SEO Content & The Role Of Keywords In 2020
The concept of search engine optimization (SEO) has immensely changed over the past decade. With several new algorithms rolling out every year, many SEO practices have become outdated. Many people still cling to those SEO techniques to improve their brand visibility. But it’s sad. The old tricks in the SEO rule book are of no use in 2020! Writing SEO content was a matter of following certain guidelines. It was easy to trick search engines by stuffing keywords in the right proportions in all the right places. For example - adding the keyword in the H1, title tag and meta description.
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