Ohlala Qatar June 2026

Heavenly Hammam Renewal

Six treatments for full-body wellness, broughttogether in a 150-minute ritual of purification and renewal inspired by timeless Hammam traditions.

QAR 1,500 | 150 minutes

Your journey includes:

• Moroccan Hammam with traditional black-soap cleanse and exfoliation

• Relaxing back massage to release tension and restore energy flow

• Express facial for hydration and radiant skin

• Sea-salt mineral bath to soothe muscles and rebalance the body

• Nourishing body care finishing for silky,replenished skin

• Classic manicure for beautifully groomed hands

PRE-BOOKING IS REQUIRED | TERMS & CONDITIONS APPLY

Editor’s Letter

As this issue comes together, one theme resonates on every page: the power of women shaping Qatar's and the region's landscape with confidence, creativity and purpose. We interviewed women from across various industries and brought their voices to our pages, showcasing their passions and expertise. They redefine what modern influence looks like – balancing heritage with ambition, elegance with individuality. This edition is our celebration of that spirit.

Wellness is a subject that has evolved far beyond indulgence into an essential form of self-care. We enjoyed serene spa escapes at Banyan Tree Spa Doha, Banyan Tree Doha at La Cigale Mushaireb and Alara Spa, Andaz Doha, by Hyatt for pampering treatments. We also explored the beauty scene in the GCC where regional brands are taking over the market by blending traditional rituals, ingredients and science. In home interiors, inspiration comes from Salone del Mobile.Milano, where the latest interior trends reveal a beautiful balance between craftsmanship, sustainability and comfort. Warm textures, sculptural furniture and earthy palettes are redefining modern living spaces, encouraging us to create homes that feel both elevated and deeply personal.

We spotlight places for solo travel – a movement empowering women to discover the world on their own terms. Whether it's a restorative retreat, a cultural city break or an adventurous escape, each step becomes a conversation between you and the place around you. So pack lightly, stay curious, and go. The world is wide – and it's waiting.

We also celebrate the evolving dining scene in Qatar, where culinary experiences have become as much about atmosphere and storytelling as they are about flavour. This month, we headed to GAIA Doha for a meal beyond delectable dishes.

And for those who appreciate performance paired with sophistication, our exclusive test drive with the Audi Q3 40 TFSI Sportback S offered a thrilling reminder that luxury lies in the details – intelligent design, seamless innovation and the joy of the journey itself.

This issue is curated to inspire your next chapter – whether through beauty, design, travel, dining, motoring or fashion. Above all, it is a tribute to the women around us who continue to lead with grace, resilience and vision.

Fernanda Langhammer Editor-in-Chief

editor@ohlala-magazine.com

@ohlalamagazineqa

From Uniform to Stylish WARDROBES

Bermuda shorts get their name from the British Overseas Territory of Bermuda. They entered the fashion scene when military officers needed to stay cool in tropical climates. Today, they are accepted in business environments and are also perfect for casual errands.

Following their formal roots, these Bermuda shorts come in a perfectly tailored representation in this Max Mara look. Think impeccable cut and refined fabric for the perfect office summerwear.

With a more relaxed approach, but still on the classic side of fashion life, Peserico bets on matching separates. A look that takes you from a preppy urban scene to a beachfront destination in the Mediterranean.

If beachfront is actually your destination, a pair of white Bermuda shorts is mandatory in your luggage/wardrobe. These are from L’AGENCE and look fab with tank tops or loose blouses.

Bermudas are popular in denim for everyday wear. Brunello Cucinelli made them look quite fancy in a dark hue and straight cut. The spot-on length is right below the knee or slightly above.

If they seem too long for you, you can always roll them up as in this Louis Vuitton look. They keep their tailoring aspect and oversized cut, but with a youthful twist.

SUNNY(IER) SEASON SHIRT

Button-up shirts are synonymous with officewear, but during the hot months, they get a refreshing twist. Made from lightweight fabrics and worn in smart ways, they are a versatile wardrobe piece – blue options seem quite popular this year.

BRUNELLO

CUCINELLI

QASIMI

DOWN MEMORY LANE

Openwork crochet adds a breezy, bohemian touch, while fine tricot knits bring sleek structure to warm-weather looks. The airy textures navigate the summer wardrobe with mastery, from beach-ready sets to refined layering pieces.

COMFY, LOOSE, CHIC

These three words best describe the tops we will be wearing this season. Oversized silhouettes, fluid fabrics and relaxed tailoring create breathable looks suited for everyday wear, merging comfort with effortless style.

COOL SUMMER LEATHER

A not-so-popular textile choice in hot weather, leather (and mostly faux leather) has found its way into summer collections. Designers have introduced perforations and opted for a palette of light or colourful hues, making this winter-made material suitable for the heat – we have to say that it does seem to fit.

SUNLIT DARK STYLE

And if nothing else works, there is always a black summer dress to fill the void. Airy cuts and minimalist silhouettes keep it breathable and versatile, going from casual daytime outfits to elevated evening looks. It proves that black remains effortlessly chic even under the summer sun.

CAROLINA HERRERA

RALPH

Power DRESSING

Purple is back in the spotlight with sharper intent this season. Designers are betting on saturated plum suits, washed lilac dresses and glossy violet accessories. The colour balances romance with edge. Coming in styled monochrome looks or as a clashing accent, purple is a deliberate signal of confidence rather than decoration.

JIL SANDER

MOSCHINO

CHRISTIAN LOUBOUTIN CHLOÉ

MOYNAT

This month, we see the worlds of jewellery, watches, fashion, literature and hospitality collide for exciting collaborations.

Luxury Shines Bright

Lagoona Mall Watches & Jewellery Week marked its milestone fifth edition last month, cementing its reputation as one of Qatar's premier luxury retail events. Held at Lagoona Mall in Doha, the showcase brought together an impressive lineup of global and regional maisons, including Rolex, CHANEL, Boucheron, TUDOR and Azza Fahmy Jewellery, alongside immersive activations, exclusive launches and curated client experiences. Visitors explored the latest collections and novelties through experiential installations, boutique showcases, and lifestyle-inspired concepts, from immersive installations on the worlds of aviation and motorsport to Arabic calligraphy workshops and Parisian café experiences. The event also highlighted Qatar's growing position as a regional luxury and tourism destination, offering a refined atmosphere that celebrated innovation, craftsmanship and contemporary luxury across watches, jewellery and accessories.

Literature Reimagined

An exhibition at Place Vendôme Mall in Doha reimagines the classical Arabic literary work Maqamat Al-Hariri through contemporary fashion design. Titled Fables in Fashion, the showcase is part of Qatar Reads’ One Book, One Doha annual campaign, created in collaboration with the Ministry of Culture and M7. Running from May 17 to June 17, the exhibition presents eight garments by Qatari designers, each translating the text's storytelling, wit and vivid characters into modern silhouettes, textures and forms. By bridging literature and design, the project transforms classical narrative into a visual and tactile experience, making heritage literature accessible to wider audiences. Hosted in a public retail space, it encourages cultural engagement beyond traditional settings. The exhibition highlights how timeless Arabic texts continue to inspire contemporary creativity and dialogue, reinforcing literature’s relevance as a living source of artistic expression and cultural identity.

Stylish Summer Escape

British fashion meets French Riviera glamour this summer as Burberry transforms the iconic Hôtel Belles Rives into a chic seasonal escape. The historic Art Deco property, once home to author F. Scott Fitzgerald and frequented by literary greats such as Ernest Hemingway and Gertrude Stein, was reimagined in Burberry's signature aesthetic. The fashion house has refreshed its signature check in the hotel's distinctive blue. The pattern can be seen throughout the hotel's beach club, terraces and interiors, blending coastal elegance with heritage style. Inspired by Burberry's long-standing connection to outdoor adventure and yachting culture, the High Summer 2026 collection featured nautical motifs and checked swimwear. Guests will be able to enjoy branded experiences throughout the season, including waterskiing, sunset gatherings at The Fitzgerald Bar and Burberry ice lollies served on the hotel's famed terrace overlooking the Mediterranean.

Pastel Racing Energy

Swiss watchmaker TAG Heuer continues its motorsport heritage with the Formula 1 Solargraph 38mm pastel collection, a vibrant evolution of its 1986 icon. Rooted in its racing DNA, TAG Heuer has evolved the line with solar-powered innovation and a refined 38mm silhouette balancing heritage and modern wearability. Celebrating Formula 1 racing spirit, the pastel series reinterprets iconic design codes in soft beige, pink, blue, green and lavender tones, expressing optimism and individuality. Crafted in lightweight TH Polylight cases with steel finishing, the Solargraph movement uses light energy, delivering months of autonomy and near-instant restart capability. Select diamond-set models add refinement, pairing sandblasted steel bracelets with vivid pastel dials for a balance of sportiness and luxury appeal. The collection ultimately reframes racing as emotion and self-expression beyond the track.

Nature-Inspired Couture

During the 79th Cannes International Film Festival, Caroline’s Couture unveiled its fourth couture collection in a rooftop presentation at the Hôtel Martinez, accompanied by exceptional creations from Chopard’s Red Carpet High Jewellery collection. Designed by Caroline Scheufele, the 2026 collection drew inspiration from the beauty and fragility of nature, transforming floral and botanical elements into elegant couture silhouettes. Moving away from the celestial themes explored in 2025, the collection celebrated roses, lilies and peonies through intricate embroidery, guipure lace and laser-cut motifs. Rich shades of crimson, burgundy, pink and vibrant green reflected blooming gardens and the deep blues of Lake Geneva. The accompanying high jewellery creations echoed the same poetic vision, capturing fleeting natural moments and rare gemstones in delicate, precious designs showcased throughout the Cannes festivities.

