Page 1

V O L . 9. W I N T E R 2 0 1 9

DISCOVER

THE TRUE SENSE

of Community Along Our Coast A STRONG DESIRE TO GIVE IS AT

The Heart OF OUR BEACH TOWN THE

Kindred Spirit MAILBOX

Best Investment PROPERTIES

Winter Whites

CHOSING THE PERFECT PAINT


LETTER FROM THE PUBLISHER

360 360


sea level spirits welcomes you TO COME CHILL OUT WITH US Everything's better at sea level. â„¢

Available at Emerald Coast Wine & Spirits, Kwiker Liquor & Beach Liquors. 2 | Winter 2019

SEALEVELSPIRITS.COM


IN THIS ISSUE

08

DISCOVER THE TRUE SENSE OF COMMUNITY ALONG OUR COAST

14

AFTER HURRICANE MICHAEL

30

SEAN OF THE SOUTH "MILTON"

21

CHOOSING THE PERFECT WHITE PAINT

06. POSITIVE PRICE TRENDS by ERIN ODEN 08. DISCOVER THE TRUE SENSE OF COMMUNITY by ERIN ODEN 16. IS YOUR HOME UP TO HURRICANE BUILDING CODES? by CHRIS BURCH

26

18. A GLIMPSE INTO THE HISTORY OF NAMES ON 30A by RITA MONTGOMERY 21. WINTER WHITES: CHOOSING THE PERFECT WHITE PAINT by ANNE SCOTT SHELLEY 22. WHAT PROPERTIES MAKE THE BEST INVESTMENTS? by SALLIE PARIS

THE KINDRED SPIRIT MAILBOX

26. THE KINDRED SPIRIT MAILBOX by LYNN NESMITH 30. SEAN OF THE SOUTH "MILTON" by SEAN DIETRICH 80. YOUR DIGITAL DEFENSE by GEORGE BRANNON, JR.

CoastalLuxury.com | 3


Upcoming Events at the Beach With many great events that take place in our coastal communities, there's so much to do! Here's a sampling of events coming soon.

Pajama Brunch

Art Wave Art Exhibit

FIRST SUNDAY OF EVERY MONTH 10:00 AM TO 2:00 PM GRAYTON SEAFOOD CO.

THURSDAY, JANUARY 10 THE HENDERSON RESORT AND SPA

First Friday ArtWalk in Seaside

30A Songwriters Festival

FIRST FRIDAY OF EVERY MONTH 5:00 PM TO 8:00 PM SEASIDE MERCHANTS

6:00 PM TO 9:00 PM

JANUARY 18 - 21 30ASONGWRITERSFESTIVAL.COM

Fiesta in the Forest

Bonfire on the Beach

SATURDAY, JANUARY 26

EVERY WEDNESDAY NIGHT 6:00 PM TO 9:00 PM THE BAY RESTAURANT

5:00 PM TO 8:00 PM E.O. WILSON BIOPHILIA CENTER

Wine Tastings at Wild Olives

Rosemary Beach Girls Getaway

EVERY FRIDAY 4:00 PM TO 6:00 PM ROSEMARY BEACH

ROSEMARY BEACH FOUNDATION

Gulf Place Wine Walkabout THIRD THURSDAY OF EVERY MONTH 5:00 PM TO 7:00 PM GULF PLACE

VO L . 9. W I N T E R 2 0 1 9

COASTAL LUXURY MAGAZINE FOR LUXURY LIVING ALONG NORTHWEST FLORIDA’S GULF COAST

Coastal Luxury Magazine is a complimentary quarterly publication of Coastal Luxury. For advertising inquiries, contact Coastal Luxury t. 850.213.3478 Info@CoastalLuxury.com 9961 E. Co, Hwy 30A, Suite 1, Seacrest, FL 32461 Or visit us at CoastalLuxury.com

4 | Winter 2019

JANUARY 31 - FEBRUARY 1

La Lumiere: Party of the Gods FEBRUARY 8 - 10 HILTON SANDESTIN

FOUNDER / EDITOR Erin Oden ART DIRECTOR Keri Atchley COPY EDITOR Jody Dyer

CONTRIBUTING WRITERS George Brannon, JR. Chris Burch Sean Dietrich Rita Montgomery Lynn Nesmith Erin Oden Sallie Paris Anne Scott Shelley

CONTRIBUTING PHOTOGRAPHERS Tyler Amundsen Marla Carter Shane Carter Carla Gates

Sheila Goode Tim Kramer Kurt Lischka Tim Ryan

Copyright ©2019 Coastal Luxury. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form by any means—electronic, mechanical, photocopied, recorded, or otherwise—without prior consent of both the copyright owners and the publisher of this magazine.


SATURDAY, FEBRUARY 16

South Walton Beaches Wine & Food Festival

10:00 AM TO 12:00 PM

APRIL 25 - 28

GRAYTON BEER COMPANY

GRAND BOULEVARD

Hops for Hounds

Seaside Prize Weekend FEBRUARY 21 - 24 THE SEASIDE INSTITUTE

Local Farmers Markets

Blue Mountain Beach Race Weekend

Seaside Farmers Market EVERY SATURDAY 8:00 AM TO 12:00 PM SEASIDE

FEBRUARY 23 - 24 30A LOCAL PROPERTIES

Grand Boulevard Farmers Market

Taste of the Race with Emeril Lagasse

EVERY SATURDAY 9:00 AM TO 1:00 PM GRAND BOULEVARD AT SANDESTIN

FRIDAY, MARCH 1 7:00 PM TO 9:00 PM

Rosemary Beach Farmers Market

SEASIDE LYCEUM

Seaside School Half Marathon and 5K Race Weekend MARCH 1 - 3 SEASIDE

30A Songwriters

JANUARY 18 - 21 30ASONGWRITERSFESTIVAL.COM

EVERY SUNDAY 9:00 AM TO 1:00 PM ROSEMARY BEACH

30Avenue Farmers Market EVERY THURSDAY 9:00 AM TO 1:00 PM INLET BEACH

La Lumieres

FEBRUARY 8 - 10 HILTON SANDESTIN

Wine & Food Fest APRIL 25 - 28 GRAND BOULEVARD

CoastalLuxury.com | 5


30-A HOME PRICE TRENDS A F I F T E E N -Y E A R R E V I E W O F H O M E P R I C E S

A ReviewHOMES of 30A Price Trends 30A CORRIDOR AVERAGE SALES PRICES 3 0 A CO RR I D O R

Statistics for detached residences, attached units, and condos only; EXCLUDES vacant land.

30A CORRIDOR Statistics for detached residences, attached units, and condos only; EXCLUDES vacant land.

2004

$760,129

2004 2005

$760,129 $923,551

$923,551 21% $962,880

2005 2006

$1,040,371

2007

$824,721 21%

2008

2008

2009

$605,978

2010

$598,431

2010

2011

2011

20122012

8%

$824,721 21% 27%

$728,487 14% 14% $728,487

20132013

$796,763 9%9% $796,763

20142014

$875,273 $871,09910%9%

20152015

2018

8%

$605,978 27% 1% $598,431 1% 5% $625,552 5% $625,552 $636,382 2% $636,382 2%

2009

2017

4%

$962,880 4% $1,040,371

2006 2007

$0

2016

21%

$275,000

$550,000

$825,000 $933,104 $1,100,000

7%

$1,008,549

8% Statistics according to data gathered from FLEX MLS for combined residential properties (detached homes, attached units and condos). Deemed reliable but not guaranteed. Prepared compliments of Erin Oden, Coastal Luxury.

$1,066,716

$0

$275,000

$550,000

$825,000

6%

$1,100,000

Statistics according to data gathered from FLEX MLS for combined residential properties (detached residences, attached units, and condos only; EXCLUDES vacant land). Information reliable butfor not guaranteed. Prepared compliments of Erin Oden,attached Coastal Luxury. Statistics according to data gathered deemed from FLEX MLS combined residential properties (detached homes, units and condos).

Deemed reliable but not guaranteed. Prepared compliments of Erin Oden, Coastal Luxury.

RO S E MA RY B CH

Statistics for detached residences,ROSEMARY attached units, and condos only; EXCLUDES vacant land.

2004 2005 2006 2007 6 | Winter 2019 2008

30A CORRIDOR HOME PRICES APPRECIATED AN EXCEPTIONAL $1,121,258 68% IN THE 6-YEAR PERIOD FROM 2012 TO 2018 $1,781,868 59% $1,859,644 4% $1,895,987 2% $1,492,433 21%


LETTER FROM THE PUBLISHER

THE 30-A REAL ESTATE MARKET CONTINUES

UPWARD PRICE TRENDS EIGHT YEARS OF UPWARD GROWTH Moves the 30A Real Estate Market to Record Pricing

A T W E LV E-Y E A R R E V I E W O F H O M E P R I C E A P P R E C I AT I O N A L O N G S C E N I C 3 0 -A

ODEN B Y BY E RERIN IN OD EN

The home market along Northwest Florida's Scenic Highway 30AThe Corridor has logged eight strong Florida’s years of appreciation. home market along Northwest Scenic Highway 2018's breaking home sale price, fact, 30-Arecord has become wellaverage over a billion-dollar annualinindustry. exceeded the peak years. Dollar home sales volume reached over $1.2 billion for 2016, 7 percent over 2015.

