Fall Line Adventure media pack 2027

THE UK'S PREMIUM MOUNTAIN TRAVEL & ACTIVE LIFESTYLE MAGAZINE

MEDIA PACK 2027

REACH AFFLUENT, EXPERIENCE-LED TRAVELLERS EMBRACING THE GROWTH OF SUMMER MOUNTAIN ADVENTURE

The Summer Surge

“Multisport adventure is replacing single-discipline holidays.”

The UK’s Active Audience Is Larger Than Ever

5 million +

UK outbound summer alpine trips annually

5 million +

overseas trips taken by British travellers during 2025

What Fall Line readers do

71%

of active travellers seek 'high-altitude' escapes in the summer

31%

of UK travellers now prefer adventure-focused holidays

Who we reach

58% Hiking/mountaineering

22% Golf

44% Road cycling

18% Climbing

38% Mountain biking

14% Sailing/Watersports

These percentages are higher than the UK national average – Fall Line reaches the UK's most active alpine audience

How much they spend Holiday spend per year (household)

75% Male audience

& the 53% London South

85% Aged 41 or over

25% Travel long haul

49% Earn £80k+

96% Own their skis

19% Earn £150k+

78%

ake multiple ski + T summer alpine trips a year

Fall-Line readers are in the mountain environment year-round Fall Line Adventure | Media Pack 2027

30% 20%

10%

8% Under £2,000

24%

£2,000-£5,000

£5,000-£10,000

£10,000-£20,000 £20,000-30,000

8% Over £30,000

Stats courtesy of the 2026 National SASTEX Survey and 2024 Fall Line Survey

The Summer Adventure Market

Page 2

Life’sinBetter the

Mountains

ONE-BAG MOUNTAIN SETUPS

Bike, climb, run & hike

WIN! EPIC GEAR WORTH £1,000S

VERTICAL WAYS Your guide to via ferratas: kit essentials, know-how & Europe’s best routes

LIFE’S BETTER IN THE MOUNTAINS

CHASE WILD

THE

FAST WATER

The new wave of alpine river sports, from hot-dogging to whitewater SUP

Fall Line Adventure Magazine is the go-to guide for skiers and mountain lovers chasing summer in the high places. When winter fades, the adventure doesn’t stop – it shifts. Skis are swapped for trail shoes, bikes and climbing gear as our audience heads back into the mountains.

We inspire an active, experiencedriven audience to stay in the mountains all summer long – creating a premium space for brands to connect.

Authentic mountain stories, trusted editorial and a highly engaged outdoor audience. Welcome to Fall Line Adventure.

ENGLAND’S SUMMER SKI EVENTS | HIGH TIMES IN ZILLERTAL | SURF & SUMMITS IN CRANS-MONTANA | THE DOLOMITES: LESS-TRODDEN PATHS | TRAIL RACING & REFUGE LIFE IN LES ARCS | ARAVIS FLOW TRAILS & CHEESE | STEPHANIE CASE ON ULTRARUNS & RESILIENCE

Fall Line Adventure | Media Pack 2027

ISSUE 203 MAY 2026 £6.00 FALL-LINE.CO.UK

Page 3

LIFE’S BETTER IN THE MOUNTAINS

Why choose us?

Fall Line connects brands with: • Affluent active travellers • Mountain enthusiasts • Multi-season explorers

• Premium gear buyers

Now entering its sixth summer season, Fall Line Adventure continues to engage a loyal audience through expert insight, premium storytelling and inspiring mountain content. Backed by more than 30 years of experience, we understand outdoor audiences – where they travel, the gear they use, and the experiences that motivate them.

Produced by the trusted editorial team behind Fall Line’s winter editions, our summer coverage spans hiking, trail running, biking, climbing, camping and water sports, with original stories from across the Alps and beyond. Working with alpine guides and elite athletes, we deliver authentic perspectives, exceptional photography and content that inspires action.

Our readers don’t just consume content – they live it. If that sounds like your audience, let’s talk.

Nicola Iseard Fall Line Publisher & Editor

Fall Line Adventure | Media Pack 2027

Page 4

Our clients

Fall Line Adventure | Media Pack 2027

We work with the biggest brands in the outdoors industry...

Page 5

Print opportunities

SLUFF

&

Wet Wild

Our kind of content

Across Europe’s alpine regions, water has become the defining element of summer adventure, with rivers driving a new wave of sports: hydrospeeding, hot-dogging, packrafting and whitewater SUP. Hold onto your paddle!

WORDS KATIE BAMBER

On resorts and destinations, both well-known and offbeat.

Photo: Frogs Rafting

Outstanding photography

Fall Line is famous for it!

Recent interviewees include Kílian Jornet and Courtney Dauwalter.

Exploratory advice

From British IFMGA mountain guide Andy Townsend.

A family guide to...

Group advice; destinations to dilemmas.

Insider pieces

Such as My Mountain, Behind The Brand and Retailer Spotlight that delve deeper into some of the most interesting sectors of the outdoors industry.

Photo: Adeventure Kit Hire/AdobeStock

Objective, entertaining and wide-ranging tried-and-tested gear reviews created by our team of experienced and highly knowledgeable athletes and testers.

DO IT: Frogs Rafting, Morzine (frogsrafting.com) from €60-€90 per person. Evolution 2 Chamonix (evolution2.com) from €70-€100 per person.

Hike a pass, drop into a river, cross a lake and continue on foot.

Packrafting – ultralight inflatable boats that roll into a backpack – turns water into part of the journey. It’s the ski tourer’s summer analogue: self-supported movement, less about running rapids and more about stitching landscape together.

In the Scottish Highlands, lochs, glens and rivers sit close enough to allow water-land transitions. Rivers like the Spey offer longdistance travel, while lake systems enable multi-day routes without expedition logistics. For those new to the discipline, guided trips and introductory courses make it an accessible starting point.

In the Alps, around the upper Isar in Bavaria and the Inn Valley in Austria, packrafters combine short hikes over passes with sections of moving water, dropping in where conditions allow and carrying again when they don’t. Snowmelt-fed flows bring volume through early summer, while braided channels and gravel bars make it easy to hop in or out.

DO IT: Packrafting Scotland (packraftingscotland.co.uk) from £150 per day. Keen to go independently? Get everything you need – packraft, paddle, drysuit and tent – delivered to your door from Adventure Kit Hire (adventurekithire.co.uk).

HOT-DOGGING: CONTROLLED CHAOS

Hot-dogging – inflatable kayaks on whitewater, also known as canorafting (two person) and air-boating (one person) – sits somewhere between rafting and kayaking. Lighter and less stable than big rafts, hot-dogs respond quickly to every paddle stroke, putting more control in the hands of the crew. The same rivers used for rafting become far more engaging when you’re steering the boat yourself. It's a fun holiday option for anyone wanting to get more involved on the water without needing any experience.

Classic terrain includes the Ubaye River, where long, dynamic rapids make it one of the Alps’ best-known whitewater playgrounds – easily navigated with a guide. Sections around Barcelonnette are commonly run in hot-dogs, giving space to learn boat handling

while still dealing with proper alpine current.

