Workingwith Engel&Volkers Expertsatyottrservice
When considering buying or selling a property, it's essential you work with true market experts who take the time to understand your unique real estate goals. Engel &Volkersadvisorsareknownfortheirunparalleled professionalismanddedicationtoprovidinghighquality, personal service. These characteristics are evident among all Engel & Volkers real estate advisors in local markets across the globe.
Each of our advisors is devoted to the core values of competence, exclusivity, and passion, as they represent a luxury global real estate brand with over 40 years of brandheritageandexperience. Engel &Volkersadvisors areleadersintheirlocalmarketswithvaluedconnections that help maintain our reputation for excellence around the globe.
Through our unique and powerful marketing strategies, backed by an iconic brand and global network, we will ensure your property is best positioned to sell while meeting your specific goals.
Christian Volkers, Founder
ENGEL&VOLKERS®
The Engel &Volkers story Tl1isisus.
Engel & Volkers shops are located where our clients are, in the world's best locations. Founded in 1977 in Hamburg, Germany, Engel & Volkers began as a specialty boutique agency providing luxury real estate services to wealthy European investors in search of real estate experts who were highly professional, knowledgeable, and discreet. With proven competence and passion, Engel & Volkers quickly earned a reputation for unparalleled levels of service, a highly valued professional network, and local market expertise. Our successes led to a greater demand for specialized services, including yachting, development services, and specialty designations surrounding highnet-worth clientele
In 1990, Engel & Volkers opened its first international shop in Majorca, Spain. This marked the beginning of our global expansion. Today there are more than 16,000 real estate advisors in over 30 countries. With an Americas headquarters located on Park Avenue in Manhattan, our Americas network continues to
grow throughout the US, Canada, Caribbean, and Mexico-allowing moreconsumerstobenefitfrom our renowned client services.
Understanding that luxury is personal and based on experience over pricepoint, we ensure customized service for every client as they achieve their real estate aspirations.
ENGEL&VOLKERS®
Competence. Exclusivity. Passion. Tl1ecorevalttes tl1at defi11eus
serious reliable professional networked
elegant stylish high-quality independent
driven authentic innovative
The thousands of professionals who represent Engel & Volkers worldwide share a single vision: achieving the aspirations of discerning individuals around the world, be it in a private or business context, with total passion. To achieve this vision, our company was founded on a setofcorevaluesdeeplyrootedinourDNAtoday.These valuesarecarriedwithprideby every advisorassociated
with Engel &Volkers throughout the globe, allowing us to adhere to the highest service standard worldwide. Through sophisticated training, distinctive marketing capabilities, and a global network, our advisors can competently meetyourrealestateneedsby developing a customized strategy and providing specialized services. Andthey willdoitallwithtotalpassion.
ENGEL&VOLKERS®
Trusted advisors Ahigl1er sta11dard
At Engel & Volkers, our passion is exceeding client expectations, soit'sonlynaturalwealignourselveswith exceptional real estate professionals to serve clients across the globe. It's why we don't simply have agents but instead trusted advisors to guide you through your home journey with extensive neighborhood expertise, distinguished care, and a bit of fun.
An Engel &Volkers advisor is an area expert and most often, a longtime neighborhood local surrounded by a network that shares the ability to reach buyers and
Imarkets locally, nationally, and around the world. We hold our relationship with you closely and give back to the communities we share. Most importantly, an advisorcantalkabouttherealestatemarketandwhere your home fits in the bigger picture. Engel & Volkers advisors provide more than facts. As local experts, our advisors live and breathe the communities we serve and will provide you with valuable insights relevant to your personalized needs and will see to every detail throughout the transaction process and beyond.
ENGEL&VOLKERS®
It'snotjust business It'sperso11al
When working with Engel &Volkers, youareourhighest priority.Ourcollaborativeapproachtothesalesprocess meansinvolvingyouinasmuchoraslittleasyoudesire. Through it all, we will provide proactive and ongoing communication, reporting on the status of your home asfrequentlyasyouwouldlikeandthroughthechannels most convenient for you. You will receive regular updates on your property's status, written reports on each showing, and details of our marketing campaigns before they are implemented. We consider open and frequent communications between our advisors and clientstobeessential. Ourgoalistohavethesuccessful sale of your home be the first of many opportunities in whichwecanbeofservice.
