TOP 10 PUBLIC FIGURES 2024
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TOP 10 PUBLIC FIGURES 2024
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n a world driven by visibility and connection influence has become one of the most powerful currencies. Public figures today are not just entertainers or leaders, they are catalysts for change, voices for the voiceless, and architects of cultural movements. Whether they are shaping conversations on social media, advocating for critical causes, or redefining what it means to lead, these individuals wield their influence with purpose and impact. As we unveil the Top 10 Public Figures of 2024, now in its second edition, we celebrate those who didn’t just capture attention but used their platforms to inspire action.
These are the trailblazers who turned their fame into a force for good, leveraging their reach to spark conversations that matter and drive meaningful change. 2024 was a year marked by transformation—politically, culturally, and socially. It was a year when public figures stepped up to address some of the most pressing issues of our time: climate change, mental health awareness, diversity and inclusion, and more. From viral campaigns that mobilized millions to quiet acts of advocacy that changed lives behind the scenes, these individuals proved that influence is not about power, it’s about responsibility.
This year’s list is a reflection of how public figures are evolving in their roles as leaders and changemakers. It’s not just about who had the largest following or made the biggest headlines; it’s about who left an indelible mark on society hrough their actions and values. As you explore this listicle, you’ll find stories of resilience, innovation, and courage— stories that remind us why public figures hold such a unique place in our collective consciousness. They are not just influencers; they are leaders shaping the future. So without further ado, here are the Top 10 Public Figures of 2024—the voices, visionaries, and vanguards who defined a year of influence in action. FAME Delivered
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TOP 10 PUBLIC FIGURES
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mna Al Qubaisi is celebrated as the first female Emirati racing driver to compete internationally, breaking
barriers and inspiring women across the Middle East. Her journey from karting prodigy to Formula 4 and Formula 3 driver showcases her resilience, skill, and passion for motorsport. Born into a motorsport-driven family her father, Khaled Al Qubaisi, is a renowned endurance racer, Amna’s love for racing began at 14. She quickly excelled in karting, becoming the first female Arab driver to compete in the Rotax Max Challenge Finals in 2014 and winning the GCC Drivers Academy Programme competition in 2017. These achievements set the stage for her transition into single-seater racing. In 2018, Amna made history as the first Arab woman to compete in Formula 4 with PREMA Powerteam. She secured her first major victory at the UAE F4 Trophy round during the Abu Dhabi Formula 1 Grand Prix in 2019, standing on the F1 podium, a proud moment for both Amna and the UAE. She later progressed to Formula 3 Asia, competing against top-tier drivers and proving her mettle on challenging tracks. Amna became the first Middle Eastern woman to participate in Formula E’s test program in
AMNA AL
Q UBAISI Emirati motorsports racing driver
Saudi Arabia in 2018. Recently, she joined MP Motorsport as part of the F1 Academy, a program designed to nurture female drivers for higher levels of competition. In April 2024, she achieved a significant milestone by winning one of three races at an F1 Academy event in Austria, finishing sixth overall in the championship rankings. Amna balances her racing career with academics as a Bachelor of Applied Science student at Sorbonne University Abu Dhabi. Amna’s achievements symbolize progress for women in motorsports. She continues to inspire young Arab girls to pursue their dreams fearlessly. With aspirations to race in Formula 1, Amna remains committed to breaking records while paving the way for future generations.
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herif Thomas, a name synonymous with innovation and ambition in the fashion industry, has carved a unique niche for
himself as the co-founder of Fashion Factor , a platform that has redefined how fashion is perceived and celebrated globally. With a career spanning years of dedication, Sherif has emerged as a visionary leader, blending creativity with business acumen to create a lasting impact on the industry. Sherif’s journey into the world of fashion has been about crafting a vision that inspires and empowers, combining creativity with a deep commitment to fostering talent and innovation. about crafting a vision that inspires and empowers, combining creativity with a deep commitment to fostering
SHERIF
THOMAS Co-Founder | Fashion Factor
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talent & innovation. His early years were marked by a deep curiosity for design and storytelling, which later evolved into a passion for empowering emerging talent. Recognizing the need for a platform that could bridge the gap between aspiring designers and the global stage, Sherif co-founded Fashion Factor with his business partner, Rami Mahmoud. Under his leadership, Fashion Factor has become a cultural phenomenon. The platform provides opportunities for designers to showcase their work, connect with industry leaders, and gain international recognition. Sherif’s ability to identify trends and nurture talent has earned him respect as both a mentor and an innovator.Sherif’s influence extends beyond the runway. He is deeply committed to fostering creativity and collaboration within the fashion community. His insights into the business of fashion ranging from branding strategies to navigating challenges, have made him a sought-after speaker and thought leader. Sherif’s Instagram offers a glimpse into his dynamic world, where he seamlessly balances his roles as an entrepreneur, mentor, and advocate for change in the fashion industry. Follow him to stay inspired by his journey and discover how he continues to shape the future of fashion with passion and purpose.
