Unfolding

Fannie Ko Academy of Art University

Unfolding MFA Design Portfolio

2016 2018

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Type Systems Tim Carpenter

Project 1 / 9 The Book of Trump

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end sheet

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Unfolding Selected works of Fannie Ko 2015–2018

Fannie Ko +1 858 776 6565 ko.fannie@gmail.com fanniekodesign.com Copyright Š2018 Fannie Ko All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means physical or electronic, including photocopy or on any storage and retrieval system, without prior written permission.

This book is dedicated to the generation that will be changing the world.

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Contents

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The Book of Trump

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Green

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Beat Vox

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LEED Conference Series

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U$A! U$A!

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Jack Jair Realty

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Motion Graphics

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CONCEPTUAL BOOK ABOUT DONALD TRUMP

REBRAND OF THE GREEN PARTY US

BEATBOXING MOBILE APP

EXPERIMENTAL TYPOGRAPHIC POSTERS

VISUAL SYSTEM OF A MICHAEL MOORE FILM FESTIVAL

REBRAND OF A STREET FLYER

THE LION KING REINTERPRETATED OPENING TITLE

SYSTEMS OF DOMINATION ANIMATED QUOTE OF MAHMOUD AHMADINEJAD

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Big City vs Small Town

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Mt. Near

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INFORMATION DESIGN OF IDEOLOGICAL DIFFERENCES

MFA THESIS PROJECT INCREASING ACCESS TO THE OUTDOORS

Unfolding is my life’s philosophy.

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How should we react? When we unfold a piece of paper, we reveal something new. Do we ignore it or do we take action?

Every day, we are encountered with new experiences. Every day, we are faced with the decisions of what we will do about them. We could let the events of the world pass us by.

Or, we can decide to get up and do something. When my days unfold before me, I’m choosing to utilize design to do something.

MFA GRAPHIC DESIGN PORTFOLIO

Unfolding

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UNFOLDING

FANNIE KO Selected Works 2015-2018

What do we do our country is run by entertainers? Entertainment is a business and our government is a democracy. But the way our society is structured, the two entities—business and democracy overlap. We’re having a hard time distinguishing who is there to make money and who is going to be a leader and public servant.

PROJECT NAME

The Book of Trump

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Type Systems Tim Carpenter

Project 1 / 9 The Book of Trump

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UNFOLDING

FANNIE KO Selected Works 2015-2018

OBJECTIVE

Make a book out of an episode of This American Life.

APPROACH

In episode 578, reporter Zoe Chace investigated the nation’s perception of Donald Trump. It seemed that everybody had an opinion. Inspired by his statement, “I drink my little wine and eat my little cracker,” I created this book as a satirical religious text about Donald Trump.

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Type Systems Tim Carpenter

Project 1 / 9 The Book of Trump

COURSE Type Systems INSTRUCTOR Tim Carpenter TERM Spring 2016 CATEGORY Typography Editorial DELIVERABLES Book TYPEFACES Kelmscott Lexicon COLORS

KEYWORDS Satirical Religious Experimental

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FANNIE KO Selected Works 2015-2018

Type Systems Tim Carpenter

Project 1 / 9 The Book of Trump

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FANNIE KO Selected Works 2015-2018

Type Systems Tim Carpenter

Project 1 / 9 The Book of Trump

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FANNIE KO Selected Works 2015-2018

Type Systems Tim Carpenter

Project 1 / 9 The Book of Trump

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Type Systems Tim Carpenter

Project 1 / 9 The Book of Trump

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Type Systems Tim Carpenter

Project 1 / 9 The Book of Trump

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FANNIE KO Selected Works 2015-2018

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Type Systems Tim Carpenter

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What do we do when your party is ineffective? Each election cycle, we hope for a change. We hope our newly elected representatives will deliver on their promises. We hope that new policies will finally be able to fix our broken systems. We hope that our 200-year old system of democracy is the one that will solve all of civilization’s problems.

PROJECT NAME

Green

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Nature of Identity Hunter Wimmer

Project 2 / 9 Green

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UNFOLDING

FANNIE KO Selected Works 2015-2018

OBJECTIVE

Revitalize a dead, dying, or defunct brand and extend the new brand into other sectors.

APPROACH

The Green Party US is a stagnant political party with a great mission. I developed a new visual system that was true to their original values and renamed the organization, Green, to allow it to expand their audience base and move into areas of government, business, and education.

