months.

• Full-ServiceManagement–End-to-endprogram management,includingsetup,promotion,andreporting.

• BrandedContent–Clearlylabeledassponsoredwhile blendingwithrelevanteditorial.

• StrategicPlacement–Appearsinsitefeedsthrough category-basedtagging.

• Multi-ChannelPromotion–Amplifiedviabrand newsletters.

• PerformanceInsights–Detailedreportingprovidedafter programcompletion.

Farm Progress Continuing Education

Positionyourbrandasatrustedresourceforagriculturaleducationbysponsoringourcontinuing educationprogrammingprovidedbyAgCEUOnline.

Withover75,000coursescompletedby12,000+registeredusers,AgCEUOnline.comisthego-toplatform forproducersseekingexpert-ledtrainingindisease,weed,andpestmanagement,nutrientstrategies, productionbestpractices,andregulatorycompliance.Thisisyouropportunitytoconnectwithengaged producerswhilesupportingtheircommitmenttocontinuingeducation.

AllcoursesareaccreditedbytheAmericanSocietyof AgronomyCertifiedCropAdviserprogram.

Expanded Informa Opportunities via Farm Progress

FarmProgress,asanInformaMarketbrand,alsocanofferdeeperreachthroughspecialtyprograms thatharnessthefullpoweroftheFarmProgressdatabaseandassistincraftingspecialtycontent.

• DataMarketingSolutions

• AudienceExtension

• EventExtension

• CustomPostalDirectMail

• ContentMarketingSolutions

• Blogs&Articles

• ContentMultiplier

• DigitalReportReprint

• eBook

• ContentMarketingSolutions(cont.)

• Leaders-In

• MarketSpotlight

• EventGuideSolutions

• Short-formContent

• Webinars

• WhitePapers

Subtitle here and Subtitle here and Subtitle here

• EventKickstart

• ExecutiveQuicktake

• ExplainerVideo

• FastChatVideo

• Infographics

• KeyTakeaways

• LeadServices

• ContentEngagementCenter

• ContentSyndication

• ContentLeadTouch

• ResearchSolutions

• Webinar&VirtualExperienceSolutions

• AccountBasedMarketingCapabilities

Turn static files into dynamic content formats.

Create a flipbook
The Farm Progress Portfolio by FarmProgress - Issuu