Detailedinformationto keepyouuptodate:
♦ Written reports aftereachshowing
♦ Activity reports onthestatus of yoursale
• Latestmarketinformation
♦ Evaluationfor marketing measures
• Adviceon aesthetic improvements
ENGEL&VOLKERS®
Initial consultation Ide11tifyit1gyourspecific11eeds
No two clients are the same. The better we know you, the better we can serve you, which is why we start with an individual consultation. Our goal is to get an in-depth understanding of your expectations and to learn more about the property you're interested in selling through the person who knows it best: you. Your Engel &Volkers advisor will review every aspect of your property, ask detailedquestions, andresearchlocalmarkettrendsand activity to ensure the most comprehensive strategies are implemented to sell your property.
These steps will determine key marketing points, the ways we collaborate on an effective, compelling pricing strategy, and your home's target audience, as well provide a full understanding of your specific real estate goals. This crucial first step outlines a strategic course for you, your advisor, their brokerage, and the Engel & Volkers brand as we work together to sell your home at thehighestpricepointinatimelyandstress-freemanner.
Thescopeofour research:
• Review your property
• Conduct a homeowner interview
• Research market activity and trends
• Identify target audience
• Outline pricing strategy
♦ Gain a full understanding of unique homeowner needs
ENGEL&VQLKERS®
It'sallinthe details Liveyottrluxttry.
Every market is different and every person distinct. From starter homes to dream homes, and even castles (yes, we can help with those too), Engel &Volkers makes luxury personally yours by discovering what it truly means to you.
No matter the price, size, or style of a home, Engel & Volkersensuresour clientsreceivethe very best service and care. With experience and achievements in the worldwide locations where we operate, our network has
a breadth of tools and strategies for market research, strategic marketing, and listing exposure. These, combined with global brand recognition, continue to provide the Engel & Volkers advantage of reaching a wider audience of potential buyers for every home we represent. Through periods of strong economic growth and less certain times, Engel &Volkers has maintained consistent success in its sales, and we look forward to serving you.
ENGEL&VOLKERS®
Outliningourstrategy
A11 it1-depth tool<
Followinganinitialassessment, weprepareacustomized presentation in which we explain what our research and expertise have discovered regarding the value of your property. This tailored presentation will include our analysis of the market and who we've identified as the mostqualifiedbuyersforyourproperty.Wewillsharethe specific steps we plan to take-inclusive of advertising, strategic placement within online real estate search engines, publicrelationsandsocialmediaopportunities, direct mail strategies, and exclusive Engel & Volkers offerings-to maximize exposure of your property to the target audiences we've identified. We will also work together to determine a pricing strategy that meets yourgoals.
Inprovidingthishighlydetailedviewofthesalesstrategy, we are abletolearnmore about yourexpectations so we can make sure to meet and exceed them at every stage in the process.
• Expert evaluation of the property
• Detailed analysis of the target audience
♦ Current local market activity and historical trends
• Marketing and advertising support
• Pricing strategy
ENGEL&VQLKERS®
Network Advantages PricingStrategy Target Ourmeasuresforpropertymarketing:
Comparative MarketAnalysis Researcha11dresults
When listing your property with Engel & Volkers, you receive the invaluable benefits of its exposure to our highly targeted contacts, shops, and advisors across the street, country, and world. The listing process begins with a comprehensive analysis of your property by an Engel & Volkers advisor who uses proprietary tools to create a Comparative Market Analysis that includes a pricing and marketing strategy, giving your
home a greater chance of finding the best buyer in an acceptable time frame. A Comparative Market Analysisperformedbyan Engel &Volkersadvisorisone of our essential services; it ensures the most accurate assessment of your home's value based on data and information that includes current and historical real estate activityin your market.
Ourpropertypricing perspective:
• Detailed knowledge of the local market providesinsightinto the buyer'sperceptionof the home's value.
• Accuratepricingbased on Comparative Market Analysisis key to achieving the best possible value from the sale of your home.
• Starting with an accurate price from theoutset will yield thehighestresults.
• Interest in a home decreases the longer the home remains on the market.
• Certain homeimprovements may besuggestedto helpit sell; however,in someinstances, theportion of theprice related to homeimprovementsmay be less than the actual cost of improvements.