Our coastal home market has been steadily rising since 2010, with the average sales pricePricing of all trends closedofresidences along Scenic homes along the 30-A corridor 30A in 2018 just over an $1 million. is upuptick. have experienced impressiveThis six-year 6% over 2017, uplook a notable 68% over thetrends Taking a closer at the history of price last six years and above 2007’s historic high. from the peak of our market to today provides greater insight into our current position. Comparing against other popular luxury home markets along Florida's coastlines, Average sales price of all Scenic 30-A closed our pricing remains attractive and lower. residencescommunities in 2016 was $932,000—up a strong 7 The planned of 30A continue percent overbar. 2015 and a notable 28 percent to raise the Town planning that threeyear increase, yet still below the year 2006–07. achieves the framework for the most idyllic In backand at theboasts historyaward-winning of 30-A’s yearly average beachlooking lifestyle sales prices, is, inthe fact, the highest average sales architecture hasthislent most exceptional aesthetics lining our since coast. price we have seen 2007. We expect the 30-A market to remain healthy and in strong demand. While the future of the real estate market is certainly unpredictable, knowing where the market is today and where it has been provides an advantage in assessing our real estate opportunity. The positive appreciation of the past six years is great news for all owners. Sellers have insight into their current opportunity and equity position, and the upward tick of prices is also encouraging news

More and more buyer groups are continuing to discover this matchless piece of paradise. The increasing volume sales eachthey year for buyers in assessing whatofappreciation can further the mounting anticipateconfirms based on current trending. demand and our area's overwhelming appeal. We anticipate that 30-A market pricing will continue It has been an exciting and dynamic time to strengthen in the coming seasons. to participate in the growth of our special beach towns. Many changes have been seen New flight additions are being planned for the in development and the home market. We Northwest Florida Beaches International Airport foresee 2019 will build upon the momentum (ECP), giving opportunities for more people to visit we are currently experiencing. our coastal area. Coupled with the current trends, this gives us confidence that enthusiasm for our market will continue in 2017.

Erin Oden is the principal broker and owner of Coastal

Erin Oden is the principal broker and owner of Coastal Luxury, maintaining a strong emphasis on intimate market knowledge knowledge andinexpertise in the andmarkets. Gulf-front and expertise the luxury andluxury Gulf-front Erin can be markets. Erin can be reached at (850) 502-1220 or Or stop reached at (850) 502-1220 or erin@coastalluxury.com. byerin@coastalluxury.com. Coastal Luxury, located directly on Or 30A, first office east oflocated Alys Beach, stopthe by Coastal Luxury, Florida. Search all available properties at directly on 30-A, the first office coastalluxury.com/SEARCH.

Luxury, maintaining a strong emphasis on intimate market

east of Alys Beach, Florida.

Search all available properties at coastalluxury.com/SEARCH.

CoastalLuxury.com | 7


Coastal Luxury's Hannah Martin and Erin Oden joined local efforts

A True Community Is Found Along Northwest’s Florida Gulf Coast

Coastal Luxury's Daron Walters joined other local business men in grilling tens of thousands of hot meals 8 | Winter 2019


A TRUE COMMUNITY IS FOUND ALONG NORTHWEST’S FLORIDA GULF COAST

Neighbors

Come Together

in the Wake of Hurricane Michael On October 10th, 2018, Hurricane Michael made landfall in Panama City, Florida, with winds reaching over 155mph. Hurricane Michael was the third most intense Atlantic hurricane to make landfall in the contiguous United States, reaching a near catastrophic Category 5 storm. While our Scenic Highway 30A corridor beach communities suffered only loss of power, our neighbors 35 miles to the east in Panama City, Lynn Haven, Callaway, Mexico Beach, and Port St. Joe and others were not so lucky. Hurricane Michael ripped through them a path of total destruction. leaving behind an atmosphere of nuclear-war like devastation. Insurance agencies and the federal government estimate the damage to exceed $8 billion dollars. This includes the initial repair estimate of Tyndall Air Force Base, which alone suffered $5 billion in damage, making Hurricane Michael the most expensive natural disaster to ever hit the continental United States.

CoastalLuxury.com | 9


M

eanwhile, while our local area mourns, neighboring Walton county neighbors stepped in with relief efforts at an immensely impactful level. Each of us at Coastal Luxury were blessed to be involved in immediate relief efforts within just a few days after the impact. Scenic 30A’s very own Jessica Proffitt Bracken of Proffitt PR and real estate agent/philanthropist Hannah Martin were among those who immediately volunteered to help people and businesses in need. Bracken explained, "When the hurricane hit just miles from where we live, Hannah Martin and I felt it in our beings that we had to head over there and do something, whatever that may be for our neighbors.

We were grateful to team up with the folks at The Sonder Project and Hope Panhandle in daily initiatives to give back,� said Proffitt. 10 | Winter 2019

The Sonder Project is an established organization that started as a group of volunteers who aimed to strengthen their community and evolved into a movement that aids communities across the globe. The Sonder Project took initiative by providing significant financial support and boots-on-the-ground volunteers. Based out of Walton County, the group has mostly focused on the Millville and Springfield areas by helping families who need tarps and roofing. They have collected toys for numerous families and are assisting in the needed demolition of many homes. Locals from 30A also teamed up with Hope Panhandle, a nonprofit organization formed by community leaders and local business people in the aftermath of the storm in order to respond to widespread area needs. Upon seeing the devastation left behind by Hurricane Michael, Hope Panhandle immediately organized and assembled a group of dedicated volunteers to help offer hurricane relief to residents.


A TRUE COMMUNITY IS FOUND ALONG NORTHWEST’S FLORIDA GULF COAST

Founders of Hope Panhandle, Mara and Reese Harrison, grew up in Lynn Haven, and while they have been long-time residents of Rosemary Beach, Lynn Haven is their hometown as well as the location of Reese’s business. The devastation was near and dear to them. “We found out that my husband’s dentist office in Lynn Haven had a hole in the roof, so when we went over to go check on the office, I also checked up on some family friends that could not get in touch with others. They reached out to me via social media, and from there we took our RV over to the parking lot and started serving others food. Volunteers from 30A communities used the Ohana Institute School as a kitchen area. From there, we started served thousands” said Mara explained. “We got in touch with the right people, and next thing we knew the whole community was working together and trying to rebuild, almost like a family. It really is a testament of humanity where there is a need, and then there are the people there to help out when the government won’t” she also added.

“I was blown away by the devastation. I have never had to witness anything like that in my life. It was a complete shock to see families that had lost everything. The thing that was most overwhelming though was the amount of love and help that was being poured in by the neighboring communities” said Hannah Martin.


"To watch people and communities come together in the aftermath of Hurricane Michael has truly been awe-inspiring. It has united us all. I have met so many amazing souls that I did not know before this devastating storm that took so much from so many. The grass-roots volunteer effort has been amazing; however, it’s now time for us all to give even more of our time and resources. Our neighbors now need us to help them rebuild. Hope Panhandle is transitioning to helping make homes habitable again. Together we will rebuild, and welcome families back into their homes. The future is bright for the Florida Panhandle — It will rise again and be better than ever." ~ Paige York

12 | Winter 2019


A TRUE COMMUNITY IS FOUND ALONG NORTHWEST’S FLORIDA GULF COAST

With the help of countless relief efforts, the community will continue to rebuild as a long road to recovery lies ahead of them. “God worked through us and so many and continues to do so every day. We are so blessed to be part of a community of people who rolled up their sleeves at the onset and continue to do so much for so many. This is a marathon, not a sprint, and help will be needed for years to come. May God bless all involved," said Proffitt.

To find out more on how you can help with Hurricane Michael efforts, visit thesonderproject.org and hopepanhandle.org to donate today!

CoastalLuxury.com | 13


Feature Your Home in the next issue of COASTAL LUXURY MAGAZINE VOL.

NT 9. W I

19 ER 20

G THE PERFECT WHITE PAINT WINTER WHITES: CHOOSIN

Winter Whites:

H I T E PA I N T CHOOSING THE PERFECT W

T

he color white is marked with an inherent dichotomy when it comes to interiors and architecture. It is judged for being boring, cold, and stark, yet also admired for being classic, clean, and powerful. Regardless of the conflicting opinions, there is no denying the color white’s importance in the world of architecture and design. White paint is a workhorse that has been consistently used throughout the history of design to enhance a structure’s furnishings and construction, to refresh old spaces or pieces, and to make spaces appear larger and more open. Whether you have beautiful views to frame or simply want to create a serene escape from the chaotic outside world, the perfect shade of white will get the job done. For those and many other reasons, white paint has long been a classic choice for coastal homes.

SE VER DISCO TRUE SENur Coast THE y Along O AT unit VE IS of CAomSTmRONG DESIRE TO GIUR BEACH TOWN OF O rt ea The H

TH Spirit KindMreAIdLBOX E

estment BestPRInOPvERTIES

Here are four of our favorite white paint colors that vary more than you might think and can all be used to evoke very different moods in your home.

Benjamin Moore Super White - PM -1

Do not let the aggressive nature of its name scare you This is a bright but soft white. We used this shade in a modern, Gulf-front home where our clients’ goal was to showcase both their incredible beach views as well as their equally impressive art collection. We used Super White on all of the walls and ceilings to ensure that visitors’ eyes would be drawn first to the views and second to the artwork. Super White created the perfect clean, but not stark, environment that allowed the views and artwork to shine.

Benjamin Moore White Dove - OC-17

White Dove is our most frequently used white and has become a very popular shade in homes all along the Gulf coast and beyond. It has become a favorite because it is the chameleon of whites, working well with both bright whites as well as softer, warmer whites. It’s the perfect blend of a warm, but not yellow, and neutral, but not grey-green, whites. In our experience, you can't go wrong with

itesPAINT WhEC ter PE Win RF T G THE IN

CHOS

Benjamin Moore Feather Down OC-6

Feather Down makes one feel like he or she is living in a perpetual golden hour— that glorious time around the rising and setting of the sun where everything seems to glow with warm sunlight. With its creamier tone, it works well in bedrooms and living spaces where you want to feel comfortable and relaxed. We recently used this ivory in a bedroom and paired the color with blush draperies and pale blue textiles. It created the perfect calming retreat for some lucky little girls. While these are just a few of our never-fail hues, that does not necessarily mean they will work in your space. It is important to consider the light (both natural and artificial) in your home as well as its existing elements. Our advice is to paint a small area of the wall in different spots around the rooms so you can watch how the shade’s appearance changes from sunrise to sunset and in lamplight. Whether your home is cheery and colorful or calm and neutral, white walls will act as a soft, classic backdrop for your home and you will never tire of their classic beauty.

this one.

