Enjoy Magazine: Northern California Living — December 2021

NORTHERN CALIFORNIA

DECEMBER 2021

ISSUE 183

D O N ' T S TO P B E L I E V I N G feel the magic of the season

www.enjoymagazine.com

Enjoy the magazine It’s on the house

Nov 19 - Dec 31, 2021

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contents Northern California Living

CALIFORNIA ADVENTURE DISTRICT 64 | Cold Weather Hikes in Northern California

GOOD FINDS 52 | Pick up a Good Read at Turn the Page Loft in Red Bluff

INTEREST 28 | The Historic Little Shasta Valley Church 45 | A Thanksgiving Tradition with the Russell Family

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RECIPE 80 | Holiday Hot Chocolate Station

IN EVERY ISSUE 19 | My Town: Bill Cornelius 8 3 | D owntown Details

DECEMBER 2021 ISSUE 183

DON’T STOP BELIEVING

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Let Your Hope Grow This Holiday Season

86 | What’s Cookin’: Frosted Sugar Cookie Bars

33 | Dick and Fran Wilkinson: Christmas Lights and Kettles

90 | Enjoy the View: Frank Kratofil

38 | Spraintings by Daniel V. Lindberg

98 | Giving Back: JEDI - Women’s Business Center

59 | Fashioning a Life with Preferred Industrial Fabrication

www.EnjoyMagazine.com DECEMBER 2021

71 | Believe in the Beauty of Giving

Wishing You Health and Happiness This Holiday IN T E E R G ’S N O S A SE

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YOURS O T S IE IL M A F R FROM OU

Dr. Matthew W. Allen

Dr. Kevin M. Lin

Dr. Douglas Matthews

Dr. Allen is a graduate of Harvard Medical School. He is a boardcertified Radiation Oncologist and completed his residency training at the top ranked cancer center in the country, MD Anderson Cancer Center.

He is experienced in the latest radiation treatment modalities.

Dr. Lin grew up in Honolulu, Hawaii and completed his training in Surgical Oncology at the University of Missouri. As a member of the Army Reserves, he has served with distinction.

He brings his expertise in Breast Surgery and will be seeing patients in our Redding location.

Dr. Matthews completed his residency in General Surgery at the University of Utah and a fellowship in Colorectal Surgery.

He continues to support the community as a volunteer firefighter. Dr. Matthews sees patients in both our Redding and Chico locations.

VALOR ONCOLOGY F

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923 Dana Dr. • Redding, CA 96003 530-500-CARE or 530-900-4000 • Fax: 530-900-4444

www.valor.org

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SYN.er.gy = the interaction of elements that when combined produce a total effect that is greater than the sum of the individual elements.

SYNERGY HELPING TO BUILD BETTER COMMUNITIES THROUGH PHILANTHROPY

In 2021, The McConnell Foundation focused on synergy among our programs. Foundation priorities include grantmaking, program-related investments, complimentary meeting spaces, and public recreation trails, managed with care, passion and enthusiasm by a dedicated board and staff. Serving Modoc, Shasta, Siskiyou, Tehama & Trinity counties, and the countries of Laos and Nepal. The goal of our philanthropy is to contribute to systemic and sustainable change. Working together, we achieve more.

COMMUNITY VITALITY CHILDREN YOUTH & EDUCATION

NATUREBRIDGE YOSEMITE

LAND MANAGEMENT

SUSTAINABILITY

INTERNATIONAL

SCHOLARS MAJOR PROJECTS

The McConnell Foundation build better communities ToHelping learn more visit: through philanthropy www.mcconnellfoundation.org

AMERICAN DREAM

Un

ited we dig

Relationships are the lifeblood of Cornerstone Community Bank.

Customers are the foundation of our work. They know us. They trust us with their dreams. As this year draws to a close, we would like to extend our sincerest thank you to our American Dream partners of 2021. We are honored to collaborate with some of the most impactful businesses and organizations in our community through this program. For more of our American Dreamers and their stories, go to bankcornerstone.com

Cornerstone Community Bank Moving Local Dreams Forward REDDING 192 Hartnell Ave Redding, CA 96002 530. 222. 1460

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december contest

Enjoy Magazine YVONNE MAZZOTTA publisher

Enter to win $100 gift certificate from EveryDay Fitness. EveryDay Fitness & Training is Redding’s elite fitness center featuring 21,000 square feet of cardio, strength equipment, aerobics and member amenities. They offer the very best in training with the largest selection of quality equipment, classes, personal trainers and more. They maintain a clean and friendly facility with a focus on providing the best possible staff, facility and experience for you.

They are here to help you achieve your goals.

MICHELLE ADAMS publisher RONDA ALVEY editor in chief KERRI REGAN copy editor CATHERINE HUNT event calendar/website JAMES MAZZOTTA

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Enjoy the Store JAMES MAZZOTTA store manager

Go to our website, www.EnjoyMagazine.com and enter for your chance to win. One winner will be drawn at random. Drawing will be held the 25th of the month.

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1261 Market Street Redding, CA 96001 530.246.4687 office 530.246.2434 fax Email General/Sales and Advertising information: info@enjoymagazine.com

©2021 by Enjoy Magazine. All rights reserved.

Reproductions without permission are strictly prohibited. Articles and advertisements in Enjoy Magazine do not necessarily reflect the opinions of the management, employees, or freelance writers. Every effort is made to avoid errors, misspellings and omissions. If an error is found, please accept our sincere apologies and notify us of the mistake. The businesses, locations and people mentioned in our articles are solely determined by the editorial staff and are not influenced by advertising.

Abby Erskine $100 gift card to Heavenly Donuts

Chloe Stewart Photo by Kara Stewart karastewartphotography.com

DECEMBER 2021

Enjoy and Enjoy the Store are trademarks of Enjoy, Inc.

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Capitol talent

My mom got me excited about going to Shasta College at a very young age. Thanks to her, I got involved with various clubs like Intervarsity, Phi Theta Kappa, and Umoja.

I started out with general education but quickly transitioned into my major of Industrial Technology. I spent a lot of time in the Manufacturing/Welding areas of the college. Instructors Rick Osbrink and Ron Hardin were instrumental in affecting my career for the better. Osbrink is an incredible instructor. His instruction was intuitive, interactive, and made difficult concepts easy to understand and implement. Hardin was the one who introduced me to welding. His instruction was fascinating, and he made his class something to look forward to every day. I wouldn’t be in the field I am today if it was not for these two instructors.

After graduating from Shasta College, my wife and I moved to Eureka where I started working for BT Metals, a 65-year-old, family-owned company in Humboldt County. We created a 7’ North Star in the Saratoga Hills, and the community heard of the endeavor. We decided we wanted to put our star on top of the 84’ Capitol tree. This has become a team effort. Everyone on our team contributed to this project, whether it be in fabrication, distribution, etc. We also provided three ornament designs for the capitol tree: Bigfoot, an Eagle Feather with a Yurok Tribal Friendship Symbol, and the North Star. We put hundreds on the Capitol Tree. We are excited to be working on this project with the USDA and Six Rivers National Forest.

The skill sets I learned from Ron Hardin at Shasta College, including layout and plasma machining, helped in the execution of this project and my success at BT Metals. All of us at BT Metals send a heartfelt wish with these ornaments that our country and our lives return to normal soon.

Isaac Shasta College Knight

Pictured are the ornaments BT Metals and Isaac made for the Capitol Christmas Tree. To learn how you can get one of these for your Christmas tree contact BT Metals info@btmetals.com or go to www.carljohnsonco.com

ShastaCollege.edu/apply or call… www.shastacollege.edu Shasta College is an equal opportunity educator and employer.

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editor’s note DECEMBER 2021 DON’T STOP BELIEVING. There’s something magical about the holidays, and it’s a reminder that we should never stop believing in the goodness that surrounds us. Let’s celebrate the joy of the season!

We love the activities that the Christmas season brings, but we also appreciate those rare, blissful moments of calm. If you need to take a deep breath and hear nothing but your own footfalls, treat yourself to a winter hike in the California Adventure District. We’ve compiled a list of trails that range from easy to difficult, and all of them come with spectacular views. Since you’re burning off all those calories, you don’t need to feel the slightest bit guilty about whipping up a batch of frosted cookie bars, or even hosting a hot chocolate party for your favorite folks. We’ve got some recipes tucked inside these pages to guide the way.

If your holiday traditions include cruising around to check out the lights, you’re likely familiar with Dick Wilkinson’s Barrel Court home, which has won plenty of awards in Christmas decorating contests, and has raised more than $230,000 for the Salvation Army over the past 11 years. Learn more about him in this issue.

We’re just bursting to show off our beautiful, spacious new store that’s filled with locally produced items for your holiday shopping pleasure.

We’ve moved to the former Boardmart store at 1261 Market St., and we’ve been working non-stop to get this space set up and decked out for the season. We’re just one of the many locally owned stores that are ready to welcome you while you’re downtown.

Wishing you a beautiful holiday season. Enjoy!

DECEMBER 2021

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12 DAYS OF TOYS

Get Ready for Medicare’s 2022 Open Enrollment!

October 15th- December 7th

LEARN MORE ABOUT MEDICARE CHANGES The production of this document was supported, in part, by grant number CFDA 93.924 from the US Administration for Community Living (ACL), DHHS, Washington, DC. 20201. Grantees undertaking projects under government sponsorship are encouraged to express freely their findings and conclusions. Points of view or opinions do not, therefore, necessarily represent official Administration of Community Living policy. Its contents are solely the responsibility of A1AA/HICAP and do not necessarily represent the official views of ACL.”

Providing Community Service and Resources for Older Adults and Family Caregivers in Northern California • Help with services for older adults • Care Management • Volunteering Opportunities • Family Caregiver Support • Advocating for people in long-term care facilities • Medicare Counseling • Counseling and Support

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CHRISTMAS MAGIC IS SILENT. YOU DON'T HEAR IT — YOU FEEL IT. YOU KNOW IT. YOU BELIEVE IT.