• An offer willtypicallybe lower than the listedprice but can benegotiatedhigheras an offer also signifiesthat a connection to the home hasalready been made.
ENGEL&VQLKERS®
To findtheidealbuyerforahome, itmustbeexposedto a large, relevant audience of potential buyers. Because Engel & Volkers has shops and advisors spanning the globe, there are no boundaries to the exposure we can provideforyourproperty.Themarkethasadirectimpact ontheamountofattentionahomewill receivebasedon its listed price. Pricing above market value will get the
attention of fewer potential buyers, while pricing at or slightlybelowmarketvaluewillattractmore. Asatrusted advisor, itismypassionandresponsibilitytounderstand markettrendsinordertocreatethemoststrategiclisting and marketing strategies, inclusive of pricing, to ensure thatyoureceivethebestvalueforyourhome-allowing youto moveontothenextphaseofyourlife.
ENGEL&VQLKERS®
Asking price compared to Market Value 15% 10% Market Value -10% -15%
Aneffectivepricingstrategy Listit1gto sell
Percentageofpotential buyers whowill lookat property 10% 30% 75% 90%
Marl<etit1gwithpower
Engel & Volkers offers a distinct marketing portfolio to showcase every property at its finest to the greatest audience of potential buyers locally and across the globe. While there is no limit to our brand offerings, we work to identify the most influentialmarketing strategy to promote your specific property to whom we believe to be the idealbuyer.
Each Engel &Volkers shophas the abilityto leverage our brand's national and international marketing resources to create customized, multi-channel campaigns for each property we market.
By identifying the unique qualities of a property and placing it in the context of current and trending market conditions, we then identify target market groups and create campaigns to provide maximum exposure alongside messaging and branding to attract the most qualified buyers. Our creative approach is backed by consumer data and testing to ensure we highlight your property in the bestlight.
ENGEL&VOLKERS®
Global reach
Liveyourluxury
EDGr·
From offer to closing
Acl1ievingthebestpossibleot1tco111e
Engel & Volkers offers a distinct marketing portfolio to showcase every property at its finest to the greatest audience of potential buyers locally and across the globe. While there is no limit to our brand offerings, we work to identify the most influential marketing strategy to promote your specific property to whom we believe to bethe ideal buyer.
Idealconditionsforasuccessfulclosing:
• Agreement between all parties concerning the purchase price and contingencies
• Proper preparation of all required documents
• Regular communication between all parties
• Escrow management
• Full service at closing
• Assistance during the transition of property
ENGEL&VQLKERS®
Multi-platform strategy
Alle11co111passit1g reach
Local exposure:
♦ Access to Engel & Volkers advisorcontacts and relationships
♦ Exclusive expose display
♦ Inclusion inprominent local publications
♦ Local press opportunities
♦ Tailored propertyshowings
♦ Premiumyard sign
♦ Retail shop locations
Regional/National exposure:
♦ Access to Engel & Volkers Americas network
♦ Print advertisingopportunities include:
- PrivateResidencesAmericas
- The WallStreetJournal
- ArchitecturalDigest
- ForbesMagazine
- PrivateAir
- Town & Country
- ModernLuxury
- MansionGlobal
International exposure:
♦ Access to Engel & Volkers' global network
♦ Worldwide exposes display
♦ Print advertisingopportunities include:
♦ Financial Times
♦ GGmagazine
♦ GlobeandMail
Online exposure:
♦ engelvoelkers.com
♦ evrealestate.com
♦ shop.evrealestate.com
♦ Engel & Volkers social mediaplatforms
♦ Apartments.com
♦ Financial Times.com
♦ JamesEdition.com
♦ Juwai.asia
♦ Juwai.com
♦ Listhub
♦ Listhub Global
♦ MansionGlobal.com
♦ Realtor.com*
♦ WSJ.com
♦ Zillow*
ENGEL&VQLKERS®
A tailored marketing campaign Desig11it1g ct1sto111strategies
With a comprehensive understanding of your home's position in the market and a pricing strategy to meet your goals within an acceptable time frame, our marketing team will develop and execute a custom strategy to promote your home to the target audiences we have identified. Professional photographers will capture images of your home that stand out on the pages of world-class publications. Our designers and copywriters will work together to build campaigns that may include direct mail, online and print advertising, social media, and high-end showcase exposes in targeted shops throughout our global network. We will market your property to prospective buyers, whom we have specifically identified both within and outside our network, and among our existing portfolio of shops throughout the Americas and around the world.
