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Edson College of Nursing and Health Innovation

Key constituent groups

Prospective students, current students .

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Say: Edson College is built on a legacy of care and a future of discovery. With a stellar reputation, we offer numerous pathways to a wide range of career options in healthcare. These include undergraduate and graduate nursing, allied health, research, simulation and specialties including aging, health care compliance, community and integrative healthcare. Different modalities and a teams-centered approach to clinicals offer a rich variety of options for learners throughout the lifespan.

Feel: I feel a healthcare education at Edson College affords me access to highly trained faculty, leading-edge areas of study, and an opportunity to pursue a number of career paths. The environment is inclusive, encouraging, and I feel I belong.

Prospective partners

Say: Edson College provides collaborative engagement opportunities that create mutually beneficial outcomes for all parties.

Do: Explore partnership opportunities around clinical placements, internship sites, workforce development, continuing and professional education, co-branding and community outreach initiatives.

Prospective funders

Say: Philanthropic support ensures Edson College has the financial resources necessary to fund critical need scholarships, support community outreach events, and provide financial support for specialized programs and initiatives.

Feel:I am proud to support Edson College’s initiatives and feel an affinity and vested interested in the college’s success.

Do: Make a financial contribution, become an EdsonAdvocate or discuss endowment options.

Promise

Edson College of Nursing and Health Innovation delivers excellent innovative, nationally-recognized nursing and interprofessional education that is accessible, inclusive, and learner-centered.

Edson Values:

Excellence | Innovation | Better world | Inclusion and community | Self-direction

Unit Themes:

Innovation and Discovery Excellence

Social Embeddedness and Interprofessionalism

Media and Promotion Plan

Owned channels

ASUThrive

ASU News

Edson College Employee Newsletter

Edson College Executive LeadershipTeam newsletter

Unit newsletters

Edson website

Edson social media

EdsonAdvocate

EdsonAlumni newsletter

Paid media: $30,000

Print

Comprehensive undergrad and grad brochures

Slick sheets and one-pagers for all units and programs

Reasons to Believe in Edson College

Program QR code cards

Certificate and degree program flyers

$4.5M NIAgrant to conduct the first-ever sequential, multiple assignment, randomized trials, or SMARTtrial for Alzheimer’s disease.

$3.3M NIH grant for Smart Walk:Aculturally tailored smartphone-delivered physical activity intervention to reduce cardiometabolic disease risk amongAfrican American women.

$5.4MAzDHAgrant to train and place 104 new nurses intoAZ workforce.

$5.5M DOLgrant to train RNs to become MS-Nursing with a slant toward adding additional nurse educators to local workforce.

12+ NIH grants w/ Edson faculty as PI

ASU Nurse graduates lead the country in NCLEX-RN pass rate: 95%ASU rate vs. 89% national rate.

Edson College leads the way with new and innovative degree programs: 1st MS Clinical Research Management to be nationally accredited; 1st BS Health Care Compliance and Regulations program in the world accredited by the Compliance Certification Board.

Consistent rise in U.S. News and World Report rankings:Top 30 for BSN; top 50 for DNPand MS Nursing.

Nationally-recognized excellence in teaching and leadership through various awards, fellowships appointments, and accolades.

Edson Learning Enterprise develops mutually-beneficial partnerships with healthcare organizations, community groups and leaders, and professional organizations to impact healthcare education and training in our local communities.

Thriving and long-standing partnership with Mayo Clinic that involves clinical placements, ASU MedTechAccelerator, and activities and initiatives that positively impact the community.

Edson College proudly co-sponsors the Health EntrepreneurshipAccelerator Lab (HEALab), withASU Edson E+I, which provides community members the resources and support to bring their health-related ventures to market.

Edson College houses the Student Health Outreach for Wellness (SHOW) Clinic which puts much-needed health care resources in the hands of society's most vulnerable populations.

The Learn WhereYou Live initiative will bring Edson College’s nursing programs to rural communities allowing students to earn a degree and serve their local communities.

Advertisements in industry publications

Digital

Paid social media

Email lists for HubSpot/Marketing campaigns

Website

YouTube channel

Media relations

Regular media outreach/coverage re: researcher accolades, grants, achievements

Edson Speakers’Bureau

ASU News and other relevant industry publications

PBS Horizon monthly programming

Events/Conference

Sponsorships:AONL,AzNA, WIN

Community partner events

College and university events

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