Lampeter-Strasburg
home appeal Lancaster County | Spring 2021
home | garden | renovation
Inviting Shade and Greenery
Look Inside
Get Your Garden Ready for Spring Planting
MARCH 17, 2021
SERVING THE LOCAL COMMUNITIES SINCE 1954
BY FRANCINE FULTON
magine having the opportunity to win a designer purse every day during the month of April. That is exactly the premise of a new fundraiser being planned by Help The Fight, a nonprofit organization that supports individuals living with breast cancer. As part of the designer purse giveaway, community members are invited to purchase a ticket, which will be entered into a random drawing. There will be 30 winners in the 30 days of April. Ticket holders must be 18 years of age or older to participate.
I
Published by Engle Printing & Publishing Co., Inc. | townlively.com
BY DAYNA M. REIDENOUER
During the pandemic and the subsequent changes to shopping, dining, and business practices, websites have been indispensable. “More and more during COVID, (the internet) becomes the place where transactions happen. (People are) placing orders and buying products (online),” explained marketing expert Adam Grim. “ Websites are the first impression for the business. In most cases these days, people are looking at your website before they’re willing to have a call with you or stop by your location.” Grim has worked in digital marketing in Lancaster County for nearly a decade. With a business partner, he built Sparrow Websites before recently shifting his focus from doing the design work to helping business owners develop content and opening Bootstrap Local. Lynda Charles (left), president and founder of Help The Fight, and Susie Dailey, patient coordinator, display some of the handbags that will be available for ticket holders to win in April as part of a designer purse giveaway fundraiser.
brand new by designers Michael Kors, Kate Spade, Tory Burch, Coach and others. Sponsors are needed to fund the cost of the remaining bags. “We have a lot of styles and colors,” Charles pointed out. “With our choices, we are trying to appeal to as many people as possible.” Winners of the bags will be contacted by phone, and their names will be announced on the Help The Fight website and Facebook page. All proceeds will benefit the charity, which provides breast cancer patients with funds to buy groceries, pay rent and mortgages, and cover day care fees and medical bills. It also provides funds for cancer screenings.
“ Wherever the need is of the patient is what we help with,” Charles said. “We have filled oil tanks and put tires on a vehicle for a one-vehicle family. We have paid electric bills and bought Christmas presents by giving a family a Walmart gift card.” Charles lost her mother to breast cancer in 1989 at the age of 49. In March of 2009, her sister was diagnosed with breast cancer. Soon after, the charity began. “Within weeks of our sister’s diagnosis, the assistant at our office was also diagnosed,” Charles recalled. “My husband, Dave, and I wanted to be able to help. We held a bake sale to help with their expenses. We raised over $9,000.” She said
See Marketing Tips pg 6
that in addition to the bake sale, the money was raised through sponsors and a sale of T-shirts. In 2020, Help The Fight assisted about 200 individuals. “COVID shut things down for a while. Those that needed assistance or screenings did not get them. We had a real rush when things opened,” Charles said. “Cancer is so unkind, and it does not stop during a pandemic.” Tickets for the designer purse giveaway must be purchased by Monday, March 22. For more information, to purchase tickets or to sponsor a handbag, readers may call 717-455-7095, email helpthefightnow@gmail.com or visit www.helpthefight.org or www.facebook.com/helpthefight.
INSIDE THIS ISSUE High School Students Earn Recognition . . . . . . . . . . . .2 Benefit Concert Planned . . . . . . . . . . . . . . .2 Free Community Meal Scheduled . . . . . . . . . . . . .2 Business Directory . . . . . .4 Sports . . . . . . . . . . . . . . . .8 House Of Worship . . . . . .11 Classifieds . . . . . . . . . . .12
Our Famous Orchard Blend
Apples... Healthy
NO
PRSRT STD ECRWSS U.S. Postage Paid Engle Printing Co
&IRISH CIDER
• Fat • Cholesterol • Sodium
Mon.-Sat. 8-6 ¢
“APPLE of the Week” Granny Smith - 99 /Lb. POSTMASTER: PLEASE DELIVER MAR. 17, 2021
Postal Patron
LSA
“Each day we will pull a name,” explained Lynda Charles, president and founder of the organization. “The name that we pull will get the designer bag of that day. Hopefully, people will buy more than one ticket.” The giveaway replaces the organization’s previous fundraiser, a designer bag bingo. “Last year, just prior to COVID, we actually had our very first designer bag bingo at the Farm and Home Center in Lancaster,” Charles reported. “People loved it but with COVID our fundraising events have altered, just as everyone else’s has. We decided to do this for the month of April.” Currently, the organization has about 20 bags that it purchased
Waterproofing a Basement or Crawl Space
Tips For Marketing With Websites
Designer Purse Fundraiser To Benefit Help The Fight
“Wherever the need is of the patient is what we help with ... We have filled oil tanks and put tires on a vehicle for a one-vehicle family. We have paid electric bills and bought Christmas presents by giving a family a Walmart gift card.”.
KEEP THE WATER OUT:
VOL LVII • NO 46
717-872-9311
Vegetable Plants
www.cherryhillorchards.com
PANSIES ARE HERE!
400 Long Lane at Marticville Rd. (Rts. 741 & 324S)
Follow us on
R069165
townlively.com