Olga Dyckman | Listing Presentation 2020

LUXURY PROPERTIES & URBAN CONDO SPECIALIST | SEATTLE

Olga Dyckman FOUNDER OF THESEATTLECONDOGROUP.COM

C: 206.818.2772 | OLGADYCKMAN.COM E: OLGAD@WINDERMERE.COM

A native of Washington, born and raised in Seattle, Olga is a graduate of Seattle Pacific University with a BA in Finance. Olga began her career with Nordstrom, working 10-years in sales, management, and as a corporate financial analyst in strategic planning; soon after, Olga decided real estate was her true passion. Licensed in 2001, she has been working ever since in new construction sales. She completed the Master Builder CSP course and specializes in downtown Seattle high-rise sales and marketing.

2017 & 2018 Ranked #1 DOWNTOWN SEATTLE SALES

With over 500 closed sales totaling over 400 million dollars, Olga has worked on many well-known properties including Olive 8 and 5th & Madison tower and Escala. Olga’s commitment to client satisfaction is one of the reasons buyers and sellers continue to utilize her in real estate transactions. Olga focuses her real estate expertise in downtown luxury condos along with residential, including Queen Anne, Capitol Hill, and Madison Park.

Ranked as a “TOP 10 Agent” (2011) for Seattle Real Estate Sales

Olga has value-engineered multiple Seattle condo buildings - from the name to the closing, she helped launch 5th & Madison, Olive 8, Pinnacle at Alki and Escala. Olga is the author and creator of The Seattle Condo Group, an online tool for buyers to review condo buildings throughout the downtown area. Condo clients trust her experience; her expert-level understanding - from floorplans to finishes, market knowledge to her ability to intuit the clients’ needs.

Olga is married with two children and resides in the Queen Anne neighborhood.

She has been active in leadership roles at St. Joseph School located on Capitol Hill; serving as past Auction Chair, school commission member as well serving as School Development Chair. Olga is the proud mom of two kids currently in Blanchet High School, with one graduating in 2020. In her spare time, she enjoys running, interior design, finance, travel, and golf. Olga is a member of the Seattle Art Museum Supporters, successfully co-chaired Nordstrom Designer Preview, 2015 raising $210,000 for the Seattle Art Museum. Olga has been featured on three episodes of HGTV House Hunters and Evening Magazine’s, “Castle in Wenatchee.”

2018 & 2019 Five Star Real Estate Agent

Featured on multiple episodes of “HGTV’s House Hunters” and “Evening Magazine” Created The Seattle Condo Group Master Builder CSP, specializing in Downtown Seattle HighRise Sales & Marketing

SIGNIFICANT SALES creating lifelong clients, one success at a time

I have a solid reputation for impeccable customer service and incredible marketing strategies. When you entrust the sale of your home or condo to me, you are putting your faith in my entire global network of experts in real estate sales, real estate purchasing, loan processing and marketing.

With my network of stellar real estate associates, I have access to many motivated buyers who trust their agents to find their dream homes. I consistently keep my fingers on the pulse of the real estate market, noting fluctuations and corrective strategies that make your home sellable in any market. I can help you decide how to price your home to sell with the best possible advantage to you. |4

MY REVIEWS

what my clients say

Life happens fast. Relocation, new job, just retired, empty nest, new baby, a new adventure - whatever that next step is, my job is to help you find a home that fits.

How I achieve this goal is pretty straightforward: good old-fashioned customer service. Because earning your trust and respect is my highest priority. It’s been that way at Windermere for more than 40 years, passed down from one generation of Windermere agents to the next. I’m so proud of my company’s 99% client satisfaction rating, and I will never stop striving for more.

I highly recommend Olga Dyckman. She helped us make the transition from living on the Eastside in a large family home to a beautiful condo in Seattle.

We were struggling with the process until we reached out to Olga. She smoothed the path every step of the way. Olga’s knowledge and experience were vital to the successful negotiation and subsequent closing of our new home. Olga helped us navigate difficult issues even after closing. Olga is experienced, smart, honest and trustworthy -- a hard-to-find combination of character traits in this business! #TeamOlga

Olga Dykman was the seller’s agent on a downtown Seattle condominium that we purchased. Though we had an agent us, there was a fair amount of direct communication with Olga throughout. She was incredibly responsive, kind and caring throughout, including coming in to show us the condo on multiple occasions, including to take measurements after the offer was accepted but before closing. Would highly recommend her.

Olga is extremely knowledgeable regarding the latest market trends and statistics. Not only is she very aware of the various downtown condos, she also is aware of the idiosyncrasies of each condominium. She takes the time to understand both the seller and buyer’s needs and desires.

