[Barshow 2024] Brochure(ENG)

SEOUL BAR & SPIRIT SHOW

July 28 (Fri) - 30 (Sun), 2023

COEX, Seoul

Seoul Bar & Spirit Show is a premium cultural place that leads the culture and trend of the new liquor industry.

This is the must-attend event for all industry professionals running various Liquor businesses.

Located in Seoul, the most dynamic and full of potential market in the world, Bar & Spirit Show connects culture, experience, and brand. Visit and create new business opportunities.

Drink Your Paradise Seoul Bar & Spirit Show

Name

Seoul Int’l Bar & Spirit Show

July 28th (Fri) – 30th (Sun) 11:00 – 19:00

Date

· July 28th Business Day (Industrial Visitors)

· July 29th - 30th Enthusiasts Day (Public Visitors)

Venue

Hall D, Coex

Theme Exhibits

Drink Your Paradise Whiskey, Cognac, Rum, Gin, Vodka, Tequila, Liqueur, Cocktail, Beer, Wine, Traditional Liquor, Appliances and Equipment, Gourmet Food

Hosts

Experience Leading Trend Unique

The one and only bar & spirit specialized exhibition in korea.

Customer-centric platform connecting culture, experience, and brand.

New type of pop-up store featuring spirits and cocktails.

Brand experience event satisfying and attracting the young customers.

A new type of pop-up store featuring spirits and cocktails.

Active playground where various tastes and lifestyles are respected. A collection of trendy liquor brands collaborating with Korea’s traditional liquor.

Innovative insight hub to catch the latest global bar scene trends at a glance.

For consumers with diverse lifestyles and tastes, We invite you to the Bar & Spirit Show. Paradise for drinkers who connects culture, experience, and brand!

DR INK YOUR PA R ADISE Industry Player

Paradise for

Bartender

Paradise for International business marketplace for liquor industry. The networking place with global industry leaders and professionals.

* Manufacturer/Importer/Distributor, Hotel/Bar/Restaurant, On & Offline Market MD

Paradise for Enthusiasts

Networking and communication platform for Leading bartenders and mixologists leading the bar scene.

The ultimate experience for liquor enthusiasts to enjoy a healthy drinking culture.

MASTER CLASS

Master Class is a global knowledge sharing meeting place, brings industrial leaders and experts. Audiences would have an opportunity to join testing classes and meet-and-greets with world famous distillers.

Program Stage

Seminar (Master Class, Brand Talk & Launching)

Tasting Program (Tasting Class, Invited Only)

Open Stage Main Stage / 100-150 Seats

Suitable for promotional sessions

Private Stage 50 Seats

Suitable for hosting sessions for invited customers

Main Speaker (2022) KI NO BI Marcy Sakuma

Dounglas Laing Paul Wang The Macallan Ryan Lee Glenallachie Hutsuri & YosulTV MBC Cho Seung-won

WORLD COCKTAIL BATTLE THE INFINITY BAR

World Cocktail Battle is a new concept presenting on & offline hybrid competition between bartenders. International participants will compete and challenge to be the best creative bartender of the year.

① Online Pre-Voting ② Judges + Audience Score Combined: 1:1 Survival Battle Tournament

Online Pre-Voting : Round 16

Winners (2022)

Semifinals Quarterfinals

1st: Soyeon Kim (Westin Chosun), 2nd: Sungha Lee (Chelsis Highball), 3rd: Jinho Jeong (Pine & co), 4th: Jeonghwan Lee (Bar Orbit)

Judge (2022)

Worldwide famous bars join and share the taste of signature cocktails with lovers and professionals.

2022 Bar line up

Zest Dohyung Kim, Bar Swallow Jinhwan Kim, Teaandproof Sungmin Park, Alice Cheongdam Yongwoo Park, Wonkyoung Seo, Le Chamber Dohwan Eom, Bar pomme Byeongjin Lim, Pernodricard Yeonjeong Oh, Carbonic Bar Wonwoo Choi, Keepers Jian Han, Bar Milliondream Sangmu Hyun

SHOW RESULT

The 2nd Seoul Int’l Bar & Spirit Show

September 15th (Thu) – 17th (Sat), 2022

· September 15th Business Day (Industrial Visitors)

· September 16th – 17th Enthusiasts Day (Public Visitors)

Hall D, Coex 116 Exhibitors, 157 Brands

20,648 Visitors

Visitor 20,648

PARTICIPATION

STEP 1. Select Booth Type

2,400 USD

(Only exhibition area is provided) Construction is carried out by selecting equipment from the construction company registered by COEX.

For safety and procedural reasons, independent construction is not possible.

2,800 USD

3,300 USD

<Offer for all exhibiting participants> Pytex, Info desk, Folding table, Electricity 1kw

· Black Octabus construction

· Mutual placard

· Lighting

· Woodwork art wall construction

· Side mutual signage (Foam board)

· Lighting

· Your company and products are linked to your official website

· Your events will be promoted on social media

· Your booth will be designed according to your preferences

· Your company and products will receive bigger exposure

· The additional costs related to booth construction are included

· Booth design and construction are carried out by the host

· Participation in the exhibition is possible at a reasonable cost

· Easy interior construction

PARTICIPATION

STEP 2. Booth Size Selection

Determine the quantity of booths by calculating the required area Standard : 1 booth = 3m wide x 3m long

STEP 3. Discount Program Application

STEP 5. Participation Fee Payment

STEP 6. Additional Facilities Application

Application for necessary additional facilities (Charged)

STEP 4. Preparation and Submission of Application Form

❶ Application form : Go to barshow.co.kr to the Exhibitor menu and download the document

❷ Send an email with the completed application form

❸ Spirit, Cocktail, Other Liquors : 02-6000-6711 / barshow@barshow.co.kr Beer, Traditional Liquors, Wine : 02-564-0501 / seoulbarshow@gmail.com