—Kevin Alan Milne

DECEMBER 2021

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Wishing you and your family peace, health and happiness this holiday season and in the coming year.

Healing Starts Here.

1100 Butte Street, Redding CA 96001

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(530) 244-5400

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SHASTAREGIONAL.COM

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BILL CORNELIUS Community Supporter

my town: home

I

love where I live. I am a 76-year-old man who has resided in Red Bluff my entire life. When I was about 4, my parents divorced and I saw my father exactly twice in the next 15 years. With three young children to support, my wonderful mother found employment working as a maid at the iconic Tremont Hotel, where she worked for the next dozen years.

While we never missed a meal, materials things such as my own bedroom, a television, automobile and a closet full of nice clothes were never an expectation or reality. I resented being poor and I resented not having a father. While I didn’t realize it at the time, I actually had more fathers than anyone I know. Though not a natural athlete, I love sports and always made the team even if I gathered splinters on the bench. I looked up to my coaches as the father I didn’t have; coaches like Mel Silva, Wilber Hinkle, Bernie Gleason and Bill Jacobs. I did the same with my favorite teachers: Walt Wilson, Lou Bosetti and Doug Sale. I had fathers in my life even if they were unaware.

I developed a work ethic by picking prunes and peaches, washing dishes and pumping gas. I mostly put myself through college. Though not particularly academically motivated, I some how managed to graduate from Chico State, and best of all, I met my wonderful wife of more than 50 years along the way.

After college, I came home to Red Bluff and was hired as a Tehama County deputy probation officer, where I somehow managed to survive for 30 years, with the last 18 as chief of the department. During that time, I began to believe that Red Bluff was a perfect place to grow up and a great place to grow old. I began to realize that I had both an obligation and an opportunity to give back to a community that had given so much to me.

I’ve coached my children and my children’s children. I have coached many children without a father in their home.

I have been a Red Bluff Rotarian for 40 years. I’ve been a Secret Santa more times than the real Santa. I have served as a board member of the Lassen Park Foundation and am a board member of the Community Foundation of the North State.

For the past dozen years, I have been a board member of the State Theatre for the Arts. I have witnessed this financially challenged community contribute over $2 million to purchase and restore this 76-year-old community treasure to serve as the preeminent cultural and performing arts venue in the entire North State.

I love Red Bluff – I love its people even more.

Photo by MC Hunter Photography

DECEMBER 2021

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DON’T STOP BELIEVING

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BY KIMBERLY BONEY

www.EnjoyMagazine.com DECEMBER 2021

L E T YO U R H O P E G R O W T H I S H O L I D AY S E A S O N SEEING IS BELIEVING, but sometimes THE MOST REAL THINGS IN THE WORLD ARE THE THINGS we can’t see.

–THE POLAR EXPRESS

THERE’S A CERTAIN MAGIC in he belief that something bigger and better is not only possible, but is patiently waiting, within reach, for us. That belief helps us through the difficult times and makes the happy moments shine more brightly. Some people call that feeling “hope,” some call it “positivity,” and others call it “faith.” Whatever moniker you assign to that feeling – that innate trust that things will work out for the best, despite how challenging or complicated the circumstances may seem – we hope you’ll carry it boldly and relentlessly within, through the holiday season and into the new year. No matter what is to come, here are five things you should never stop believing in.

1. THE MAGIC OF THE HOLIDAY SEASON. We often put pressure on ourselves to buy gifts that may or may not be within the budget, force ourselves to attend every holiday dinner or party, and decorate every corner of our homes. But the magic of the season isn’t in the grandiose, shiny things the holidays can bring. It’s in the sweet, simple moments spent with the ones who matter most. It’s deciding to focus on experiences instead of buying more stuff. It’s in deciding not to spread ourselves so thin and choosing instead to attend only the events we have energy for.

It’s in deciding that our homes can be just as beautiful and festive with one tree as they can with five. This year, let go of the stress. Find the joy in the little things and you’ll discover that they really are the big things, after all.4

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2. THE GOOD IN PEOPLE. Some days, life can feel like a grim, dreary place full of sad, sometimes angry, and often complicated people. Everyday hardships can make us forget the happiest, most resilient parts of ourselves and others. It helps to remember that kind, good people still exist in the world and that they are moving through it with positive intentions for the people around them. When we take a moment to look for the good in others, we will often find it. Goodness has a way of manifesting more goodness. A genuine smile is typically met in kind. Venture out into the world as the best version of yourself and watch how the good in others shows up for you.

IT IS TENDERNESS FOR THE PAST, COURAGE FOR THE PRESENT, hope for the future.

IT IS A FERVENT WISH THAT EVERY CUP MAY OVERFLOW WITH BLESSINGS RICH AND ETERNAL, AND THAT EVERY PATH may lead to peace.

–AGNES M. PHARO

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3. THE POWER IN CARVING OUT A NEW PATH. The most daunting thing about reaching for a new goal is the decision to take that very first step. We vacillate. We hem and haw. We put off our goals “until the time is right.” The reality is that no time is ever going to be perfect. Sometimes, the best time to reach for a new level is right now. It doesn’t mean you shouldn’t prepare your path ahead of time or that you shouldn’t have the necessary tools in hand. It just means that if you keep waiting to ascend the career ladder, take that dream vacation or launch that business idea, you may miss your moment. Put your stepping stones into place on solid ground – and then get those feet moving.

4. THE JOY OF TREATING YOURSELF WELL. As adults, we often spend the bulk of our days caring for the needs of others at home and at work. While this is necessary at many of life’s junctures, it’s important to keep this poignant question at the top of your mind: how can you continue to give your best to others without saving some for yourself ? It’s not easy to set boundaries that will preserve your energy and protect your peace of mind, but it’s necessary to keep your life balanced and happy. Saying “no” on occasion isn’t a punishment for others – it’s the way to continue to find energy to take care of who and what you hold dear. Spend quiet time with yourself every day, whether it’s to exercise, read a book or enjoy the relaxation of a hot, uninterrupted shower or bubble bath. You’ll find more energy to be kind to others if you start with yourself first.4

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From our homes to yours we wish you

This Holiday Season Thanks to all of our fine friends and customers for making this year so very enjoyable. We owe our success to your loyal support.

Meet The Owners

Chris Lang

President, CEO

RS-GCI0754385-01

David Bertagna Vice President, CFO

Whitnee Chandler Secretary, COO

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5. THE GIFT OF CHANGE. When life shifts unexpectedly – as it often does – it can leave even the most resilient among us feeling strange and out of sorts. But it’s important to remember that no growth can come from allowing our experiences and circumstances to stagnate around us. Perspective is everything. Change can be good if you focus on what’s to come instead of what you left behind. Making an unexpected career change, moving to a new home, or relocating to a new city can feel like a terrifying leap, especially after a couple of years marred by unpredictable circumstances. But what if this shift was just what you needed to bring your life to the next level? Would you have stepped out on faith if the earth hadn’t shifted under your feet? Look at unanticipated changes as a chance to see what you are made of and trust that what you need will find its way to you. •

Kimberly N. Bonéy, proud wife and mom, is a freelance writer, designer, up-cycler and owner of Herstory Vintage.

When she’s not working, she is joyfully wielding jewelrymaking tools and paintbrushes in her studio. Antique shops, vintage boutiques, craft stores and bead shops are her happy place.

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November 26 - December 21, 2021

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INTEREST

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STORY AND PHOTO BY MEGAN PETERSON

Everyone is Welcome

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T H E H I S TO R I C L I T T L E S H A S TA VA L L E Y C H U R C H SISKIYOU’S BACKROADS still hold the scenic allure of its pioneer history, and perhaps none more so than Lower Little Shasta Road in Montague. Along this quiet stretch is arguably one of the most Insta-worthy shots in the county: The Little Shasta Valley Church. Imagine a small, picturesque white church surrounded by the wide-open frontier, dwarfed by the silhouette of majestic Mt. Shasta. Long a favorite of shutterbugs, it’s not just a pretty site. The pioneering spirit of its members has kept the church going even in the leanest years. “Where there’s a church, there’s a way. We’ve kept it open for the last 150 years. And, even though we’re a small congregation, we get enough donations to keep our doors open,” explains Jon Burke, president of the church’s board and a third-generation devotee. “My father and grandfather both attended, all the way back to the late 1800s.”

The Little Shasta Valley Church is what Burke describes as a “framed Gothic structure” with an iconic steeple. The responsibility for its organization fell to Rev. Roswell Graves, a famed church builder in the mid- to late 1800s who crossed the Great Plains from Wisconsin in 1863 and established several churches throughout Northern California. Back then, Burke describes the appeal of setting up a church near Little Shasta because the area was part of a “booming valley with a much larger community.” The nearby towns of Montague and Yreka also provided a large population base from which the church could draw members. Eventually ground for the new building was broken in 1876, and it took two years to complete. Most of the church still dates back to 1878, but Burke is quick to note that the steeple is not part of the original structure. “Around 1899, lightning struck the steeple, so the one that you see today was rebuilt back in the 1950s.”

These days, the all-denominational congregation still gathers on the first and third Sundays of the month, with Communion offered on the third Sunday. Burke notes that while many members belong primarily to the local ranching community that the Little Shasta Valley has become known for, Sunday services regularly see attendees from Mount Shasta all the way to Oregon. “Everyone is welcome. They all seem drawn to the beauty and the scenery.” The romantic setting has also made weddings a frequent and welcome occurrence.

The church isn’t the only historic draw to the site. The building sits directly across from Little Shasta Elementary School, which happens to be the oldest operating two-room schoolhouse in California, and one of the first schools in Siskiyou County. The nearby cemetery also regularly draws genealogists and taphophiles with tombstones dating back to the 1850s. In fact, Burke notes, “there is active movement” to get a historic cemetery tour started for visitors.

