Tati Andrade

BYRON BAY T Y P O G R A P H Y

a l l r A o

m e d n u Y

T

O O

Y

P

B N

R

T

y

p

o

g

r

a

p

h

y

I s the art and technique of arranging type to make written language legible, readab le, and appealing when displayed. The arrangement of type involves selecting typefaces, point sizes, line lengths, li ne-spacing

and

letter-spa-

cing, and adjusting the space between pairs of letters.

B y r o n

B a y

has always been a mecca for a d iverse range of creative and alternative cultures.

So, let`s see the creative typography around BYRON

Stone & Wood

Choice of typeface is

often used to draw attention to a particular advertisement, combined with efficient use of color, sha pes, and images.Today, typography in advertising often re flects a company's brand.

T Y P O

W o o d y ` s The typeface brings the cognitive psychology is the scientific study of mental processes such as "attention, language use, memory, perception, problem solving, creativity, and thinking.

G R A P H Y

B Y R O N

B A Y

In typesetting, color is the overall density of the ink on the page, determined TYPOGRAPHY

IS

CRIATIVITY

In typesetting, color is the overall density of the ink on the page, determined

In typesetting, color is the overall density of the ink on the page, determined mainly by the typeface, but also by the word spacing, leading, and depth of the m a r g i nTe x t layout, tone, or color of the set text, and the inBYRON

TYPOGRAPHY

B A N D R A D E

m e d n u

a l l A ro

T A T I

Y