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Instagramhasofficiallyrolledoutitsnew“Blend” featureforReels,allowinguserstocreateashared feedofrecommendedReelswithafriendorwithina groupchat.


InstagramistestingtwonewfiltersfortheReels tabthatletyousortvideosby“Latest”or“Most Viewed.”




YouTubeisexpandingitsHypeprogramtohelp smallercreatorsgetmorevisibilityonthe platform.Ithasalsosharednewtipsaboutits updatedmid-rolladplacementprocess,which willstartnextmonth.


Facebookisaimingtoreturntoitsrootsbyfocusing moreonfriend-onlycontent,hopingthiswillencourage moreinteractionbetweenusersontheapp.


LinkedIn is rolling out its top-of-feed news banner to more regions, aiming to boost engagement around current topics on the platform.


YouTube is expanding its generative AI soundtrack tools, adding beat matching for Shorts, and introducing a new ID verification processforcreatorswhowanttoearnmoney.