A Fantastical HIGH JEWELLERY DREAM

With Blue Book 2026: Hidden Garden spring collection, Tiffany & Co. transforms nature’s secret magic into dazzling gems.

The high jewellery universe is welcoming a new collection from Tiffany & Co. – Blue Book 2026: Hidden Garden – that will be launched in three phases: spring, summer and autumn, creations that transform the quiet mysteries of nature into extraordinary wearable art. “Blue Book 2026: Hidden Garden reflects our continued commitment to creativity, craft and the highest standards of gemology,” said Anthony Ledru, Chief Executive Officer of Tiffany & Co. Designed by Nathalie Verdeille, Tiffany’s Chief Artistic Officer, in collaboration with the Tiffany Design Studio, the spring chapter of Hidden Garden explores transformation, renewal and the unseen beauty concealed within the natural world. Inspired by the imaginative legacy of the renowned 20th-century French jewellery designer Jean Schlumberger (famous for his nature-inspired creations for Tiffany & Co.), the collection revisits and reinterprets flora and fauna through sculptural silhouettes, rare gemstones and masterful craftsmanship. At the heart of the collection is the theme of metamorphosis. The first story, Butterfly, captures the fleeting elegance of wings through unenhanced padparadscha and Montana sapphires in shimmering pink-orange and denim-blue hues. Yellow diamonds form abstract butterfly shapes, while transformable pendants that convert into brooches continue Tiffany’s celebrated tradition of versatile design.

Equally captivating is Monarch, inspired by a historic Jean Schlumberger necklace featuring a hidden butterfly motif. Twisting platinum vines and handcrafted gold foliage cradle unenhanced sapphires from Sri Lanka and Madagascar, while dazzling Type IIa diamonds lend a striking modernity. The interplay of platinum and yellow gold underscores Tiffany’s enduring expertise in mixing precious metals with artistic precision.

The house’s iconic Bird on a Rock motif returns with vibrant Brazilian aquamarines and lush chrysoprase beads, creating vivid landscapes of blue and green. The whimsical Paradise Bird and Parrot stories erupt in colour through fire opals, rubellites, chalcedony, sapphires and intricate paillonné enamel rendered in deep blues, emerald greens and Tiffany Blue. Nature’s geometry appears in Bee, where honeycomb-inspired lattices frame exceptional oval diamonds, including a remarkable 10-carat Type IIa centre stone hidden among delicate golden bees.

Floral themes bloom throughout the collection. Jasmine, Marguerite and Bloom reinterpret blossoms through platinum braiding, pink sapphires, emerald-cut diamonds and luminous kunzites, while Twin Bud and Palm showcase vivid Zambian emeralds and Mozambican rubies in sculptural botanical forms.

Hidden Garden is more than a jewellery collection – it is a poetic meditation on nature’s veiled wonders, where craftsmanship and imagination flourish in dazzling harmony.

@tiffanyandco

TIME WITH JEWELLERY DNA

MARLI, well-known for its delicate jewel creations, enters the watchmaking universe with a timepiece collection rooted in its original craft.

Creative director Maral Artinian, the mind behind MARLI, has unveiled the brand’s first timepiece collection. This evolution feels less like a new chapter and more like the natural continuation of MARLI’s design identity. Built on the expertise of the Artinian Group, the launch reflects decades of experience in jewellery design, diamond trading and Swiss manufacturing.

The collection unveils three models: L23, L30 and L35, each crafted with the same precision and sculptural elegance that define MARLI’s jewellery creations. Produced at the group’s Swiss manufacture in Le Locle, the watches combine fine watchmaking with the brand’s unmistakable aesthetic language.

JEWEL LIKE

The L23 and L30 embody MARLI’s jewellery-first philosophy. Their rounded cases, available in white or rose gold with stainless steel, are framed by scalloped bezels set with EF VS diamonds. Soft curves contrast with the sharp geometry of the dial, creating pieces that wear like bracelets while functioning as refined timekeepers. Both models feature Swiss quartz movements and interchangeable satin or alligator straps, as well as a striking gold bracelet inspired by the grid of Manhattan streets – a subtle nod to the city where MARLI was born.

The diamond setting is central to the design. From the bezel to the pyramid-shaped crown, every stone is selected to the highest standards of clarity and colour. Fully pavé versions elevate the L23 and L30 into high jewellery territory, with hundreds of diamonds transforming the watches into luminous statement pieces.

DESIGN FOCUSSED

Where the L23 and L30 lean into jewellery, the L35 takes a more architectural approach. Crafted in rose gold or titanium, its 35mm case features faceted planes that capture and refract light from every angle. A multi-layer ‘sandwich’ construction integrates a high-tech resin into the case, reducing weight while introducing bold colour directly into the watch’s structure.

The L35 is powered by the Swiss automatic ETA 2892 A2 movement, finished by hand at MARLI’s Le Locle manufacture with circular graining and Côtes de Genève decoration. A mother-of-pearl dial paired with embossed rubber straps creates a seamless visual identity, while sword-shaped hands reinforce the watch’s contemporary edge. Uniting the entire collection is MARLI’s signature pyramid tapisserie dial. Machined from natural mother-of-pearl and sculpted into precise three-dimensional pyramids, the dial required three years of research and development to perfect. The result is a dynamic surface that shifts with light, giving each watch a constantly changing character.

With its inaugural collection, MARLI positions itself as a maison that translates its craftsmanship, technical expertise and modern design philosophy into a new dimension of luxury.

@marli

TOURBILLON MEETS

VERSATILITY

Vanguart updates the Orb Tourbillon watch for everyday wear without losing its avant-garde design.

At Geneva Watch Week 2026 (which happens in parallel to Watches and Wonders in the city), Vanguart watchmaking introduced two new versions of its Orb flying tourbillon, marking the first time the model has incorporated coloured ceramic. The new releases: the Orb Pink Ceramic Titanium and Orb Blue Ceramic Rose Gold aim to make the brand’s highly technical flagship design more wearable for daily use without losing the experimental character that defined the original.

First launched in 2024, the Orb drew attention for its unusual approach to winding mechanics. It became the first flying tourbillon watch to feature a selector that allows the wearer to switch between manual and automatic winding modes. That function helped establish the Orb as one of the more unconventional recent entries in high-end independent watchmaking, combining technical complexity with an emphasis on interaction and user control.

The latest editions retain the Orb’s signature architecture while introducing softer colour palettes through ceramic detailing. Pink ceramic is paired with titanium, while blue ceramic is matched with rose gold. The result is a more relaxed visual identity that contrasts with the watch’s highly engineered movement and open-worked construction. Vanguart’s goal with the new models appears clear: broaden the appeal of the Orb beyond collectors of extreme haute horlogerie and position it as a watch that can realistically be worn every day. Despite its mechanical complexity, the Orb has always been designed with ergonomics in mind. The 41mm case measures just 10.5mm thick, unusually slim for a watch built around a flying tourbillon and layered movement display.

The curved case back was also designed to follow the shape of the wrist, helping improve comfort and wearability. Those practical considerations have remained central to the new ceramic editions, which continue to balance visual drama with a relatively lightweight and compact profile. Since its launch, the Orb has helped raise Vanguart’s profile within the independent watch sector and has reportedly been worn by several figures from sport and entertainment. The new ceramic models build on that momentum while shifting the focus slightly toward versatility and contemporary styling.

While the mechanics remain the centrepiece, the addition of coloured ceramic introduces a more approachable dimension to the collection. Rather than reworking the Orb entirely, Vanguart has refined the concept, presenting a version of the watch that retains its technical identity while fitting more comfortably into everyday use.

GIVENCHY PRISME LIBRE HIGHLIGHTER

RARE BEAUTY BROWN VOLUMIZING MASCARA

SUMMER GLOW

With the warmest season just around the corner, the focus shifts to radiant beauty: glossy lips, sunkissed blush, pastel eyes and luminous finishes. Soft matte bases balance the glow, while Y2K-inspired shimmer and vibrant colours add a playful edge. Fresh, glowing and effortlessly chic – sun-kissed make-up is officially here!

LAURA MERCIER TINTED MOISTURIZER BLURRED MATTE

SHEGLAM CRYSTAL JELLY GLAZE STICK

HOURGLASS UNREAL LIQUID HIGHLIGHTER

BENEFIT DREAM SHEEN BROW GLAZE

The Lip UPGRADE

Guerlain introduces innovation to its KissKiss collection – a new generation of lipsticks that combine skincare-inspired ingredients, long-lasting wear and a refillable design.

Guerlain’s KissKiss is entering a new chapter. After more than two decades of reinvention, the iconic lip product is once again evolving – this time into a longwear lipstick that aims to combine comfort, colour and performance in a single formula.

Originally introduced as a lip balm before becoming a signature lipstick, the KissKiss line expanded in 2022 with KissKiss Bee Glow, a tinted balm inspired by ingredients sourced from the hive. Honey and propolis became key ingredients in a formula that hydrates, smooths and softens lips while delivering shine and colour.

The collection moves further with what the brand describes as its first kiss-proof honey lipstick. The updated formula promises up to 24 hours of wear while maintaining a lightweight feel. At the centre of this development is a blend of naturally derived ingredients and polymer technology designed to improve adherence and reduce transfer without compromising comfort.

Honey helps maintain hydration, while beeswax contributes to texture and glide. Royal jelly supports fuller lip appearance by stimulating hyaluronic acid production and propolis extract is included for its smoothing properties. Two added polymers help the lipstick fuse with the lips and extend wear throughout the day.

The new formula is available in 20 ultra-pigmented shades with a blurred matte finish, offering colours intended to suit different skin tones and moods. The packaging has also been redesigned. Slimmer and refillable, the new case reflects a more sustainable and longlasting approach to beauty design.

