Farm Progress Digital Product Offerings

The Power of the Farm Progress Network Advancing Agriculture, Together, Through the Unmatched Power of Our Network.

Information Classification: General

About For more than 200 years, Farm Progress has been the name farmer's trust. Our legacy is built on a deep understanding of agriculture’s challenges and opportunities. Today, we leverage that trust to lead the industry forward with cutting-edge content, unmatched regional expertise, and platforms that connect the agriculture community in meaningful ways.

Why Partner with Farm Progress?

•

•

•

We deliver targeted insights and deep market reach, ensuring your message resonates with the right audience— whether they manage 50 acres or 5,000.

We connect your brand with agriculture’s top innovators, decision-makers, and leaders through high-impact events, media, data, and broadcasting.

We are committed to the future of agriculture, helping businesses like yours build lasting relationships with the farmers and ranchers who grow our food, fuel, and fiber.

Farm Progress isn’t just a media brand—it’s agriculture’s most powerful information network, connecting farms, fields, and agribusinesses to the tools, knowledge, and inspiration they need to thrive and drive growth.

Experience the trust.

Information Classification: General

Agriculture’s Most Powerful Information Network Combined Total Audience Reach

1.6M+

Active farmer and rancher combined audience reach across print, e-newsletter, website viewers, TV and Radio, and event attendees.

4 Information Classification: General

120+

AFFILIATE TV NETWORKS NATIONWIDE

95

14+

RADIO AFFILIATE NETWORKS NATIONWIDE

NATIONAL, STATE, REGIONAL FARM PROGRESS AND LIVESTOCK BRANDS

INDUSTRY LEADING AGRICULTURE EVENTS

Farm Progress Pillars 1.

2.

3.

4.

5.

Print Digital Data Events Broadcast

AAM Dec 2024 Qualified/Paid Audience FPG AAM audited demographics and accredited with an additional audit layer from Farm Progress’ AAM database audit. Farm Progress brands are AAM audited publications. Data collected includes 2024 Farm Progress audience analysis, 2022 census, satisfaction survey and FP+ database. Numbers are collective

Rooted in Trust.

Meet the Editors.

Built on the expertise of our editorial staff in partnership with our show team, Farm Progress is proud to be agriculture’s information leader, with the best farm shows, trusted publications, and timely news that enables ag professionals to make informed decisions to improve their operations.

Information Classification: General

750

Years

NATIONAL, STATE AND REGIONAL EDITORIAL COMBINED EXPERIENCE IN COVERAGE AG JOURNALISM

Scan to watch interviews with our Editors >

Farm Progress is more than a media brand—it’s an agricultural cornerstone.

Farm Progress stands at the center of agriculture, uniting farmers, ranchers and agribusiness professionals through the industry’s most trusted and comprehensive information network. Steeped in history with a reach that spans coast to coast — and beyond — we deliver the insights, connections and tools that fuel success across the industry.

Information Classification: General

Agriculture Leadership and Market Reach

Nationwide Reach with Regional Relevance

Supporting large-scale farm and ranching operators and decision-makers with strategic insights into global markets, advanced technologies, and leadership expertise through strong editorial.

Connecting farmers to the stories, solutions, and success strategies that resonate in their fields, communities, and markets through our series of publications.

Real-Time Engagement with Broadcast TV & Radio

Immersive Experiences through Events

Bringing timely news, trends, and expertise directly to screens, keeping the agricultural community informed and inspired.

Hosting the industry’s largest and most influential events, as well as niche specialty events, all where farmers, ranchers and agribusinesses come together to innovate, network, and share knowledge.

Targeted Audience Access through Digital Opportunities Delivering reach deep into the agriculture community through digital opportunities that include nationwide readers, website viewers, and database targeting.

Farm Progress Digital: Precision Engagement, Maximum Impact • • • • • • •

Digital Website Ads Farm Progress NOW Text Alerts Farm Progress Daily Newsletter Custom Targeted eBlasts Industry Voice Native Marketing Continuing Education FP Next Podcast

•

Expanded Digital Opportunities through Farm Progress

Information Classification: General

About In today’s fast-paced world, reaching the right audience at the right time is essential. Farm Progress Digital harnesses the power of data-driven insights, expansive reach, and targeted content delivery to engage the agriculture community where it matters most.

With an expansive nationwide network of readers, website visitors, and industry professionals, we provide deep, meaningful connections through tailored digital experiences. Whether it’s through our high-traffic websites, e-newsletters, social media channels, or precision-targeted database marketing, we bridge the gap between agribusinesses and the farmers who rely on them.

From national-scale visibility to hyper-focused regional outreach, Farm Progress Digital delivers the right message to the right audience—backed by the trust and expertise that define our brand.

Reach. Engage. Influence.

Agriculture’s Digital Network.

Information Classification: General

Banner and Rich Media Ads

In-article Video Ads

Your static or interactive ads are incorporated

Your video placed as an advertisement inline in

and splashed across the Farm Progress website.

the engaging articles from the Farm Futures editorial team including a prompt for the reader

Reveal Ads

to take a specific action.

A reveal ad on the Farm Progress website is a

high-impact display unit that appears on page

Native Content Marketing | Industry Voice

load and then smoothly retracts to reveal the

The Industry Voice program embeds your

site content.

content directly into our content management system, so it’s optimized for search and flows in

Farm Progress Digital Website Ads Maximize your reach with personalized digital advertising across the broad network of Farm Progress webpages, with an engaged readership of ag producers. View website ad specs and pricing inside the Farm Progress Media Kit.

