Ricardo-Nabuco

type faces all around

me

urban People write graffiti on walls. That’s the essence of what graffiti is, and it’s been so since at least the days of ancient Rome, when someone anonymously scratched rude words and political slogans on the walls of Pompeii. A lot of what we know, in fact, about the informal writing styles in ancient Rome is based on the excavations of graffiti-strewn walls in the ruins of Pompeii.

brands As well as the use of colour in branding, the choice of font is equally important. It is yet another form of non-verbal messaging you are sending out about your brand

advertising

Typography is the art of creating and arranging text in a visual manner. With all the advertising placed in front of consumers on a daily basis, it’s important to design and use type in such a way that it attracts the reader’s attention and gives them a clear understanding of your message.

sign A sign should first and foremost be functional. It has a purpose—to communicate. Any sign or visual graphic with word-based communication needs a typeface and font that is easy to read.

typo gra phy brands