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Storytelling and Evaluation

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Prof. Dr. Gerhard Sammer

How can you measure and turn this into stories? ECA membership weekend jubljana 2019


Prof. Dr. Gerhard Sammer

Evaluation & Presentation ECA membership weekend jubljana 2019


Evaluation…

• • • • •

huge increase of research different evaluation traditions increasing importance – inflation for development - no alternative challenges - difficulties


Evaluation…


Evaluation… • • • • •

Start with a clear aim! Think of your target group What is interesting (you, media…)? Think of action taking in advance! As efficient as possible


Think‌.

What do you want to evaluate?


How to measure what?


How to measure what? 1 • Questionnaire… o quantitative data / hypothesis o give chance for grading (1 to 5) o Are the question clear? terms... Example Do you also think that the benefits of collective singing & creative performing is important? Yes – a little bit - No


How to measure what? 2 • Interviews o Start also with a clear list of questions! • Easy Approach / Tipps o Google Form o Look for co-operations (universities…) o Involve external persons (coach…)


Presentation…


Presentation…

• Which results are presented in which way? • What do I/we present? • What do I/we not present?


Tell the individual story of YOUR choir, association, singers, personal experiences!


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Storytelling and Evaluation by European Choral Association - Europa Cantat - Issuu