Sunitha Reddy promoted to Chief Revenue Officer for Prime Healthcare Sunitha Reddy, MBA, MPH, FACHE, has been promoted to Chief Revenue Officer of Prime Healthcare, in addition to maintaining her role as VP of Operations. Prime Healthcare is one of the nation’s leading health systems with 45 hospitals and more than 300 outpatient locations in 14 states.
In conjunction with her priorities leading operations for Prime, Ms. Reddy will plan and direct strategy and initiatives toward revenue generation and improved alignment between all revenue-related functions. These functions include financial operations, revenue cycle, managed care strategy, denials and utilization management, patient access, outsourcing and strategic initiatives, and business office operations.
“Sunitha is a proven innovator and servant leader who has helped position Prime extremely well in the face of rapid advancements in the healthcare field,” said Sunny Bhatia, MD, Chief Medical Officer of Prime Healthcare. “In addition to her diligence and incredible contributions to our hospitals throughout the pandemic, Sunitha’s guidance and vision will be a key to ensuring Prime’s continued record of clinical, financial and operational excellence.”
Ms. Reddy joined Prime Healthcare in 2013 as the Vice President of Operations. Prior to joining Prime Healthcare, Sunitha served as a consultant in strategy and operations for GE