Fragrance remains part of the KissKiss identity. Guerlain’s Director of Perfume Creation, Delphine Jelk, has refreshed the scent with notes of honey, orange blossom and vanilla, creating a subtle signature designed to enhance the overall experience.

@guerlain

Bronzed BLUR

Fenty Beauty is expanding its bronzer lineup with the launch of Sun Stalk’r Soufflé Pressed Mousse Cream Bronzer.

Sun Stalk’r Soufflé Pressed Mousse Cream Bronzer is a product designed to combine the blendability of a cream with the soft-focus finish of a powder. Inspired by the airy texture of a soufflé, the bronzer introduces a lightweight pressed mousse formula that is intended to melt into the skin while delivering buildable colour and a natural-looking glow.

“This bronzer is all about the delicious texture,” said Rihanna (the name behind the brand). “When you touch it, it springs back, like a real soufflé. It melts into your skin the way a soufflé just melts in your mouth. That blurred, airbrushed finish? That’s the magic.”

The formula is made to provide long-lasting wear without feeling heavy. According to the brand, the bronzer is waterproof and sweat-resistant, with resistance to humidity, fading and transfer, making it suitable for all-day wear. The pressed mousse formula blends like cream and blurs like a powder, melting into skin for a natural finish. Available in six neutral shades, the collection was created to complement a wide range of skin tones.

Sun Stalk’r Soufflé Pressed Mousse Cream Bronzer joins Fenty Beauty’s existing Sun Stalk’r range, which includes the original Instant Warmth Bronzer launched in 2019. While the original formula is known for its soft matte finish, the new mousse cream version offers a creamier texture and a more hydrated, blurred glow.

To apply, Fenty Beauty recommends sweeping the bronzer onto areas where the sun naturally hits, including the cheeks, temples, forehead and bridge of the nose. For added definition, the brand pairs the product with Match Stix Contour Skinstick and the new Seamless Cream Blending Brush 185, designed specifically to work with the bronzer’s airy mousse texture.

@fentybeautyme

SUMMER THROUGH THE ART OF HAMMAM

As summer settles over the region with rising temperatures and lingering humidity, skincare shifts from simple indulgence to essential purification. In the search for freshness, comfort and radiance, Hammam, through the lens of Cinq Mondes, returns as one of the season’s most timeless beauty rituals.

Deeply rooted in Middle Eastern culture, Hammam has remained an essential part of beauty and well-being rituals across the Arab world for centuries. Far beyond the steam itself, it represents a moment of pause, where cleansing, care and heritage come together through gestures passed down over generations. Its lasting appeal lies as much in the experience as in the visible benefits it brings to the skin.

In summer, Hammam takes on a different dimension. Between heat, humidity, SPF buildup, perspiration and pollution, signs of congestion and dullness can quickly appear. The complexion loses radiance, texture appears uneven and comfort becomes compromised.

Built around deep cleansing and exfoliation, this treatment offers a complete reset, leaving the body softer, clearer and refreshed. With its Ritual from Atlas, Cinq Mondes draws on this heritage to revisit the traditional Hammam through a more contemporary lens, combining Middle Eastern-inspired customs with French skincare expertise.

HAMMAM, REINTERPRETED BY CINQ MONDES

Inspired by beauty traditions from across the globe, Cinq Mondes has spent years exploring ancestral practices, traditional remedies and botanical ingredients discovered throughout five continents. This vision continues to shape the brand’s approach, and the Ritual from Atlas embodies this philosophy. At the centre of the treatment is the steam bath, whose humid heat helps open pores, eliminate toxins and prepare the body for exfoliating and nourishing treatments. Following traditional Hammam gestures, the experience continues with a deep cleansing process using products specifically designed to purify the skin while enhancing the sensory dimension of the treatment.

The Atlas Ritual by Cinq Mondes involves the following: Beldi Black Soap, Kassa Glove, Rhassoul Cream and Sumptuous Oil.

The journey begins with Beldi Black Soap, beldi meaning ‘authentic’ in Arabic, a product deeply rooted in Moroccan beauty traditions. Made from a natural vegetable paste formulated with 100% virgin olive oil,

it has remained a staple of Hammam culture for generations. Applied to damp skin, its rich texture softens as it cleanses and lifts away accumulated impurities. The result is a complexion that is softer, clearer and perfectly prepared for exfoliation.

Used alongside the Kassa Glove, the ritual takes on its exfoliating dimension, helping reveal skin that appears smoother, softer and more radiant. Traditionally woven from crepe fibres and now crafted from plant-based cellulose, the glove is used for firm, rhythmic movements and prepared with Beldi Black Soap. Beyond exfoliation, this emblematic Hammam gesture also helps stimulate circulation and remove the buildup caused by heat, humidity and daily environmental exposure. Together, the duo extends beyond the spa experience and can easily be incorporated into an at-home routine, recreating the sensorial benefits of the traditional Hammam in the shower.

The ritual continues with the Rhassoul Clay Cream, inspired by traditional Moroccan beauty practices. Known as ‘the washing earth’, ghassoul clay has long been prized for its purifying properties and remains one of the region’s most treasured beauty ingredients. Applied onto the body, the cream transforms the treatment into a deeply sensory moment: cinnamon creates a comforting sensation of warmth, while eucalyptus reveals an immediate wave of freshness upon rinsing. The result is purified, refreshed skin and a body left lighter and re-energised.

To wrap it up, the Sumptuous Oil blends argan, olive and sesame oils, ingredients traditionally celebrated for their content rich in essential fatty acids and antioxidants. Its silky texture melts effortlessly into the skin, delivering nourishment without leaving any greasy finish. Used at home after exfoliation, it helps restore softness, suppleness and comfort to both skin and hair, while offering protection against the drying effects of heat and environmental stressors during the summer months.

@cinqmondes @alibinalibeauty

EXPLORING THE GCC’S BEAUTY

INDUSTRY

From skincare and fragrance to clean beauty and cosmetics, entrepreneurs across the Gulf are transforming the region’s beauty landscape.

The beauty scene in the GCC has long been associated with glamour, luxury and global brands. But behind the region’s fastest-growing beauty labels is a new generation of entrepreneurs redefining what beauty means in the Gulf – and how it is created, marketed and experienced. Across Saudi Arabia, the UAE, Bahrain, Kuwait and Qatar, female founders are building brands rooted in regional identity while competing on an international stage. Their products are not only commercially successful; they are culturally resonant, deeply personal, and reflective of a changing Middle East.

REGIONAL BEAUTY MOVEMENT

Over the past decade, the GCC beauty market has undergone a significant transformation. Consumers are becoming more discerning, digitally connected and interested in brands that speak directly to their lifestyles and values. They want products designed for Middle Eastern skin tones, climates and preferences, not adapted as an afterthought.

At the same time, social media has given regional entrepreneurs unprecedented visibility, allowing women-led beauty businesses to scale quickly and connect with audiences beyond traditional retail channels. The result is a thriving ecosystem where local founders are no longer niche players – they are shaping trends across skincare, fragrance, cosmetics, wellness and clean beauty.

A LOOK INTO HERITAGE

For many women in the Gulf, beauty has always been tied to ritual and identity. From oud-based fragrances and traditional oils to elaborate skincare routines passed between generations, the region has a rich heritage of self-care practices. Today’s brands are modernising those traditions rather than replacing them. Ingredients such as rose water, saffron, camel milk, black seed oil and frankincense are appearing in contemporary formulations packaged with sleek global aesthetics.

BESPOKE PRODUCTS

The GCC’s climate itself has also influenced product development. Extreme heat, humidity and sun exposure create unique skincare and make-up needs and local founders understand these conditions instinctively. Lightweight formulas, hydration-focussed skincare, long-lasting makeup and haircare designed for the desert weather conditions have become central to many regional brands. This local expertise gives Gulf-based beauty entrepreneurs a competitive edge, particularly as international consumers increasingly seek products tailored to specific environments and skin concerns.

THE DIGITAL ASPECT

Social media has been instrumental in this evolution. Platforms such as Instagram and TikTok have transformed beauty founders into storytellers, educators and community builders. Many women behind GCC beauty brands began as make-up artists, skincare enthusiasts or influencers who recognised gaps in the market through direct engagement with audiences. Their businesses often feel more personal and accessible because they are built around lived experience rather than corporate distance.

A SUCCESSFUL TRAIL TO FOLLOW

Fragrance remains one of the most significant categories in Gulf beauty culture. Perfume in the GCC is deeply tied to memory, hospitality and personal expression. Fragrance houses are experimenting with contemporary interpretations of oud, musk, amber and floral notes while preserving the emotional richness associated with traditional perfumery. Many are also positioning Gulf fragrance as a luxury export capable of competing with established European houses.

BEYOND LUXURY

Sustainability is another growing priority. As global conversations around ethical beauty continue to expand, GCC entrepreneurs are beginning to integrate eco-conscious practices into their businesses. Refillable packaging, cruelty-free formulations, responsibly sourced ingredients, and small-batch production are becoming more common among emerging brands. Younger consumers, in particular, are seeking products aligned with broader lifestyle values, and founders are responding with greater transparency around sourcing and manufacturing.

STRONGER TOGETHER

Collaboration has emerged as an important part of the regional scene. Female founders across the GCC are increasingly supporting one another through partnerships, pop-ups, mentorship networks and shared platforms. Rather than viewing beauty as a saturated market, many see opportunity in collective growth and regional representation. There is a growing sense that Gulf beauty is becoming its own category – one with global potential and a distinctive voice.

BRANDS WITH GULF DNA: ADDOONY COSMETICS

A Qatari cosmetic brand founded in 2018 by entrepreneur Dana Alghorab as an extension of her beauty brand. Dana is a watercolour artist who creatively transported her love of art into make-up.

