EtchLife Affiliate Program

AFFILIATE PROGRAM

Program Highlights and Overview

EtchLife exists to help Christians further their relationship with Christ by encouraging the daily integration of beautiful products and touchstones into our daily lives as reminders and tools to learn, live, and share God’s word. No more compartmentalizing: leaving God at the church doorsteps on Sunday, or forgetting him after quiet time in the morning. Living a gospel-centered life, means every day, every hour, remembering whose we are, living for Jesus, and sharing it with others. We think our products are a beautiful way to help you do just that.

To that end, we are excited to introduce our EtchLife Affiliate Program. As Christians we understand the importance of sharing the gospel in our world. Our EtchLife Affiliate Program helps us work toward that in two ways: first, it lets us find and share our gospelcentered products and message with more people and further grow our business and ministry. And second, it offers a great way to share the revenue generated from the sales of our Christian lifestyle products with those fellow Christians who also share the gospel in their worlds on their digital media platforms, allowing them a small revenue stream to support their ministries and helping their voices continue to be heard.

WHAT IS AN AFFILIATE PROGRAM? Simply put, an affiliate program allows online merchants (EtchLife) to pay those with an online presence and following (even those just starting with small audiences!), a commission to promote our EtchLife product line and send interested customers to our website to shop. The affiliate shares a trackable link in their social media feeds, on their website, etc. and talks about and promotes the products they love to their audience. For every new customer that purchases from our site using the affiliate’s link, the affiliate gets paid a commission, according to the terms and conditions of the program. Our technology makes tracking and accounting super easy and transparent. You’ll get access to an affiliate dashboard to allow you to see the transactions completed with your affiliate link anytime you want to check in. Commissions are paid monthly.

It allows the Christian voices we so need to hear in the online space a way to monetize their platforms and helps us all further the gospel message online.

The next few pages highlight the details of the program. We hope you’ll consider joining us as an affiliate. We truly think the Kingdom can benefit from joining efforts.

EtchLife Affiliate Program Types

EtchLife is currently accepting new affiliates to support our Christian Lifestyle brand expansion and our GOSPEL + LIFE promotion efforts for 20192020 seasons. Affiliates in the following categories are encouraged to complete an application on our website: Christian Content Websites and Blog Affiliates Christian content websites, bloggers, podcasters, authors, speakers, influencers, online Bible study sites, and faith lifestyle personalities with a website.

Social Media Affiliates Individuals (bloggers, speakers, podcasters, authors) and organizations (churches, church groups, notfor-profits, and ministries) with a Christian social media presence, network, and following. (Minimal following required.)

Email Affiliates Christian Individuals or organizations who have an email network, an ongoing email communication programs, or who are developing or buying promotional third-party database listings to drive conversions in the Christian products market.

EtchLife Affiliate Program Policies

All EtchLife Affiliates are required to accept the terms and conditions of our Affiliate agreement and remain in compliance with these terms.

This list contains everything you need to know to be a EtchLife affiliate, including resources, recommendations, and some fun legal stuff.

If you’re not yet part of the EtchLife Affiliate Program, you can apply at (https://etch.life/affiliate).

Getting Started / Resources 1. Affiliate Starter Kit: Once approved, we’ve put together a Starter Kit to walk you through how to begin promoting EtchLife products, our Christian Lifestyle Brand guidelines, including tips and tricks for your success, how to use your portal, and where to access links and assets. This will be your go-to resource for all things involved with the affiliate program.

2. Account: All affiliates will have access to a direct login to your Affiliate Dashboard. You can log into your account at anytime and track your clicks and referrals at affiliate.EtchLife.com/login.

3. Need anything else?: If you ever need anything else or have questions, feel free to reach out to Nicole directly at nicole@etch.life or to the full team at info@etch.life. We are here to help you be successful and would also love any ideas you have on improving our program.

Commission 1. Commission Rates: Affiliates receive a 15% commission based on each customer that purchases through your affiliate link, or uses your affiliate code or periodic promotional coupon codes. Commission is based on net sales totals minus any incentives, returns, discounts, taxes, and shipping.

2. Limitations: a. The customer must land on and purchase products on our etch.life website, (https:// etch.life) any of our landing pages, or use your affiliate code in our brick and mortar retail shop in Liberty, MO in order to be properly tracked.