Fullservicemarketingandadvertising:
♦ Professional, high-quality creative assets
• Engel & Volkers brand recognition
• Advertisements in local, national, and international publications
• Preferred placements and branding on top real estate search sites
• Presence on the Engel & Volkers global website platform
• Social media and public relations
ENGEL&VQLKERS®
The following chart demonstrates that interest and excitement among potential homebuyers are highest within the first four weeks a property is on the market. During this time frame, you have the best opportunity to apply Engel & Volkers' marketing programs, communicatethevalueofyourproperty,andultimately,
sell it. Preparation and an effective pricing strategy are crucial in capitalizing on this initial exposure, and your Engel & Volkers advisor is very experienced in strategically navigating through this critical time for optimalresults.
ENGEL&VQLKERS® Timeand exposure I<11owwl1e11total<eactio11 100 75 50 25 0 0 2 3
4 Weeks 5 6 7 8
Planning asuccessfulin-homeevent
Lettingyottrho111etelltl1e story
Careful planning, strategic preparation, and a deep understanding of your property are essential for a successful home showing or open house. From strategic scheduling and professional staging to the creative approach of hosting an in-home event, seasoned Engel & Volkers advisors consider these necessary elements to best showcase yourproperty. Our contacts include professional services for light repairs,landscaping,andstaging.
Weworkwithyoutoidentifythemostconvenientdates andtimesforshowingsandpromotethemaccordingly toachievethebestresultsandworkwithyourschedule. Aftertheshowing,wewillcollectvaluablefeedbackand informationfromthosewhohaveattendedtoenhance ourmarketingeffortsgoingforward.
Proven measuresforensuringasuccessful showing:
♦ Talkingpointstoelaborateonthehome's bestfeatures
♦ Depersonalizinginteriordesignwhere appropriate
♦ Minimizingclutter
♦ Idealscheduling
♦ Lightrepairsandlandscapingtoenhance curbappeal
♦
ENGEL&VQLKERS®
-E�GEL&VQLKER1 Erica Thompson 123.456.7890 OPEN HOUSE ericathompson.evrealestate.com
Smart marketing. Extensive exposure.
Givit1gyotttl1e EDGE
Our Extensive Domestic & Global Exposure (EDGE) platform provides unprecedented reach to get your propertyinfrontof qualifiedconsumerswhetherthey're next door, in the Americas, or abroad-because they deserve to see it and you deserve to sell it. Working with anEngel &VolkersadvisorgivesyoutheEDGEthatgives each listing extensive online exposure in major markets via a suite of highly trusted and strategic digital and mobile marketing partners-an expectation of today's savvy consumers and international clientele.
But we don't stop there, with a global network of more than 16,000 real estate professionals in over 30 countries, we not only reach millions of consumers but are also able to collaborate with our fellow Engel & Volkers advisors to strategically handpick and refer buyers for the specific properties they seek...like yours.
Let us provide the EDGE you needto sell your home and begin your next adventure.
ENGEL&VQLKERS®
The Wall Street Journal I Barron's Group Exceptionalexposttreworldwide
WSJ.com reaches a distinguished monthly global audience of 111.5 million digital readers with an average householdnetworthof $1,956,000.
When you list your home with Engel & Volkers, your property is seen not only on WSJ.com but also on its affiliated sites Barron's, PENTA, MarketWatch, and Mansion Global, targeting European, Latin American, Indian,and Chineseconsumers.
We ensure that your home has online exposure in all major markets-a high priority for selling premium properties to today's digitally savvy and often internationalclientele.