To experience the picturesque beauty of the church at its finest, Burke recommends coming by at sunrise when the colors reflect brightly on the white exterior and Mt. Shasta sits luminous in the distance. Sunset twilight is equally breathtaking, and many recommend visiting the area by bicycle to experience the epic views in the quiet solitude of the Little Shasta Valley. However someone decides to pay a visit, the best advice is to take time and enjoy the scenery. • Little Shasta Valley Church • 8312 Little Shasta Road, Montague (208) 867-5350 (call or text to visit the church) • (530) 459-3833

Megan Peterson is a Chico native who lives in Etna. For nearly two decades she’s written, produced and pitched content for a variety of television networks, including the Travel Channel, National Geographic and Discovery. She works at Discover Siskiyou and considers Siskiyou her muse.

DECEMBER 2021

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DON’T STOP BELIEVING

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BY JON LEWIS

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PHOTOS: FRANK ROSE

Ring in the Holidays DICK AND FRAN WILKINSON: CHRISTMAS LIGHTS AND KETTLES THIS IS THE FIRST YEAR Dick Wilkinson won’t be up on the roof of his Redding home setting up the Christmas lights. It’s not a concession to his age so much as a nod to a recent setback. “I was up on the roof until I got zapped with this virus,” the 90-year-old retired engineer says, referring to a bout of COVID-19 that put him in the hospital for three weeks.

Rest assured, the Barrel Court home and accompanying red barn will still be festooned to a fare-thee-well. “A lot of people say thanks for doing it every year,” Wilkinson says.

“People are getting to expect it to be here. They’d probably hang us from one of those trees out front if we didn’t,” he adds good-naturedly.

Another fixture is guaranteed this year: A Salvation Army red kettle that is sure to gobble up a hefty share of donations.

Wilkinson and his wife, Fran, settled in Redding in November 1989 after the Loma Prieta earthquake made quick work of their home in the Santa Cruz mountains.

Four months later, the “red barn” came up for sale and the Wilkinsons purchased it.

Christmastime back then was a minimalist affair with just a couple strings of the large vintage C9 colored bulbs placed on the front-facing gutters and around the front windows. The 100-bulb strings of miniature lights showed up a couple years later to replace the C9s and as the years went by, more and more lights appeared, as well as lighted figures and homemade items like lighted Christmas trees and stars.

When the Shasta Association of Realtors started its annual Christmas decorating contest, the Wilkinsons happily entered. An honorable mention was their first hint of the success that was to come. The Barrel Court home picked up second place in 1999, first in 2000, second in 2001, the grand prize in 2002, third in 2004 “and on and on,” Wilkinson says.4

continued on page 34

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The recognition is nice, but the Wilkinsons are particularly proud of how their holiday decorating tradition turned into a stellar fundraising event for the Salvation Army. It started early on when, to add to the festivities, Wilkinson began offering candy canes to the children who came to marvel at the lights.

People would offer a few dollars, but Wilkinson wasn’t having it. “I didn’t need any money. I’d tell ’em to go give it to the Salvation Army,” he recalled. In December 2010, the Wilkinsons attended a meeting and heard from Dick Fyten, a retired Naval officer and a Salvation Army board member. Fyten was recruiting volunteer bell ringers for the red kettles placed in front of local businesses.

Wilkinson mentioned that he was frequently offered money while

handing out candy canes and suggested a red kettle in his front driveway could be worthwhile. The next day, Fyten dropped off a red kettle, and holiday visitors donated a total of $5,300 in its first year.

Last year, a whopping $41,156 was collected for the Salvation Army to bring the 11-year total for the Barrel Court kettle to $231,420.

“Miracles come in many forms and for The Salvation Army, Dick and his Red Barn have been miraculous in design and effort for all that he does,” says Holly Nichols, the Salvation Army’s red kettle coordinator. “We are deeply thankful for his passion and dedication to support the Salvation Army’s work in our community. We wouldn’t have it any other way and look forward to visiting his Red Barn again this year.”

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Greenville Rancheria’s transportation goal is to become a driving force of positive change in our community by offering transportation to and from appointments. This means fewer missed appointments, which equals better access to care. Our drivers receive training and credentialing to ensure compliance with safety and quality standards, and take extreme measures to protect the health and safety of their passengers. No matter where or when the appointment, our drivers greet you with a friendly smile, and are dedicated to providing ride quality and consistency.

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Nichols says the Christmas collection “significantly affects the ability to keep our doors open and provide the social services that we offer to the community. This can take the form of provision in food, utility and rent support for those needing energy assistance, emergency disaster services, homelessness prevention, emergency food boxes, children’s programs for backpacks and school supplies, diapers, formula and baby food. Every dollar given at Dick’s Red Barn Kettle makes a difference in the lives of so many.”

Rep. Doug LaMalfa has twice presented the Wilkinsons with a Certificate of Congressional Recognition for their fundraising efforts. The second presentation last spring included a folded U.S. flag that had flown over the Capitol.

The Wilkinsons begin their Christmas installation as soon as the Halloween decorations are put away and the process takes a month. The lights are flipped on Dec. 1 and remain lit until Jan. 1. Wilkinson gets help from his daughter, Linda Lange, and her husband, Jess, of Reno, Nev., and his son Steve from Sparks, Nev. After the decorating is done, a group of friends step in to help greet motorists, pass out candy canes and solicit donations for the Salvation Army. Wilkinson says Redding residents Robert Exter, Morton Giesecke and Brady Kopack helped nearly every evening last year.

The prolific decorations have inspired some of Wilkinson’s neighbors but he suspects in other cases, “some of the husbands are irritated because their wives want them to put something up.”

In the end, he says, Christmas cheer abounds. • The Red Barn • 3197 Barrel Court, Redding • For more information on the Salvation Army, including volunteer opportunities, visit www.redding.salvationarmy.org

Jon Lewis is a Redding-based writer with 37 years of experience. A longtime San Francisco Giants fan, his interests include golf, fishing and sharing stories about people, places and things. He can be reached at jonpaullewis@gmail.com.

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BY RICHARD DUPERTUIS

Photos courtesy of Daniel Lindberg

IN THE CAN S P R A I N T I N G S BY DA N I E L V. L I N D B E R G

WHEN REDDING ARTIST Daniel V. Lindberg first saw someone painting with spray cans, he thought it was the coolest thing. That was a live demonstration at the district fair in 2015, and 22-year old Lindberg immediately pursued it, this being one of the few forms of art he’d never tried before. It took him two weeks to learn the basics, and within a year he was giving live rattlecan painting demonstrations himself.

“I was surprised how quickly I picked it up,” he says. “I watched a couple of YouTube videos, and spent a couple of weeks in the backyard, trial and error, adapting what I learned into something more my style.”

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So began Spraintings: spray + paintings. Lindberg’s new venture evolved over the next five years from an occasional admirer’s offer to buy, to professionally commissioned murals for local businesses and government. His work can be found all over Redding. A sprainting of his hangs outside the historic International Order of Odd Fellows Building, one of Viva Downtown!’s Eight Arches for Eight Artists beautification project.

Lindberg’s success in rattle-can art is no surprise to anyone who knows him, going all way back to the beginning, according to his mother, Kate Lindberg of Anderson. “He was a very creative baby. We could see it as soon as he could manipulate objects,” she says. “By the time he was in first grade he took up violin.”

They knew they had a performer on their hands when he drove the production of a second-grade play.

“Dan led those kids. He was definitely directing them,” says the proud mom. “He used the curtain from our shower.” Over the years, they saw many manifestations of his creativity. “Performance, music, theater, visual arts – it didn’t matter what discipline. He kept looping from one to the next,” she says.

Lindberg looped through ceramics, oils, acrylics, hard crafts, vinyl, bonsai and aqua scraping. “I like painting random things I call doodle art. I paint what I want,” he says. “It’s cartoony and can be anything.

It really gets my creative juices flowing.”

But it’s spray painting that took off for him. “I started fast, speed racer painting, like the rest of them,” he says. “But my technique has evolved to a slower process, because I have more control. People can’t believe the fine details you can get with a can of spray paint.”4 continued on page 40

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While he’s made his mark in the visual arts, he’s also an accomplished performing artist. A few years ago, while sprainting at home, Lindberg assembled a band, played in it, and managed a tour all the way up to Seattle, according to Mom. “He set up the venues, promoted the shows online, everything,” his mother says. “They made their expenses.

They even recorded a CD.” He began performing music with a local Old Time Fiddlers Association at the same time he was studying business at Shasta College. His primary instrument was upright bass, his secondary the mandolin. “I started not knowing how. I had no teacher,” he recalls. “They took me under their wings and eventually I got a teacher and changed my major to music.”

Of all his disciplines, his mother has a preference. “My favorite way to see him is in the theater, in a play,” she says. “It seems to come so naturally for him and he’s so happy doing it.”

Even with Spraintings projects queued, Lindberg just closed an appearance at Riverfront Playhouse in the play “Clue.” He was Mr. Green, you know, in the... place, with the... weapon. He’s already signed up to play again next spring in “Young Frankenstein.” “I’m actually the monster. No lines, but I’m going to be tap dancing,” he says.

Lindberg hopes to raise enough money to someday open a gallery and spray-painting studio in Downtown Redding.

Through this he wants to bring awareness to the importance of public art, and give other artists opportunities to pursue their own passions.

“You want to learn?” he offers. “Contact me.”• Spraintings by Daniel V. Lindberg • (530) 722-5875 • Find Spraintings on Instagram

Richard DuPertuis is a Redding grandfather who writes. His stories and photographs have appeared in newspapers, magazines and online. He strives for immortality not by literary recognition, but through diet and exercise. He can be reached at dupertuis@snowcrest.net

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BY AARON WILLIAMS

more than reindeer games A THANKSGIVING TRADITION WITH THE R U S S E L L FA M I LY IF IT’S THANKSGIVING weekend, you can find the Russell family on the road at an NFL stadium. For more than 20 years, Rick and Hila Russell have spent their Turkey Day break watching football at various NFL cities across the country with their children, Taelor and Trevor. They’ve even included parents and friends in their annual pigskin tradition.