Sherwin Williams Shoji White - SW 7042

105 Bannerman Beach Winter

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2019 Cov

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BAN NE RM

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12/20/18

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This is our go-to when we want a cozy, warm white. It’s great for offering the freshness of white walls but has just enough tint to give provide depth that does not overshadow surroundings. We love this soft white played against cooler neutrals to create a sense of balance. We applied Shoji White in the main living space of a house on the Bay. There, the light coming off the water into the house creates a slightly warmer cast than would light coming off the white sand beaches of the Gulf.

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To showcase your property, simply return your reply card.

All properties listed by February 21 will be featured in the upcoming spring issue of COASTAL LUXURY MAGAZINE.

14 | Winter 2019

Allison Smith & Anne Scott Shelley Maison Studios was founded in 2016 by Allison Smith and Anne Scott Shelley. They are a full-service interior design studio based in Inlet Beach, Florida, and have been working on residential projects both locally and nationwide for a combined 16 years.


COASTAL LUXURY A TEAM CULTURE FOCUSED ON WHITE GLOVE SERVICE Our firm’s unique targeted marketing efforts, strong database, and intimate market knowledge affords us the opportunity of consistently representing the successful sales of our coast’s finest residences. Coastal Luxury provides a strong team representation to deliver white glove service to our clients.

Coastal Luxury is prominently located directly on Scenic 30A, the first office east of Alys Beach.


As we watched the devastation that hurricane Michael brought to our neighbors to the east, many of us likely reflected on what might have happened to our own homes had the storm moved a few miles to the west.

After Hurricane Michael: Is your home up to Hurricane building codes? by Chris Burch

Photos by Carla Gates Photography

In 1992 Hurricane Andrew destroyed over 63,000 homes and caused an estimated $27 billion in damages. Following that event, more stringent building codes were adopted by the State of Florida in 2002. However, the newer statewide building codes, which included requirements for hurricane impact rated glass or shutters, were not enforced along the panhandle except for new structures within one mile of the coast. After Hurricane Ivan hit the panhandle in 2004 with wind speeds up to 130 mph, the State legislature reversed this panhandle exemption in 2007 and began enforcing the newer codes. 16 | Winter 2019

The current Florida building codes are not designed to make structures “hurricane-proof ” but rather to make them “hurricane-resistant.” Hopefully, newer structures will better withstand sustained high winds and reduce loss of life among those people who opt not to evacuate. Hurricane-force winds affect structures differently based on their design, the materials used, location, amount of rainfall/flooding, and proximity to trees or nearby structures that may turn into airborne debris.


AFTER HURRICANE MICHAEL

It is advisable to evaluate your home’s critical components (particularly if constructed prior to 2007), such as the following: • Roofing • Venting • Gable ends • Soffits • Windows • Doors • Garage doors You may want to consider retrofitting these elements to enhance survivability under hurricane force winds that can cause debris to penetrate the home’s envelope and create large openings for water intrusion. High winds can also result in extensive water intrusion even when there has been no structural failure to the home. The roof is a primary piece of defense for your home. The recommendation for a more wind-resistant roof design is a hip style over a gable design. Many older homes and condo buildings built prior to 1993 used staples to attach the roof sheathing to the roof rafters or trusses. If you have an older home and replace the roof in the near future, that would be an ideal time to remove the existing roof covering and underlayment/ felt and inspect the roof sheathing. Ensure all panels of roof sheathing are undamaged and are attached to the roof rafters with 8d (2 ½’’) ring shank nails every 6 inches (every 4 inches on the panel edges). Install an ice and water shield, which is a modified bitumen selfadhesive underlayment. Metal roofing (standing seam) provides better resistance to high winds than asphalt shingles or clay tile roofing. Soffit panels should be checked to make sure they are securely attached.

Additionally, any gable ends should be adequately braced. Roofs, overhangs, and porches catch wind and cause an “uplift force” that can pull the roof off of the structure. It is vital that hurricane straps (also known as roof tie downs) be utilized to connect the perimeter bearing walls to the roof framing members. An inspection of the attic can identify whether the roof tie downs are present and installed properly. If not, they should be added. However, just securely attaching the roof to the exterior walls is not sufficient. A continuous load path should be established from the roof all the way to the home’s foundation. This retrofit would be an expensive undertaking, however there are post-construction alternatives available. Periodically check all metal flashings around roof penetrations and vent pipes to verify they are properly sealed. Cover gable vents with storm panels prior to a hurricane. All window and door openings should have impact glass or other means to protect against wind and wind-born debris. When a window or door fails in an older structure, there is an increased risk that the roof will be lifted or will fail. Older windows and doors are more likely to leak during high winds and driving rain, as they were not built or tested to withstand higher pressures. Improved installation and inspection methods in recent years have reduced the amount of water and air that leaks in around windows and doors. If you are planning to build or remodel in the future, it is very likely at some point the building codes will be updated again to ensure the structure is built to resist a higher minimum wind speed. By ensuring that your home has the items mentioned above in place, you lower the risk of sustaining significant damage during a hurricane.

Chris Burch

Chris Burch, MBA, owns Grand Bay Construction, LLC, and has been building on the Emerald Coast since 2005. Grand Bay Construction seeks to not only set the standard in the Gulf Coast's construction industry, but also to surpass customers' expectations. www.grandbayconstruction.com


A Glimpse into the History of Names on 30A

H

BY RITA MONTGOMERY

ave you ever read a road sign and wondered why a particular town is named what it is?

The Florida Department of Transportation designated our Gulf-side corridor as a Florida Scenic Highway to promote and protect its plentiful assets. Now “30A” is a household name among vacationers and investors from around the world. Obviously, the number and letter combination of 30A is named such because it is a 24-mile piece of Florida’s larger transportation system. Towns and communities, on the other hand, have unique names that honor their natural resources, unmatched scenery, and cultural history.

N

ative American settlements can be traced back to as early as the 1700s, when Muscogee, Euchee, and Creek Indians inhabited the rolling dunes and lush forests of now South Walton County. The backgrounds are quite complex and often lengthy, but I found pieces of the puzzles that created a few of our beloved 30A sites.

D

eFuniak Springs serves as the county seat. Founded in 1880, the town surrounds a spring-fed, natural lake. When the Pensacola and Atlantic Railroad sent surveyors out to study and propose a potential route for the railroad, they found the exceptional lake (there is only one other naturally round lake in the world). Group foreman W.D. Chipley convinced superiors to protect the forested area and add it as a railroad stop. The area was named for railroad president Frederick DeFuniak.

18 | Winter 2019

I

nlet Beach is dune-protected community found at the intersection of Highway 98 and 30A. Lake Powell, a coastal dune lake, spills into the Gulf of Mexico, creating Philips Inlet, for which the beach is named. Bordering Lake Powell is Camp Helen, which contains limitless history and boasts prehistoric mounds that indicate human life existed there more than 4,000 years ago. In the early 1920s, a gentleman named Robert Hicks bought 185 acres for his wife and they built a summer home. Later, an Alabama textile mill purchased the land and built a resort for its workers. A version of the Homestead Act enabled World War II veterans to enter a lottery for parcels of land. Those veterans so heavily influenced early development that, to this day, locals also refer to the area as Soldiers Beach and Veterans Beach.

G

rayton Beach is a funky, artsy, eclectic mix of homes and businesses. It’s first buildings (recorded) date back to the 1890s. Located at the middle spot of twenty miles of coastal dune lakes, Grayton Beach is a haven for artists and laid-back beachgoers. The town was founded in 1890. Army Generals William Miller and William Wilson plotted and planned out the sandy settlement and named it for Army Major Charles T. Gray, who had built a home there in 1885.

R

osemary Beach is a neo-traditional planned neighborhood and brainchild of Patrick D. Bienvenue and Rosemary Beach Land Company, based in Santa Rosa. Before development, the approximately 107 acres consisted of sand dunes that were covered in the perennial herb rosemary. While the development’s buildings were inspired by the carriage houses of France and New Orleans, my best guess it that the community’s name was inspired by Rosemary, the evergreen herb native to the Mediterranean region. That fragrant foliage finds a fertile home on our sandy shores. Community designers Andrés Duany and Elizabeth Plater-Zyberk are also the masterminds behind Seaside and Alys Beach.


A GLIMPSE INTO THE HISTORY OF NAMES ON 30A

W

ho doesn’t recognize now world-famous Seaside? It’s developed history can be traced back to 1946, when future developer Robert S. Davis’s grandfather J.S. Smolian purchased 80 acres. Originally, the land served as a family vacation property, but Smolian dreamed of creating a summer camp for his employees. When Davis inherited the property in 1978, he and his wife Daryl teamed up with Rosemary Beach planners Duany and Plater-Zyberk to design a town center encircled by unique residences and pedestrian walkways. Seaside's Executive Director of Communications Kerri Parker explained that Robert Davis spent many summers just east in Sunnyside. Seaside is a spin-off of that name. Residents and visitors marvel at this stunning community that sits, well, seaside!

F

inally, a romantic gesture resulted in a lovely name for a community. In late 1970s, Elton Stephens attended an auction and made an impulsive decision. He bought 158 acres and intended to create a private resort for his family and employees of his company, EBSCO Industries. Stephens named the property after his wife Alys. In 2004, developers realized Stephen's dream and established the all-inclusive Alys Beach community which is admired for its pristine architectural design. The development’s first “settlers” are also the town architects. Marieanne Khoury-Vogt and husband Erik Vogt continue to watch home and landscape architectural history unfold as they reside and work in their own urban planning project.

