Skip to main content

Crystal Bridges Audience Report

Page 2

Crystal Bridges Audience | 2022

Overall Experience Rating

Net Promoter Score

90

Experience

The full rating scale is Poor, Fair, Good, Excellent, Outstanding.

Statistically similar to 2021

(87)

5% 91%

1% 8%

28%

67%

excellent

outstanding

good

promoter Detractor Passive

VISITOR QUOTES

I think the variety of art is what amazes me. You have architectural, modern, contemporary, American, sculptural, nature based art, cultural justice. The variety and depth really struck me.

FIELDWIDE COMPARISON

73.4

2022 Net Promoter Score of all COVES Art Institutions

Loved the art, the grounds, the staff and the total ambiance.

Experience Ratings (0-10 scale)

9.5

Statistically higher than last year

9.9

Statistically lower than last year

9.7

Educational Quality

Value for Cost

Staff Helpfulness

Crystal Bridges provided a high quality educational experience.

Crystal Bridges provided a good value for the cost of the experience.

The staff members were helpful.

9.5

9.4

9.8

2021 rating: 9.2

2021 rating: 9.1

Restaurant Experience

Museum Store Experience

Restroom Cleanliness

I was pleased with my overall café/restaurant experience.

I was pleased with my experience in the museum store.

The restrooms were clean.

9.1

9.8

9.5

2021 rating: 9.7

Wayfinding

Welcoming

COVID safety

It was easy to find my way around.

I felt welcomed at Crystal Bridges today.

Crystal Bridges took the proper precautions to keep guests healthy amidst COVID-19.

Research & Evaluation Department | research@CrystalBridges.org

1


Turn static files into dynamic content formats.

Create a flipbook
Crystal Bridges Audience Report by Emily Marsh - Issuu