In the Tarentaise Valley, the Isère River offers bigger, more continuous whitewater, with long rapid sections that make for a more technical descent than shorter alpine runs.

That mix of control and instability is what makes hot-dogging so fun, giving you a more hands-on feel for the river without jumping straight into solo paddling.

DO IT: Crazy Water Rafting, Ubaye Valley (crazywater-rafting. com) from €50-€85 per person. Evolution 2, Les Arcs 1800 (evolution2.com) from €60-€90 per person. Frogs Rafting (frogsrafting.com) also offers trips on the Dranse River in Morzine, from €60 per person.

“It's a fun holiday option for anyone wanting to get more involved on the water, without needing any experience”

16 fall-line.co.uk

‘‘15 MINUTES WITH...’’

Human rights lawyer, ultrarunner and founder of Free to Run, Stephanie Case made headlines when she won Ultra-Trail Snowdonia while breastfeeding her baby mid-race. Nicola Iseard caught up with her…

NI: Hi Stephanie, great to chat. In 2025 you returned to racing after a three-year break and won the 100K UltraTrail Snowdonia while breastfeeding your six-month-old mid-race. Was there a moment where you felt the full weight of what you were doing?

SC: Honestly, no, I felt the opposite – I felt light. Genuinely, almost

embarrassingly happy to have a race bib on again. I’d been out of the scene for quite some time due to a tumultuous pregnancy journey of miscarriages and failed IVF rounds, so I went in with zero expectations. I started in the third wave because I had lost my ranking, so I was 30 minutes behind the elites. I had no idea where I was in the field as the day progressed. No pressure, no reference point, no one to chase – I just ran. I didn’t want to know how I was doing, as I didn’t want to rush Pepper at the aid stations. I had to switch immediately from race mode to mum mode when I saw her so it wouldn’t be stressful for her. When I crossed the finish line and the organisers told me I’d won, I could barely believe them.

NI: Wow. That result made headlines around the world.

When the race was over, what stayed with you the most?

SC: I was taken aback that it was a story at all. It’s 2026. Mothers

are doing extraordinary things every day, and I didn’t feel like I was doing anything particularly special – I was just running a race and feeding my daughter when she was hungry. Those two things happened to overlap. I didn’t engineer it as a statement. What surprised me was the public reaction. The photo went viral because it showed two things people still see as being in tension – being a serious athlete and being a present mother. What stayed with me wasn’t the win or the headlines, but the reminder that we’re still in a moment where that needs to be shown. I’d love to live in a world where that photo is unremarkable.

NI: There’s a persistent narrative that motherhood sidelines elite performance. How has your experience challenged or reshaped that idea?

SC: Becoming a mum is one of the most transformative

experiences – and, in that way, it’s not unlike ultrarunning. Both can make you feel powerful and vulnerable at the same time.

I knew it would change me, but I didn’t know what it would look like. I was surrounded by advice to rest and take it easy, which is fine, but for some of us that doesn’t work. Running is a huge part of my identity, and being told to put my feet up feels stifling.

I never thought it would be possible to return stronger than before, but I now know it is. I’m not saying women have to do big things after having a baby – that’s just another form of pressure. But we shouldn’t assume we have to give up our ambitions.

NI: Your work as a human rights lawyer has taken you into some of the world’s most complex conflict-affected regions, including Afghanistan, Gaza and South Sudan.

Do those experiences change how you relate to suffering?

SC: Absolutely, though not in the way people expect. I’m not

out there at 3am thinking, “at least I’m not in a war zone.” What fieldwork gave me is a sense of privilege – to lace up and go without permission or risk calculations. In many places, for many women, that’s not possible. So when I’m deep in a race and

That mix of control and instability is what makes hot-dogging so fun

fall-line.co.uk 17

GEAR OF THE YEAR 2026

Stephanie Case

36 fall-line.co.uk

Fall Line Adventure | Media Pack 2027

Hydrospeeding – also known as riverboarding or whitewater sledging – is full-contact river adventure. Armed with a foam float, flippers and a questionable sense of judgement, you’re effectively bodyboarding river rapids, reading every surge and swirl face-first.

No raft or kayak shell – just a direct line into the current.

You don’t need prior whitewater experience, but you do need to be a confident swimmer and comfortable in moving water.

Once on the river, you’re fully supported by a guide throughout the descent.

On the Dranse River in Morzine, snow-melt water funnels through alpine channels, delivering short, flowy rapids suited to first descents. After getting kitted up, the trip takes around two hours, and you’ll learn how to control speed, angle into waves, and move with the current rather than fight it. Lots of laughs guaranteed.

Just down the valley in Chamonix, the Arve River offers a more powerful glacial version of the experience. Fed directly by meltwater from the Mont Blanc massif, it runs colder, faster and more turbulent than lower valley rivers, with strong currents that guarantee an adrenaline-fuelled ride.

Packrafting turns water into part of the journey

PACKRAFTING: MOVING THROUGH LANDSCAPE

The best gear reviews

Big-name interviews

HYDROSPEED: FACE-FIRST INTO THE CURRENT

Armed with a foam float and flippers, welcome to the world of hydrospeeding

Photo: Frogs Rafting

Inspirational reads

Stephanie on ultrarunning: “This is it – my sport, my passion, my thing”

“I wasn’t interested in going faster – I wanted to see how much further I could go”

everything hurts, I remember I get to be there. It also taught me people can endure a remarkable amount while still finding moments of lightness. It recalibrates what I think is possible.

NI: Do you ever find direct parallels between navigating high-pressure humanitarian work and moving through the uncertainty of a long mountain race, or do they operate in completely different ways?

SC: Both put you in situations where the plan quickly

disappears and you have to move forward anyway. You’re making decisions with incomplete information, in the middle of the night, exhausted, when things have gone sideways.

The stakes are different – I’m not equating them – but the psychological reflex is similar.

Humanitarian work made me better at uncertainty in races, and ultrarunning made me calmer under pressure in the field.

You learn a lot about your own responses in both.

ONE-BAG SETUPS

NI: You founded Free to Run in 2014 to expand access to running for women in challenging environments. What was the moment you realised it needed to exist?

SC: The moment Afghan women asked for it. I was based

in Kabul for my human rights work and had decided to raise money for a local women’s shelter by running three ultramarathons. It may have helped, but only temporarily – it was a band-aid.

When I spoke to the women at the shelter, they told me they wanted to run themselves. I’d assumed they’d be focused on more immediate needs, but the ability to move freely outdoors was one of them.

Free to Run was really their idea. It’s about much more than running – it’s about what happens when women can move freely, the confidence that follows, and the leaders that emerge.

Because the best summer mountain missions mix it all – biking, climbing, running and hiking – sometimes all in a single day

A

NI: This is so interesting. What barriers for women in running still feel most urgent to dismantle?

SC: Globally? Safety, full stop. Women everywhere still feel unsafe

running – in cities, mountains and at night – and face harassment.

Cost is another. Running is marketed as accessible – “all you need is a pair of shoes” – but entry fees, travel, gear, coaching, access to green space and time all add up. Women still earn less, carry more unpaid domestic work, and have less unstructured time – so the drop-off isn’t random. Participation is rising at shorter distances, but the gender gap remains stark in ultras.