B

lue Mountain is situated at the highest elevation point in South Walton. Before commercial development, the land was obvious to approaching sailors, not only for its steeper inclines, but also for it’s blue lupine flowers. Thus, the sailors tagged the location as Blue Mountain. While lupine varieties abound, South Walton residents and visitors enjoy a particularly purple-blue hue of the flowering legume. The plant is abundant in Deer Lake State Park and Topsail Hill Preserve State Park. We owe many thanks to developers and residents throughout the years for protecting this eye-pleasing plant.

P

erhaps this winter you can dig a little deeper to learn about your favorite places along Scenic Highway 30A. Fortunately, Native American descendants, historians, and archaeologists have curated important information and artifacts. I suggest you start at the beginning and visit the Muscogee Nation of Walton County on Church Road in Bruce. Follow that with visits to the Walton County Heritage Association and Museum, Eden Gardens State Park, Topsail Hill Preserve, Grayton Beach State Park, Camp Helen, and Point Washington, to name a few.

F

rom parks to towns to communities to your own neighborhood, there is no shortage of colorful history to explore. I think I’ll begin my research with Montgomery Street in Seagrove!

Photos by Tim Kramer

Rita Montgomery has taken exceptional care of 30A homebuyers and investors for over seventeen years. She was born in Parker, Florida. She’s raised five children and currently resides on 30A. Rita has been recognized multiple times for exceptional performance as a top agent in the luxury real estate market and has superb working relationships with buyers and sellers up and down the coast. Contact Rita at 850.819.5749 or Rita@coastalluxury.com. Search available properties at www.coastalluxury.com.

Rita Montgomery


MAISONSTUDIOS.COM

||

HELLO@MAISONSTUDIOS.COM

||

850.238.3313

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INSTAGRAM: maison.studios


WINTER WHITES: CHOOSING THE PERFECT WHITE PAINT

Winter Whites: C H O O S I N G T H E P E R F EC T W H I T E PA I N T

T

he color white is marked with an inherent dichotomy when it comes to interiors and architecture. It is judged for being boring, cold, and stark, yet also admired for being classic, clean, and powerful. Regardless of the conflicting opinions, there is no denying the color white’s importance in the world of architecture and design. White paint is a workhorse that has been consistently used throughout the history of design to enhance a structure’s furnishings and construction, to refresh old spaces or pieces, and to make spaces appear larger and more open. Whether you have beautiful views to frame or simply want to create a serene escape from the chaotic outside world, the perfect shade of white will get the job done. For those and many other reasons, white paint has long been a classic choice for coastal homes.

Here are four of our favorite white paint colors that vary more than you might think and can all be used to evoke very different moods in your home. Benjamin Moore Super White - PM -1

Do not let the aggressive nature of its name scare you This is a bright but soft white. We used this shade in a modern, Gulf-front home where our clients’ goal was to showcase both their incredible beach views as well as their equally impressive art collection. We used Super White on all of the walls and ceilings to ensure that visitors’ eyes would be drawn first to the views and second to the artwork. Super White created the perfect clean, but not stark, environment that allowed the views and artwork to shine.

Benjamin Moore White Dove - OC-17

White Dove is our most frequently used white and has become a very popular shade in homes all along the Gulf coast and beyond. It has become a favorite because it is the chameleon of whites, working well with both bright whites as well as softer, warmer whites. It’s the perfect blend of warm, but not yellow, and neutral, but not grey-green, whites. In our experience, you can't go wrong with this one.

Benjamin Moore Feather Down OC-6

Feather Down makes one feel like he or she is living in a perpetual golden hour— that glorious time around the rising and setting of the sun where everything seems to glow with warm sunlight. With its creamier tone, it works well in bedrooms and living spaces where you want to feel comfortable and relaxed. We recently used this ivory in a bedroom and paired the color with blush draperies and pale blue textiles. It created the perfect calming retreat for some lucky little girls. While these are just a few of our never-fail hues, that does not necessarily mean they will work in your space. It is important to consider the light (both natural and artificial) in your home as well as its existing elements. Our advice is to paint a small area of the wall in different spots around the rooms so you can watch how the shade’s appearance changes from sunrise to sunset and in lamplight. Whether your home is cheery and colorful or calm and neutral, white walls will act as a soft, classic backdrop for your home and you will never tire of their classic beauty.

Sherwin Williams Shoji White - SW 7042

This is our go-to when we want a cozy, warm white. It’s great for offering the freshness of white walls but has just enough tint to provide depth that does not overshadow surroundings. We love this soft white played against cooler neutrals to create a sense of balance. We applied Shoji White in the main living space of a house on the Bay. There, the light coming off the water into the house creates a slightly warmer cast than would light coming off the white sand beaches of the Gulf.

Allison Smith & Anne Scott Shelley Maison Studios was founded in 2016 by Allison Smith and Anne Scott Shelley. They are a full-service interior design studio based in Inlet Beach, Florida, and have been working on residential projects both locally and nationwide for a combined 16 years.

CoastalLuxury.com | 21


What Properties Make the Best Investments? by Sallie Paris

“I’VE BEEN THINKING ABOUT BUYING A BEACH PROPERTY FOR YEARS, AND I’D LIKE TO FOCUS ON A PROPERTY THAT CAN HELP PAY FOR ITSELF WHEN MY FAMILY’S NOT THERE.” This sentence is the beginning of countless conversations I have with potential clients, and it’s a topic I love and am as comfortable with as I am riding a bike on the miles of lovely 30A trails.

In Destin, Miramar Beach, and Panama City Beach, it’s possible to reach percentages of 10% or more, so pure investors often focus on those areas. Also remember that rental revenue alone isn’t everything. You’ll also reap the benefits of rising value when it’s time to sell, so consider a neighborhood’s history of appreciation as well.

I’ve always believed in an analytical, data-driven approach to real estate, and I find that I connect quickly with investors looking to enter the vacation market. Although each investor’s specific needs are a little different, there are some questions that almost everyone asks. Learn the basics here and call me to discuss specific needs and goals once you’re ready to take off the training wheels!

How often will my property be rented? Can I still use it?

What properties make the best investments?

How do mortgages work for investment properties?

Look for properties that have great amenities and can accommodate lots of “heads in beds.” Amenities might include a pool, shuttle service to the beach, or shopping and dining within walking distance. Rental management companies can make recommendations on bedding configuration, which might include adding bunk beds or replacing a king-sized bed with two queens, for example.

How much income can I expect? A big part of my job as a Coastal Luxury agent is helping clients research revenue and expense data. Assuming average expenses and debt service, I recommend that my 30A investors look for a property that annually generates at least 7% of the original purchase price. That is, if a property costs $500,000, gross annual rental revenue should be at least $35,000 for you to break even for the year.

22 | Winter 2019

Who wants to let renters have all the fun? Property owners can always block dates for their personal use. Most owners rent their properties to vacationers for 22-26 weeks per year: four weeks of spring break, fourteen weeks of summer, and a few weeks around fall break and winter holidays.

Most lenders will require a substantial down payment—often at least 20% for houses and 30% for condos. There are many exceptions, however, so I always recommend that my clients talk with a local mortgage lender early in the process so that they know the appropriate price range in which to shop.

Should I use a property management company? I almost always recommend that out-of-town homeowners contract with a rental management company, especially for the first year or two. If you’re local, or if you develop a robust network of local contacts, then it might make sense to selfmanage. Just be ready with a backup plan (and a backup to your backup) in case your housekeeper cancels at the last minute or there’s an emergency maintenance need. Also note that a few communities in our market require homeowners to use one specific management company. I always inform clients when they look at such properties.


INVESTMENT PROPERTY

What will a property management company charge? Management companies usually charge between 20% and 25% of gross rental revenue. Some companies collect a lower percentage and charge homeowners a la carte for all maintenance work, which might include anything from changing light bulbs to coordinating major projects such as HVAC or roof replacement. Other companies charge a higher, all-inclusive rate that builds in a budget for minor expenses, only seeking homeowner reimbursement for relatively expensive work. Neither scenario is inherently better than the other, so think about your own personality and how much day-to-day input you’d like to have.

Can you make recommendations for lenders, property managers, and other service providers? Yes. I consider this one of the most important aspects of my work and the work of all Coastal Luxury Agents. We stay in communication with past clients and other homeowners to keep tabs on which companies are performing the best work. Different companies focus on different niches of the market, so recommendations will be based on location, price point, and other factors.

I can’t decide. Which one should I buy? Buy the one you like! It’s easy to get caught up in choosing the perfect investment, to the point that you feel paralyzed by all the data and what-if scenarios, but the most important factor is whether it’s a property that you’ll be proud of. I can help you with the financial analysis, but only you can choose the vacation spot you’ll be excited to visit for years to come.

Sallie Paris Sallie Paris uses broad market knowledge and a high level of service to assist clients in all aspects of real estate purchases—from investment properties to beach homes to assimilating into local culture. Sallie says, “Although I’ve lived here for years, I still feel like I’m on vacation every day. My goal is to help other families find perfect properties so that they can grow to love the Emerald Coast just as I do.” Contact Sallie at 850.213.3478 or sallie@coastalluxury.com. Search available properties at www.coastalluxury.com.

CoastalLuxury.com | 23


OYSTERS • OYSTERS • OYSTERS OYSTERS SERVED ANY WAY YOU LIKE THEM... RAW, GRILLED, STEAMED, BAKED

SHRIMP • TACOS • SANDWICHES FULL BAR • 14 BEERS ON TAP • DAILY HAPPY HOUR 3-6PM

a local favorite

14 TVS FOR ALL THE GAMES

the PEARL of 30A offering menu selections inspired by the Gulf Coast, Caribbean Islands, New Orleans and the Low Country. We are the perfect spot to grab an affordable meal for lunch or dinner.

37 Logan Lane • Grayton Beach

75482

850.231.0787 hurricaneoyster.com


Do Your Retirement Plans Include

More Walks on the Beach?


