EVERTRUE: A NEW CHAPTER ROOTED IN FAITH, PURPOSE AND GROWTH
Lutheran Senior Services became EverTrue in early 2025. This new name honors our rich Lutheran history and values, while embracing the opportunity to share our unchanging mission — Older Adults Living Life to the Fullest — with a broader and evolving community.
In our 2024 Annual Report, you’ll discover the story behind our new brand as well as learn about our innovative approaches to supporting older adults living with dementia and their families through our philosophy and cutting-edge technology. You’ll also read about exciting service expansions with EverTrue PACE and the addition of four new Life Plan Communities in Pennsylvania.
These milestones are brought to life through the stories of remarkable individuals — residents, clients, donors, volunteers and team members — who embody what it means to be EverTrue — to faith, experiences, growth, purpose, people and passion.
This past year has been truly memorable and exciting for our vibrant ministry. We’ve forged ahead with diverse new offerings that create places, services and opportunities for people to age with purpose and fulfillment.
EverTrue is a reflection of our enduring commitment to older adults navigating the aging journey. We strive to be a trusted partner and resource, meeting each person where they are. I am profoundly grateful for the ongoing dedication of team members, supporters, residents and clients along with their family members. They drive our mission and shape the bright future ahead.
With gratitude,
Adam Marles EverTrue President and CEO
EVERTRUE
t o Who We Are
Throughout our history, there have been clear moments that have shaped the mission we carry on today. Through devoted leadership, passion-driven team members, donors and volunteers, we stand on the shoulders of those who sought to make an impact and continue to chart new paths.
A LOOK THROUGH TIME
1858 1906 1955 1972
Rev. Johann Buenger founded the first Protestant hospital west of the Mississippi, which grew from two rooms into a lasting 165-year legacy of care.
Lutheran Altenheim Society opened a boarding home for older adults in South St. Louis.
Ground was broken on additional buildings including a nurses’ residence, Mental Health Center and additional hospital wings.
The Lutheran Convalescent Home moved to its current location, which has now become EverTrue Laclede Groves, a Life Plan Community.
1984
The hospital’s $34 million sale amid city shifts led to two impactful groups: the Lutheran Health Care Association and the Lutheran Foundation of St. Louis
Older Adults Living Life to the Fullest
1986 1996 2025
We established our mission statement, which remains the same today:
Older Adults Living Life to the Fullest
The Lutheran Health Care Association and Lutheran Altenheim merged to form Lutheran Senior Services, uniting to better serve older adults. This marked a period of growth, expanding the mission across Missouri and into Illinois.
Lutheran Senior Services became EverTrue, uniting 25 communities and services across three states. The new name boosts awareness, expands the mission and strengthens our role as a national leader.
WHAT’S IN A NAME
Over the course of 18 months, we undertook a thoughtful and inclusive process to explore how our name and brand could better reflect who we are today, and where we are headed. We began by listening to residents, family members, clients, donors, volunteers and future generations we hope to serve. We asked for their honest feedback about our current brand and what they expect from an aging services provider in the future.
We heard that the heart of our mission—our faith-based values and our wide range of services— continues to resonate deeply. At the same time, we discovered a clear opportunity to evolve. Many in the next generation of older adults, particularly those in their 60s and 70s, did not see themselves as “seniors” and wondered if our organization was truly for them if they did not identify as Lutheran.
We paired this insight with our strategic plans to assess how to better tell our story and expand our reach. The result was more than a name change—it was a refreshed identity that includes a new logo, updated colors, a redesigned website and a modern visual language that reflects who we are and who we serve.
The name EverTrue captures the essence of our organization: we remain ever true to our Lutheran heritage, our values and our mission. It unites our services and locations under a single, inclusive identity. On March 5, 2025, we proudly introduced EverTrue to the broader community, marking the start of a new chapter that honors our past while preparing us to meet the needs of the future.
Life According to YouTM
This new tagline is both a philosophy and a prayer — reflecting the spirit of Psalm 139:1–2: “O Lord, you have searched me and known me. You know when I sit down and when I rise up; you perceive my thoughts from afar.” We aim to help every person live with purpose, choice and joy. We have a deep sense of commitment to meeting the unique needs and desires of each person through our Lutheran-based values.