Once I signed the listing paperwork, Olga moved into high gear, taking professional pictures both in the evening as well as daylight to provide the buyer with a true living perspective.

Her communication was awesome as she was in regular contact with me and provided recommendations where appropriate but was not overbearing.

Truly a standout professional in an overcrowded space. Olga worked to understand our needs, taste, budget and priorities. She will actually give a well informed and experience based opinion which really helps when one is making such a big decision. We would highly recommend her and would gladly work with her again.

I would not hesitate to recommend Olga

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Experience the sparkle of the city

Entertaining for the holidays

Showcasing a beloved collection

ESCALA #805

SOLD AT $1,295,000 IN 20 DAYS

Enjoying the sunset

Breakfast with a loved one

HOME STAGING helping your buyers see themselves here Staging a home for sale is a form of art. Beyond making sure that your home is squeaky clean, staging can be the difference between boring and breathtaking. Staging highlights your home’s best features and helps minimize any drawbacks. It allows buyers to feel comfortable and visualize themselves in your home without distraction. This is especially important if it is not occupied because an empty home has a difficult time communicating its potential to prospective buyers. Given the current competition in the housing market, real estate agents and home sellers alike are utilizing professional home staging services to align with buyer expectations and garner positive results.

Home Staging Resource reports that when a seller spent an average of 1% of the home’s value on staging, they saw around 1000% return on that investment. On average a staged home will sell for 17% more than an unstaged home. There’s something powerful about helping buyers visualize living in the space; it helps them see their own story playing out in front of them.

81%

of buyers have an easier time visualizing property as their future home.

46%

of people are more willing to walk through a staged home that they’ve viewed online.

95%

of staged homes sell in 11 days or less

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THESEATTLECONDOGROUP.COM

SELLING THE SKYLINE instant connections

90%

of potential buyers start their search for a home online.

I’m so excited to introduce my new boutique website of Seattle Condos, all carefully curated just for my clients. Where you live, where you work and where you play should all be taken into consideration when purchasing a home.

52%

of actions on real estate brand sites come directly from a search engine.

$890,000 average sales price in the Seattle Metro area

253%

real estate related searches on Google have grown 253% over the past 4 years

TheSeattleCondoGroup.com features a carefully curated collection of condos that possess the exacting standards that we expect for our clients, When we talk about the luxurious lifestyle of downtown Seattle, this is what we’re talking about.

My well-tested marketing plan features the interactive experience of a custom website, one of the first digital impressions that your potential buyers will see. It’s a way for buyers to walk through your home without setting foot on the property.

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SIGNIFICANT SALES

Olive 8, #3200

5th and Madison, #1600

Listed & Sold by Olga: $1,688,000

Listed & Sold by Olga: $745,000

Escala, #3102 • Penthouse 3

Escala, #2002

Represented Buyer: $2,600,000

Listed & Sold by Olga: $1,849,000

Escala, #1402

Escala, #805

Represented Buyer: $1,350,000

Listed by Olga:$1,275,000

Escala, #2406

5th and Madison, #401

Listed by Olga:$1,350,000

Listed & Sold by Olga: $859,000

2 Bedrooms, 2 Bathrooms, 1,534 sf

2 Bedrooms, 2.25 Bathrooms, 2,543 sf

2 Bedrooms, 2 Bathrooms, 1,607 sf

2 Bedrooms, 2 Bathrooms, 1,607 sf

1 Bedrooms, 1 Bathrooms, 913 sf

2 Bedrooms, 2 Bathrooms, 1,607 sf

2 Bedrooms, 2 Bathrooms, 1,607 sf

1 Bedrooms, 1.5 Bathrooms, 1,241 sf

OLGA DYCKMAN CEO/Founder The Seattle Condo Group & Urban Condo Specialist Olga has value-engineered multiple Seattle condo buildings - from the name to the closing, she helped launch 5th & Madison, Olive 8, Pinnacle at Alki and Escala. Olga is the author and creator of The Seattle Condo Group, an online tool for buyers to review condo buildings throughout the downtown area. Condo clients trust her experience; her expert-level understanding - from floorplans to finishes, market knowledge to her ability to intuit the clients’ needs.

With over 500 closed sales totaling over $400 million dollars, Olga has worked on many wellknown properties including Olive 8 and 5th & Madison tower and Escala. Olga’s commitment to client satisfaction is one of the reasons buyers and sellers continue to utilize her in real estate transactions. Olga focuses her real estate expertise in downtown luxury condos along with residential, including Queen Anne, Capitol Hill, and Madison Park.