The Kindred Spirit Mailbox

A romantic whim evolves into an improbable landmark and a beloved destination on an uninhabited island along the Atlantic Coast BY LYNN NESMITH

I

26 | Winter 2019

love the beach and I can't imagine living anywhere else. The summers of my childhood were spent along the Atlantic Ocean in Sunset Beach, North Carolina. Although college and career took me inland first to Washington, D.C., and later to Birmingham, Alabama, I knew I would end up along a big body of water. I always thought it would be the East Coast, but eighteen years ago, I moved to Seagrove, where the beaches, I must admit, are just as fine (if not finer) as the ones in Carolina. That said, with lots of old friends, extended family, and a 92-year-old father living in Sunset Beach, I regularly return to my childhood stomping grounds. It's funny that when I tell my 30A neighbors that I'm heading to North Carolina, most people respond by saying that they "love Asheville and the mountains, " to which I agree. But I then point out that I'm heading to another beach. A beach with a mailbox. What's so special about a mailbox? More than forty years ago, my Daddy, Frank Nesmith and one of his artistic friends, Claudia Sailor, came up with a crazy scheme to set up an old-fashioned metal mailbox on a sandbar. Christened Isle de Claudia, the sandbar sits in the middle of Tubbs Inlet between the barrier islands of Sunset Beach and Ocean Isle. A simple spiral ring notebook and a few ball-point pens were placed inside with a invitation for anyone who happens upon this creation to share his or her thoughts. They called it the "Mailbox of the Kindred Spirit." Needless to say, only a few souls found their way to the deserted spit of land.


THE KINDRED SPIRIT MAILBOX

A New Home

Shifting sands and tidal migrations soon overtook the dot of land called Isle de Claudia, so Daddy and Claudia sought higher ground and a more permanent address. Daddy settled on Bird Island, an uninhabited landscape animated by undulating dunes covered in rich vegetation, low groves of wax myrtles and scrub oaks, nesting birds and turtles, and salt marshes and tidal creeks, which at the time in the early 1980s was separated from the established town of Sunset Beach by Mad Inlet. Back then, a trip to the Mailbox was always an adventure. With our six-foot tides, we'd need to plan our treks to coincide with low tide to be able wade through the inlet. If you dawdled, you could find yourself in chest-deep moving water. On winter days, when the tide was high, Daddy would maneuver his Boston Whaler through the winding estuaries and stands of marsh grass. No matter the journey, the destination was always worth it. Tucked amid the dunes on Bird Island, the Kindred Spirit Mailbox started garnering a few more visitors every year. When a huge tree trunk washed ashore, we dragged it to lie beside the Mailbox and serve as a resting place. Eventually, a storm took it away. The first official bench was crafted of lumber that washed up after Hurricane Hugo. "Back then, we'd be excited if we got one or two journals filled in a year," recalls Daddy. "Now we might get a dozen a month." "Some people think of the Kindred Spirit as a supreme being or a god who lives in heaven or paradise or somewhere not on this earth," explains Daddy, "but I've always thought the Kindred Spirit is anyone who finds this place and is inspired to read the messages or write down one their own. From the earliest days, folks would communicate with their own personal God or spiritual entity. Others would write to partners or lost loves or a parent or child who has passed away. Some entries are signed, while others have only initials or first names, keeping an air of anonymity.

Protecting Bird Island

By the early 1990s, the Kindred Spirit Mailbox was becoming a mythical story and a real-life landmark. But its perch on Bird Island was now in danger. This time from the forces of potential development. The island had been privately owned for decades, but it was only accessible by foot or boat after a bridge to the island burned in the 1970s. To oppose development, Daddy began leading tours to Bird Island and the Mailbox in 1992, as a member of the Bird Island Preservation Society. Thanks to their efforts, and groups like the North Carolina Coastal Federation and the Audubon Society, in 2002 the state of North Carolina purchased the 1,400-acres of beach and marsh and established it as a nature preserve. By then, the inlet had closed up and Bird Island was no longer a separate island, but the name stuck. "I like to believe the Kindred Spirit Mailbox had a lot to do with Bird Island being turned into a Coastal Reserve," he says. "So many individuals were personally connected to this place and were invested in preserving it." There's no question that Sunset Beach and the world in general have changed dramatically over the years. Much of the mailbox’s enduring appeal is the oldfashioned satisfaction of putting down a private thought on paper. Or maybe it's the fact that in this age of social media those who write in its journals can remain as anonymous as they want to be. While some people include a full name with a hometown, most leave no name or sign off with an initial or simply a doodle. Those who make the pilgrimage once to the Mailbox will most likely return time and again. Some people return to celebrate a marriage proposal, beating cancer, or other happy events, while other come to commemorate a loved one’s death. Whatever the reason or the season, a heartfelt epistle is left in the journal for delivery to the Kindred Spirit. Although some entries revolve around grief or loss, most of the multitude of messages are of joy, hope, faith, grace, and of course, love. CoastalLuxury.com | 27


The Legacy Continues

Daddy rarely gets over to Bird Island these days, but he doesn't worry about the Mailbox. "There has always been somebody 'up there' looking out for it and there always will be," he laughs. "But lately a lot of great folks have pitched in and are doing a great job of carrying on the tradition." The first metal mailbox rusted away decades ago and has been replaced numerous times, but the original post has weathered many a storm. In the old days, when a hurricane or Nor'easter took out the bench and mailbox it was basically a scavenger hunt for parts and pieces. And somehow we always recovered the Mailbox, even when it washed up hundreds of yards away from where it was last standing. Lately a lot of wonderful folks working to make sure the Kindred Spirit lives on. Annie Breth and Katie Hovermale place new journals in the Mailbox and deliver the signed ones to UNC Wilmington, where they are held in the Williams Madison Randall Library archives.

In addition to preserving the journals, local volunteers are no longer willing to let the future of the Kindred Spirit Mailbox rely on chance. Last September when Hurricane Florence was headed for the Carolina coast, the Sunset Beach Fire Department retrieved the Mailbox and bench and safely stored them at the station. Luckily, Bird Island suffered little damage. When the time came to return the Mailbox to Bird Island, Daddy rode in the truck with a couple of volunteer firemen and helped them with the relocation. Daddy is still amazed how his crazy scheme has affected people from all walks of life from all over the globe. In October, just one day before his 92nd birthday, an envelope was delivered to his house via the USPS: Kindred Spirit, Sunset Beach, 28468, Carolina del Nord, Stati Uniti. "The letter was addressed to the Kindred Spirit so it must be delivered and opened only at the Kindred Spirit Mailbox," Daddy maintained. So on his birthday, we made the journey again with the help of a couple of volunteer firemen. He opened the letter while sitting on the beach and found to his surprise the message was in Italian. He left it in the Mailbox for the Kindred Spirit to do its magic. Over the years, Daddy ventured to the Mailbox nearly every day. That adds up to thousands of visits! The last few years he rode his tricycle, but recently the mile and a half trip has been too much. Daddy has always been philosophical about the significance of the Kindred Spirit and laughs that setting up Mailbox on a deserted island was a crazy idea of some young kids (granted he was fifty at the time) in love, yet the Kindred Spirit has endured for nearly half a century and will live on after all of us are gone. "Hopefully, the Kindred Spirit has brought happiness and joy to anyone who has visited," Daddy believes. "If you can do that in a lifetime, then your life has purpose."


The Magic of the Mailbox

B

est-selling author Nicholas Sparks highlights Bird Island and the Kindred Spirit Mailbox in his latest book, Every Breath. With lost-and-found love as the centerpiece of the novel, it's only natural the Kindred Spirit would transcend miles and years to reunite a couple destined for finding each other again at long last. The book was released the week before we gathered at the Mailbox to celebrate Daddy's birthday. Many of the visitors who walked to the Mailbox were hoping to follow the footsteps of the characters in Spark's story. Little did they know they would meet the original keeper of the Kindred Spirit Mailbox. It was truly a special day.

A Carolina native who now calls 30A home, Lynn Nesmith spent her childhood summers in Sunset Beach and graduated from the University of North Carolina. She started her career with Architecture Magazine and later served as architecture editor of Southern Living. Lynn has written for Coastal Living, Better Homes & Gardens, The Washington Post, House Beautiful, Cottage Style, Architectural Record, and Traditional Home. Her books include 30A Living, 30A Style, Instant Architecture, Seaside Style, and Tracery: The Art of Southern Design. She lives in Seagrove and writes from a third-story home office with a glimpse of the Gulf of Mexico.

CoastalLuxury.com | 29


I’m thinking about the wonderful things my father never experienced. Like all the things my wife and I have done these last years.

Milton, Florida—brick buildings. Old houses. Cute storefronts. My wife and I roll into town early. The Imogene Theater is our destination for the evening. I’m here to tell a few stories at a benefit for Big Brothers Big Sisters of Northwest Florida. Everyone tells me this theater is haunted, but I don’t buy it. I was raised by evangelicals. Believe in ghosts? We didn’t even believe in two-piece bathing suits. This old opera house has been standing since 1912. Hank Williams played here once. So did Roy Acuff, and Minnie Pearl. My late father would’ve danced a jig if he’d known I was taking the same stage as Hank. Anyway, they say the ghost’s name is Miss Imogene. She roams this auditorium, along with many others. The stories are all alike. Some report hearing things, some claim to see a girl wandering the balcony. Paranormal enthusiasts around the nation believe this theater is a gathering place for metaphysical beings. But not me. That’s kid stuff. I am given the dime tour of the old hall. There are tall ceilings, stunning acoustics, and ornate woodwork. There is a rope and pulley system outside, once used to hoist steamer trunks for vaudeville performers. “Here’s your dressing room,” the man says, flipping a lightswitch. “Can you believe Hank changed his clothes in this VERY room?” “Really?” “Yep. Hey, maybe he’s even in this room with us now.” The hair on the back of my neck stands straight up. “I don’t believe in ghosts,” I tell the man. “Good,” he says. “Then you won’t mind if I leave Hank in here with you? He’s been getting in my way all day.” Soon, I am in the dressing room alone. I’m thinking about things. Mainly, how thrilled my father would have been to know I was in a room where Minnie Pearl once did her makeup, where Roy Acuff once tuned his fiddle. And all of a sudden it hits me hard. I miss him.