EVERTRUE OFFERS LIFE PLAN COMMUNITIES
across 3 states, which include multiple levels of living to provide choice and continuity of services and care.
AFFORDABLE HOUSING COMMUNITIES
Where older adults can live independently on a limited income while also receiving social services.
ANYWHERE CARE LINES OF SERVICE
(formerly Home and Community Based Services)
Services include: EverTrue Home Help, EverTrue Home Health, EverTrue Palliative, EverTrue Answers, EverTrue Hospice and EverTrue PACE
“EverTrue resonates with our Lutheran faith, mission, purpose and values – things that are core to who we are. Now we have a better way to tell our story and share the incredible things that our team members, communities and service lines are doing in support of Older Adults Living Life to the Fullest.”
- Paul Tice, Board of
Directors
Chair
EVERTRUE VALUES
We receive and give grace in faith. We give our best. We share ideas. We meet you where you are, and we grow together. We multiply joy.
EVERTRUE to Faith
As part of EverTrue’s faith foundation, chaplains serve people of all faiths at each Life Plan Community, Affordable Housing Community and service line with spiritual support, Bible studies and much more to nurture the soul. In every moment of reflection, we strive to ensure support through prayer, conversation or shared worship.
A FAITHFUL CALLING
Meet Chaplain Karyn Naber, who believes serving residents at EverTrue Meramec Bluffs in Ballwin, Missouri, is a sacred privilege.
“We all bring such a rich story to the table. To be able to get to experience that and share Christ with all these people is a cool dynamic. I’m very blessed by it.” She carries a deep desire to walk alongside each person. Whether leading Bible studies, offering oneon-one spiritual support or sitting down over a cup of coffee, Karyn cherishes the everyday, unscripted moments that create space for real, meaningful connection.
“It is an incredible honor to share this space where they are shining their wisdom and their love for one another. I ask each person, ‘Tell me what your holy ground is. I will meet you there.’”
Spiritual Care visits and services offered
“I am thankful for our chaplains who have enriched and supported my faith journey. While I can be true to my faith, our community has respect for all faiths. It is enriching and wonderful for us all.”
- Mary Fischer, EverTrue Mason Pointe resident
FAITH IN ALL TIMES
Christ Care is a fund administered by EverTrue Chaplains that supports team members who face unexpected financial burdens. It’s a way we can care for those who provide care.
“I had a team member come to me, who was uncomfortable asking about Christ Care. ‘I don’t like asking for help,’ she said. I told her this is exactly what Christ Care is for – a hand up and not hand out... A way we can say thank you for caring for our residents. She later came back and shared, ‘We would not have gotten through that awful time without your kindness. Christ Care was a gift from heaven.’”
- Chaplain David Corson
348 TEAM MEMBERS
financially assisted from unexpected financial burdens thanks to donor support
A HEART OF SERVICE
In a heartwarming display of community spirit, EverTrue Affordable Housing residents across the St. Louis region came together to make blankets for those in need.
“It is more blessed to give than to receive, and we are grateful to give. It is a reminder to us all of what we can do as part of God’s kingdom work,” says Chaplain Serena Rowan.
Led by Chaplain Serena Rowan, their initial goal was to create 20 blankets. Thanks to generous donations and the residents’ hard work, they surpassed expectations, providing 100 blankets to a partner organization addressing homelessness. “These blankets were made with care,” says Chaplain Serena.
Sharon Shelton, an EverTrue Affordable Housing resident, helped deliver the blankets with Chaplain Serena. “I hope these blankets will give comfort to many people.”
FAITHFUL PARTNERSHIP
EverTrue partners with more than 100 recognized member congregations, serving as a trusted resource throughout the aging journey. Our goal is to strengthen these church relationships to enhance and support congregations with guidance. Through these collaborations, we also aim to provide additional offerings such as training for dementia-friendly communities.
EVERTRUE to Experiences
Life isn’t just about milestones — it’s about the everyday events that make us feel seen and understood. That’s why we focus on creating special experiences that bring joy, comfort and connection. We honor each person’s story by making every moment count, because every moment matters.
