2015 Sketchbook for Inside EMI

2015

Sketchbook for

INSIDE EMI “ ” ] [ ______________________ 3rd Edition subtit

le TBD

1st Edition

2nd Edit

ion

FEB.2015

FOR PRODUCTION

inside.emiworld.org

1 - 2015 Sketchbook - Introduction

WHAT IS THE SKETCHBOOK? This Sketchbook outlines the content for the 3rd edition of the Inside EMI magazine. The goal of the Sketchbook is to make gathering written and visual content as clear and simple as possible for everyone involved. Please utilize previous editions of Inside EMI and inside.emiworld.org as references for your assignment. The objective of Inside EMI is to bring to light the beautifully diverse work God is doing in and through EMI in an ethical, modest, and personal way!

SKETCHBOOK ELEMENTS THE SKETCHES

- Present each assignment and its corresponding elements. (Location, storyline, article type, photos/ images and personnel details)

THE PHOTOS - Outline the importance and benefits of taking great quality photos for your assigned sketch and entering the EMI photo contest.

THE ARTICLES

- Give guidelines and examples of the different article types specified in the sketches. (Overview, Testimony and Interview)

The Sketches - 2015 Sketchbook - 2

THE SKETCHES The following article sketches will give you an idea of what’s ahead for Inside EMI 2015. There will certainly be a few additions or substitutions as we go along, and the final location of your article may shift (Magazine, Newsletter, Web) depending on the content that is submitted.

If a sketch has been assigned to you, please print the page and pin it up at your desk, and get it into your planner.

There are helpful references following the sketches, however if you get stuck, need help, or meet an unexpected obstacle, let us know at magazine@emiworld.org.

3 - 2015 Sketchbook - Sketch One - Project No. 11018 - EMIUK

Tanzania STORYLINE: In this article we will see how Kids4school, an existing flourishing ministry, is looking to expand their reach by launching a Christian Academy. (Possibly highlight the local community being involved in construction.)

Sketch 1 - Deliverables ARTICLE (to magazine@emiworld.org)

PHOTOS (to inside.emiworld.org/upload.php)

Type: Testimony (500 words)

Existing Ministry Site

Author: EMI-UK, Project Vol. [John Pillar] Team list with titles & disciplines Recent ministry service statistics Short bio of author

Newly Acquired Site A family who hopes to enroll in the future school Children/Families currently being served Portrait of article author on site

Sketch Two - EMI EA - 2015 Sketchbook - 4

Uganda STORYLINE: In this article we will visit the completed Cherish HIV outpatient clinic designed by EMI to learn about the impact it is having on people’s lives.

Sketch 2 - Deliverables ARTICLE (to magazine@emiworld.org)

PHOTOS (to inside.emiworld.org/upload.php)

Type: Overview (800 words)

Portrait of article author on site

Author: EMI EA, Intern [TBD] Short bio of author

5 Feature photos of the facility in use 2 Feature photos of an adult beneficiary of the OPD and a brief bio on them

5 - 2015 Sketchbook - Sketch Three - Project No. 5644 - EMI GLOBAL

DRC STORYLINE: In this article we will see the ins and outs of a WASH project as a team assesses 3 partially designed and constructed water systems.

Sketch 3 - Deliverables ARTICLE (to magazine@emiworld.org)

PHOTOS (to inside.emiworld.org/upload.php)

Type: Overview (800 words) Author: EMI Global, Jason Chandler

1 photo of each of 3 current systems (Similar/comparable photos if possible)

Team list with titles & disciplines

Portrait of family using current system

Relevant Statistics (Population, water shortages, people served...)

Close-up/creative shots of water systems

Short bio of author

Portrait of article author on site

Sketch Four - Project No. 5635 - EMI USA and EMI AL - 2015 Sketchbook - 6

Nicaragua STORYLINE: In this article we will hear a Young Life/La Finca staff share what God is doing as he/ she speaks with Jon Burgi.