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Nature of Identity Hunter Wimmer

Project 2 / 9 Green

COURSE Nature of Identity INSTRUCTOR Hunter Wimmer TERM Fall 2017 CATEGORY Branding Web Design Print Design DELIVERABLES Identity Books (x3) Website TYPEFACES Lexia Azo Sans COLORS

KEYWORDS Natural Grassroots Integrated

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FANNIE KO Selected Works 2015-2018

Nature of Identity Hunter Wimmer

Project 2 / 9 Green

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FANNIE KO Selected Works 2015-2018

Nature of Identity Hunter Wimmer

Project 2 / 9 Green

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FANNIE KO Selected Works 2015-2018

Nature of Identity Hunter Wimmer

Project 2 / 9 Green

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FANNIE KO Selected Works 2015-2018

Nature of Identity Hunter Wimmer

Project 2 / 9 Green

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Type Systems Tim Carpenter

Project 1 / 9 The Book of Trump

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FANNIE KO Selected Works 2015-2018

Nature of Identity Hunter Wimmer

Project 2 / 9 Green

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FANNIE KO Selected Works 2015-2018

Nature of Identity Hunter Wimmer

Project 2 / 9 Green

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What do we do when disenfranchised youth create beautiful sounds?

Hip-hop music and culture were born in the 1970s. It reflects social, economic, and political realities of marginalized minorities and has been used as a voice against racism, poverty, and social structures.

PROJECT NAME

Beatvox

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Digital Design Studio Bob Slote

Project 3 / 9 Beat Vox

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OBJECTIVE

Reimagine the Hasbro toy, Bop-It, as an app for a new audience.

APPROACH

To bring the toy company, Hasbro into the modern age of digital games, we took the principles that made their game Bop-It successful, the natural interactions between player and collaboration, toy, and rhythm, and created an app that captured the musical nostalgia of a new audience.

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Digital Design Studio Bob Slote

Project 3 / 9 Beat Vox

COURSE Digital Design Studio INSTRUCTOR Bob Slote TERM Fall 2016 CATEGORY UI/UX Design DELIVERABLES Mobile App TYPEFACES Dock Nº11 COLORS

KEYWORDS Digital 80’s Hip Hop Fun TEAM Ran An Dana Isken Fannie Ko Dana Van Etten

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FANNIE KO Selected Works 2015-2018

Digital Design Studio Bob Slote

Project 3 / 9 Beat Vox

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Digital Design Studio Bob Slote

Project 3 / 9 Beat Vox

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Digital Design Studio Bob Slote

Project 3 / 9 Beat Vox

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What do we do when our buildings pollute our planet? We don’t think much about the wood and plaster used to construct our buildings. We don’t consider the amount of energy it takes to make artificial light and climate. The natural world has already created the best architecture to fit the needs of it’s inhabitants. So, how can we borrow from nature to make our own infrastructures better?

PROJECT NAME

LEED Conference Series

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Type Experiments Kathrin Blatter

Project 4 / 9 LEED Conference Series

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OBJECTIVE

Construct type. Create a series of posters for an architectural event.

APPROACH

The structures of nature have been evolutionarily designed for millions of years. Their specific functions have been perfected to fit the needs of those specific organisms or biospheres. I wanted to embody that idea of oneness and unity with nature through the mimicking of nature’s architecture.

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Type Experiments Kathrin Blatter

Project 4 / 9 LEED Conference Series

COURSE Type Experiments INSTRUCTOR Kathrin Blatter TERM Fall 2016 CATEGORY Typography DELIVERABLES Poster Series x3 TYPEFACES Ubuntu KEYWORDS Organic Biomimicry Bubbles

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Type Experiments Kathrin Blatter

Project 4 / 9 LEED Conference Series

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FANNIE KO Selected Works 2015-2018

Type Experiments Kathrin Blatter

Project 4 / 9 LEED Conference Series

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FANNIE KO Selected Works 2015-2018

Type Experiments Kathrin Blatter

Project 4 / 9 LEED Conference Series

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FANNIE KO Selected Works 2015-2018

Type Experiments Kathrin Blatter

Project 4 / 9 LEED Conference Series

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FANNIE KO Selected Works 2015-2018

Type Experiments Kathrin Blatter

Project 4 / 9 LEED Conference Series

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FANNIE KO Selected Works 2015-2018

Type Experiments Kathrin Blatter

Project 4 / 9 LEED Conference Series

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FANNIE KO Selected Works 2015-2018

Type Experiments Kathrin Blatter

Project 4 / 9 LEED Conference Series

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FANNIE KO Selected Works 2015-2018

What do we do when our laws are on sale? In theory, capitalism is great and democracy is great.