30 | Winter 2019


MILTON BY SEAN DIETRICH My father, not Roy Acuff.

He says, “You’re a smart kid, you know that?”

I’m thinking about the wonderful things my father never

I can still hear his voice.

experienced. Like all the things my wife and I have done these last years.

I am jolted from my memory. And I realize that I am standing before a microphone with an audience staring

We’ve seen half the country in a car. I’ve told stories

at me.

in small towns throughout the Southeast, and made new friends. We ate fried catfish on a Mississippi riverboat. I drank beer with an Episcopal bishop. I won two hundred bucks in

I have this whim. It might be a bad idea, but here goes.

Biloxi on a Roulette table. I start to sing his song. I’m not sure if I will remember My father hasn’t been here to see any of it. No matter how old I get, I wish I could share this life with him. If ghosts were real, I wish he were one. I’d like him to visit me and say “hello.”

the words, or if I’ll get the German pronunciation right. But I go for it. I surprise myself. The lyrics are still there. I don’t know how. It is almost paranormal.

The band arrives. They warm up the crowd before I go on stage. The concession stand sells beer, wine, and popcorn.

I finish the song. I leave the stage. I sit in Hank’s dressing room. I close my eyes.

People trickle into the seats. I feel something deep in my chest. It’s a heavy I take the stage. I tell a few stories. I pick at my guitar, I ramble.

feeling. A good one. These might be the effects of a good memory. A memory so strong, I almost feel a middleaged man’s hand resting on my right shoulder. A man

And something happens. Nothing major, but something

who died too young.

small. The hair on my neck isn’t standing, there are no While I speak, I am interrupted by one of my own memories. It almost makes me forget where I am. It’s a vivid

bright lights, I don’t hear noises. But I would almost swear Daddy’s here.

recollection: I open my eyes. I see my father, seated beside a fireplace, stabbing a poker at a smoldering log. It’s Christmastime. He sings “Silent Night” in the German language of his ancestry. Then, he teaches the song to me. It takes two full

There is nobody in the dressing room but a gangly guy who was raised by evangelicals. Ghosts? No. I don’t believe in ghosts.

afternoons for me to learn these strange words. But I do, and it makes him proud.

But I sure hope they believe in me.

Sean Dietrich Sean Dietrich is a columnist, and novelist, known for his commentary on life in the American South. His work has appeared in Southern Living, South Magazine, Yellowhammer News, Good Grit, the Bitter Southerner, Thom Magazine, Tallahassee Democrat, and he has authored seven novels.

CoastalLuxury.com | 31


REAL ESTATE OFFERINGS Along Florida's Gulf Coast


325 Walton Rose Lane I N LET BE ACH

800.359.0748 EXT. 3478


BUILT IN 2016 4,780 Sq. Ft.

6 Bedrooms 7 Bathrooms

Offered at $3,645,000

The Quintessential Beach House in Inlet Beach

CoastalLuxury.com | 35


36 | Winter 2019


LETTER FROM THE INLET PUBLISHER BEACH

325 Walton Rose Lane Offered at $3,645,000

• Built with every amenity imaginable

• All bedrooms offer LED TVs, elegant bedding, bedside tables with lamps, dressers, and closets

• Professionally decorated • All bathrooms offer quartz countertops, elegant tile • Fully exudes the comforts of coastal living

choices, and three have rain head walk-in showers

• Stunning Gulf views from numerous decks

• Private balcony outfitted with cocktail table and barstools

• Established vacation rental, projecting to

• Laundry room with front loading washer and dryer

exceed $313,000 in annual revenue • Porch and four rocking chairs overlook the pool • Amazing roof deck with flying bed and wet bar • Main living area, dining room, and kitchen offer • Sonos music system, TVs in every

the best Gulf views

room, and wireless internet • Comfortable living area has a sectional sofa with lounger, • Large private heated pool on 30A with poolside

love seat, side chair, and LED TV

kitchen, swim-up bar, barstools in the water, gas fire pit, and surfboard shower • Beach volleyball court

• Large dining table seats ten • Open concept kitchen with breakfast bar, granite countertops, custom cabinets, and stainless appliances

• Elevator • Elegant foyer anchors the open stairwell

by Thermador and Kitchenaid • Roof deck with views over all of the other homes toward the beach and Gulf as well as nearby Rosemary Beach

• Looks out toward the fabulous pool area

CoastalLuxury.com | 37


EAST END OF 30A

51 Flip Flop Lane SE A CR EST BE ACH

Beautiful Seacrest Beach Home Sleeps up to 14 Guests • Reliable source of rental revenue • Spacious and comfortable beach retreat for homeowners

• Newly-painted ground floor features kitchen and main living area as well as a junior master suite • Two-car driveway and charming back yard • Second floor master suite with large master bath as well as another junior master suite • Third floor second living area complete with full bath, wet-bar, and spacious deck with seating for all, along with a bunk room with twin-overfull bunk beds that work for children or adults • Tasteful hardwood floors and wellmade furnishings throughout the home add style and durability • Turn-key purchase with spring break bookings already on the calendar • Seacrest Beach has long been a favorite of 30A visitors • Swimmers can lead the way to the famous 12,000-square-foot lagoon pool in two minutes or to the beach in five • Free neighborhood shuttle • Early risers love to start the morning a few blocks to the west at Alys Beach’s Fonville Press • Late sleepers wind down with a glass of wine in one of the charming eateries at Seacrest Beach's growing commercial area or Rosemary Beach, both an easy walk the other direction

Offered at $875,000 BUILT IN 2005 2,565 SQ. FT. 4 BEDROOMS 4 BATHROOMS 38 | Winter 2019

800.359.0748 EXT. 3938


LETTER FROM THE PUBLISHER

COMMERCIAL AND RESIDENTIAL INTERIOR/EXTERIOR PAINTING EXPERTS

STRUCTURE PAINTING, WATERPROOFING, STUCCO REPAIR, & WOOD REPLACEMENT DRYWALL REPAIR, TRIM REPAIR, CABINET PAINTING, POPCORN CEILING REMOVAL, & WHOLE HOUSE PAINTING

DAVID BRAS WELL • 8 50 -4 28 -3 77 3 W W W.THEPAIN TGUY.BIZ


95 Hopetown Lane R O SE M ARY

800.359.0748 EXT. 3458


BUILT IN 2011 2,647 Sq. Ft.

4 Bedrooms 4 Bathrooms

Offered at $3,995,000

Poised Just Four Tiers from the Beach on Rosemary’s Gulf Side

CoastalLuxury.com | 41


42 | Winter 2019


LETTER FROM THE PUBLISHER ROSEMARY

95 Hopetown Lane offered at $3,995,000

• Exquisite, newly redesigned custom beach house

• Meticulously selected style elements

• Pool deck

• Custom milled antique oak flooring

• Highly coveted location

• Hand-hewn beams

• Within steps to the beach as well as Rosemary’s lively Town Center

• Calcutta Gold marble counters • Custom trim and custom cabinetry

• Directly overlooks one of Rosemary’s charming tree-lined wooden boardwalks

• Custom fabricated stair railings

• Stunning Gulf views from the deep porches

• Antique Italian tile

• Short stroll of just 100 yards from the front door to the white sands

• Gas fireplace

• Full renovation by custom home builder Matt Fuller • New interiors by interior design firm Kay Fuller Interiors • Impeccable finishes that exude a high-design beach house of crisp coastal elements

• Shiplap • Venetian plaster walls • Ideal as a secondary home or investment property • Projected to generate annual rental income of +$230,000

• Current owner recently worked with the design team to further expand the remodel, adding custom built-in bunks, a morning kitchen on the first level, a summer kitchen on the pool deck, gas lanterns, and a parking pergola

CoastalLuxury.com | 43


Tranquillity on the Beach 8600 E County Highway 30A, Unit 230 3 0 A E A ST

800.359.0748 EXT. 3818


BUILT IN 1998 1,631 Sq. Ft.

• Gulf-front condominium residence at Tranquillity On The Beach • Prominent location on 30A’s east end • Close to Alys Beach and Rosemary Beach • Tranquil and private setting of the gated community • Close proximity to the activities, shopping, and dining in the neighboring bustling planned communities • Spacious three bedroom condo • Situated directly overlooking the Gulf

3 Bedrooms 3 Bathrooms

Offered at $1,195,000

Gulf-front Condominium Prominently Located on 30A's East End

• Expansive breathtaking views • Intimate community shares a Gulf-front community pool • Each owner enjoys a storage closet • A bike ride or stroll to all the fun, shopping, and restaurants in Alys Beach, Rosemary Beach and Seacrest Beach

CoastalLuxury.com | 45


14B Paradise by the Sea Boulevard 30A

800.359.0748 EXT. 3638

EAST


Offered at $1,995,000

• "Close to everything but away from it all" • Estate-sized lot • One of only 51 residential home sites • Exceptional gated community • Great location just west of Rosemary Beach and adjacent to Alys Beach • Within walking distance to restaurants, shops, bike path, and everything the east end of 30A has to offer

Estate-Sized Homesite in Paradise by the Sea

• Only steps away from the 1700 feet of crystal white beach sand and emerald green waters • True paradise that you can call your home away from home • No build-out time requirements • An easy property to hold for future plans

CoastalLuxury.com | 47


The Alexander 9961 E County Highway 30A, Unit 305 SE A CR EST BE ACH

Rare opportunity on the 3rd floor with great Gulf views in the Alexander at Palm Court • Location is everything along 30A • The Alexander is poised exclusively between Rosemary and Alys Beach • Large 3 bedroom 3 bath is a rare opportunity on the 3rd floor with great Gulf views • Exceptional location • Within walking distance to all the restaurants and shops in Alys Beach, Seacrest Beach, and Rosemary • Great space at 1,676 sq ft • Offered freshly painted with new carpet • Unfurnished, ready for your furniture and accessories • Features include solid surface counters • Stainless steel appliances • Oversized master offers ensuite bath • Custom cabinets • Walk-in closet • His and hers sinks • Owners of the Alexander enjoy access to the Seacrest Beach 12,000 sq ft pool • Deeded beach access with tram service during season • Must see! Priced to sell!