TOWNE PLAZA AT THE BLUFFS: INNOVATIVE MEMORY SUPPORT
EverTrue Meramec Bluffs in Ballwin, Missouri, held a grand opening in July 2024 for Towne Plaza at the Bluffs. Memory Support residents have the experience of living in a neighborhood, complete with a general store, restaurant, pet shoppe, floral shoppe, art studio, harmony garden and more destinations, alongside team members and volunteers trained in dementia care. This is the model for Memory Support at EverTrue communities.
3,307
EverTrue team members are required to take specialized dementia training to better understand and support residents. Family members are also offered this training.
Art Studio
Pet Shoppe
STILLYOU™ FAMILY NIGHT
The EverTrue StillYou™ philosophy came to life during a Family Night event for loved ones of residents who receive Memory Support services at EverTrue Meridian Village in Glen Carbon, Illinois. Rooted in the belief that each person is StillYou™ — deserving of dignity, purpose and joy — this event showcased a holistic approach to memory support through education and shared experience.
Family members engaged with EverTrue subject matter experts on the StillYou™ philosophy, learning what to expect and how to better connect with their loved ones. They explored the destination spots designed to spark joy and meaningful engagement and participated in Dementia Live, an immersive experience that simulates the challenges of living with dementia.
“Now I truly understand why my mom responds to yes or no questions better than when we’re all talking at her. It really is overwhelming,” shared a daughter of a resident.
The evening concluded with an open discussion, providing space for families to share and reflect. Family Night is a powerful reminder that the StillYou™ approach includes residents’ support networks. Because truly seeing the whole person means embracing everyone who walks the journey with them.
StillYou™ is EverTrue’s philosophy and commitment to transforming memory support. Based on the National Alzheimer’s Association recommendations, it addresses everything from physical environments to redefining engagement. It embraces the uniqueness of each individual and provides programming and care to help them truly thrive.
EXPERIENCING CONNECTION THROUGH NEW TECHNOLOGY
EverTrue was the first in the region to bring Tovertafel to all EverTrue Midwest Life Plan Communities. Tovertafel, which means “magic table” in Dutch, uses light projections to create an interactive experience where participants engage in individual or multi-player games. Research has shown that interacting with Tovertafel increases positive emotions in people living with dementia.
Perhaps the most powerful sense, touch, is often taken for granted. Another piece of technology that EverTrue uses is Cradl, which translates physical touch between users through sound. It is designed to enable new forms of contact between people who have difficulty with communication or social interaction, such as people living with dementia and their family members or friends. Crdl invites users to engage each other by approaching physical contact in a playful and exploratory manner whether one-on-one or in a large group.
11,824 HOURS
of connection through the use of Tovertafel
“One of EverTrue’s values is ‘We Multiply Joy.’ I believe that Tovertafel is an exciting way to bring this value to life for people living with dementia by creating opportunities for them to experience, express and share joy.”
EverTrue Luther Crest, a Life Plan Community in Allentown, Pennsylvania, placed first in the Dining Innovation category for the 2024 Senior Housing News Architecture & Design Awards, which recognize cutting-edge design, excellence and innovation. EverTrue Luther Crest made a $13 million investment in the community center that transformed the dining experience to a modern, multi-venue establishment offering a wide range of options and creating a “downtown” experience. Residents can enjoy world-class cuisine in an inviting setting that includes a casual bistro, an upscale dining space, a private dining room for personal parties, a pub and a 24/7 market.
EVERTRUE to Growth
To meet the changing needs and desires of the aging services market, we grew in several significant ways in 2024. Our commitment to empowering people to age successfully while supporting their independence led us to expand our Anywhere Care offerings into new counties with additional services. We also welcomed four new Pennsylvania communities as EverTrue Life Plan Communities.
GROWING REGIONALLY: EXPANDING TO PENNSYLVANIA
We celebrated a significant milestone as Diakon Senior Living, another Lutheran organization, combined their four Life Plan Communities with EverTrue. This collaboration has expanded our reach into Pennsylvania, positioning us as the 11th largest nonprofit senior living organization in the country.
One of the most rewarding aspects of this combination has been seeing the positive changes in the lives of the individuals we serve. Residents from both organizations are already benefiting from the expanded resources, enhanced services and the collective strength of our teams.
residents served in 12 EverTrue Life Plan Communities 4,592
“Beyond the numbers, what truly energizes us is the opportunity to impact more lives. We can extend our services to more older adults, offering a greater range of support, connection and care. Together, our team members are learning from each other and growing as one unified community.”