But, what happens when the two mix? Our nation exemplifies the combination of the two social systems and our policies reflect the interests of lobbyists, and not of societal needs.

PROJECT NAME

U$A! U$A!

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Integrated Communications Christopher Morlan

Project 5 / 9 U$A! U$A!

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FANNIE KO Selected Works 2015-2018

OBJECTIVE

Select a film director and five of their films. Design a film festival.

APPROACH

The film, Roger & Me, was the first and most authentic documentary of politically controversial director, Michael Moore. A poor working class man tries to expose the biggest perpetrators that keeps people down in our society—capitalism and government. I chose to build the visual system off of the concept of fightting the system. The extemporaneous visuals are inspired by materials and aesthetics found on the streets of a political protest.

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Integrated Communications Christopher Morlan

Project 5 / 9 U$A! U$A!

COURSE Integrated Communications INSTRUCTOR Christopher Morlan TERM Spring 2017 CATEGORY Branding Print Design Web Design Motion Graphics Editorial Design Packaging Design Event DELIVERABLES Poster Festival Catalogue Tickets Business System Animated Logo Festival Trailer Product Packaging Protest Banner Advertisements TYPEFACES Geared Slab Museo Sans Handdone type COLORS

KEYWORDS Extemporaneous Political Streets

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FANNIE KO Selected Works 2015-2018

Integrated Communications Christopher Morlan

Project 5 / 9 U$A! U$A!

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FANNIE KO Selected Works 2015-2018

Type Systems Tim Carpenter

Project 1 / 9 The Book of Trump

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FANNIE KO Selected Works 2015-2018

Integrated Communications Christopher Morlan

Project 5 / 9 U$A! U$A!

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Integrated Communications Christopher Morlan

Project 5 / 9 U$A! U$A!

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Integrated Communications Christopher Morlan

Project 5 / 9 U$A! U$A!

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Integrated Communications Christopher Morlan

Project 5 / 9 U$A! U$A!

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Integrated Communications Christopher Morlan

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Integrated Communications Christopher Morlan

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FANNIE KO Selected Works 2015-2018

Integrated Communications Christopher Morlan

Project 5 / 9 U$A! U$A!

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FANNIE KO Selected Works 2015-2018

Integrated Communications Christopher Morlan

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FANNIE KO Selected Works 2015-2018

Integrated Communications Christopher Morlan

Project 5 / 9 U$A! U$A!

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Integrated Communications Christopher Morlan

Project 5 / 9 U$A! U$A!

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Integrated Communications Christopher Morlan

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What do we do when we a local business needs help? The only way we as a society can thrive is to do good within our own spheres of influence. As designers, we aren’t necessarily in the business of producing goods and resources. Our duties are to provide support. In order to make a change in the world, we must start locally.

PROJECT NAME

Jack Jair

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Visual Literacy Hunter Wimmer

Project 6 / 9 Jack Jair Realty

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FANNIE KO Selected Works 2015-2018

OBJECTIVE

Find a sign for a local business.

Redesign it.

APPROACH

I walked around a neighborhood where I had childhood memories, Chinatown, San Francisco. On a shop window that was scratched and dimly lit, I found a hand-written designed sign advertising a poorly photographed commercial space.

From there, I aimed to create a design that would be inviting and exciting and would help this local businesses help other local businesses succeed and thrive.

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Visual Literacy Hunter Wimmer

Project 6 / 9 Jack Jair Realty

COURSE Visual Literacy INSTRUCTOR Hunter Wimmer TERM Fall 2015 CATEGORY Print Design Web Design DELIVERABLES Advertisement Poster Series x3 Booklet Website TYPEFACES Futura PT Adobe Garamond COLORS

KEYWORDS Bold Friendly Straightforward

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Visual Literacy Hunter Wimmer

Project 6 / 9 Jack Jair Realty

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Visual Literacy Hunter Wimmer

Project 6 / 9 Jack Jair Realty

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Visual Literacy Hunter Wimmer

Project 6 / 9 Jack Jair Realty

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Visual Literacy Hunter Wimmer

Project 6 / 9 Jack Jair Realty

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The following are a series of motion graphic projects. What do we do when we begin to empathize with an enemy? It is when we begin to understand conflict and oppression, we will begin to know how to fight it.

PROJECTS

The Lion King Opening Title Systems of Domination

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Topics in Motion Graphics Nikki Oetinger

Type in Motion Wioleta Kaminska

Project 7 / 9 Motion Graphics

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OBJECTIVE

Choose a movie. Remake its opening title credits.