Offered at $695,000 BUILT IN 2006 1,676 SQ. FT. 3 BEDROOMS 3 BATHROOMS

48 | Winter 2019

800.359.0748 EXT. 3858


Homesite 202 E Seacrest Beach

EAST END OF 30A

SE ACR EST BE ACH

Great homesite location in the highly desired Seacrest Beach Community • Come build your beach getaway • Special location • Within walking distance to the 12,000 sq ft lagoon pool, Rosemary Beach, Alys Beach, and the Village of South Walton • Great shops and restaurants closeby • Buy now and build later

Offered at $395,000

800.359.0748 EXT. 3618


Homesite 10 Creek Bridge Lane

EAST END OF 30A

WAT ER S O U N D BE ACH

Prominently situated just four tiers from the Gulf in WaterSound Beach • In the Peninsula community of the exclusive gated community of WaterSound Beach • Your home will convey Gulf views • Situated just a stroll to the beach • Private section of the Peninsula • Tthis large WaterSound Beach site is the last corner lot available • Elevated property promises stunning views to build your ultimate dream house • WaterSound Beach features a mile and a half of private deeded beach access • Amenities including expansive boardwalks, pedestrian bridges, natural walking trails, parks, pools, fitness center, and community rooms • 0.19 Acres

Offered at $750,000

50 | Winter 2019

800.359.0748 EXT. 3918


Hilton Sandestin Beach Golf Resort and Spa February 8-10, 2019

For tickets and details visit www.hannahmartinsparty.com


23 Shore Bridge Circle WAT ER SO UN D

800.359.0748 EXT. 3958

BE ACH


BUILT IN 2009 2,764 Sq. Ft.

5 Bedrooms 4/1 Bathrooms

• Offers all the comfort of beach living with an open floor plan • Hardwood floors throughout • An abundance of windows bring in the Florida sunshine • Living room, dining area, and kitchen are all conveniently located on the first level • Gourmet kitchen complete with stainless steel appliances, Wolf range, granite countertops, and a built-in refrigerator

Offered at $1,670,000

Just five tiers from the Gulf in The Bridges Community

• First master suite and bath located on the first level •

Relax outside at one of the five separate porches

CoastalLuxury.com | 53


239 Sand Oaks Circle SE AG R OVE

800.359.0748 EXT. 3538


BUILT IN 2017 2,500 Sq. Ft.

• The perfect location • Amazing views of the Gulf of Mexico • Outstanding Eric Watson designed home will remind you of the quality and style found in Alys Beach and Rosemary Beach • Second level open living concept is the heart of this home where everyone will gather • Kitchen is a chef’s dream come true with Sub Zero, Wolf, and Bosch appliances • All counter tops, including bathrooms counters, are Carrara marble, providing modern yet timeless style

3 Bedrooms 3/1 Bathrooms

Offered at $1,049,000

Great Opportunity to Live and Play in the Heart of 30A

• First two levels of this quality constructed home are block/stucco providing an extremely quiet and efficient interior • Design code only dictates first level • Gated • Close to the beach • An over-the-top designed and built home

CoastalLuxury.com | 55


120 Sunflower Street WATER COLOR

800.359.0748 EXT. 3798


BUILT IN 2013 2,624 Sq. Ft.

• Coming Soon to Market! • Luxury Watercolor home • Built by renowned local builder Romair Construction • Situated on a prime home site in Phase 4 • Fully furnished • Boasts exquisite appointments • Open floor plan • Lots of natural light

3 Bedrooms 3/1 Bathrooms

Offered at $1,350,000

Charming Coastal Property in WaterColor, Florida

• Crisp coastal interiors

CoastalLuxury.com | 57


135 Blackwater Street WATER COLOR

800.359.0748 EXT. 3758


BUILT IN 2009 4,859 Sq. Ft.

• Situated on an exceptional homesite • Corner lot overlooks Western Lake, a coastal dune lake • Tucked away in private Phase III of WaterColor • Offers a reverse floor plan • Appointed carriage house • Expansive foyer featuring full wainscoting, wood floors, and soaring ceilings • First floor master bedroom, as well as two additional guest bedrooms, each with its own private bath

6 Bedrooms 6 Bathrooms

Offered at $3,150,000

An Exquisite Lake-Front Luxury Residence in WaterColor, Florida

• Spacious master bath features a steam shower, soaking tub, private water closet, his and hers vanities, and his and hers walk-in closets with built-ins • Double doors from the master and one of the guest rooms open to a screened-in porch • Features an elevator that services three of the four floors • Conveniently located wet bars on all four floors

CoastalLuxury.com | 59


60 | Winter 2019


LETTER FROM THE 30APUBLISHER EAST END

135 Blackwater Street Offered at $3,150,000

• Second floor enters to a sprawling kitchen with a large granite island, copper apron sink, and two breakfast bars

• Located on the second floor are a quiet study, full bath, and guest room featuring a private balcony

• Dacor appliance package featuring a gas range and vented hood, a Subzero fridge and freezer with convenient viewing window, and two counter-height breakfast bars

• Third floor offers a large bunk room with built-in entertainment center, full bath, and storage space

• Ideal for entertaining

• Fourth floor presents a tower room featuring spectacular sunset views and breathtaking panoramic views of Western Lake

• Screened-in porch featuring two floating beds and flat screen TV

• Carriage house extends the living space of the main house with a convenient apartment

• Open floor plan

• Carriage house contains a living room, kitchen with stainless steel Bosch refrigerator, Bosch dishwasher, and Dacor microwave, in addition to a guest room and full bath

• Large living room boasting a beautiful ceiling treatment • Built-in entertainment center with three additional TVs to survey the driveway, front door, and pool via a digital video recorder

• Two-car garage featuring a built-in SPX American-made heavy-duty hydraulic car lift

• 10-foot walnut hardwood beam, coffered and mitered, painted hardwood, paneled ceiling spans the length of the living, dining, and sitting spaces of one floor

• Centrally located to the best dining, unique boutique shops, bike paths, and golf courses along the Emerald Coast

• Living room flanks the open-concept dining room with a solid wood table and seating for 10+

• Easy access to Hwy. 98, allowing quick routes to Panama City and the new Northwest Florida Beaches International Airport

• Small private balcony and a large lakefront screened-in porch with fireplace, outdoor couch, outdoor kitchen with Teak hardwood base, and Dacor gas grill

CoastalLuxury.com | 61


OUR OFFICES

PROMINENTLY LOCATED

Stop in to Meet Us! TO SERVE YOU

W E A R E P R O M I N E N T LY L O C AT E D J U S T E A S T O F A LYS B E A C H A N D M A I N TA I N A S T R O N G M A R K E T I N G A N D S E L L I N G P R E S E N C E F R O M D E S T I N T O S O U T H WA LT O N , S H O W C A S I N G C O A S TA L R E A L E S TAT E A N D R E A C H I N G B U Y E R S I N A L L L O C AT I O N S , THROUGH A BROAD MARKETING REACH.

Our offices were designed to reflect the traits of the homes we list and sell. We regularly meet with clients in our conference rooms, with the additional advantage of our serving clients with state-of-the art technology and resources .

62 | Winter 2019


M E E T T H E FA C E S

OF COASTAL LUXURY

E

ERIN ODEN

T

TONYA PIPPIN

K P KERI ATCHLEY

A

PEYTON BETTS

ALETA LYONS

J S

S

S

R D

D

A

JORDAN HORSLEY

RITA MONTGOMERY

H

HANNAH MARTIN

SALLIE PARIS

DAVID BEIGLER

C

CHRIS JAYNE

SMITH BURKE

SHERRY CURROW

DARON WALTERS

AMY BROWN

Team Approach A TRUE

TO DELIVER WHITE GLOVE SERVICE CoastalLuxury.com | 63


Homesite H 7 Seawinds

WEST END OF 30A

W E ST EN D OF 3 0 A

Amazing location! Corner lot in Gulf Place’s Bellamar • Build your dream home on this amazing corner lot • In gated community BellaMar • Across the street from the Gulf of Mexico • Ideal area for a primary residence or second home • The Vue Restaurant sits directly across Scenic 30A • Owners have several membership options to join Santa Rosa Golf & Beach Club • No build-out time • Tap fees have been paid • Deeded beach access in front of the community • A quick walk to all the shops and entertainment that Gulf Place has to offer

Offered at $395,000

64 | Winter 2019

800.359.0748 EXT. 3598


4033 W County Hwy 30A

WEST END OF 30A

W E ST EN D OF 3 0 A

Extremely rare estate-sized lot conveniently poised on the southern side of 30A • Beach access • Large private pool (San Remo) • Fitness center • Nothing short of a hidden gem • Situated just 150 yards from the beautiful beaches of the Emerald Coast • Lot is approximately .587 acres • Surround yourself with lush vegetation and permanent Gulf views • Amazing oversized homesite offers a large building foot print • No build-out time frame • Buyer responsible for all due diligence and verifying all data including dimensions

Offered at $729,999

800.359.0748 EXT. 3518


3100 Merion Drive S AN DEST IN

800.359.0748 EXT. 3778


BUILT IN 2001 5,921 Sq. Ft.

