Healthy Snacks

the fresh

report HEALTHY SNACKS

Cloud 9® Tomatoes Offer a Sweet Opportunity for Canadian Families Pure Flavor® is making sure that parents never have to sacrifice nutrition when choosing sweet snacks for their family. The brand’s award-winning Cloud 9® BiteSized Fruity Tomatoes are a unique veggie snack that bursts with juicy sweetness and satisfies every kid’s sweet tooth.

Since launching in early 2021, these premium, sweet, greenhouse grown snacking tomatoes have shown the power of fresh produce to help people across North America Live Deliciously®. They are redefining the category by offering families a convenient, healthy option that’s available year-round with consistent quality they deserve.

Cloud 9® Tomatoes have received awards and have gained the attention of consumers across North America. What sets them apart from the crowd? From the moment you try your first Cloud 9® Tomato, you know this is not like any other tomato – or any other fresh snack for that matter. Consumers of all ages are immediately drawn in by the unique, fruity sweetness in every bite, and after that first bite, they can’t stop snacking!

What makes this a premium experience is the nuance behind that intense fruity sweetness. With every bite, the flavor develops, and you begin to appreciate the full experience: a tiny taste of heaven®. That vibrant, deep flavor has been attracting consumers to the produce aisle for snacks but has also earned the recognition of professional chefs for its versatility as a premium cooking ingredient.

What accolades have Cloud 9® Tomatoes earned? The flavor of these super sweet greenhouse grown snacking tomatoes is worldrenowned. They were a 2021 winner of the prestigious International Taste Institute’s Superior Taste Award, the result of blind sensory testing conducted by 200 jury members comprised of head-Sommeliers and Chefs from Michelin-starred restaurants.

Cloud 9® Bite-Sized Fruity Tomatoes were also awarded the ChefsBest® Excellence Award after a rigorous judging process and Sensory Attribute Quality Analysis™ by a panel of executive chefs. Randi Coulthard, Acting CEO of ChefsBest®, said, “When evaluated along with other products in the category, Pure Flavor® Cloud 9® Tomatoes surpassed the standards required for the ChefsBest® Excellence Award.”

How does Pure Flavor® grow an exceptional snacking tomato like Cloud 9®? Everything comes down to the precise growing conditions, the selection criteria, and the dedication of our growers to meet the highest standard. In state-ofthe-art, hightech greenhouses, growers can carefully fine-tune the growing conditions from a smart phone, including air temperature, lighting, humidity, irrigation, plant nutrition, and more. When a plant is ready to be picked, trained teams’ hand-select each tomato according to a precise selection criteria that ensures only the best bear the Cloud 9® name. These teams are looking for a vibrant burgundy color and a signature teardrop shape – signs that the fruit has reached the perfect sweetness to meet the Cloud 9® Standard. Visit www.pure-flavor.com/cloud9