PROJECT

The Lion King Opening Title APPROACH

While it looks as though the Pride Lands is thriving in a circle of life, the King, Mufasa, has effectively discriminated against the hyenas.

The movie portrayed them as bitter and vengeful, cast aside as the enemy, resorting to Scar as a means to overthrow a regime. This title sequence highlights the them of oppression of society and class.

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Topics in Motion Graphics Nikki Oetinger

Project 7 / 9 The Lion King Opening Title

COURSE Topics in Motion Graphics INSTRUCTOR Nikki Oettinger TERM Summer 2016 CATEGORY Motion Graphics DELIVERABLE Video TYPEFACES Masi COLORS

KEYWORDS Dark Contemplative Isolated AUDIO Through the Somber Glaze

by Floating Spirits DURATION 00:01:20

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Topics in Motion Graphics Nikki Oetinger

Project 7 / 9 The Lion King Opening Title

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FANNIE KO Selected Works 2015-2018

Topics in Motion Graphics Nikki Oetinger

Project 7 / 9 The Lion King Opening Title

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OBJECTIVE

Find a quote. Put it in motion.

PROJECT

Systems of Domination APPROACH

I chose a quote by former Iranian president, Mahmoud Ahmadinejad.

I imagined that oppression on a national and global level. Giving life to the feeling of anger, I created this motion graphic intendng for the audience to feel the same angst as the oppressed.

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Type in Motion Wioleta Kaminska

Project 7 / 9 Motion Graphics

COURSE Type in Motion INSTRUCTOR Wioleta Kaminska TERM Fall 2017 CATEGORY Motion Graphics DELIVERABLE Video TYPEFACES Custom COLORS

KEYWORDS Dark Contemplative Isolated AUDIO Shepard Tone

by BrainClaim DURATION 00:00:58

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Type in Motion Wioleta Kaminska

Project 7 / 9 Motion Graphics

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decide to What do we do when we talk to our care about our community? all neighbors?

It’s no secret ourWe nation are curious about something.

And is politically divided.

But, why? we have the though, capacitygeographic to make a Oftentimes, difference. But, not all cultural of us know differences determine and how to utilizeviewpoints that curiosity to make fundamental of the a difference the world. world.

Thesein differing perspectives translate into much more intricate Hemisbridge issues that often bleed into how we dictate policies.

PROJECT NAME

PROJECT NAME

Big City vs Small Town

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Information Design Hannah Coward

Project 8 / 9 Big City vs Small Town

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FANNIE KO Selected Works 2015-2018

OBJECTIVE

Create an information graphic of a well-researched topic.

APPROACH

I have a friend who loves french fries and tacos like I do. We both watch Marvel movies and play board games. However, he votes one way, and I usually vote the other way.

Rather than argue over our political preferences, we decided to learn about each other’s differences and why and how we see the world the way we do.

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Information Design Hannah Coward

Project 8 / 9 Big City vs Small Town

COURSE Information Design INSTRUCTOR Hannah Coward TERM Spring 2017 CATEGORY Infographic Design DELIVERABLES Infographic TYPEFACES Neutra Display Chaparral Pro DIN Condensed COLORS

KEYWORDS Friendly Intelligent Objective

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Information Design Hannah Coward

Project 8 / 9 Big City vs Small Town

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FANNIE KO Selected Works 2015-2018

Information Design Hannah Coward

Project 8 / 9 Big City vs Small Town

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FANNIE KO Selected Works 2015-2018

Information Design Hannah Coward

Project 8 / 9 Big City vs Small Town

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FANNIE KO Selected Works 2015-2018

Information Design Hannah Coward

Project 8 / 9 Big City vs Small Town

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Masters of Fine Arts, Graphic Design Thesis Project

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MFA Thesis Hamlet, Nettleton, de Bartolo

Project 9 / 9 Mt. Near

A thesis project is a proof of mastery of a given subject field. It requires a rigourous study and exploration within the field. In graphic design, we prove our mastery through an extensive process, which involves understanding a problem, distilling the learnings, divising strategies to solve the problem, designing the solutions, and communicating them to various audiences.

The following is an introduction to my MFA thesis project.

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What do we do when marginalized communities don’t have access to the outdoors? The wilderness is an incredible space that provides the invisible benefit of clarity and awe. However, low income urban communities have long lacked access to these benefits. What if we could provide that access?

MFA THESIS NAME

Mt. Near

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MFA Thesis Hamlet, Nettleton, de Bartolo

Project 9 / 9 Mt. Near

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PROBLEM

In 2015, The National Park Services had 307 million visitors. But, less than 20% of them were people of color. The U.S. Forest Services conducted a study on groups of Asian Americans, Latino Americans, and African Americans about their lack of experiences with the outdoors. Many cited a lack of transportation, lack of experience or knowledge, and costs.