NI: How did your relationship with running begin, and when did it start to feel like more than just sport?

SC: I decided to run a marathon in law school, mostly to make sure I occasionally left the library. But when I crossed the finish line, it felt more like a starting point than an ending.

I wasn’t interested in going faster – I wanted to see how much further I could go. So I jumped straight into ultras and signed up for a 250km self-supported stage race in Vietnam.

I didn’t know if I’d finish, so I was as surprised as anyone when I won and came third overall. I remember thinking: this is it – my sport, my passion, my thing.

Caption hereFugit premporatem quis magnis nonsed que doluptatus www.fall-line.co.uk fall-line.co.uk 37

bike ride can turn into a hike, a run into a scramble, and the best days are often the ones where you just keep going – linking it all together as conditions, energy and curiosity allow.

That kind of freedom changes how you think about gear.

Packing separate kits for every activity isn’t just impractical, it slows you down. One-bag setups flip that on its head – streamlined systems built around versatile pieces that work across biking, climbing, running and hiking, without constant swapping or second-guessing.

The key is balance. Weight matters when everything’s on your back, but so does durability when your kit’s being pushed across different environments in a single day. Fit, packability and ease of use all come into play too – because when you’re transitioning on the fly, simple, intuitive gear makes a real difference.

Of course, no single setup will do everything perfectly. There are always trade-offs. But the products we’ve picked here are the ones that get that balance right; gear that performs across disciplines, adapts to changing plans and holds up to the realities of long, varied days in the mountains.

Whether you’re heading out for a quick hit or a full day of linking trails, peaks and descents, these setups are designed to keep things simple: less faff, less weight, more time moving. fall-line.co.uk 91

Page 6

Travel & tourism industry

We can help you promote your destination through our much-loved editorial features

Fall Line readers are passionate mountain travellers who are always looking for their next adventure. As a trusted source of inspiration, Fall Line helps them discover new places, experiences and challenges beyond their favourite spots.

Through print, digital and social campaigns, we connect brands with an engaged outdoor audience, showcasing destinations, accommodation, transport and outdoor experiences. Partnership opportunities include advertising, destination features, athlete interviews, insider guides and competitions that drive awareness, engagement and inspiration.

Example editorial sections Advertorials

“In summer, Nendaz keeps the same fundamentals – altitude, access and adventure – and applies them to a different season”

From summit ridges to viewing decks, the views steal the show Get up high, then explore… with 200km of marked MTB and e-bike routes to go at

Nendaz in High Summer

A defining feature of many hikes: the ancient bisses

Photos: Florian Bouvet-Fournier, KIFCAT, Sophie Diaz, RIchard Lorenz

Nendaz sits at the heart of the 4 Vallées, where summer lets you set your own pace. Move fast across ridges and valleys – or slow down along historic bisses, sunlit meadows and quiet alpine trails

N

endaz sits high above the Rhône Valley in Valais, at the centre of the 4 Vallées.

In summer, the scale remains, but the tempo changes. Lifts still do much of the work, opening up terrain that would otherwise take hours to reach, while a network of hiking, biking and trail running routes spreads out across the surrounding mountains.

It’s a place that works at both ends of the spectrum. You can move fast and cover ground, linking valleys and ridgelines, or slow things down entirely – walking the historic bisses, stopping for lunch in the sun, or finding a quiet stretch of trail with little more than the sound of water and wind.

WALKING THE HIGH LINES

Hiking is where Nendaz comes into its own. More than 250km of marked trails weave through the region, from mellow valley routes to longer, more committing alpine days.

The bisses are a defining feature.

These historic irrigation channels, carved into the mountainsides centuries ago, now double as gently graded walking routes. Well-maintained, they contour the terrain with minimal elevation gain, perfect for longer, relaxed days on foot, often with uninterrupted views across the Rhône Valley.

For something more immersive, the Nendaz trekking route strings together a multi-day journey through the area.

Over three or four days, it links high paths and quieter sections of the mountain, with overnight stays in huts, where home-cooked regional food rounds out each day. It’s less about ticking off summits and more about moving steadily, covering ground at your own pace.

MONT FORT: THE HIGH POINT

At 3,330m, Mont Fort remains the region’s reference point – even in summer.

Accessed by a sequence of lifts from Siviez, it places you quickly into high-alpine terrain with very little effort.

The views are expansive, stretching across to the Matterhorn, Mont Blanc and the Grand Combin. But, as in winter, it’s the

altitude that defines the experience. You’re above it all – glacier, rock and open sky – with a sense of space that’s hard to replicate lower down.

For those looking to add a dash of speed, the Mont4Zipline – running from just below the summit – drops 1.4km towards Les Gentianes, crossing the Tortin Glacier and surrounding high-alpine terrain at over 100km/h. Alternatively, linger on the panoramic viewing platform, a newly built structure.

For the best view of the mountains, however, nothing beats catching a sunrise from the summit. Early lifts put you at the top in time to see first light spill across the peaks, followed by breakfast back down at Tortin. Fewer people and a magical view of the mountains make it a memorable way to start the day.

RIDING IT OUT

Mountain biking in Nendaz follows the same principle as everything else here:

40 fall-line.co.uk

get up high first, then explore. Around 200km of marked MTB and e-bike routes run through the area, from accessible valley tracks to longer, more physical loops linking neighbouring resorts.

Routes like the Tour du Printse or the Tour du Mont Fort make full use of the lift network, allowing you to cover serious distance without committing to long, continuous climbs. You move across Nendaz, Veysonnaz, Siviez, Thyon, Verbier and La Tzoumaz in a single ride, with the landscape shifting steadily as you go.

E-biking opens things up further. Multiday routes, such as the Nendaz E-bike Tour, stretch the experience over two days, with an overnight stay at the Balavaux Hut. It’s a calmer way to ride: big climbs feel manageable, distances open up, and the route keeps navigation simple.

THE TAKEAWAY

In summer, Nendaz doesn’t try to reinvent itself. It keeps the same fundamentals – altitude, access and adventure – and applies them to a different season. Come for a few days or stay longer, push hard or take it slow – the terrain allows for both. nendaz.ch fall-line.co.uk 41

IN SEARCH OF ADVENTURE

A GA ME OF T WO H A LV E S

Our editorial team have years of experience creating engaging and tailormade advertorials about summer alpine destinations across the globe. Simply send us a brief about what you would like to promote and our award-winning writers will do the rest. Or, you can provide the text yourself. You decide.

2-4 full pages of editorial

My mountain

Want to showcase your resort in the summer months? My Mountain gives local guides, athletes and mountain insiders the chance to share their favourite trails, peaks, rides and hidden gems – offering readers an authentic perspective on life in the mountains 2 full pages of editorial

The Dolomites are not just Instagram opportunities – they’re real mountains, with plenty of less-trodden paths and rarely seen vistas, as Eric Kendall discovers PHOTOS PENNY KENDALL

he Dolomites: the most striking mountains in the world, with the footfall to prove it. Coach parties stagger up from passes and lift tops to nearby viewpoints, while hikers follow ‘Alta Via’ long-distance paths from hut to hut for the full experience and finest panoramas. Together, it means these peaks are not known for solitude.