ARGAN TREE BEAUTY

A skincare and haircare brand based in Bahrain, offering premium, natural argan oil products sourced from Morocco. The brand is known for its luxurious, eco-conscious and chemical-free formulations.

ASGHARALI

One of the Gulf’s oldest perfume houses, Asgharali is deeply associated with Bahrain’s fragrance heritage and Arabic perfumery traditions, particularly oud, bakhoor and concentrated perfume oils.

ASTERI BEAUTY

A Saudi-founded make-up brand specifically designed for desert climates and Middle Eastern skin tones, with a strong focus on performance, inclusivity and sustainability.

BOTANY

A Qatari, plant-based skincare and aromatherapy brand offering natural, 100% vegan beauty products. Known for using high-quality ingredients like rosehip and jojoba oils, Botany focuses on clean, effective and nourishing skincare.

ASGHARALI

IZIL

ADDOONY

GREEN BAR

Founded by Reem Al Khalifa, Green Bar is one of Bahrain’s best-known artisanal beauty brands, creating natural skincare, body care and home products inspired by Arabian ingredients and wellness traditions.

HUDA BEAUTY

Created by beauty entrepreneur Huda Kattan in the UAE, the brand helped redefine Middle Eastern representation in global cosmetics and remains one of the GCC’s biggest beauty success stories.

IZIL BEAUTY

Based in Dubai but popular across the Gulf luxury beauty market, Izil combines traditional North African beauty rituals with premium skincare and spa-inspired treatments tailored to regional consumers.

MZN BODYCARE

Founded by Saudi entrepreneur Mona Kattan, MZN focusses on body care inspired by traditional Middle Eastern beauty rituals, combining regional ingredients with modern formulations.

PEXORA

A premium skincare brand in Qatar offering AI-powered personalised routines for hydration, brightness, acne and anti-ageing. It has a wide selection of cruelty-free products, from skincare to make-up, designed for the local climate.

SHIFFA

Founded by Dr Lamees Hamdan in Dubai, Shiffa combines Arabian healing traditions with modern skincare science, using ingredients inspired by regional wellness rituals.

In the GCC today, beauty has become a language of identity, confidence, heritage and modernity. Blending tradition with innovation, these brands speak to identity, culture and modern Gulf consumers – while positioning the Middle East as a growing force in the global beauty market.

MZN BODYCARE

SHIFFA

Gentle WELLNESS

At Alara Spa at Andaz Doha, by Hyatt, Sirine Boudjadi sees whether a gentle, relaxation-focussed massage can compete with the intense treatments she normally swears by.

I’ve realised I recently started to approach spa treatments like minor acts of self-punishment. If it doesn’t hurt at least a little, I tend to assume it’s not working. I book Hammams to be steamed into another dimension, choose maderotherapy that leaves me looking mildly attacked, and ask for Thai massages with enough pressure to reset my entire skeleton. Somewhere along the way, I convinced myself that it always had to feel intense to actually be effective. So when Alara Spa at Andaz Doha, by Hyatt booked me in for a 60-minute Balance Massage, I wasn’t expecting dramatic results. No sculpting, detoxing or lymphatic promises. Just pure relaxing, which turned out to be exactly the point. I was welcomed by Nassira, who immediately made the whole experience feel warm and personal. She brought over a drink made with ginger, hibiscus and cinnamon, along with energy balls made with nuts, oats and dates. I could’ve happily stayed there sipping that for an hour alone. She then gave me a little tour of the spa, which has all the essentials for a proper reset: a Hammam, steam room, sauna and a cold bucket shower for the brave. There’s also a women-only gym alongside a mixed fitness space.

Then Ayu, a therapist from Bali, guided me to one of the treatment rooms, where I could change privately instead of going back and forth to the lockers. Before starting, she simply told me to relax my body and switch off my mind, a slightly ambitious request for someone whose brain runs at full speed 24/7. Somehow, though, she managed it.

Her technique was deeply intuitive: slow, flowing movements, gentle stretches and just enough pressure to ease the tension without turning the massage into a contact sport. Subtle upper-body mobilisations worked particularly well around my shoulders and back, and the whole experience unfolded at an almost suspiciously unhurried pace. At one point, I was convinced that at least 90 minutes had passed.

She used the Scented Massage Oil by Charme d’Orient, a sweet almond oil with soft musky notes. As someone completely obsessed with musky scents, I immediately wanted to take the bottle home. One thing I found interesting was how little oil Ayu actually used. Most massages leave you feeling like a glazed pastry afterwards, but here the amount was much more controlled. She later explained that using less product allows for more precision with movement and pressure. By the end, my muscles felt softer and my brain had essentially powered down. I walked into the spa convinced that intensity meant better results, only to be reminded that the body responds far better to gentleness.

After the treatment, Ayu guided me to the relaxation lounge, where tea was already waiting. And, in yet another thoughtful touch, Nassira arranged for a fresh orange juice and a beautifully plated selection of fruit to appear in front of me. I ended up sitting there much longer than planned, slowly eating watermelon and pineapple slices while trying to fully wake myself back up. I felt so relaxed that I could have genuinely fallen asleep on the spot.

For more information or to make a booking, please call Alara Spa at Andaz Doha, by Hyatt on 4452 4026. @alaraspadoha @andaz_doha

SWITCH YOUR BRAIN OFF

Banyan Tree Spa Doha is the right destination if you are desperately in need of relaxation and want to spend an entire afternoon doing absolutely nothing. Sirine Boudjadi and a friend faced such a task this month.

There’s a very specific level of exhaustion that no amount of coffee (or tea, for me), under-eye patches or aggressively expensive concealer can disguise. The one where your shoulders are permanently living somewhere near your ears, your jaw has been clenched since Sunday and even your group chat can tell you need some time off. That was very much my state of mind walking into Banyan Tree Doha at La Cigale Mushaireb for what was supposed to be a relaxing afternoon, only to end up one of those dangerously convincing wellness experiences that makes you want to romanticise your entire life.

FIRST IMPRESSIONS

I’ve visited quite a few spas across Qatar at this point, and what this one gets right is the atmosphere. Some luxury spas can feel a bit too minimal to the point of being cold, but the reception area here is genuinely transportive in that chic, cocooning way that immediately lowers your stress levels by at least 30%. There’s a mix of creamy curved walls, soft golden lighting, dark wood accents and deep raspberry-red seating with little details like ceramic tea sets, orchids, textured carpets and the glowing Banyan Tree logo behind the desk. My colleague and I were welcomed with a fresh orange and ginger juice while settling into the space. While we were finishing the last few sips, Babita and Cherry came to greet us. Spa therapists can completely make or break an experience. You can have the nicest facilities in the world, but if the energy feels rushed or impersonal, the whole thing falls flat. Both of them had that calming, reassuring presence that made us unclench before the treatment had even started.

I liked that our double treatment suite came with its own private changing area and shower. There was none of the usual awkward spa choreography: no wandering through endless corridors in a robe, no communal changing room energy and no hovering around trying to work out where to leave your slippers while avoiding eye contact with someone fresh out of the sauna. We entered the suite, changed there and the entire experience flowed without interruption. Our ritual started with a traditional foot cleansing ceremony, always one of my favourite spa details because it forces you to physically transition out of your day and into a slower rhythm. In many Asian wellness traditions, foot rituals are associated with grounding and rebalancing the body’s energy and, for me, the effect alone is immediate. My brain gets the message very quickly that nobody expects anything from me for the next couple of hours.

SOFT THAI MASSAGE, WITHOUT THE PAIN

The last time I visited Banyan Tree Spa, I tried the Thai Essence treatment, which I remembered really enjoying for its energising approach. But this afternoon, I wanted something softer and deeply relaxing. That’s exactly why I ended up loving the Thai Classic, their oil-based interpretation of a traditional Thai massage.

Before the treatment began, we were invited to choose between two signature oils. The first combines ylang ylang and geranium, the second blends black pepper seed, lavender, geranium and vitamin E. I chose the latter because it smelled grounding and not too heavy or overly herbal. Plus, the black pepper element helps stimulate circulation and warm tense muscles, while the lavender brings that instantly calming effect that somehow tricks your nervous system into finally relaxing. I liked how it kept the essence of traditional techniques without the intensity that can sometimes come with them, depending on how committed the therapist is to pressing and stretching your body into positions you didn’t know existed. This version is much softer and fluid, thanks to the use of oil. You still get the stretches, the elongating movements and that satisfying release of tension throughout the body, but in a way that is far gentler. For me, it was the perfect balance.

A FACIAL THAT PROVED ME WRONG

After the massage, we moved on to the facial portion of the experience. Now, I need to be honest about something: I’m usually deeply sceptical of 30-minute facials. Unless somebody is spending the full half hour aggressively sculpting my cheekbones back into existence and using drainage techniques, I try to avoid them and often leave wondering what exactly happened besides a rapid-fire application of products. Which is exactly why I was so surprised by how much I liked this one.

The spa uses its own in-house Jasmine Rice skincare line, which focusses on hydration and comfort. The treatment began with a cleanser designed to refresh the skin and remove any surface build-up. Then came the scrub, formulated with rice germ powder, which gently polished my face without leaving behind that tight, stripped feeling some exfoliators can cause.

After that, the therapist moved into the massage stage using the Facial Massage Cream with jasmine rice ferment, white liquorice extract, hyaluronic acid, jasmine flower extract and rice extract. The cream had a rich, comforting texture that softened beautifully once warmed into the skin. The movements helped release tension around my jaw, depuff my face and bring back some level of life to my features. The final step was the Jasmine Rice Day Cream, applied as a moisturising finish to seal everything in. I really enjoy the glossy sheen I usually try to recreate with make-up and I genuinely looked more awake than when I arrived.