2017 & 2018 Ranked #1 DOWNTOWN SEATTLE SALES $24 Million in Sales in 2018 | $33 Million in Sales in 2019 Featured on multiple episodes of “HGTV’s House Hunters” and “Evening Magazine” Created TheSeattleCondoGroup.com Master Builder CSP, specializing in Downtown Seattle High-Rise Sales & Marketing Certified Negotiation Specialist Luxury Marketing Specialist

2018

2019

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SPECIALIZED MARKETING Cover Girl

Olga Dyckman takes center stage in this edition of Top Agent Magazine.

The View is Up to You

Olga Dyckman partnered with mortgage broker, Carese Busby to offer a learning program for new buyers.

Custom Website

Every condo is unique to the view, every piec personality which is s

sites

MARKETING THE SKYLINE life above it all

Her clients call downtown Seattle Realtor, Olga Dyckman, a “stand-out professional” who works to understand the unique needs of her clients - from sense of style to priorities and budgets.

The marketing for her listings goes far beyond the typical real estate campaigns that include networking with more than 7,000 agents and providing individual, custom brochures and websites for each property.

Becoming Part of the City’s Sparkle

Olga Dyckman specializes in selling the skyline of Seattle with multiple presences across all mediums of advertising.

nique - from the finishes piece has its own h is showcased online.

Olga created The Seattle Condo Group so that, as she says, “anyone can become an expert on the condo market.”

I serve an area in downtown called “‘701’ and I partner with a specialized marketing professional, professional photographer, two office assistants for transaction coordination and a title company that gets successful closings.”

-Olga Dyckman

Building Details

The Seattle Condo Group offers details from the ground floor to the roof deck - on all of Olga’s favorite Seattle condo buildings.

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Custom Property Branding Property Introduction Postcard

Custom Email Campaign Custom Property Website Custom Property Brochure

PROPERTY BRANDING unique. authentic. memorable.

A home is a person’s most prized possession. From a penthouse in downtown Seattle to an adorable starter home in the suburbs, creating the highest value for a property begins with distinctive marketing customized for each unique locale. I work with you to create a marketing plan that features custom branding, elegant staging, descriptive copywriting and an immediate interactive connection via email and custom web design. My exceptionally talented team collaborates to craft marketing collateral, advertising and online connections that work together, seamlessly evoking a brand that is unique to the premier property and reaches the perfect buyer.

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BROKER’S OPEN

A Broker’s Open strictly for real estate agents gives the seller’s agent an opportunity to display the home to other brokers and answer any questions those brokers may have.

2|

OPEN HOUSE

A well-executed Open House event can generate excitement about the home and potentially lead to an offer.

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KEEPING THE DEAL

Negotiation is both an art and a skill. It requires open communication, the willingness to listen and be flexible and the ability to stick to your guns when needed.

MAKING THE SALE it’s more than a home, it’s your heart.

A home is much more than four walls and a roof, it is family, rest and security which means that the buying and selling process is both an emotional and financial undertaking. A home is often the largest purchase a person will ever make. Having a concerned, but objective, third party helps you stay focused on both the emotional and financial issues that pertain to you. I strive to understand your story, and to honor and showcase your home in a way that takes that story into account.

A large share of my real estate sales come as the result of my contacts and connections through previous clients, referrals, friends, and even family. And there are many negotiating factors, including price, financing, terms, date of possession, and inclusion or exclusion of repairs, furnishings, or equipment. Working with me, you have someone who speaks the language and can make an otherwise frustrating process run seamlessly.

Most people buy and sell only a few homes in a lifetime, usually with quite a few years in between each purchase. Even if you have done it before, laws and regulations change. In my career, I will handle hundreds of real estate transactions. Having an expert on your side is critical.

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BUYER | 2 BREAKDOWN

Using a proprietary algorithm, you can see how many people are looking for homes like yours. If you are thinking of selling your home, this is the best way

1|

to get a feel for the market.

HOME VALUE ESTIMATES

An automated value estimate can give you a rough estimate of the value of your home. This can be a useful starting point, before you talk to one of our licensed real estate agents.

RECENT | 3 SALES

Checking on homes that have sold in your area, gives a baseline price for what homes are selling for. That gives you an edge in understanding what to expect when selling your home.

HOME VALUES

what your home is worth

If you’re thinking of selling your home, you may be fantasizing about the amazing profit that you will get from the sale or even calculating exactly how much you’ll need to pay off your current mortgage and have enough left over for a down payment on your next house.

Before your fantasies run amok you need to realize that, while you can estimate the value of your home in a variety of ways, the true value is only what a buyer will pay for it. That said, there are several ways to get a strong idea of how much a buyer will pay for the property in current market conditions.

While it may be tempting to list your home with the agent who tells you it can sell at the highest price, the smartest way to sell your home is to price it as accurately as possible from the beginning. Studies show that an overpriced home that lingers on the market will end up selling for less than the estimated price.

