Farm Progress Livestock Publications

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For the Farm Progress team, farming is more than a career — it's a passion that has grown over a lifetime. Many of our editors have fond memories of their earliest days growing up in agriculture. For others, their love for farming flourished in their educational and professional fields. Learn how their expertise in agriculture can bring value to your advertising.

We cater to the needs of our readers because we focus on their needs. We focus on that business of livestock production. We are focusing on how we can make them money, how we can tell them about new technologies, how we can help them better communicate with their Community around them. You are not going to find the fluffy article so to speak, you are going to find the article that is going to give you that return on investment. Sarah Muirhead

Information Classification: General

Information Classification: General

Weather

41%

Livestock prices

33%

Managing input purchase costs

33%

Government regulations

25%

Labor (employee management/finding help)

19%

Disease/animal health

18%

Investing on new equipment

17%

Investing in purchasing land

17%

Succession planning

17%

Investing in herd expansion

15%

Grain prices

14%

Expansion (adding family to operation)

8%

Investing (saving for the future)

8%

Securing financing

6%

Rent prices

5%

Cropping decisions Other Information Classification: General

2% 6%

Publications are the leading information sources. These are followed by beef specific newsletters, then websites, both beef and general agriculture.

The reader study also showed that subscribers spend, on average, 28 hours per week online reading farm/ranch related articles, internet and video content.

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A group of black cows in a field AI-generated content may be incorrect.

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A yellow tape around a stack of containers AI-generated content may be incorrect.

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Multi-species producers Nutritionists and veterinarians Agribusiness leaders across the livestock industry

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Poultry producers and integrators Animal health and vaccine providers Feed, equipment, or biosecurity brands focused on poultry operations

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Time-sensitive campaigns Emergency response solutions, compliance, or insurance Brands looking to stand out in critical news windows

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A magazine cover with a flag AI-generated content may be incorrect.

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Information Classification: General