Afterwards, we were served tea, with dried fruits and nuts in our treatment suite. If you have more time than we did that afternoon, it’s absolutely worth extending the experience to enjoy the rest of the facilities properly. The spa includes a rainforest walk, Jacuzzi, steam room, sauna and pool, making it very easy to lose track of time there. I could definitely have stayed for another three hours doing absolutely nothing and still considered it one of the most productive days of the week.

For more information or to make a booking, please call Banyan Tree Doha at La Cigale Mushaireb on 4410 3333. @banyantreedoha

SHAPING THE ARABIAN JEWELLERY SCENE

We are fascinated by the world of jewels, and this month, we celebrate a brand that puts the GCC on the map: La Marquise. We spoke with Nishith Shah, the brand's CEO, to gain insight into its values and creations, showcasing its many collections.

@lamarquisejewellery

Women Redefining LEADERSHIP and INFLUENCE

This month, we speak to inspiring women whose ideas, resilience and ambition are helping shape Qatar's and the region's evolving identity and future.

Across the GCC, a powerful shift is underway. Women are not only participating in the region's transformation – they are helping to define it. From boardrooms and startups to laboratories, ministries, creative studios and social enterprises, a new generation of female leaders is reshaping what influence, ambition and success look like in the Gulf. This feature brings together a selection of inspiring women whose work reflects the market's dynamism today. Each interview offers a personal perspective on leadership, resilience and purpose, while revealing the broader cultural and economic evolution across Qatar and the GCC. Their stories span industries and backgrounds, yet they are united by a common drive: to create impact beyond titles and expectations.

What makes these conversations especially compelling is the balance between tradition and progress. The women featured here navigate

rapidly changing landscapes while remaining deeply connected to their identities, experiences, communities and heritage. They speak candidly about the realities of building careers, leading organisations, challenging perceptions and opening doors for future generations.

At a time when the Gulf is positioning itself as a global hub for innovation, investment and creativity, women are playing an increasingly visible role in shaping this future. Their contributions are not limited to a single sector or narrative; they are influencing diverse fields in meaningful and lasting ways.

More than a celebration of achievement, these interviews are an exploration of the perspectives, ideas, values and experiences that drive these women forward. Through their voices, we gain a richer understanding of their invaluable presence in the market and the impact they are creating in this ever-growing economy.

The New Architecture of LUXURY

Anna Neti Fontaine, Printemps Doha General Manager, talks about her career in the luxury sector and its future.

What originally drew you to the world of luxury retail and hospitality?

I was never captivated by luxury as a product – I was captivated by its power to engineer emotion, aspiration and cultural influence at the highest level. From an early age, as an athlete, global traveller and intensely curious observer of human behaviour, I became fascinated by the invisible architecture behind extraordinary experiences. Over two decades across New York, Europe and the Middle East, I have built and transformed ecosystems where retail, hospitality, fashion, watches and jewellery, and lifestyle converge into one immersive universe. To me, true luxury is not transactional – it is transformational. It is about creating environments so magnetic, emotionally charged and culturally relevant that they become impossible to replicate and unforgettable to experience.

What does modern luxury leadership require today that it didn’t 10 years ago?

Luxury leadership today requires visionaries capable of shaping cultural gravity – not simply driving commercial performance. In the past, success was largely measured through expansion, visibility and transactional

scale. Today, the true competitive advantage lies in the ability to create emotional ecosystems that people aspire to belong to. Modern leadership demands a rare fusion of strategic intelligence, emotional fluency, cultural anticipation and fearless reinvention. Consumers no longer separate retail, hospitality, wellness, entertainment, technology and community – they expect one seamless, emotionally intelligent universe. In a world saturated by sameness, extraordinary leadership is no longer operational – it is visionary, disruptive and deeply human.

Do you believe human connection is becoming more important in a highly digital world?

Without question. I believe authentic human connection is becoming the ultimate status symbol of modern luxury. We live in an era of hyper-connectivity yet emotional disconnection, where technology has optimised speed but diminished intimacy. The brands that will dominate the future are not necessarily the loudest or most visible – they are the ones capable of making individuals feel deeply seen, understood and emotionally valued. Technology should amplify humanity, not replace it. In many ways, emotional intelligence has become the new currency of influence. Human warmth, intuition, empathy and meaningful interaction now carry greater luxury value than excess itself. The future of luxury will belong to brands and leaders capable of creating emotional belonging in a world overwhelmed by digital noise.

How is the Middle East redefining global luxury today?

The Middle East is no longer participating in the global luxury conversation – it is actively rewriting its blueprint. What makes the region extraordinary is its audacity of vision. The Middle East has mastered the art of combining deep cultural heritage with futuristic ambition at a scale the world has never witnessed before. Here, luxury is no longer confined to products or boutiques; it has evolved into fully immersive ecosystems where fashion, hospitality, architecture, wellness, entertainment, gastronomy and technology coexist seamlessly. The regional consumer is among the most sophisticated globally – hyper-informed, globally exposed, culturally fluent and deeply attuned to elevated living. This has forced brands to innovate faster, raise standards and think beyond traditional luxury models. I believe the Middle East’s greatest contribution to global luxury is its refusal to think incrementally. The region operates with visionary scale, emotional ambition and a mindset that continuously transforms impossibility into reality.

ANNA NETI FONTAINE

From a Specialised PERSPECTIVE

Carine

Nehme Kassis, Regional Marketing Manager at Ali Bin Ali Beauty, shares more about her career in marketing and her experience in the luxury sector.

You have been working in marketing for more than 20 years. What drives you in this field?

What continues to drive me is the ability to shape perception, emotion and connection through brands. Marketing is never only about selling a product. It is about understanding people, culture, aspirations and creating meaningful experiences that leave a lasting impact. I also enjoy the constant evolution of the industry. There is always something new to learn, rethink and build.

You have worked with luxury brands in different industries. What is luxury for you? And what makes working in this kind of business so interesting?

Luxury for me is not excess. It is quality, intention, detail and emotion. The most powerful luxury brands create a feeling before they create a purchase. What makes this industry so interesting is the level of storytelling, craftsmanship and precision behind every touchpoint. Luxury also requires a deep understanding of the people and culture, especially in a region like the GCC where consumers are highly sophisticated and emotionally connected to brands.

The GCC is a very special market. In your opinion, what makes brands thrive here?

Brands thrive in the GCC when they combine global excellence with cultural understanding. Consumers in this region appreciate quality, innovation and elevated experiences, but they also value authenticity and relevance. The brands that succeed are the ones that listen carefully to the market, adapt thoughtfully and build genuine longterm relationships rather than simply focussing on visibility.

What is one golden tip in marketing and brand strategy for you?

Consistency builds trust. A strong brand is not created through one campaign or one moment. It is built through a clear identity, a meaningful purpose and consistent experiences across every interaction people have with the brand.

CARINE NEHME KASSIS

Destination EXCELLENCE

Fadoua El Mesbahi, Founder and Managing Director at Vogue Ventures Hospitality, shares her insights on evolving travel trends, meaningful guest experiences and the emotional connection that defines modern luxury.

You have more than 20 years of experience in hospitality. With that career path in leading luxury brands, you founded Vogue Ventures Hospitality. Can you tell us more about it?

After more than two decades in luxury hospitality, I wanted to create something more personal, dynamic and closely connected to today’s traveller and market needs. That is how Vogue Ventures Hospitality was born. We work with luxury hotels, resorts, tourism boards and lifestyle brands to help them grow their presence across the GCC and international markets. Our focus goes beyond sales and marketing; it is about building long-term relationships, understanding each market deeply and creating meaningful connections between destinations and travellers. Today’s luxury guest is looking for more than a beautiful hotel. They want privacy, personalised experiences, wellness, authenticity and emotional connection. Our role is to help hospitality brands understand these evolving preferences while maintaining excellence and cultural sensitivity.

What do you think is your strongest trait in this business?

I believe my strongest trait is relationship building. Hospitality is a people business before anything else. Over the years, I have

learned that trust, consistency and genuine communication are what create long-term success. I also believe that understanding cultures is extremely important, especially in our region. Every market has different expectations, traditions and communication styles. Understanding people, listening carefully and adapting while maintaining professionalism have helped me throughout my career. At the same time, I always try to lead with passion and calmness, even in challenging situations. Luxury hospitality requires attention to the smallest details, but it also requires emotional intelligence and the ability to make people feel comfortable and valued.

In your opinion, what makes a destination attractive and what can make a hotel/resort stand out?

A destination becomes truly attractive when it creates emotion and leaves people with lasting memories. Travellers today are looking for experiences they cannot find everywhere else. They want culture, authenticity, safety, excellent service, gastronomy, wellness and experiences that feel personal and meaningful. As for hotels and resorts, luxury today is no longer only about design or size. Guests remember how a place made them feel. A hotel stands out through genuine hospitality, personalised service, attention to detail and the ability to anticipate guest needs before they are even requested. For GCC travellers in particular, privacy, family experiences, wellness offerings, spacious accommodations and personalised service are very important. Understanding these preferences and respecting cultural expectations can make a major difference in creating loyalty and trust.

According to the American Express 2026 Global Travel Trends Report, 40% of global respondents plan on spending more on travel this year. What do you think makes travelling so important in a person’s life?

Travel has become much more than leisure. It is now part of personal well-being, self-discovery and quality of life. People travel to reconnect with themselves, spend meaningful time with family, discover new cultures and create memories that last forever. After the past few years, many people have also realised that experiences are more valuable than material things. Travelling opens the mind, fosters understanding between cultures and inspires and balances people. I believe travel enriches people emotionally and mentally. Whether it is a wellness retreat, a cultural journey or a family holiday, travel allows people to disconnect from routine and reconnect with what truly matters.

FADOUA EL MESBAHI

Where Emotion Becomes DESIGN

Laila Allaoui, Founder and Creative Director of Color Your Mood Design, shares her journey into the worlds of art and fashion and how her creative path has evolved.