But the Dolomites are not just Instagram opportunities; they’re real mountains, with plenty of less-trodden paths and rarely seen vistas. We explored two regions. The first was a circuit on the Curona de Gherdeina, intersecting with some of the Alta Via 2’s highlights for some of the loveliest, most exciting walking – and a couple of hut nights with the camaraderie that’s part of any Alta Via escapade.

Before we had to worry about queues for summits or space in a bunk room, the route branched off. Within seconds we were alone, on fainter paths, enjoying the kind of remoteness normally

reserved for transatlantic yachtsmen. The second mini-adventure was 80km west, in the Brenta Dolomites – like moving from high to low season in terms of visitor numbers, though it’s not obvious why.

The mountains are as craggy and distinctive as those further east, and many paths are getting a new lease of life through the region’s La Via delle Valli (50 valleys) project.

The Brenta range is also home to many via ferrata, including the multi-day Via delle Bocchette, along with countless big climbing objectives. But globally it’s less well known than the central Dolomites – much as with the skiing. Madonna di Campiglio has a solid Italian following, but is a minnow compared to the vast Dolomiti Superski circuit to the east.

So, which is better? To save you reading on, I can tell you that you’ll need a double-holiday slot. It’s impossible to pick one over the other – the only choice is where to start, and where to finish.

Two regions, two adventures.

It’s impossible to pick one over the other, so let’s explore both…

42 fall-line.co.uk

Les Arcs, at my own pace

An 18km race might be the reason to visit, but it’s the quiet trails, high refuges and chance wildlife encounters that make the real story WORDS IAIN MARTIN

4-8 full pages of editorial

Athlete story

Iain times his trip with the Trail des Arcs – 1,000m of climb, descent, and pure mountain grind

I

High above Les Arcs – where the lifts do the climbing for you (unless you’re keen to earn it on foot, oh hi Iain)

In Search of Adventure

A visually driven destination feature designed to inspire readers to discover new mountain experiences. From iconic alpine road trips to exciting biking destinations, this photo-led editorial showcases the people, landscapes and adventures that make a destination unforgettable.

fall-line.co.uk 43

SLUFF

24 fall-line.co.uk

Fall Line Adventure | Media Pack 2027

T

Photos: Andy Parant, Yann Allegre

ADVERTORIAL

t’s early, and the trails of Les Arcs are shaded and cool.

Somewhere on the wooded slopes above, the gentle clank of bells signals a herd of goats foraging among the fir trees.

Below, the occasional metallic ping of golf balls drifts up from the driving range. Closer to Arc 1800, a group rolls up their yoga mats after sunrise meditation.

I pause and let out a long, deep breath. This is the Alps in summer, at my favourite time of day – when the mountain feels entirely your own.

Within the hour, families of all ages will launch into dozens of activities: mountain biking, treetop trails, hiking, archery…

There are so many adventures on offer that most visitors opt for a ‘Hero Pass’, which grants access to the fun, the resort lifts, and the swimming pools.

Around 9am, the scene mirrors winter: parents drop off their children at Hero Camp – older kids tackle the zip-wire, e-bikes and mountain karting – before setting off for their own alpine pursuits.

I’m here to run. I time my trip to coincide with the Trail des Arcs, an 18km race threading through the resorts, with 1,000m of climbing and descending – a perfect first mountain race for the trail-curious.

The Hero Pass includes trail running initiations, and the resort organises course recces for entrants. I join a group led by Virgile, a wiry mountain goat of a man who bounds from foot to foot as if on springs.

As we tackle the steep first kilometre from Arc 1600, Virgile’s advice is simple: “Take your time and be patient. The first half is almost all uphill – save your legs for the higher altitudes and the steepest climbs.”

He’s not wrong. The route climbs steadily to Arc 1950, then Arc 2000, before rising parallel to the Arcabulle chairlift. From there, it veers onto dusty switchbacks towards the 2,450m Col du Grand Renard, then plunges down a technical, rocky descent to Arc 1800, finishing with a gentler run back to Arc 1600.

Race day comes and goes in just over two hours – short by trail standards, but a sharp reminder that life at sea level in Brighton doesn’t prepare you for altitude; I feel it on the climb to the col, lungs working harder in the thinning air, then let go on the descent, finding my rhythm on the loose, rocky trails. I cross the line 131st overall and, unexpectedly, finish second in my age group.

While most competitors take a well-earned rest, I head back out the following day for some extra altitude training (I have a longer trail race later in the summer). I hike from Arc 1800 to the Col de Charvet at 2,545m, then into Vanoise National Park, where I’ve booked a stay at Refuge du Mont Pourri.

Do you work with an athlete who has an inspiring mountain story to tell? From trail running adventures and bikepacking expeditions to climbing missions and summer ski escapes, we’re always looking for compelling stories paired with standout photography.

2-8 full pages of editorial

fall-line.co.uk 25

Page 7

Brands, Manufacturers & Retail outlets Got the kit? Let us help you sell it

TRIED & TESTED THE TESTERS Nicola Iseard

Publisher & editor Summer style: Peak scaler, lake dipper, e-biker Dream destination: Peakexploring in the Dolomites

We take gear seriously. From trail running shoes and climbing kit to bikes, backpacks and technical apparel, we know the right equipment can make every adventure better.

Fall Line Adventure showcases the latest outdoor gear through expert reviews, group tests and recommendations from people who live the lifestyle. Brands can reach our audience through gear features, kit picks, Behind the Brand stories and authentic content from the mountains.

When it comes to outdoor gear, our readers are just as passionate as we are.

Advertorial and editorial options are available: • Adverts

• Behind the Brand

• Advertorials

• Behind the Tech

• Tried & Tested reviews

• Product Spotlight

• Retailer directory

• Retailer Spotlight

Al Morgan

Gear editor Summer style: Hills on the trail, sea and tarmac Dream destination: Trail running the Highlands

Andy Townsend

Backcountry editor Summer style: High crags and long approaches.

Dream destination: Italian Dolomites

Ffion Townsend

Gear tester Summer style: Big miles and scrambly climbs.

Dream destination: Lofoten Islands, Norway

Example sections

RAPID-FIRE REVIEWS In this summer’s Rapid-Fire Reviews, the Fall Line Test Team has been putting an array of kit through its paces. Whether you’re into sleeping under the stars, hiking alpine trails or chasing thrills on the water, we’ve got you covered

1000 Mile All Terrain sock £14 1000 Mile has provided blister-free miles for over 20 years. They’re so confident in this, they offer a blister-free, and longevity, guarantee for their double-layer socks. The new All Terrain sock, in men’s and women’s versions, has this construction, is all synthetic fibre, and made using 72% Repreve recycled material. From the outside, it looks like a regular sock, but turn it inside out and you can easily see the thinner, inner white layer of material. It is, quite literally, a sock within a sock. The inner layer is connected to the outer around the cuff and at the toe seam. You have to take care when putting the sock on to ensure you’re wrinkle free, but the comfort and silky-smooth inner fabric is lovely on your foot. It doesn’t feel thicker than many other hiking socks we use and, predictably, we’re yet to get blisters (not that that’s a regular issue for us, anyway). We used it hiking, running and cycling and it feels rather sublime, when wrinkle free. If you don’t like tight sock cuffs, this is a great choice, although the downside is that the cuff does slide down when you’re not using it in boots. 1000 Mile make a vast range of socks, and we know people that have been using their run socks for years and love them. However, they’re not double-layer models, so don’t get the guarantee. 1000mile.co.uk

Eric Kendall

Gear tester Summer style: Peak bagging, refuge dinners.

