VISUAL STYLE GUIDE
Current as of February 13, 2025
TEMPLATES
EMAIL | Signature
GENERAL VERSION
First Name Last Name
Title
Office: (201) 569-9500 x 0000 | Cell: (201) 000-0000
Dwight-Englewood School | www.d-e.org
ATHLETICS VERSION
First name Last name
Title
Office: (201) 111-1111 | Cell: (201) 111-1111
Dwight-Englewood School | www d-e org
LETTERHEAD | Template
GOOGLE DRIVE VERSION
FOR YOUR CONVENIENCE, PLEASE CLICK ON THE IMAGE TO OPEN AND SAVE A COPY FOR YOUR RECORDS.
PRESENTATION | Templates
FOR YOUR CONVENIENCE, PLEASE CLICK ON THE IMAGE TO OPEN AND SAVE A COPY FOR YOUR RECORDS.
Upper School Version
DOWNLOAD: google slides
Middle School Version
DOWNLOAD: google slides
Lower School Version
DOWNLOAD: google slides
LOGO
PRIMARY | logo designs
PRIMARY LOGO DESIGNS
CLICK LINK, RIGHT-CLICK (OR TAP AND HOLD ON MOBILE) ON THE IMAGE, THEN SELECT DOWNLOAD.
A1 Blue
A2 White
A3 Blue and White
B1 Simplified
C1 Blue
C2 White
ATHLETICS ONLY | logo designs
D1 Full Color
D2 Two Color
D3 1 COLOR
D-E 360° | logo designs
G1 BLUE
G2 WHITE
G3 BLACK
OTHER LOGO DESIGNS | Various
F4 Parents’ Association
F5 Spectrum
F6 Bulldog bash
f7 Arts
Coit
COLOR
COLOR | Palhtte
PRIMARY
D-E BLUE
PMS: 287
CMYK: 100,80,2,20
RGB: 0, 47 135
HEX: #002f87
SECONDARY
TERTIARY
SUMMER YELLOW
CMYK: 0,45,100,0
RGB: 249,157,28
HEX: #f99d1c
D-E GREY
CMYK: 0,18,100,15
RGB: 204,152,0
HEX: #908888
D-E GOLD
PMS: 117
CMYK: 0,18,100,15
RGB: 204,152,0
HEX: #cc9800
e55029
82c44b
A consistent color palette, used across an organization, unifies all communications. Our School Colors, D-E Blue, D-E Yellow, and White, are our most significant identifiers and should be featured in all communications.
It must be present throughout all brand collateral but does not always have to be the dominant color. Utilize D-E colors even if it’s a small amount to visually tie back to D-E as a brand.
We have a variety of tertiary colors, including Summer Yellow, D-E Grey, and so on as listed. These can be used as accent colors.
D-E GREEN
CMYK: RGB: HEX:
D-E RED
CMYK: RGB: HEX:
WHITE
TYPE
TYPOGRAPHY | Print Styles
PRINT STYLES
Gill Sans Regular
Sans Italic
Sans Bold
Sans Bold Italic
Fira Sans Regular
Fira Sans Italic
Fira Sans Bold
Fira Sans Bold Italic
TYPOGRAPHY | Web Styles
Clarendon is a slab-serif typeface and is to be used as a main serif typeface of the school. With a mix of traditional style and clarity, it represents the school’s rich history and contemporary direction. With various species of Clarendon font family, it can be used as a bold headline to body text.
WEB STYLES
Secondary San-Serif
Garamond
Garamond
Garamond
Garamond
Fira Sans Regular
Fira Sans Italic
Fira Sans Bold
Fira Sans Bold Italic
Secondary San-Serif
PT Sans Regular
Sans Italic
Sans Bold
Sans Bold Italic