“It started out a fun trip and then really did turn into a family tradition,” says Hila.

This year, in order to make up for missing last year due to COVID, the Russells are turning the trip into a two-fer with a Nov. 28 game at Baltimore as the Ravens host the Browns and then they’ll watch the SeattleWashington game on Monday Night football.

However, Trevor will miss his second straight trip, as his fiance is due with the couple’s first child in December.

The family is three teams – Detroit, Jacksonville and Cincinnati – from crossing every NFL team off their list.

The Russells’ first foray into an NFL holiday pilgrimage actually started with a Halloween game when Hila and Rick took 1-year-old Taelor – dressed in a cow costume – to the San Francisco 49ers game at Candlestick Park4 continued on page 46

Photos courtesy of the Russell family

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“Going to these games means we also get to travel across the country and see some pretty amazing things in the cities we go to.”

“I remember asking if I needed a ticket for her and being told ‘No, she’s ok.’ Only to be told at the gate that they wouldn’t let her in (without a ticket),” says Hila, adding an usher took pity on them and let them through the gates.

Today, the family eagerly awaits the release of the NFL schedule so they can vote for a game and begin to map out tickets, hotels and travel plans.

“I remember we were going to Denver after 9/11 and didn’t want to fly, so we took the train,” says Rick Russell, a teacher, athletic director and football coach at Anderson High School. “That was a great experience. We were in a sleeper car and Amtrak was awesome.”

Taelor, 28, however, remembers the game a little differently, having spent most of the day in the women’s restroom trying to stay warm.

“I was in the third grade and it was snowing and I was miserable,” she remembers. “I enjoy going to the dome stadiums so you don’t freeze your butt off.”

But, she added, the memories are all part of the package and tradition.

“Every family has a tradition, and it’s kind of nice knowing you have something to do on Thanksgiving,” she says.

Rick says he and Trevor, 28, have enjoyed watching a Who’s Who of NFL stars over the years, while Hila and Taelor, who do love the game action, also say they enjoy the other amenities of the stadiums.4

continued on page 49

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Heritage Roasting Company roasts the top quality coffees from around the world. Located in Shasta Lake, Stuart and Sara started Heritage in 2013. With the opening of Heritage, specialty coffee culture in the North State was brought to a new level. Stuart trained in Portland after designing and building a coffee roaster in his garage; he continues to pursue excellence in coffee. The Sutherlands are NorCal natives who champion their community.

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“I’m an overall experience kind of person – the tailgating, the fans, I love the whole thing,” Taelor says. “One thing I really noticed when I turned 21 and could drink was how much quicker the game went by. Before the games seemed to drag and now they seem to fly by.”

And for Hila, it’s all about people-watching. “I’ll watch the game, but watching the crowd is so much fun,” she says. In addition to watching the games and seeing NFL heroes, Trevor says one of his highlights is the food. “There’s always something different at each stadium (to eat) and each stadium has its own culture,” he says Everyone in the family pointed to trips to New Orleans, New York and Buffalo as cities high on the fun-meter. And while football is the focus, it’s not the only thing on the weekend’s agenda.

“Growing up, I thought traveling meant going to Sacramento or Medford,” Rick says jokingly. “Going to these games means we also get to travel across the country and see some pretty amazing things in the cities we go to.”

Prior to the COVID hiatus, the only time the Russells have missed a year was when Trevor was a senior at Shasta High School and didn’t want to sit the bench on the basketball team for missing practice.

And even though Trevor is missing this year, he says he will hop back on board next year and even plans to incorporate the tradition with his own family.

“I wouldn’t want a standard Thanksgiving over this, ever,” he says. •

Playing ‘80s & ’90s & Whatever...

Aaron Williams is the national editor at MaxPreps. The former sports editor at the Record Searchlight has been active in the North State sports community for more than 20 years as a writer and coach at the youth and high school level. He enjoys spending time golfing or hiking with his partner Michelle and their mastiff, Maui.

DECEMBER 2021

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CONGRATULATIONS

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Congratulations and thank you.

The Leapfrog Hospital Safety Grade is an elite designation from The Leapfrog Group, a national, independent watchdog that sets the highest standards for patient safety in the United States.

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GOOD FINDS

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BY MELISSA MENDONCA

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PHOTOS: ALEXIS LECLAIR

www.EnjoyMagazine.com DECEMBER 2021

BY THE BOOK P I C K U P A G O O D R E A D AT T U R N T H E PA G E L O F T I N R E D B L U F F IT’S NO SURPRISE that a young woman who was never without a book as a child would grow up to own a bookstore. “I always just adored reading, always had a book in my hand,” says Riley Henderson, owner of Turn the Page Book Loft in downtown Red Bluff. “From the time I was 4 years old, I can’t remember a time I wasn’t in a book. I feel like I spent half my childhood in Narnia.”

What may be surprising, though, is how young she became a proprietor. Turn the Page just turned three years old, and Henderson is only 21. She was studying business at Shasta College when the idea came to her, and she says she was praying a lot on how to use her education. “My faith is a big part of it,” she says. “It was a lot of prayer to get started.”

“The goal was always to provide a community space,” she says, noting her intentions for people to gather over coffee and literature. “Readers get excited when they talk to each other about the books they are reading,” she adds, noting that she has a hard time choosing her own favorite book. “It’s so hard to pick one. I love different ones for different reasons.”

Henderson has a soft spot for developing a passion for reading in young people, just as her parents instilled in her. “My parents encouraged both me and my brother to read,” she says. “We always had huge libraries.

Some books you read as a kid stay with you your whole life. They change how you see yourself and how you see yourself.” She laughs and says she often asks, “How can I get back to that 100-Acre Wood?”

Her partnership with First Five Tehama to host story hours at the store, where children can take home books and craft projects, is one way to build that joy of reading. “The best part is seeing the excitement,” she says. “If they fall in love with reading it is something that will serve them their whole lives.”4

continued on page 54

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Turn the Page is located on the second story of a historic building on Main Street that is light-filled and airy with a great view of the mountains. “We’re very lucky to be there,” says Henderson, noting that her mother Heidi, a design consultant, stepped in to help create a lovely, welcoming space. “This can’t just only be me,” she says. “Heidi stepped in and helped a lot.”

She also gives thanks to the family friend who dropped off a box of books to her before she’d ever mentioned to anyone she was contemplating opening a bookstore. It was a sign she was heading in the right direction, she says, noting that while she buys up stock just about anywhere she can, “a lot of people donate, which we are really grateful for.” Most books sell for $3 each, the majority being fiction, with some nonfiction sprinkled in. “We carry new books and vintage collectibles, as well,” she says.

Her stock ranges from children’s titles to adult books as she strives to create a community space. “It’s a space for home schoolers, good for kids to go to after school,” she says. It’s also a place for local artists to share their work, whether on display for sale or at poetry nights. “It’s a small town and the arts are so important,” she says, clearly

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delighted to be offering another space to showcase the work of her neighbors. “I grew up going to all the stores and events in Red Bluff,” she says.

The third birthday of Turn the Page Book Loft, which fell on September 22, was a milestone of particular importance. It meant the store survived not only the difficult first years of any new business, but the additional stressors of a pandemic that caused closures and cancellations of book readings and story hours. “It’s the generosity of community and the community wanting me here,” says Henderson. “And it’s my faith that this is really what God wants me to be doing. It’s cool to be able to talk to people about books all day.” • Turn the Page Book Loft • 627 Main St., Red Bluff Find them on Facebook

Melissa Mendonca is a graduate of San Francisco State and Tulane universities. She’s a lover of airports and road trips and believes in mentoring and service to create communities everyone can enjoy. Her favorite words are rebar, wanderlust and change.

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BY KAYLA ANDERSON

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PHOTOS: HEATHER BLEU KARNS

FA S H I O N I N G A L I F E W I T H PREFERRED INDUSTRIAL FA B R I C AT I O N

The

Preferred Choice

Photo courtesy of Joe Padilla

A STURDY, POLISHED coffee table made of manzanita wood and covered in resin with a metal shelf inserted at the bottom looks like it’s built to last. In another part of Shingletown, an insulated steel lockbox with a red cross painted on the front is placed out in the woods, holding medical supplies for anyone who needs them in case of an emergency in the rural area. Somewhere else, a stout pit bull-shaped outdoor smoker brings a smile to one’s face.

These are just a couple of examples of Joe Padilla’s work with Preferred Industrial Fabrication, which specializes in building industrial style furniture for homes, yards and shops.

Padilla and his family have lived in Shingletown for almost two years now, giving up his job as an oil refinery worker in the Bay Area to focus on his family and be outdoors. After 15 years of making gas, Padilla got in his truck and started driving north toward where his dad lived in Red Bluff. After six months of house hunting, Padilla and his wife found the perfect property in Shingletown. “We’re real outdoorsy, into bow hunting and dirt bike riding,” he says.

Padilla got into making furniture in his oil refinery days a few years earlier, his next-door neighbor and best friend overseeing the welding aspect at the refinery where he worked. In the evenings, they started welding together and Padilla began branching out and putting his own spin on his creations.

“I enjoy variety,” Padilla says. “My favorite thing is to do something different every day. I’m a problem solver, I like to look at things and figure out how to fix them or make them look unique.”

One recent day, Padilla was building two barn doors and had recently completed a few awnings, carports, and a she-shed. He’s open to doing any kind of custom work, but he particularly enjoys making lawn furniture. “I’ve done firepits, Texas-style barbecue and charcoal smokers – I like to build anything that requires metal and wood and put my artistic twist on it, make it look industrial,” Padilla explains.