Dream destination: Fann Mountains, Tajikistan

GOT SOMETHING YOU WANT TESTING? We are always looking to put new gear through its paces, and we try to cover as much as possible throughout the season. If there is something you're keen for us to review, please drop us a line at skeeks@fall-line.co.uk

FOR YOUR FEET Keen Seek trail running shoe £160

Keen Hyperport H2 sandal £100 When we received the Hyperport H2s, we thought they looked a little clunky, and they’re not the lightest in your hand at 342g each. Then we used them. How wrong can first impressions be? They’re flippin’ ace. How can they create so much grip, even on algae-covered rocks?

The underfoot support and shaping is sublime, and they give impressive cushioning. It made us smile that the upper has a label saying waterproof, as you typically see that on shoes with a waterproof liner. Obviously, this sandal isn’t waterproof, but the upper is treated to help shed water. The bungee cord closure gives secure hold around the foot, so it fits like a trainer, and the rear can be collapsed so you can use this more like a slider. The toes are enclosed, with a tough rubber bumper, adding to the versatility of the Hyperport H2. Available in women’s and men’s styles, in loads of colours. keenfootwear.co.uk

“The Aero Glide 4 GRVL (gravel) is a superb run shoe for combining tarmac and trail”

Danner MTN45 shoe £200 The MTN45 only comes in a men’s model, but is available in three different colours, and two different widths, from US 7 to 14 (about UK 6.5 to 13.5). It uses Danner’s EnduroFoam Plus midsole for a beautifully cushioned ride, which feels akin to walking in trainers, and the Vibram sole provides grippy traction. The upper is mostly leather, although the tongue is a soft, breathable material, so don’t expect dry feet if you wade through deeper puddles. It uses one of the few round laces we’ve tested that doesn’t need a double bow to prevent it untying. At 476g, it’s not the lightest shoe, but on your feet it doesn’t feel overly heavy and the plush underfoot comfort, aided by the cushioned insole, is dreamy. The only real niggle we had was that, as it’s a shoe rather than a boot, you need to tie the laces snuggly to hold your heel in place, so we’d have liked a little more padding in the tongue, especially where the knot sits. The shoe looks great, provides a mega-comfy ride and has proved tough in testing. global.danner.com

Salomon Aero Glide 4 GRVL £145

The Quest 5 Gore Tex, available in women’s and men’s fits, in various colourways, is designed to cope with multi-day hiking adventures. It offers a little more room inside than other Salomon hiking boots we use, feeling almost half a size bigger. The Gore-Tex insert ensures dry feet (the wet weather over the winter was great for testing this), and the contaGRIP outsole provided excellent grip on the terrain we used it in, even though the lugs aren’t the deepest. The boot is light enough (599g, per foot, in our size UK 9) and the cuff is pretty stiff for something so light, especially in the front. This felt a little unusual at first, but did ease up after a few outings, and the support it offered was welcomed on the odd occasion it felt like we may have otherwise rolled an ankle. The round laces typically needed a double bow to prevent them coming undone, but that’s to be expected. The thing we really love about the Quest 5 is the cushioning and support it offers, for happy feet mile after mile after mile. salomon.com

78 fall-line.co.uk

We shine the spotlight on your designers, founders, movers and shakers, to help our audience get to know you better by providing context and character to your brand.

Al Morgan talks to Chris Bishop, Marketing Manager of Vango, for a wee dive into this iconic brand of the UK outdoor scene

Chris Bishop: I’ve been with Vango for 18 months, but have been in the outdoor industry for more than a decade. Like a lot of people in the industry, I started out in retail before working for a couple of different snowsports brands, including several years living and working on the west coast of Canada. I’ve always been active, whether that’s sports or getting outside camping, and feel very fortunate to be able to work in an industry that allows me to explore these passions on a daily basis.

AM: Vango started in 1966, in the Govan district of Glasgow.

Originally under a different name, the Vango moniker (anagram of Govan) is now synonymous with dependable, quality, affordable outdoor kit. Why has Vango elected to remain in Glasgow, and do you feel the harsh conditions in Scotland are part of the reason why the kit is so reliable?

CB: You can actually trace our company’s roots back to 1847. The original business developed products for the shipping industry along the Clyde, making durable and robust fabrics for sails. In the 1860s Black’s of Greenock was established as a canvas tent maker, utilising our experience in sail fabrics and stitching techniques to service a growing Victorian appetite for adventure. A lot of people will have spent time in a Black’s of Greenock tent if they’ve done Scouts, Guides or other youth organisations, and we still manufacture these products today. Fast forward a century to the 1960s and Vango was founded.

Since then, we’ve continued to build a reputation for durable, reliable kit that’s largely down to the place we call home. We’re still based 20 minutes outside of Glasgow, at the gateway to the Scottish Highlands, and conditions can change in an instant. We get more rainfall and snow than the rest of the UK, and record the highest wind speeds. Pushing our gear and testing it in these environments is extremely important. Getting more people outdoors is amazing, but we’ve also got a responsibility to make sure they are comfortable and, above all, safe.

Getting more people outdoors, and keeping them comfortable and safe, is Vango’s mission, says Chris

Vango covers everything you might need for your outdoor adventures

AM: Vango Force Ten tents are an iconic piece of outdoor kit.

What are the stand-out innovations in the new tent lines?

CB: It’s a total cliché, but if you’re not moving forwards, you’re moving backwards. Since the Force Ten Classic tent (the first A-frame with an integrated flysheet) was sketched out in 1967 we’ve pushed our kit forward, bringing new developments. We’re constantly looking at different ways to do things, whether it’s a new design for a product or the use of innovative materials. This has been part of our brand DNA and continues to underpin each new product range. From the great starting point of the Force Ten Classic we’ve developed numerous new designs and sent tents across the world, including for Himalayan expeditions, such as Chris Bonnington and Doug Scott’s attempt on the South West face of Everest. If you’ve spent any time in the outdoors in the past 60 years the chances are you’ll have used a piece of our kit, or used something that features a piece of technology first introduced by us. In the 1990s we introduced the Tension Band System® to hooped tents to stabilise them and increase durability, and now feature it across our technical, family and awning ranges. We were the first brand to use inflatable AirBeam® poles instead of traditional alloy or fibreglass to increase durability and ease of use. We’ve also continued with our sustainability initiatives, most recently with new fabric production methods that reduce water usage in manufacturing while increasing UV resistance to extend the gear’s life.

AM: Aside from tents, what are the other innovations you’ve created for the outdoors?

CB: We’re a brand that tries to cover everything you might need for a night under the stars or a month-long trek.