ENGEL&VQLKERS®
THEWALLSTREETJOURNAL. WSJ REALESTATE 678 Occ:111 Road _,lo<l l.♦-;o.o,:,nolthobo<...,.......,____o1..,,....,._...,.,.,. A11Mll>e0<t..................��M<t11oprlv01t...._.....__,.,_.,,__ ----c!K,-,.,,.,,.......,__pll....._11....-,...f;j;jft ?ropertyFeatures df!I lu-uryRealEstateNews ti,' MA�Sl01'' (;l.06.\1. v lm�•-ll•n�•�ll�ll-II•-,.-I \
Helping rentersfind theirperfectfit
Apart111e11ts.co111
Apartments.com is the leading online apartment listing website, offering renters accessto information on more than 1,000,000 available units. The Apartments.com network of home rental sites includes Apartments.com, ForRent.com, ApartmentFinder.com, Apartamentos. com, ApartmentHomeliving.com, ForRentUniversity. com, After55.com, CorporateHousing.com, and WestsideRentals.com.
These nine unique renter sites offer expansive exposure for available home rental listings. The Apartments.com network reaches 70+ million monthly visitors of inmarket renters nationwide, driving qualified traffic and highly engaged renters.
ENGEL&VQLKERS®
C�Apartments.com™ ForRent.com· ApartmentFinder'" {)Apartamentos.com™ apartmenthomeliving rfun ForRent UNIVERSITY.COM' �AFTER 55 corrr CorporateHousing.com WestsideRentals
JamesEdition.com
Tl1eworld's lttxttryn1arl<etplace
JamesEdition is the premium online marketplace where high-net-worth buyers search worldwide to find extraordinary real estate, yachts, jets, jewelry, and accoutrements of a luxurious lifestyle.
Engel &Volkers participates in the exclusive real estate listing program for homes on the market for 500,000 euros or greater. With 1.3 million monthly real estate visitors in 140 countries, your home will be showcased online to premier global markets including, London, Berlin, Milan, Zurich, Hong Kong, Dubai, Moscow, Sydney, and Buenos Aires, as well as the United States and Canada.
Listing your home with Engel &Volkers provides access to this desirable audience, where 35% of visitors have a household net worth of $5 million or more and45% own three or more homes.
$11,795,000
ENGEL&VQLKERS®
United States New York New York Manhattan 10WestSt.PhlB37E,NewYork,Ny10004 Mls#:3803873
JAMESEDITION
.. MESSAGE
Juwai.com and Juwai.asia
YourAsia11111arl<etpartner
Our strategic partnership with Juwai markets your property to 9.1 million high-net-worth Asian consumers from195 Asiancountriesand 326 Chinesecities looking to invest internationally.
As the largest and most authoritative sources for global property data and advanced search designed for the Chinese real estate buyer, they provide a full range of services to get your property listing accurately translated and formatted to market your property in a waythatresonateswiththisdemographicbehindChina's online firewall-an extremely important assurance.
With Juwai.com's research, statistics, and data, Engel & Volkers is able to tailor the marketing strategy for your property to be most effective in reaching this massive audience of interested buyers.
ENGEL&VQLKERS®
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Reacl1theworld's leadit1gcorporateexectttives
FT.com has over 22 million monthly readers worldwide, reaching 31% of chief executive officers around the globe. Based in Great Britain, FT.com draws traffic from the United States, Canada, Germany, France, and beyond,with10%of itsreadershipfromAsiancountries. Its truly global audience enjoys a median household income of $312,000 and an average net worth of $3.2 million-empowering you to reach the wealthiest home buyers and sellers across the globe all in one place.
ENGEL&VQLKERS® FT.com
FINANCIAL TIMES rl"ANCIALTIMf.S Property Listings SUMMARY __,,o.s... ..-s..m.nu• �-....,---____.,__'--__..____ ------...--..-�-(loo____..,_..,________� ____..,.,___.._______ -----------__....._.._.,_________ ____......._,_..,.__.,_____.., ,.,,,...,________.._,,ELC-_____ ___.,_____.,·-----·--..--------------__,...,______�--~---------·-·..·------TWO -"""'--....----·--... ........... -------------·----------------....--.----__..,...____...___..,.______� ___....___....._co,,___ + Map s..,en11e \ l PropGOLuxury.com �•IIIIZIIIIIIIIIIII GET MORE INFORMATION ENGEL&VOLKERS' • ,...,;,,,...,.....,�,"""r.,,.,,c,,y_......,,_ _,...._,_....,_
Zillow
Co1111ectit1gwitl1today'sco11st1111ers
Zillow is the leader among online real estate search engines, reaching approximately 236 million visitors each month. Listing your home with Engel & Volkers meanscapitalizingonthelargestrealestateplatformin theUnitedStates,withnearlytwo-thirdsofvisitsarriving throughmobiledevices. Asavaluedpartner, yourhome willbeaccessibletomillionsofonlinevisitors, appearing with Engel&Volkers branding totrulystandout.