It’s important to him to use high-end, solid materials to create American-made products that withstand the test of time. “I use thicker steel and thicker wood than what you would find in a similar product made overseas in a big-box store,” he says.

While Padilla gave up a high-paying job at the oil refinery, it’s worth it being his own boss at his new venture, although he admits it comes with a different kind of stress.4 continued on page 60

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“Over there I was handling a billion-dollar piece of equipment, and if that went down, then a lot of people’s jobs were at stake. I was always conscious of something like that happening and losing my job,” he says.

At Preferred Industrial Fabrication, he is his only employee. “When we moved to Shingletown, I got rid of a lot of bills and was able to pay off my car and other things. It was a big relief. I’m still working hard seven days a week, 14hour days, but I’m doing what I want to do. I’m still really busy but I can stop whenever I want and go play basketball or go on a bike ride with my kids.”

As for his goals for Preferred Industrial Fabrication, Padilla thoughtfully answers, “When I’m building something, I focus on the design. I have a 35-by-25foot good-sized shop and my goal is to build a separate woodworking shop. I’m using oak or pine from my property; we have six acres that was overgrown when we moved here, and I spent a lot of time cutting it down to suppress fire danger. I cut down 130 trees and it doesn’t look like I made a dent.”

Having his own source of wood helps with his projects, except Padilla is finding that certain metals are increasingly harder to obtain due to the supply chain shortage. “Metal prices are killing me; it went from 50 cents a pound to $2.75 a pound. But I believe if everything is built in America, then it’ll be better quality. We just need to open the steel mills,” he says.

While the pandemic is still affecting the materials he needs to create one-ofkind locally made furniture pieces, Padilla has temporarily pivoted to sell merchandise on his website and do odd jobs around town to get by.

“I’ve sold 30 sweatshirts, hats and beanies through my website, but people don’t want to spend $400 or $500 on a table right now. But there has been a lot of interest and I’ve been improving people’s backyards because of COVID. I’ve had a lot of odd welding/fixing jobs here in Shingletown, fixing lawnmowers and log splitters. I want to be available for whatever locals need,” he says. “But I hope to get some tables moving here soon. I’m making a 77-foot dining room table right now, with flat black resin in oak. It should look really good. I always have a bunch of projects going on.”• Preferred Industrial Fabrication www.preferredindustrialfab.com Find them on Instagram and YouTube

Kayla Anderson is a freelancer writer, marketer, and avid traveler who grew up on the shores of the Sacramento River in Redding. She holds a bachelor’s degree in journalism from CSU, Chico and loves travelling on Northern California’s roads less traveled in her free time.

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Luxurious Efficiency

SE VEN BRIDGES —redding—

PUT YOUR HAPPINESS FIRST. Move up to a healthier quality of living. Work from home (sweet home).

Enjoy nature. Rest and recharge. Located 220 miles north of San Francisco is the quiet development of Seven Bridges in the City of Redding, California. Seven Bridges was designed for those homeowners who want to escape the madness of clogged cities. Our project includes single family homes with upscale amenities as standard features.

SECURE. PRIVATE. QUIET. Security, privacy, and quiet identify what our project is designed to convey.

We want Seven Bridges to be a place where homeowners can find peace and safety while living in a clean environment where they can raise a family free of the entrapments associated with big city life.

SEE WHAT WE HAVE TO OFFER AS AN ALTERNATIVE. A short 5 miles from downtown Redding, Seven Bridges is within minutes of Shasta Dam, Lake Shasta, two colleges, two golf courses and within easy driving distance to Northern California’s retail and service centers. Redding is known for its recreational value, medical services, and quality of living. The design of Seven Bridges was patterned after Village Homes in Davis, California, an award-winning development that features energy efficient homes, aesthetically pleasing settings, and enhanced design elements. Our homes are the most energy efficient homes in Redding and feature City of Redding Utilities. Seven Bridges is a quality project of MD Development, a partnership between Mike Davis and Ron Giddings. Both men share a long history of service to Redding, California, and have developed over 600 homeowner units together.

Entry to Seven Bridges, 6650 Oasis Rd., Redding

5 left to sell

6677 Bandito Drive 2685 Rialto Parkway 2602 Brooklyn Lane 6506 Bandito Drive 6522 Bandito Drive

Carol Gage, Your Realtor Call 24/7 (530)782-1526 CarolGage1@aol.com Immediate showings available

www.SevenBridgesRedding.com

CALIFORNIA ADVENTURE DISTRICT

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BY NIGEL SKEET

EXPERIENCE

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PHOTOS: TONY HORD

Winter Wonderland C O L D W E AT H E R H I K E S IN NORTHERN CALIFORNIA

THE CALIFORNIA ADVENTURE DISTRICT is always open. In fact, for many people who live here, their favorite time is between October and April. With the exception of some of the mountainous areas around us, the winter season tends to be pretty mild and very pleasant.

Going out for winter hikes and bike rides in this area of Northern California is a treat. Here are some hikes and trails to explore this winter.

SACRAMENTO RIVER TRAIL: EASY A local favorite and rightfully so, this easy-to-walk, 17mile trail winds along the Sacramento River through the heart of Redding, and has numerous entry and exit points. Two preferred entry points are at the top of Hilltop Drive, or at the Sundial Bridge. You’ll share the trail with bike riders, dog walkers and regulars who are on the trail daily, rain or shine.

MOUNT SHASTA CITY PARK: EASY Want something colder and still easy to navigate? Head up to Mt. Shasta City Park. This beautiful location at the foot of the mountain has a number of one-mile trails throughout, and the crisp mountain air will do you and your family good. Spend some hours here, followed by a warm meal at Yaks or Bistro 107. 4 continued on page 66

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A beautiful sight We’re happy tonight Walking in a winter wonderland

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PANTHER MEADOWS TRAIL: EASY/ MODERATE Snow permitting, take Everitt Memorial Highway halfway up Mt. Shasta and enjoy a great hike at Panther Meadows.

If you’re not used to it, the 7400-foot elevation will do a number on your breathing in the wintertime and you may have to slow down, but the epic mountain and views will make it all worth it. This trail is approximately one mile there and back.

SUMMIT TRAIL FROM PEPPERDINE TRAILHEAD TO PATTERSON LAKE: HARD With a length of just 13 miles and an elevation gain of 3,200 feet, this epic trail in Modoc National Forest is hard, but the picturesque views, and sense of accomplishment when completing it, are worth the blisters and lack of oxygen. This hike is recommended for experienced hikers only. Modoc is a much-overlooked treasure of a location and absolutely worth spending a couple of days off the grid.

HIDDEN BEACH & KLAMATH ROCK TRAIL: MODERATE The Humboldt and Del Norte coastal regions are stunning during the winter and well worth a couple of days to explore without the crowds. The 7.6-mile Coastal Trail near Klamath promises incredible views and plenty of adventure, including exploring Hidden Beach. It’s a moderate hike with just over 1,100 feet of elevation gain, but you can also do it in smaller chunks. Check weather conditions before you go and watch out for winter storms.

If you’d prefer to avoid the crowds, now is the perfect time to get outdoors and explore the California Adventure District.•

www.EnjoyMagazine.com DECEMBER 2021

Nigel Skeet is originally from England. He moved to Redding 11 years ago after living in Los Angeles for 25 years. As a creative partner with the firm U! Creative and with an extensive background in photography and marketing, Nigel is committed to elevating the global presence of Northern California.

INTRODUCING

THE DOCTOR IS ALWAYS IN… AT EXCELLENCE IN HEALTHCARE, PATIENT-FOCUSED MEDICINE THAT IS TAILORED FOR YOU: • An annual executive level wellness evaluation.

• Same and next day appointments for acute problems, and a ‘no-wait’ waiting room.

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Before After • House calls and telemedicine consultations, when Services at appropriate. Phoenix Aesthetics: • Personalized hospital • Facialcare. fillers and liquid lift • Individualized•programs for weight nutrition and Permanent laserloss, hair removal, exercise. hair restoration Prescription-grade skinWomen’s care • Specializing in• Adolescents, Adults, Geriatrics, (Obagi, Skin Medica, Latisse) Health and complete Diabetic Care.

• Microdermabrasion, Dr Gurpreet Sandhoo • Full service aesthetic practice body contouring • Wrinkle reduction: neck, décolleté, face and limbs • Skin rejuvenation and Dr. Gurpreet Sandhoo, skin tightening board cer ed in internal medicine, • Laser vaginal rejuvenation focuses on proactive wellness •and disease prevention.

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Call 530-243-1414 procedures done by forAllmore information Dr. Gurpreet K. Sandhoo, Diplomat of American Academy of Aesthetic Medicine.

W Y N T OU R G A R DE NS & GI F T S

Visit our Gift Shop to Find the Perfect Gift Gift Cards Also Make Perfect Gifts!

Free Gift Wrapping, Live Christmas Trees

Your Partner for Successful Gardening Wyntour Gardens

530-365-2256

Open Monday thru Saturday 8am to 5pm & Sundays 10am to 4pm 8026 Airport Road (1 mi. S. of the Redding Airport, next to Kent’s Mkt) Check our website or FB for upcoming events

wyntourgardens.com

BUILD CONFIDENCE HAVE FUN RIDE SAFELY

SPONSORS… Akana Veterinary Services The Tweedy Family, Signsations, Backmate, Enjoy Magazine,

• Professional Racer & Instructor, Hawk Mazzotta • Certified USMCA Dirt Bike Coach • Kids camps • Women’s camps • Private lessons • Pro camps • Man camps • Racing events • Private parties INSTRUCTION IN; • Motocross • Roadracing • Flat Track • Supermoto • M1 License

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530. 567. 4004 INSTRUCTIONAL MOTORCYCLE CAMP DESIGNED FOR ALL AGES, SKILL LEVELS AND VARIOUS DISCIPLINES OF RIDING AND RACING

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OUR STUDENTS MATTER! Music Theater

Science Labs

Art & Design

College & Career

Community Service

Coding & Robotics WE LOVE OUR PERSONALIZED LEARNING PUBLIC CHARTER SCHOOL 530.245.7730 • Stellar.ReddingSchools.net 5885 East Bonnyview Rd. Redding, CA 96001

Stellar is a Free California Public School!