Although we’re best known for our

small technical tents, we’re also specialists in sleep. Even as far back as the 1980s we were introducing unique new technology to sleeping bags, with innovations such as the Quattro: the UK’s first mummyshaped sleeping bag, which is now an industry standard. In the 1990s we developed the Omega® bag, which was ergonomically shaped to preserve heat more efficiently. We’ve continued to push the category forward with things such as fabric welding in our down bags that removes the need to run any stitches through the fabrics, reducing the opportunity for heat to escape and reducing overall bulk. It’s a similar story with mats as well, with the ultra-compact, warm Thermocore XPD released this year, and the luxurious memory foam Shangri-La mats. We always encourage our designers to think outside the box.

You’ll see interesting things like our AirBeam® technology appearing in products such as the new Lightbeam, an inflatable light for family tents.

If you’ve been in the Scouts, Guides or Duke of Edinburgh’s Award scheme, chances are you’ve used Vango tech

AM: You also support the Duke of Edinburgh’s Award scheme and are a partner of Glenmore Lodge, Scotland’s National Outdoor Training Centre. Both are a big commitment, so why do it?

CB: We’ve been a partner of the Duke of Edinburgh’s Award for more than a decade and create a range of gear for its Recommended Kit List. For us, this is about creating affordable yet durable kit that’s going to get someone started on their outdoor adventures and keep them coming back for more.

Last year we launched a partnership with Glenmore Lodge. Where the Duke of Edinburgh’s Award gets new people into the outdoors, Glenmore Lodge helps increase people’s outdoor skills and trains outdoor instructors.

AM: What does sustainability mean to Vango?

CB: Sustainability isn’t just about using recycled materials and saying you’ve reduced your environmental impact. We believe it’s up to us to also create equipment that lasts. This is an approach we take with all our products and it can be a challenge. We will only use recycled materials where it won’t affect the performance or durability of a product. If something made from recycled materials will only last one season before it goes into landfill it’s much better to create a product that can last a decade instead. A quick search on secondhand marketplaces and you’ll find plenty of our original

Force Ten tents that are still going strong after 20, 30 and even 40 years.

We also believe equipment should be repairable. We’re proud to have our own servicing centre in Glasgow that specialises in repairing our tents, awnings, sleeping bags and backpacks.

If you’ve damaged a piece of kit our experts can repair it using original parts. We also run a spares website where you can buy replacement parts for most of our tents and awnings from the last 10 years. We can make new pole sections for even older kit.

In 2021, we launched our Earth Collection, which expanded our use of fabrics made from recycled PET plastic bottles to tents, awnings, sleeping bags, sleep mats, backpacks and furniture. We’re continuing to develop new fabric manufacturing processes, such as ColourLok™ and ColourLok eco™, which increase fabric durability and reduce water usage, chemical waste and carbon emissions.

CB: I’m a keen cyclist and have the Badger Divide planned this summer with friends: Inverness to Glasgow, off-road, by bike. vango.co.uk www.fall-line.co.uk 71

HELLY HANSEN ODIN INFINITY MINIMALIST JACKET Fall Line’s Gear Editor Al Morgan sits down with Helly Hansen Product Manager for Outdoor, Martin Cizeron, to get the inside story on the new Odin Infinity Minimalist Jacket

Al Morgan: Martin, thank you so much for your time. Before the tech geekery gets flowing, can you tell us about your background and how you ended up working at Helly Hansen?

Martin Cizeron: It’s no secret, I’m French! I’m from Annecy in the Alps,

and I’m someone who just loves being in the mountains. I’m a keen skier, so that’s what I do most of the winter, from November to May. I also do mountaineering, bikepacking and mountain biking – as long as there’s a bit of adventure involved.

I’ve always had a passion for creating products, so that’s what I focused on from the beginning of my career. Before moving to Helly Hansen, I mainly worked on footwear for different companies in the industry.

Joining Helly Hansen was an opportunity to move into apparel, which is quite different but super exciting, and to experience Norwegian culture, which is unique for any outdoor enthusiast. Even coming from the Alps, there’s something special about the relationship to the outdoors in Norway.

Helly Hansen is a fantastic fit – it has one of the richest heritages in the industry, but also a very strong growth culture. So I feel very happy here!

AM: In FL197, I spoke with Øyvind Vedvik about Lifa Infinity Pro. Today, let’s focus on the new Odin Infinity Minimalist Jacket. Can you tell us more about HH's Infinity membrane technology?

MC: For the Odin Infinity Minimalist Jacket, we use

Lifa Infinity™, our leading membrane technology. It uses our proprietary fibre, Lifa®, a lightweight and hydrophobic polypropylene, used a lot at Helly Hansen.

With Lifa Infinity™, we create a microporous membrane, and Lifa® provides superior breathability compared to most other membrane technologies. We’ve also worked on a new bi-component construction to elevate waterproof protection, which is a big challenge for all outdoor brands.

The principle is a sandwich construction: microporous Lifa Infinity™ layer with a non-porous layer underneath. That’s why we call it a 3.5-layer construction – face fabric, microporous layer, non-porous layer, and printed backing. This increases resistance to prolonged water pressure, and extended lab testing shows it solves a key industry challenge.

AM: Other Odin pieces feel technical and purpose-built rather than all-rounders. Is the Odin Infinity Minimalist Jacket the same?

MC: Yes, exactly. Odin is our pinnacle alpine collection, so every piece is

Helly Hansen has funnelled years of tech know-how into a high performing shell that works when you need it 72 fall-line.co.uk www.fall-line.co.uk 72

2-3 full pages of editorial

AM: Finally, what’s the next outdoor adventure for you?

PRODUCT SPOTLIGHT

“Guides called it the ‘Oh shit!’ jacket. It packs down to almost nothing, but keeps you dry when it matters”

We champion a Buy British approach, featuring the UK’s leading retailers in our magazine and online directory, alongside tailored editorial content that connects brands with an engaged mountain audience.

1 full page of editorial

Behind the Brand

VANGO Al Morgan: I’m rather excited about this chat as I’ve been using Vango products in the mountains for over 30 years.

Can you tell us a little about how you got involved?

Trail running shoes, GPS watches, mountain bikingkit, climbing gear, hiking apparel – we take your big summer product launches for a proper test in the mountains.

fall-line.co.uk 79

BEHIND THE BRAND…

We help drive customers through the door. Whether you're a national retailer or an independent local shop, Fall Line can promote your business across print and digital channels.

Fall Line Adventure | Media Pack 2027

Salomon Quest 5 Gore Tex £200

Tried & Tested gear reviews

Available in a broad range of colours, in women’s and men’s fits, the Aero Glide 4 GRVL (gravel) is a superb run shoe for combining tarmac and trail. The gravel-bike inspired tread gives decent traction off-road, but it is one for firmer conditions rather than soft, wet muddy trails. For us, the cushioning and stack height put this as an everyday runner rather than a racer, but it’s surprisingly light if you do want to hit a PB without compromising on comfort. Salomon’s website says this shoe has regular lacing, but that’s not correct. This is a quicklace system, with a draw-cord toggle for tensioning. Excess lace can be stowed in the lace garage, over the front of the tongue. It’s super easy to use, gives a secure hold, and is less fiddly than some of the other speed-lace systems we’ve used. The shoe also looks great, meaning you can travel and run in them, saving packing space. salomon.com

70 www.fall-line.co.uk

Selling stuff in-store?