ZHANNA
KIRKLAND Founder | Jewellery Soul
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hanna Kirkland is a celebrated jewellery and fashion expert of New Zealand origin, renowned for her discerning eye
for luxury and her ability to narrate compelling stories through high-end jewels and lifestyle pieces. With extensive expertise in elite fashion, sustainable luxury, and brand storytelling, Zhanna has become a global thought leader in the luxury industry. Recently relocating to Dubai to tap into the city’s vibrant luxury market, she continues to shape the narrative of high-end living through her consultancy firm, Jewellery Soul. Zhanna’s fascination with jewelry began at a young age, inspired by the intricate craftsmanship and emotional resonance of fine gems. Over the years, she honed her expertise by studying gemology and design while immersing herself in the world of haute couture. Her career has been marked by collaborations with some of
INFLUENCE IN ACTION
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ubert Sepidnam, popularly known as Mr. Taster, is an internationally celebrated food blogger and culinary influencer based in Dubai. With over 1.9 million followers on Instagram and an equally impressive presence on TikTok, YouTube, and Facebook, Mr. Taster has redefined the art of food storytelling. His journey began in 2005 with a simple post about baby octopus, which garnered unexpected attention and sparked his passion for documenting the world’s culinary treasures. Mr. Taster’s content is a vibrant celebration of food, culture, and human connection. His mission extends beyond reviewing dishes to exploring the stories behind them—highlighting the chefs, traditions, and communities that bring food to life. Over the years, he has traveled to more than 40 countries, showcasing cuisines ranging from Persian kebabs to Uzbek plov and Indian curries. His unique ability to blend humor with insightful commentary has made him a beloved figure among food enthusiasts worldwide. In addition to his digital success, Mr. Taster has played a pivotal role in promoting Persian cuisine globally. He has collaborated with renowned
MR.
TASTER HUBERT SEPIDNAM
International Food Blogger
chefs like Gordon Ramsay and introduced Persian dishes to international audiences, including dignitaries such as Sheikh Hamdan bin Mohammed Al Maktoum. His efforts have earned him accolades like the Best Personal Brand Award at the MENAA Awards in 2021. Despite his larger-than-life persona online, Mr. Taster remains deeply grounded. He often discusses the challenges of balancing his passion for food with health concerns and credits his wife for keeping him on track. As a cultural ambassador, he continues to use his platform to foster crosscultural understanding through the universal language of food.
the world’s leading fashion and Jewellery brands, where she has helped elevate their stories to connect deeply with elite audiences. For Zhanna, jewelry is not just an accessory but a work of art that carries personal meaning. Her ability to connect with each piece on an emotional level allows her to craft narratives that resonate with clients globally. This unique approach has made her a sought-after consultant for high-profile events such as the Cannes Film Festival and Vicenzaoro Jewelry Show. Through her Dubai-based company Jewellery Soul, Zhanna provides bespoke consulting services to luxury brands and individuals. Her offerings include brand strategy, storytelling, and niche-targeted solutions that help businesses reach their optimum potential in the competitive luxury market. By blending traditional elegance with modern trends, Zhanna ensures that every brand she works with stands out while maintaining its authenticity. Her work extends beyond consulting; she reviews high-end jewellery, art, décor and fashion at prestigious global events. Known for promoting sustainable fashion practices, Zhanna advocates for ethical sourcing and craftsmanship in the luxury industry.
TOP 10 PUBLIC FIGURES
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oaid Mahjoub is a highly regarded strategic advisor and business leader whose expertise spans marketing, business development, and digital transformation. With over eight years of experience, he has built a reputation as a key figure in Saudi Arabia’s professional landscape. Moaid currently serves as the Global Director of Strategy at the Private Office of Princess Jawaher, where he oversees government affairs, external relations, and protocol for the Princess’s philanthropic and social initiatives. Additionally, he is a partner at Great Guns, a global production company, where he leads operations in the Middle East and Africa. Moaid’s work reflects his commitment to Saudi Arabia’s Vision 2030 by integrating traditional and modern business practices to drive economic diversification. His ability to bridge creative and corporate sectors has made him instrumental in delivering transformative strategies that elevate market reach and foster strong stakeholder relationships. Beyond his corporate roles, Moaid is a powerful digital influencer with over 1.3 million followers across LinkedIn,
MOAID
MAHJOUB Strategic Advisor | Entrepreneur
Instagram, and X. His LinkedIn presence alone boasts over 105K followers, where he shares insights on leadership, innovation, and Saudi Arabia’s transformative projects like NEOM and Sindalah Island. His consistent engagement with his audience underscores his influence in shaping narratives around business strategy and growth. Moaid’s accolades include being ranked among the top Arab influencers on LinkedIn in 2025. His ability to deliver high-quality content that resonates with professionals across industries has positioned him as one of the most sought-after voices in business strategy and development.