Can you tell us how Color Your Mood Design was born and what is behind the brand?

Color Your Mood Design was born from a very personal journey that combines emotion, culture, art, movement and storytelling. A defining moment came with the FIFA World Cup Qatar 2022. It was during this period that I decided to sketch my very first dress, inspired by how I felt and the colours of the countries whose matches I attended. That was the true beginning of Color Your Mood Design. Today, I am building my brand with the support of M7, which has believed in my vision, storytelling and creative identity from the beginning. For me, fashion is not only about clothing. It is about emotion, movement, identity and creating pieces that people can truly feel.

You have a background in finance. How does that contribute and merge with your creative side?

My background in finance has strongly influenced the way I approach creativity and entrepreneurship. I studied finance, management, control strategy and accounting in France and Canada, and I have always been passionate about organisation, structure and understanding how systems work. While fashion is deeply emotional and artistic, building a brand also requires discipline, strategy and long-term vision. My finance background helps me transform artistic ideas into real projects with direction and purpose. I believe this duality defines me as a designer. Together, they allow me to create not only collections but an entire universe and brand experience.

What have been the most remarkable experiences with your brand? One of the most remarkable moments of my journey was representing Qatar’s creative scene internationally during New York Fashion Week at the iconic Gotham Hall in Manhattan. Supported by M7, I was the first creative representing Qatar on that international stage. It was more than a fashion moment; it was a statement about identity, creativity and cultural dialogue between Qatar and the international fashion scene. I would also say that merging fashion with art and technology has been one of the most exciting aspects of my brand journey. As both a designer and an abstract painter, I love exploring how creativity can evolve across disciplines and become an immersive experience.

How do you see the fashion scene in Qatar?

I see Qatar’s fashion scene as ambitious, evolving and full of creative potential. Over the years, I have witnessed an incredible transformation in the country’s cultural and artistic landscape. There is a strong desire today to support emerging talents, innovation and creative industries. What makes Qatar unique is its ability to balance tradition with modernity. Designers here preserve cultural identity while embracing international influences, technology and contemporary aesthetics, creating a very rich and inspiring environment for creativity.

LAILA ALLAOUI

Hospitality STARTS WITHIN

Sinéad O’Reilly-Henell, General Manager at Qabila Westbay Hotel by Marriott, gives us a lesson on leadership and highlights the importance of the people behind it.

What inspired you to pursue a career in luxury hospitality, and how did your journey from front desk agent to general manager shape your leadership style?

My passion for luxury hospitality stems from a genuine desire to create meaningful, personalised experiences and to build strong, engaged teams. I’ve always been drawn to the idea that great service is not just delivered – it’s felt, and that it comes from a deep understanding of people. Starting my career as a front desk agent gave me a strong grounding in the guest journey and an appreciation for the realities of the frontline. Leading hotel openings and, more recently, overseeing a major hotel repositioning have shaped my leadership style to be both people-focussed and results-driven. I believe in being visible, empowering teams and fostering a culture where individuals feel valued and supported – because that’s what drives exceptional guest experiences and sustainable success.

What core values have been most important to your success?

The core values most important to my success are integrity, empathy and accountability. I strongly believe that consistency and trust are built by doing the right thing – even when it’s difficult – and that this sets the tone for team culture and the guest experience. Empathy has also played a key role, particularly as I have grown through operational roles. Understanding the realities of frontline teams enables me to lead in a way that is supportive, inclusive and empowering. Finally, accountability is critical – both personally and across the team. Clear expectations, ownership and a focus on continuous improvement drive performance and long-term success. For me, these values underpin strong leadership and exceptional hospitality.

Outside of operations, what aspect of hospitality are you most passionate about?

I’m particularly passionate about people development and talent growth. Watching individuals build confidence, develop their skills and progress in their careers is incredibly rewarding, especially in an industry where so many leaders, myself included, have grown from the ground up. I also have a strong interest in brand storytelling and positioning – how a property creates a sense of place and delivers something distinctive beyond the physical product. For me, it’s about shaping an identity that resonates with guests while ensuring the team understands and brings that story to life every day. Ultimately, it’s the combination of developing people and creating memorable, authentic experiences that I find most fulfilling beyond the day-to-day operations.

What advice would you give to young professionals aspiring to build a career in hospitality management?

My advice is to start by embracing the fundamentals of hospitality – there’s no substitute for frontline experience. It gives you a deep understanding of guests, operations and teamwork that will shape you throughout your career. Be curious and open to learning across all areas of the business. Hospitality is incredibly diverse, and the more exposure you gain, the stronger and more adaptable you become as a leader. Equally important are resilience and attitude. It’s a fast-paced, peoplefocussed industry, so staying positive, solution-oriented and willing to go the extra mile really sets you apart. Finally, invest in relationships and in your own development. Seek out mentors, learn from strong leaders and never lose sight of the fact that hospitality is, at its core, about people – both guests and the teams you lead.

SINÉAD O’REILLY-HENELL

THE NEW LANGUAGE OF HOME LUXURY

A front-row look at the interior trends defining Salone del Mobile.Milano 2026 and the wider design scene across Milan.

At Salone del Mobile.Milano 2026, the world’s most influential design fair, the message was unmistakable: homes are becoming softer, moodier, more emotional and deeply tactile. This year’s edition moved beyond minimalist restraint and embraced a richer, more expressive form of living – one where craftsmanship, sculptural furniture and immersive colour stories dominate contemporary interiors. Across the sprawling halls of Rho Fiera and the installations of Fuorisalone, designers presented homes not as pristine showpieces, but as layered environments designed for comfort, identity and sensory experience. The aesthetic direction was warmer, more human and intentionally atmospheric. One of the most interesting shifts this year was the rise of ‘loud luxury’. For several seasons, interiors have been dominated by quiet minimalism and understated elegance. However, 2026 suggested that homeowners are now seeking something more expressive. Designers introduced dramatic metallic finishes, sculptural silhouettes, bold colour combinations and statement-making forms that reflected a new appetite for individuality and emotion within interiors.

A profound respect for craftsmanship and heritage was noticed. Many brands combined cutting-edge technology with artisanal production methods, celebrating hand-finished details, traditional woodworking and limited-edition design pieces. The debut of Salone Raritas – dedicated to collectable and rare design – reinforced the growing convergence among interiors, art and collectable culture.

BLA

We can say that there is a new vision for the modern home that reflects a bit of what we have seen in fashion: it is less sterile, less trend-driven and far more emotionally resonant. The interiors are more palpable than polished, expressive rather than restrained and deeply connected to comfort, craftsmanship and individuality. The future of interiors seems to be warm, immersive and unapologetically human.

CURVES ARE STILL MAKING WAVES

One of the strongest themes remains curved, cocooning forms. Sofas wrapped around spaces in generous arcs, armchairs resembled sculpted pebbles and dining tables featured fluid silhouettes inspired by nature and modernist architecture. These softer shapes appeared everywhere, replacing the rigid geometry that had dominated interiors for much of the past decade. Designers used curves not simply as decoration, but to create a sense of emotional ease and intimacy within the home.

SCULPTURAL FUNCTIONAL ITEMS

Furniture became increasingly architectural. Tables, shelving and seating were treated almost as miniature buildings, with dramatic bases, lacquered structures and sculptural profiles transforming everyday objects into statement pieces. Dining tables in particular took centre stage, featuring monumental marble supports, brutalist-inspired forms and artisanal finishes that blurred the line between furniture and collectable art.

RAW BEAUTY

The materials were another defining story. Designers shifted away from glossy perfection in favour of surfaces that felt authentic, textured and visibly handmade. Travertine, brushed wood, tactile ceramics, woven leather and matte metals appeared repeatedly in different brands. There was a sense of rejection of overly ‘digital interiors’ in favour of homes that feel grounded and sensory. Sustainability, meanwhile, was no longer presented as a trend but as a baseline expectation, with many brands highlighting recycled materials, ethical production and long-lasting craftsmanship.

PALETTE IDENTITY

Colour underwent a dramatic transformation. While earthy neutrals remained foundational, they became richer and more expressive. Terracotta, ochre, apricot and clay tones brought warmth and depth to interiors, while immersive monochromatic spaces emerged as a standout visual direction. Designers embraced rooms saturated entirely in blue, yellow or deep pink, using colour not simply as an accent but as an emotional atmosphere. Blue emerged as a particular favourite, appearing in everything from lacquered cabinetry to upholstered seating and hand-finished glass lighting. Sunshine yellow added optimism and playfulness, while earthy reddish browns – known as Terra Rossa – grounded interiors with a sense of calm sophistication. These palettes reflected a broader desire for interiors that feel emotionally uplifting and highly personal.

BLA STATION

ETRO

SENSORY RICHNESS

Texture also became central to the new luxury. Bouclé, velvet, embroidered textiles and tactile wall coverings introduced visual depth and softness to interiors. Rather than relying on minimalism to communicate sophistication, designers layered materials and finishes to create spaces that felt curated and lived-in. Decorative wall treatments, dimensional tiles and couture-inspired fabrics featured heavily throughout the collections, signalling a move toward interiors rich in tactile details.

MOOD MAKER

Lighting has evolved over the past few years, moving beyond function into a major architectural element. Designers used illumination to shape mood, define space and create theatrical environments. Sculptural pendants, glowing glass installations and concealed lighting systems transformed rooms into immersive experiences. Many of the most talkedabout installations used light almost as a building material, softening architectural lines and creating emotional ambience within the home.

THE OUTSIDE IN

Indoor-outdoor living also continues to evolve. Furniture collections were designed with greater flexibility, enabling pieces to move seamlessly between indoor and outdoor environments. Lightweight structures, weather-resistant materials and softer outdoor aesthetics reflected a growing desire for homes connected to nature and well-being. The biophilic direction continues to grow, with gardens, greenery and organic textures forming the backdrop to many installations.