Pricing your home is both an art and a science.

While it’s based on data, it also requires local market knowledge and intuition about which homes to compare and how to interpret the prices.

The comparison of your home with others should include not only the size and the number of bedrooms and baths, but also the condition of your home, the neighborhood and its proximity to amenities.

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SYNDICATION connecting around the world Olga Dyckman Real Estate offers robust listing syndication with online traffic stats that can easily be scheduled and emailed directly to the client. We offer enhanced placement and worldwide exposure on top sites both nationally and internationally including Zillow.com, Realtor.com, LuxuryRealEstate.com, Puget Sound Business Journal, The New York Times, Luxury Homes, Seattle Magazine, HGTV and Windermere.com.

As an affiliat of Windermere Real Estate, I include listings in Windermere Living, our exclusive quarterly magazine featuring homes throughout our network as elegant marketing material.

Combined with exceptional photography and elegant staging, potential buyers can see what the home looks like from the roof to the basement. Every line, every button and every exceptional photo work together to serve one purpose: connecting your home to its new owner.

Breakfast with a loved one

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ON TOP OF THE MARKET my brokerage

For more than 40 years, Windermere has been committed to putting relationships before sales quotas, with an emphasis on service to our clients and our community. As a Pacific Northwest native, I have a clear understanding of the local market, and an excellent inventory of homes. I also have access to our Multiple Listing Service (MLS) so you can shop online from the comfort of your own home. Simply make a list of the homes you want to see and we’ll tour them together.

There are so many options for you to use that will help target your dream home: review zip code area market pricing details, review area home and property listing details including size, amenities, number and types of rooms, renters vs. owners, and more. Get detailed community information based on reliable sources like the United States Census Bureau. Get demographics related to people, finances and housing prices. Examine common trends in pricing, days on the market, and local available inventory.

Windermere and I keep tabs on the important markets that will influence your day-to-day life.

The Gardner Report; unique market reports, focusing on local neighborhoods and upcoming changes.

Windermere.com

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GETTING SOCIAL

online syndication

90% of the time, a consumer’s first impression of a home or property happens online. So, in addition to the NWMLS and Windermere.com, my homes are syndicated throughout the world on sites like Trulia, Redfin, Zillow and many more. As leaders in the real estate industry, we specialize in optimizing our listings online.

Social media is an incredible tool as well as an amazing resource. Sites like Facebook, Instagram and Twitter are extremely powerful tools for connecting your home to the perfect buyer using targeted digital marketing strategies to stay one step ahead of the curve.

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ESCALA #910

SOLD AT $818,000

ESCALA, 2005

SOLD AT $2,225,000, 2019

THE DIFFERENCE is in the details

From the first step into your front door, my job is to connect with you, the seller, and to start creating the story that buyers want to be a part of. My end goal is always a smooth transition for you and the start of new adventure for your buyers. I have a gift for connecting buyers to their dream homes, and a talent for showcasing homes that sell. I become a trusted advisor, from the moment we decide to work together to closingand I bring a level of connection that is second to none. My clients know that I am there - via phone, text or email - to answer questions and alleviate the stress that can come with selling a home. I’m here to help.

I have established a solid reputation for impeccable customer service and marketing strategies.

When you entrust the sale of your home to me, you are putting your faith in my entire network of experts in real estate sales and purchases, loan processing and marketing. And my experience is backed by Windermere, connecting me around the world.

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OLIVE 8, 3200

SOLD AT $1,798,000

In 1972, Windermere’s founder, John Jacobi, set out to change the real estate industry. He saw an opportunity to raise the bar and set a new standard of professionalism and a commitment to putting relationships first.

Today we are the largest independent real estate brokerage in the Western U.S. with more than 300 offices in 11 states and Mexico.

40

years and counting

300

offices across the United States & Mexico

100%

of our agents give to Windermere Foundation, raising more than $40 million for low-income and homeless families throughout the Western U.S.

We are incredibly proud of our highly engaged and collaborative franchise owners, our agents’ industry-leading productivity, and the professional development opportunities we offer our owners, managers, and agents.

We lead the industry with our innovative thinking.

We are excited about what we do and are inspired to make our services and programs the best in real estate. Our unique and sustainable business model provides our affiliates the ability to flourish, profit, and grow.

Our company culture empowers our affiliates to feel confident knowing that they are clearly differentiated in the market. We simply believe in doing what’s right for our customers and for our communities, every time.

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PROUDLY WITH:

C: 206.818.2772 | OLGADYCKMAN.COM E: OLGAD@WINDERMERE.COM Each Office Is Independently Owned And Operated.