DR. BU ABDULLA Chairman | Bu Abdullah Investment Group
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r. Bu Abdullah is a prominent Emirati businessman, legal consultant and philanthropist whose influence spans across industries and continents. As the Chairman of the Bu Abdullah Group of Companies, he oversees a conglomerate of over 270 businesses specializing in real estate, legal services, business consultancy, investments, and events. His entrepreneurial journey began in 2005 when he established his first company, leveraging his expertise in law to provide comprehensive solutions to businesses across the Middle East and Asia. A graduate in law, Dr. Abdullah’s dual expertise in business and legal consultancy has enabled him to cater to a diverse clientele, from multinational
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corporations to small enterprises. His professional acumen has earned him recognition as one of the most dynamic Emirati entrepreneurs of his generation. Beyond his corporate success, Dr. Abdullah is deeply committed to humanitarian causes. During the COVID-19 pandemic, he played a pivotal role in supporting migrant workers and underprivileged communities by providing essential supplies and legal assistance. His philanthropic efforts have earned him accolades such as the Guinness World Record and recognition from the World Book of Records UK for his contributions to society. Dr. Abdullah’s influence extends into cultural diplomacy and entertainment. He has forged strong ties with Bollywood, hosting A-list celebrities and presenting awards at prestigious events like the Filmfare Middle East Achievers Night. His passion for poetry and Urdu literature further highlights his multifaceted personality. In addition to his business and philanthropic endeavors, Dr. Abdullah actively promotes tolerance and unity among expatriate communities in the Gulf region. His work has been recognized with numerous awards, including the Humanitarian & Tolerance Award presented by Sheikh Nahayan Bin Mubarak Al Nahayan.
SARAH SAYA
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Celebrity Makeup Artist & Hairstylist
arah Saya is a globally renowned makeup artist celebrated for her transformative artistry and collaborations with some of the world’s most prestigious brands and A-list celebrities. With over a decade of experience, Sarah has become a trusted name in the beauty industry, known for enhancing natural beauty while pushing creative boundaries. Her work has graced exclusive events, red carpets and high-profile launches, solidifying her reputation as a trailblazer in the field. Sarah’s career began with a passion for makeup that evolved into a flourishing profession. Her attention to detail & innovative techniques have made her one of the most sought-after artists in the Middle East and beyond. Among her many accomplishments, Sarah had the honor of glamming up Beyoncé at the grand launch of Atlantis The Royal in Dubai, a defining moment that showcased her talent on an international stage. While many of her celebrity clients remain undisclosed due to strict NDA policies, Sarah’s artistry has created conic looks for numerous A-listers.
Her influence extends far beyond her celebrity clientele. She has collaborated with leading beauty brands such as MAC Cosmetics, Charlotte Tilbury, and Dior Beauty on exclusive campaigns and product launches. Notably, she partnered with PAC Cosmetics to launch her signature collection, including products like the Dewy Liquid Blush and Dare to Dream Brush Kit. These collaborations reflect Sarah's deep understanding of consumer needs and her ability to translate expertise into accessible beauty solutions. Her partnerships have elevated brand visibility while introducing innovative products that resonate with diverse audiences. Through these ventures, Sarah has cemented her position as a key figure in shaping global beauty trends. Beyond her professional achievements, Sarah is passionate about empowering individuals through makeup. She conducts workshops and masterclasses to mentor aspiring makeup artists and help women embrace their unique beauty. Her approach emphasizes selfexpression and confidence-building, making her an inspirational figure in the industry. Her strong social media presence amplifies her impact. With a loyal following on Instagram, she shares tutorials, product recommendations, and insights into her creative process, serving as both an educational resource and a celebration of artistry. As she continues collaborating with global brands and celebrities, Sarah remains committed to pushing boundaries and leaving an indelible mark on the world of beauty.