- Adam Marles, EverTrue President and CEO
GROWING IN NEW MARKETS: EVERTRUE
PACE
The Beatles once sang, “Love is all you need.” While that is a lovely sentiment, sometimes people need a little bit more than that. Emmanuel Nketah arrived at EverTrue PACE, located in St. Louis City, looking for a little more help than what his dedicated wife could provide as his primary caregiver.
EverTrue PACE is the Program of All-Inclusive Care for the Elderly and was acquired by EverTrue in February 2024. It is unlike any other program offered in the area and ensures that older adults have the support they need regardless of their economic status. As part of our Anywhere Care line of services, it enables people to age successfully while remaining independent.
EverTrue PACE is a comprehensive and innovative model where people, like Emmanuel, can access an interdisciplinary team of professionals including doctors, nurses, therapists and social workers.
Emmanuel has experienced two strokes which left him with hemiparesis, a weakness or inability to move on one side of the body. EverTrue PACE offers therapy, healthcare, social activities, mental health, dining and so much more. Emmanuel routinely participates in these on-site activities, and he’s shown remarkable improvement in his overall well-being. EverTrue PACE truly is a “one-stop shop” for older adults, providing the resources they need to thrive.
The enduring support of his loving wife, paired with the attention and encouragement he receives from the EverTrue PACE team, has been exactly what Emmanuel needed to thrive. Love may be all that you need, but a little help from your friends never hurts either.
in EverTrue PACE Enrollments since acquired
GROWING IN ST. LOUIS CITY: EVERTRUE CROSSROADS AT BEVO MILL
Housing insecurity is a national crisis, hitting older adults especially hard. EverTrue and Tower Grove CDC (Community Development Corporation) are leading the way to expand access to affordable senior housing and services with a partnership-driven approach that could be a model for others to adopt: EverTrue Crossroads at Bevo Mill.
The dream of EverTrue Crossroads at Bevo Mill dates back to 2018 when Midwest BankCentre donated an underutilized commercial property to Tower Grove CDC. Recognizing the need for specialized expertise and given the trusted, community-centered history of our organization, they forged a pivotal partnership that ultimately secured the project’s future and expanded the vision.
64 AFFORDABLE AND MARKET-RATE APARTMENTS
at EverTrue Crossroads at Bevo Mill slated to open early 2026
825 TOTAL
EverTrue
Affordable Housing residents served in 2024
“This partnership between EverTrue and Tower Grove Community Development Corporation serves as a replicable example of effective community development to strengthen housing security, health and opportunity for older adults.”
A multi-phase project at EverTrue Mason Pointe in Town & Country, Missouri, is reaching the final stages. Having renovated significant portions of Assisted Living and Long-Term Care, the project includes new Memory Support spaces grounded in the StillYou™ approach.
Ground was also broken on Canterwood, which will include 75 new Independent Living apartments with a mix of one-, two- and three-bedrooms as well as experience-enhancing features such as a wine bar with a fireplace and a sports bar with a sports simulator.
Residents will also enjoy bocce ball, shuffleboard and a pickleball court. The project is slated for completion in late 2026.
Wine Bar
Sports Bar
Bocce Ball and Pickleball Courts
EVERTRUE to Passions
Now is the time to follow long-held passions and rediscover what brings joy. Whether it’s nurturing a lifelong interest or trying something entirely new, every pursuit matters— and EverTrue is here to offer support at each step. This is a season of exploration, where each person is free to define what a fulfilling life looks like to them.
A PASSION FOR EXPLORATION
For Fred Erickson, travel has never been just about sightseeing, it’s about connection, purpose and discovery. As a former director of broadcasting for the Disciples of Christ, Fred’s first overseas trip took him to the Congo in the 1980s. His work took him back to the Congo several times, to the rainforests of Guatemala as well as conferences in Geneva, London and Brazil.
Moving to EverTrue Lenoir Woods in Columbia, Missouri, has provided the perfect backdrop for his continued exploration, but now traveling is all about fun. “I realized I had never just traveled overseas without work being involved,” said Fred. “I can now discover new sights and see first-hand some of the wonders of the world.”
