The Power Is Now Social Media Marketing

We are at our best and we maximize our success when we act now

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The Power Is Now - Social Media Marketing: Tweets? Isn't that a noise a bird makes?

Don't know your tweets from your wall posts? Think social media is something for teenagers and children?

Think again! It's time to learn about the shear power of the Internet, the power of social media for business.

Here are some simple facts that will blow your mind about the power of social media: •

27% of all U.S. Internet time is spent on Facebook.

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74% of all marketers say Facebook is important to their lead generation strategies.

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Companies that generate more than 1000 Facebook 'likes' get close to 1400 website visits daily.

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36% of all marketers have found a customer on Twitter in 2013 so far.

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85% of Facebook fans of brands recommend them to others, compared to 60% of average users.

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Approximately 46% of online users rely on social media, when they make a buying decision. (source - socialmediatoday.com)

SOCIAL MEDIA So, tell me more about this social media thing...

Social media has provided a voice for the voiceless as the Internet community can make or break a business. Some online users have stated that unless a company has social media accounts with the 'big four' (Facebook, Twitter, LinkedIn and Google+) then they wouldn't trust that company! Surely that is shocking news to anyone!

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Well, what if I open accounts and post a couple of things?

A few years ago that would have been an option but unfortunately that is no longer the case, industry experts state that: "Simply maintaining social media accounts for your business is not sufficient. Winning social media marketing requires commitment, strategy, deep industry insight, genuine engagement and clever social content curation".

What does this mean for me?

In a nutshell, it means that in order to maintain a successful, engaging and productive social media network, you will need to be highly skilled in the inner workings of social networks. You will also need a methodical, proactive strategy towards achieving success using this exciting new medium for marketing and networking.

Sound like too much?

Then take the pressure off by hiring an expert team to deliver your strong social media brand presence.

The Power Is Now will assume all responsibilities for your social media needs by writing and posting content, monitoring and engaging with your target audience. The Power Is Now are experts in real estate and have both the expertise and know how to sucessfully engage with your audience and direct them to your offerings.

What will The Power Is Now do for my business?

Since The Power Is Now is in the business of serving real estate agents, they want to help agents with their digital marketing needs so that their clients can focus on their core business.

The Power Is Now will help you evaluate your online presence in order to come up with an integrated social media plan that can maximize results for your business.

How much will this cost me? $700 per month.

What will I get for my money?

Evaluation and business planning...

The Power Is Now will begin with an overall evaluation of your exisiting social media presence (if you have one already) and devise a plan for the short term business plan focussing on specific tactics to expand your reach on social media. This will then extend to developing a game plan for the development, frequency and execution of specific measureable achievements.

Strategies...

The Power Is Now will then optimize social media channels based on business strategy, this will include optimizing front page profile content based on the aforementioned strategy. The Power Is Now will advise on the joint resposibilities needed to take the social media presence forward.

Ongoing support...

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The Power Is Now will manage social media accounts on the 'big four' (Facebook, Twitter, LinkedIn and Google+) this includes the following: •

Accepting friend requests and follows

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Developing and posting content to news feeds

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Monitoring channels daily and engaging with the audience

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1-3 status updates per social media account per day for 5 days a week (Monday to Friday)

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Integrated posts for all social media accounts

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All posts will encorporate social media tactics that will encourage better engagement with the audience (calls to action, asking questions, use of hashtags, engaging content, catchy updates and images)

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Dedicated social media account manager

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Email support

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Bi-weekly social media management report to update you on the progress towards your goals

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Terms & Conditions: • This service is available to all VIP agents of The Power Is Now as an added benefit to the program as long as there is a pending transaction of either a pre-approved deal or real deal at all times. The agent must also close at least one loan per quarter to enjoy this benefit.

• VIP agents who do not meet the conditions for the service will need to pay for such services at their own expense.

Logos, flyers, blogs, images and the likes shall be submitted by the client in a timely manner

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Terms & Conditions: • This service is available to all VIP agents of The Power Is Now as an added benefit to the program as long as there is a pending transaction of either a pre-approved deal or real deal at all times. The agent must also close at least one loan per quarter to enjoy this benefit.

• VIP agents who do not meet the conditions for the service will need to pay Terms & Conditions: for such services at their own expense.

• This service available tothe all VIP of submitted The Powerby Is Now as aninadded Logos, flyers, blogs,isimages and likesagents shall be the client a benefit to the program as long as there is a pending transaction of either a timely manner pre-approved deal or real deal at all times. The agent must also close at least one loan per quarter to enjoy this benefit.

• VIP agents who do not meet the conditions for the service will need to pay for such services at their own expense.