INFLUENCE IN ACTION
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oelle Barchini is a Lebanese media personality, podcast host, and entrepreneur based in Dubai. Known
for her versatility and relentless drive, Joelle has built a multifaceted career that spans podcasting, emceeing, modeling, acting & content creation—all while working as a cabin crew member for Emirates Airlines. Despite the demanding nature of her aviation career, Joelle has pursued her passions with determination, carving out a unique space for herself in the Middle East’s media and entertainment industries. Joelle is the creator and host of Brave Talks with Joelle, a podcast that tackles taboo topics and societal issues with international guests. The show provides a platform for open discussions on mentalities, cultural differences, and personal growth. Through her podcast, Joelle has gained recognition for her ability to engage audiences in meaningful conversations that challenge norms and inspire change. Her career highlights include collaborations with world-renowned brands such as Victoria’s Secret, H&M, Emirates Airlines, The Cheesecake Factory, and NEOM. Her work with these brands reflects her adaptability and creative flair across
JOELLE BARCHINI Media Personality | Podcast Host | Entrepreneur
various industries. In addition to her podcasting success, Joelle is an accomplished emcee. One of her most notable assignments was hostings. an exclusive New Year’s Eve event for His Highness the Ruler of Ras Al Khaimah. Attended by government officials and VVIPs, this prestigious event showcased Joelle’s professionalism and charisma on stage. Balancing her role as a cabin crew member with her creative pursuits is no small feat. Joelle’s ability to manage a hectic schedule while excelling in multiple fields is a validation to her dedication. Her journey serves as an inspiration to others who aspire to pursue their passions despite challenges.
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TOP 10 PUBLIC FIGURES
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DR.
r. Munir Ahmad Chaudhry, widely known as Dr. MAC, is a multifaceted leader with over 25 years of experience spanning industrial manufacturing, investments, tourism, and services sectors. As a Doctor of Anthropology and an accomplished investor, Dr. Ahmad has consistently demonstrated his ability to merge intellectual rigor with practical business acumen to create transformative ventures. Currently serving as the CEO of AlMaktoum CEO Investment Group and President of Aspire AlMaktoum Investment Group World Investments, he has spearheaded initiatives that have reshaped industries while delivering innovative solutions tailored to meet the fostering sustainable growth. As the head of evolving needs of clients worldwide. His multiple global organizations, Dr. Ahmad has contributions have earned him numerou accolades, played a pivotal role in driving economic including the prestigious President’s Award for development across diverse sectors. His Excellence in Leadership and Innovation. His ability investments in industrial manufacturing have to inspire change through visionary leadership has introduced cutting-edge technologies that positioned him as a thought leader in global business enhance productivity and sustainability. In the circles. Beyond his entrepreneurial pursuits, Dr. tourism sector, his projects have focused on Ahmad is an accomplished poet and cultural creating immersive experiences that celebrate advocate. His “Aspiration” series—a collection of ten cultural heritage while promoting economic volumes of poetry and naats reflects his ability to opportunities for local communities. His intertwine spiritual devotion with lyrical elegance. ventures in the services industry are equally These works offer readers a profound journey impactful. Under his leadership, Aspire World through faith and artistic expression, showcasing Dr. Investments has become a benchmark for Ahmad’s unique talent for blending business wisdom excellence in with creative storytelling.
MUNIR
AHMAD
AJMAL KHAN
Lifestyle Influencer | Fashion Model | Content Creator
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jmal Khan, popularly known as AK, is a celebrated lifestyle influencer, fashion enthusiast, and travel content creator based in the UAE. With a strong digital presence on platforms like Instagram and TikTok, where he has amassed over 3.6 million followers, Ajmal has become a prominent voice in the fashion and lifestyle space. His journey from humble beginnings to becoming one of the UAE’s most recognized influencers is a testament to his creativity, resilience, and passion for self-expression. Known for his ability to seamlessly blend traditional and modern styles, he has collaborated with leading global brands and designers to create content that resonates with diverse audiences. His wardrobe showcases innovative designs that capture the essence of contemporary UAE culture while maintaining a global appeal. Ajmal’s unique sense of style has
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earned him recognition as a trendsetter in the Middle East. His collaborations with top fashion brands highlight his ability to curate looks that inspire his followers to embrace their own personal style. By using fashion as a medium for storytelling, Ajmal has positioned himself as an artist shaping the future of lifestyle content. Travel plays a pivotal role in Ajmal’s content creation and personal growth. He has explored destinations across Europe, Asia, and the Middle East including Paris, Amsterdam, Sri Lanka, Georgia & Qatar. His travel experiences influence not only his fashion choices but also his perspective on life. Ajmal’s social media platforms are filled with vibrant snapshots of his adventures, paired with lifestyle tips and recommendations that reflect the essence of each destination. Through his content, he encourages his followers to step out of their comfort zones and embrace new experiences. Ajmal’s rise in the fashion and lifestyle industry is marked by significant achievements. His collaborations with renowned brands solidifies his position as a leader in the influencer space. As he continues to expand his influence in fashion, travel and lifestyle content creation, he remains committed to inspiring others through his work. Ajmal Khan is a visionary shaping the future of digital storytelling through fashion & travel.
FAME
IMPACT 2024 | 05 DISRUPTIVE VISIONS | 11
RESHAPING SKYLINES | 21 SPECIAL REPORT | 27
MARCH 2024 |ISSUE
INFLUENCE IN ACTION | 34 TRENDSPOTTING | 44
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