Big Sky Ads

the same fashion as our brands’ editorial

A big sky ad on the Farm Progress website is a

content.

premium, high-visibility display unit positioned at the very top of the page, delivering a wide,

Infeed Sidebar & End-of-article Ads

immersive brand presence that dominates the

Enhancing the Farm Progress visitors

header and captures attention immediately as

experience, your ads will be placed within the

users arrive on the site.

flow of the editorial content and/or at the end of an engaging Farm Futures article.

Site Skins Have your brand visually “wrapped” across the

Custom Content Channels

16 Million+ Total Annual Website Views

different pages of the Farm Progress website,

Promote your unique, branded content in

1.3 Million+ Avg. Monthly Farm Progress Web Views*

reflecting your brand identity through

channels specifically tailored to the targeted

substantial banner ad image placements.

Farm Progress audience utilizing online targets.

7.6 Million+ Total Annual Website Users 637,000+ Avg. Monthly Farm Progress Web Users* Information Classification: General

*Website Users & Views based on Farm Progress full website.

Farm Progress RCS Alerts Build brand awareness and drive engagement with producers’ from across the U.S. via the Farm Progress opted-in RCS alert network.

17,000+ Subscribers

Opted in subscribers for mobile messages

Information Classification: General

•

•

•

•

Fastest growing advertising channel. Mobile usage continues to increase making it today’s go-to means of communication.

Provides access to a qualified, highly engaged audience.

SMS subscribers are required to opt in, meaning that your audience is filled with people who actively want to engage.

Enhances other marketing channels. SMS promotions work well with other marketing mediums to help increase overall campaign engagement.

Easy to measure. In addition to customer data, SMS alerts allow you to gather a wealth of information to continually improve your campaigns ROI.

Farm Progress Daily Newsletter Farm Progress Daily is an afternoon roundup of the national and local agricultural news from the entire Farm Progress family.

It's a quick way for farmers to keep up on issues impacting agriculture across the country as well as have the latest national news on hand.

23,523 Newsletter Subscriber Audience Reach Delivers Top Daily Insights from Farm Progress News

Farm Progress distributes 16 daily newsletters. The top stories are rounded up into this Daily newsletter from across all the brands.

To reach the full 128K AUDIENCE REACH across all the Farm Progress newsletters, ask your account representative for information.

Information Classification: General

Stats based on Farm Progress database analysis. Data as of 2024 end of year review.

Farm Progress Custom Targeted eBlasts Email is still one of the best ways to reach the right people with the right message. With our deep roots in agriculture, we tap into Informa’s extensive audience of engaged farmers, ranchers and ag professionals. Target by production, sizes, geography, crops, irrigation and more.

Tell us your goals, and our team will craft and send targeted email campaigns that connect you with the growers and decision-makers who matter most.

• • • • • •

Build Credibility – Align your message with a trusted brand to build awareness and credibility.

Targeted Outreach – Our experienced team helps you create a targeted distribution list.

Consistent Messaging – Choose single or multiple email touches to keep your message top of mind.

Drive Traffic – Drive traffic to your website and increase brand visibility with the right audience.

Boost Engagement – Boost engagement for product launches, announcements, and press releases.

Event Promotion – Promote your presence at trade shows and industry events.

Information Classification: General

JOIN US

Industry Voice Native Marketing Industry Voice helps you expand the reach of your educational content by placing it within a relevant category on an Informa agriculture brand site. Your brand’s message seamlessly integrates with our trusted editorial content, maintaining the look and feel of our website. This ensures an authentic experience for readers actively searching for valuable insights.

Engage your target audience with relevant, helpful information while establishing your brand as a thought leader in agriculture.

Information Classification: General

• •

• • •

•

Extended Visibility – Hosted on an Informa agriculture brand site for 12 months.

Full-Service Management – End-to-end program management, including setup, promotion, and reporting.

Branded Content – Clearly labeled as sponsored while blending with relevant editorial.

Strategic Placement – Appears in site feeds through category-based tagging.

Multi-Channel Promotion – Amplified via brand newsletters.

Performance Insights – Detailed reporting provided after program completion.

Farm Progress Continuing Education Position your brand as a trusted resource for agricultural education by sponsoring our continuing education programming provided by AgCEU Online.

With over 75,000 courses completed by 12,000+ registered users, AgCEUOnline.com is the go-to platform for producers seeking expert-led training in disease, weed, and pest management, nutrient strategies, production best practices, and regulatory compliance. This is your opportunity to connect with engaged producers while supporting their commitment to continuing education.

All courses are accredited by the American Society of Agronomy Certified Crop Adviser program.

Information Classification: General

Expanded Informa Opportunities via Farm Progress Farm Progress, as an Informa Market brand, also can offer deeper reach through specialty programs that harness the full power of the Farm Progress database and assist in crafting specialty content.

•

Data Marketing Solutions • Audience Extension • Event Extension • Custom Postal Direct Mail

•

Content Marketing Solutions • Blogs & Articles • Content Multiplier • Digital Report Reprint • eBook • Event Kickstart • Executive Quicktake • Explainer Video • FastChat Video • Infographics • Key Takeaways

Information Classification: General

•

Content Marketing Solutions (cont.)

• Leaders-In • Market Spotlight • Event Guide Solutions • Short-form Content • Webinars • White Papers

•

Lead Services • Content Engagement Center • Content Syndication • Content Lead Touch

• • •

Research Solutions Webinar & Virtual Experience Solutions Account Based Marketing Capabilities

Contact the Farm Progress Team Solutions.FarmProgress.com/Contact

AAM June 2025 Qualified/Paid Audience FARM FUTURES’ engaged audience of large-scale, profit-oriented producers. AAM audited demographics and accredited with an additional audit layer from Farm Progress’ AAM database audit. Farm Futures is an AAM audited publication. *Data collected includes 2025 Farm Progress audience analysis, 2022 census, satisfaction survey and FP+ database. Numbers are collective

Information Classification: General