EXECUTIVEAGENT MAGAZINE
Denise Tash Executive Agent of the Month
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Denise Tash Written by Haley Freeman - Photography by Kathleen Rivera, Apex Studios
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ward-winning Realtor® Denise Tash believes that her success in real estate is not measured by how many transactions she closes or how many dollars she makes, rather, it is measured by the quality of service
she provides to her clients and her ability to consistently exceed their expectations. From childhood, Denise was inspired to succeed by parents who provided an uncompromising support system and taught her the value of hard work. “My dad raised me to believe that I could accomplish anything I set my mind to. He led by example, teaching me to never compromise our integrity and to work hard for what I wanted. He taught me that nothing in life is free and that I had to earn what I desired. He always told me to surround myself with positive people who supported me. To this day he continually encourages me; he is my inspiration.” Denise brings her characteristic drive, dedication and positivity to her real estate practice at First Team Real Estate, where over the past 14 years she has built a reputation for integrity and service excellence. As evidence, she has been recognized as a Hall of Fame agent for three years running and has received dozens of enthusiastic five-star reviews from appreciative clients. Always determined to improve herself and her service, Denise takes regular advantage of the training available at First Team. She recently acquired her Certified Relocation Specialist (CRP) designation, and she is a member of an elite mastermind group. “I love obstacles and am driven by goals,” Denise says. “I am always striving to be better than I am, and I am motivated by opportunities to learn something new, especially in my industry. In our weekly mastermind group, top Hall of Fame agents all get together and answer questions, share better ways to overcome problems and challenge each other.” In turn, Denise is generous about sharing her experience with new agents. “I remember that sometimes I felt so lost, even with my previous experience in the industry. I invite them to sit with me at open houses or join me for a listing presentation or out in the field with homebuyers.”
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Before Denise was a full-time RealtorŽ, she spent several years working in title and mortgage lending. As a result, she is well-versed in multiple facets of a real estate transaction and brings added value to the buyers and sellers she represents today. “I know how to work closely and effectively with loan officers and agents from beginning to end. I also have the ability to
prescreen my buyers. I can pretty much qualify them before I turn them over to a lender for approval. If I feel they are not yet at the point where I can help them buy a home, I educate them about what they need to do and then follow up. I want to make sure they are prepared for the whole monthly payment, including taxes, insurance, assessments and HOAs.�
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Building Relationships That Last a Lifetime Denise’s adaptability has also contributed to her success and longevity in real estate. From carbon copies and fax machines to smart phones and social media, Denise has seen the industry change, and she has not been afraid to change with it. “When a house comes on the market today, you need to be prepared to write an offer tomorrow. Listing a home requires professional photography, staging and marketing exposure through print advertising, online media and social networks. According to National Association of Realtors®, the number one buying group is millennials. My team and I are positioning ourselves in front to offer the high quality service they demand and deserve.” A dedicated professional, Denise is in the market every day, learning what is new and faithfully following up on tasks for clients. “I believe you have to be the market expert; that’s what buyers want. It’s important to know not just the market, but the schools, neighborhoods, zoning regulations, new development and local culture. “I grew up in Placentia and graduated from the local high school. I remember when it was all just orange groves. I have my life here; this is my story. It’s easy for me to sit down with potential buyers and tell them about the area. I like to
take them out for a drive and show them things like where the community services are and what is special about the neighborhood.” Whether it is a client’s first home or tenth home, Denise works diligently to make their experience as stress-free as possible. She prefers to review contracts in person, even though technology makes it possible to do everything online. She goes the extra mile to make sure that questions are answered and clients fully understand what they are signing. One client had this to say about Denise’s representation during a particularly stressful transaction: “We can’t say enough wonderful things about Denise Tash; we were very impressed. We found her to be extremely professional, efficient, and knowledgeable. We were in a difficult situation because both of my in-laws unexpectedly died within a few months of each other, and we had to sell their house fast! She made a difficult situation so much easier and really took a lot of stress off of us. She had wonderful referrals for some of the extra work we needed done, and made sure everything fell into place. We highly recommend her.”
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First Team’s partnership with Christie’s International Real Estate allows Denise to deliver the same quality of service to foreign buyers. “I enjoy working with people from different cultures. Sometimes I do research to learn about their country and customs so I can serve them better. Whether a person speaks Chinese, Tagalog, Spanish or any other language my team has the ability to communicate through interpreters and my International buyers are impressed by this. So many people all over the world are interested in CA real estate. Our ability to communicate is critical.” Denise’s reputation for professionalism and fair-dealing is also recognized by her colleagues. “Reputation and integrity are everything in this market. Going to the local caravan and visiting open houses are opportunities I use to get to know other agents personally. Knowing my reputation and how I work makes a real difference when they have to choose between offers. I make sure my offer packages are complete, and if possible, I like to hand-deliver it directly to the listing agent.” One client’s story particularly demonstrates the power of Denise’s reputation among her peers: “We got our dream home because of Denise. As a young family with a baby on the way, we were pretty overwhelmed with the task
of finding the perfect home in the perfect neighborhood within a short time frame and on a very tight budget for our expectations. Denise came through for us and found us all of what we asked for. We love our place, and the sole reason we were able to get in it was because Denise has a good reputation with fellow Realtors® in the Yorba Linda/Anaheim Hills area. There were five other substantial offers on our place, and Denise made sure that ours stood out. I would highly recommend Denise to anyone looking for a professional Realtor® in Orange County.” Denise describes her husband of 23 years as her “rock and biggest supporter, along with my two kids ages 19 and 16.” She and her family love life in Orange County, whether they are scuba diving, hiking or participating in charitable projects with their local church. Denise heads to the gym early in the morning to begin her day on a positive note, preparing her to give more of herself to others throughout the day. According to Denise, she is constantly inspired by the opportunity to meet new people and share new experiences through real estate. She is committed to continually providing quality service and exceeding expectations in order to build relationships that last a lifetime.
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Denise Tash
First Team Real Estate - 18180 Yorba Linda Blvd., Ste. 501, Yorba Linda, CA 92886 Tel: 714-655-5860 - Email: denisetash@firstteam.com Web: www.firstteam.com/agents/denise-tash - CalBRE # 01316399 ExecutiveAgent Magazine