(Note: We will not be able to track purchases made at any of our consignment locations or purchases made with other retail vendors that carry our wholesale product lines throughout the USA.)

c. Affiliate links rely on cookies to track sales so the customer cannot have opted out of cookies or cannot have cleared their cookies. d. Only affiliate links can be used to track sales.

Incorrect use of affiliate links will cause inability to track referrals. e. Those who own, are employed, or are family members of retail or wholesale competitors of EtchLife, or who offer and produce similar products may not, at our complete discretion, be eligible to participate in our affiliate program. (If in doubt, let us know if you think there is a conflict.)

There are a number of other limitations that may result in commission not being paid—we encourage you to read the Marketing Affiliate Program Terms & Conditions on our website or ask for a .pdf copy for all the details.

3. PayPal: You must have a PayPal account. Be sure to add your PayPal email to your Affiliate profile so we can send you your commissions. We pay commissions every 30 days.

4. Attribution: In the event a single customer clicks two different affiliate links, the first affiliate gets the credit.

5. Cookie Window: 30 days of clicking your affiliate link.

Promoting EtchLife

The following are the guidelines and rules for promoting and using the EtchLife images, logos and trademarks.

1. EtchLife Branding Do: • Use the language and approved logo assets we’ve provided you in the affiliate tool and or in the affiliate’s dropbox folder.

• Capitalize the “L” in “EtchLife”. You’d be surprised at how many times that doesn’t happen. Sigh.

• Reference our style guide and basic guidelines around trademarks and copyright provided via the affiliate dashboard.

Do Not: • Use false or misleading statements on the benefits of using EtchLife (e.g. “Get Saved with EtchLife”)

• Modify or adjust the EtchLife wordmark or logo in any sort of marketing material you might create, including the creation of any visual badges or dual-logo lockups. All use of our logo must be pre-approved.

2. What to call yourself As we have multiple ways to partner with EtchLife and several ways to reference those relationships, here are some guidelines around what you can and cannot call yourself within the EtchLife Affiliate Program.

Do: • Say you’re a “EtchLife Marketing Affiliate,” “Affiliate,” or “Marketing Affiliate” Do Not: • Refer to yourself as a Partner (there are legal implications of a ‘partnership’) or that you’ve “partnered with EtchLife.” This includes press releases, references in videos, listings on your website, or in any other marketing material you may be using.

3. Buying Ads You will not purchase ads that direct to your site(s) or through an affiliate link that could be considered as competing with EtchLife’s own

advertising, including, but not limited to, our branded company name and tag line. (EtchLife | A Christian Lifestyle Brand)

Other Policies

1. Survey Participation: We would encourage you to participate in any affiliate-specific surveys, industry surveys, marketing surveys, etc. as we request. These will help us help you be successful.

2. Sharing Placements: When requested, you’ll share the places you’ve used your affiliate link. This includes, but is not limited to, links, screenshots, and email sends. By understanding how you are promoting the affiliate link, we can better understand and provide the graphics and assets to help you be successful.

3. Purchasing EtchLife yourself: One of the benefits of the Affiliate Program is we don’t require you to purchase EtchLife products.

Though if you do decide to purchase, we offer special discounts for our affiliates. We do require that you do not use your own affiliate link when purchasing. Contact us as your sales and traffic may qualify you for special discounts and

promotional/seasonal offers.

4. As an AFFILIATE, we welcome ideas and opportunities for joint marketing, promotion ideas and collaboration to further God’s kingdom and benefit your business and ours.

Please contact Nicole at nicole@etch.life or send us your idea at info@etch.life.

Join us or learn more @ https://etch.life/affiliate Contact us @

info@etch.life | 816.215.1792

‘MY TEACHING IS AS PRECIOUS AS YOUR EYESIGHT. GUARD IT! WRITE IT ON THE BACK OF YOUR HANDS. ETCH IT ON THE CHAMBERS OF YOUR HEART.’ PROVERBS 7.3

RETAIL SHOP HOURS

Tue-Thur. 10:00 am - 2:00 p.m | Fri-Sat. 10:00 a.m - 5:00 p.m.

Sun.-Mon. Closed.

5 E. Kansas St., Suite 200, Liberty, MO 64068 (On the Square in Historic Downtown Liberty)

Contact Us @ 816.215.1792 | info@etch.life

https://etch.life/affiliate