Call For A Campus Tour!

• Flexible and Personalized School Setting • Science labs, Robotics, Coding Classes • Wellness Fun Electives • Concurrent Enrollment with Shasta College • Blended Program - Onsite and Homeschool

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Decor and Gifts

Beautiful holiday decor and gifts from Accents!

of CHERYL A. FORBES Estate Planning, Wills and Trusts, Probate and Trust Administration 349 Pine Street • P.O. Box 1009 Red Bluff, California, 96080

TEL (530) 527-7500

Cheryl@AttorneyCherylForbes.com

650 Main Street, in Downtown Red Bluff • 530.690.2655

Estate Planning For Future Generations

merry Christmas!

Fresh homemade soups and more!

Merry Christmas from the staff at Elmore Pharmacy!

•Automatic refills •Refill ordering 24/7 via phone or email •Free delivery •Free mailing of prescriptions

Always, the best coffee in town!

905 Walnut, Red Bluff 530.216.5190

Elmore has sweet gift ideas and, always free gift wrapping!

elmorepharmacy.com • 401 Walnut St., Red Bluff (530) 527-4636 • Find us on

Santa is calling you!

Santa is calling you!

Reynolds Ranch And Farm Supply

Northern California’s Best Tack Shop!

Come see us for that Gift you don’t think you find!

Reynolds Ranch &can Farm Supply

501 Madison St., Red Bluff 5 0 1 M a d i(530) s o n527-1622 S t . R e d B l u ff (5 3 0 )

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5 2 7- 1 6 2 2

For a ring as unique as you..

Design the perfect ring of your dreams.

From the perfect stone to the perfect custom setting, Field’s Jewelers can guide you from start to finish.

Visit fieldsjewelers.com for a special coupon just for you! It’s our way of saying, Thank you and Merry Christmas.

1738 Churn Creek Rd, Redding, CA (530) 221-0230 • www.fieldsjewelers.com fields half Page Dec Iss.indd 1

11/9/21 9:50 AM

DON’T STOP BELIEVING

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SPECIAL HOLIDAY SECTION

BELIEVE

in the

BEAUTY of

GIVING

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Believe in what you feel inside And give your dreams the wings to fly You have everything you need If you just believe.

Josh Groban "Believe"

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The

Perfect Gift This year, give your loved ones more than a gift, give them an experience they will love.

Board & Brush Creative Studios offers inspiring DIY workshops for people who love to create and connect with friends and family.

Gift cards available in any amount. www.boardandbrush.com/redding 1419A Yuba Street, Redding (530) 605-3346

Uniquely Curated Carousel is a locally owned boutique offering the most uniquely curated pieces you’ll find in Redding— from handmade jewelry and leather goods to gift items and specialty clothing lines. You’re guaranteed to find something special at this little gem in Downtown Redding. www.RideCarousel.com 1555 Yuba Street, Redding (530) 246-1959 @ridecarousel

Beautiful, Natural

Boheme Salon + Spa An AVEDA Concept location, offering the full range of AVEDA Signature Salon and Spa services. Experience how beautiful natural can be by giving the gift of beauty and wellness with Boheme gift cards and the full offering of AVEDA holiday gift sets. www.bohemesalon.com 961 Dana Drive, Redding (530) 223-1200

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All

Things Pretty Floranthropist offers custom designed, fresh flowers everytime. They carry an assortment of candles, air plants, handmade jewelry, paper products, soaps and other body care products. You will find vintage treasure mixed in throughout the shop as well as some local-made artisan goodies.

www.floranthropist.com 1365 Market Street, Redding (530) 510-3941

Good Company Simple Living Company started in 2020 with the aim to bring products for the kitchen, bathroom and personal care that are not only all natural and nontoxic, but eco-friendly, organic and sourced here in the North State. They believe that what is natural and from the Earth is the highest quality available.

www.simplelivingshop.co 1507 Division St. #3, Redding (530) 248-0597

Made to Enjoy

Come visit us at our beautiful new location on Market Street, just in time for the holidays. We’re purveyors of locally and regionally hand crafted goods, with a selection of American made products. We feature artisan gifts made by incredible artists, from food and pantry items to jewelry, pottery, wood pieces and more.

All things made to enjoy.

THE STORE

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www.enjoymagazine.com/store 1261 Market Street, Redding (530) 298-9132

It is Christmas in the heart that puts Christmas in the air.

W.T. Ellis

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Come shop the

Best of Chico

this Holiday season!

Quite possibly the coolest store

ever!

December 3rd Tree Lighting Downtown Plaza 6:30P

Chico Ice Rink in the Plaza Open November 19th through January 9th

Downtown Chico Gift cards now available www.DowntownChico.com

3 Seas

A Unique Lifestyle Boutique Visit us at 334 Broadway • Downtown Chico • 530.809.1673

www.shop3seas.com

Scratch made cakes, pies and other delectables

130 MAIN STREET, CHICO // 530 895-3866

Bringing you elegance and a touch of whimsy this Holiday season

1 2 6 W 3 R D S T R E E T, C H I C O 530.891.4100

Your Holiday Gift Headquarters!

121 W 3rd Street, Chico 530.332.YUMM (9866) | SweetChico.com Store Hours: M-Sat. 10am to 8pm, Sun. 11am to 7pm

May you have the gladness of Christmas, which is hope; The spirit of Christmas, which is love; The heart of Christmas, which is love.

-Ada V. Hendricks

Eighth & Main

ANTIQUE CENTER

A Vintage Christmas 745 Main St. Downtown Chico (530) 893-5534

Bring something timeless into your life.

Fine Antique Jewelry & Furniture

Children’s Clothing, Toys, & Gifts for Babies, Children and Tweens Follow us on Unique Children’s Clothing, Toys, Gifts & Shoes Facebook @katsmeowchico & Chico California For Mommy, Baby, Children and Tweens Instagram @katsmeowkids 530.899.8811 138 W. 3rd Street Jill Mardesich-Stephens 530-899-8811 Joan Mardesich Chico, CA 95928

Country Squyres’

164 E. 3rd St., Chico 342-6764 Tues.-Sat. 10am to 5pm

RECIPE

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BY TERRY OLSON

‘tis the season H O L I D AY H O T C H O C O L AT E S TAT I O N

“Hot chocolate is like a hug from the inside” -Unknown

THE HOLIDAY SEASON is upon us, which for most of us means celebrating long-standing traditions and welcoming dear friends and family into your home. If you plan on hosting a holiday get-together, here’s an idea that will please everyone from toddlers to grandparents, and it’s so simple: Create a hot chocolate station.

There is nothing sweeter than hot chocolate on a wintry day, no matter how old you are. And if you have a slow cooker in your kitchen, you can spend time entertaining instead of standing by the stove.

But the hot chocolate is only the beginning of the fun. To make it more festive, create a hot chocolate station so your guests can create their own tasty treat. Simply place the slow cooker on a buffet table and surround it with toppings and additional goodies.

For many of us, holiday parties are multi-generational family affairs.

You can set up one station geared for children (think sprinkles and miniature marshmallows) and another for adults only (think peppermint schnapps and Irish cream).

There really are no limits to what to include for toppings – let your creativity run wild. And if you need some added inspiration, just search Pinterest or Google. One suggestion is to use smaller cups, so your guests can go back for seconds or thirds and discover new ways to enjoy the warm, sweet libation.

If you have young ones at home, recruit them in the planning process. Ask them what treats they would like to try. Let them create signs for the different toppings. Hosting a party with a hot chocolate station is so easy, it could become part of your family holiday tradition. •S

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SLOW COOKER HOT CHOCOLATE Servings: 16 (1/2 cup per serving) Prep Time: 15 minutes Total Time: 2 hours, 45 minutes Equipment: Slow cooker, wire whisk

INGREDIENTS • 4 oz. unsweetened chocolate, chopped • 1 cup semisweet chocolate chips • 14 oz. sweetened condensed milk • 8 cups milk • 1 T vanilla INSTRUCTIONS Step 1: In slow cooker (4-quart), combine unsweetened chocolate, chocolate chips and sweetened condensed milk; mix well.

Step 2: Cook on high setting for 30 minutes, stirring every 10 minutes or so.

Step 3: Stir in 2 cups of the milk until smooth.

(A wire whisk works well.) Slowly stir in remaining 6 cups milk. Add vanilla.

Step 4: Cook on high setting an additional 2 hours.

Step 5: Stir again. Reduce heat setting to low.

Step 6: Enjoy!

ADDITIONS & TOPPINGS • Whipped cream • Miniature marshmallows • Candy canes or crushed peppermint candy • Caramel sauce • Toffee bits • Sprinkles • Pirouette cookies FOR ADULTS • Irish cream liqueur • Peppermint schnapps • Coffee liqueur • Irish whiskey

Terry Olson loves culinary arts, adult beverages and hiking in the North State wilderness. You may find him soaking up the scenery at one of our area’s many state or national parks or sitting in a barstool sipping a cold locally brewed craft beer.

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JOIN THE 9 IN 10 BEER

DRINKERS WHO PLAN AHEAD FOR

A SAFE RIDE

HOME

Morning Consult Poll, 2021

ENJOY RESPONSIBLY

ENJOY RESPONSIBLY © 2021 Anheuser-Busch, St. Louis, MO

WHAT’S HAPPENING

DOWNTOWN DETAILS THANK YOU FOR SUPPORTING DOWNTOWN REDDING BUSINESSES. Here are some of the many reasons you should shop local this holiday season: 1. More of your money stays here. For every $100 you spend at local businesses, nearly $70 stays in the community. What happens when you spend that same $100 at a national chain? Only about $43 stays in the community.