• Within the gated, exclusive Burnt Pine community of Sandestin Resort • Upon entering the mahogany doors, you are greeted by an impressive foyer • Entryway featuring Brazilian walnut floors with mosaic accents • Living room presents one of five fireplaces with multi-level mantels and columns • Loft overlooks the great room • Chef's kitchen features Thermador appliances, including a double convection oven and warming drawer • 18-foot ceilings with deep crown moldings • Lutron lighting system allows mood lighting to be adjusted for harmonious ambiance • All closets contain custom built-ins • Situated on its lake-front site to boast views the full length of the lake and golf course • Large scale and exquisite attention to detail • Perfect for grand entertaining or simply enjoying your family

4 Bedrooms 4 Bathrooms

Offered at $2,295,000

Luxury Residence Prominently Located within the Gated, Exclusive Burnt Pine Community


Homesite 30 Botany Boulevard

WEST END OF 30A

W E ST EN D OF

30A

Gorgeous property offering over an acre of Bay front land in Santa Rosa Beach. • Located in the exclusive neighborhood of Botany Bayou • Homesite contains 180 feet of water frontage • Property offers plenty of space to build a large estate home in a private cul-de-sac • Views of both the bay and bayou will be enjoyed from this future home and dock • Botany Bayou is located minutes from luxury dining and shopping at Grand Boulevard • Do not miss this rare opportunity!

Offered at $725,000

68 | Winter 2019

800.359.0748 EXT. 3598


108 Don Bishop Road #2

WEST END OF 30A

W E ST EN D OF 3 0 A

Santa Rosa Place is one of the few developments in Santa Rosa Beach focused on long term. • Santa Rosa Place is one of the few developments in Santa Rosa Beach focused on long term rentals, which is a great need in this area • Fourplex consists of 4 apartments • Each with 2 bedrooms, 2 full baths and 975 square feet • Each apartment is currently leased and producing income! • Great proximity to Grand Boulevard and Sacred Heart Hospital • With it becoming harder and harder to find a strong return on the short term rental market, this solid income producer certainly deserves consideration by area investors!

Offered at $549,000

BUILT IN 2004 3,900 SQ. FT. 8 BEDROOMS 8 BATHROOMS

800.359.0748 EXT. 3978


4421 Thomas Drive #202

PANAMA CITY BEACH

PAN A M A CIT Y BE ACH

Amazing St. Andrews condo with breathtaking views of the Gulf of Mexico • Only 20 non-rental units (2 per floor) • Every unit has its own garage • Breathtaking views of the Gulf of Mexico • Large covered balcony • Features include ceramic tile floors • Large living room with huge glass doors • Separate dining room with breakfast bar • Lots of closet space • Condo comes completely furnished • Includes golf cart • Very private w/gate, locked lobby doors, coded elevator, meeting lounge, exercise room, and heated swimming pool with hot tub • Directly adjacent to St. Andrews State Park

Offered at $750,000

BUILT IN 1999 2,300 SQ. FT. 3 BEDROOMS 3 BATHROOMS

70 | Winter 2019

800.359.0748 EXT. 3838


107 Smugglers Cove Court

PANAMA CITY BEACH

L AKES AT SUM M ER BR EEZ E

Spacious home with lake-front living in Panama City Beach • Beautiful 4BR/3BA

• Across the street from the beach • Situated on the lake at Summer Breeze • Ten-foot ceilings • Eight-foot doors • Travertine floors on entire 1st level • Slate on all decks and balconies • Granite counter tops on all surfaces, including bathrooms and wet bar • Custom cabinets with built-ins around the fireplace • Two heating and air conditioning systems • Upgraded stainless steel appliances • Separate whirlpool garden tub and shower • Private upstairs balcony off the master • On the lake with incredible Gulf views • Unfurnished

Offered at $527,777

BUILT IN 2004 2,320 SQ. FT. 4 BEDROOMS 3 BATHROOMS

800.359.0748 EXT. 3678


298 Beachside Drive G U LF -FR ON T - C ARILLON BE ACH

800.359.0748 EXT. 3498


BUILT IN 2008 4,431 Sq. Ft.

6 Bedrooms 8 Bathrooms

Offered at $3,945,000

Private Gulf-front Retreat in Charming Carillon Beach Community

CoastalLuxury.com | 73


74 | Winter 2019


LETTER FROM CARILLON THE PUBLISHER BEACH

298 Beachside Drive Offered at $3,945,000

• Seaside style meets peaceful privacy

• Each rental guest approved by the owner

• Carillon Beach coastal classic

• Impressive annual rental history of over $340,000

• Two-story oversized carriage house • Stunning courtyard area with heated private pool • Multiple beachfront balconies • Two full kitchens & two gas fireplaces • Private elevator

• Charming Carillon Beach community adds even more appeal • Almost one mile of community-owned beach • Beaches provide depth and privacy • A myriad of amenities to offer owners and guests alike

• Sleeps 14 - 18 guests

CoastalLuxury.com | 75


SELLING THE

COASTAL LUXURY

Life

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A selection of some of our notable sales for 2018

30A EA ST END

179 Pelican Circle

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COASTAL LUXURY REPRESENTING THE SELLER

30A WEST END

25 Stallworth Boulevard

COASTAL LUXURY REPRESENTING THE BUYER

76 | Winter 2019

30A EA ST END

60 Deer Lake Beach Drive COASTAL LUXURY REPRESENTING THE SELLER


$2 ,9 95 ,0 SO

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LETTER FROM THE PUBLISHER

ALYS BEACH

30A GULF-FRONT

57 Sugar Loaf Alley

COA STAL LUXURY REPRESENTING THE SELLER

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74 Majestica Circle

COA STAL LUXURY REPRESENTING THE SELLER

SEAGROVE

SEAGROVE BEACH

410 Beachfront Trail

COASTAL LUXURY REPRESENTING THE SELLER

DESTINY BY THE SEA

4789 Ocean Boulevard

COA STAL LUXURY REPRESENTING THE SELLER

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98 Thyme Street

COASTAL LUXURY REPRESENTING THE SELLER

WATERCOLOR

196 Red Cedar Way

COASTAL LUXURY REPRESENTING THE BUYER

CoastalLuxury.com | 77


0

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73 Sand Hill Circle

260 Old Beach Road

COA STAL LUXURY REPRESENTING THE SELLER

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COASTAL LUXURY REPRESENTING THE SELLER

30A WEST END

30A WEST END

WATERCOLOR

424 E Royal Fern Way

68 Baird Road

COA STAL LUXURY REPRESENTING THE BUYER

SO

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COA STAL LUXURY REPRESENTING THE BUYER

ROSEMARY

171 E Kingston Road

COA STAL LUXURY REPRESENTING THE BUYER

78 | Winter 2019

30A L AKE-FRONT

100 Chance Lane

COA STAL LUXURY REPRESENTING THE BUYER


0 0, 00

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REGATTA BAY

268 Lantern Lane

209 Baywind Drive

COA STAL LUXURY REPRESENTING THE BUYER

SO

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COA STAL LUXURY REPRESENTING THE BUYER

BLUEWATER BAY

SEAGROVE

MIRA MAR BEACH

COA STAL LUXURY REPRESENTING THE SELLER

COA STAL LUXURY REPRESENTING THE BUYER

23 Palmeira Way

Grand Dunes, Condo 120

Coastal Luxury is pleased to have represented both Buyer and Sellers on the successful sales of exquisite beach homes along our coast this year. Please reach out to us to allow us the opportunity to assist you with your real estate needs in the coming seasons!

CoastalLuxury.com | 79


Your Digital Defense

by George T. Brannon, Jr.

It is becoming increasingly essential to double, triple, and even quadruple check all levels of your digital defense when dealing with money online. Cybercriminals are getting better and better at spoofing (the act of illegally forging communications), drawing victims into "trap" emails and phone calls that appear to be coming from a company with which the victim is currently doing business. The more sensitive information cybercriminals can get their digital mitts on, the more convincing they can make their fraudulent emails or phone calls appear.

Recently featured in the news, one Oregon family has lost their entire life savings to a wire-fraud email scheme. The Cole family had recently received communication from the title company they were working with that stated they would soon be sent instructions for wiring a deposit to secure their new home, just in time for the holidays. The Coles were putting down a hefty deposit since they had already successfully sold their current house.

Losing any amount of money never feels good. Losing a sum as large as the Coles' can be life-changing. At SETCO Services, our clients are number one, and we want to keep their money safe and where it belongs. Some of the most straightforward best practices can be the difference between falling victim or not. Protecting your information from prying eyes is of paramount importance. Don’t use the same password for more than one account. Passwords should have 12 characters or more, including both capital and lowercase letters, numbers, and special symbols. Using a password manager to automatically fill in your information can help prevent keyloggers.

Most importantly, ALWAYS verify your wiring instructions with your closing agent over the phone. Even if it seems as if the email came directly from the title company, give them a call to make sure everything is correct. Moreover, remember, when you’re ready to close, you can count on SETCO Services.

What came afterward was a nightmare. Aaron Cole opened an email that appeared to be sent from the very same title company, referencing the agents he was working with, and detailing the deposit wiring instructions he was expecting. The email was not from the title company, but from a cybercriminal group who had been stalking Cole’s real estate venture. Mr. Cole unwittingly wired $123,000 to this criminal group, which quickly spread the money out across several other banks, and then funneled it out of the country, beyond retrieval.

80 | Winter 2019

George Brannon, Jr. has fostered the growth of companies and associations using his professional mantra: “Work hard and be nice.” Mr. Brannon is currently the Chief Operations Officer of SETCO Services. Visit online at www.setcoservices.com

George T. Brannon, Jr.


LETTER FROM THE PUBLISHER

Closings est facilis. Allow Setco to make your real estate closings a breeze.

Simple Real Estate Closings with Advanced Technology Find Us On:

850.650.6161 SETCOServices.com Fort Walton Beach I Destin I Panama City I Panama City Beach I Pensacola I 30A I Crestview | Pace CoastalLuxury.com | 81


82 | Winter 2019

Profile for Erin Oden

Coastal Luxury Magazine | Winter 2019 Edition