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Do I Need to Disavow Bad Backlinks?

DO I NEED TO DISAVOW BAD BACKLINKS?

Obviously! You need to disavow bad backlinks.

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BUT KEEP IN MIND

If you have really unnatural links in your link profile. Before Penguin Update, you had to disavow your links all the time. But after Penguin 4.0, Google just ignored worst links.

Ready? Let’s get started. When should (or shouldn’t) you disavow?

When to Use the Disavow Tool

• Random Spam Links The links from low-authority niche source might have more value than a random link from a topically unrelated high-DA domain. So, it’s better to have a lower number of quality ‘related’ links than links from random sources.

• The dramatic drop in traffic & rankings If a massive drop in traffic/rankings within a couple of days of starting to see the links, there is no harm in filing some disavows to see if things improve.

• The site has been spammed with Negative SEO backlinks If you find your website under a negative SEO initiative, you should have to consider disavowing the offending links or removing the spammed pages.

WHEN NOT TO USE THE DISAVOW TOOL — IT'S IMPORTANT TO KEEP IN MIND

01- IF NO BIG DROP

When there’s no drastic drop in rankings

02- WHEN NOT SURE

When you’re not sure if it is a penalty

03- NORMAL SITUATION

When there’s a small drop in rankings

04- FOR TESTING

For testing purposes, you should not use this tool.

ASK MARKETING EXPERT

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