2. You embrace what makes your community unique. You don’t want your house to look like everyone else’s, so why would you want your community to look that way?

3. You create local jobs.

4. You nurture community. Local business owners know you, and you know them. Studies show local businesses donate to community causes at more than twice the rate of chains.

5. You conserve your tax dollars. Spending locally instead of online ensures that your sales taxes are reinvested here in our community.

Local business owners and managers are your friends and neighbors, and locally owned businesses have a stake in knowing how to serve you. They are passionate about what they do. Creativity and entrepreneurship en­sure a strong community. The more interesting and unique the community, the more it attracts new neighbors, visitors and guests. This benefits everyone. Happy holidays!

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BY VIVA DOWNTOWN AND THE ENJOY TEAM

DOWNTOWN BUSINESS SPOTLIGHT Americana Modern Hotel - The Americana Modern Hotel offers the nostalgia and community of the small-town, road-trip motel with modern comforts, detailed aesthetics and outstanding service. Do you have guests coming for the holidays? Book a room for them at the Americana, where they will receive excellent customer service and a clean, comfy place to lay their head. Its location in the Redding Cultural District and walking distance from several restaurants and theatres makes this a great hotel choice.

241 Market St • (530) 722-4950 • americanmodernhotel.com

Some of the Americana team from left to right – Tobias, Heather, Laurie, Amber, Naara and Kasey

HERE’S THE BLAKEDOWN

Blake Fisher - Viva Downtown Program Coordinator Seasons greetings from Downtown Redding! Redding’s Christmas tree has returned to Downtown for the third year in its new (original) location at the intersection of Yuba and Market streets. Thank you to Redding Electric Utility, Sierra Pacific, Headrick Logging, California Highway Patrol, Caltrans and the City of Redding for making this tradition possible. This year’s tree is from Sierra Pacific Properties in Shingletown. Jim Calhoun of Redding Electric Utility says this the 102nd year of lighting the tree. This is also the first year that the community will be able to see the tree lit up since the revitalized Downtown streets reopened. The Christmas Tree Lighting will brighten the streets at 7 pm Friday, December 3, including a Festive Lighted Show and Shine, thanks to a partnership with the Shasta Classics Car Club brought to you by Kool April Nites. Continue your holiday revelry with the Lighted Christmas Parade at 6 pm December 4.

Be sure not to miss Cascade Christmas’ “Jingle Arrgh the Way” November 26-28 and December 3-5. Fa la la la and yo ho ho.

Juniper Stones - Juniper Stones Gallery is a metaphysical shop and artisan craft gallery in Redding.

They offer a wide variety of rare gems, minerals, fossils, unique gifts and more at unbeatable prices. Every item at Juniper Stones is handpicked and uniquely chosen for its high vibration and ability to elevate and uplift the energy of any space. The shop is fun, welcoming and warm, and they truly have something for everyone. Stop by and see what calls to you.

1600 Market St. • (530) 691 -4070 • juniperstones.com

Juniper Stone’s Carley Ewing and Taylor Putnam

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Merry Christmas

Let Le t iit t Sno now w Let Le t iit t Snow ,Let ,Le t iit t Snow When your shopping is in a hurry this holiday season, come watch it snow at Enjoy the Store.

Let’s build companies that grow community.

THE STORE REDDING • 1261 MARKET STREET • DOWNTOWN • 530.298.9132 RED BLUFF • 615 MAIN STREET • 530.727.9016

WHAT’S COOKIN’ | STORY AND PHOTO BY MACI MANTY

FROSTED SUGAR COOKIE BARS

DO YOU HAVE A RECIPE YOU’D LIKE LANA OR MACI TO MAKE? Please submit it to lana@enjoymagazine.net

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DECEMBER 2021 RECIPE

At this wonderful time of year, we are tempted to enjoy an abundance of sweet treats. Classic sugar cookies are a holiday favorite, but require a lot of work. These sugar cookie bars embody all the best parts of the beloved holiday cookie without all the fuss of rolling out dough, using cookie cutters and individually frosting each cookie. If you’re looking for a simpler way to create and share some holiday cheer, this recipe is just for you. Enjoy!

FOR COOKIES: 2 eggs, room temperature 2 egg yolks, room temperature 2 cups sugar 1 cup butter, softened 1 tsp. baking soda 1 T cornstarch 2 T vanilla extract 3 cups flour FOR FROSTING: ⅔ cup butter, softened 1 T vanilla ~½ cup heavy whipping cream 6 cups powdered sugar

PREP TIME: 15 MINUTES BAKE TIME: 25 MINUTES MAKES: 24 SQUARES

Maci Manty is a self-taught baker, wife, mother and animal lover. Some of her favorite things include baking, taking pictures, hiking, paddle boarding at Whiskeytown Lake, bike rides and spending time with her family and pets. Follow her feed on Instagram @lovely_baking_ co to see what she’s baking.

LOVE OUR RECIPES?

Come into Enjoy the Store in Redding each month and ask for your FREE recipe card.

DIRECTIONS: STEP 1: Preheat the oven to 350 degrees. Line a 9x13-inch baking pan with parchment paper (use clips on the sides to hold the paper in place if needed) and set aside.

STEP 2: In a large bowl add the eggs, egg yolks, sugar and butter and beat with an electric hand mixer or in the bowl of a stand mixer with the paddle attachment for about 45 seconds until well combined. Once combined, scrape down the sides of the bowl with a rubber spatula.

STEP 3: Add the baking soda, cornstarch, vanilla and flour to the ingredients in the bowl and beat again until fully combined, scraping down the side of the bowl with the rubber spatula as needed.

STEP 4: Use a rubber spatula to transfer and spread out the cookie dough into the lined baking pan. The dough is a little sticky and can be tricky to spread, so do your best to spread it as evenly as possible. Remove any clips from the sides of the pan if you used them in Step 1. Place on the middle oven rack to bake for 22-25 minutes. During the last 5 minutes of baking, the cookie bars will start browning; place a sheet of aluminum foil over the top for the remainder of the baking time to avoid burning. Once baked, remove from the oven and place on a cooling rack.

STEP 5: While the sugar cookie bars are cooling, prepare the frosting. In a medium-sized bowl or in the bowl of a stand mixer with the whisk attachment, add the butter, vanilla and half of the powdered sugar. Carefully beat the ingredients together until combined (start on a low speed until the powdered sugar becomes mostly incorporated to avoid a mess). Once combined, add some of the heavy whipping cream and beat again until the frosting starts to become soft and fluffy. Alternately add the remaining powdered sugar and heavy whipping cream until fully combined, then beat for about a minute more until desired texture is reached. (Feel free to add more or less powdered sugar/heavy whipping cream to achieve the texture you prefer.)

STEP 6: Once the sugar cookie bars have fully cooled, remove them from the pan by using the edges of the parchment paper to carefully lift them out. Use a butter knife or an icing spatula to evenly spread the frosting over the bars and decorate with sprinkles if desired.

Cut into 24 squares and store at room temperature in an airtight container to keep fresh for several days.

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Extraordinary. Local. Community.

Our mission with the

Have you picked up your City Guide?

Enjoy City Guide is to connect residents and visitors alike to Redding entrepreneurs, artists, craftsmen and businesses who represent the city extraordinarily well. www.EnjoyCityGuide.com

Pick up a City Guide and support these local businesses.

Jefferson State Adventure Hub (530) 768-5055 jsahub.com _______________________

Simple Living Co. (530) 638-4709 simplelivingshop.co _______________________

Riverfront Playhouse (530) 221-1028 riverfrontplayhouse.net _______________________

Shasta Wellness Center (530) 222-1777 shastawellnesscenter.com _______________________

Authority Property Management (530) 410.6085 _______________________

Market Street Blade & Barrel (530) 241-1777 marketstreetbladeandbarrel. com _______________________

Wyntour Gardens (530) 365-2256 wyntourgardens.com _______________________

California Dance Company (530) 365-7749 www.cadanceco.com _______________________

Valor Oncology (530) 900-4000 valor.org _______________________

Estate Granite (530) 241-7866 estategranite.com _______________________

Raliberto’s Taco Shop (530) 605-0724 _______________________

Disappearing Act (530) 241-8772 disappearingactlaser.com _______________________

Orchard Nutrition (530) 244-9600 orchardnutrition.com _______________________

Integrity Heating, Air & Solar (530) 365-9100 integritycomplete.com _______________________

Bodywork Innovations (530) 949-3930 bodyworkinnovations.com _______________________

Women’s Physical Therapy (530)242.1728 brandemoffat.com _______________________

House of Realty, Inc. (530) 241-8300 realestate-redding.com _______________________

The Cardiovascular Center (530) 241-1144 cvcredding.com _______________________

Sheraton at the Sundial Bridge (530) 364-2800 sheratonredding.com _______________________

Phoenix Charter Academy (530) 222-9275 ourpca.org _______________________

Dignity Health North State (530) 225-6000 dignityhealth.org _______________________

Ron White, Realtor (530) 949-0872 _______________________

The McConnell Foundation (530) 226-6200 mcconnellfoundation.org _______________________

Mosaic Restaurant (530) 319-3456 mosaicredding.com _______________________ CAROUSEL (530) 246-1959 ridecarousel.com _______________________ Tantardini’s (530) 645-8958 tantardinis.com _______________________

Anderson’s Fine Jewelry (530) 223-3443 andersonsjewelry.com _______________________ Turtle Bay Exploration Park (530) 243-8850 turtlebay.org _______________________

Enjoy the Store (530) 246-4687 enjoythestore.com _______________________

The Redding Garden of Lights at Turtle Bay Exploration Park (530) 243-8850 turtlebay.org _______________________

Mary’s Pizza Shack (530) 247-1110 maryspizzashack.com _______________________

The Redding Arts Project (530) 245-1019 thereddingartsproject.com _______________________

Dandelion (530) 247-1292

Cascade Theatre (530) 243-8877 cascadetheatre.org

Dunamis Wellness (530) 338-0087 dunamiscenter.com _______________________ Boheme Salon + Spa (530) 223-1300 bohemesalon.com

K2 Development Companies (530) 244-0596 k2dci.com _______________________ Carmona’s (530) 222-2288 carmonasappliances.com _______________________ Boundary Waters (530) 221-2151 boundarywatersink.com

College Options (530) 244-4022 collegeoptions.org _______________________ Redding Municipal Airport (530) 224-4321

ENJOY THE VIEW

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BY FRANK KRATOFIL

www.EnjoyMagazine.com DECEMBER 2021

WINTER WONDERLAND, MOUNT SHASTA Frank Kratofil enjoys spending time with his family, friends and patients and he enjoys time in the outdoors. As a young man, Frank was legally blind. Two successful corneal transplants encouraged him to photograph the magic in nature... beautiful colors and the delicate balance of nature, animals and humans. Find him on Instagram @frankkratofil

DECEMBER 2021

www.EnjoyMagazine.com

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Orland, a shop-filled weekend destination this Holiday season!

