ERA Wilder "Your Way" Booklet

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Approach opportunities challenges, and above all… each other with a positive attitude.

Conduct ourselves in a professional manner as honesty and integrity guide our decisions.

Respect each other’s time, differences, perspectives, feelings, and opinions.

Embody the spirt of teamwork. Define success through continued growth.

WE ARE

Wilder Realty was founded in 1995 with a vision to unite the area’s leading real estate professionals to create a culture of top notch service delivering exceptional real estate experiences for our customers and fostering lifelong relationships. After branding with ERA in 2001, ERA Wilder Realty became one of the fastest growing real estate companies in the Southeast.

The ERA Wilder Realty leadership team spends great time, effort, and resources analyzing economic trends

so that we can stay ahead of an ever-changing market place. It has long been our philosophy to meet the consumer where they are and to understand, and even anticipate their needs. From seamless mobile integration and texting products to listing videos and agent connectivity, we have positioned our team to be the most responsive to the needs of the consumer by quickly providing thorough, accurate and value-added information at all times.

SOME OF OUR accomplishments:

• Winner of Champions Cup (highest lead conversion in the nation)

• National winner of the Cartus Masters Cup for exceptional standards and outstanding service

• Celebrating 25 years of serving clients in our community

• USAA Eagle Award Recipient

• Gene Francis Memorial Award Winner for top overall ERA Franchise worldwide

• Circle of Light Award Winner for Community Leadership.

• Top performing ERA Franchise in sales volume, closed units, overall performance and customer satisfaction

• T3Sixty Mega 1,000 Award Winner

• RealTrends 500 Award Winner

• #1 Relocation Department Top 25 National Award for Anywhere Real Estate

• RISMedia’s Power Broker Report Award Winner

Technology has always set the ERA brand apart. From the ease in which we share information with our customers to the environmentally conscious step of working paperless, we actively strive to stay relevant in an ever-changing economy. We hope to attract like-minded professionals seeking a career in which their income potential is limitless, their capacity to care for others is strong, and their desire to meet and exceed the expectations of their customers is paramount.

THE WILDER PROCESS

1

ORIENTATION

• About Us

• Systems Set Up (Paperless, Moxi Works, LevERAge)

• Support Resources

• Business Plan

• Home Office

• Review Company Calendar

2

ONE YEAR SUCCESS PLAN

• Review Company VTO

• Pick Your Plan

• Core Values

• Setting Goals & Expectations

• Next Steps For Success

• Office Policies

• Culture

• Wilder Connect/ Brand Camp

• Agent Success Training

1. Prospecting

2. Leads

3. Working with Buyers

4. Working with Sellers

• Moxi Works Business Management System

• Business Plan

• Broker Coaching

• Ninja Training

• Achievers

• Level Up Program

LIFE CYCLE OF THE AGENT

• Skills Assessment

• Discuss Opportunities

• Review Results

• Adjust Goals and Plans

• Quarterly Action Plan

3 SKILL DEVELOPMENT

• QuarterlyConversations

COMMUNITY AWARDS AND RECOGNITION

ONGOING BROKER COACHING

BUSINESS PLANNING

DIVERSITY, EQUITY & INCLUSION COUNCIL

Mission Statement:

Through education and an increased awareness of Diversity, Equity, and Inclusion issues, we will create a culture in our company that reflects and supports the communities that we serve. By empowering our agents to share their experiences in an open and safe environment, we will become a stronger, more relevant company that will attract a more diverse agent and client base.

Purpose:

To provide ongoing strategic direction and drive execution of inclusion initiatives, including:

• Communicating with brokerage leadership

• Helping communicate vision among agent network

• Driving engagement of brokerage management and agent network

• Identifying other advocates of inclusion initiatives with brokerage

2023 Committee Goals:

Education and Awareness Committee: 100% of our agents to watch the FairHaven (NAR) short video.

REALtor Conversations Committee: Provide a safe and supportive environment for agents to submit, share (and discuss) issues.

Community Events Committee: Partner with CCRA and CTAR’s Diversity Councils to bring awareness, training, and collaboration into our realtor community for our current and future clients.