ENGEL&VQLKERS®
a Zillow® $1,299,000 lbd •� ,.onsqft 10HeronCi!"•B,Gk><JcestH.MA01930 •Forsale Zestimate•:s1,3-U,900 u,,p,,ymem:f9,2SSlmo0Getp,.-qu•liflH c!, $1,053monthl-JHO.-.fee Overview �==-- -·�=====� ,::::::;:�ST::�x�::,�e�:(:Hll::::::::u ·" '\lillageatWe,s1Glouces1er"OOM11her�fromWingaersheek �ach.This�acefulSS•commun,tyisjusttherightsizew�h 34EnugyStarhomeson28•wooded.teres,ma"'1gedbya Bt...:kenJ,an,sGroop Engel&V�kers!lytheS..a Source:MLSPIN,ML.$#:73071334 .-.J50hstedonfog� Zillow\;lstche<:ked:3hoursago /"-. UHaFlyhomHCHhOffuon!hishome L.J StandoutfromotherbuyHs....,.,money.and
Zillow Group
Co1111ectit1gwitl1today'sco11stu11ers
Zillow is the leader among online real estate search engines, reaching approximately 236 million visitors each month. Listing your home with Engel & Volkers meanscapitalizingonthe largestrealestateplatformin theUnitedStates,withnearlytwo-thirdsofvisitsarriving throughmobiledevices. Asavaluedpartner, yourhome willbeaccessibletomillionsofonlinevisitors,appearing with Engel&Volkersbrandingtotrulystandout.
ZILLOW(;ROUP a Zillow· 9trulia· hotpads. �StreetEasy
ENGEL&VQLKERS®
$50,000,QQQ 6bd 11b.- 17,S67sqfl 253WhiteP,�CanyonRd,Parl<Coty,UT84060 • Forsale 2Mllmate� 548,181,UI ut.poyment:J2S,68S/moQGetp,�u.liflff fiaB1111t n2022 I Forcedair,radiantnoor,zoned $A1rcond,l(l(lng."nr11 alr,energy starq<>i1hfied � 4Attachl!'dgaragespaces @I S22,6SOannuallyHO,.fee !:,. 4.97AcrH Overview Pr-nUng"Mon1tot'sRHt",win.....,.ofthedist1ng11oshKIRobb R�Bg1oflheSM1award ror·But�nitiH'. Nestled mountalnslde3tthebaseof Monitor 8ow1on Part c,ry Moonta,n Reso,t. tMs homehasbttndes,gr>e<:110 �the outeast mortgagecang�you ana<t-antagelna compeu1,,,.,marl<et
Printadvertising
Targetedpre111it1111pttblicatio11s
In addition to our online multi-national advertising strategy, ourrelationshipswiththeworld'sleadingprint publications, local magazines, and newspapers ensure maximum exposure for the homes we represent. Engel &Volkersmaintainsstrategicpartnershipsthat provide our properties heightened exposure in local, national, and international print publications such as The Wall Street Journal, Architectural Digest, Mansion Global, Modern Luxury, and Town & Country.
Our brand's own luxury lifestyle publication, GG, is designed to promote select Engel &Volkers properties toanexclusive network of valued clients through Engel &Volkers' global shops and subscriptions in more than 30 countries.
On a local level, we also work closely with widelyread regional print publications to secure the best placementsfor Engel&Volkerslistingsandto maximize targeted exposure.
ENGEL&VQLKERS®
THEWALLSTREETJOURNAL.
GGmagazine Lifestyle. Perso11alities. Real Estate.
GG is your global guide to style and design. Engel & Volkers' GG magazine is a high-end, glossy publication that offers our clients a way to stay informed on the latest news and trends in the world of luxury living. Published seasonally in six languages, GG unlocks exclusive access to some of the most fascinating personalities and stunning geographies while uniquely showcasing our clients' finest listings to a curated audience of global clientele with an appreciation for thebestinlife. Aspartof GG, yourpropertyisdelivered directly to Engel & Volkers' top clients, distributed through our global network of attractive markets, and made available on newsstands throughout Europe. GG celebrates life and culture, and continues to be the centerpiece of our marketing efforts and the anchor for our growing brand influence.