Sketch 4 - Deliverables ARTICLE (to magazine@emiworld.org)

PHOTOS (to inside.emiworld.org/upload.php)

Type: Interview Authors: Interviewee - YL Camp Staff Member Interviewer - EMI AL, Jon Burgi

Portraits of the authors on site

Audio file or transcript of interview Team list with titles & disciplines Short bio of authors

1 feature photo of YL youth (with brief bio) 1 feature photo of YL mentor (with brief bio) Any unique campus elements Planned, yet casual, group shots of YL youth

7 - 2015 Sketchbook - Sketch Five - EMI SOUTH ASIA

India STORYLINE: In this article/ infographic we will learn about the results of an impact assessment done by EMI South Asia over a segment of its projects, and visit a completed project.

Sketch 5 - Deliverables ARTICLE (to magazine@emiworld.org)

PHOTOS (to inside.emiworld.org/upload.php)

Type: Overview (800 words)

5 Feature photos from completed project site visit

Author: EMI SA, Madhulika Baronia Impact assessment data Short bio of author

2 Feature photos of client

Sketch Six - Project No. 10051 - EMI CANADA - 2015 Sketchbook - 8

Uganda STORYLINE: In this article, a former student and survey trainer will share about what makes the EMI Survey Practicum unique.

Sketch 6 - Deliverables ARTICLE (to magazine@emiworld.org)

PHOTOS (to inside.emiworld.org/upload.php)

Type: Two-way Interview

Portrait of article authors (on site ideal)

Authors: Ben Craig – survey trainer, Martin Luganda – former student Audio file and transcript of interview Short bio of authors

Gallery of 2015 Survey practicum shots – (Laboratory & Field)

9 - 2015 Sketchbook - Sketch Seven - Project No. 12048 - EMI MENA

Morocco STORYLINE: In this article we will learn about the historic St. John’s church and how EMI is helping it to expand.

Sketch 7 - Deliverables ARTICLE (to magazine@emiworld.org)

PHOTOS (to inside.emiworld.org/upload.php)

Type: Overview (600 words)

Old/original photos of St. John’s from archives

Author: EMI MENA Volunteer Architect Design sketches & renderings Short bio of author Team list with disciplines

3 Feature photos of church in use – indoor 3 Feature photos of church – outdoor

The Photos - 2015 Sketchbook - 10

THE PHOTOS I’m sure you agree that photos are the life of the magazine. I hope you also agree that we can continue to produce excellent photo content at EMI. This is not about turning everyone into a professional photographer. Instead, we are simply attempting to encourage, recognize, and reward photography at EMI. Will you join this effort?

On the next page, we make two requests:

11 - 2015 Sketchbook - The Photos

The Photos - 2015 Sketchbook - 12

1

Enter the photo contest

We ask ALL EMI PROJECT TEAMS to make (at least) one entry in the photo contest. See following page for more info.

Send your team the link to the inside.emiworld.org Galleries before the trip.

Talk about the contest in your opening meeting.

Have your intern(s) help you.

2

Schedule an on-site Photo Shoot

Make time for a PHOTO-SHOOT on site to collect ‘feature photos’.

If you’ve been assigned a sketch, these are the specific, high quality photos assigned along with your article. You can do it!

Some Tips: Use the best camera available (Doesn’t have to be professional).

Note down the credit details on the spot – especially if it’s a quote.

Take photos outside during daylight hours and vary the camera perspective.

We can sort through your photos for you - save time by sending us the link to the photo bank.

Once you leave the site, it’s virtually impossible to get good photos and credit information, and the golden opportunity is lost.

Upload all photos for Contest & Sketchbook assignments at: inside.emiworld.org/upload.php

Photo Credit Requirements: Photographer’s full name & email EMI office and/or project no.