WANDERING ALONE, NOT LONELY

This month, we found inspiring solo destinations for women. Travelling on your own might be exactly what you need now – a realisation that you are capable of navigating the world on your own terms.

There’s a quiet kind of magic in travelling alone. It begins in small moments: ordering coffee in a language you barely speak, navigating unfamiliar streets by instinct or watching a sunset with no one else to impress. For many women, solo travel is more than a holiday – it’s a declaration of independence, curiosity and courage. And while the world is vast, certain destinations stand out for their welcoming atmospheres, safety and soul-stirring experiences. For most women, safety is the main concern when exploring the world on their own, and they are right to be cautious; even in the safest countries, things can go wrong. One of the key factors in making a place safe is you and how you move through it, so keep these in mind: stay in a well-reviewed accommodation, avoid isolated areas at night, keep someone updated on your plans and trust your instinct if something feels off. If you have all of these points covered, enjoy your travels and create the best memories. Pack your bag and set off on your own; these destinations offer the perfect blend of adventure and reassurance.

AMSTERDAM, NETHERLANDS: CANAL CHARM AND EFFORTLESS EXPLORATION

Amsterdam is a city that invites solo travellers to slow down and enjoy the details. With its picturesque canals, cycling culture and relaxed atmosphere, it offers a balance of independence and comfort that feels naturally welcoming.

Days can be spent wandering through historic neighbourhoods, browsing independent boutiques or settling into cosy cafés beside the water. The city’s museums and creative spaces provide endless inspiration, while its compact layout makes exploring feel manageable rather than overwhelming. Public transport is reliable, but much of Amsterdam is best discovered on foot or by bike. There’s a calm confidence to the city that encourages spontaneous plans, whether that means an afternoon at a local market or an evening cruise through the canals.

BALI, INDONESIA: REFLECTION AND RENEWAL

Bali has long been a favourite for solo female travellers, and it’s easy to see why. The island blends spiritual calm with vibrant culture, offering everything from yoga retreats to bustling markets.

Ubud, in particular, attracts those seeking introspection. You can spend your days practising yoga, journalling in lush surroundings or exploring temples that feel steeped in quiet wisdom.

Balinese hospitality is genuine and warm, often making solo travellers feel genuinely cared for. Whether you’re staying in a boutique guesthouse or a wellness retreat, there’s a sense of community that gently counters any loneliness.

AMSTERDAM BY NIMISH AT PEXELS

COPENHAGEN, DENMARK: EFFORTLESS EASE AND HYGGE

Copenhagen is one of those cities where everything just works. Clean streets, efficient transport and a strong sense of community make it incredibly approachable for solo travellers.

There’s a calm confidence in the way the city moves. You can rent a bike and explore like a local, stopping at charming cafés or waterfront spots along the way. The Danish concept of hygge – a feeling of cosiness and contentment – permeates everyday life.

Dining alone is entirely normal, and the city’s emphasis on design and simplicity creates spaces that feel both stylish and welcoming. It’s a destination that encourages you to enjoy your own company.

KYOTO, JAPAN: GRACE IN SOLITUDE

Few places honour quiet introspection like Kyoto. With its ancient temples, delicate tea houses and serene gardens, this former imperial capital invites you to slow down and notice everything. Solo travellers often find comfort in the city’s rhythm – predictable, respectful and deeply rooted in tradition.

Wander through bamboo groves in Arashiyama or spend an afternoon exploring centuries-old shrines. Dining alone isn’t just accepted here; it’s common. Whether you’re savouring ramen at a small counter or enjoying a meticulously prepared kaiseki meal, solitude feels natural rather than isolating.

Japan’s reputation for safety adds another layer of ease, allowing you to explore confidently even after dark.

LISBON, PORTUGAL: SUNLIT STREETS AND SOULFUL ENCOUNTERS

Lisbon has a way of feeling both vibrant and intimate. Its pastel-coloured buildings, tiled facades and hilltop viewpoints create a setting that’s as photogenic as it is welcoming. For solo women, the city offers a gentle introduction to independent travel in Europe.

Spend your mornings wandering Alfama’s narrow streets and your evenings listening to soulful fado music drifting out of tucked-away taverns. Locals are known for their warmth, and it’s not unusual to strike up a conversation over coffee or a glass of local grape.

Public transport is easy to navigate and the city’s compact layout means you’re never far from your next discovery. There’s a sense here that you’re free to move at your own pace – linger when something captures your attention and leave when it doesn’t.

MELBOURNE, AUSTRALIA: CREATIVE ENERGY AND INDEPENDENCE

If your ideal solo trip includes good coffee, art and a lively cultural scene, Melbourne delivers. The city thrives on individuality, making it an excellent match for travellers carving their own paths.

Hidden laneways reveal street art, boutique shops and cafés where you can sit for hours without feeling out of place. Museums and galleries offer plenty to explore and the food scene is as diverse as the population itself. Melbourne’s public transport system is efficient and the city’s friendly, laid-back vibe makes it easy to feel at home. It’s the kind of place where you can design your days structured or spontaneous.

REYKJAVÍK, ICELAND: WILD BEAUTY, QUIET STRENGTH

For those drawn to dramatic landscapes and introspective journeys, Iceland is hard to match. Reykjavík, the capital, serves as a cosy base for exploring a country that feels almost otherworldly.

Solo travel here is less about social buzz and more about connection, with nature, with silence and with yourself. Picture standing beside a thundering waterfall, soaking in a geothermal pool or watching the northern lights ripple across the sky.

Iceland consistently ranks among the safest countries in the world, making it especially appealing for women travelling alone. While it can be pricey, the peace of mind and unforgettable scenery often make it worth the investment.

SEOUL, SOUTH KOREA: FAST-PACED CULTURE AND ENDLESS DISCOVERY

Seoul is a city of contrasts, where modern skyscrapers stand beside historic palaces and quiet tea houses exist alongside buzzing nightlife districts. For solo travellers who enjoy energy, variety and constant discovery, it’s an exciting destination to experience independently. Neighbourhoods each have their own personality, from creative café streets and shopping hubs to peaceful parks and traditional markets. Food culture is central to daily life, and dining alone is increasingly common, making it easy to explore everything from street food stalls to contemporary restaurants.

The city is also renowned for its influential beauty scene, attracting visitors from around the world interested in skincare, cosmetics and wellness trends. From multi-storey beauty stores and personalised skincare treatments to innovative spa experiences, Seoul offers countless ways to explore the world of K-beauty first-hand.

VANCOUVER, CANADA: NATURE MEETS URBAN COMFORT

Vancouver strikes a rare balance between city life and natural beauty. Surrounded by mountains and ocean, it’s ideal for women who want both outdoor adventure and urban convenience.

You might start your day cycling along the seawall, spend the afternoon browsing local markets, and end with a sunset hike. The city’s multicultural atmosphere ensures a wide range of cuisines and experiences, while its reputation for safety adds reassurance.

Solo travellers often find Vancouver easy to navigate, with clear signage and reliable public transport. There’s also a strong culture of wellness and outdoor activity, making it easy to join group classes or tours if you want occasional company.

ZURICH, SWITZERLAND: LAKESIDE CALM AND SOPHISTICATED SIMPLICITY

Zurich combines the efficiency of a global city with the peaceful atmosphere of a lakeside retreat. For solo travellers seeking structure, safety and beautiful surroundings, it offers an easy sense of balance.

The city’s old town is filled with cobbled streets, elegant cafés and quiet corners overlooking the river. Art galleries, luxury shopping and waterfront walks create a refined but approachable experience, while nearby mountains make day trips effortless for those craving nature. Zurich’s transport system is famously smooth and punctual, making it simple to navigate confidently on your own. The city feels organised without being rushed, giving travellers the freedom to move at their own pace while enjoying a strong sense of comfort and security.

VANCOUVER BY LUKE LAWRESZUK AT PEXELS

VANCOUVER BY VICTOR LUCAS AT PEXELS SCIENCE WORLD IN VANCOUVER BY AARON LEE AT PEXELS

ZURICH BY ILIA BRONSKIY AT PEXELS

ZURICH BY ELIJAH COBB AT PEXELS

ZURICH BY DIOGO DIGITAL ART AT PEXELS

Mediterranean, FRESHLY CURATED

An immersive journey into fresh dishes and a delightful atmosphere is what EA found at GAIA Doha.

Meeting a good friend for a leisurely lunch before school pick-up turned into an unexpected journey along Doha’s Corniche Beach to GAIA Doha. Bathed in the gentle sun and overlooking the vibrant West Bay skyline, the restaurant’s location is as inviting as its cuisine. Ample parking, complemented by valet service, made our arrival seamless, setting the tone for a relaxing afternoon. Perched on the first floor, GAIA Doha immediately exudes an air of contemporary elegance. Warm wood tones, soft ambient lighting and thoughtfully placed greenery create a serene yet lively atmosphere. Every nook of the dining area carries its own charm, making it hard to choose a table – yet Pelin, the hostess, guided us effortlessly to a spot where we felt both part of the restaurant’s buzz and cocooned in intimacy.

Our meal began with a basket of freshly baked breads accompanied by a Greek appetiser plate. The pickled baby eggplant was smoky and tender, its natural sweetness heightened by a delicate sprinkle of fresh herbs that included parsley and thyme. Juicy kalamata olives added a briny depth, while the eriki cheese, also lightly herbed, offered a creamy, tangy counterpoint. Cherry tomatoes added bursts of acidity and freshness, rounding out a plate that was both comforting and meticulously balanced. I selected the olive bread, sourdough, lagana and focaccia – the selection was a harmonious blend of textures, each slice carrying its own rustic charm and subtle, buttery fragrance.

