Seoul POPCON 2024 show brochure

Play Your Contents! SEOUL POPCON

Seoul POPCON(Seoul Pop Culture Convention) is a global pop culture exhibition in Korea. It presents a wide range of pop culture content, from various content representing cultural industries such as game, movie, animation, broadcasting, comics, webtoon, and music to new trends such as virtual, metaverse, IP business, and NFTs.

From B2B to B2C, play your special content at Seoul POPCON 2024, which is visited by customers and professional buyers with various needs!

Show Overview

Title

Seoul POPCON 2024

(Seoul Pop Culture Convention 2024)

Date

Venue

Host

Organizer

August 16th(Fri) – 18th(Sun), 2024

COEX

Seoul POPCON Organizing Committee

EXPORUM Inc.

Potential of POPCON

Expanding the content networking centered on Content + Trend + IP Business

Fans, potential prospective customers and buyers!

An exhibition aimed at customers with direct demand in the content market

For FANS & By FANS POP-UP STORE of various brands are gathered in one place!

BENEFIT

B2B

Meeting with global buyers and attracting investment

· Making opportunities for IP business and collaboration in other industries

· Share content industry issues and insights

· Opportunities to enter the new content market

· Networking with professionals in the industry

B2C

Increase brand and content awareness

· On-site Promoting to prospective customers

· Feedback from direct consumer communication

· Market research effects of increased user experience

· Expanding network with the existing customer

ARENA

Korea Contents Market

Infinite expansion of content and the start of new networking! A content market supporting the expansion of your IP business.

Creator Alley

Dive into the world of unique and special artworks by artists and creators!

The Rookies

Please pay attention! We introduce you to rookies who will lead the industry with new ideas and concept!

STAGE

Star Meet & Talk

A special stage created by fans and stars, consisting of various contents such as interviews, Q&As, performance!

The Game of X

For Gamers! By Gamers!

A real-time game tournament on site!

Ultimate Cosplay Battle

Who’s Next Winner?

A spectacular battle between global cosplayers!

Grand Open

Show Your New Contents!

New product showcases from exhibitors!

And, Seoul POPCON is joined by various performances from exhibitors!

GAME CON

Play Your Contents!

Exhibition Sectors

LIVE CON

PC Game, Console Game, Mobile Game, Indie Game, AI, XR, etc.

Webtoon, Animation, Character, Figurine, Cosplay, Book, etc.

Movie, Drama, Music, Streaming Platform, OTT, etc.

Visitors

2023 Review

Exhibitors

Visiting

SPONSORSHIP

SHOW

Ceiling banner in venue, Brand Logo print on staff shirts, Brand logo print on visitor badge, etc.

STAGE

Playing AD video at stage, Providing Stage time, Brand logo print on stage design, etc.

BRAND AD

Playing AD video on venue digital signage, Brand Logo exposure on Seoul POPCON website, Posting on newsletter/SNS, etc.

*

Application Schedule

1st  : until February 29th(Thu), 2024 until June 28th(Fri), 2024

2nd : until April 30th(Tue), 2024

1st  : USD 500 / booth

2nd : USD 300 / booth

Application Process

Fill out the application form and  Submit a copy of the business card by e-mail.

*Don't forget the company stamp on the application form.

Exhibition Booth

Included Elements Exhibition space only (More than 2 booths)

2,800 / Booth

Visual (1Booth –3m x 3m)

50% of participation fee  to be paid within 7 days after applying.

*Application completed

Exhibition space + Wooden wall (Provided: Info desk+Chair 1set/Lights/ Signboard/Electricity 1kw) USD 3,200 / Booth

50% of the balance to be paid.

* until June 28th(Fri), 2024

Subject to the booth size and the design

(More than 2 booths)

* Please ask the secretariat for details