Keen makes superb sandals and boots, but they’ve only recently stepped foot (pun intended) into the trail running world. The Seek, in various colours in women’s and men’s models, was the first offering, followed by the Roam, which you can read about in our One-Bag Setups. In that classic Keen style, there’s a strong focus on comfort, even though the Seek is designed to take on technical trails. Yes, it feels slightly narrower up front than the Roam, but you still have enough wiggle room for long runs. The sock-like upper helps keep grit and gravel from entering the shoe, and they’ve put a rear Velcro attachment, and forefoot loop, so you can attach run gaiters if you’re taking on loose substrates. The 6mm drop is fab, especially in an age when higher drops are commonplace. This flatter angle and strong outsole make this one of the most stable run shoes we’ve used in years, and it’s fairly light at 322g (UK 9). The QuantumFoamX cushioning is plush without deadening groundfeel. The 4mm lugged sole has surprised us with how durable it is, and it feels like this is part of the secret sauce in how well the shoe protects your feet from sharp stones on rockier tracks. The flat laces have a highly reflective detail, and there’s a lace garage to tidy the knot into, but we preferred to not stow the knot. The Seek is a brilliant trail shoe for everything from trail and tarmac combo outings to wetter days when you need a little more grip offroad. keenfootwear.co.uk

purpose-built using insights from mountain professionals. The Odin Infinity Minimalist follows the same principle. The idea came from looking at how alpine practices are evolving. Mountaineering, climbing, ski touring – everything is shifting towards faster-paced activities. It’s not just a niche anymore; more people are moving faster in the mountains for shorter periods of time. That makes lightweight gear more important, but the environment is still unpredictable, so you can’t compromise on protection.

A key insight was that 90% of the time during summer adventures, a shell jacket stays in your backpack. But for the 10% – when weather turns at the top of a climb – it becomes critical. That’s why guides called it the ‘Oh shit!' jacket.

It packs down to almost nothing, but keeps you dry when it matters. At around 220g, it’s one of the lightest fully waterproof alpine shells, but still certified Helly Tech® Professional – our highest waterproof rating – so it’s minimal in design without compromising performance.

AM: How does the Infinity membrane contribute to Helly Hansen’s environmental goals?

MC: When Lifa Infinity™ was introduced, it was a first-to-market innovation that challenged industry norms. It was the first professional-grade waterproof membrane made without using solvents in the process, which was a big step forward. The membrane itself follows the same principle as others: a microporous structure that blocks water from the outside but allows moisture to escape. But the real innovation was using the properties of polypropylene to achieve this without relying on chemical solvents.

At the time, that was quite unique. Now the industry is moving in that direction more broadly, but for us it was already a clear commitment. Today, across our waterproof range, we don’t use PFAS anymore, and haven’t for several years. Beyond that, we’re also focusing on using preferred materials like certified recycled nylon in the face fabric. It’s about combining performance innovation with more responsible materials.

AM: How was the jacket tested in alpine environments, and what feedback most influenced its design?

MC: We rely heavily on partnerships with professionals like

search and rescue teams and mountain guides. For this jacket, we worked closely with Mountain Madness, a guiding company based in Seattle that we’ve partnered with since the 1980s. The key challenge was balancing minimal weight with reliability. You don’t want to go so minimal that performance suffers. For example, they wanted a fabric that was very light but still resistant enough for climbing, so we used a more durable nylon 6-6 fabric to improve abrasion resistance.

They also emphasised accessibility. When you need the jacket, you don’t want it buried in your pack. So we developed a stash system with an internal mesh pocket that allows you to clip it to a carabiner, making it easy to access while climbing.

The hood was another key point: it needed to be helmet-compatible and easy to use on the move. Overall, their feedback helped us define how far we could push minimalism, while still keeping the jacket safe and functional in real alpine conditions.

Product Spotlight

Got something new worth talking about? Our Product Spotlight series puts your latest launch front and centre, giving you the space to tell the full story behind the gear.

2 full pages of editorial

AM: There’s no Minimalist pant yet – what would you recommend pairing with the jacket?

MC: That’s a good point; we haven’t made the pant yet, that’s an opportunity for the future. For now, Odin technical softshell or shell pants work well depending on activity; we’re moving towards this fast-and-light category in future seasons. For layering, the Odin Breeze Hooded Fleece (summer ’26) pairs very well – super light and breathable. Baselayers include Lifa®, Lifa® Merino blends for odour control, and constructions such as Durawool, blending fine wool suitable for summer with Cordura®, which adds durability.

AM: Finally, what’s on your adventure wish list for this summer?

MC: I want to keep exploring Norway. There’s still so much to see, so I’m

planning some mountaineering trips – places like Jotunheimen and spending time on the west coast.

I’ll also go back home to the Alps and I’m really looking forward to a cycling trip in the Dolomites with friends, riding from Bolzano to Cortina, crossing some amazing mountain passes. Italy is always my go-to for cycling – great roads and great food. fall-line.co.uk 73

Page 8

More print opportunities Competitions

Specs & pricing SUMMER 2027 PRINT ADVERTISING RATES

COMPETITION

GEAR BUNDLE WIN VANGO

T

o celebrate Vango’s 60th anniversary, we’re giving you the chance to win a complete camping sleep setup worth £950, featuring a lightweight tent, insulating sleep mat and a warm, packable sleeping bag – everything you need for comfy nights outdoors.

The Force Ten Classic UL2 Tent (£500) is a lightweight two-person shelter built for reliable performance in the mountains. Designed with Force Ten’s trusted construction heritage, it balances durability and low weight, offering solid protection from the elements while still being quick and straightforward to pitch. Compact and efficient, it’s ideal for wild camps and multi-day trips where dependable shelter is key.

Paired with this is the Force Ten Ultra 5.5 Sleep Mat (£150), designed to add insulation and comfort when sleeping on uneven ground. With a supportive structure and strong thermal efficiency, it helps retain warmth through the night while giving you a stable, cushioned base for better rest after long days outdoors (yes, please!).

Completing the setup is the Arctix 200 Sleeping Bag (£300), a lightweight insulating bag designed for cooler conditions. It strikes a strong balance between warmth and packability, holding in heat effectively while still being easy to carry – making it a great option for three-season use.

This is a brilliant bundle built for comfortable nights outdoors – combining shelter, insulation and warmth in one simple, solid setup.

Time to start dreaming about your next adventure, so head over to fall-line.co.uk and get your entry in pronto!

WORTH

£950

Got some gear or a trip to give away?

We run regular competitions across print and digital. A comp or giveaway gives great exposure, high feelgood factor and a chance to plug a specific item or trip.

SCAN ME!