Date & place Name of person(s) pictured (req’d for feature photos) Caption (no word limit, 50-100 words recommended)

13 - 2015 Sketchbook - The EMI Photo Contest

EMI PHOTO Here’s how it works: This EMI-wide photo contest will be conducted in three rounds - one for each term. Each round, all entries will be judged* by a three-member panel to select ten finalists & gallery award winners. These ‘Top Ten’ photos will be presented in a gallery at inside.emiworld.org. Following are the awards & prizes for 2015…

WEB GALLERY AWARDS (END OF EACH TERM)

Best in Gallery Photo

Best Story Photo Concession Prize

US$50

US$50

THE FINE PRINT: 1. You can see the Top Ten galleries from 2013 & 2014 at inside.emiworld.org 2. Any EMI participant may submit any number of photos to inside.emiworld.org/upload.php.

3. The deadlines for submitting a photo in each term are:

T1 – APRIL 30 T2 – JULY 31 T3 – OCTOBER 15

4. Photo entries must have been taken during the term of they are entered for, and must have full credit details to qualify.

5. Regarding Photoshop – doctor your image as much as you want, or not at all. Photography is a classic art which isn’t threatened by the computer. You may be asked to submit the original in addition.

The EMI Photo Contest - 2015 Sketchbook - 14

CONTESTS INSIDE EMI MAGAZINE AWARDS (END OF YEAR)

‘14 Ben Craig

‘14 Alex Mooney and Joshua Kim

US$150

US$75 (each)

‘14

‘14

Ber

Ren e Siu

Showcase Photo

nard Kim

Magazine Cover Photo

Best Story Photo Concession Prize

Best ‘This is EMI’ Photo Concession Prize

US$50

US$50

*Want to help judge a round of the contest? Write magazine@emiworld.org to volunteer.

15 - 2015 Sketchbook - The Articles

000

s

word

THE ARTICLES At EMI, we write all the time. You do it for your project reports, for a support letter, on Facebook. Writing your article for Inside EMI is going to be easier than that because you already have the storyline.

Now you just need to flesh it in. The following information will help make it simple & easy.

The Articles- 2015 Sketchbook - 16

Draft articles should be 500-800 words as a minimum. Your sketch gives a word count which is an indication of how long the final article will be. Once you get started writing it’s actually harder to meet a shorter word count.

Writing more is just fine, so just exceed the target. If you’re conducting an Interview, the audio file or transcript is probably going to contain 3000+ words. Don’t worry – just send it across and the editor will work with the draft ‘as-is’ whether it is 800 words or 3500 words. Simple: No re-writing, no back & forth, no laboring to refine it. You’ll get a design draft of your article to look over before we finalize & go to press.

Also, in the sketch you’ve been given two important guides. These are the storyline & article type. Follow these if at all possible, let us know if it isn’t.

The storyline gives you the main idea of what the article should tell the reader and what to focus on / emphasize. The article type is the way to convey the story to the reader. The next sections explain the article types and have been written to demonstrate the style they refer to.

Have another look at the storyline & article type information before you start writing or leave for the field. If you make time work on your article during the trip or shortly after – while the matter is still fresh – it should be easy to finish up in an hour or two at most. Finally, one of the articles will be selected for the ‘Editor’s Choice’ award. The author’s prize is US$150.

(If you discover a better story on site, feel free to gather extra content for it. However, you still need to collect the assigned content - it was planned for magazine balance.

We know unforeseen circumstances in the field may mean the assigned storyline needs to adjust. Knowing the original objective, try to deliver content as similar as possible under the circumstances.

If you already foresee a problem with your sketch, let us know ASAP at magazine@emiworld.org.)

about article draft lengths

250 words

17 - 2015 Sketchbook - The Overview Article

THE OVERVIEW ARTICLE

In this type of article the writer’s voice is impersonal. Generally, one is also being asked to cover a lot of ground in a short space. When years of history or the life of a project need to be explained, the use of broad strokes is perfectly fine. ords

500 w

‘...Because over 7 years of effort has paid off – from the first day we met Pastor Mathai with the design team until now. Of course there have been many challenges for us and for them along the way. But we forget them all when we see the completed student housing building and meet the first seminary students who are living on the campus...’