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MFA Thesis Hamlet, Nettleton, de Bartolo

Project 9 / 9 Mt. Near

OBJECTIVE

How can we get more people of marginalized communities to experience the wilderness?

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MFA Thesis Hamlet, Nettleton, de Bartolo

Project 9 / 9 Mt. Near

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APPROACH

I decided to focus my target audience on low income individuals who live or grew up in urban areas that are interested in outdoor activities. After identifying some barriers to the outdoors—a lack of experience, transportation, and knowledge—I created a system of digital and physical resources that serve to provide an outdoor learning experience within the city, access to transportation, and easy-to-understand knowledge of getting into the outdoors.

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MFA Thesis Hamlet, Nettleton, de Bartolo

Project 9 / 9 Mt. Near

COURSE MFA Thesis INSTRUCTOR Phil Hamlett John Nettleton Carolina de Bartolo TERM Spring 2017 - Spring 2018 CATEGORY Branding Print Design UI/UX Design Web Design Business Design DELIVERABLES Guidebooks (x3) Mobile App Mobile Workshop Promotional Video Website TYPEFACES Domus Felt Tip Woman COLORS

KEYWORDS Simple Friendly Natural

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MFA Thesis Hamlet, Nettleton, de Bartolo

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MFA Thesis Hamlet, Nettleton, de Bartolo

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MFA Thesis Hamlet, Nettleton, de Bartolo

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MFA Thesis Hamlet, Nettleton, de Bartolo

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d at a Get certifie Mobile Workshop.

Mt.Near ill get an activation code You w indicate that you can guide hikes!

You can filter for guided hike 3 view have You’ll calendar, list, es: includ d r a o Dashb ations Notifiacck New H s Hack Approval Upcoming Hikes Calendar Miles Hiked

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y activit y b r e t l Fi w options: ie v 3 e v a h You’ll ndar, list, or map cale

kes w options: , or map

MFA Thesis Hamlet, Nettleton, de Bartolo

Project 9 / 9 Mt. Near

ant to Indicate if you w guide (need certification)

and/or if you want to provide rides

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MFA Thesis Hamlet, Nettleton, de Bartolo

Project 9 / 9 Mt. Near

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MFA Thesis Hamlet, Nettleton, de Bartolo

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MFA Thesis Hamlet, Nettleton, de Bartolo

Project 9 / 9 Mt. Near

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MFA Thesis Hamlet, Nettleton, de Bartolo

Project 9 / 9 Mt. Near

photograph by Jeffrey Wang

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Now that you’ve flipped through my portfolio book, have you unfolded any new chapters in your own mind?

What will you do now? How will you react? Let me advise.

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React by doing.

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Thank you everyone who has made this journey possible for me.

Whether it’s with time, money, support, or spirit, I couldn’t have done it with you!

SPECIAL THANKS Family & Friends Megan Ko, Mom, Dad, Nikki Franklin, The Hayward House Instructors My teachers from SDCC, Carolina de Bartola, Kathrin Blatter, Tim Carpenter, Hannah Coward, Phil Hamlet, Sandra Isla, Wioleta Kaminska, Christopher Morlan, John Nettleton, Lian Ng, Nikki Oettinger, Mary Scott, Bob Slote, Hunter Wimmer Supporters Juliana Serejo Galeotti, Ann Huang, Dana Van Etten, Chance Austin-Brecher, Benjamin Ross, Emma Leyden, Sean Bacon, Jeffrey Wang, Dave Hoang, Valerie Redrico, Sharon Leyden, Tim Shaw, Tiep Ly, Maily Chu, Michelle McHugh, Tessa Hatelid, Ashley Puccetti, Emilie Slawinski, Gavin Cardwell, Shannon Hughes, Elizabeth Vega, Jen Sandstrom, Ellyson Matsui, Hanh Le, Karen Huynh, Kendall Marsh, Lionadi Teja, Diolinda Monteiro, Desiree Robichaux, Sanh Luong, Steve Cao, and all those who participated in the research of my thesis project.

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Fannie Ko +1 858 776 6565 ko.fannie@gmail.com fanniekodesign.com

School Academy of Art University School of Graphic Design & Digital Media San Francisco, CA Instructor Mary Scott Photography Fannie Ko Bindery Blurb Text Stock 100# Mohawk Superfine Uncoated Typefaces Gotham Nitti Software Adobe Creative Suite CC

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