ENGEL&VOLKERS®
PrivateResidences
Acttratedpropertycollectio11
Private Residences offers your property both national and international exposure, showcasing the finest properties within the Americas represented by Engel &Volkers. Highlighting your property's most attractive attributes and details, this publication reaches potential buyers via partnerships with Modern Luxury Media and Dolce magazine, distributing to thousands of high-net-worth consumers along with digital and social media applications and additional exposure throughout Engel &Volkers shops.
Private Residences
THE AMERICAS SPRING 2023
ENGEL&VOLKERS®
ENGEL&VOLKERS
Social media exposure
Engagit1gfa11s, sellers, a11dbttyers
The Engel & Volkers network uses social media to connect with advisors, consumers, and influencers across the globe. The content, news, and listings we share engage and inform followers-ensuring that our brand, services, and premier properties remain a topic of conversation. As part of our social media strategy, we are located where our clients are and wherepotentialclientswanttobe, providecontentof valueandenjoyment,anddrivetraffictoourproperties. Onalocallevel,ourshopemulatesthisstrategywitha focusonfeaturingnotablelistingslikeyourstoincrease their exposure to a targeted sphere of influence. We then rely on our global network to help amplify our propertiesworldwide.
ENGEL&VQLKERS®
n
evnewyorkcity -■··· 2,909 posts 5,085 followers 4,912 folowing Eng•l & Volkitn N•w York City Opening the door to the life you aspire, with the highest level of real estate service in New YOO'. City. newyorkcity.evrealestate.com IIIPOSTS ll)UGGEO
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Professional photography and videography
Visualstorytelling
Whether online or in print, your home has only one chance to make a great first impression with potential buyers. Because it takes only a few moments for an opportunity to be won or lost, it becomes all the more critical that your property is presented professionally and artistically. We only work with professional photographersandvideographerswhohaveearnedour trustinthequalityoftheirwork.Theyarethebestintheir fields and produce work that captures the details and essenceofa property'sprominentfeaturesandassets.
On our websites, brochures, print advertising, and videos, exceptional presentation is an essential requirement of the Engel &Volkers brand that greatly increasesyourhome'simpactwithpotentialbuyers.
ENGEL&VOLKERS®
Making virtualareality
Brit1gyottrl10111eto life
Every home has features that two-dimensional photography simply can't capture with distinction. Whether you're buying or selling a home, Engel & Volkers has virtual reality offerings to create an optimal experience. Clients can enjoy stunning 3D guided tours of Engel &Volkers listings to discover every aspect of a home, envision life there, and refine their search. As a seller, we provide an exceptional listing experience by including a virtual touraspartof our marketing strategy.
Our virtual reality technology allows prospective buyers from around the world to immerse themselves in your property in order to make a more informed decision. By leveraging Engel &Volkers' global reach and virtual reality offerings, the possibilities are endless.
ENGEL&VQLKERS®
Aglobalonline platform
E11gagit1g qualifiedbuyers
The Engel & Volkers global platform is the center of our integrated online marketing strategy. Inclusive of our local, national, and international sites designed to introduce and engage highly qualified potential buyers worldwide, our online presence receives over four million unique visitors every month. With the optimal consumerexperienceinmind,aswellasinnovativetools and functionality, the Engel & Volkers global platform increases engagement and interest to support the sale of your property. As part of an overall digital strategy, ourshop-levelwebsitesconcentrateonlistingexposure tolocalandregionalhomebuyers, whilepotentialbuyers can discover our listings throughout the nation and the globe from our Engel & Volkers Americas and global sitesformaximumexposure.
ENGEL&VQLKERS®
ENGEL&V0LKERS ---"' -&- O® Liveyour luxury. Followyourdream home. Homes Near Denver, CO --·
EVInsider A11apptl1at111ovesyott
The majority of real-estate-related searches are happening on mobile devices, which is why the fastest growing component of our digital marketing strategy is dedicated to providing mobile-friendly experiences for smartphone and tablet users to ensure optimum usability on all devices. The EVlnsider app searches and finds the most accurate and up-to-date MLS listings, as well as Engel & Volkers property listings based on your selected preferences. We've also ensured that our listingsappearonotherpopularrealestatemobileapps, including many of our EDGE partners.