Last summer, Fred and his friend Paula took a three-week cruise through Europe, from Budapest to Amsterdam. “We said, ‘This is really cool.’ So, we got started planning our next trip,” said Fred. “Plus, with everything taken care of at home, it makes it easy to set off on another adventure!”
This time, Fred and Paula embarked on an 11-day tour of Italy, including Rome, the Amalfi Coast, Florence and Venice. “I like being able to get in touch with real history. I enjoyed spending time in Florence and understanding the art that came from this place centuries ago, seeing the canals of Venice. It’s pretty exciting to fully realize a passion,” said Fred.
PASSIONATE CARE
Home is where people feel most comfortable and recover the best. EverTrue is dedicated to providing care and support similar to an acute rehabilitation facility, but in the comfort of people’s homes. The team at EverTrue Home Health believes that world-class skilled health care should be available wherever you are. That’s what Anywhere Care is all about.
Paul didn’t think he would ever be able to regain his former strength, but with the help of EverTrue Home Health, he has learned to care for himself in different ways that help in her recovery.
Whether it is skilled nursing, therapy services, orthopedic care, medical social worker services or wound care, we are here for people throughout the St. Louis area to help them maintain their independence while keeping them safe in their homes.
“ Without EverTrue Home Health and their team’s skill and encouragement, I don’t think I would be making the progress I have made.”
– Paul, EverTrue Home Health client
Life According to You means receiving care wherever you call home. You can take comfort knowing that our compassionate and knowledgeable team can get you or your loved one on the road to recovery.
EVER TRUE TO OUR PASSION FOR PROFESSIONAL GROWTH
Growing together is a key value for EverTrue team members. And the spirit of continuous development was proudly on display as six EverTrue Buffalo Valley Lutheran Village team members in Lewisburg, Pennsylvania, graduated from the Harrisburg Area Community College (HACC) Nurse Aide Program.
“I am beyond proud of their accomplishments. They are already valued team members, and now they can provide even greater care for the residents. It is joyful to watch the team develop.”
- Londa Bennett, HACC Instructor
in education benefits for 165 team members since 2020
The new graduates have undergone rigorous training to ensure they meet the highest standards of care. Their achievement marks not only a personal milestone but also a strengthening of EverTrue’s mission to deliver compassionate, person-centered support to every individual.
The HACC Nurse Aide Program’s partnership with EverTrue Buffalo Valley Lutheran Village reflects our ongoing commitment to workforce development, ensuring both team members and residents thrive in a nurturing and professional environment. With the new class of nurse aides stepping into their roles, the future of care shines brightly!
“It is an honor to be a part of the ongoing education, as we are on a mission to provide care not only with our hands but also with our heart,” says Bennett. “This achievement is a testament to EverTrue’s commitment to professional growth. With each new class, we’re building more than a team — we’re strengthening our mission to serve with both hands and heart.”
Amazing People
In launching the new EverTrue website – EverTrueLiving.org – it was important to highlight the passions of those we serve. From authors to pickleball legends, we shared stories of the talents and interests that drive people to keep growing.
Read more at EverTrueLiving.org/AmazingPeople
EVERTRUE to People
To be ever true to the people in our lives is to honor the connections that shape and strengthen us. We share a deep commitment to one another, built on trust, compassion and purpose. Together, we celebrate joys, face challenges and support each other through every season.
FRIENDSHIPS IN BLOOM
Gardening is a way to connect with nature and with other people. Residents at EverTrue Breeze Park in Weldon Spring, Missouri have bonded together as the Garden Club, using their diverse backgrounds to bring natural beauty to their community.
They recently took on a meaningful project: transforming a patch of fading rose bushes into a thriving native plant garden. They found great joy in learning and growing together through the process.
“It’s exciting to see, particularly the interest in gardening with Missouri native plants and flowers,” said Phyllis Schierbecker, EverTrue Breeze Park Garden Club president. “We all have a love of nature which has bonded us together to learn more and do more!”
From arranging speakers to field trips, the group has bonded over cataloging native plants, supporting pollinators and making their community shine.