FOR A CHANCE TO WIN A VANGO GEAR BUNDLE HEAD TO FALL-LINE.CO.UK BY 21 JUNE 2026 76 fall-line.co.uk

TYPE OF ADVERT

RATE

Full colour page

£1,595

Double-page spread

£2,695

Half page

£825

Quarter page

£495

Outside back cover

£3,600

Inside front DPS

£3,600

Inside back cover

£2,400

Sponsorship/advertorials

£poa

Inserts

£poa

ISSUE 198 FALL LINE ADVENTURE 2027 On sale: 13 MAY '27 Artwork by: 22 APRIL '27

In numbers

100% actively purchased 6,200 circulation 19,500 readership

Young brands We love supporting new brands. If you aren’t yet a household name but want to shout about your product, Fall Line is the place to do it.

While you may not be able afford full colour ad or a lot of space we have affordable packages using our newsletter and social media channels to help you get your message out.

Our Emerging Brands feature gives you the opportunity to build brand awareness with an interview-style feature. You answer some questions and tell us all about your company and then leave it to us. You’ll have the opportunity to approve the content and images before it's published.

Fall Line Adventure | Media Pack 2027

AD SPACE SPECIFICATIONS DPS | Please supply as two single pages SINGLE | Trim 210(w) x 297(h)mm Bleed 216(w) x 303(h)mm HORIZONTAL HALF | Trim 210(w) x 143(h)mm Bleed 216(w) x 149(h)mm VERTICAL HALF | Trim 100(w) x 297(h)mm Bleed 106(w) x 303(h)mm QUARTER | 93(w) x 133(h)mm We will tailor a package to deliver your campaign. * Discounts available

Page 9

Digital opportunities Customised media packages Use our lively website, newsletter and social channels to mix and match – we’ll create a package to suit your budget and aims.

We promote our advertisers to our audience via our website, newsletter and social media channels, liking and sharing where relevant.

fall-line.co.uk

• Up to 16,000 sessions a day in peak periods • C ontains everything from destination inspiration and gear reviews to interviews and how-to guides from industry pros • Advertising options include featured articles, MPUs, page/section sponsorships and magazine-style flick-through stories

By newsletter

• 21,000+ opted-in subscribers with an average 35% open rate and 4.5% CTR • F eaturing competitions, destinations, stories and key product highlights • A lso available: Solus newsletter (branded as Fall Line) dedicated to you and your brand and the story you want to tell

Fall Line Adventure | Media Pack 2026

Packages can include: page sponsorships, run of site banners, newsletter stories or branded ads, social media campaigns and sharing, videos, star athlete updates, competitions, giveaways and promos. And more!

Social media

• Our 26,000 social media followers are highly engaged • They share, like, and comment frequently Our most popular Facebook post of 2023 had over 32k reach (previous winters up to 400k reach) • Our record video post stands at organic (non-boosted) 1.2 million reach and 465K views

Deep engagement

• Our web audience loves disappearing into the mountains • We deliver long-form stories as well as quick snippets, because we know that specialist media browsers want to soak up knowledge

Specs & pricing Fall Line Adventure and Fall Line Skiing combination packages are available for great deals on summer and winter marketing. Please ask for details.

SUMMER 2027 DIGITAL ADVERTISING RATES TYPE OF ADVERT Newsletter story/ advertisement Solus newsletter Website story Display ads Run of site package Section/page sponsorships

RATE £440 £1,320 From £200 £poa £550 per month £poa

AD SPECIFICATIONS MPU - 300px wide x 250px high BANNER - 28px wide x 90px high VERTICAL BANNER - 300px wide x 600px high NEWSLETTER - Please supply your logo, two images and approx 100 words DEADLINES - Please provide digital artwork and copy at least seven days before going live

Page 10

Let's talk...

LIFE’S BETTER IN THE MOUNTAINS

Reach an active, affluent audience that lives for the mountains year-round.

Partner with Fall Line Adventure.

Contacts ADVERTISING, COMPETITIONS & PROMOTIONS Rich Evans | sales@fall-line.co.uk EDITORIAL – PRINT Nicola Iseard | nicola@fall-line.co.uk EDITORIAL – ONLINE Jim Duncombe | jim@fall-line.co.uk

Check out our magazines...

AR E GE PLOITS -HAV ER EX MUSTSUMM YOUR FOR

YOUR

LIFE’S BETTER IN THE MOUNTAINS

PLAY TIME Summer fun in the mountains

ING FOR NTUR GEAR ADVE BEST ER SUMM

WIN!

ONE-BAG MOUNTAIN SETUPS

Bike, climb, run & hike

LIFE’S BETTER IN THE MOUNTAINS

VANGO CAMPING KIT WORTH OVER £740

WORTH £1,000S

BLAZE A TRAIL

WIN WITH ELLIS BRIGHAM AND VANGO

WIN! EPIC GEAR

VERTICAL WAYS Your guide to via ferratas: kit essentials, know-how & Europe’s best routes

Summer fun among the peaks

LIFE’S BETTER IN THE MOUNTAINS

CHASE WILD

THE

FAST WATER

The new wave of alpine river sports, from hot-dogging to whitewater SUP

KÍLIAN JORNET

How the world’s most legendary trail runner scaled Everest in 17 hours

ALPINE LAKES

DOLOMITI ACTION Via ferrata and e-bike adventures among Italy’s most dramatic peaks

Must-visit spots for every adventure

GET YOUR HIKE ON

MUMS ON TOUR

World’s best long-distance trails (to tackle fast or slow!)

Ultimate kids-intow bikepacking adventure in the Swiss Alps

● BEST SUMMER SKI RESORTS FOR MULTI-ACTIVITY FAMILY FUN ● CHASING WATERFALLS IN NORWAY ● ASSYNT – SCOTLAND’S FUNNEST SUMMER MOUNTAIN? ● WING FOILING IN ALPE D’HUEZ ● POWDER SKIING IN ARGENTINA ● HOW TO GET INTO SEA KAYAKING

The secret is out about Italy’s most spectacular hiking trail

ISSUE 193 MAY 2024 £5.50 WWW.FALL-LINE.CO.UK

Issue 193

May 2024 tinyurl.com/2s9a4rjx

DOLOMITES DREAMIN’

HOW TO SNAP THE PERFECT MOUNTAIN PHOTO | GUIDE TO UK’S BEST SKI CENTRES ANNA DEMONTE SETS A NEW MONT BLANC SKIING RECORD | CHASING WATERFALLS IN AUSTRIA’S STUBAI VALLEY | SKIING SOUTH AMERICA’S EPIC TRES VALLES

ISSUE 198 MAY 2025 £5.50 WWW.FALL-LINE.CO.UK

Issue 198

May 2025 tinyurl.com/2wbtrvke

ENGLAND’S SUMMER SKI EVENTS | HIGH TIMES IN ZILLERTAL | SURF & SUMMITS IN CRANS-MONTANA | THE DOLOMITES: LESS-TRODDEN PATHS | TRAIL RACING & REFUGE LIFE IN LES ARCS | ARAVIS FLOW TRAILS & CHEESE | STEPHANIE CASE ON ULTRARUNS & RESILIENCE

ISSUE 203 MAY 2026 £6.00 FALL-LINE.CO.UK

Issue 203

May 2026 tinyurl.com/2wn6u8pc