Social Media Committee: Through constant communication strategies, keep agent base and consumers informed of the mission, support and outreach we are providing through the DEI Council at ERA Wilder Realty.

NO DESK FEES NO MONTHLY FEES REACH 100% COMMISSION
PICK Your PLAN

PERSONALIZE Your TRAINING

31%

INCREASED PRODUCTIVITY

32%

MORE LISTINGS

35%

MORE CLOSING SIDES

ExceeD Real Estate School Achievers

Coaching & Mentoring

Ninja Training

Peer To Peer

250+ Courses Offered

Hands-On Experience

Agent Success Training

Personalized Business Planning

Level Up Program

Master Mind Group

ENGAGE CLIENTS Your WAY

OF CLIENTS RECOMMEND US 98%

ERA Moves

4 Year Follow Up Plan

Intuitive Personal Website & Support

Contact Management with Behavior Metrics

Discounts for Life

RealVitalize

Distinctive Properties

Simply Home

61%

CONVERSION FROM TEXT

LEAD GROWTH 150%

Print Fullfillment Center

Social Media Tool

Centralized Marketing Support

GPS Tracking

YouTube Marketing Center

TextERA

Video

CUSTOMIZE Your MARKETING

Grow

TOP TEN WAYS TO YOUR BUSINESS IN ANY MARKET

TEXT ERA #10

Meet your clients on their terms… Mobile Matters!

Nearly 80% use their mobile devices during the home buying process.

75% of buyers drive the neighborhood.

57% of sign calls go to voicemail

60% of text leads convert into showings

AUTOMATED VIDEO

What we see and hear, we remember!

People remember 70% of what they see and hear.

Video increases organic traffic to websites by 157%

Video increases your reach on Facebook and Instagram 22x

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#8 ONLINE REVIEWS

Many last minute decisions have been made by online reviews!

Taking all of your 5 stars reviews and streaming them to social media can benefit your business.

is ERA’s automated social media advertising program that offers a FREE 3-DAY, Just Sold, social advertising campaign for recently sold residential listings.

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Our agents are equipped with a unique knowledge of the luxury real estate market as well as sophisticated marketing strategies to showcase a home to a global community of affluent buyers.

helps you drive more business by assisting your clients with home improvements and repairs to prepare their home for sale. Agents earn on average 10% more commission on RealVitalize listings

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Built by real estate for real estate, this best-in-class product suite offers a competitive advantage to help take your business to the next level.

The CRM that’s proven to boost transaction volume by an average of 64%, over those without the product

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is here to help by reducing the stress, time and money that comes with moving, all while keeping you at the forefront. This program is an automated, moving program that supports your clients through their moving journey providing that extra level of service.

#3

90% of buyers would work with their agent again.

12% actaully do

The Buyer Follow Up Program is available at no additional cost

#2

is an innovative dashboard that gives your contacts indemand features to help them manage their home — while simultaneously alerting you when someone in your sphere may be considering a move. It’s a win-win.

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OUR LOCATIONS

CHAPIN

120 A Columbia Ave. Chapin, SC 29036 803.345.6713

CHARLESTON

125 Wappoo Creek Dr., Suite F

Charleston, SC 29412 843.795.8011

NORTHEAST

1129 Sparkleberry Ln. Ext. Columbia, SC 29223

803.736.7870

COLUMBIA

3200 Devine St. Columbia, SC 29205 803.765.0211

LAKE MURRAY

109 Old Rapids Road Suite C Lexington, SC 29072 803.407.5220

MOUNT PLEASANT

103 Ronnie Boals Blvd. Mt. Pleasant, SC 29464 843.936.6890

SANTEE

250 Plaza Cir. Santee, SC 29142 803.854.2119

SUMMERVILLE

1282 State Road

Summerville, SC 29486 843.797.0858

SUMTER

691 Bultman Dr. Sumter, SC 29150 803.774.7653

AIKEN

118 Laurens Street, SW Aiken, SC 29801 803.226.0881

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