“I’ve made such deep and meaningful connections through the Garden Club,” said Sue Stevens. “Just as all these plants and pollinators work together, so do we.”
MAKING NEW CONNECTIONS
Donors and volunteers are an integral part of the EverTrue community, offering more than just financial or physical help — they offer compassion, understanding and a shared vision of bettering the lives of older adults. Their actions not only support the mission but inspire others to engage, creating a ripple effect of positive change. For Vicki, an Affordable Housing resident at EverTrue Hilltop Heights in Eureka, Missouri, that compassion and understanding comes from volunteer JD Frailey.
JD was looking for a way to give back and was paired with Vicki through our Senior Connections Plus program. The connection instantly blossomed. JD helps Vicki with things like cleaning her apartment, taking her to appointments and cooking meals. His love for cooking shines through as he prepares everything from chili to meatloaf to frosted cupcakes upon request.
JD’s dedication isn’t just about the tasks — it’s about building relationships. He values the friendship he’s formed with Vicki, always brightening her day with a good joke or a laugh.
“I’m building a friendship with her. We tell each other bad jokes, laugh together. I feel like I’m helping and contributing to her quality of life. It’s not a strain on my schedule, and it’s incredibly rewarding.”
- JD Frailey, EverTrue volunteer
MAKING EVERY DAY COUNT WITH THE PEOPLE YOU LOVE
Life According to You means the entirety of your life. It is particularly true when curative treatments are no longer an option. EverTrue Hospice supports end-of-life care that is always true to your wishes.
Last summer, EverTrue had the honor of creating a special day for one of our hospice patients, Nathaniel Stevenson. It was an afternoon filled with sunshine, laughter and love. With the support of our team, we coordinated a barbeque at a local park, bringing together the two communities that meant the most to Nathaniel: his family and his church.
It was more than just a meal. It was a celebration of life and connection. As friends from his congregation and family members shared stories, food and fellowship, the park was filled with the sounds of joy that can only come from spending time with people you love.
For Nathaniel, this gathering meant everything. He was surrounded by individuals who had shaped his life, supported him through challenges and walked beside him in faith.
This moment — simple, yet deeply meaningful — reminded us all that hospice care is about more than comfort at the end of life. It’s about honoring the whole person and cherishing every opportunity to create togetherness.
people received Hospice care through EverTrue last year
At EverTrue, we are grateful to create and witness these sacred moments. They remind us why we do what we do: to make every day count with dignity, love and grace.
“Now I can do whatever I’d like, the things I always wanted to do before. I’m free to explore. I’m learning to play guitar. I tried ceramics. I didn’t know I had this creativity. It’s time to rediscover myself and see some of the things I didn’t think I could do, but can.”
- Chuck Forbes, EverTrue Mason Pointe resident
EVERTRUE to Purpose
We believe that purpose evolves. We honor the lifelong pursuit of meaning and support for each individual in living it fully. This sense of purpose is what gives each day significance, and it’s why we are committed to providing world-class services and care that empower every person to remain ever true to who they are.
A PURPOSE FOR SERVING OTHERS
What began as a childhood fascination with the mystery and beauty of religion became a lifelong passion that Rev. Dr. Ann Baly, a resident of EverTrue Luther Crest in Allentown, Pennsylvania, still pursues today. She began with a law degree working as a poverty lawyer before going on to earn a Ph.D. in systematic theology. Her career included both chaplaincy work and teaching theology at several religious educational institutions.
She remains ever true to her purpose for serving others as she today holds the role of a bridge pastor at a church about 30 miles away from her home at EverTrue Luther Crest. “I feel like I make a difference to the congregation. It keeps me grounded. I keep immersing myself in the scripture, keep writing sermons, keep counseling people,” she shares. “That work always made me happy and it still does. I feel very blessed that I can still do it.”
Ann also feels blessed by the opportunities to explore new purpose at EverTrue Luther Crest, particularly music. Although a dancer and singer all her life, Ann had never played an instrument. She now participates in chime and recorder choirs, nurtured by a supportive community of musicians.
“We love music. If your passion is theology, if your passion is music, you will be so welcomed and nourished here!”
A PURPOSE TO EXCEL
Through EverTrue team members’ commitment to excellence, we continue to elevate the quality of life for older adults. We are proud to highlight the recognition they have received for their outstanding contributions.