The EVInsider appgivesyouavariety ofcustomizedsearchoptions, including:
• Home searches filtered by important property features like price, beds, baths, lot size, and square footage
• Home searches categorized by new-tomarket, price reduction, and open houses
• Saved searches to keep track of viewed homes
• One-click-contact to an Engel & Volkers advisor
ENGEL&VQLKERS®
Broadcasting throughout the Americas Sl1op TV I I
ShopTV is a powerful platform that showcases listings in Engel & Volkers shops across the Americas. These exceptional properties are displayed in high-definition alongside pertinent sales information, including the location, price, andlistingadvisor'scontactinformation.
Byleveragingthereachofournetwork, theselistingsare displayed not only in front of Engel & Volkers advisors and license partners in major markets but also in front of potential buyers across the Americas.
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ENGEL&VQLKERS' Artisan Modern Home $10,000,000 us 2 IO.OOOsq.ft. ___..,__ ·--·---
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Public Relations
Your l10111e. Its story.
Engel & Volkers is proud of its award-winning, multifaceted public relations strategy reaching local, national, and international media outlets to garner editorial exposure for the properties we represent. Homes with compelling stories and notable features are shared with key reporters, editors, and producers from some of the most highly regarded news outlets. Through these efforts, we identify the best angle to bring your listing into trending, news, design, or lifestyle stories as part of a larger conversation led by an esteemed third-party resource. Editorial Engel & Volkers property features have appeared in outlets such as ELLE Decor, Unique Homes, Town & Country, The Wall Street Journal, The New York Times, People, and other major metropolitan media throughout the Americas, Europe, and Asia.
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Peoplearetalking
Wl1attl1eyl1aveto sayn1ayhelp yott
At Engel&Volkers,ourpassionisdeliveringluxuryservice to all our clients, never taking for granted that you have instilled trust in us and continueto do so by referring our services to friends and family. Our goal is to create longterm relationships with our clients to support their real estate needs now and in the future. For us, being a real estate advisor doesn't end when contracts are signed. We are your local neighborhood expert, helping you make the most of the place you call "home."
To ensure wemaintainourstandards of luxury serviceat everypointacrossthe Engel&Volkers network, we invite our clients to complete an interactive post-transaction survey to share feedback on their experience with their particular Engel &Volkers advisor.
Client insights help inform other customers as they look to validate their decision to work with a specific Engel & Volkers advisor. With a consistent rating of at least 98% satisfaction*, you can feel confident that by working with an Engel &Volkersadvisor, you are working with the best in the industry.
'Dataverified by Real Satisfied as of March 31, 2021
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Engel&Volkers Cares Special Olyn1pics
As a proud participant in the Engel & Volkers Contribution at Closing program that benefits the amazing work of our philanthropic partner, Special Olympics, Engel &Volkers advisors have the opportunity to make afinancialdonationonyourbehalfincelebrationofyour nextchapter.
We are a proud champion of Special Olympics, an organization that for more than five decades, has been committed to raising awareness and changing the perceptions that often stigmatize people with intellectual disabilities. Special Olympics provides a community for its athletes to develop physical fitness, demonstrate courage, experience joy, and develop friendshipswiththeirfellowathletes.
The funds raised through Contribution at Closing support Special Olympics' work and initiatives across NorthAmericaandenhanceprogramsonalocallevel.
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ENGEL&VOLKERS. Special Olyn,pics
Beyond thetransaction
A11011goit1g relatio11ship
Even after the transaction, our commitment to service continues. We remain dedicated to our clients and will promptly respond to any requests or questions you may have as you seek to live the best life possible in your new home. Ourpassionisknowingthecommunitiesweserve inside and out, and we want to be a continuousresource for you-after all, we live here too.
At Engel &Volkers, we takealong-termview ofourclient relationships. Through our research and interactions, we further understand your preferences to provide ongoing customized service for your future real estate needs. We also aim to impress you with the high-quality serviceweprovide so wecan continueasyouradvisorand potentially one to your friends, colleagues, and family members-as you seek to achieve your future real estate goals.
ENGEL&VQLKERS®