DOUGLAS ELLIMAN MID ATLANTIC

ABOUT US CHRISTINA MACRO PRESIDENT OF BROKERAGE, METRO D.C.

OUR FOOTPRINT IS NATIONWIDE

With direct access to approximately 6,900 agents in approximately 120 offices in key markets nationwide, we have the reach and resources to promote your property from coast to coast.

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$42.9 Billion in sales per year

49,748

transactions annually

6,900+

agents nationwide

One of the largest independent residential real estate brokerages in the U.S. 3

THE POWER OF A GLOBAL ALLIANCE Our exclusive partnership with Knight Frank makes us the world’s largest privately-owned global property network, with the stature and presence that attracts buyers from around the globe.

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1.5 Million

clients in our database

25,000

agents worldwide

604 Offices in 58 countries

15,000

affluent individuals profiled in our Wealth Report

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OUR DIVISIONS & AFFILIATES Douglas Elliman works within every facet of the real estate industry, with visibility and insight into how each one supports our core commitment to connect luxury buyers and sellers.

— Commercial Sales & Leasing — DE Title Services — Development Marketing — Farm & Ranch — Global Markets — Relocation — Residential Leasing — Residential Sales — Property Management — Sports & Entertainment 6

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WHY ELLIMAN Partner With a Business That Puts Your Business First

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A LEADING SITE THAT ATTRACTS BUYER TRAFFIC With nearly 90 percent of buyers searching for property online, we average more than 10M visitors and 27M page views per year on Elliman.com. Visually stunning and optimized for search, Elliman.com attracts online searchers to your property while syndicating your listing to Wall Street Journal, Zillow, Realtor.com and other digital venues.

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STORIES THAT CAPTURE ATTENTION From our video series and social posts to the articles we publish on our digital magazine – Elliman Insider – we produce content that not only owns critical conversations, it influences real estate decisions every day.

12,000

unique monthly visitors to Elliman Insider

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90%

percentage of buyers who use social media in their property search

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SOCIAL CHANNELS WITH IMPACT With approximately 640,000 users across all platforms and delivering more than 367 million impressions annually, our social media channels reach buyers where they are, drive traffic to our website, and give listings the visibility they deserve.

INSTAGRAM @DouglasElliman (Across all of our profiles)

413K 6.3K followers

engagements

148M impressions

FACEBOOK @DouglasElliman (Across all of our profiles)

109K 11.6M followers

engagements

182M impressions

LINKEDIN DouglasEllimanRealEstate (Across all of our profiles)

91K

followers

367K

engagements

5.9M

impressions

TWITTER @DouglasElliman (Across all of our profiles)

22K followers

83K

engagements

11.6M impressions

TIKTOK @DouglasEllimanRealEstate (Across all of our profiles)

43K followers

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655K

engagements

20M

impressions

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THE LEADING NAME IN REAL ESTATE NEWS

By all measures including reach, article volume and ad value, Douglas Elliman is one of the leading names in real estate news.

Year-over-year, in 2022 Douglas Elliman increased its potential reach of 167 billion impressions and equivalent advertising value of $1.5 billion.

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167 Billion

total potential reach of all articles that mentioned Douglas Elliman

$1.5 Billion

total ad value equivalent of all news content that mentioned Douglas Elliman

34,593

total number of articles mentioning the brokerage

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WE KNOW THE MARKET INSIDE OUT Elliman Magazine Featuring luxurious resale, new developments and rental properties, our bespoke publication – Elliman Magazine – has a distribution of 100,000 to high-net-worth individuals.

Wealth Report Our branded publication with Knight Frank Residential leads the conversation on global prime property markets, wealth distribution and investment strategies.

Market Report Produced in conjunction with Jonathan Miller, CEO of Miller Samuel, the Market Report is a benchmark for residential real estate market information.

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Elliman Magazine

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WE DELIVER Customized PR Plans (including print, television, online, radio and podcast opportunities)

Press Announcements (across targeted media, including social media and internal platforms)

Property Visits Mitigating Negative Press Mentions Protecting Anonymity of Client Names Geotargeting with Knight Frank Brand Collaborations Speaking Opportunities

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OUR AGENTS HAVE CUSTOM BRANDS Upon joining Douglas Elliman, our agents receive a new custom brand identity that serves to differentiate their offering in the marketplace.

This includes:

— Logo & Visual Identity — Branded Look & Feel — Taglines and Key Messaging — Marketing Materials (ad layouts, social posts, stationery etc.)

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INNOVATION WITH A HIGH-TOUCH APPROACH Folio

Elliman Showroom

Complimentary on-demand videos for all of your listings with unlimited use.

Digitally manage and distribute data on new development properties and international exclusives worldwide.

A bespoke client offering that makes moving easy.

StudioPro

Elliman Productions

Videobolt

CRM, marketing, and business management tools that put you in the driver’s seatof your business.

Produce professional-quality videos and photos to promote your property— using only your mobile phone.

Buyside

AdPro

Turn home valuation data into leads, listings, and sales.

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Promote your properties on desktop and mobile with Facebook and Instagram ads—with just the click of a button on-the-go.

MyDouglas Access real-time business data in one digital environment.

Notarize A secure tool for notarizing forms and documents anywhere, anytime.

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A 24/7 LEARNING EXPERIENCE FOR AGENTS We are committed to ensuring our agents are always set up for success. Our proprietary learning and development programs are designed to put them in the know — and in the lead — faster. Our dedicated education team connects agents at every level to a wealth of training resources including:

New Agent Bootcamp One-On-One Coaching Compliance Training Mastermind Sessions Professional Development Sessions RE/START Program 26

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NEW DEVELOPMENT MARKETING The Douglas Elliman Development Marketing team delivers highly specialized marketing, sales, and leasing expertise for new developments throughout New York City, Long Island, Westchester, New Jersey, Florida, California, Massachusetts, and Texas, as well as internationally. In addition to our exceptional reach, our hybrid platform of matching experienced new development experts with skilled brokerage professionals provides unparalleled expertise and real-time market intelligence to its clients.

Brooklyn Tower, Brooklyn, NY

The Towers of the Waldorf Astoria, New York City

Five Park, Miami Beach, Florida

8899 Beverly, West Hollywood

$87 Billion

new development portfolio globally

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WE ARE PASSIONATE PEOPLE DOING GREAT THINGS A snapshot of just some of our events:

Summit Aspire Aspen Gay Ski Week Art Basel & Design Miami Jazz Aspen Snowmass The Hampton Classic

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elliman.com