YaYa’s Children’s Store

featuring sizes newborn through childrens size 12

Merry Christmas! from Dana and Sharon

Orland Cleaners Drapery, Suede, Leathers and Alterations

619 5th Street, Orland

530.517.1555

726 5th Street, Orland • 530.865.2277

(530) 519-9253

blessyourheartmercantile@gmail.com

K & B Wholesale Furniture, Home Decor, Small Appliances and much more!

535 Tehama St., Orland 916.509.2246

Our beautiful and spacious Art Gallery with state of the art lighting, offers a wide variety of monthly exhibits featuring quality fine art, by artists from all over the western states.

YOUR BRAND STARTS HERE

Embroidery, T-Shirts, Signs and More

Merry Christmas from James! @allinvinyldesign

521 6th Street # A, Orland, Ca. 95963

Merry Christmas from

s ’ e k Buc

Feed & Grain

1308 Railroad Ave. Orland (530) 865-4427 M-F 8:30am-5:30pm Sat. 8am-1pm

The First Friday of each month, join us for our Special Presentations from 7 to 9 p.m. or attend our Artists Receptions from 3 to 7p.m. with live music performed on our beautiful baby grand piano.

Regular gallery hours: Tuesdays through Saturdays 1 to 6 p.m.

732 Fourth Street, in downtown Orland For more information visit our website: www.orlandartcenter.com

Two great Sister stores on 4th Street!

FARMTOWN

VINTAGE

all the buzz in a farmtown Vintage & Handmade Gif ts

Miss Haven

Honey Bees, Fancy things & candles a division of Beechwood Apiaries

Ponci’s Welding & Machine Shop

Still alive at 75!

Thank you for your business.

7o3 & 710 4th Street, Orland

Happy Holidays from Leon!

1030 Railroad Ave., Orland (530) 865-2138

Toro Meat Market wants to thank you for your business this past year.

Merry Christmas and a blessed Holiday Season!

Toro Meat Market quiere agradecerles para su negocio el año pasado. ¡Feliz Navidad y felices fiestas!

607 6th St., Orland • (530) 988-3035

Traditional Mariscos

Come try us!

Party room available Vistadelpacificaseafood.shopsettings.com Open Wednesday -Sunday noon-9pm Special lunch menu noon-5 Wednesday-Friday 426 Walker, Orland • 530-988-3009

What’s the White Elephant gift no one wants? COVID-19!

This season, stick With acceptably tacky holiday gifts: Unwanted ties, blankets with Sleeves, and anything labeled “As seen on TV.”

Spread the joy, not the germs!

Get vaccinated - schedule your booster, fi fir rst or second shot At myturn.ca.gov Start a judgment-free conversation with your friends and family. Talk about masking expectations and vaccine status in advance, rather than when you’re on grandma’s doorstep.

While holiday shopping, pick up a few at-home COVID-19 test kits to use before visiting others.

www.shastaready.org

R E D D I N G’S H I S TO R I C

PRESENTS

November 26-28 & December 3-5 Directed by John Truitt Musical Direction by Lizzie Stoxen Choreographed by Kristen Lawrence Jingle ARRGH the Way! A “How I became a Pirate” Christmas Adventure is presented through special arrangement with and all authorized performance materials are supplied by Theatrical Rights Worldwide.

1180 Avenue of the Americas, Suite 640, New York, NY 10036

C A S C A D E T H E AT R E . OR G | 5 3 0 - 2 4 3 - 8 8 7 7

R E D D I N G’S H I S TO R I C

JAMEY JOHNSON december 8

BELA FLECK

BLUEGRASS ALLSTARS AND THE

december 10

december 21 C A S C A D E T H E AT R E . OR G | 5 3 0 - 2 4 3 - 8 8 7 7

FALL IN LOVE WITH SHOWS AT THE STATE

JAKE SHIMABUKURO

Friday, December 3 · 7:00 pm 333 Oak Street Red Bluff, California

TOMMY EMMANUEL

Monday, January 17 · 7:00 pm

530.529.ARTS

www.statetheatreredbluff.com

Give the gift of enjoy with an enjoy magazine subscription

Go to www.enjoymagazine.com to find out how to give or receive 12 months of enjoy.

Reimagined !

Dec.10, 7pm | Dec.11, 1pm | Dec.18, 1pm & 7pm Sheraton at the Sundial Bridge You are invited to join us as we bring you The Nutcracker in a whole new way!

Join Clara and her family in the ballroom for an interactive holiday celebration complete with hors d’oeuvres, and delights from the Land of Sweets. Let the magical characters entertain you, as dancing snowflakes and tumbling peppermints come to life. Dress the part, or wear your party attire. This will be a night to remember, for all ages!

For tickets visit Sponsored by ReddingCityBallet.org

GIVING BACK

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BY CLAUDIA MOSBY

Growing Businesses J E D I - WO M E N ’ S B U S I N E S S C E N T E R

THE JEFFERSON Economic Development Institute (JEDI) believes small

business micro-enterprise lies at the root of rural revival, and has spent more than two decades developing a clear understanding of the economic challenges and needs of small business in rural environments.

To increase the economic wellbeing of local communities and residents, JEDI offers training, coaching, financial services and moral support to entrepreneurs in far Northern California. Its Women’s Business Center serves women (and men) starting or growing businesses in Siskiyou, Shasta, Trinity and Humboldt counties.

Partially funded by the Small Business Administration and supported by the Office of Women’s Business Ownership, the Women’s Business Center is among 100 educational centers nationwide designed to assist women micro-entrepreneurs.

Training and counseling are available on a variety of topics in several languages.

JEDI maintains an administrative office in Mount Shasta and its Women’s Business Center office in Redding. During the COVID-19 pandemic, clients seeking assistance with starting, growing and/or funding their small business have virtual access to an array of services.

Private Coaching and Business Development Consulting include a no-cost Discovery Session designed to help entrepreneurs explore business ideas, goals and intentions and develop an action plan. Coaches mentor clients in the essential areas of business planning; financial, operations and technical systems; and legal aspects of owning and operating a business.

Access to Capital is needed to fund and grow a business, and Women’s Business Center consultants help clients assess not only the amount and type of funding needed, but also assist in identifying the most viable options. They also shepherd the application process for grant and loan programs.

Workshops, Webinars and Courses include free and low-cost offerings on a variety of topics accessible in real-time and through the on-demand learning library at the Women’s Business Center’s website. Examples include credit building, podcasting and cybersecurity essentials, as well as marketing and starting a business.

The Resources tab on the Women’s Business Center website refers seekers to additional content offered by JEDI partners. This includes discounts on business planning, fundraising and accounting software; free educational resources; and links to resources related to doing business with the federal government.

The Northern California Procurement Technical Assistance Center is among those resources designed to help small business find, bid on and win contracts with federal, state, local and tribal agencies. As a government-funded nonprofit organization, its services are fee-free and include one-on-one counseling, custom bid matching, training and networking opportunities.

Whether starting a new business, looking for ways to grow an existing one or seeking access to capital for either, entrepreneurs will find that JEDI’s Women’s Business Center offers an integrated approach aimed at success and solvency for rural small businesses of all types and at all phases of business development. • Women’s Business Center • www.wbcjedi.org • (530) 926-6670

Claudia Mosby is fascinated by the power of words to influence, inspire and heal.

She uses poetry and expressive narrative writing to help people recognize and tell their own stories. She lives in the East Bay Area, where she is pursuing a Master of Divinity degree.

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®

Merry Christmas from our family to yours!!!

Tom Miceli

Amanda Memeo Diane Andrews 515.5851 514.2071

Ron White

Donna Stefani 515.3391

226.3150

949.0872

Doug Phelps

227.1691

Connie Metcalf Bettie Hixson

945.4297

604.4893

TREG INC., dba The Real Estate Group

Alyna Macallister Tom Kirschman 945.6977 921.3710

Larry David

351.2904

Hannah Swain

604.5663

Lisa Koekemoer Sandy Walker 276.5542 941.3119

9 50 Miss i on D e O ro Dr ive • R e dd ing , C A 96003 9 50 6 D e s chute s R oa d • Pa lo Ce dro, C A 96073

Jerry Kea 707.888.9613

Jennifer Jackson 604.5254

Brian Salado

515.7899

Carole Louvat Patrick John Pinnow Alysha Barner 301.8423 524.2669 818.961.6533

530.222.5522 - Redding 530.547.4722 - Palo Cedro

888.334.5522 • www.tregonline.com • DRE Lic # 01522329 COMMERCIAL • RESIDENTIAL • CONDOS • BANK-OWNED • LAND

1261 Market Street Redding, CA 96001

a new home for the holidays!

REDDING • 1261 MARKET ST. DOWNTOWN • 530. 298. 1932 RED BLUFF • 615 MAIN ST. • DOWNTOWN • 530. 727. 9016