However, some amount of concrete / visual detail should be included. For instance, tell the reader about the African girl’s bright yellow dress that contrasted against the new floor of the hospital triage, and you will keep their interest. Many engineer / architect / technical writers tend to find this style natural due to its objectivity. The same objectivity which scored high marks in university and which gives reports their professional ring. However, if all the articles are written in this way, the magazine would quite certainly be very boring.

2nd Edition examples:

The Testimony Article- 2015 Sketchbook - 18

THE TESTIMONY ARTICLE In a testimony I’m telling you a story about something I experienced personally or about someone I met on an EMI trip. Whatever the occasion, I’m introducing a person. I’m sharing what it felt like for me or for them when they went through this or that. I want to tell you how it changed them forever and why, if I can. Maybe it’s something about their life and its challenges, or their ministry and its hardships that God used to speak to me or encourage me. ‘...Like when I saw firsthand the kind of isolation Hmuni faces in this remote mountain town as a single woman. I can’t believe she made it through over 20 years of ministry in this place. But then, as I watched her kneel at the altar before all the children at Sunday night chapel, I realized how strong her prayer life was and how mine pales in comparison. She humbly presses into the Lord in deep and secret ways I can only guess at...’

But I’m concerned because you technical writers are trained not to write about subjective experiences that aren’t strictly factual, trained not to evoke emotion. So maybe you’ll find this style more difficult. Believe me though – many are going to be impacted when you put yourself into what you’ve written.

2nd Edition examples:

800 words

19 - 2015 Sketchbook - The Interview Article

THE INTERVIEW ARTICLE Q: What makes this article different?

A: Well, one big difference is that I finally get the chance to speak for myself in an EMI publication, rather than you people talking about me or writing on my behalf... Now I’ll have a chance to tell my story in my own words.

Q: What should I tell you about this assignment?

A: Of course you need to tell me what this is for, how it’s going to be used. Maybe I’m not comfortable with my name in print… don’t force me to explain or say exactly why.

[Let’s agree to] certain boundaries that might make me comfortable if that’s the case. Here’s another tip. If I’m your client, don’t delegate this to someone half my age. Conduct the interview yourself.

Q: What about recording this – audio, video?

A: If I’m happy to be interviewed, recording is probably fine. At least that way you’ll remember what I said. Interview me toward the end of our time together, after you’ve heard my testimony – we’ll have better rapport. And don’t surprise me with your questions. Write them down and let me have a look shortly before we start - so I can organize my thoughts, be coherent. Not too early or it won’t sound spontaneous...

2nd Edition examples:

Q: What are some questions I could ask?

A: Obviously there’s no standard list everybody has a different story. Ask questions to draw them out – what makes me tick, why I’ve made the choices I have. Don’t just ask about facts & data, though I know that’s important to you EMI guys. You’ll have limited space in print - so don’t prepare more than five questions. Let the editor work with the results.

Q: I’m stuck – can’t you give me any hint?

A: If you insist. I hope these generic ones get you thinking creatively about your own set: What gives you joy [in serving the Lord in this place]?

Tell me how you reacted to [a challenging time when you weren’t sure where God was leading].

Tell me about a break-through you are trusting in the Lord for right now. Why is it important?

What makes it hard to walk with Jesus here?

How did it feel when [you saw fruit from your labors]?

1200 words

Thank You! - 2015 Sketchbook - 20

Thank you for continuing the effort to bring people Inside EMI. I hope you will enjoy seeing your work in print. May God bless you for being a part of spreading the word about EMI and helping others get the big, hopeful picture about what God is doing in the nations.

- Matthew J. Coffey

Editor of Inside EMI

p.s. As we get started, why don’t you let us know what you thought about the 2nd edition? There’s a short feedback survey set up at inside.emiworld.org – I know everyone has ideas & critiques to contribute.