Standard Premium

Social Media Management Logos, flyers, blogs, images and the likes shall be submitted by$500 the client in a$700 Packages timely manner Social Media Marketing Strategy Development

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Social Media Management Report Customer Support

Monthly E-mail

 Bi-Weekly E-mail

 FACEBOOK Profile Creation Posts Per Week- Management & Engagement Accept friend requests and followers Respond to Comments & Replies Notify Client with Important Responses to Comments and Private Messages Integration of other brand assets into your Facebook profile (Articles, images, etc.)

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TWITTER Profile Creation Posts Per Week – Management & Engagement Respond to direct messages and mentions Notify Client with Important Responses to Comments and Private Messages

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LINKEDIN Profile Creation Posts Per Week – Management & Engagement Accept invitations to connect Relevant groups- Interaction & Engagement Query response management Notify Client with Important Responses to Comments and Private Messages

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GOOGLE+ Profile Creation Posts Per Week – Management & Engagement Following/Add to Circles

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Terms & Conditions: • This service is available to all VIP agents of The Power Is Now as an added benefit to the program as long as there is a pending transaction of either a pre-approved deal or real deal at all times. The agent must also close at least one loan per quarter to enjoy this benefit.

• VIP agents who do not meet the conditions for the service will need to pay Terms & Conditions: for such services at their own expense.

Frequently Asked Questions • What This service available tothe all VIP of submitted ThePlan?

Powerby Is Now as aninadded Logos, flyers, images and likesagents shall be the client a 1. is ablogs, SocialisMedia Marketing Strategy Development benefit to the program as long as there is a pending transaction of either a timelyIt’s manner a plan that formulates tactics betimes. able to expand reach must on social media.

Theat plan pre-approved deal orspecific real deal attoall The agent also close least one loanwhat pertypes quarter towe enjoy this benefit. usually includes of posts will be uploading, its frequency and execution.

• VIP agents who do not meet the conditions for the service will need to pay

2. What is a Social Media for such services atReport? their own expense.

A report that lets you know how well our social media management is working.

Logos, flyers, blogs, images and the likes shall be submitted by the client in a timely manner 3. What kinds of posts/updates shall I expect?

Since your main audience is buyers and sellers of real estate, most posts will be about home buying and home selling. All posts with incorporate social media tactics that will encourage better engagement (calls to action, asking questions, the use of hashtags, engaging content, catchy updates and images). Links of articles will usually come from reputable online publications such as LA Times, the New York Post, Washington Post, Housing Wire, DS News, Inman and The Power is Now. 4. Will all posts be the same among the different social media account be the same?

Yes, most posts will be the same among the different accounts because we assume that you have different friends/followers/connections among the different social networking accounts.

According to studies, your friends on Facebook are not your contacts on LinkedIn.

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5. Are there any responsibilities on our part?

We will only be requiring you to give us your log-in details to all social media accounts. It will be most helpful when you can contribute information about yourself and your business, especially if something timely or relevant should be communicated on social media.

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6. Can we post content outside of what you are posting?

Absolutely! We even encourage it. We only ask that you try to stay in communication with us when you do so we can avoid duplicated posts.

7. How much does it cost?

This service is FREE to all VIP agents of The Power Is Now as an added benefit to the program as long as there is a pending transaction of either a pre-approved deal or real deal at all times. The agent must also close at least one loan per quarter to enjoy this benefit.

VIP agents who do not meet the conditions for the service will need to pay for such services at their own expense. The Standard Package is priced at $500 while the Premium Package is priced at $700.

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8. How will I be billed?

This is a month-long agreement that executes the above outlined consulting and managed service areas. Payments will be made via credit card and billed on a monthly basis, starting on

Terms & Conditions: • 9.

the date of this agreement and continuing every month. You will be billed on the 27th of every This service is available to all VIP agents of The Power Is Now as an added month.

benefit to the program as long as there is a pending transaction of either a pre-approved deal or real deal at all times. The agent must also close at Are there hidden with your packages? least oneany loan percosts quarter to enjoy this benefit.

No hidden costs involved.

•Terms VIP agents who do not meet the conditions for the service will need to pay & Conditions: for such services at their own expense.

10. Can you design and customize our social media pages?

• This service is available to all VIP agents of The Power Is Now as an added

but additional charges will apply.

Logos, Yes, flyers, blogs, images and the likes shall be by the client in a a benefit to the program as long as there is asubmitted pending transaction of either timely manner pre-approved deal or real deal at all times. The agent must also close at

onewhat’s loan per quarter to enjoy this benefit.

11. If weleast say yes, next?

We sending youdo an not agreement and conditions set-up form to started on the • will VIP be agents who meet the forget the service willstrategy. need toThe pay for such services at their own expense. strategy takes a few days to complete. Once approved by you, we can start posting.

Logos, flyers, blogs, images and the likes shall be submitted by the client in a

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Whymanner should I let The Power Is Now handle my social media activities? timely Being experts in real estate, we know what will entice the market by offering them information that they need and want. Once existing and potential clients see how involved you are in real estate news, events and information, they would be more inclined to do business with you.

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