Before we ordered our main courses, the drinks arrived. I opted for the Priapos, while my companion chose Fillo. The Priapos embodies the warmth of the sun with hints of citrus and vanilla, refreshing yet gentle, while the Fillo channels the sea through mineral notes and light botanicals, evoking a crisp, coastal freshness. Both mocktails were playful and complex, perfectly priming our palates for the courses ahead. First on the table was the Sea Bream Carpaccio, served elegantly as the whole fish. Each slice was paper-thin, with a few add-ons with precise care: a dab of lemon, a tap of salt, followed by lemon oil, mandarin and truffle dressings. We found the truffle alone indulgent, but when combined with mandarin, it became a revelation – a perfect balance of earthy and citrus notes that lingered beautifully on the tongue.

Next came the Prawns Saganaki, individually peeled and glistening, their juiciness undeniable. The sauce was light yet flavourful, enhancing the natural sweetness of the prawns without overpowering them, a testament to the kitchen’s respect for premium ingredients.

Our mains followed. The Lobster Pasta was cooked al dente, with each strand perfectly springy and coated in a subtly sweet, rich sauce that made it impossible to resist. The lobster was fresh and tender, seamlessly integrated into the dish, elevating each bite. The rib-eye arrived medium-rare, red and juicy within, crisped to perfection on the outside. Served with tzatziki and a mustard vinaigrette, every bite melted in the mouth and dipping the meat into the sauce added a bright, aromatic lift. A side of truffle fries was the ideal companion – crispy, golden and fragrant with an earthy truffle aroma, complementing the mains without overwhelming them.

Desserts offered a gentle landing after a vibrant meal. The Chocolate Fondant was indulgent, molten chocolate spilling luxuriously with each cut, while the Loukoumades were light, honey-glazed and pillowy, with just the right amount of sweetness. The frozen yoghurt provided a refreshing contrast, tangy and creamy, cleansing the palate and leaving a lingering sense of freshness.

Service at GAIA Doha is attentive yet unobtrusive. Each dish arrived masterfully served – careful, considered and precise without theatrics. Timing was impeccable; despite the abundance of courses, we were relaxed yet punctual enough to pick up our children from school without a moment’s stress.

Although the restaurant was busy, it maintained an intimate ambience. Conversations felt personal, and the sense that diners were returning patrons added a comforting familiarity. It’s clear GAIA Doha fosters loyalty through both its food and atmosphere – we found ourselves already planning our next visit, this time with our husbands in tow.

From the first warm welcome to the final dessert, GAIA Doha crafts a Mediterranean experience that’s both thoughtfully curated and effortlessly inviting. It celebrates freshness, seafood and seasonal ingredients alike, while allowing the quality of each element to shine. The combination of elegant presentation, precise service and a vibrant yet intimate setting makes this a standout along the Corniche.

Dining at GAIA Doha is a journey through Mediterranean flavours, skillfully balanced and presented with a simplicity that feels luxuriously considered. Each bite tells a story, each course flows naturally to the next and each detail – from breads to mocktails, from carpaccio to lobster pasta – reflects care, creativity and a deep understanding of taste.

It’s the kind of place you want to revisit, not just for the food, but for the experience. The eatery leaves you already imagining your next visit, sharing laughter and flavours with friends and family and discovering again why Mediterranean cuisine never fails to delight.

For more information or to make a reservation, please call GAIA Doha on 4453 6200.

@gaia__doha

HARMONY IN MOTION

OHLALA TOOK THE Q3 40 TFSI SPORTBACK S LINE OUT FOR A DAY TO EXPERIENCE HOW AUDI BLENDS REFINEMENT, PERFORMANCE AND MODERN LUXURY IN COMPACT FORM.

The Audi Q3 40 TFSI Sportback S line arrived looking polished, poised and pleased with itself. After inspecting and driving it, we understood why. This was not simply a compact SUV with a sloping roofline; it felt like Audi had taken a practical everyday companion and sent it for a styling appointment.

To us, the appeal was immediate. The Q3 Sportback offered premium design, confident performance and genuine usability in a package compact enough for city life yet perfectly suited for dressed-up evenings out.

ATHLETIC ELEGANCE

From the outside, the Q3 Sportback S line had an athletic presence. Its coupé-inspired roofline sat 29mm lower than the SUV version, giving it a sleeker profile while preserving the stance and visibility expected from a compact SUV. The proportions worked well, with strong shoulders, clean surfacing and a wide Audi Singleframe grille.

The S line exterior added sharper bumpers and a full paint finish, while the 19-inch Audi Sport wheels in gloss black brought a sportier edge. Red brake callipers added just enough theatre to hint that the Q3 Sportback had a more playful side waiting beneath its carefully tailored exterior. The digital Matrix LED headlights gave the front a crisp expression, while the illuminated Audi rings at the rear added an after-dark signature.

CRAFTED FOR COMFORT

Inside, the Q3 Sportback felt calm, contemporary and thoughtfully arranged. Audi’s clean cabin layout created an immediate sense of space, helped by the removal of the traditional centre-console gear selector. Instead, gear selection moved to the steering column, freeing up space for storage, cup holders and a neater design.

The black sport seats in leather and artificial leather offered superb support, with electric adjustment and four-way lumbar support helping us settle in quickly. Front seat heating and three-zone deluxe automatic air conditioning added comfort, while the panoramic sunroof lifted the atmosphere.

The ambient lighting package plus allowed the cabin mood to be personalised, which we enjoyed far more than we should have. Choosing from 30 colours felt less like adjusting a setting and more like curating the mood for the evening. Relaxed and understated? Quietly glamorous? Mildly late but still fabulous?

Useful rear seating and luggage space also reminded us that this remained a proper everyday SUV.

TECH WITH TASTE

Technology was one of the Q3’s strongest areas. The Audi virtual cockpit plus and the 12.8-inch MMI touch display combined to create a sleek,

“The Q3 Sportback offered premium design, confident performance and genuine usability in a package compact enough for city life yet perfectly suited for dressed-up evenings out.”

driver-focussed digital stage. The interface felt logical and sharp, while the MMI experience plus and navigation helped make the system feel premium. Smartphone interface, USB charging ports in both rows and the inductive phone compartment made daily connectivity easy. The SONOS premium sound system delivered rich audio through 12 speakers and 420 watts of power, creating an atmosphere reminiscent of a private concert.

The head-up display, digital Matrix LED lighting and projection lights in the exterior mirrors added to the high-tech feel.

PERFORMANCE WITH POLISH

The Q3 40 TFSI Sportback S line uses a 2.0-litre turbo petrol engine producing 204hp, paired with quattro all-wheel drive. On the road, that meant smooth, confident performance with enough urgency to make overtaking feel easy.

The seven-speed S tronic gearbox shifted cleanly, while quattro traction gave the car a reassuring sense of grip. It felt suited to Middle Eastern driving, where city traffic, fast highways and sudden lane changes can all come up in the same afternoon.

The suspension with damper control balanced comfort with agility. In everyday driving, the Q3 felt refined and settled. When the pace increased, progressive steering and Audi drive select helped it feel more alert. It was sporty enough to entertain, yet civilised enough not to make coffee on the go feel like a risky decision.

SOPHISTICATED SUPPORT

The Q3 Sportback S line came generously equipped with driver assistance and safety systems. Adaptive cruise control, adaptive cruise assist plus with emergency assist, front emergency brake assist, side assist with exit warning and rear cross-traffic assist all contributed to a reassuring drive.

Parking was made easier with Park Assist Plus, a 360-degree display, and trained parking and surround-view cameras. In busy urban spaces, this was welcome. The car seemed capable of handling situations that could have otherwise resulted in a carefully rehearsed explanation to the dealership.

Driver attention and fatigue monitoring, proactive occupant protection, multiple airbags and hill hold assist further strengthened the safety package.

CLOSING IMPRESSIONS

By the time we handed the key fob back, the Q3 Sportback S line had made an impressively convincing case for itself.

It looked sharp, felt refined, drove with confidence and offered technology and comfort that make everyday life easier. Stylish without being impractical and sporty without sacrificing refinement, it was the kind of car that settled easily into daily life while still making ordinary journeys feel a little more special.

For more information, please call Audi Qatar on 4445 2375. @audiqatar

WHAT'S THE HYPE?

This month, Miss Ohlala dives into the wonderful intersection of creativity and chaos. Headlines that competed for attention in a world that never quite knows when to stop watching.

You'd have to be living under a rock to have missed the global frenzy around the Audemars Piguet x Swatch collaboration. Overcrowding and safety concerns even led to the cancellation of the launch at Dubai's Mall of the Emirates. We understand that it is a cool pop-art-inspired timepiece, but queue for days to have it first? We don't quite understand that.

Something you don't usually see in the fashion world, Giambattista Valli has regained full ownership of his namesake house after buying back the stake held by Artémis, the investment arm of the Pinault family. The move puts the designer back into creative and operational control, marking the end of years of outside control and a return to independence for the brand he founded in 2005.

Burt's Bees partnered with Grillo's Pickles to launch a limited-edition Fresh Cucumber Dill Lip Balm. It blends Burt's Bees' classic beeswax-based formula with a savoury-sweet scent profile inspired by pickles – cucumber, dill and a hint of citrus-like brightness. Can we say that maybe, just maybe, food-inspired beauty products might be crossing a line? Or is this a cool summer idea?

At the 2026 London Marathon, Kenyan runner Sabastian Sawe finished the race in under two hours wearing the new adidas Adizero Adios Pro Evo 3. That made history in the sport, and the shoes sold out almost immediately. It was impressive to see that one race effectively achieved what would normally take years of global campaigns. Well done, both!

GIAMBATTISTA VALLI