“I have had so many opportunities to grow here and really get outside of the box. It has been so rewarding to connect with the residents through our shared interests in horticulture.”
Briley Tanner, Rising Star Frontline winner of the LeadingAge Illinois 2024 Honoring Excellence Award Program for implementing a Horticulture Therapy program at EverTrue Concordia Village.
“All of our volunteers are so special and vital to the work that we do. It is incredible to witness how all parties are impacted by the experience. They form real relationships and want to do as much as possible.”
Diane Sinclair, Director of Volunteer & Community Engagement, accepted the LeadingAge Missouri Visionary Award on behalf of an EverTrue volunteer program that pairs volunteers with Affordable Housing residents.
“ There is a collective dedication of our team to empower older adults to live life to the fullest. I’m grateful for the opportunity to grow within an organization that shares this passion.”
Rachel Little, Vice President of Health and Wellbeing, who was named LeadingAge Missouri Employee of the Year.
“ The StillYou™ approach is about honoring the individuality of each person — for who they are at their core. This philosophy is woven into every interaction, and I’m proud to lead a team that embraces such meaningful, forward-thinking care every day.”
Valerie Cooper was awarded the Memory Care Innovation Award for her leadership around the StillYou™ Memory Support philosophy.
“This recognition reinforces my commitment to improving patient care and outcomes in home health services, driven by my passion for enhancing the lives of our clients.”
EverTrue Director of Home Health, Courtny Brooks, was selected as one of WTWH Healthcare’s 2024 Future Leaders in the Home Health and Home Care category.
“ Whether it’s making someone smile with a joke or fixing something to make their life smoother, I love what I do because it gives me the chance to brighten someone’s day.”
Stanley Body, Maintenance Technician of the Year Award recipient from the Regional Affordable Housing Management Association and Lead Maintenance Specialist at Halls Ferry Place, an EverTrue Affordable Housing Community.
MULTIPLYING JOY THROUGH GIVING
Laverne Flachsbart was the kind of woman who never sat still for long. When she moved to EverTrue Mason Pointe in Town & Country, Missouri, she wasn’t slowing down — she was simplifying and embracing every opportunity to connect, give back and live joyfully. She joined the Hook & Needle Club, helped bring a piano to the community and was a regular at musical events and volunteer activities. EverTrue Mason Pointe became more than a home; it became her family.
Before her passing, Laverne made a powerful decision: to leave two charitable gifts in her estate plan. One gift funded the Tranquility Room in Memory Support — a peaceful space with soft lighting, aromatherapy and a wallsized video screen that allows residents to connect virtually with loved ones. For many, this room has become a lifeline of calm and connection.
Her second gift supported the Resident Employee Appreciation Committee, helping expand ways to say “thank you” to team members throughout the year — from summer treats to Christmas bonuses.
Her family and EverTrue Mason Pointe friends gathered to celebrate her legacy recently. Stories flowed, laughter echoed. “EverTrue Mason Pointe is a very special place to me,” said Laverne’s daughter. “It was a safe haven for my mother with so many people checking in on her after dad died, it was a place where we could all visit and have some wonderful fun with the rest of the residents. ‘Love’ is the theme for EverTrue Mason Pointe!”
Roy, a resident of EverTrue Mason Pointe, enjoys videos of birds on the Tranquilty Room screen while reminiscing about his bird-watching days.
We remain committed to investing meaningfully in our future. Every dollar we receive goes directly toward supporting our dedicated team, strengthening and expanding our communities and launching innovative initiatives that position us for long-term impact.
55.44% INCREASE in total assets from 2023 with recent affiliations
$20,739,000 in Benevolent Care in 2024
$295,309,733 in Operating Revenue
“This has been a tremendous year of progress for our mission, marked by meaningful growth in both the scale and diversity of our revenue streams. These achievements reflect our long-term strategy—to strengthen financial stability, attract and retain top talent and enhance our reputation for exceptional communities and services— all in service of advancing our mission.”
- Chad Sneed, Chief Financial Officer
PURPOSE STATEMENT
Centered in Christ, together we create places, services and opportunities for people to age with purpose and fulfillment.